The Link Issue 48

Page 35

Launching Our New FeatherWeft Extensions After three decades in the hair industry, I've been at the forefront of numerous hair extension techniques and products. Among these, the OnStage Beaded Weft has been a standout innovation. This unique product, which uses beads instead of sewing to secure hair wefts, has already made waves in several countries, although it was relatively unknown in the United States until recently.

A few years back, Andy Wright, the original founder of Hair Visions (previously known as OnRite) contacted me about a novel hair extension product from abroad. Initially skeptical, especially upon hearing it involved beads — reminiscent of the I-tip method I was familiar with — I was pleasantly surprised when I received the samples. The OnStage Beaded Weft was different. It used beads to secure wefts and strands, eliminating the need for sewing, a technique I found to be cumbersome and outdated.

and feedback from our diverse clientele.

The success of the OnStage Beaded Weft in the U.S. market has been remarkable over the past three years. Its ease of use, speed of application, and innovative approach have made it popular among hair professionals and clients. Building on this success, we are excited to introduce the FeatherWeft in 2024. This new addition promises to be lighter, more natural-looking, and even easier to blend with one's natural hair, addressing the evolving needs

Looking ahead to its launch next year, the FeatherWeft is poised to be a gamechanger in the world of hair extensions. We are committed to offering a range of options, including the original OnStage Beaded Weft and Beaded Strands, to cater to the diverse preferences of our clients. The FeatherWeft is not just a new product; it's the future of hair extensions, offering a blend of tradition and innovation that will transform how we think about hair styling.

The FeatherWeft represents the culmination of my experience in the hair extension industry, incorporating the best aspects of previous techniques while introducing groundbreaking improvements. As a seasoned professional recognized in various large hair shows across the U.S., I've had the opportunity to test and promote various hair extension products. The FeatherWeft, however, stands out for its innovative design and potential to revolutionize the industry.

THE LINK MAGAZINE

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