Alexandra Ziemba Designer, Architect, Certified Associate in Project Management
alexandra.ziemba@gmail.com www.alexandraziemba.com linkedin.com/in/alexandraziemba/
Alexandra Ziemba Personal Artworks & Explorations
Natural Decay Lost Wax Bronze Casting This example is one sculpture from the Natural Decay series. These recognizable, yet slightly surreal sculptures were first created using positives from wax, wire, and found objects.
2
Mountains I Mixed Media Oil Paint Color & Papier-mâché on Canvass This series is a modern exploration of mountain like landscapes works, inspired by both the dimensionality of formed 3D contours maps and the abstract impression of light and atmosphere via impasto paint techniques (in impressionist art).
3
Glass Paddle Art Auction App for an Art Gallery Google UX Design Specialty Certificate Project UX Researcher | UX Designer
01 Project Prompt Sharpen.design This was a randomly generated project made for the Google UX Design Specialty Certificate. 02 User Research Online Foundational Research General online research was done to see what currently exists in the world of art auction apps & websites, their pain points, and their user base. Google Forms Survey Gathering Insight: 20 LinkedIn & Facebook community survey responses on users’ experiences with auctions, buying artwork, and points of interest / concern with app based purchasing. Zoom User Interviews 3 In-depth user interviews to gain an understanding of how best to build an art auction app to serve real users needs. Miro Board Theme Identification The insights from the Google Survey and interviews were collected and analyzed using affinity mapping in Miro Board. Common themes to address in the design stage were identified.
4
5
03 Persona Development Two Distinct Personas User personas were generated based upon the demographic information collected from the survey, the zoom interview participants, & indirect research.
“ I’m at the point in life where I’ve defined my personal style, and I look forward to expressing it
GOALS
”
• Bring more personality, color, and fun to her stark white apartment walls • Aims to support local artists and have fun in the process • “I love when there’s a chance to buy something nice at a really good price and the most exciting part is winning (of course). There is no better feeling” FRUSTRATIONS • “My schedule does not align well with purchasing art in person” • “I’ve missed the last few art walks, I have no idea what’s available now” • “I’m on a limited budget, and want to securely make the most of my funds”
ASHLEY MILLER About : Education : Hometown : Household : Occupation :
28, Female, Seattle Online Bachelors Design Track Seattle, WA, USA 2 Friends / Roommates Server, Bartender, Student
BIO Ashley lives in Seattle, works as a server and bartender, and is starting online graphic design courses. She enjoys live music, art exhibitions, and playing games. Ashley lives with 2 roommates in an apartment near downtown. Recently, she realized she needed to make her room feel more her style. Working within a limited budget and crazy schedule; she is looking for a good deal on a unique, bright, and fun local artwork for the space.
“ Artwork is an investment, and
my wife and I hope to grow our collection for many more years
GOALS
• Looking for a dramatic landscape photograph or painting • Open to spending more money for an authenticated & quality product • “I find auctions inherently interesting, since it’s a place where people interested in niche products gather, and that provides the opportunity to create circles of interest” FRUSTRATIONS
• “Sometimes it is hard to imagine how artwork will look in your home” • “I’m unsure how to verify the authenticity of photographs and artwork” • “Auctions are exhausting when you have to constantly check your bid”
About : Education : Hometown : Household : Occupation :
6
DAVID LEWIS
BIO
45, Male, Seattle Master of Computer Science Urbana, IL, USA Wife, 2 daughters, & a dog Software Security Engineer
David relocated to West Seattle 10 years ago with his family. He works as a software security engineer. On weekends he enjoys hiking with the family in the nearby mountains. He and his wife collect artwork for display in their home. They are very social, and plan to go out to the next local art walk. Sometimes, they have trouble purchasing artwork when venues are busy and they can’t find relevant information. They hope to have better luck.
”
04 User Empathy Maps, User Journey Maps, & Problem Statements Mapping the Users The two personas were explored further to increase empathy and understanding.
• “There is no better feeling than catching a good deal.“ • “Pictured art is not [always] the same in real life.” • “I don’t have the patience to follow up with every offer raise.”
Persona: Ashley Miller Scenario: Ashley wants to purchase local artwork for her apartment. Her goal is to stay within a specified budget for the item. She needs a convenient and flexible way to purchase the artwork.
