JUNE 2020
nmp
JUNE 2020
Volume 12, Issue 6
HECM YEAH!
Reverse mortgages grab market share APPRAISING THE APPRAISAL PROCESS A special section on new valuation innovations
THE SHASHANK REDEMPTION
THREE TIPS TO
BUILDING BROKER VOLUME LOOK BEYOND TODAY’S HEADLINES
Immigrant to struggling broker to top originator. How one California mortgage pro is out to conquer the country.
LETTER FROM THE PUBLISHER
More For You The business world outside our doors is nuts. The economy is crazy – mortgage applications are soaring, while unemployment filings are crippling state systems. Some mortgage products all but disappear one day, only to reappear in new garb just a few weeks later. Overlays, regulations, interest rates all seem to change multiple times daily. The mortgage world isn’t what it once was. And neither is National Mortgage Professional magazine. In this issue, we’re starting our journey to a whole new publication, a new cooperative, and new opportunities, all for you. We’ve added more writers and asked them to be more analytical and insightful to provide you with better information. We’ve done a top-down re-design of the publication to make it more attractive and enticing. We’re giving you more ways to access news, analysis and data you need to be the best. And we’re investing in more resources, such as bringing on industry veteran journalist Lew Sichelman as an exclusive contributor to NMP.
MORTGAGE PROS RULE
While we’re delighted with the new look for the publication, making this prettier hasn’t been our guiding light. Everything we’ve done so far, and everything we’re still working on, has been in service of one mantra: “Will this be something that helps an originator?” That means simplifying access to information, making stories easier to navigate, and giving us guidance on what kinds of news and articles we want to feature. When you’re a magazine called National Mortgage Professional, you’d better be sure that everything you do is focused on that audience. It’s also why you’ll see a sharpening of our brand across platforms. We’re part of the Originator Connect Network, which produces dozens of live (and now virtual) mortgage conferences across the nation. But from the news side, we want to make it easier for you to know when you’re dealing with us, the oldest and most trusted name in mortgage news. That’s why you’ll see our Mortgage News Network video platform become NMP TV over the next few weeks, and all our social media sites become NMP sites.
YOUR MEDIA SOURCE
In a topsy-turvy era, mortgage pros need once source they know they can count on. We’re American-owned. We don’t split our time covering both originators and Realtors, we just stick to mortgages. We work with some of the best mortgage leaders in the country. And we serve more mortgage originators than any other outlet or organization. We take this mission seriously. We are, after all, here to do just one thing, and that’s to connect you to the story of your success.
VI N C E N T M . VALVO Publisher, Editor & CEO 4
REFI HIGHS
Applications soar, but rate volatility gives jitters
| NATIONAL MORTGAGE PROFESSIONAL MAGAZINE
Volume 12, Number 6
STAFF CEO, PUBLISHER & EDITOR Vincent M. Valvo ASSOCIATE PUBLISHER Beverly Bolnick MANAGING EDITOR Keith Griffin SENIOR EDITOR Eric C. Peck CONTRIBUTING WRITERS Christine Beckwith, George Yacik, Lew Sichelman, Ken Liebeskind, Norm Bell, Ralph LoVuolo, Harvey Mackay, Nick Roberson, Pam Marron GRAPHIC DESIGN MANAGER Stacy Murray INTERACTIVE DESIGN DIRECTOR Alison Valvo USER EXPERIENCE DESIGNER Billy Valvo ONLINE CONTENT DIRECTOR Navindra Persaud MARKETING & EVENT ASSOCIATE Melissa Pianin HEAD OF ENGAGEMENT AND OUTREACH Andrew Berman CLIENT SUCCESS COORDINATOR Jaclyn Leitermann FOUNDING PUBLISHER Joel Berman Submit your news to editorial@ambizmedia.com If you would like additional copies of National Mortage Professional Call (860) 719-1991 or email info@ambizmedia.com
www.ambizmedia.com
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