DELEGATE GUIDE
International SUMMIT on horticulture technology www.greentech.nl/summit Supported by:
Organised by:
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Priva Caterpillar Richel Group Ellegaard A/S Saint Gobain Cultilène Van Dijk Heating Koppert Biological Systems Van der Hoeven Horticultural Projects Codema Systems Group Tuinbouw Communicatie Alumat Zeeman Dalsem VB Group Royal Brinkman Lock Drives PB Techniek MWM HortiQ Grodan Svensson Vostermans Ventilation Hoogendoorn Growth Management Gakon Horticultural Projects Gavita
Greentech The meeting place for professionals in horticultural technology
Contents GENERAL INFO
Welcome by Mariska Dreschler ............................................................................. 4 Colophon & Summit Comittee .............................................................................. 5 Programme Overview ............................................................................................ 6 Breakout Sessions ................................................................................................ 11
PROGRAMME
Speakers ............................................................................................................... 17 Moderators ............................................................................................................ 23 About Amsterdam ................................................................................................. 25 Events .................................................................................................................... 29
about amsterdam
General Information ............................................................................................... 32 Next Year ............................................................................................................... 34 Sponsors................................................................................................................ 36
events
The Summit Programme is subject to change The Greentech SUMMIT delegate guide 2015 is a publication of Amsterdam RAI Exhibitions.
Design: Amsterdam RAI Printing: SDA Print en Media, Amsterdam
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welcome
Welcome to the first international GreenTech Summit Thank you delegates for your involvement, support and participation in this inspiring and interactive event. Issues related to the future of green horticulture will be debated and discussed in an open forum. Your input is encouraged and we welcome your personal feedback throughout the conference. We hope that the conference will inspire confidence in, and commitment to, the future of green horticulture; a stronger collaboration between the multiple parties involved in this industry; that new ideas arise through debate; and to establish solid action points that will contribute to your daily successes. The extensive programme will be delivered by an exciting line-up of industry speakers, and will also include a networking reception as social event providing an opportunity for invaluable interaction and networking, as well as sightseeing on Amsterdam’s enchanting canals. This guide provides you with information we trust you will find useful as you prepare for the event and a visit to the Netherlands. We encourage you to explore all the Netherlands has to offer this second week of June. Next to the Summit there are several different horticultural events to join, like the Vegetables Tour and the Flower Trials. On behalf of the team and all our sponsors, I wish you an enjoyable and successful conference.
Mariska Dreschler Manager GreenTech
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Greentech The meeting place for professionals in horticultural technology
coloPHon GENERAL INFO
Summit Committee
PROGRAMME
Mr. Loek Hermans Senator, Chairman of Greenport Holland and appointed by the Dutch Minister of Economics as figurehead of the Topsector horticulture and raw materials – Chairman of the Summit Committee Mr. Sjaak Bakker Manager at Wageningen University & Research Centre Mr. Ferdi van Elswijk Manager Prominent Greenhouse Academy at Prominent Growers Association Mr. Robert-Jan de Goey Commercial Director at Dalsem Mr. Harm Maters Chairman of AVAG Mr. Eric Moor Managing Director at Sion Orchids Mr. Martin Steentjes CTO at Van der Hoeven Horticultural Projects Ms. Mariska Dreschler Manager GreenTech at Amsterdam RAI
Entry Committee about amsterdam
Two independent stakeholders in the industry have acted as the Entry Committee, screening delegates on profile.
Meet the team of Amsterdam RAI Mariska Dreschler Eline Delfos Lianne van der Kruk Annelie Koomen Jeannette den Boer Stephan Hannema Natasha Ras Daniëlle van der Elst
Manager GreenTech Events Conference Coordinator Programme Coordinator (Krukx essential communications) Marketing, Communications & PR Manager Sales Manager Jr. Sales Manager Operations Coordinator Intern Operational Affairs
events
From left to right: Annelie, Stephan, Natascha, Mariska, Eline, Jeannette and Daniëlle.
