OsteoStrong Brochure

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The World’s Most Effective Bone-Building Duo

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01. You Can Increase Your Bone Density 03. The “Build Better Bones” Guarantee 04. Clinical Studies 07. The AlgaeCal Story 11. Product Overview 19. Bone Health Consultants 22. FAQs Contents

You Can Increase Your Bone Density. Guaranteed.

There are over 400 calcium supplements on the market, but only one is clinically-supported to increase bone density, no matter your age. Only one. AlgaeCal.1-3

Unlike traditional, rock-based calcium, which merely slows bone loss, only AlgaeCal is clinically-supported to increase bone density in not just one, but three clinical studies. (see page 4)

AlgaeCal is the only all-natural, plant-based calcium supplement clinically-supported to actually increase bone density. Guaranteed.

That’s right, AlgaeCal guarantees you’ll increase your bone mineral density in just six months or you'll get your money back. That’s our “Build Better Bones” guarantee. (see page 3 for details)

Together AlgaeCal and OsteoStrong offer an unmatched natural pathway to better bone health and the life you want to live.

See Results in Just Six Months

Check your progress after six months: That’s when our clinical studies begin to show significant increases in bone density. It’s also when our team starts hearing from customers who are amazed with their improved DEXA scan results.

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Here’s the best part: The longer you continue to take AlgaeCal, the stronger your bones become. In fact, when you take AlgaeCal Plus and Strontium Boost as directed, we guarantee your bones will continue getting stronger every year for the rest of your life—or your money back!

Life is too short to let the fear of fracture or bone loss slow you down. That’s why more than 100,000 health-conscious people have turned to AlgaeCal.

Every day, customers reach out to share their stories of renewed bone strength, and lives filled with gardening, dancing, hiking, exercise, playing with their grandkids, and even going horseback riding—activities they once feared were behind them.

With AlgaeCal and OsteoStrong you can live the life you want. We look forward to you sharing your story of success with us soon.

Dean Neuls

FOUNDER AND CEO, ALGAECAL

Dean Neuls’ desire to relieve the hip pain keeping him from doing what he loved led to the world’s first plantbased calcium supplement. Twenty years and three clinical trials later, AlgaeCal is the global leader in natural bone health, and still the only supplement clinicallysupported to increase bone density.

Kyle Zagrodzky

FOUNDER AND CEO, OSTEOSTRONG

With the goal of delivering the highest level of physical freedom, in 2012 Kyle Zagrodzky introduced the world’s ultimate bone-health biohack. Today, OsteoStrong’s unique system is helping people achieve osteogenic loading, without the high impact, in 10 minutes or less a week.

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The “Build Better Bones” Guarantee

How confident are we that your bones will get stronger? When you take AlgaeCal’s Bone Builder Pack (AlgaeCal Plus and Strontium Boost) as directed, we guarantee you’ll increase your bone density, year after year, for as long as you take the products—or we’ll refund the full cost of your Bone Builder Pack.

Here’s how the guarantee works:

1. You must be a member of OsteoStrong.

2. Get a DEXA scan to establish your baseline bone density measurements.

3. Within 30 days of your scan, start taking both AlgaeCal Plus and Strontium Boost at full dose as directed until your next DEXA scan.

4. Get a follow-up DEXA scan at the same clinic at least 6 months after your first scan. For the most accurate numbers, get your follow-up scan on the same machine with the same technician as your baseline scan.

You will see improvements in either your hip or spinal bone density— or you’ll get your money back.

Whether your second scan is 6, 12, or even 24 months after you start, if you take the Bone Builder Pack as directed, you’re covered.

That means you’ll see “scan to scan to scan” improvements for the rest of your life—or your money back!

NOTE: To qualify, you must be an OsteoStrong member, purchase your products directly from this location, and consistently take them as directed throughout the duration between your DEXA scans.

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Scientifically Backed by Clinical Studies

Scientists from The International Journal of Medical Sciences followed 414 AlgaeCal users for one year. Each person had a bone density test at the beginning and end of the study. These tests revealed that the average increase in bone mineral density among participants was 1.3%. That surprised the American research team because no other natural product had ever increased bone density.

