OFFICIAL CATALOGUE #eubea2015
TEN YEARS OF US
Seville, 5-7 November 2015
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INDEX THE PROGRAMME November 5th – Day 1..................................8 November 6th – Day 2................................12 Speakers’ Profiles..........................................14 November 7th – Day 3...............................16 THE FORMAT Why Participate?..........................................18 Live Show.........................................................19 Interaction.......................................................20 Networking.....................................................21 LOCATION Barcelò Sevilla Renacimiento Hotel.....22 Seville...............................................................23 TESTIMONIALS Why come to EuBea?...............................24
THE JURY Our special team.........................................28 THE MEETING POINT Institutional Partners..................................40 Top Partners...................................................42 Premium Partners........................................44 Other Partners..............................................46 Association Partners...................................49 Institutional & Media Partners..............50 EuBea Sponsors............................................51 ENTRIES & ENTRANTS 122 Agencies, 195 Events and 290 Entries.....................................................54
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EDITORIAL
TEN YEARS OF US It’s what everybody who loves a hard and challenging undertaking dreams of achieving: reaching a goal that almost everybody else deems impossible. We at ADC Group managed to make that dream come true, and today we are proud to celebrate the 10th anniversary edition of the European Best Events Awards within the European Events and Live Communication Festival. 10 years ago few would have bet on EuBea’s success, and to tell the truth, at first the road was all uphill. Starting from scratch with a previously non-existent award, and thus with no possible benchmark, we faced plenty of imaginable obstacles. Nonetheless, year after year, we managed to gain credibility, authority and prestige thanks to an innovative format, our passionate commitment and the certainty that the European events industry deserved its quality recognized. That was our aim in creating a standard reference for the whole market, both agencies and companies which invest in such a modern and contemporary medium, whether one calls it ‘event’ or, even better, ‘live communication’. During these days in Seville we will celebrate this 10th anniversary with numbers that speak for themselves: compared to 2014 we registered a +79% increase in the number of projects entered in the Awards, which means a total of 290 entries compared to last year’s 162, already a record number in itself. At the same time, the number of participating agencies has grown by +52%, shooting up from 80 in 2014 to 122 in 2015, representing today 21 different countries. The innovative formula upon which this success is based is, relatively speaking, very simple: a jury made up of representatives of the most renowned and influential investors in marketing communication who evaluate all events entered in the Awards by specialised agencies. In other words: the demand judges its supply. This meeting of supply and demand is at the heart and foundation of a Festival that, for the second year running, takes place in the capital of Andalusia. The extraordinarily rich program of keynote speakers, exclusive content and leisure activities will facilitate the networking of companies, partners and service providers. A meeting that I’m confident will make your Seville experience a memorable one, and EuBea an unmissable appointment for the next 10 years. Salvatore Sagone President EuBea Festival 5
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CONTENT PROGRAM
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NOVEMBER 5th - DAY 1 The curtain rises on Thursday morning, with the presentation of ‘live’ events selected from the short list. In ‘X Factor’ style, finalist agencies will have to prove they possess the ‘e’ factor, the Event Factor. In ten minutes they will have to convince the highly qualified international Jury that they are worthy of the award.
The first day of the Festival is structured around the Jury sessions, where shortlisted agencies will present their project(s) live in front of the Corporate Jury, the Press Jury and all the delegates that are admitted to the Jury rooms. There will be three Jury rooms/sessions taking place at the same time as each of the 104 shortlisted projects will have about 10 minutes to explain the brief, the strategic and creative rationale and the execution. At the end of the first day all projects will have received the votes of the juries. The Corporate Jury will meet again on the morning of the second day to establish the top awards. Category awards will be assigned on the first day. In the global competitive arena we live in, where decisions are centralized at headquarters level – which is where, not surprisingly, the members of our international jury come from – by attending the presentations you will be able to personally ascertain the best global creative and production solutions, as well as compare your presentation skills with those of your competitors and, after the voting sessions, meet and forge new relationships.
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THE PROGRAMME
ROOM: SEVILLA 1 CATEGORY Time B2C Event
09.00 – 10.20
Cultural Event
10.20 – 11.00
Coffee Break
11.00 – 11.20
Cultural Event (ctd.)
11.20 – 12.00
Educational/Training Event
12.00 – 13.20
Networking Lunch
13.20 – 14.40
Musical Event
14.40 – 15.10
Public Event
15.10 – 16.10
Sport Event
16.10 – 16.20
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DAY 1
ROOM: SEVILLA 2
CATEGORY Time B2I Event/Convention
09.00 – 9.40
Launch Event
09.40 – 11.00
Coffee Break
11.00 – 11.20
Launch Event (ctd.)
11.20 – 13.20
Networking Lunch
13.20 – 14.40
Team building
14.40 – 15.20
Trade Show
15.20 – 16.10
Incentive
16.10 – 16.20
Roadshow
16.20 – 16.30
19.15 - Tapas Night & Flamenco Experience After such a full day, totally immersed in an extraordinary working atmosphere, please meet us at 19.15 in the Seville Barceló Renacimiento Hotel lobby to participate in a different kind of experience for a Tapas Night and Flamenco Experience. Tapas-eating is more than a traditional or typical way of eating: it’s a true local ritual and arguably the most popular type of Andalusian gastronomy: more than any other city in Spain, Seville boasts of being the capital of “tapeo” (tapa-eating). 10
THE PROGRAMME
ROOM: SEVILLA 3
DAY 1
CATEGORY Time B2B Event
9.00 – 9.50
Celebration/Festivity
9.50 – 10.50
Private Event
10.50 – 11.00
Coffee Break
11.00 – 11.20
Congress/Conference
11.20 – 12.00
Hybrid Event
12.00 – 12.50
Non-profit/Social Service Event
12.50 – 13.10
Lunch Break
13.20 – 14.40
Integrated Event
14.40 – 16.00
Sustainable Event
16.00 – 16.30
DAY 2 - Ten Years of Us…Back to the Future Party After the Gala ceremony and the dinner the night continues at Eubea with a really special event. Acciona Producciones y Diseño, in collaboration with BlackBird, presents the premier of the 3.0 Interactive Mapping, a new way of interacting with space and time. The objective: to live a unique experience, in real time, through an interactive and immersive game, on a 12 meter long and 5 meter high sculpture using the latest 3D technology. Don’t miss the party! 11
NOVEMBER 6th - DAY 2 A full day and two halls of the Seville Barceló Renacimiento Hotel entirely dedicated to content proposed by extraordinary speakers: A-list personalities and some of the most successful innovators of technology as applied to visual and digital communication. And to cap it all, a Cocktail Reception followed by the European Best Events Awards Gala and a super closing Party!
TIME ROOM DESCRIPTION 07:00
Run For Fun!
09:15
SEVILLA 2 Welcome from Salvatore Sagone, President ADC Group and Icebreaker
09:25
SEVILLA 2 Opening remarks from chairman, Bo Krüger, Owner, Moving Minds
09:30
SEVILLA 2 OPENING KEYNOTES SESSION: INSPIRATION
* The ‘Xperience factor’ : engaging with audiences through disruptive innovation Gillian Ferrabee, Director, Creative Lab, Cirque du Soleil * Connecting vision to 2020 communications: powering up events influence and reputation Jens Oliver Mayer, Managing Director, Germany, Jack Morton Worldwide * Corporate Events 2020: three ways event managers and agencies can evolve together Amanda J. (Paolella) Young, Americas Event Leader, GE Healthcare 10:30
Interactive Audience Q&A
11:00
Networking Coffee Break
11:20
SEVILLA 2 KEYNOTES SESSION: TOOLS
* Using new software and IT to inspire audience engagement and realize marketing strategies Marco Odasso, Marketing Manager, Ventuz * The screen becomes the event: making emotional, immersive connections between audience and brand Andrew Smith, Creative Director of A-Vision and Vice Chairman of EVCOM * Embracing engagement through new technology sensations: going the extra mile for your event brand Jonathan Brigden, Managing Director, The Giggle Group 12:30
Interactive Audience Q&A
12:45
Networking Lunch
14:00 SEVILLA 3 BUSINESS CHALLENGES ROUNDTABLES Facilitated interactive business discussions started by short presentations. Join us to debate and work through ideas to take away best practice solutions. Chose which one: A) Harnessing data: building closer event engagement through digital engagement Nadine Vienne, Corporate Events Section Manager, Nissan Europe B) Embracing design for meetings and value-adds to build brand and event awareness Andrea Faflikova, Regional PR & Event Manager Engagement CEEMEA, Lego 12
THE PROGRAMME
C) Collaborative working across locations, cultures and languages for smarter campaigns Luca Favetta, WW Senior Director, HP Events D) Data management & CRM: Sharing: ownership and access to data across joint projects Ilka Dzeik, Senior Manager Global Corporate Events EMEA, Symantec E) Demonstrating ROI in events: setting clear objectives and effective measurement Elling Hamso, Managing Director, ROI Institute F) Embracing conceptual ‘meeting design’: integrating technology with innovation Gerd De Bruycker, Marketing Leader in the IT Industry, Cisco
14:00 SEVILLA 3 REGIONAL ROUNDTABLES LED BY MEDIA PARTNERS Facilitated interactive business discussions started by short presentations. A: SPAIN Technology advances, and so do your events! Technology is the means, no the goal. Do we use the technology we need? José G. Aguarod, Founder, Grupo eventplus B: THE NETHERLANDS Event marketing - the new leader of the marketing pack Wishful thinking... or are you ready to take the lead? Sjoerd Weikamp, Publisher, Proef Media BV 14.00 SALON Making live communication knowledge and insights internationally accessible SANTA Pan-european alliance for event & live communication associations MARIA Vision - Objectives - Principles – Membership (Private Session) 15:40 SEVILLA 2 KEYNOTES SESSIONS: FUTURE VISION * What is really next for the event industry. Myths, macro trends and future realities Julius Solaris, Editor of Event Manager Blog, Event Industry Speaker and Author * Harnessing the power of emotion: audience behavior and making events stand out Charles Darby, Creative Director, NoSuchThing Ltd * The power of digital: how brands can leverage event technology to intelligently engage their audiences Jonathan Ysaye, Country Manager Spain and LATAM, Magency 16:15 SEVILLA 2 PANEL DISCUSSION: THE CLIENTS FINAL WORD What do clients really want from agencies in the future: better ways to manage dilemmas and practical solutions * Cross-cultural, cross-country integration across international projects * Creating team champions: clear expectations, defined responsibilities and an appreciation of cultural differences * What are the key challenges and ways to overcome these cost-effectively Alison Williams, Head of Events, L’Oréal; Amanda J. (Paolella) Young, Americas Event Leader, GE Healthcare Nadine Vienne, Corporate Events Section Manager, Nissan Europe Rolf Schumann, Head of Global Marketing Communication, Skoda Auto 16:45
SEVILLA 2 Closing remarks from the chairperson
19:30
EUROPEAN BEST EVENT AWARDS GALA, DINNER AND “BACK TO THE FUTURE” PARTY! 13
Jonathan Brigden Charles Darby
SPEAKERS’ PROFILES
Managing Director, The Giggle Group Jonathan started out as a musician, then moving into concert promoting and artist management and ultimately, running the hugely innovative Knifedge for 17 years, he has become a specialist in entertaining audiences through content driven events. From rock tours to hospitality events, Jonathan’s extraordinary work aims to be at the forefront of creative storytelling and technological delivery.