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programme overview GreenTech Summit Programme 2015 - subject to change Time
Room
Session
Speaker(s)
09.15
Forum
Welcome and introduction: Embracing Disruptive Technology
Mr. Jim Stolze Mr. Loek Hermans
09.30
Forum
Sustainable development for a prosperous future
Mr. André Kuipers – Astronaut
10.15
Forum
Disruptive technology and horticulture 2030
Mr. Richard van Hooijdonk – Trendwatcher
Coffee break 11.20
Forum
Disruptive Technology – What is and what will be
Mr. Erik Pekkeriet – Wageningen University WUR Mr. Martijn Wisse – Technical University Delft
Breakout sessions part 1 Changing the Game
Moderator: Mr. Maren Schoormans
12.00
Room E102
Why today’s growers don’t understand urban farming - the birth of a new industry Urban Farmers Switzerland
Mr. Roman Gaus | Mr. Mark Durno
12.00
Room E102
South Africa: Moving inside ZZ2 South Africa
Professor Erik Holm | Mr. Ian van Brouwershaven
Growing Markets
Moderator: t.b.a
12.00
Room E104-E105
Innovations towards Food Security & Water Conservation in Arid Land Bustan Aquaponics Egypt
Mr. Faris Farrag
12.00
Room E104-E105
China – Ambitious to Grow Haisheng Fresh Fruit Juice Co. China
Ms. Alice Wang
Reducing Resources
Moderator: Mr. Joost Verheijen
12.00
Room E106-E107
Easygrow - New bedding plant initiative B&Q United Kingdom
Mr. Tim Clapp
12.00
Room E106-E107
Inter Industry cooperation to reduce & reuse Agriport A7 NL
Mr. Robert Kielstra
Lunch
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Greentech The meeting place for professionals in horticultural technology
programme overview GENERAL INFO
GreenTech Summit Programme 2015 - subject to change Time
Room
Session
Speaker(s)
Breakout sessions part 2 Choice of sessions as in part 1 Changing the Game
Moderator: Mr. Maren Schoormans
Why today’s growers don’t understand urban farming - the birth of a new industry Urban Farmers Switzerland
Mr. Roman Gaus | Mr. Mark Durno
14.00
Room E106-E107
South Africa: Moving inside ZZ2 South Africa
Professor Erik Holm | Mr. Ian van Brouwershaven
Growing Markets
Moderator: t.b.a
14.00
Room E104-E105
Innovations towards Food Security & Water Conservation in Arid Land Bustan Aquaponics Egypt
Mr. Faris Farrag
14.00
Room E104-E105
China – Ambitious to Grow Haisheng Fresh Fruit Juice Co. China
Ms. Alice Wang
Reducing Resources
Moderator: Mr. Joost Verheijen
14.00
Room E102
Easygrow - New bedding plant initiative B&Q United Kingdom
Mr. Tim Clapp
14.00
Room E102
Inter Industry cooperation to reduce & reuse Agriport A7 NL
Mr. Robert Kielstra
14.50
Forum
Mr. Jim Stolze and moderators recap the breakouts
15.45
Forum
Introduction Afternoon Program: Back to Basics
Mr. Jim Stolze
15.50
Forum
Using Sun, Salt Water and CO2 to realize restorative growth in the desert.
Mr. Bill Watts - Sahara Forest Project Norway
16.20
Forum
Living with childlike wonder, global plant expeditions and their meaning for humanity’s future.
Mr. Joseph Simcox – botanical explorer USA
17.00
Forum
Closing
Mr. Jim Stolze
about amsterdam
Room E106-E107
PROGRAMME
14.00
Tea Break
events
17.15
Networking reception
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Sustainable Development for a Prosperous Future
Speaker: Mr. Andre Kuipers
Medical doctor, Astronaut and Ambassador of planet Earth During his space journeys, André’s favourite seat was near one of the windows to enjoy the spectacular view of earth. He saw a world without borders with deserts, forests, the most beautiful islands and immense oceans. A blue paradise in the vast, black universe. But he also saw a fragile and vulnerable planet protected by a very thin atmosphere without which life is impossible. He saw deforestation, air pollution in major cities and a web of lights at night as a reminder of a rapidly growing world population. Mr. Kuipers will point out the crucial relevance of technological and After years of training in Houston, Moscow, Cologne, Montreal and Tokyo, a Russian spaceship launched Mr. André Kuipers and his two crew members in December 2011 from Kazakhstan. Kuipers is record holder of the longest spaceflight in European history and the
biological developments that can help to sustainably increase production to serve a growing population. He has seen the planet’s vulnerability and its limited resources and will show us why we need to prioritize our future and that of our planet.
first Dutchman with two space missions to his name. He will point out why we need disruptive technology and biology to innovate and improve horticulture as well as make it more sustainable.
