Youth Talent Fall 2015 - Campaign Guidelines V1

Page 1

TMP Recruitment Fall 2015


MESSAGE Everyone joins the organization having in mind his/her own ambition, but whatever this ambition is, hearing the slogan, the person understands that AIESEC is the place where his ambition will come into reality. The slogan is aimed to push for actions and working towards the dream each of us has inside.

CONCEPT (EN) AIESEC supports you activating your ambition by developing your leadership skills (ES) AIESEC apoya el desarrollo de tus habilidades de liderazgo para activares tú ambición

SLOGAN

“¡Activa tú ambición!”


PROCESS For a better support to the network operations we will standardize the application process ensuring network alignment.

How? National ORS > PODIO FORM

Direct your traffic to the page www.aiesec.org.es/youthtalent - Shorten link (For analytics): Link: goo.gl/IGGOQV (with this link we can better track our data) - Link: https://podio.com/webforms/13396918/908815 - Management workspace: https://podio.com/aieseces/youth-talent/apps/yt-subscriptions


WORKSPACE


SUBSCRIPTION FORM

HOW TO DO IT 1. Add an application manager to each candidate

2. Update the candidate stage

Unqualified Candidate is +30 years, finished his course +2 years ago, didn’t pass the selection process, doesn’t have time availability, etc. Not interested Candidate is not longer interested Application received Candidate signed up but was not contacted yet

In process Candidate is going through the selection process

Contacted Candidate was already contacted by phone and/or email

Approved Candidate is ready to become an AIESECer!


CAMPAIGN The best time to post on facebook

Source: http://blog.hubspot.com/marketing/best-times-post-pin-tweet-social-media-infographic http://www.huďŹƒngtonpost.com/belle-beth-cooper/a-scientiďŹ c-guide-to-pos_b_4262571.html

Recommended hours to post - Facebook > 13h to 16h / 21h to 00h, Weekends - Twitter > Monday to Thursday, 13h to 15h - LinkedIn > Tuesday to Thursday, 17h to 18h Tips - Communicate in our original language: Spanish - Share content from the national webpage - Share content with the national team to promote in national channels - Use the following link goo.gl/IGGOQV - Use pictures, videos and real stories - Contact the candidates within a maximum of 48 hours


CALENDAR


LOGOS & COLORS #FFFFFF

#049841


NEXT STEPS A Visual materials (Posters & Flyers, printing and virtual version) DDL 12th September

B Branding development for each of the 5 subproducts of Youth Talent DDL 18th September

C Website development On going


POWERED BY

MCVP MARKETING Mariana Silva mariana.silva@aiesec.es

MCVP TALENT MANAGEMENT Anna Kainova anna.kainova@aiesec.es


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.