Another human study involving more than 200 women and men found that AlgaeCal formulations increased bone density by more than 2% on average. That means they increased their bone density when most people are losing 1% of bone each year.

BONE STUDY 1

AlgaeCal Plus and Strontium Boost Increase

Adult Bone Density after Six Months

>2% Bone Mineral Density Increase

216 Participants

BONE STUDY 2

DEXA Results Showed AlgaeCal Builds

Bone In One Year

1.3% Average Bone Mineral Density Increase in Women Over 40

414 Participants

BONE STUDY 3

AlgaeCal Plus and Strontium Boost Increase

Adult Bone Density after Six Months (Based on 7 year study)

1.04% Average Annual Bone Mineral Density Increase In Postmenopausal Women

172 Participants

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Turn Back The Clock On Your Bone Health

In a third study published by The Journal of the American College of Nutrition, researchers followed 172 Bone Builder Pack users over seven years. Each person was given a DEXA bone scan at the beginning and end of the study. These scans revealed that over the sevenyear period, AlgaeCal users increased their bone density by 7.3%. That’s a gain of 1.04%, year over year, for seven straight years.

Now that may not sound like much until you consider the fact that we lose on average 1% of our bone density every year after age 40. So with the Bone Builder Pack, instead of losing 7% in seven years, you’re actually gaining 7%. That’s a 14% swing!

At best, traditional calcium supplements from rock can slow bone loss, but in three separate studies, only AlgaeCal has been clinically- supported to actually increase bone density. And we do it with an all-natural, plantbased calcium and no adverse side effects.

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Years 1 2 3 4 5 6 7 +7.3% -7% 8 6 4 2 0 -2 -4 -6 -8 -3% Bone Mass Density AlgaeCal Traditional Calcium Supplements No Supplements
“My T-score in my spine was down to -3.2 from -4.2 as of last May. Needless to say, my PCP is thrilled and tells me to keep doing what I’m doing.”
Tracie Hartman washington

The AlgaeCal Story

Necessity is the mother of invention and AlgaeCal is no exception. AlgaeCal founder Dean Neuls’ passion for all things bone health was born out of a desire to relieve a sudden pain he began experiencing in his own bones. Pain that kept him from doing the things he loved.

His quest for a better, natural alternative to calcium from crushed rocks, led him first to coral calcium. A step in the right direction, coral calcium was shown to slow bone loss—but Dean wanted calcium that could actually build new bone. Something none of the over 400 existing calcium supplements could do.

And he found what he was searching for on a beach in South America. That’s where he was introduced to lithothamnion superpositum—an ocean algae that contains all 13 of the essential minerals scientifically shown to support healthy bones. That moment was the birth of AlgaeCal and a find that would change the world of calcium supplements forever.

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“I wanted my calcium supplement to give people back their freedom so they could live life on their terms again. I was convinced there was a way. I just needed to find it.”
– Dean Neuls

That was in 2002, and from the beginning it’s been a story full of game-changing firsts.

GAME CHANGER #1: Plant-Based

Ninety-nine percent of calcium supplements are rock based. Superior to traditional rock-based calciums, since 2002

AlgaeCal has had the exclusive rights to this unique algae that remains the first, and still best, body-friendly calcium supplement on the planet.

GAME CHANGER #2:

Clinically-Supported

AlgaeCal is the first and only calcium supplement clinicallysupported to increase bone density. No other supplement can make that claim.

GAME CHANGER #3: Guaranteed

When AlgaeCal Plus and Strontium Boost are taken together, AlgaeCal offers the industry’s first and only calcium supplement guaranteed to increase bone density or your money back.

Dean’s search didn’t just result in finding a superior source of calcium, it found him at the forefront of a Bone Health Revolution.