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Greentech The meeting place for professionals in horticultural technology
GENERAL INFO
Disruptive Technology and Horticulture 2030
Speaker: Mr. Richard van Hooijdonk Trendwatcher
With his international research team Van Hooijdonk investigates ‘megatrends’ like robots, drones, internet-of-things, 3D/4D printing, big data and the PROGRAMME
applications in a variety of industries including horticulture. More than 300,000 people have attended his international masterclasses and inspirational sessions. Van Hooijdonk also lectures at Nyenrode Business University and Erasmus University.
about amsterdam
New technologies are bringing major changes. These will change people, organisations and business models. How can and will they affect the horticultural events
industry? How will Robotics, Internet of Things and Big Data take horticulture to the next level? These subjects will be addressed by Mr. Richard van Hooijdonk, top inspirational speaker. His speech is titled: Horticulture 2030: Are you ready for the future?
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global plant expeditions and their meaning for humanity’s future Speaker: Mr. Joseph Simcox Botanical explorer and food plant ecologist Joseph’s insatiable quest for discovering and revitalizing languishing species keeps him searching by way of land, sea and sky. When not traveling, he researches books, adding to his vast plant knowledge. Learning botanical names for pleasure. Joseph dedicates his existence as a steward, raising awareness of the last remaining wild places on earth, while promoting a paradigm shift that changes our understanding of the remarkable value of the plant world around us. Growers share this passion for crops. The way our vegetables and flowers Joseph Simcox, “The Botanical Explorer” is a seasoned ethnobotanist with an intrinsic fascination of nature, spending his childhood exploring natural wonders of the world. A budding botanist by the
grow is often of mesmerizing beauty. Closing Keynote speaker Joe Simcox invites us to travel the globe with him in search of the origins of today’s and future crops.
age of 12, early collections of orchids, begonias, and African violets would later define the very essence of his life’s work. To ultimately increase biodiversity in the plant kingdom by traveling the globe to identify, collect, grow and preserve some of the rarest species of plants known by man.
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Greentech The meeting place for professionals in horticultural technology
Moderator: Mr. Maren Schoormans
GENERAL INFO
breakout SESSION Changing the Game 12:00 hrs Room E 102, 14:00 hrs Room E 106-107
Why today’s growers don’t understand urban farming PROGRAMME
The birth of a new industry Mr. Roman Gaus | Mr. Mark Durno Urban Farmers Switzerland
South Africa: Moving inside about amsterdam
Professor Erik Holm | Mr. Ian van Brouwershaven ZZ2 South Africa
events
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Van der Hoeven Horticultural projects with IQ
Van der Hoeven is internationally recognized as one of the major players within the turnkey horticultural sector. Since 1953 we have been designing and realizing horticultural projects for growers all over the world, allowing them to gain the maximum returns from their investment. To comply with all the legislation and regulations relating to current world challenges in terms of food security and wellbeing. Horticultural projects with IQ.
www.vanderhoeven.nl
Moderator: t.b.a.