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Creative Director, NoSuchThing Creative Director and visual effects magician Charles Darby is a pioneer of the contemporary art of matte painting, not only for his sheer artistry but for being one of the first to create matte paintings in a digital format. His groundbreaking work on Titanic and Luc Besson’s The Fifth Element established him as an industry leader in the mid 1990s. Since then he has worked on such films as Crouching Tiger, Hidden Dragon, The Matrix, Minority Report, IRobot, Harry Potter and Tron Legacy. He has won numerous awards: an Emmy for HBO’s Rome in 2006; a fellowship by the BKSTS at Pinewood Studios for his contribution to film; and the 2010 IFFA Award. Trained as a classical painter, he exhibits his work around the world.
Gillian Ferrabee
Director, Creative Lab, Cirque du Soleil Gillian has been fascinated with storytelling and the connection between creativity and our bodies for as long as she can remember: she wrote and directed her first play, an updated version of Snow White, at the age of 10. Her professional career started with contemporary dancing and acting. In 2004 she joined Cirque du Soleil as artistic casting advisor, travelling the world to find extraordinary talent and scout new trends in performance and design. In 2012 she bevame Director of the Creative Lab at Cirque Du Soleil Media: she now leads a team in developing projects destined for the International Tv, Film and New Media markets, with partners such as Google Chrome, Fox Studios and the recent VR Oculus project ‘Inside The Box: Kurios’ for Samsung.
Bo Krüger
Owner, Moving Minds Bo Krüger is a meetingdesigner, facilitator, speaker, concept developer, improv actor and writer, and he’s reknown for his enthusiasm, humour, creativity and the ability to make complicated things seem simple. He is one of Europe’s leading meeting designers and the co-creator of the Danish Meetovation concept, which is a revolution in designing meaningful meetings using available sciences (psychology, neurology, design…). Bo has a master degree in pedagogy and geography and is an expert in interactive learning, human behavior, positive pschycology, creativity and happiness. He writes articles and books on these topics. Before founding Moving Minds, where he is now working with clients all over Europe, he worked at the Danish Institue of Technology.
THE PROGRAMME
Jens Oliver Mayer Marco Odasso Managing Director, Germany, Jack Morton Worldwide Jens joined Jack Morton in 2013 as Managing Director for Jack’s German office. In this role he oversees the development, growth and operations of the German speaking market. Jens has almost 20 years’ experience in the brand experience and communications industry. During recent years his focus has been to ensure a cohesion between live events and the digital world. Prior to joining Jack, he was Managing Director for a number of agencies including: Informa Business Communication and IVBC (an Informa subsidiary). Whilst in these roles he created experiences for brands and public institutions including: Accenture, KPMG, Dell, Intel, Esprit, Hugo Boss, Ikea, Frankfurter Allgemeine Zeitung, Hamburg@ work, NRW Invest and the German Ministry of Foreign Affairs.
Marketing Manager, Ventuz Marco started as a Journalist, touching different issues such as politics, finance, music and lifestyle. He specialised in Media and Entertainment obtaining a worldwide view of the market and its trends, an experience which brought him to Avid Technology, first as Marketing and Communications Manager for Spain and Portugal and later, between 2006 and 2008, as responsible for the educational market in Europe, establishing both sales and marketing strategies. Seeing the immense potential of digital marketing he became an independent consultant, working for a wide range of companies from a wide range of industries. Since January 2015 he joined Ventuz Technology, where he is now in charge of all global marketing strategies and activities.
Andrew Smith
Creative Director of A-Vision and Vice Chairman of EVCOM Andrew has always been at the forefront of audio visual digital innovation: his work – which includes apps, augmented reality, projection mapping, brand commercials, title sequences, live event streaming and product launches – has seen him work across a myriad of mediums, from Tv and Cinema advertising to Digital Outdoor, Radio commercials and internal Corporate Communications. He is the longest serving board member of the IVCA, EVCOM and continues to make ground breaking visual communications for a host of worldwide brands, including McLaren, Vodafone, Sony, CoStar Group, Royal Caribbean International, Persil, P&O, Nissan, PG Tips and IHG, where he oversaw the entire creative execution for the rebranding of Holiday Inn Hotels worldwide.
Jonathan Ysaye
Country manager Spain and LATAM, Magency Jonathan has been working with Magency since its creation in August 2011. He evolved with the company, working with all departments and gathering the best experience and knowledge to promote Magency’s solutions and services in Spain and LATAM countries in early 2015. Together with Magency, Jonathan contributed to the success of over 200 events, acquiring the level of consolidated “Tech Guru” needed by companies to assist them in their event & training digital transition strategies.
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NOVEMBER 7th - DAY 3 Leisure and Networking
Book online on www.eubeafestival.com or through the Festival App. Leaving behind two intense days, lived inside the cosy and efficient location of the Festival and before returning to your hometown, you will have the opportunity to join one of the four guided tours proposed by the Sevilla Congress and Convention Bureau or choose a different kind of drinking, eating or even flying experience!
• IPAD RALLY
Explore Seville from a different perspective, have fun and see the most charming places and exclusive corners of the city, while you learn about the history, traditions, myths, and at the same time know the most popular Seville characters with this exciting activity. Lunch will be organized in one of the best leisure/MICE 5* Hotels of the city. 20 persons minimum / 20 persons maximum Timing: 10.15 pick up at hotel Barceló – 15.00 aprox.
• SEVILLE BY BIKE
Seville ranks as the first among bike friendly cities in Spain. Enjoy the city in a unique and healthy way, passing by the most interesting modern and traditional views of the city like the Triana and Santa Cruz neighborhood, The Maria Luisa park, Plaza de España and Metropol Parasol. Lunch at a great leisure / MICE hotel in the city. 10 persons minimum / 15 persons maximum Timing: 11.00 aprox – 15.00 aprox.
• SEVILLE ON SEGWAY
A fun, convenient and environmentally friendly way to explore the city. Enjoy the city in a relaxed way, passing by the most interesting modern and traditional points of the city like the Triana and Santa Cruz neighborhood, The Maria Luisa park, Plaza de España and Metropol Parasol. Lunch at a great leisure / MICE hotel in the city. 10 persons minimum / 20 persons maximum Timing: 11.00 aprox – 15.00 aprox. 16
THE PROGRAMME
• SEVILLE ON FOOT
Discover Seville and its attractions with official guides: the tour starts with a visit to the Royal Palace (Palacio Real Alcázar), continues along the narrow streets of the Santa Cruz neighborhood and will end with the Giralda & Cathedral. Lunch at one of the most important MICE hotels in the city. 20 persons minimum / 40 persons maximum Timing: 10.00 aprox – 15.00 aprox.
• HOT AIR BALLOONING
“Go with the wind” and discover new sensations floating in the air, enjoying a beautiful view of the nature of Seville and its Province (NB: this activity depends on weather conditions). 10 persons minimum / 10 persons maximum Timing: 07.00 aprox – 16.00 aprox.
• FOR WINE LOVERS
A visit to a typical Andalusian Wine Bodega to take a look at the production process and try one of their wines. Later, in another unique venue, a wine tasting will be organized and lunch will be served in a beautiful Hacienda… 20 persons minimum / 30 persons maximum Timing: 10.00 aprox – 16.00 aprox.
