The Art and Science of Selecting Paper

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The Art and Science of Selecting Paper Sappi Fine Paper Daniel Dejan

April 21-22, 2010 ď‚Ť San Antonio, TX


enhancing the print experience Whiteness Color Range Feel

Ink Lay Gloss Uniformity

Aesthetics

Runnability

Printability Stiffness Tensile Strength


paper attributes • • • • • • • •

Brightness Whiteness Caliper/Bulk Opacity Stiffness Smoothness Gloss Printability -

Reflectivity Shade Thickness Show-through Integral Strength & Stability Surface Uniformity Paper & Ink Runnability


basis weights weight measured in pounds, 1 ream (500 sheets) of paper in its basic (parent) size Writing/Bond = 17” x 22” Text/Book = 25” x 38” Cover = 20” x 26”


uncoated

coated


calendar stacks PROCESS FACTORS: •Pressure •Temperature •Coating Formula •Roller Finish


Coated paper finishes Gloss

• Reflective, High paper gloss • Smoothest surface • Highest printed ink gloss

Satin • • • •

Non-glare surface Looks like a dull - prints like a gloss Smoother than a dull Higher paper gloss than a dull

Dull/Silk

• Non-glare surface • Micro-embossed surface

Matte

• Non-glare surface • Textured surface


Ink

uncoated offset Light

BASIS WEIGHT 80#

CALIPER

97.5% PULP 2.5% COATING

6 pt.

82.5% PULP 17.5% COATING

4.5pt.

matte coated

dull coated 70% PULP 30% COATING

4.1pt.

gloss coated 70% PULP 30% COATING

3.9pt.


uncoated

25 x MAGNIFICATION


matte finish • Non-glare surface • Textured, Roughest -- minimally calendered – – – –

Light scattered Lowest paper gloss Lowest printed ink gloss among coateds Greatest amount of contrast between paper and ink

• Created to replicate look and feel of uncoated • End Uses – Text, charts – Anywhere to minimize eyestrain – Writeable

• Marks more easily than dull (burnishing) – Pigments have not been compressed as much.


matte finish

25 x MAGNIFICATION


silk/dull finish • Non-glare surface • Micro-embossed surface, pattern from rolls imparted by calenders • Excellent ink holdout for sharp halftone reproduction • Softer images • Richer halftones and solids than mattes


dull finish

25 x MAGNIFICATION


satin finish • Coating formula and on line calendering technique produce a smooth, low gloss paper • Looks like a dull -- prints like a gloss • Higher paper gloss than a dull • Similar coat weight to gloss • Smoother, harder surface than a dull • More uniform printing surface than a matte • Offers high level of contrast between paper and ink film • Distinctive, silky feel • A.K.A. Satin, Suede


satin finish

25 x MAGNIFICATION


gloss finish • Calendered using smooth and polished steel rolls • Smoothest surface • Highest printed ink gloss • Highest plain paper gloss of coated finishes -reflective • Highest ink hold-out, lowest dot gain • Best for showing fine detail


gloss finish

25 x MAGNIFICATION


printability • Brighter the Paper = Brighter the inks • High Opacity

= Heavy ink coverage Two-sided coverage

• Bulk/Stiffness

= Dimensional stability Finishing/Bindery

• Surface Uniformity = Smooth ink lay • Smoothness

= Printed ink gloss


rich, tactile sense • Elegant, sophisticated luxury items • Textured images • Illustrations • Textiles • Haptics

Dull and Silk Finishes


readability, clarity • Text combined with imagery • Soft subject matter • Low-glare requirements • Financials

Silk and Dull Finishes


fine detail • Detail in reproductions • Hard, shiny objects (cars, glassware) • Metallic inks • Solids and screen patterns • Reverse type • Tints and Varnishes

Gloss Finish


accurate, critical color • Flesh tones • Fine art reproductions • Product/Brand replications • Neutral white shade

Gloss and Dull Finishes


warmth and depth • Images rich in warm tones (furniture, food, fabrics) • Earth tones • Illustrations • Neutral and/or cream shades

Dull Finishes


cool and crisp • Images using blue tones • High-contrast imagery • Hard, shiny, metallic objects • Black-and-white photography • Blue White shade

Gloss Finishes


heft and substance • Items handled by consumers • Brand communications • Point-of-purchase material • Inserts • Direct mail • Caliper to weight ratio

Matte Finishes


enhancing the print experience Whiteness Color Range Feel

Ink Lay Gloss Uniformity

Aesthetics

Runnability

Printability Stiffness Tensile Strength


The Art and Science of Selecting Paper Sappi Fine Paper Daniel Dejan

April 21-22, 2010 ď‚Ť San Antonio, TX


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