GENERAL INFO
breakout SESSION Growing Markets Room E 104-E105
Mr. Faris Farrag Bustan Aquaponics Egypt
PROGRAMME
Innovations towards Food Security & Water Conservation in Arid Land
China – Ambitious to Grow about amsterdam
Ms. Alice Wang Haisheng Fresh Fruit Juice Co. China
events
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Moderator: Mr. Joost Verheijen
GENERAL INFO
breakout SESSION Reducing Resources 12:00 hrs Room E 106-107, 14:00 hrs Room E 102
Easygrow - New bedding plant initiative PROGRAMME
A value chain cooperation product Mr. Tim Clapp B&Q United Kingdom
Inter Industry cooperation to reduce & reuse about amsterdam
Mr. Robert Kielstra Agriport A7 NL
events
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Royal Brinkman Supplier, installer and consultant for the professional horticulture Your specialist in:
Use our Quick Quotation Service at www.brinkman.com
Royal Brinkman | ’s-Gravenzande | The Netherlands
speakers a - Z Mr. Ian van Brouwershaven | ZZ2 South Africa
Ian holds a bachelor’s degree in Industrial Engineering and an honours degree in Technology Management (University of Pretoria, South Africa). He forms part of a team of engineering specialists in ZZ2 responsible for technical and managerial support in the production, post-harvest handling and marketing of ZZ2’s tomatoes, onions and avocados. Productivity, renewable energy and sound environmental practices form part of his passion to create value for all of ZZ2’s stakeholders. Room E102 – 12:00 hours | Room E106-107 – 14:00 hours Tim Clapp is Lead Buyer of Horticulture at B&Q, the UKs largest DIY retailer. Tim has previously worked for Notcutts nurseries and Wyevale Garden centres where he was Head of Horticulture and Nurseries and has been involved in the industry for over 20 years. An expert in retailing plants he acutely focussed on the end customer and creates innovative solutions aimed at making gardening easier. He is also has a full understanding of the challenges facing producers having worked for both retailer and grower. Room E106-107 – 12:00 hours | Room E102 – 14:00 hours Mark is MD Benelux for UrbanFarmers AG, a Swiss company pioneering sustainable urban agriculture with the use of aquaponic technology. A member of the start-up team of UrbanFarmers, he has strived to revolutionize local food production with urban agriculture since 2011. Raised on a 260ha commercial farm in Scotland with both arable and beef production, Mark also worked on several organic farms across Europe to hone his practical understanding of farming processes and local food trends in different countries. Room E102 – 12:00 hours | Room E106-107 – 14:00 hours
about amsterdam
Mr. Mark Durno | UrbanFarmers Switzerland
PROGRAMME
Mr. Tim Clapp | B&Q United Kingdom
GENERAL INFO
Speakers
Mr. Faris Farrag | Bustan Aquaponics Egypt
events
Faris Farrag, an Egyptian national, studied Economics at the University of Southern California and worked as an investment banker for Morgan Stanley and the National Bank of Kuwait until the early 2000’s. Since 2011 he has started Bustan Aquaponics, the largest fully integrated commercial aquaponics system in Africa. Bustan Aquaponics contributes to food security and water & energy conservation in the arid regions of Egypt. Farrag aims for growth with his company, to create a win-win-win situation for stakeholders in his company, Egyptian consumers and last but not least: the environment. Room E104-105 – 12:00 hours | Room E104-105 – 14:00 hours
Mr. Roman Gaus | UrbanFarmers Switzerland
Roman is the Founder & CEO of UrbanFarmers, a pioneering Clean-Tech company developing rooftop farming systems. As a Spin-off company from the Zurich University of Applied Sciences (ZHAW), UrbanFarmers is a technology leader in Aquaponics, saving water, energy and nutrients to grow fish and plants in closed-loop. Roman is a global opinion leader in the newly emerging urban agriculture movement. Prior to UrbanFarmers, Roman’s career spans a 10 year corporate career in food & health companies such as P&G, Novartis Consumer Health and Franke Group where Roman worked in various managerial positions in the US and Europe. Room E102 – 12:00 hours| Room E106-107 – 14:00 hours
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HIGH Y RG ENE GS IN S AV
Multifan V-FloFan for vertical ventilation in greenhouses FACTS • Axial fan equipped with an aerodynamic hood • Efficient guidance of the airflow • Vertical air distribution • Removal of the heat from the top of the greenhouse
BENEFITS • Reducing heating costs • Low air speed at plant level • Uniform air distribution • Control of the humidity at crop level
Vostermans Ventilation Tel: +31 (0)77 389 32 32 - ventilation@vostermans.com - www.vostermans.com
speakers a - Z Mr. Erik Holm | ZZ2 South Africa
GENERAL INFO
Prof. (Emeritus) Erik Holm is a director and systems consultant to the ZZ2 farming conglomerate in South Africa following a career as Head of the Entomology Department at the University of Pretoria. His interest is the application of ecological principles in the structure and strategy of agribusinesses. He is the author of 12 books and more than 100 academic articles and is well known in South Africa for his contributions through radio, television and journals. Room E102 – 12:00 hours | Room E106-107 – 14:00 hours
Mr. Richard van Hooijdonk | Trendwatcher
PROGRAMME