• INTERACTIVE COOKING WORKSHOP
earn traditional recipes from the famous chefs Pablo González and Samuel Jiménez in a fun and innovative cooking workshop: they will cook some of the most popular and exquisite tapas and dishes from the Sevillian gastronomy with the active participation from the participants using cutting edge techniques. The experience will prove unique and original and the dishes will be the basis of the lunch which will be served at Fibes Auditorium, the most modern Congress and Exhibition center in Spain. 10 persons minimum / 20 persons maximum Timing: 11.00 aprox – 15.00 aprox. 17
Why participate?
ADC Group is happy to welcome you to the 10th edition of EuBea, the European Best Event Awards, the initiative that recognizes the excellence in events and live communication across Europe. All this thanks to the highly efficient organizational machine managed by the Seville Convention Bureau and to the Barceló Renacimiento Hotel, venue of the festival and an international point of reference for emotional and spectacular events. Taking part in EuBea 2015 offers events’ companies plenty of opportunities: • to increase the importance of events in the marketing mix of their company/client • to present their event(s) live, if shortlisted, to the Corporate Jury Panel • to participate as a Delegate • to meet different cultural approaches and so enrich the creative and innovative aspects of their events • to face the challenge at European level as a stimuli to improve the quality of their events • to receive qualified visibility and press returns at European level • to make their events last the whole year with their presence in the EuBea website • to win one of the Category, Technical Excellences, Special, Press and Delegate Awards • to be published, with all other winners, in a special directory and on the digital issue of the EuBea Award Gold Book 18
THE FORMAT
Many events, a single Festival: this is EuBea!

The EuBea Festival is a great, unique and exceptional collection of events that will make your experience unforgettable, rich in stimuli, opportunities and new ideas for your business. Awards, Contents and Leisure are the three elements that constitute the Festival. Each of them will produce three consequences: Show, Interaction and Networking. Two days of two jury panels (Corporate and Press Juries), the EuBea Awards ceremony, conferences, technical workshops, and informal unrivalled networking opportunities aiming at building fruitful business relationships in a beautiful setting. The Festival reunites the top 400+ professionals in the European Event Industry that will debate, learn, trade, celebrate the best events, and find inspiration and new business solutions.
LIVE SHOW EuBea has established a new landmark for the Event Industry: a truly Live Communication experience where the best European event agencies showcase their projects to the Jury Panel and to the Delegates in a public audition. 90 shortlisted agencies (presenting in three rooms at the same time) will have 10 minutes each to convince the Jury: a three minutes video presenting the project, a 3 minutes speech by Agency’s head and a Q&A session. Who will demonstrate to possess the e-factor? The EuBea Awards Gala ceremony will honour the best project in each Event Category during a great show, followed by a final dinner and a super “Back To The Future” party where everyone is invited to celebrate. 19
INTERACTION The Festival is the perfect environment to meet and exchange ideas with your peers from different countries and cultures, to create business opportunities with top professionals from all over Europe. A chance to interact, share, debate and work through ideas to take away best practice solutions. The Leadership Conference Programme on the second day of the Festival offers Delegates outstanding keynotes, round tables and technical workshops that will help you get plenty of inspiration for your next event.
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THE FORMAT
NETWORKING A set of activities designed to facilitate the networking of the Delegates coming from different countries and cultures varies from an early morning excercise session (Thursday 5th and Friday 6th), to a fantastic Tapas night (Thursday 6th) that will take everyone experiencing the magics of Sevilla. From a Flamenco evening (Thursday 6th) to the Gala Dinner and the “Back To The Future” Party on Friday night. Last but not least, an outstanding leisure programme to discover the beauties of Sevilla, it’s province and the Andalucia region. A set of complimentary activities offered to the Delegates of the Festival that will make your Saturday a day to remember.
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WHAT TO EXPECT? BARCELÓ SEVILLA RENACIMIENTO The Seville Barceló Renacimiento Hotel, is located on the banks of the Guadalquivir River. The renowned architect Javier Carvajal designed its interiors in 1992, drawing inspiration from the Guggenheim Museum of New York, captivating visitors at the very first glance. It is a unique hotel, whose excellence and service quality are recognised by the most important travellers’ blogs. This luxury hotel in Seville boasts the perfect location for enjoying the best of the Andalusian capital.
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LOCATION
SEVILLE A pleasant 20-minute stroll from the hotel will take guests into the heart of the historical area, with sites such as the Plaza Nueva, the Cathedral, the Giralda, the Royal Alcazars and the Santa Cruz neighborhood. Close to the hotel one can also find three of the city’s main tourist attractions: Isla Mágica (Magic Island), the avant-garde Barqueta bridge, with the best views of the Guadalquivir River in the whole city, and the cosmopolitan yet familiar and alternative area of Alameda de Hércules, the liveliest area in the city.
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WHY COME TO EUBEA? “We managed jointly to establish a European platform of immense value and stature.” Klaus Andreas Span
Executive CoE Product Management & Business Development IBM Power Systems EMEA
“EuBea delivers a tremendous contribution to further strengthen the perception and positioning of our exciting field of activity.” Sven Theobald
Head of Corporate Event Bayer
“EuBea is the only truly pan-European event award. The 2014 award winners are fine representatives of our flourishing event community.“ Bjorn Wigforss
Global Events Director & Head of Publishers Microsoft
“With more than 400 attendees, the EuBea Festival is already established as the first and only pan-European meeting place for agency and corporate event professionals.” Elling Hamso
Managing Partner Event ROI Institute 24
TESTIMONIALS
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TESTIMONIALS
“The EuBea event award reached the next step to be truly seen as one of the most important recognitions for the events industry. Well done team.” Ilka Dzeik
Senior manager global Corporate Events Emea Symantec
“This powerful platform is a strong opportunity to speak together loudly about the usefulness of our business for Society, Economy and Social Relations to the media and the European institutions.” Bertrand Biard President Anaé
“The EuBea Awards jumped ten steps forward gathering in an unique way the most important pan European events professionals!” Ander Bilbao
Managing director Club Exellencia
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OUR SPECIAL TEAM
Jury President
Luca Favetta
Senior director global events and programs Hewlett-Packard International. In his role he is responsible for managing and executing some key Global Demand Generation programs around the globe and for supporting and optimizing HP’s Global Event marketing strategy and planning. Favetta is a wellrecognized expert in the Mice industry, having spent more than 20 years in experience marketing, within IT corporations. He has been member of MPI (Meeting Professionals International Association) International Board of Directors and most recently part of MPI Chapter and Membership Advisory Council. Favetta is Italian, and since 1996 lives in Geneva, Switzerland, with his wife and son. 28
Beatrice Carli Moretti Sandrine Christon Head of communication Southern Europe GlaxoSmithKline consumer healthcare Beatrice started with Archaeological studies. After her degree, chance and lucky circumstances led her to a Marketing and Communication Master specialization. She then joined the adv and communication world, working 4 years at Lowe network and 8 years at Publicis Milan, with a short spin in the design and furniture business. Since 2012 she changed perspective and started working at GSK Consumer Healthcare as head of communication for Southern Europe. She is responsible for internal engagement and external comms that are related to integrated projects/campaigns including events, PR and Digital PR.
Managing director Anaé
After obtaining her diploma from EFAP (French School of Communication trades), she took the position of traffic manager, responsible of communication press guides and special editions at CB News Magazine (French leading specialist magazine in the communication field). She then decided to make a turn in her professional career by working in the event industry with ‘sales promotion’ missions. Later on she assumed responsibilities in managing public relations for the Tour de France cycling race. In 1996 she joined Anaé (Events communication agencies association), where she has now the role of managing director.
THE JURY
Gerd De Bruycker
Head of event marketing Emea and Russia Cisco Systems He is currently combining 3 roles within the marketing organization of Cisco Emea. He leads the Cisco Marketing team for Northern Europe (11 countries), he heads up the Emea Events Team (Cisco Live etc.) and he leads the Emea Marketing Learning and Development Program. He has a passion for sports, events, marketing and building teams. He joined Cisco in July 2010 as the Event Lead for Cisco Live Europe and has since grown his role to include all of the above marketing functions. He and his events team are responsible for Cisco’s top events in the region, like Cisco Live, CIO Summit, CMO Summit, etc.
Ilka Dzeik
Senior manager global corporate events Emea Symantec Corporation Graduated with a diploma in business administration, Ilka started her career in 1993 focussing on corporate events in the TK and IT industry. Ilka worked for corporations such as Deutsche Telekom, Vodafone/Arcor, Software and gained a broad knowledge in event marketing by managing several national and international events. Since 2004 she works for Symantec and organizes numerous conferences, tradeshows and other pan-European events such as Vision (www.symantec.com/vision) or the Mobile World Congress, and supports the local field marketing organizations as a trusted advisor with her comprehensive expertise.
Andrea Faflíková
Ceemea Pr & event manager The Lego Group On completing her studies, Andrea joined Euro RSCG/ Havas, an international communication agency based in Prague, the Czech Republic. Within a few years she progressed to the role of heading the agency’s Corporate Communications unit. After almost a decade working in advertising, she joined a newly formed team within the Czech Football Association and worked as managing director of Czech FA´s business unit established to support and promote Czech youth football. Andrea currently works at Lego Group and is in charge of setting PR & Event strategies in Central Europe, the Middle East and Africa (Ceemea).
