Frankfurt’s autumn trade fair season underway

Automechanika Frankfurt Digital Plus and the Hypermotion Frankfurt conference and trade fair were completed successfully in September

Following a forced, one-and-a-half-year break, from 14 to 16 September Messe Frankfurt was finally able to welcome exhibitors and trade visitors to two of its own events at its home venue. Three hundred and eighty-eight exhibitors took part in the special Automechanika Frankfurt Digital Plus event and the Hypermotion Frankfurt conference and trade fair. Of these, 53 percent were present in person in Frankfurt, with the remainder participating online. Approximately 10,000 visitors from 70 countries followed the three-day trade fair programme live in Frankfurt and online. Two-thirds of the participants made use of the many new digital features to do so on-screen, including live streams, intelligent matchmaking, and one-to-one video calls. The platform played host to approximately 25,000 interactions in all. The streams were viewed 21,000 times, while 1,600 video calls were made. “The trade fair engine has been started, and the mobility and logistics industry got everything underway,” Messe Frankfurt Member of the Executive Board, Detlef Braun, said. “Finally, exhibitors and trade visitors had the opportunity to get together in person again and make new contacts – both on site on the exhibition grounds and on the digital event platform with international industry players. “Following a long dry spell, the familiar trade fair feeling was quickly established – only this time it was with masks and a requirement that people be vaccinated, tested or recovered. It is a good warm-up for Automechanika Frankfurt and Hypermotion next year.” The concept behind both events – an inperson trade fair supplemented by the ability to participate digitally – was well-received by exhibitors and visitors alike. “I am delighted that we are back at Automechanika – in person,” SATA Managing Director, Albrecht Kruse, said. “It is our most important trade fair. I think that the hybrid format of this year’s event has been a complete success, particularly for the international public that is unable to travel to Frankfurt, as it makes it possible for them to be a part of the action. “Even so, I believe that meeting with customers in person is extremely important. The Automechanika team has really outdone itself in making this format a reality for Automechanika Frankfurt.” The next regular Automechanika Frankfurt will be taking place from 13 to 17 September 2022. The next Hypermotion Frankfurt will be held in conjunction with the German Mobility Congress (DMK) from 15 to 17 November 2022 in Frankfurt. For more information, visit www.automechanika.com

TYREXPO ASIA 2021 GOES VIRTUAL

The show has become a full digital platform event in 2021

In August, Tarsus Southeast Asia – organisers of the forthcoming Tyrexpo Asia 2021 Show in Singapore – announced that because of the ongoing global travel restrictions in view of the COVID-19 situation, the show would become a Hybrid exhibition with innovative digital elements working alongside the three day ‘live’ event. However, with the latest updates from the Singapore Government, event engagements and experiences are still significantly impaired with high travel restrictions in place which has meant that live international trade shows taking place this year remains difficult. Therefore, Tyrexpo Asia 2021 will be moving into a full digital event format and Tarsus can confirm its recent partnership with a leading specialist in Hybrid Event Platform Management to present a highly professional virtual online show. “After consideration to ensure a safe and superior quality of our event, the 2021 edition of Tyrexpo will be fully virtual,” Tyrexpo Team Project Director, Alwin Seow, said. “Our intention now is to focus on quality tier one buyers and sellers to immerse in our fully interactive platform, which will involve approximately 1,000 participants to create a focus on only top-quality meetings. “Two weeks leading up to the show before the live show days on the 17th to 19th November 2021, Exhibitors and Buyers will be able to communicate and set ‘live digital meetings/matching making’ before the three-day 24-hour marathon online event.” Tyrexpo Asia Digital 2021 will provide immersive experience and guidance with live engagement and execution facilities to guarantee a perfect level of business negotiations which will include several special features and benefits to all participants, including recommended buyers/sellers, real time access to live chats/video conferencing, Q&A sessions, self promotion, post sharing, speaker audience interaction, screen sharing, and smart matchmaking techniques with event group segmentation. “I cannot thank enough all our amazing stakeholders who have remained strong and supportive of our decision. Our team is confident that the Digital Platform event will provide value to the global tyre and wheel aftermarket sectors during these unprecedented times,” Alwin said. For more information, visit www.tyrexpoasia.com

MARKETPARTS.COM EXPANDS OFFERING TO AUSTRALIA

Recently launched to the Australian market is a unique digital automotive aftermarket parts ordering service