With his international research team Richard van Hooijdonk investigates ‘megatrends’ like robots, drones, internet-of-things, 3D/4D printing, big data and the applications in a variety of industries including horticulture. More than 300,000 people have attended his international masterclasses and inspirational sessions. Van Hooijdonk also lectures at Nyenrode Business University and Erasmus University. Keynote – Forum – 10:15 hours
Mr. Robert Kielstra | Agriport A7 NL
Mr. André Kuipers | Astronaut
about amsterdam
Drs. ing. Robert Kielstra holds a Bachalor degree in Agriculture and a master degree in Business Development. After his master’s degree he started working as a project manager at Agriport A7 (project development organisation for a greenhouse and agribusiness site). Currently he is the director of ECW. ECW owns and operates customized grids and networks of electricity, natural gas, geothermal heat, optical fiber and water at Agriport A7. All of the infrastructure and ECW customers are linked and managed by the EWEB platform through which energy flows are controlled and optimized. Room E106-107 – 12:00 hours | Room E102 – 14:00 hours André Kuipers is the first Dutchman with two space missions to his name. His second mission is the longest spaceflight in European history. After years of training in Houston, Moscow, Cologne, Montreal and Tokyo, a Russian Soyuz spaceship launched André in December 2011. Two days later he arrived at the International Space Station to live and work for six months. On board he was not only a medical doctor, scientist and flight engineer, but also handyman and ambassador for several charities. Keynote – Forum – 09:30 hours Erik Pekkeriet (born in 1970) is working as a senior project manager in industrial production systems, vision and robotics in horticulture at Wageningen UR. He completed his BSc in Mechanical Engineering at Emmen, in 1994. He started his career at Philips as a project employee in maintenance management and after a few years he continued as a consultant in innovation management in Greenhouse Horticulture. At the age of 32 he made the change to Wageningen UR as a project manager. Forum – 11:20 hours
events
Mr. Erik Pekkeriet | Wageningen University WUR
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@PrivaINT
speakers a - Z Mr. Joseph Simcox | botanical explorer USA
GENERAL INFO
Joseph Simcox, “The Botanical Explorer” is a seasoned ethnobotanist with an intrinsic fascination of nature, spending his childhood exploring natural wonders of the world. To ultimately increase the use of the biodiversity of the plant kingdom by traveling the globe to identify, collect, grow and preserve some of the rarest species of plants known by man. Learning botanical names is a devious pleasure for him. Joseph dedicates his existence as a steward, raising awareness of the last remaining wild places on earth, while promoting a paradigm shift that changes our understanding of the remarkable value of the plant world around us. Keynote – Forum – 16:20 hours
Ms. Alice Wang | Haisheng Fresh Fruit Juice Co. China
PROGRAMME
Alice Wang holds a Master Degree from Xi’an International Studies University. She currently works as Manager of Agriculture Management Center at China Haisheng Juice Holdings Co., Ltd Her main priorities are focusing on new business, establishing and expanding relations with domestic and overseas suppliers. She is responsible for the annual purchase plan based on business development requirements. She also promotes the government financing projects and maintains relations with governmental agencies. Room E104-105 – 12:00 hours | Room E104-105 – 14:00 hours
Mr. Bill Watts | The Sahara Forest Project
about amsterdam
Bill Watts, BA MSc CEng FCIBSE, is Technology Manager and Board Member of The Sahara Forest Project and Senior Partner in Max Fordham llp. He studied zoology at Oxford and Stirling Universities before joining Max Fordham llp in 1980 to be a Consulting building services engineer. Mr. Watts has spent over 30 years designing the environmental services installations in buildings and introducing innovative sustainable ways of making buildings comfortable. More recently, Mr. Watts has also been involved in shaping the wider agenda of energy and resource use in the UK. He is now involved in developing novel engineering solutions and products to address issues of resource use. Forum – 15:50 hours
Mr. Martijn Wisse | Technical University Delft
events
Martijn Wisse is the founding director of the Delft Biorobotics Laboratory where he researches biologically inspired robotic solutions. His former work includes human-like two-legged walking robots which are featured in a well-cited Science paper. Subsequent work on flexible robot grippers inspired by the human hand resulted in the foundation of the spin-off company Lacquey BV, the world’s specialist in food handling. In his current work on flexible manufacturing he is coordinator of the EU project “Factory-in-a-Day” which has led to the highly successful startup “Delft Robotics BV” delivering intelligent robots to small and medium enterprises. Forum – 11:20 hours
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Five ways to a better climate With “A Grower’s Climate” Svensson’s ambition is to offer growers better climates for their plants - but also for their businesses. Never before has a profitable growing climate been so important. This is why we’ve made it easier to choose the most suitable climate screen for your growing operation. We’ve divided our climate screens into five families according to their purpose to ensure you select the right screens for the right result. Visit our website to get to know our product families better.
