UWC Career Update Handbook 2021

Page 31

STUDENTPRENEURSHIP

Studentpreneurship The gains, the guts and the glory by Lana Franks

Lana Franks, Student Entrepreneurship Programme Lead at the UWC Centre for Entrepreneurship and Innovation (CEI) tells us how the pursuit of entrepreneurship while a university student can be a challenge-worthy but enriching journey to start your own business and make those glorious boss moves.

What keeps many students at the starting block of the ‘hustle’, is the fear of failure and putting in extra hours in comparison to their peers. Therefore, what sets a ‘studentpreneur’ from an ordinary student, is an attitude of fortitude. The gains of ‘studentpreneurship’ often outweigh the temporary cost to your personal comfort as you try to balance your academic commitments. As you build, fail, learn and try again you develop sought-after 21st century graduate attributes such as creative and innovative thinking; judgement and decision-making; emotional and social intelligence; and leadership and teamwork. 

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