BUSINESS DEVELOPMENT

AIESEC in Belgium is known for its high number of partners and results in incoming exchange. With continuity of the good case practices and sustainability in mind, we furthered account management processes and continued the focus on new sales. We executed many sales meetings both for Global Talent and employer branding, and are the first term in many years that has sold every engagement we had in our portfolio.

Global Talent

Historically, Belgium has always had strong Business Development partners. We wanted to continue growing and stay known for our Business Development knowledge and processes, therefore, we started off the term with growth in mind, reviewing account strategies and pinpointing ways of collaboration. Our goal was to focus on internal sales and improving our partnerships, to have more open opportunities with each partner and improve process time. The outcome of our focus was that we did not only grow in the amount of positions but also in the process time, going from 73 trainees of last year to 107 so far and from 28 days of process time to 24 days. We made it our strength to deliver good profiles very fast, in addition to speeding up the follow up on the selection process. This is not only beneficial for the managers, but also for candidates who prefer a short process compared to weeks of no answers. The processes we run enabled us to become a safe go-to for our partners and to sustainably grow and expand our reach.

AIESEC in Belgium has been a tremendously valuable partner to Microsoft’s European Government Affairs organisation for many years. AIESEC’s ability to connect us with diverse talent from across Europe has become a cornerstone of our HR strategy.

-Christoph Seitz, Operations Manager European Government Affairs Corporate, External, and Legal Affairs Microsoft

DPDHL: “I love fast communication and responsiveness.” things!”

Zoetis:”Connection & responsiveness”

Ontex: “Always positive and open to discuss”

T-mining: “Personal & proactive approach”

Microsoft: “Good pool of candidates, very responsive team, clear communication, very helpful team”

What Companies Say About Us

Employer branding

Employer branding started of as a revenue project of the MC 20.21 and resulted in first contracts being signed. It was somewhat a pilot as not much was done prior to the last MC in this regard and the timeline and knowledge overall was lost over the years. Taking over from our predecessors meant to continue all the great things that they have done - including furthering the employer branding engagements that help us diversify our revenue streams. We conducted a lot of calls with our current partners, HR professionals and some alumni to establish timeline, needs, processes and how to best position ourselves in the market. We have reviewed our portfolio, made adaptations and started new sales and continued account management.

We are very proud to say that we have had the opportunity to involve IBM, McKinsey, TEKsystems, WWF, IE University, Vlerick Business School, Ogilvy and Ormit Talent with the engagements we provide through our portfolio. After paving the path of furthering the partnerships and establishing first steps for all engagements we provide in our portfolio, we are convinced that it can be the beginning of many more purposeful partnerships in the future for our successors!

To conclude, we are happy with what we have achieved in Business Development this year. We believe that by improving the partnerships with our partners and by setting up the employer branding project, there is a lot of potential in the next terms to not only grow with our current partners, but to also attract many more to engage with us in employer branding or through Global Talent. We wish the next Business Development team the best of luck in their term and we hope they can learn as much as we did by diving into the professional context of account management and sales!