STAGES
SIGN UP
BROWSE
BID
BUY
RECEIVE
ACTION
Create App Profile
Browse for Artwork
Make Bid on Artwork
Complete Payment
Collect the Artwork
• Finds App • Downloads art app on mobile device • Opens app • Signs up for art app account • Completes user profile and preferences
• Searches for nearby galleries • Arrives at gallery home page • Browses through interesting artwork • Views a chosen artwork • Gathers relevant artwork info
• Confirms starting price for atwork • Confirms bidding and purchase procedures • Places a remote bid via the app • Wins the final bid
• Selects payment method • Confirms contact information • Selects preferred delivery options • Completes the payment process • Receives order confirmation
• • • •
• Excited • Impatient • Frustrated
• Happy • Engaged
• Confused • Nervous • Joyful
• Impatient • Confident
• Anticipation • Satisfied
• Easy to select payment info • Shipping / pickup • Confirmation Page & Tracking No.
• Tracking Alerts • Customer service information • Installation recommendations
TASK LIST
FEELING ADJECTIVES
• Simple App Name • Accessiblity • Easy to set up • Fast Download • Find gallery near payment info IMPROVEMENT • Easy to understand user location • Easy to set limits OPPORTUNITIES registration • Filter options • Confirmation page • Descriptive content & alerts for bids
Awaits delivery Receives delivery Inspects item Hangs artwork
Scenario: David wants to find a dramatic landscape photograph or painting to add to his collection. His goal is to scout out several pieces of interest ahead of time, and then bid on them in person. He wants a secure and reliable way to bid on and purchase authentic artwork.
STAGES
SIGN UP
BROWSE
BID
BUY
RECEIVE
ACTION
Create App Profile
Browse for Artwork
Make Bid on Artwork
Complete Payment
Collect the Artwork
• Finds App • Downloads art app on mobile device • Opens app • Signs up for art app account • Begins instant browse to look for artwork of interest
• Searches for nearby galleries • Arrives at gallery home page • Browses through interesting artwork • Views a chosen artwork • Gathers relevant auction night info
• Completes profile • Goes to gallery for auction night • Confirms bidding and purchase procedures • Places multiple, quick, in person bids via the app • Wins the final bid
• Selects payment method • Confirms contact information • Selects preferred pickup options • Completes the payment process • Receives order confirmation
• Awaits pickup day • Drives to gallery • Shows purchase confirmation • Inspects item • Has item packaged and placed into vehicle • Drives home • Hangs artwork
• Impatient • Pleased
• Curious • Engaged • Satisfied
• Competitive • Joyful • Proud
• Confident • Happy
• Anticipation • Impatient • Satisfied
• Fast Download • Easy to understand registration • Option to browse artwork instantly
• • • •
• Easy to select payment info • Shipping / pickup • Confirmation Page & next steps
• Pickup Alerts • Directions & Hours • Installation recommendations
TASK LIST
FEELING ADJECTIVES
IMPROVEMENT OPPORTUNITIES
Accessiblity • Easy to set limits Filter options • Easy to set live Descriptive content bidding increments Upcoming live • Confirmation page gallery events
SAYS
THINKS
DOES
FEELS
Works multiple jobs Studies in her room often Browses etsy for decor Looks up local artist profiles to purchase art • Visits off day art events, which are limited • • • •
• Sad her room feels like a white, empty box • Frustrated she can’t go in person to buy artwork due to her busy schedule • Nervous to try an auction, uncertain of the rules
Ashley is a server, bartender, and an online university student. Ashley needs a convenient way to remotely purchase art within a specified budget, because her schedule does not always align with buying artwork in person.
• “I would like to directly support an artist by paying more at an auction.“ • “artists works can be treated as an investment” • “There must be a way to guarantee quality and aunthenticity.”
Persona: David Lewis
• Wants to buy artwork to suit her personal style • Can’t go over her budget • Wants maximum bid limits • Needs reminders to follow up on auctioned items • Needs delivery of the item
• • • • •
• Wants to buy landscape artwork for his collection • Is looking for quality work • Enjoys bidding on artwork at auction in person • Needs a way to scout out artwork ahead of time
SAYS
THINKS
DOES
FEELS
Is a working professional Collects artwork with wife Attends local art walks Attends live art auctions Occassionally purchases items online
• Confident and happy they can add to their collection • Competitive to win • Uncertain of the security of bidding via mobile app • Worried about the app lagging during a bid war
David is a software security engineer and collects artwork with his wife. David needs an easy way to view, authenticate, and securely purchase artwork, because he views art as an investment, and wants to make a smart and safe purchase.