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Ana Fernandes
Belén Fierro
Cristiano Fiorio
Joined the events industry in 1994 when she took a job at Realizar, specialising in major events. Over the past 20 years she has had the opportunity to produce hundreds of events both in Portugal and around the world, coordinating all production resources and supervising the different stages from design to on-site implementation. She has made her mark on many innovative spectacles, some of which broke Guinness World Records and have been acknowledged by European awards as best national and/or European events. She holds a degree in Economics and has graduated in Communication and Political Marketing. Currently working towards a Master’s in Economics and City Management.
Back in 1992, after accidentally landing at the Press and Public Relations Department of the former Casa, Belén discovered a world that has been her life since then, exciting enough as to make her go back to college and graduate at the Facultad de Ciencias de la Información. The company, the department and herself, have grown somewhat in parallel. Today Airbus Group is a multinational company with more than 140.000 employees from over 100 nationalities, widely established across the globe. Belén has had the privilege of leading for the last 15 years a wonderful and highly motivated team, devoted to events, protocol and public relations.
After graduating in Business Administration at the International University of Monaco (IUM), Cristiano started working as president and ceo of Fiorio Management, the company he founded. He has subsequently been founder, president and major shareholder of Wantacts, president & ceo of A World of Events, ceo of Alessandro Rosso Incentive, vice executive president of Alessandro Rosso Group. He has been a member of the advisory board of Italian Brand Group. Today he holds the position of brand promotion manager of cross communication services - Emea for FCA. He is guest speaker for ‘Sda Bocconi - Milan’, where he has held speeches in the marketing area for Master degree courses.
Ceo Bridge Events and Entertainment, Apecate vicepresident
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Head of protocol and events Airbus Defense and Space, Airbus Group
Brand promotion manager cross brand Emea Fca Group
THE JURY
Steve Garvey Chairman Evcom
Garvey is business leader in corporate communications with over 25 years experience in video production and streaming, live events and broadcast programme production. He helps clients build their communications globally, using video, online technologies and live events for creative solutions that deliver measurable results. He has an international perspective and is an experienced company director in the UK, Spain, Switzerland, Germany and Sweden. Steve is currently chairman of Evcom, the official voice of the live and visual communication industry in the UK. He also consults for agencies and commissioners.
Elling Hamso
Managing partner Event Roi Institute Elling is a Management Sciences graduate and holds a Ph.D. in Supplier–Customer Relationship Strategies from Manchester University. He was a senior executive in the Norwegian oil and gas industry for fifteen years before funding the industry’s major strategy conference and his own company, which he sold in 2004 to become a consultant in event management and Roi. He has been a member of the European Council and the Research Advisory Panel of MPI. In 2006, he was ranked 5th among the 50 most influential people in the UK meetings industry and, in 2012, 3rd among the 30 most influential people in the Netherlands.
Barbara Henterová
Head of sponsorships and events Slovenská sporitel’ňa, an Erste Group member Barbara studied foreign languages at the Comenius University in her home town of Bratislava and at the University of Trieste in Italy. She joined the financial sector as Communication Manager at Generali Slovakia where she stayed for more than one year. In 2009 she started to work for one of the largest power generating companies in Central and Eastern Europe Slovenske Elektrarne, a member of the Enel Group, as Teamleader for External Communication and then from 2013 as Head of Communication. Since May 2015 she is Head of Sponsorships and Events department at Slovenska Sporitelna, the largest Slovak bank and a member of the Austrian Erste Group.
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Vice President
Carlo Hermes
Owner Hermes & Partners Carlo has been working in the communications industry for 23 years, focussing on corporate events and important communication projects. He worked in the marketing and communication department of several important companies such as British Airways, Olivetti and Enel. In 2007 he was executive director of the ‘World Energy Congress’. Today he is a consultant for eni, dealing with ceremonies and events. He also teaches events management and communication.
32
Michael Müller
Dario Regattieri
Born in 1977, Michael holds an Mba degree in experiential marketing. In 1999 he joined Samsung Electronics Germany. Since 2001 he worked in the Corporate Marketing department on different positions and projects with focus on trade fairs, sponsorships, events and collaborations. As Group Leader Experiential Marketing he was responsible for several customer/public events, IFAS, CeBITs, Olympic Campaigns, Motorsport, Football and the Samsung Campaign of the 12th IAAF World Championship Berlin 2009. He received several awards such as EuBea (2010) and Employee of the Year Europe (2012).
Born in Switzerland and licensed in Architecture and Technical Design, Regattieri is the president of Aevea (Spanish Association of Event Agencies) since March 2015. Aevea gathers 40 associated event agencies and works for the recognition of the events industry, the values of the professionalization, the creativity, the innovation of the agencies and the acceptance of the ethical code and good practices. Since 2001 he is the founder and ceo of the communication and events agency Eventisimo. Since its creation, Eventisimo has organized events throughout all Spain and in more than 30 countries over the world.
Campaign manager corporate marketing Samsung
President Aevea, ceo Eventisimo
THE JURY
Marco Ruiz
Head of Marketing Experience Division Mercedes-Benz Italy, chief editor of ‘Mercedes-Benz The Magazine’ Born in Rome, a Law degree from the Sapienza University l’Università la Sapienza, journalist, Ruiz entered Mercedes-Benz Italy in 1981. He began his career as product manager, while later heading the Press and Public Relation department. Today he is responsible for all marketing experience activities related to events and retail marketing. He is chief editor of ‘Mercedes-Benz The Magazine’ and has written a number of books about the automotive industry published worldwide: amongst them, ‘Japanese Car’ (Heynes Publishing) and the ‘Automobile Encyclopedia’ (Mondadori).
Alexander Safonov
Global Conference and Event Director Oriflame Cosmetics After an MBA in Marketing from London’s City Business College, Alexander gained 14 years experience in event industry thanks to a strong marketing background. He has worked for a number of top event companies in London and Moscow. Between 2006 and 2011 he was responsible for running all Microsoft’s major MarCom campaigns in Russia. Since 2011 he has led the event department in Oriflame Cosmetics in the Russian Commonwealth (CIS), where he has recently become Global Conference and Event Director.
Maarten Schram Managing director Idea
Schram is managing director at the Independent Dutch Event Association (IDEA), the association for Dutch event management and live communication agencies. After graduating from the InterCollege Business School in The Hague, he worked in the event business for over 15 years. Before accepting his position as managing director at Idea, Schram was a director at the well established Dutch event agency Effectgroep. His main goals are to contribute to the event and live communication industry by promoting events as the most powerful medium for sharable experiences with ultimate PR spin-off, and by being an ambassador of Dutch event creativity.
33
Rolf Schumann
Oksana Selendeeva
Rolf started with Medicine studies, followed by studies of Marketing and Communication while he had already joined the advertising world: for 4 years he worked for Young & Rubicam’s Pharma Division. This was followed by an invitation to build up a similar agency for Saatchi & Saatchi. As head of marketing communication he joined the Czech car manufacturer Skoda in 2002. In 2008 he moved ‘farther east’, becoming marketing director for Skoda’s launch in China, the biggest car market worldwide. Since 2010 he is back in Mlada Boleslav, being responsible for the global marketing communication of Skoda Auto.
Oksana has over 15 years of experience in marketing communications in Russian and multinational companies. She started her career in 1998 focussing on corporate events in the Oil and Gas industry. Since then, she worked for companies such as PepsiCo, MTS telecom operator, Ericsson, JWT, UniCredit Bank. Currently working for Russia’s #1 bank – Sberbank of Russia, she is responsible for running all marketing campaigns in the company’s top region.
Head of global marketing communication Škoda Auto
34
Head of marketing Moscow Bank of Sberbank
Julius Solaris
Editor Event Manager Blog Started in 2007, EventManagerBlog.com is a popular blog worldwide for event professionals, covering topics such as event planning, social media and events, event technology, event trends. Solaris has been named one of 25 most inflluential individuals in the meeting industry in 2015 by Successful Meetings Magazine. Julius is also the ceo of Showthemes.com, a premium event WordPress theme shop with thousands of customers around the world. Julius is the author of ‘The Event App Bible’, ‘The Good Event Registration Guide’ and ‘Social media for Events, Engaging Events’. All these ebooks show the results of unprecedented research efforts about event mobile apps and event registration and ticketing providers.
THE JURY
Vice President
Klaus Span
Executive coe product management & business development IBM Power Systems Emea Klaus started his professional career in 1990 with IBM in its German Research and Development Laboratory working in Information Development and User Interface Design. He soon switched to marketing, and has since held various management jobs in Germany, Emea and on a worldwide level, mainly in market management and integrated marketing communications. However, his main area of expertise has proven to be event and incentive marketing. As WW International Events Executive he was responsible for the strategic setup and the execution of IBM’s international events portfolio. Presently he heads Product Management and Business Development for IBM’s Power (Unix) platform in Emea.
Jenny Ström
Head of Brand Engagement Swedbank AB With nearly 20 years of experience Jenny Ström has worked with many different communications disciplines in Swedbank, Sweden’s largest bank in terms of number of customers. Jenny is Head of the Group Brand Engagement at Swedbank since 2005 and responsible for all Group sponsorship agreements and Group events. Jenny is an actress by education and trained in the United States. She is a member of the Swedish Advertisers Committee of Sponship and Events (KSE) since 2014.
Sven Theobald
Head of corporate events Bayer Sven is Head of Live & Experience Branding in the Corporate Branding unit at Bayer AG since March 2015: in this newly-created function he takes the lead for Bayer’s live and multi-dimensional branding and communication with group-wide relevance, including corporate events. In his previous role as Head of Corporate Events, Sven was responsible for the internationally award-winning Live Communication activities for Bayer’s 150th anniversary in 2013. His current focus is on shaping and implementing the first integrated Bayer Live & Experience Branding strategy at a global level. He joined Bayer as a project manager in Corporate Communications in 2006.