Over the past eighteen months, the global COVID19 pandemic has had a significant effect on the acceptance that digital business communication is the way forward for the future. Never before has it been so easy and effective for companies within the automotive aftermarket industry to successfully digitally connect and inter-trade around the world. So as this dynamic new age in digital business trading continues to gather ongoing momentum, Marketparts.com is about to further extend its already thriving international services as a global digital platform for automotive professionals throughout Australia to take advantage of competitive online parts ordering and sales facilities. Marketparts.com is based in Lyon, France and says it offers a comprehensive and highly effective digital Automotive Parts Catalogue alongside an ‘active’ interface with an engine capable of simultaneously searching up to 2,000 individual references to provide the best price currently available; therefore saving precious time, money and manpower for its growing number of international customers. “We are totally unique in being the only professional B2B digital platform for automotive manufacturers and wholesalers/distributors in the world and we are now ready to invite Australian automotive companies to use our services to further enhance their optimization of sourcing quality parts,” Marketparts.com President and Founder, Christophe Riberolle, said. Marketparts says it is continually upgrading its direct trading facilities through new innovative technologies to offer worldwide visibility communication for its users towards easy sourcing of automotive parts globally to buy and sell through certified key players in the market. Connection to the Marketparts system is through your email address and password plus a confirmation code will be received by text. Once connected just type in the number of the part you are interested in and almost immediately all current available offers are displayed with prices, stock levels and delivery times for comparison. You can then insert your geographical area in Australia to get in touch with the nearest worldwide supplier. Marketparts will also provide an App to present all the companies matching your selected part and once you have chosen a specific seller, Marketparts will contact the company for a quote. If your chosen part is not available, then you have the opportunity to trigger a system to send out for tenders to Marketparts, which will assist companies to find another potential seller. Marketparts was formed in July 2019 and launched its individual digital platform in January 2020 and over the course of the past 21 months built up a growing list of 6,000 international distribution and manufacturing users. Now Australia, New Zealand and other Pacific regions are its next simultaneous expansion project. “Our totally unique digital platform is the way forward for innovative Australian manufacturers and wholesalers/distributors to swiftly buy or sell automotive parts at a competitive price,” Christophe said. For further information and to take advantage of an opening offer to test the digital platform, go to www.marketparts.com/australia/

CLEARVIEW ACCESSORIES RECRUITS NEW INDUSTRY EXPERT

David De Castro has joined the Clearview Accessories team

After a record year, Clearview Accessories has strengthened its sales and operational team with the recruitment of David De Castro as National Sales Manager. With over 20 years of experience in the automotive industry, David has joined Clearview after ten years at MSA 4x4 Accessories. Over the last 12 months, Clearview Accessories has bolstered its sales, operations, and management team with over three quarters of a decade of automotive industry experience. With recruitment in several key areas, including Adam O’Sullivan as Chief Operating Officer, Paul Tier as Regional Sales Manager for Queensland and Northern New South Wales, and Peter Moustakas as Accounts Administrator, Clearview Accessories is looking forward to continued success in the future. “We look forward to welcoming David to the team. The last twelve months have seen record sales and product rollouts from the team, largely due to our partnerships with over seven hundred dealers across Australia and export markets worldwide,” Clearview Accessories Chief Executive Officer, Mike Cowan, said. “We are confident that with David’s industry experience, knowledge, passion, and relationships, we can cement Clearview Accessories as the premium Australian owned and managed fourwheel-drive accessory company.” Although Coronavirus has delivered challenges over the last eighteen months, the company says it has gone from strength to strength as Aussies get out and explore their backyard. The company has enjoyed record sales, an expanded dealer footprint, and the launch of new product ranges, including two new styles of towing mirrors in the Next Gen and Compacts. The team is also on track for further expansion into Queensland and Western Australia by opening a new distribution centre in each state in the near future. The Clearview Accessories team aims to provide Aussies with the inspiration and products to plan, explore, discover and travel this wonderful country with reliability and safety. Founder and Chief Executive Officer, Mike Cowan, created the company in 2004 after becoming frustrated with the performance and quality of aftermarket towing mirrors. Since creating the initial mirrors, Clearview Accessories says it has designed, engineered, and manufactured some of Australia’s most innovative 4x4 accessories. For more information, visit www.clearviewaccesories.com.au