7
05 Competitive Audit Competitive audit Competitive audit goal: Compare the browsing experience for art gallery and art auction apps/websites to connect the right art to the right buyer. General information First impressions Competitor type
Location(s)
Product offering
Art Auction App Competitive Audit
(direct or indirect)
Competitor #1 Phillips
Direct
Competitor #2 ArtNet
Direct
Global: App Website Multiple Permanent Physical Locations (New York, Hong Kong, London)
Global: Website
Competitor #3 OpenSea
Indirect
Competitor #4 Abbot Hall Art Gallery
Indirect
Multiple Physical Locations via Partnerships with local galleries
Global: App Website
Price
Website
Business size
($ - $$$$)
(URL)
(small, medium, large)
Desktop website experience
App or mobile website experience
Everything you need to know to purchase high value artwork in person or online.
GOOD + Multiple Auction Types (Digital, In Person) + Can Follow Artists and Like Artworks - Need to be Logged in to View Condition Reports - Less Filtering Options - Harder to Browse
GOOD + Easy to Browse + Can Follow Artists and Like Artworks - Need to be Logged in to View Condition Reports -No Filtering Options - Slow Load Times on Some Pages
GOOD + Can create a profile without linking a wallet + Can add artwork to watch list - Less filtering options
NEEDS WORK + Can create a profile without linking a wallet + Can add artwork to watch list - Less filtering options - No App (Mobile okay)
$$$-$$$$
https://www.phillips.com/
Large Company Medium Number of Private Art Galleries / Active Collectors, Galleries, Auctions Companies Expensive Artworks
Postwar & Contemporary Art (Paintings, photographs, etc)
$$$-$$$$
https://www.artnet.com/auctions/
Mid Sized Company Medium to Small User Base Few but Expensive Artworks
Buy & sell renowned contemporary (physical) artworks at auction Private Art with access to expert advice. Collectors, Galleries, Companies Connected to mutliple art galleries Access to art experts
https://opensea.io/
Large Company Large Audience / User Base Many Artworks with Large Price Range
Casual Digital Art Fans and Private Art Collectors of all Ages
Viewable Artwork with Expanded Details, Info Not for sale
Kendal, UK: Physical Gallery
Unique value proposition
Contemporary Art (Paintings, Photographs, Sculptures, etc.), Jewelry, some NFTS
Digital Art NFTs, Domains, Music, Digital $-$$$$ Worlds/Spaces
Global: App, Website
Target audience
$
https://lakelandarts.org.uk/ourcollections/art/
Small Gallery Small User Base Not for Sale
Art Enthusiasts, Schools
Offers Both Digital and Physical Art Auctions Extensive Artist/Artwork History Available, Including References in Relation to Other Artists, Video Interviews, etc. Can Download PDF Pamphlets of Each Piece with More Info
OUTSTANDING + Easy to browse + Many filtering options - Can only make a profile by linking a cryptocurrency wallet Blockchain allows one to authenticate - Only Available in English and trace ownership of all digital art transactions
GOOD + Simple to Scroll and Browse + Can Like Artworks - Can Only Browse, Not Buy Art on App - App Only in English
View ultra-high resolution images of historic artwork online.
OKAY + High Resolution Images, Can Zoom/Move + Can identify artwork via phone camera + Simple to Use, Simple Interface + Multiple Language Options - Moderate Amount of Information
Buy & sell authentic digital art securely via blockchain cryptocurrency.
High Resolution Images, Can Zoom and Move Around Image. App Run on Second Canvas (Which Supports Multiple Languages and Multiple Infromation Formats: Audio, Text, Image)
NEEDS WORK + High Resolution Images - Limited Information - Limited Zoom - Not 1:1 / Consistent with App
06 User Flow Diagram User Task Sign up, find an artwork at a local gallery, place a bid, and receive order confirmation. OPEN APP
WELCOME / LOGIN
SIGN UP? N
SIGN UP SCREEN
Y
ENTER INFO
CONFIRM? NEXT N
HOME SCREEN
SEARCH GALLERY
SELECT GALLERY
Y
07 Storyboards Overall Storyboard
Close Up Storyboard
Scenario: An art auction app that allows users to bid on artwork remotely.
