SPONSORSHIP PROPOSAL
17 SEPTEMBER - 2 OCTOBER 2022 | at ipmi campus
QUOTE FROM BBA Head of Program Study
Esports has been increasingly popular in recent years. Today, the worldwide esports market was worth close to $1.08 billion. Despite a minor decline due to the Covid-19 pandemic, the Esports sector is still growing, and the estimated value of the Esports market will be $1.62 billion in 2024.
IPMI Bachelor of Business Administration (BBA) program sees the opportunity that playing online games gives participants a medium to develop their leadership skills and came to the conclusion that games might be used as a teaching tool. It has been discovered that game roles have an impact on players' actions.
Previous studies also confirm that playing online games with Esports can develop autocratic leadership styles and improve democratic leadership styles among the younger generation (Gen Z) by constantly practicing on the Esports itself.
Hopefully, this event may increase the leadership spirit among Gen Z and might invite support from companies locally and internationally through Esports as the medium in developing Gen Z.
Liza Agustina Nelloh, CE., MM., CDM.
Vision
To make IPMI International Business School a higher education institution that is adaptable to changing times and become part of the youth trend, namely through e-sports and gaming.
Mission
IPMI ESPORTS CUP 2022 is a prestigious campus e-sport event, especially among high school students. As well as being a medium for high school students to be creative and accomplish achievements through e-sports and gaming.
Mobile Legends is a mobile game type Multiplayer Online Battle Arena (MOBA) developed and published by Moonton. Both teams compete against each other to reach and destroy the enemy base while maintaining their own base to control trails, three lanes known as Top Lane, Mid Lane, and Bottom Lane, which connected each base.
This game uses the Online Multiplayer system to be able to play games and even interact with other people all over the world, using an Internet connection.
We believe the game honed strategic skills, speed of thinking and decision making, teamwork, and adaptability under pressure for the young players. Therefore, we want to host a Mobile Legends online game cup, considering that the MOBA game is in great demand in Indonesia, especially among high-school students. We see this as one of the great opportunities to reach out to them contextually.
IPMI International Business School is the first business school to provide MBA (Master of Business Administration) education in Indonesia. Known for using Harvard's case-based pedagogic approach and holistic learning experience that integrates theory and practice.
IPMI International Business School has a Bachelor of Business Administration (BBA) program or equivalent to "Sarjana Administrasi Bisnis" in Indonesian degree whose target audience for the program is graduate students from High School/equivalent both nationally and internationally.
Rector in the current period: Prof. Ir. Aman Wirakartakusumah M.Sc., Ph.D.
committee & Personnel Chairman: Josep K. Manurung (Head of BBA Recruitment Sub-Unit) Vice Chairman I: Tammy Tiffany (Head of Promotion Sub-Unit) Vice Chairman II: Lia Hadiati (Head of Student Affairs) Advisor: Rifa Zahirsjah (Director of Resources) Supervise Lecturers: • Sasotya Pratama (BBA Lecturer) • Liza Agustina Nelloh, CE., MM, CDM (BBA Lecturer) • Assoc. Prof. Dr. Leonnard Ong (BBA Lecturer) EXECUTIVE COMMITTEE Head of Committee: Trisakti Sultan Secretary: 1. Lisa Hasyim 2. Samantha Alvina Treasurer: Julia Riswanti Sponsorship & Partnership Section: 1. Fadhillah Indra Budi 2. Tammy Tiffany
TARGET AUDIENCE
500,000 people reached during the promotion, event, and post-event:
• Indonesian high school students, 14 - 18 years old, living in Jabodetabek & Big cities (Primary).
• Indonesian high school teachers, 26 - 50 years old, living in Jabodetabek & Big cities (Secondary).
TARGET participant 64 groups from Jabodetabek & big cities:
• 384 total players (each group consisting of 6 members)
• 200 total supporters in offline events
• 32 total teachers
Important Timeline
Mandatory Technical Meeting for Participants, at IPMI Campus: Saturday, 17 September 2022
Online Qualifications: Monday, 19 - Friday, 30 September 2022 Quarter Final (8 big groups), offline at IPMI Campus: Saturday, 1 October 2022
Semi-Final & Grand Final, offline at IPMI Campus: Sunday, 2 October 2022
*T & C applied 2 1 3 • IDR 5.000.000 (SPECIAL PRIZE PRESENTED FROM MYTIC HERO) • IN-KIND PRIZES • SCHOLARSHIP FOR EACH PLAYER* • IDR 3.000.000 (SPECIAL PRIZE PRESENTED FROM LEGEND HERO) • IN-KIND PRIZES • SCHOLARSHIP FOR EACH PLAYER* • IDR 2.000.000 (SPECIAL PRIZE PRESENTED FROM IPMI) • IN-KIND PRIZES • SCHOLARSHIP FOR EACH PLAYER* prizes IDR 500.000 IDR 500.000 BEST TEAM SUPPORTERS (YEL-YEL): BEST PLAYER (MVP):
17 SEPTEMBER - 2 OCTOBER 2022 | at ipmi campus
SPONSORSHIP PACKAGES FOR ALL HEROES!