35
Vice President
Johan Vandepoel
Managing director ACC - Belgian Association of Communication Companies After 30 years in the advertising industry at Y&R and BBDO, Johan decided to switch his position as chairman of BBDO Belgium for that of managing director of the ACC - Belgian Association of Communication Companies. Since his arrival in 2013, the number of associated agencies grew from 37 to 107. Today, on top of the historically integrated agencies, Acc welcomes digital agencies, brand activation agencies, PR agencies, content marketing agencies as well as all event marketing agencies, formerly represented by the trade organisations Equal and ACEA.
36
Nadine Vienne
Björn Wigforss
Graduated at ESCP-EAF French business school (Major Marketing), she worked for 10 years in financial companies as health insurance product manager at PFA assurances, marketing communication deputy manager at Banque Populaires assurances and marketing communication manager for Cofinoga credit card. Nadine then moved to Japan for 4 years where she followed an intensive Japanese course and took part in the set-up of AxaDirect as marketing senior manager. She now works at Nissan Europe, which she joined 10 years ago as Sales Network training Section manager, and since last year as Corporate events section manager.
Björn graduated with a major in Economics, and minors in Business Management and Marketing. He was a business training coach and consultant at EBI (1995-1998) and service PM at Ericsson (19981999). 14 years ago he started at Nokia as Customer Trainer and Training Group Manager in the Networks unit. In 2003, he moved on to the area of Industry Relations, where he also served as chair of the Business and Marketing Expert Group. He has been member of the Symbian S60 platform marketing team. From 2005, Björn has worked in various Services Marcom management positions, and in August 2010, he became Nokia’s Global Events Director.
Corporate events section manager Nissan Europe
Marcom director events Microsoft
THE JURY
Alison Williams Head of events L’Oréal Professional Products
With 20 years’ experience in live events, Alison is currently head of events for L’Oréal Professional Products. She leads the events offering across 10 brands within the UK and also acts as consultant to larger international events that run across the world. She is responsible for the delivery of live experiences that include country-wide roadshows, large-scale exhibitions, both UK and international, large scale spectaculars, fashion shows, parties, conferences, seminars, photoshoots, consumer-facing experiential events & hospitality. She is a regular face on judging panels for various Event Industry Awards and is currently 13th most influential person in the UK events industry as voted in Event Magazine 100 Club 2015.
Detlef Wintzen
Amanda J. Young
Born in 1957, Detlef studied acting and theatrical pedagogy at the HdK Berlin, and at the same time drama, journalism and psychology in Erlangen, Berlin and NYC. He worked as a dramaturge and director at various German theaters. In 1995 he began to take on creative tasks in the field of live communication and in 1999 he took over the team lead of conception/ creation at Kogag Bremshey & Domning. In 2000 Detlef founded Insglück Gesellschaft für Markeninszenierung in Berlin. He has received numerous esteemed awards for his creative and directing work.
Young had been running an event team for a nonprofit technology company when a recruiter found her on LinkedIn and wooed her away to run GE Healthcare’s technology conference Centricity Live. She previously worked for Hyatt Hotels in sales and got her start in meeting planning for a small boutique technology company in Boston. Young says that aside from communicating with executives, working with keynote speakers, etc., her sweet spot is the actual planning. She works with people to understand their perspectives for events and turn those into executable ideas.
Board member Famab, founder and managing director Insglück Gesellschaft für Markeninszenierung mbH
Americas Event Leader GE Healthcare
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38
OUR PARTNERS
39
INSTITUTIONAL PARTNERS
The aims of the Chamber of Commerce of Seville are the representation, promotion and defense of the general interests of Commerce, Industry and Navigation, and the provision of services to businesses. www.camaradesevilla.com
Sevilla Congress & Convention Bureau is an entity covering the organization of the MICE sector in Seville. It facilitates contacts and promotes the city in the world of congresses, events, meetings, and all other kinds of business events, to be held in the city of Seville and its province. www.sevillacb.com
40
THE MEETING POINT
Turismo de Sevilla promotes the city of Seville in its general contest. www.visitasevilla.es
Prodetur is a holding company benlonging to the city county council, Diputaci贸nProvincial de Sevilla, whose key objectives are: the innovation, the promotion and the tourism development in the Province of Sevilla. www.turismosevilla.org
Turismo Andaluz promotes the Andalusian tourist industry through multiple marketing platforms, from traditional information through events, through B2B interaction with tourism professionals and through new ways of promotion that internet offers. www.andalucia.org
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TOP PARTNERS
RGB
Producciones y Diseño
Acciona Productions and Design, Inc. is one of The most outstanding companies in events, fairs, congresses and exhibitions design and execution.
The Hotel is distributed in three circular buildings – or atriums – surrounded by wide gardens, open areas and views over the Guadalquivir river. It has become a reference for celebrating conventions, congresses and all kinds of international launches.
www.acciona-apd.com www.barcelo.com
42
THE MEETING POINT
Doble M Audivisuales is designed to provide the latest technology in audio, video, lighting, simultaneous translation, webcast and computer. They work closely with their clients in order to develop tailored solutions.
Grupo PacĂfico, with more than 100 professionals and offices in several cities, has its main services as a PCO (Professional Congress Organizer) and as Events Department (Inventives, Conventions, Product Launches).
www.doblem.es www.pacifico-meetings.com
TCM Audiovision offers an audiovisual service; not a product. Each project will always depend on the specific needs and characteristics of the client. TCM is capable of providing creative solutions and helping the customers in the best way possible. www.tcmaudiovision.es
43
PREMIUM PARTNERS 44
MDG
Audiovisuales
Audiovisual Studio Events is a company specialized in providing audiovisual services for events. They have more than 10 years of experience in the industry, offering solutions tailored to the needs of each client. www.audiovisualstudio.es
CAM is a service company for film production and distribution of web content. Some of the projects include: films for companies, institutions and television channels for promotional, documental, corporative and informative purposes. www.contel-tic. com
dtech.events is a company that provides integrated services in the field of visual image and visual communication. The company is capable of responding to the needs of promotion and transmission of ideas that today´s market demands. www.digitechvisual.com
This company is specialised in the audiovisual execution of congresses, trade fairs, product launches etc. developing projects already created by our clients or designed completely by them. www.av-mdg.com
THE MEETING POINT
Mimmo is a company that designs, plans and produces concepts and materializes ideas and works for agencies, DMCs, OPCs and above all, for professionals that, like them, live in their own dream in the field of communications, advertising and events www.mimmo.es
Museo del Baile Flamenco is the ideal place for animated didactic workshops, exhibitions, dance classes and other activities, experiencing all the dimensions of the flamenco world even with an interactive class. www.museodelbaileflamenco. com
PLAY MEDIA´s effort is to meet PinaPark is the any need within perfect partner for the field of audioorganization of ac- visual media, comtivities, events and munications and group incentives derived special fa(tapas tour, thema- cilities, and adapts tical citygames), to the needs of adventure and na- the clients, adviture activities, bike sing and proposing and motor tourism, the best solutions creative incentives, to solve their proworkshops, logi- blems. stical support and www.playmedialocations. producciones.com www.pinapark.com
The Teatro Quintero is an innovative commitment to art, culture and communication. The combination of the various elements comprise: multiuse rooms, TV studio and music recording studio, making it the most complete and original initiative in Spain. www.teatroquintero.com
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OTHER PARTNERS 46
Casa Mosto del
-U M B R E T E-
THE MEETING POINT
SERVICIOS INTEGRALES A PEDALES
Casa La Viuda Bodega La Alfalfa Bodega Dos de Mayo
47
Restaurante Manolete Robles Placentines El Colmo
48
ASSOCIATIONS PARTNERS
THE MEETING POINT
49
50
INSTITUTIONAL & MEDIA PARTNER
EUBEA SPONSORS
THE MEETING POINT
Digivents The Event Management Platform
Digivents is the set of customizable apps for the digital management of events, conventions, congresses, contests, trade fairs and Board of Directors. The Digivents Platform offers an awesome experience to everyone involved: your attendees, the press, the sponsors and your staff. www.digivents.com
Magency aims to enable organizations to enhance engagement through more interactive and efficient corporate events and training. Magency’s unique mobile solution empowers individuals, boosts their communication with their leaders or , and optimizes people processes, leading to more efficiency and dedication. Magency helps more than 140 companies thrive through better efficiency, engagement and customer & employee satisfaction, in over 30 countries. Our team of events, change management and training experts operates worldwide from offices in Paris, New-York and Tokyo.
Vela is a City Council company set up to help you to organize your meeting in the lagoon, suggesting the most appropriate venues and solutions for your event. It manages also the traditional Venetian events such as the Carnival and it offers to the companies opportunities of Sponsorship & Advertising. www.velaspa.com
www.magencydigital.com
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52
ENTRIES & ENTRANTS
53
BELGIUM
AUSTRIA
122 AGENCIES, 290 ENTRIES
54
ORGANISING COMPANY
CLIENT COMPANY
EVENT NAME
CATEGORIES
Event Service RS GmbH
Österreichische Post AG
Mission:Susi 2015
Best Team Building
Eventplan / Grasl&Partner / Pi-five
ORF
Hello Vienna. Welcome Europe!