Scenario: Art auction app sign up, browsing, and remote bid process screens.
8
BROWSE GALLERY? N
Y
UX (rated: needs work, okay, good, or outstanding) Interaction
Visual design
Content
Features
Accessibility
User flow
Navigation
Brand identity
Tone
Descriptiveness
GOOD + Shows Both Live and Upcoming Auctions + Can Follow Artists and Like Artworks - Minimal or No Stats on Current Bidding Prices without Registering to Bid
OKAY + Great Contrast and Legibility of Font + Available in English and Chinese (Easy to Switch Language) - Text Line Spacing too Small
GOOD + Straightforward user flow - Need to Register to Bid to See more Info
OKAY + Somewhat Easy to Navigate Auctions - Clicking "Departments" does not take one to categories of art for sale, just a general info page on art types - No sort by or filter options
OKAY + Consistent Colors & fonts + Minimalistic & Clean "Modern" Brand Identity - Could use more personality
Professional, sleek, modern/contemporary. Embracing digital technology and trends.
OUTSTANDING + Multiple Tiers of Descriptors for Artwork + Artwork Condition Reports + Artwork Preview Image Not Cropped + Artist Biographies & Other Media Available - Limited Prior Bid History Visible
OKAY + Shows Both Live and Upcoming Auctions + Can add artwork to watch list - Minimal Stats on Current Bidding Prices - Desktop Website Only
OKAY + Clean & Simple Pages + Available in English, German, French (Easy to switch languages) - Poor Font Color Contrast & Small Font
OUSTANDING GOOD + Straightforward user flow + Easy to Navigate + Can easily create profile without linking wallet + Well Defined Categories of Art - Can only sort by, no filter by options
OKAY + Consistent colors & fonts + Minimalistic & Clean "Modern" Brand Identity - Could use more persontality
Restrained modern/contemporary with an elegant, high brow feel. Serious artworks. Less digitally savvy.
OUTSTANDING + Multiple Tiers of Descriptors for Artwork + Artwork Condition Reports + Artwork Preview Image Not Cropped - Limited Prior Bid History Visible
OUTSTANDING OKAY + Secure payment transactions with + Great Contrast and Legibility of Font cryptocurrency / Blockchain - Only Available in English + Many filtering options + Very Easy to Place and Watch Bids/Bid History + Detailed Stats on Prior Bids/Artwork Prices - Minimal Art History / Information
OUTSTANDING + Straightforward user flow + Very Easy to Place and Watch Bids/Bid History - Cryptowallet must be linked first before making a profile
OUTSTANDING + Easy to Navigate, Straightforward + Simple Menus, dropdowns, and options + Can filter by multiple criteria
OUTSTANDING + Consistent Brand colors & fonts + Occasional Accent Color Pops to compliment the artwork + Consistent Icons, Buttons, etc. + Good Logo Design - Lots of Blue at the Bottom of Page is Overwhelming
Casual, fun, new, high tech, and little nerdy. Happy to build a community.
GOOD + Short Descriptions, To the Point + Prior Bid/Sale History Available & Trackable Via BlockChain - All Artwork Cropped to Square Format
OKAY + High Resolution Images, Can Zoom/Move + Can identify artwork via phone camera - Moderate Amount of Information
OKAY + Straighforward user flow - Can be hard to get the more information icon to appear & register clicking on it
OKAY + Easy to Navigate, Straightforward - Occasionally icons disappear
NEEDS WORK -Minimal Brand Identity -Inconsistency between desktop & app
Traditional, serious, informative / educational.