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Today, AlgaeCal is far more than a vitamin supplement company. We are the global leader in natural bone health—it is our only area of focus and concern. That’s why we are committed to changing the way people think about their bones, their lives, and their futures. Every product and service we provide is designed to help the more than 50 million people suffering bone-health issues live full, active lives, free from the fear of bone loss or fracture.

And unlike every other calcium supplement on the market—that at best only slow the rate of bone loss—we offer a premium solution that can actually increase bone density. That’s a claim no other calcium supplement makes because no other calcium supplement can.

Bone Loss Is Not Inevitable

Like you, we believe nature offers the best bone-healthy solution to living happy, active, and independent lives. Unlike most consumers, we also know that men and women can continue to increase bone density well into their 60s, 70s, and 80s. We know because we’ve seen it happen again and again and again.

Since Dean first began his search for a superior alternative to traditional calcium, AlgaeCal has evolved into more than a bone health supplement company. We are a team of people who envision a world without fear of bone loss. We remain dedicated to our mission to inspire people to strengthen their bones and improve their health— naturally. And we’re here to walk with you on every step of your bone health journey.

We serve those seeking a plant-based, natural solution to living bonehealthy lives. And we do it by offering the planet’s leading natural calcium supplement, support, and customer service that no other company can.

Traditional calcium supplements can’t increase bone density. Guided by science and powered by nature, AlgaeCal can—and does. What we’ve demonstrated in clinical studies, and in the lives of our customers, we can do for you. Guaranteed.

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AlgaeCal Plus

AlgaeCal Plus starts with our exclusive species of marine algae (lithothamnion superpositum), sustainably harvested on a South American beach. Each kiwi-sized algae ball is hand-picked, sun-dried, then milled into a powder, which is naturally packed with all 13 essential bonesupporting minerals your bones crave. Then we add in clinical doses of vitamin D3, vitamin K2, boron, and additional magnesium to make AlgaeCal Plus your complete, multinutrient approach to bone building.

Supplies all 13 essential bone-supporting minerals; calcium, magnesium, boron, copper, manganese, silicon, nickel, selenium, strontium, phosphorus, potassium, vanadium, and zinc

Then we add vitamins D3, K2-7, and C

Superior plant-based, sustainably harvested source

At best, traditional rock-based calcium supplements only slow bone loss, but only AlgaeCal’s plant-based calcium has been clinicallysupported to do what others can’t—actually increase bone density. And it does it year after year. Even for folks in their 60s, 70s, and 80s.

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AlgaeCal Plus Supplemental Facts

not established.

Other Ingredients: Vegetable cellulose (vegetarian capsule), magnesium stearate (vegetable grade), microcrystalline cellulose.

This product is non-GMO and free from gluten, wheat, soy, and dairy.

How To Take AlgaeCal Plus

Take 2 capsules every morning with food

Take 2 capsules every evening with food

Some medications and supplements simply require separation from AlgaeCal products. For general guidelines, please reach out to our Bone Health Consultants at osmember@algaecal.com or by calling 1–877–237–6769

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Serving Size 4 Capsules per Day | Serving Per Container 30 Amount Per Serving % Daily Value Vitamin C (as Calcium Ascorbate) 50 mg 56% Vitamin D3 (as Cholecalciferol) 1,600 IU 200% Calcium (as AlgaeCal ® L. superpositum) 720 mg 56% Magnesium (as Magnesium Oxide & AlgaeCal ® L. superpositum) 350 mg 84% Boron (as Boron Glycinate) 3.0 mg * Vitamin K (as K2VITAL® MK-7) 100 mcg *
Daily Value
*

Bone Builder Pack

When AlgaeCal Plus is combined with our Strontium Boost as part of AlgaeCal’s industry-leading Bone Builder Pack, you’ll see increased bone mineral density on every DEXA scan you take, starting as soon as six months. Guaranteed. Strontium Boost contains an element long known to strengthen bones and reduce fracture risk. Absorbed the same way as calcium, strontium stimulates bone-building cells, while slowing down the cells that break down bone.4-7

Combined with AlgaeCal Plus, Strontium Boost has been shown to help triple bone density increases.