www.ludvigsvensson.com
moderators A - Z Mr. Maren Schoormans – Moderator Changing the Game
Since 2008 Jim Stolze is on a mission to make the Netherlands more innovative. He achieves this through inspirational events such as TEDxAmsterdam, television programs such as Future Makers and by writing books and giving lectures. Stolze is currently working with Startup Delta to introduce the Dutch startup scene to the world. Startup Delta thinks that the Netherlands offers a variety of excellent technologies and disciplines, creativity, openness to change, innovative talent and instinct for business to make startups accelerate. Forum Joost Verheijen (1965) studied Agricultural Economics at Wageningen University. After that he worked for over 26 years in the international Food & Agribusiness sector, mostly within Rabobank. Amongst others he has been responsible for the Large Corporates portfolio of Rabobank Westland, with a special interest in financing sustainable innovations in horticulture. As part of his extra-curricular activities he is also actively involved in notfor-profit and political organisations with a focus on food & agribusiness, sustainability and international development cooperation. Room E106-E107 – 12:00 hours | Room E102 – 14:00 hours
about amsterdam
Mr. Joost Verheijen – Moderator Reducing Resources
PROGRAMME
Mr. Jim Stolze – Moderator Plenary Session
GENERAL INFO
Maren Schoormans works for Koppert Biological Systems. He is fascinated by technology, innovation and value creation in food and agriculture. His background is in sales, marketing and management roles at innovative companies like Priva, Monsanto and De Ruiter Seeds. Everyone talks about feeding the world and the discussions focus on the big commodity crops. However: Fresh food is just as important as it’s mankind’s source of vitamins and taste. We have every reason to be optimistic about the future of fresh food, plants and flowers. The demand increases and technology and expertise enables us to grow superb quality near markets all over the world in sustainable ways. Room E102 – 12:00 hours | Room E106-E107 – 14:00 hours
events
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Worldwide innovator in horticultural automation
Nearly 50 years, Hoogendoorn has developed the most durable and user-friendly automation solutions for horticultural businesses all over the world. These products are based on the latest technologies.
T +31 (0)10 460 80 80 info@hoogendoorn.nl www.hoogendoorn.nl
Hoogendoorn has several offices worldwide and a strong partner network. In addition, Hoogendoorn provides practically oriented user training, 24 hour helpdesk and reliable local maintenance service.
welcome to amsterdam
Amsterdam is home to a variety of world-famous museums. No trip to the city is complete without stopping by the Rijksmuseum, Van Gogh Museum or Stedelijk Museum, but the city also has a multitude of treasures outside of the Museum District.
Floorplan
Welcome to the wonderful city of Amsterdam, a lively bustling European hub, rich with unparalleled amounts of history and culture. Lined with breathtaking canals and exquisite architecture, this city never ceases to amaze. As a home to over 800,000 residents from 180 different nationalities, multicultural Amsterdam has it all, whether you enjoy shopping, sightseeing, fine dining or visiting museums. Take a stroll through this city’s 17th century streets and experience Dutch culture in Amsterdam’s friendly and relaxed environment. Always eventful and constantly offering a variety of events and activities, we invite you to hop on a bicycle and discover Amsterdam the Dutch way!