idr 100,000,000 mythic HERO (CO-BRANDING) SOLD OUT TO PT. BANK NEGARA INDONESIA TBK
Logo (logo is aligned with the event name) Appears on all collaterals and sticks with the event name, Committee T-Shirt, event backdrop, outdoor banner (spanduk, umbul-umbul), information pack, Flyer Promotions, IPMI website, Live Streaming bumper, and Certificate.
Presenting award of Rp 5,000,000 for the
winner.
Product/Brand information on dedicated IPMI
Social Media
Product Sampling on Goodie Bags
to all players).
Standing Banner & Open Booth during event.
Sponsor’s Jingle & TVC during event.
Adlibs
name will be
by MC on the event).
1 Page Ad on IPMI COOL Magazine.
Participants Database*.
Scholarship for an outstanding employee or the child of outstanding employee*. *T & C applied
•
•
1st
•
E-Sport
(IG). •
(distribute
•
•
•
(Brand/Company
mentioned
•
•
•
idr 50,000,000 legend HERO LIMITED TO 2 COMPANY • Logo (Logo size XL) Appears on Committee T-Shirt, event backdrop, outdoor banner (spanduk, umbul-umbul), information pack, Flyer Promotions, IPMI Website, and Live Streaming bumper. • Presenting award of Rp 3,000,000 for the 2nd winner. • Product/Brand information on dedicated IPMI E-Sport Social Media (IG). • Product Sampling on Goodie Bags (distribute to all players). • Standing Banner & Open Booth during event. • Sponsor’s Jingle & TVC during event. • Adlibs (Brand/Company name will be mentioned by MC on the event). • 1 Page Ad on IPMI COOL Magazine. • Participants Database*. • Scholarship for an outstanding employee or the child of outstanding employee*. *T & C applied
idr 25,000,000
epic HERO
• Logo (Logo size L)
Appears on Committee T-Shirt, event backdrop, outdoor banner (spanduk, umbul-umbul), information pack, Flyer Promotions, IPMI Website, and Live Streaming bumper.
• Product/Brand information on dedicated IPMI E-Sport Social Media (IG).
• Product Sampling on Goodie Bags (distribute to all players).
• Standing Banner & Open Booth during event.
• Sponsor’s Jingle & TVC during event.
• Adlibs (Brand/Company name will be mentioned by MC on the event).
• 1/2 Page Ad on IPMI COOL Magazine.
idr 15,000,000
grand master HERO
• Logo (Logo size M)
Appears on Committee T-Shirt, event backdrop, outdoor banner (spanduk, umbul-umbul), information pack, Flyer Promotions, IPMI Website, and Live Streaming bumper.
• Product Sampling on Goodie Bags (distribute to all players).
• Standing Banner during event.
• Adlibs (Brand/Company name will be mentioned by MC on the event).
• 1/2 Page Ad on IPMI COOL Magazine.
idr 10,000,000
elite HERO
• Logo (Logo size S)
Appears on event backdrop, outdoor banner (spanduk, umbul-umbul), information pack, Flyer Promotions, IPMI Website, and Live Streaming bumper.
• Product Sampling on Goodie Bags (distribute to all players).
• Adlibs (Brand/Company name will be mentioned by MC on the event).
idr 5,000,000
warrior HERO
• Logo (Logo size S)
Appears on event backdrop, outdoor banner (spanduk, umbul-umbul), information pack, Flyer Promotions, IPMI Website, and Live Streaming bumper.
• Adlibs (Brand/Company name will be mentioned by MC on the event).
committee uniform
fighter uniform
We agreed to participate in the sponsorship program at BNI IPMI ESPORTS CUP 2022. Type of Sponsorship: confirmation form MYTHIC hero LEGEND hero EPIC hero grand MASTER hero ELITE hero WARRIOR hero Company Address Phone/Fax Contact Person Email Presented by Authorized by : .................................................................................................................................... : .................................................................................................................................... .................................................................................................................................... : .................................................................................................................................... : .................................................................................................................................... : .................................................................................................................................... : .................................................................................................................................... : .................................................................................................................................... ........................................... ( )
17 SEPTEMBER - 2 OCTOBER 2022 | at ipmi campus
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