For some time, we’ve been interested in the idea of shifting perceptions here at Alaska Business, to the point that we were all on the same page when it came to adopting the theme for our annual Top 49ers special section. We’ve been intrigued and impressed by how businesses in Alaska have worked their way through the pandemic to land not back where they were but, in many cases, further ahead by reexamining their options and rethinking possible solutions.
In fact, as we compiled the data for the Top 49ers ranks this year, we fully anticipated an overall drop in revenue and a much lower bottom line than we’ve seen; we were pleasantly surprised to be wrong. Our idea of what the pandemic should have produced was incorrect, and we’re glad to shift our ideas of just how capable Alaskans are of meeting any challenge head-on.
