Environmental Graphics

The Olympics is a major world event, and not every venue is located within a small city radius, but instead, encompass multiple cities. Thus, environmental graphics are an important part of the design brand to integrate each stadium in the design system. As a spectator or athlete travels from the opening arena to the football field, or from the olympic aquatic center to the sands of beach volleyball, each venue has the same look and feel and vibrancy of these Olympics. This design brand includes the use of banners to be used in public spaces outside each venue. Another part of the environmental design system is the bus stops. Other environmental graphics include a banner hanging from the Brisbane City Hall as well as the paint that is sprayed on the court or field at each venue.

Brisbane City Hall is one of the oldest buildings in Brisbane and holds significance in Brisbane history. Including this building in the environmental graphics connects the city’s history with modernism.

Banners along downtown streets will help spread the spirit of these Olympics throughout the entire city.

Brisbane employs over 1,200 buses across the city. Adding bus stops and refurbishing existing ones is one way to ensure that the spirit of these Olympics reaches across the entire city. 40