NEEDS WORK + Artist Biographies & Other Media Available - Artwork Preview Image Not Cropped
GALLERY HOME
GOOD + Great Contrast and Legibility of Font + Available in Multiple Languages on SetUp
SEARCH ART
RESULTS PAGE
SELECT ART
ARTWORK
CLICK PLACE BID
ENTER BID
CONFIRM BID? N
ORDER CONFIRMATION
CLICK BACK TO ART
Y
08 Low-Fi Wireframes Sketches & Figma Wireframes These wire frames follow the user flow diagram and user storyboards.
9
09 Low-Fi User Testing
10 Affinity Diagramming
10
11 Research Insights & Revised Designs
Before BEFORE
a
High Priority Priority P1
"This payment and bid “This payment and bid section section islooking... congested is congested new looking... new break apps break down theapps process down more or arethe oneprocess task permore page” or are one (Participant A) task per page" (Participant A)
High Priority Priority P1
"Doyou you have to have “Do have to have payment payment type selected type selected now? Or can I now? Or I change change thatcan if I win the bid?” that if I win (Participant E)the bid?" (Participant E)
Medium Priority Priority P2
Low Priority Priority P2
“I wish wishI Icould could sign in via sign in via other other socialaccounts media like my social media accounts like Google or Google Account or Facebook” Facebook” (Participant B) (Participant B)
"I was a bit confused if I had to enter all of my information the first time" (Participant E)
QUICK BIDDING IS CONFUSING
THE BID PAGE IS OVERWHELMING
THE SIGN UP PROCESS NEEDS FLEXIBILITY
USERS PREFER TO INSTANTLY BROWSE
In general, users won’t use portions of the app they are uncertain of or confused by such as the quick bid.
Users are used to cleaner mobile app interfaces, and had issues completing tasks on text & image heavy pages.
Many users prefer to Sign Up by linking to existing social media accounts (e.g. Google / Gmail & Facebook accounts).
Most users wanted to browse the art before committing to completing an extensive sign up or user profile process.
PROVIDE GUIDANCE & CUES FOR PROCESS
SIMPLIFY THE BID PAGE LAYOUT
PROVIDE ALTERNATE SIGN UP OPTIONS
ADD GUEST BROWSING & MINIMAL SET UP
After AFTER
a
• Lightning Bid has been ● Lightning Bid hasmoved been to its own page moved to its own page • Bid Increment is used ● Bid Increment is used • Your current bid is shown ● Your current bid is shown
• Manual Bid Bid has has beenbeen moved to ● Manual its own page moved to its own page • Bids have confirm button ● Bids have confirm button • Bid payment is set to default ● Payment is set to default (per profile settings) (per profile settings) • You can confirm the payment ● You can change payment method after winning the bid info after winning the bid
• Sign upup andand signsign in have ● Sign in been moved to their own page have been moved to their accessible via a top page tab own page - accessible via • Social media account buttons a top page tab have been added for sign up ● Social media account and sign in buttons have been added for sign up and sign in
• Profile page will come auto● filled Profile come withpage inputwill from sign up auto-filled process with input from sign up sections processare divided into • Profile ● smaller Profile editable sections are sections divided into smaller editable sections
11
12 Visual Style
#4A72A5 Logo, Text, & Navigation Icon Fills
#ED6C4E Buttons & Timers
#1A1D1A Header Text
#4F4E4E
#A8A8A9
Body Text & Inactive Icons
Descriptors & Inactive Text
#FBF9F9 Background Fill Color
13 Hi-Fi Design
WELCOME SCREEN SIGN UP PROCESS
12
PROFILE SETTINGS MAIN PROFILE INFO
PROFILE SETTINGS ADD PAYMENT METHOD
HOME SCREEN
ARTWORK BID PAGE MANUAL BID
ARTWORK BID PAGE LIGHTNING (QUICK) BID
13
Studio Meng Strazzara 2001 Western Ave. Ste. 200, Seattle, WA November 2016 - January 2021 Project Architect | Job Captain | Graphic & Visualization Artist
Kirkland Urban Renderings + Video + Packet Sketchup 3D Model Lumion Rendering | Photoshop
The Little School Fly-though Video Animation (Still) Revit | Sketchup 3D Model Lumion Rendering | After Affects
Circa Apartments Rendering Autodesk Revit Photoshop Illustration
14
EXTRUDE SITE
REQUIRED RELIEF
ADDITIONAL RELIEF
INTERNAL SCOOPS
The site is extruded to provide maximum density within the Northgate Transit Overlay Area.
The adjacent LR3 residential zone requires a 10' minimum setback. If the minimum setback were used, all exceptional trees would require removal.
Adding an additional 17' setback at the north saves mature trees from removal. A 15' setback at the south accommodates a pathway connector and landscaping. The retail frontage pulls back for relief from vehicular street.
Massing is removed from the south to create two courtyards with solar exposure and open space that connects with pathway along south property.
More housing is required, as the city faces an extreme housing shortage.