Best B2C Best Public Event
Kesch Event & Promotion
Splashline
Summer Splash
Best B2C Best Celebration / Festivity Best Hybrid Event
Lautstark Communications Vienna
smart, Daimler AG
smart FOR roadshow
Best B2C Best Roadshow
More Production Veranstaltungsservice GmbH
Ottakringer Brauerei AG
Eurovision Song Contest - Best Cultural Event Euroclub 2015 Best Non Profit/Social Service Event Best Sustainable Event
ORF - Austrian Broadcasting Corporation
EBU - European Broadcasting Union
Eurovision Song Contest - Best Hybrid Event Vienna - 2015 Best Sustainable Event
Event Masters
Attentia
Fly Higher
Best Congress / Conference
Fast Forward
Eneco
Eneco Clean Beach Cup
Best Non Profit /Social Service Event Best Public Event Best Sustainable Event
Medialaan
Qmusic
Q Beach House
Best Musical Event
New Balls Please
Volvo Cars Belux
Volvo XC90 Experience Days Best Launch Event
Sylvester
Telenet (Liberty Global group) Telenet Way Day
Best B2I (Business to Internal) / Convention
The Oval Office
SD Worx
Best B2B Event Best B2I (Business to Internal) / Convention Best Integrated Event Best Team Building
VO Communication with Luc Petit Création
Bataille de Waterloo 1815 asbl Inferno, inaugural cultural Best Cultural Event event to the Waterloo Bicentenary Commemoration
VO Communication with Verhulst Events and Luc Petit Création
Bataille de Waterloo 1815 asbl Battle of Waterloo Bicentenary Commemoration
The Perfect Match - Proxy Night 2015
Best Celebration / Festivity Best Integrated Event Best Public Event
FINLAND
ESTONIA
DENMARK
CZECH REPUBLIC
ENTRIES & ENTRANTS
ORGANISING COMPANY
CLIENT COMPANY
EVENT NAME
CATEGORIES
Blue Events + AV Media
Blue Events
Retail Summit 2015
Best Congress / Conference
E-Motion and Lego Trading (TLG)
Lego Trading (TLG)
Lego® KidsFest
Best B2C
Event&Promotion
Event&promotion
#eventforum
Best Educational / Training Event
JAD Productions
Socialbakers
Engage Prague 2015 by Socialbakers
Best B2B Event
JAD Productions
StarWorks production
European Athletics Indoor Championships Opening Ceremony
Best Celebration / Festivity
JAD Productions
Adidas CR, Reebok brand
Reebok Yoga Sensation 2015
Best Sport Event
JCHP s.r.o.
Porsche Ceská republika s.r.o.
Volkswagen Passat B8 Launch - Czech Republic
Best Launch Event
Eventually
Geberit
How to make CEOs talk about the cleaning of the butt
Best Launch Event
Jolos Events
Tallink Group AS
Tallink Silja Awards 2014
Best B2I (Business to Internal) / Convention
Jolos Events
Adcash
Adcash Summer Days ‘Action Jackson’
Best Team Building
NJ Production
Vacon Plc
Vacon Drives Conference 2015
Best B2B Event
Sisters Inc.
Cramo Finland
A Great Day at Work
Best B2I (Business to Internal) / Convention
Tapahtumantekijät Oy
Tieto Finland
Tiedon Valo 2014
Best B2B Event
Tapahtumantekijät Oy
Evento Magazine
Evento Awards 2015
Best Integrated Event
Tapahtumantekijät Oy
Prime Minister’s Office, Finland Avoin Suomi 2014
Best Non Profit / Social Service Event
Track9, Mirum Agency, Bright Finland
Microsoft Corporation
Best B2B Event
Microsoft Corporation at MWC 2015, Barcelona
55
FRANCE 56
ORGANISING COMPANY
CLIENT COMPANY
EVENT NAME
CATEGORIES
Auditoire
Criteo
Criteo Summit Festival 2015 Best B2B Event
Auditoire
Mairie de Paris
Commemorationj Des 70 Best Celebration / Festivity Ans de la Liberation de Paris
Auditoire
PSA – DS
DS Week
Best Hybrid Event
Auditoire
Mercedes-Benz
Mercedes Amg GT Launch
Best Launch Event
Denis&Co by Australie
A.T. Kearney
A.T. Kearney: Emea All Consultants Meeting
Best Team Building
Double 2
Audi France
Audi Tweet & Down
Best Hybrid Event
Havas Event
Sodexo
Quality of Life Conference, May 5-6 2015, New York City
Best Congress / Conference
Havas Event
Michelin
Crossclimate tyre launch
Best Launch Event
Hopscotch Event
Nissan Europe
Nissan LM24H
Best B2B Event Best Sport Event
Hopscotch Event
Renault
Renault Kadjar – Test Drives Best Launch Event
Hopscotch Event
Renault SAS
Renault Talisman Preview
Best Launch Event
Live ! by GL events
Orange
Orange Essentiels 2020
Best B2B Event Best B2I (Business to Internal) / Convention Best Integrated Event Best Launch Event
Live! by GL events
UBI Soft
Assassin’s Creed Syndicate : Best B2C The Tour Best Launch Event
Live! by GL events
Pavement & Recycling Alliance PPRS Pavement preservation Best Congress / Conference & Recycling summit (Aema, Arra, Issa) - International Bitumen Emulsion Federation - FP2 (For Pavement Preservation)
Live! by GL events
McDonald’s France
McDo Kids Sport
Best Educational / Training Event
Live! by GL events
Ministry of agriculture and maritime fisheries of the Kingdom of Morocco
Moroccan Pavilion - Expo Milano 2015
Best Cultural Event Best Public Event
GERMANY
FRANCE
ENTRIES & ENTRANTS
ORGANISING COMPANY
CLIENT COMPANY
EVENT NAME
CATEGORIES
Lux Modernis
Picard Surgelés
The Forty Years Menu
Best B2I (Business to Internal) / Convention Best Celebration / Festivity
Magency Digital
Nissan Europe
Salesforce Training Event Europe
Best Incentive
Manifestory
Région Ile de France
ApprentiScenes
Best Educational / Training Event
Manifestory
Manifestory
Love Run
Best Sport Event
Manifestory
CNE (Confédération Nationale La Vache Verte de l’Elevage)
Best Sustainable Event
Meetic Group
Meetic Groups Brands
Meetic Group – Singles Events
Best B2C Best Roadshow
Passage Piéton
Mattel
Barbie Be Super Tour
Best B2C Best Roadshow
Publicis Modem
PMU
Before de L’Hippodrome
Best B2C Best Hybrid Event Best Sport Event
ubi bene
Airbnb
Night At Courchevel
Best B2C
ubi bene
adidas
Boost Battle Run
Best Hybrid Event
ubi bene
20th Century Fox
The Exodus Experience
Best Launch Event
ubi bene
Reebok and Les Mills
The most beautiful fitness club in the world
Best Sport Event
Your Events Production
Engie
Raid GDF Suez
Best Team Building
2Bild TV.Events & Media GmbH
Deutsche Telekom AG
Telekom Electronic Beats Festival
Best B2C Best Cultural Event Best Musical Event
Avantgarde
Volkswagen
Rallytheworld by Volkswagen
Best B2C Best Public Event Best Roadshow
Avantgarde
Volkswagen
Volkswagen electrified! Tour
Best B2C Best Roadshow Best Educational/Training Event 57
GERMANY
ORGANISING COMPANY
58
CLIENT COMPANY
EVENT NAME
CATEGORIES
BattleROYAL GmbH / Dreinull Stadtmarketing Karlsruhe Agentur für Mediatainment GmbH GmbH & Co.KG
KA300 Opening Festival
Best Public Event
Circ GmbH & Co. kg
Basf SE
Anniversary event ‘150 years Best Celebration / Festivity of Basf’
Concept X / 27NAMES Germany
Twitter Inc.
Twitter at dmexco 2014
Best Trade Show
Concept X Köln GmbH & Co. KG // 27names
Germanwings GmbH
All Europe in one suitcase
Best Roadshow
Facts and Fiction GmbH
AO ‘NC Astana Expo 2017’ Expo Pavilion Kazakhstan represented by J&G Consultoria 2015 de Ferias S.L.
Facts and Fiction GmbH
Monaco Inter Expo
Expo Pavilion Monaco 2015 Best Trade Show
Hagen Invent GmbH & Co. KG
BMW Group
International Media Launch Best B2B Event BMW 2 Series Gran Tourer Best Launch Event
Insglück Gesellschaft für Markeninszenierung mbH
Deutsche Messe AG
Hannover Messe Opening Ceremony 2015
Best Celebration / Festivity Best Cultural Event
Insglück Gesellschaft für Markeninszenierung mbH
InteractiveMedia CCSP GmbH
New Media Award 2015, Creative LateNight
Best B2B Event Best Celebration / Festivity
Insglück Gesellschaft für Markeninszenierung mbH
Union Asset Management Holding AG
Congress and Evening Gala ‘InvestmentAKtuell 2015’, ‘Timeless Value’
Best Congress / Conference
Insglück Gesellschaft für Markeninszenierung mbH
Airbus Operations GmbH
Airbus A380 Etihad Airways Best Launch Event Livery Reveal
Insglück Gesellschaft für Markeninszenierung mbH
Bayer HealthCare
World Thrombosis Day 2014 Best Non Profit / Social Service Event
Joke Event AG
Joke Event AG
Innogames Human Pacman Best Team Building Rehearsal @ Joke Event Summercamp 2015
Kontrapunkt Agentur für Kommunikation GmbH
Hamburg Port Authority
29th World Ports Conference Best Congress / Conference
Konzept & Kreation Volker Hagen
Brooks Clothing GmbH & Co KG
Brooks - Don´t hide!
