Royal Brunei Airlines - International Women's Day

Royal Brunei Airlines - International Women's Day

A number of airlines celebrated International Women’s Day this year with flights operated by all-female crews. Air India, for example, had the longest flight in the world ever operated by an all-female crew between Delhi and San Francisco .

However, none of the all-female flights received as much attention as the one by an all-female crew at Royal Brunei Airlines. Timed to coincide with Brunei’s National Day, which is actually just prior to International Women’s Day, the event proved to be even more ground-breaking owing to the fact that the flight touched down in Jeddah, Saudi Arabia, where women are not even allowed to drive a car.

The initiative gathered massive amounts of attention from media outlets the world over including the Daily Mail , Independent celebrated Kiwi travel blog Stuff.com. nz and long-running frequent flyer blog boardingarea.com . The flight was also a huge PR success for Royal Brunei on social media where a celebrated PR photo of the all-female flight crew in the cockpit was shared and liked for weeks afterwards.

Aside from making a huge splash on Twitter and Instagram where the hashtags #RBbetterfly and #royalbruneiairlines performed very strongly, the pic has also garnered 35,617 (and counting!) “likes” on Royal Brunei’s Facebook page . It has also no doubt inspired thousands of women and young girls the world over to dream bigger.