GENERAL INFO
About Amsterdam
Tourist information
Tourist information and reservations by phone on Monday to Friday, 9 am - 5 pm: T +31 20 702 60 00
about amsterdam
For the best suggestions on how to make your stay a memorable one, visit www.amsterdam.info/tips/touristoffice
events
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Your world is our world‌ Codema has a strong belief in the fact that solving world-wide issues like land and water scarcity, lack of reliable human food production can make a better world for every human being. We believe in our abilities to create a healthier and more sustainable world for next generations. That is what drives the people of Codema. They work on essential, tailor -made horti-culture solutions. Every single day. Just because‌ Your World is Our World
Codema Systems Group Oosteindsepad 8, 2661 EP Bergschenhoek, The Netherlands Email: info@codemasystemsgroup.com Telephone: 0031(0)10 5212755 Visit us: www.codemasystemsgroup.com
about amsterdam GENERAL INFO
Practical information Emergency services Within the RAI please dial +31 20 549 1234 Outside dial 112 for the police, ambulance or fire brigade. For non-urgent police matters, call T 0900 88 44 (local rate).
The official currency of the Netherlands is the Euro. Major credit cards are widely accepted, but it is best to check before sitting down for dinner. There are plenty of cash dispensers (ATMs) throughout the city open 24 hours a day.
Floorplan
Money matters
Tipping Tips are not obligatory, but they are always welcomed. The norm is 5 to 10%, but for smaller bills in cafĂŠs and bars, it is customary to round up to the nearest whole number.
For the best suggestions of restaurants in Amsterdam visit: www.diningcity.nl/en/amsterdam
Taxis Taxi stands are located throughout the city; however calling by phone is often the most practical option. Taxi regulations and maximum fare rates are posted at the taxi stand outside Amsterdam Central Station and all taxis are required to have a tariff card on display. You can recognise official taxis by their blue number plates: www.tcataxi.nl
about amsterdam
Restaurants
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Partners wwith Nature Koppert Biological Systems contributes to better health of people and the planet. In partnership with nature, we make agriculture healthier, safer and more productive. We provide an integrated system of specialist knowledge and natural, safe solutions that improves crop health, resilience and production.
B I O L O G I C A L S YS TEMS
Phone +31 (0)10 514 04 44 info@koppert.com www.koppert.com
www.partnerswithnature.org
events
GreenTech Canal Dinner Cruise
programme
After the Summit, the GreenTech Canal Dinner Cruise is the place to rub shoulders with those you admire, those you want to do business with and those who want to meet you. Experience networking at its most social and a chance meeting with someone new could spark the change you were looking for while enjoying the canals of Amsterdam. Check the GreenTech organisers office for last-minute tickets or send an email to greentech@rai.nl.
GENERAL INFO
Tuesday 9 June 2015
Flower trials about amsterdam
49 Breeding companies at 30 locations in Westland and Aalsmeer in The Netherlands and Rheinland Westfalen in Germany will show their pot and bedding innovations, creative concepts and a wide range of crop assortments. Please note that preregistration and approval by the organisers of the Flowertrials is required. www.flowertrials.com
Wednesday 10 June 2015 GreenTech Vegetable Tour
events
Vegetables Tour: Visit the most exciting companies Within one hour of Amsterdam exciting and modern greenhouse and breeding companies can be visited. In cooperation with Bayer/ Nunhems, DemoKwekerij and Duijvestijn, GreenTech organises a Vegetables Tour. This tour includes lunch and transfer. Check the GreenTech organisers office for last-minute tickets or send an email to greentech@rai.nl.
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Greentech Summit Silver-sponsor
Precision Growing
Maximize your profits in a sustainable manner To remain profitable, your yields need to increase and inputs such as energy, water and fertilizer need to be reduced. GRODAN速 cropspecific solutions are designed for optimum steering, allowing water and nutrients to be applied to the root zone with precision. Our solutions also enable the alignment of root zone and climate management strategies. The result is a sustainable cultivation delivering maximum output with minimal input, or as we call it: Precision Growing. More information about Precision Growing can be found at www.precisiongrowing.com www.linkedin.com/company/grodan www.twitter.com/grodan
events
programme
On Wednesday June 10, 2015, eight A-brand companies will organise ‘The Synergy of Growth’ event for their international clients and relations. The ultimate opportunity to meet and network with international counterparts, enjoy good company, food & drinks and live entertainment. ‘The Synergy of Growth’ is an invitation only event. For more information, please contact the organisers by sending an e-mail to info@thesynergyofgrowth.com.