Best B2C Best In-store Event
Matt Circus GmbH
L’Oréal Deutschland GmbH - Maybelline New York -
Maybelline - 100 years
Best Celebration / Festivity
Best Trade Show
ENTRIES & ENTRANTS
ORGANISING COMPANY
CLIENT COMPANY
EVENT NAME
CATEGORIES
Infinite Inspiration – World Best Launch Event Premiere of the Freightliner Inspiration Truck
Oliver Schrott Kommunikation Daimler AG
Best Launch Event Spreading Joy – World Premiere new smart fortwo and smart forfour
Onliveline GmbH - Office for cencept & staging
Fraunhofer-Gesellschaft zur Förderung der angewandten Forschung e.V (association of applied science)
Fraunhofer Jahrestagung 2015 // Fraunhofer Award Ceremony 2015
Stagg & Friends GmbH
Pfeiffer Vacuum Technology AG 125 Years Pfeiffer Vacuum Nothing is better!
Stagg & Friends GmbH
Volkswagen AG
Roll-Out training event, myTime 2015
Best B2I (Business to Internal) / Convention Best Congress / Conference Best Educational / Training Event Best Integrated Event Best Launch Event
Stagg & Friends GmbH
Volkswagen AG
Volkswagen Dealers Convention
Best B2B Event Best Congress / Conference Best Integrated Event Best Launch Event
Stagg & Friends GmbH
Daimler AG - Mercedes-Benz Global Training Sales Training
Global Training Experience smart 2014
Best B2I (Business to Internal) / Convention Best Educational / Training Event Best Launch Event Best Integrated Event
Stagg & Friends GmbH
Mercedes-Benz Global Training Mercedes-Benz Global Training Best Educational / Training Event Best B2I (Business to Sales Training Experience Vito 2014 Internal) / Convention Best Integrated Event Best Launch Event
Ten&one Eventagency
Erdgas Schwaben und Stadtwerke Ausgburg
Best Educational / Training Event Energiekongress Augsburg (Energy Congress Augsburg) Best Sustainable Event
Vok Dams Agency for Events & Live-Marketing
PepsiCo Deutschland
Lipton Sparkling Ice Tea City Slide
GERMANY
Oliver Schrott Kommunikation Daimler AG
Best B2B Event Best Celebration / Festivity
Best B2B Event Best B2I (Business to Internal) / Convention Best Integrated Event Best Celebration / Festivity Best Musical Event
Best B2C 59
GERMANY IRELAND HUNGARY ITALY 60
ORGANISING COMPANY
CLIENT COMPANY
EVENT NAME
CATEGORIES
Vok Dams Agency for Events & Live-Marketing
Volkswagen Financial Services
Volkswagen Financial Services Best Trade Show – exhibition Space at Drive
Zerotwonine GmbH
Procter & Gamble/Wella
Wella TrendVision Monaco French Riviera 2014
Best B2B Event Best Hybrid Event Best Integrated Event
Roxer
Telenor Magyarország Zrt.
Telenor Havasi Symphonic Arena Show
Best B2B Event
Verve, The Live Agency
Diageo
Diageo Hop House 13 Launch
Best Launch Event
Alessandro Rosso Group Independent Ideas
FCA Italy S.p.A.
FCA 4 Expo – Milan Contamination
Best B2C Best Integrated Event
Banca Mediolanum S.p.A.
Banca Mediolanum S.p.A.
Going for Change – Nothing Best B2I (Business to Internal) / Convention is like before Best Launch Event
Banca Mediolanum S.p.A.
Banca Mediolanum S.p.A.
Giro nel Giro
Best Roadshow Best Team Building
Comitato Organizzatore Parco Comitato Organizzatore Parco Valentino Valentino
Parco Valentino - Salone & Gran Premio
Best Public Event
Dinamo Istanbul (part of Casta Leo Burnett Istanbul and Diva Group) Samsung Electronics Turkey
Hearing Hands
Best B2C Best Hybrid Event Best Integrated Event Best Launch Event
Edison (with Alessandro Rosso Edison Group, Bonsaininja, Piano B, My Events)
Edison Open 4Expo
Best Celebration / Festivity Best Cultural Event Best Integrated Event
FilmMaster Events
Maserati
Maserati Centennial Gathering
Best Celebration / Festivity
FilmMaster Events
Sanpellegrino S.p.A.
S.Pellegrino Young Chef 2015
Best Educational / Training Event
FilmMaster Events
Expo 2015
Expo Milano 2015 inauguration Ceremony
Best Public Event
ITALY
ENTRIES & ENTRANTS
ORGANISING COMPANY
CLIENT COMPANY
EVENT NAME
CATEGORIES
FilmMaster Events in collaboration with Circo de Bakuza
Uefa
Opening Ceremony Uefa Champions League Final Berlin 2015
Best Sport Event
Gruppo Gattinoni (Gattinoni Vorwerk Contempora Srl Incentive&Events & Gattinoni Communication)
Le mille e una notte
Best B2I (Business to Internal) / Convention
La Buccia S.p.A.
FCA – brand Fiat
New 500 the icon reloaded
Best B2B Event
La Buccia S.p.A.
Maserati
One of 100
Best Launch Event
La Buccia S.p.A.
Maserati
Maserati Drive & Sail
Best Roadshow
Merlo S.p.A.
Mercedes-Benz Italia brand smart
#WhatAreYouFOR
Best B2C Best Integrated Event Best Launch Event
Mismaonda Srl
Mismaonda Srl
Wounded to Death
Best Cultural Event Best Non Profit / Social Service Event
Punk for Business Srl
Ferrero S.p.A.
Estathé Market Sound
Best B2C Best Integrated Event Best Musical Event
Punk for Business Srl
Anheuser-Busch InBev
Beck’s UNacademy
Best Musical Event Best Hybrid Event
Simmetrico
FCA, Alfa Romeo
Alfa Romeo ‘An Italian Creation’
Best Launch Event
Starwood Italia, Human Resources Department, Florence Unit
Starwood Italia, Florence Units: The Westin Excelsior Florence and The St. Regis Florence
MOVIEstar 2014
Best Educational / Training Event Best Team Building
The Next Event & The Next World | Next Group
Coca-Cola HBC Italia
Be Coke. Coca-Cola Sales Convention 2015
Best B2I (Business to Internal) / Convention
The Next Event & The Next World | Next Group
Vodafone Italia
Let’s make a difference! Ibiza Best B2I (Business to Internal) / Convention 2014 Dealer Convention
The Next Event | Next Group
Nestlé
Feed your Mind!
Best Educational / Training Event
up! strategy to action
Lottomatica S.p.A.
Più Tua Napoli
Best B2C
up! strategy to action
Fastweb Srl
Ultrafibra Experience
Best B2C 61
ITALY NORWAY POLAND PORTUGAL RUSSIA 62
ORGANISING COMPANY
CLIENT COMPANY
EVENT NAME
CATEGORIES
up! strategy to action
Grandi Stazioni S.p.A.
Welcome to Venezia Santa Lucia – ShoppinGarden
Best B2C
Norwegian Red Cross
Norwegian Red Cross
Norwegian Red Cross 150 Years Anniversary
Best Celebration / Festivity Best Integrated Event Best Roadshow
Focus Event
Asseco Poland S.A.
Gala Asseco Poland S.A.
Best B2B Event
Horeca Group
adidas
Ewa & #mygirls - the biggest fitness training in Poland.
Best B2C
Planet PR
Mars Society Polska
European Rover Challenge
Best Educational / Training Event
Action4 Ativism
Sumol Compal
Pomarte Compal - Arte ao Best Educational / Training Sabor da Fruta (Art on Fruit) Event
Action4 Ativism
Vodafone
Vodafone Music Sessions Seasick Steve
Desafio Global Ativism
EDP
2015 EDP Summer Festivals Best B2C
Desafio Global Ativism/EDP
EDP
One – Together for Better Energy
Best B2I (Business to Internal) / Convention
Dgmc
Movicel
Movicel Activation at Filda 2015
Best B2C Best Roadshow
EDP
EDP
Todos Marcam Pontos com a Energia Solar EDP
Best Launch Event
Expanding World
Continente
Festa da Familia Continente Best Integrated Event
Alfa Future People LLC
Alfa Future People LLC
Alfa Future People
Best Musical Event
D2 Marketing Solutions
Moët Hennessy (brand – Dom Pérignon)
Dom Pérignon Plénitude Deuxième launch in Russia: on Baikal Lake (East Siberia) and in Moscow
Best Launch Event
Best Musical Event
SLOVAKIA
RUSSIA
ENTRIES & ENTRANTS
ORGANISING COMPANY
CLIENT COMPANY
EVENT NAME
CATEGORIES
D2 Marketing Solutions
L’Oréal Russia
L’Oréal-Unesco ‘For Women Best Non Profit / Social Service Event in Science’ national scholarship award
Departáment Creative Event Markenting
Audi Russia
Full VR Audi Q7 presentation Best Launch Event #imagineQ7
Ilma Event Group
Riot Games
Dj Sona Party
Best B2C Best Launch Event Best Roadshow
MaxiMice/27Names
Oriflame
Dream Express 2015
Best B2B Event
MaxiMice/27Names
Jonhson&Johnson Consumer
Tree of Life
Best Incentive
MaxMedium Agency
MaxMedium
MaxMedium 10th Anniversary Incentive Event
Best Incentive
MaxMedium Agency
City Authority of Moscow
The 70th Anniversary of the Best Public Event Victory in the II World War
Redday event company
Toyota Center Krasnoyarsk “Krepost”
Guinness Record with Toyota
Best B2C
Redday event company
Wargaming.net
Cybersport tournament “Victory portraits”
Best Integrated Event
Sazonovstudio
Department for Media and Advertising of the City of Moscow
The Multimedia Show “Journey Best Public Event around the World” within the 4th Moscow International Festival “Circle of Light”
Tobelove Wedding
Alexandra and Michael
Mysterious forest
Best B2C Best Private Event
Tobelove Wedding
Oksana and Denis (bride and groom)
Aviators
Best Celebration / Festivity Best Private Event
Wieden+Kennedy Amsterdam, S7 Airlines Tellart
The Imagination Machine
Best B2C
Brand Advertising, S.R.O.