And unlike synthetic strontium, Strontium Boost is made from strontium citrate so it’s completely safe for human consumption. When paired with AlgaeCal Plus, study participants tripled the bone density increases of just AlgaeCal alone. That's increased bone density. Guaranteed.

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1 2 All-natural. Safe.
adverse side
3
Naturally found in soil, food, and your bones.
No
effects.

Strontium Boost Supplemental Facts

Serving Size 2 Capsules | Serving Per Container 30 (30 day supply)

Other Ingredients: Vegetable cellulose (vegetarian capsule)

This product is non-GMO and free from gluten, wheat, dairy and soy.

How To Take AlgaeCal’s Bone Builder Pack

AlgaeCal Plus

Take 2 capsules every morning with food

Strontium Boost

Take 2 capsules every evening with food

Take 2 capsules before bed

Take with or without food, but separate from calcium by at least 2 hours

Some medications and supplements simply require separation from AlgaeCal products. For general guidelines, please reach out to our Bone Health Consultants at osmember@algaecal.com or by calling

1–877–237–6769

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Per Serving % Daily Value
680 mg (from Strontium Citrate) *
Value
Amount
Strontium
* Daily
not established.

Triple Power Fish Oil

You’ve likely heard about the health benefits of omega-3 oils to our heart, eyes, skin, and brain. Now, researchers have linked increased omega-3 intake with higher bone density.

Triple Power delivers 1,200 mg of EPA and DHA essential fatty acids in a delicious mango-flavored liquid. Added curcumin and astaxanthin naturally preserve the oil’s freshness, while providing powerful antioxidants to support a healthy inflammatory response. Plus, Triple Power is emulsified for 3x better absorption than traditional oil or softgels.

Omega-3s support cellular function to protect bones and maintain bone density as we age.

Sustainably sourced from smaller species of wild, cold-water fish.

Naturally sweetened with xylitol.

Every batch of Triple Power is molecularly distilled to remove heavy metals, pesticides, and PCBs—and third-party tested to further ensure quality. Each bottle is nitrogen flushed to prevent oxidation and allow the oil to retain its potency and remain shelf stable without refrigeration prior to opening.

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Triple Power Supplement Facts

Serving Size: 1 Tbsp (15 mL) | Serving Per Container: about 29

How To Take Your Triple Power Fish Oil OR How To Take Your AlgaeCal

Percent Daily Values are based on a 2,000 calorie diet. * Daily Value not established.

Other Ingredients: Water, fish oil (anchovy, sardine, and/or mackerel), xylitol, glycerine, natural flavors, gum arabic, citric acid, xanthan gum, antioxidant blend (natural mixed tocopherols, rosemary extract, ascorbyl palmitate, and green tea extract), guar gum, and sorbic acid.

This product is non-GMO and free from gluten, dairy, and artificial colors

Consult your physician before using this product if you use blood thinners or anticipate surgery.

How To Take AlgaeCal’s Triple Power Fish Oil

Take 1 tablespoon daily to maintain omega 3 levels

Take 2 tablespoons daily to increase omega 3 levels

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Amount Per Serving % Daily Value Calories: 70 0 Total Fat: 4.5 g 6% Saturated Fat: 1 g 6% Polyunsaturated Fat: 2 g * Monounsaturated Fat: 1 g * Cholesterol: 30 mg 10% Total Carbohydrate: 6 g 2% Total Sugar: 0 g * Includes 0g Added Sugars Sugar Alcohol: 5 g * Natural Astaxanthin (Haematococcus pluvialis): 3 mg * Turmeric Root Extract (95% Curcuminoids): 100 mg * Omega-3 Polyunsaturated Fat: * Eicosapentaenoic Acid (EPA): 750 mg * Docosahexaenoic Acid (DPA): 450 mg * Other Omega-3 Fatty Acids: 280 mg *

AlgaeCal D3 Complete

The human body has 30 trillion cells. At the core of each cell is a vitamin D receptor. These receptors act as switches, triggering vital functions such as immune strength, bone health, mood balance and more. Vitamin D is the only thing that can activate these switches. Without a steady supply of this essential nutrient, these functions will slow down, waver, and eventually cease to operate effectively.