This allows access to light & air from internal apartment units.
MASSING RELIEF
PUBLIC OPEN SPACE
COMMERCIAL CHARACTER
PROPOSED MASSING
Massing is further reduced by simple vertical carve-outs placed primarily along the outward facing long facades.
Public open space is thoughtfully placed at the Northeast corner. The space is primarily covered to provide weather protection to the public.
The ground level is setback 8'10' from the Roosevelt property line to provide commercial live/ work spaces with landscape buffers. Lots of glazing will be utilized to encourage interaction and engagement along the street.
The design is centered on placement of open spaces to provide connection at the ground level and visual relief at the massing above. provide the safest environment for the the project and the community
This provides variety and visual relief along the street.
Roosevelt Apartments Early Design Models
15
Ethos Community 2200 West Meeker St, Kent, WA Phase 1 Completed 2020, Phase 2 Under Construction Co-Designer | Graphics | 3D Model Lead | Construction CA
At A Glance Mixed-Use Multifamily Residential 492 Apartment Units 12,100 Sq. Ft. Retail Amenity Plaza Structured Parking 250 Stalls Surface Parking Clubhouse & Pool Leasing Offices Fitness Centers Game Rooms Amenity Lounges Amenity Kitchen
16
The project consists of 492 residential apartment units together with ancillary uses and 12,000 square feet of commercial/retail space. The residential units are contained in (2) podium style buildings and (21) three story urban ‘quad’ style walk-up buildings. This creates mixed density on a former public golf course. The podium buildings have four levels of wood frame residential construction over 2 concrete podium levels. Approximately 6,000 SF of commercial/retail space and structured parking is contained in the lower 2 levels. A central plaza facing between Meeker Street and the podium buildings leads to a planted promenade through the site, passing urban walk up buildings en route to the Green River and bicycle trail. The urban style walk-up buildings are located closer to the river, their small scale minimizing impact on the existing natural character of the site along the river’s edge and pedestrian-bicycle pathway. The overall site plan also contains surface parking stalls and garage/carports.
A. STREET RELATIONSHIP: 3. Sidewalks & Streetscape Features 4. Prominent Building Entrances 5. Street Corners B. PEDESTRIAN ENVIRONMENT: 1. Pedestrian Weather Protection 2. Pedestrian-Friendly Building Facades 3. Pedestrian Areas At Building Entries 4. Access To Main Building Entry 5. Pedestrian Activity Areas 6. Landscape Components 7. General Pedestrian Amenities
C. SITTING & SCREENING OF SERVICE & PARKING FACILITIES: 1. Screening Of Incompatible Activities 2. Parking Lot Facilities 3. Parking Lot Landscaping
E. RESIDENTIAL OPEN SPACE: 1. Functional Open Space
D. SITE DESIGN FOR SAFETY: 1. Pedestrian Safety 2. Eyes On The Street 3. Lighting 4. Safe Landscape Design 5. Quality Of Site Furnishings & Features
17
Images from Ethos Kent Community
18
Podium X & Quad 1 Top Revit Construction Drawings Middle Quad Building Concept Models Bottom Built Project Photographs
19
The Village at Westgate 10032 Edmonds Way, Edmonds, WA Completed 2019 Co-Designer | Graphics | 3D Model Lead | Construction CA
At A Glance Mixed-Use Multifamily Residential • 91 Apartment Units • 3,100 Sq. Ft. Retail • Amenity Plaza • Partial Green Roof • Structured Parking • Surface Parking • Leasing Offices • Fitness Center • Amenity Game Room & Lounge • LEED Gold Sustainability Rating
20
The Village at Westgate is a mixed-use development that features 91 residential units, 3,100 square feet of retail, and a public/private outdoor amenity space located at the intersection of Edmonds Way and 100th Ave. It is the first new Mixed Use development in the newly created Westgate District, reflecting the City’s desire to create a walkable center in the area. The contemporary modern project features a sleek palette of black steel and wood grain accents, intentionally detailed concrete, and natural colors to gracefully wrap along a steep wooded protected slope. Additionally, it elegantly incorporates a variety of outdoor landscaping and seating, forming an outdoor public park area and an intimate green roof patio space. The project provides interior amenities including lounge areas, game rooms, and on-site fitness. The amenity spaces are clean and modern; balancing textured and light neutral materials with dark accents. The interiors display cork and plywood accent wall panels, white tile, marble, and neutral grained plank flooring. Rope, laser cut wood, indoor plants, and blackened steel provide contrasting accents.