GENERAL INFO
Informal party ‘ The Synergy of Growth’
Thursday 11 June 2015
Two hundred of the world’s top international entrepreneurs in the Pot and Bedding Plant Industry have been invited to attend the Green Inspiration Event in the Netherlands. Organised at Anthura in Bleiswijk, the exclusive event will take place on Thursday, 11 June 2015.The event is accessible by invitation only. Please contact the organisers for more information. www.greeninspirationevent.com
about amsterdam
Green Inspiration Event “Pot and Bedding Industry”
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general information Organisation Amsterdam RAI Europaplein, 1078 GZ Amsterdam P.O. Box 77777, 1070 MS Amsterdam The Netherlands T: +31 (0)20 549 12 12; F: +31 (0)20 549 18 89 E: greentech@rai.nl; W: www.greentech.nl/summit
Location The GreenTech Summit 2015 takes place in the Forum and adjoining conference rooms of Amsterdam RAI Convention Centre on Tuesday 9 June from 9.00 until 18.30 hrs
Admission The admission charge is € 495.00 per person (incl VAT) and only for those who have been invited.
Parking The parking rate at the Amsterdam RAI garage and the car parks around Amsterdam RAI is € 17.00 for each visit. The parking garage is open 24 hours a day.
Internet
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RAI Hotel & Travel Services If you would like to book a hotel during GreenTech, RAI Hotel & Travel Service can make your reservation. For more information, please ask at the reception desk at the entrance.
Smoking prohibited As a result of the European Tobacco legislation Amsterdam RAI is smoke-fee. For the convenience of smokers, Amsterdam RAI has arranged smoking areas in several outdoor locations. Please check the floor plans for these locations.
Badges On the RAI premises it is mandatory to wear your badge at all times for safety and security reasons.
First Aid – Fire services – Security Amsterdam RAI has an external and internal emergency number for First Aid, Fire Services and Security. An emergency call can be made to +31(0)20 549 1234 or at one of the internal telephones in the RAI building to telephone number 1234. The call will be handles by a security officer who will take appropriate action. Please check the floor plan for emergency exits and first aid locations.
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Greentech The meeting place for professionals in horticultural technology
general information
Lost and found property can be reported, handed in or collected at the reception or at the information desk in the entrance of the Forum.
GENERAL INFO
Lost and found
Photographs
Responsibility The information in this delegate guide has been compiled on the basis of data provided by the sponsors and is subject to alterations. Amsterdam RAI takes no responsibility for possible Technokas W adv 116x100 GT15.pdf 1 26-05-15 13:55 inaccuracies and/or incomplete information in this guide or on the internet.
PROGRAMME
It is not permitted to photograph, film or record on video on the exhibition floor and in the conference rooms, unless organisers have given their permission in writing. Special arrangements apply to press.
about amsterdam events
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NEXT YEAR! GreenTech is the global meeting place for all professionals involved in horticulture technology. During 3 days filled with inspiration and innovation, GreenTech provides the perfect platform to network, exchange ideas and do business. The second edition of GreenTech will be held from 14 - 15 - 16 June 2016 in Amsterdam RAI. Water, Energy, Biobased and Crops With four connecting show themes: Water, Energy, Biobased and Crops and a unique focus on the early stages of the horticultural chain and production issues relevant to growers, GreenTech is a must attend event for all professionals in the global horticulture and floriculture industry. Going and growing strong to 2016 In 2014 an international audience of 8,153 decision makers visited the show in Amsterdam and we proudly presented 298 exhibitors from 23 countries, showcasing their latest innovations, products, services, and solutions. With 150+ exhibitors already signing up a year in advance and an impressive lineup of supporting partners, the 2016 edition promises to be the only truly international horticulture technology trade show in the world.
Greentech 2016 your chance to meet the world in three days Save the date: 14-15-16 June 2016 Supporting partners of GreenTech 2016:
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Greentech The meeting place for professionals in horticultural technology
Join the international trade fair for horticulture technology Organised by:
www.greentech.nl
A big thank you to the sponsors of the greentech summit 2015
GOLD SPONSOR:
SILVER SPONSORS:
BRONZE SPONSORS:
60 year
drive to innovate
growing solutions