But Vitamin D isn’t enough…

While the significance of Vitamin D is undisputed, it doesn’t work in isolation. Recent research indicates that Vitamin D’s efficacy is optimized when paired with the other three fat-soluble Vitamins: A, E, and K. Together, this quartet operates synergistically, amplifying health benefits and ensuring that physiological processes remain balanced and robust.

Vitamin D3

Sourced in the USA, this high-grade Vitamin D3 is vital for calcium absorption, bone health, and immune function.

Vitamin A

Sourced from Switzerland, this premium Vitamin A supports a youthful appearance and a robust immunity.

Vitamin

E (Tocotrienol)

Sourced from the annatto plant, this powerful antioxidant offers neuroprotective support; supports heart health and promotes healthy cholesterol levels.

Vitamin K2 MK-4 & MK-7

Sourced from Norway. Supports bone health and cardiovascular system by keeping calcium out of arteries.

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1 2 3 4

“No nutrient works alone. Efficacy requires teamwork. AlgaeCal’s D3 Complete provides all the fat-soluble vitamins that team up with vitamin D to optimize its beneficial effects.”

AlgaeCal D3 Complete Supplemental Facts

Serving Size: 1 Soft Gel | Serving Per Container 60

* Daily Value not established.

Other Ingredients: Gelatin, medium chain triglycerides, glycerin, purified water. Do not exceed recommended dosage unless directed by a physician. Individuals taking blood thinners should avoid Vitamin K supplements unless otherwise directed by a physician.

How To Take AlgaeCal’s D3 Complete

Take 1-4 softgels daily, tailored to your unique Vitamin D needs.

Take with food

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Amount Per Serving % Daily Value Vitamin A (as Retinyl Palmitate) 550 mcg (1000 IU) 61% Vitamin D (as Cholecalciferol) 25 mcg (1000 IU) 125% Vitamin E (as d-alpha Tocopherol) 2.83 mg 19% Vitamin K (as Phytonadione) 1,000 mcg 833% Vitamin K2 Menaquinone-4 (MK-4) 4,500 mcg * Menaquinone-7 (MK-7) (K2VITAL®) 50 mcg * Vitamin E Isomers d-gamma Tocopherol 25 mg * Mixed Tocotrienols (as DeltaGold®) 50 mcg *

Meet The Secret Ingredient To Jump-Starting Your Success

AlgaeCal offers unparalleled customer service, and our Bone Health Consultants are the living, breathing embodiment of everything AlgaeCal’s brand stands for.

Our customers call them patient, caring, and supportive. Consider them personal trainers to help you increase bone density—all just a phone call away. Regaining your bone health is like running a marathon. You need motivation and perseverance, along with a smart, dedicated coach who can lead you to victory.

AlgaeCal goes one step better, giving you an entire team of bone-building coaches. They’re preparing you for the biggest race of your life: restoring your bones and regaining your confidence to live life fully. As key to your success as our supplements, the unmatched care and concern of our support team will help guide you to optimal bone health.

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Exceptional Support from Caring, Patient Professionals

Our Bone Health Professionals are available 7-days a week to answer any questions you may have about your DEXA scan, nutrition, or any other bone health topic. It’s a completely free service. Our Bone Health Consultants are there to accompany, comfort, and support our customers and consumers at every step of the way of their bone health journey.

All of our Bone Health Consultants (BHCs) are trained in science-backed approaches for improving bone health. Best of all, you can count on them to address all of your concerns. Completely. You’ll never get interrupted or rushed off the phone. (Our average call lasts 27 minutes.) And remember, there’s no such thing as a silly question! This is your health, and it’s important to us.

Personalize Your AlgaeCal Program

Bone Health Consultants ask about your medications, health conditions, diet, and other factors that affect bone health. Then, they work with you to create a solid plan, drawing on the success stories of hundreds of other customers who faced similar challenges.