Orange Slovensko a.s.
Orange Low Tech Cup
Best Team Building
Creative Pro (CZ) - 27Names
Lyreco
Dare for More / Cash Sales Convention 2015
Best B2I (Business to Internal) / Convention Best Congress / Conference Best Integrated Event 63
SLOVAKIA SPAIN 64
ORGANISING COMPANY
CLIENT COMPANY
EVENT NAME
CATEGORIES
Creative Pro (CZ) - 27Names
HB Reavis Real Estate
Internal Company Weekend Best Sustainable Event / Voluntary TeamDay 2015 Best Team Building
Creative Pro (CZ) - 27Names
TP Vision Europe B.V., Czech Republic
Expedition Eastern Lights / Ambilight Live!
Best B2I (Business to Internal) / Convention Best Team Building
Monarch, A.S.
Orange Slovensko
The 15th Opera Ball
Best Cultural Event
Monarch, A.S.
Orange Slovensko
Orange Gypsy Camp 2014
Best Team Building
Acciona Producciones y Diseño (APD)
Ali Bin Ali Group
International launch of commercial centre ‘Katara Plaza’
Best Launch Event
Eventisimo
Airbus Defence and Space
Airbus Defence and Space Management Forum
Best B2I (Business to Internal) / Convention Best Team Building
Eventisimo
Grupo Mahou San Miguel
A celebration of the 125th Anniversary Of Mahou San Miguel
Best Celebration / Festivity
Eventisimo
Oriflame
Oriflame 2014 Cis Gold Conference
Best Incentive
Eventisimo
Eventisimo
Eventisimo Invita Madrid 2015
Best Non Profit / Social Service Event
Eventisimo – Abile Corporate Events
Revlon Professional
Revlon Professional Style Masters Contest 2015
Best B2B Event
Quum Comunicación S.A. Grass Roots GmbH in collaboration with DICOM Events and other Companies
Quum Comunicación S.A. Seat, S.A.
IT Rocks! 2015 Seat Ibiza Central Launch Training 2015 (Inside Ibiza 2015)
Best Integrated Event Best Educational / Training Event
Grupo Abbsolute
Sevilla Fútbol Club
Sevilla Fútbol Club – 4th Uefa Europa League. 2015
Best Celebration / Festivity
Grupo Abbsolute
Club Pasión Habanos
Habanos Night 2015
Best Educational / Training Event
Grupo Abbsolute
Acción Cultural Española (AC/E)
Tapas: Spanish Design for Food. 2013-2014
Best Roadshow
Grupo Sörensen
BP España
Convención EE.SS. BP 2015
Best B2I (Business to Internal) / Convention
THE NETHERLANDS
SWEDEN
SPAIN
ENTRIES & ENTRANTS
ORGANISING COMPANY
CLIENT COMPANY
EVENT NAME
Grupo Sörensen
Altadis
Reunión de Liderazgo Altadis Best Team Building 2015
Grupo Sörensen SBA S.L.
Altadis
Convención Altadis 2014
Best B2I (Business to Internal) / Convention
A Loud Minority
Fiat Group Automobiles Sweden AB
Jeep Sail & Drive
Best B2C Best Roadshow
A Loud Minority & Berghs School of Communication
Berghs School of Communication
Berghs School of Best B2B Event Communication Grad Show Best Trade Show 2015: The Goosebump Factor
A+A Communication
Volvo Car Group
World-première of the all-new Volvo XC90
Best B2B Event Best Launch Event
Occasion
Cramo
The Cramo Story
Best B2I (Business to Internal) / Convention
PS Communication
Ericsson
Ericsson R&D Digital Summit
Best B2I (Business to Internal) / Convention
PS Communication and Story Design Studio
Volvo Group and Volvo Cars
Volvo Pavilion in the Volvo Ocean Race
Best Roadshow
Studionoc
Swedavia Swedish Airports
The Climate Portal
Best B2B Event Best B2C
Studionoc
Ikea
The Great Football Coup (Den stora fotbollskuppen)
Best B2C
Bind
APM Terminals Maasvlakte II
Opening ceremony APM Terminals Maasvlakte II, Rotterdam
Best Celebration / Festivity Best Launch Event
BvR 27Names
Twitter Benelux
#BirdsEye | Sail Amsterdam Best B2B Event 2015 Best Integrated Event
Dechesne & Boertje Eventmarketing
Provast
Opening Markthal Rotterdam - World Parade
Best Launch Event
N-Sign Special Event Planning National Military Museum B.V.
Opening National Military Museum - The Netherlands
Best Cultural Event
Kubik B.V.
AutoRAI 2015 - Amsterdam Best Trade Show Motor Show
Amsterdam RAI
CATEGORIES
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THE NETHERLANDS TURKEY UK 66
ORGANISING COMPANY
CLIENT COMPANY
EVENT NAME
CATEGORIES
Univate
Unilever/ Magnum
Pink & Black night Amsterdam
Best B2C
Xsaga in close collaboration with de Museumvereniging (National Museums Association), Lava, the Projectstudio and Q&A Communications
Museumvereniging (National Museums Association)
National Museumweek, / Our real gold
Best Roadshow
Xsaga in close collaboration with the Projectgroup 175 jaar Spoor
Projectgroup 175 jaar Spoor, SpoorParade Amerfoort consisting of Railforum, ProRail and NS
Xsaga in close collaboration with Van Gogh Museum
Van Gogh Museum
Opening new entrance Best Cultural Event building Van Gogh Museum
Atolye Grup
Hatay Governorship and The Innovation Platform of Hatay
Mediterranean Culinary Days
Best Cultural Event Best Non Profit / Social Service Event Best Public Event
Tatu Event
Avivasa
Avivasa Annual Sales Vision Meeting 2015
Best B2I (Business to Internal) / Convention
Tatu Event
Bridgestone
Bridgestone Presents Chill-Out Festival 2015
Best B2C Best Hybrid Event Best Sustainable Event
Thepartners
Istanbul Chamber of Commerce
Istanbul Pavillion at Mipim 2015
Best B2B Event
Done and Dusted Productions Diageo Ltd
Johnnie Walker Symphony In Blue
Best Private Event
George P. Johnson
Cisco
Cisco Live
Best B2B Event
George P. Johnson
IBM
IBM Connects
Best Roadshow
George P. Johnson
Gsma
Innovation City
Best Trade Show
Jack Morton Worldwide
Desperados
Desperados #PartyInstinct
Best B2C
Jack Morton Worldwide
The Organising Committee of the Glasgow 2014 Commonwealth Games
The Opening Ceremony of the Glasgow 2014 Commonwealth Games
Best Public Event
Best Public Event
UK
ENTRIES & ENTRANTS
ORGANISING COMPANY
CLIENT COMPANY
EVENT NAME
CATEGORIES
Jack Morton Worldwide
Honda
Honda Goodwood Festival of Speed 2015
Best Trade Show
Krow Communications
Fiat - FCA Italy S.p.A.
Fiat 500X: The Power of X
Best Integrated Event Best Launch Event
Game of Thrones World Premiere
Best Cultural Event
The Giggle Group / Entourage Sky / Anna Valley
EuBea by Numbers 2015 2014 2013 Entries Agencies Entries Agencies Entries Agencies TOTAL 290 122 162 80 104 63 GERMANY 63 19 24 14 32 17 ITALY 41 15 32 11 8 8 FRANCE 41 14 7 5 11 5 RUSSIA 18 9 4 2 1 1 BELGIUM 15 7 8 5 2 1 SPAIN 15 6 15 9 4 3 AUSTRIA 13 6 3 2 1 1 SWEDEN 12 5 7 5 4 3 THE NETHERLANDS 11 7 8 3 5 3 UNITED KINGDOM 10 5 9 5 15 7 SLOVAKIA 10 3 6 3 1 1 PORTUGAL 8 5 16 3 9 4 CZECH REP 8 5 3 3 2 2 TURKEY 8 3 6 1 2 2 FINLAND 5 4 1 1 2 2 POLAND 3 3 3 3 - ESTONIA 3 2 - - - NORWAY 3 1 2 1 3 1 DENMARK 1 1 2 1 2 2 IRELAND 1 1 4 1 - HUNGARY 1 1 - - - LITHUANIA - - 1 1 - SLOVENIA - - 1 1 - 67
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