21
22
Westagte Village Construction Completed Photos Detailed construction drawings allowed the finished product to match early design renderings
Chris J.Roberts Photography
23
Mithun Pier 56, 1201 Alaskan Way #200 Seattle, WA July 2015 - November 2016 Intern of Architecture (Full Time)
24
25
University of Michigan Graduate Studio Group Project (Spring 2014) Live, Work, and Play in Williamsburg NY Alexandra Ziemba, Chris Makioweiku, Weishu Wang
26
27
Rolfs Elert Office 168B Irving Ave Ste. 301 Port Chester, NY June 2013 - August 2013 Intern of Architecture
13
12 7
14
6
11
5 4
8
16
3 1
10 15
17
9
18
1 2 3 4 5
Carport Kitchen Mudroom Mechanical Guest Bath
6 7 8 9 10
Study Guest Room Family Room Dining Room Living Room
11 12 13 14 15
Reading Room Full Bath Bedroom One Bedroom Two Master Bedroom
16 Dressing Area 17 Master Bath 18 Outdoor Deck
Amarok House 28
2
29
Seaside House
30
31
University of Cincinnati Undergraduate Studio Project (Spring 2011) Responding to Site: Examining Site Context to Generate Design Alexandra Ziemba, Instructor: Renee Martin
32
33
Natural Lower River Site
PROJECT SITE
CARE TAKER’S HOUSE
3 1
2
STATE ROUTE 350
STATE A P RK
RAILS TO TRAILS BIKE A P TH
LIT TLE MIAMI CANOE LIT TLE MIAMI RIVER
34
Constructed Upper Native Mound Site MUSEUM OUTBUILDINGS
CIRCULAR MOUNDS
FORT ANCIENT MUSEUM
FORT ANCIENT STATE PARK
35
Respondeing to Site Fort Ancient Archaeological Museum Center & Lodge Fort Ancient, OH
36
Layered Concepts
Connections To The Past This project is located near the Fort Ancient Archaeological Park in Southern Ohio. This area is home to Hopewell Native American ceremonial mounds and artifacts. The intended program of the project is to create an archaeological center, a museum, and a lodge to connect visitors to the area’s rich history.
Weaving Into The Present This Archaeological Center responds to the surrounding conditions of the site. The form is generated by pulling from the historical and physical context of the surroundings. It responds to the archaeological history of the area, the dynamic circulation of the site, and dichotomy of natural and man made structures and paths.
These ancient structures were in part reconstructed by evidence left behind, such as post hole spacing or arrangement, as they naturally decomposed years ago.
Dynamic Circulation
Woven Form
Constructing The Future By examining the archaeological remains and study of ancient structure, the structure will be created to allow for the future study of the center’s history and structure. The encouragement of natural decay of structure and projection of what remains after will play an important role in constructing the architecture. This will allow both material studies and experiments in archaeological reconstruction for future visitors.
Natural Decay
Reflecting and connecting to natural and man made paths along the site. It is situated to align parallel to existing site circulation and the river.
Adopting woven building practices of the Hopewell Native Americans and adapting it to create a contemporary structural system.
Integration of the natural world into the build environment and the encouragement of growth and decay of systems over time
A clear connection is made to external waterways, natural trails, roadways, train tracks, and bike paths while developing a central circulation based spine for the interior architecture. The building itself appears to have movement, in the patterning and repetition of small frame pieces, to the offset large stone and rammed earth structural walls.
Weaving the form through a frame based tectonic aesthetic and structural system and connecting the structure into the landscape.
The building of long lasting and temporary structures, and the merging of earth and plant life into the building, encouraging natural growth and decay over time.
The new building uses many natural materials including rammed earth, heavy timber, and stone in a modern context to create the structure.
Specific portions of the new building will be encouraged to be taken over by nature, whether through decay or the hosting of plant life. This means parts of the structure will be built up at different periods, ans some places, where unrestored, will leave similar marks as the original native structures.
37
Thank You, For Your Consideration alexandra.ziemba@gmail.com www.alexandraziemba.com www.linkedin.com/in/alexandraziemba/ +45 27 21 31 61