How Do We Know Bone Health Consultants Improve Your Success?

Because customers tell us! In fact, over 1,000 call us every year to rave about their latest DEXA scans, newfound vigor, and other health wins. They love getting to celebrate with their Bone Health Consultants who were in their corner the whole way. And our Bone Health Consultants love celebrating with them just as much. This is why we’re here.

The point is that with AlgaeCal, you’re never alone on your bone health journey. Not only are you getting the industry’s leading plant-based calcium that provides all 13 of the bone-building nutrients your bones crave, you’re also getting access to the most knowledgeable, compassionate, caring support team on the planet.

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They’re here 7-days a week to listen, answer all of your questions and concerns, and to help you succeed in maximizing your bone health results.

Here are a few ways our Bone Health Consultants will support your bone-health success:

• Create an AlgaeCal Schedule That Fits Your Needs

Medicines and food can affect how your body absorbs nutrients. Bone Health Consultants take into account medications, supplements, and even meal times to create a customized schedule that ensures you get maximum benefit.

• Recommend Exercise or Diet Changes That Work for You

Maintaining a healthy diet and weight-bearing exercises contribute to healthy bones. After discussing your current regimen, our Bone Health Consultants can provide lifestyle suggestions that support good bone health.

• Provide You the Motivation to Keep Going

Building healthy bones doesn’t happen overnight. Checking in with your Bone Health Consultants can help you through occasional setbacks and keep you on track.

Jump-Start Your Path To Better Bones; Call A Bone Health Consultant Today!

Call today at 1–877–237–6769 (5 AM – 4 PM PST)

Bone Health Consultants do not provide medical advice, diagnosis or treatment. Always seek the advice of your physician with any questions you may have.

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Frequently Asked Questions

Are there any adverse side effects?

No. Unlike traditional, rock-derived calcium supplements, AlgaeCal does not cause adverse side effects such as kidney stones or arterial calcification.

Do I need to take Strontium Boost or will AlgaeCal Plus work on its own?

AlgaeCal alone can increase bone density by an average of 1.3% per year, compared with an average bone density increase of about 4% per year when taken with Strontium Boost. If you are suffering from bone loss, it is best to take both AlgaeCal Plus and Strontium Boost.

Which AlgaeCal product is best for me?

At best, traditional, rock-based calcium only slows bone loss. AlgaeCal can stop bone loss, AlgaeCal Plus increases bone density, and AlgaeCal Plus combined with Strontium Boost is guaranteed to increase bone density in six months or your money back.

Does this conflict with my medication?

Please reach out to our Bone Health Consultants at osmember@algaecal.com or by calling 1–877–237–6769 with any questions. Always check with your doctor regarding possible interactions between AlgaeCal products and your medications.

What else can I do to improve my bone health?

Along with AlgaeCal, exercise and nutrition are important components for a bone-healthy lifestyle. Weight-bearing exercises, OsteoStrong's Musculoskeletal Strengthening, and a bone-healthy diet team up with AlgaeCal to help you live a bone-healthy lifestyle.

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How long will it take to work?

AlgaeCal’s Bone Builder Pack guarantees you’ll see measurable increases in your bone density in a DEXA scan in just six months, and that you’ll continue to see increases year after year, for as long as you take the supplements.

Will this actually increase my bone density?

Yes. AlgaeCal is the only calcium supplement clinically-supported to increase bone density, in not just one, but in three clinical studies.

REFERENCES

1 Nutr J. (2011) PMID: 21492428

2 Int J Med Sci. (2011) PMID: 21448303

3 Am Coll Nutr. (2016) PMID: 26885697

4 Pharmacol Ther. (2012) PMID: 22820094

5 Bone. (2012) PMID: 22270053

6 Osteoporos Int. (2015) PMID: 26100412

7 Curr Opin Rheumatol. (2006) PMID: 16735841

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Contact OsteoStrong members: 1– 877– 237– 6769 osmember@algaecal.com 5 am–4 pm pst www.algaecal.com

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