Mediakit METSTRADE 2019

MAKE THE MOST OF YOUR PARTICIPATION Lead generation, branding, product launches, Generating traffic to your booth... these are just a few of the possible objectives for your trade show participation. n Online media n In- & Outdoor communication n Print advertisement

n Video n Sponsoring

METSTRADE FEATURES

ORGANISED BY

POWERED BY

MEMBER OF

OFFICIAL METSTRADE MAGAZINE

OFFICIAL SYP MAGAZINE

OFFICIAL MYP MAGAZINE

19 - 20 - 21 NOVEMBER 2019 RAI AMSTERDAM THE NETHERLANDS

RAI AMSTERDAM ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

ONLINE SOLUTIONS

BANNER ON WWW.METSTRADE.COM With use of the banner option on the METSTRADE website you are able to increase your visibility before, during and after the exhibition.

Period around METSTRADE 2018 1st of September till 1st of December 2018: almost 144,000 unique visitors.* 1st of September till 1st of December 2018: over 923,000 page views.* Conditions • All banner positions alternate.

• Advertisements must be approved by RAI Amsterdam.

• The website is responsive.

Banner small package (20,000 page views) Banner medium package (30,000 page views) Banner large package (50,000 page views)

€ 410.€ 615.€ 1,025.-

LOGO NEXT TO COMPANY NAME IN DIGITAL EXHIBITOR LIST METSTRADE offers you the opportunity to be prominently listed with your logo next to your company name in the digital exhibitor list. The logo is clickable and immediately directs visitors to you Company Profile. Your logo will be visible in the online exhibitor list up till 4 months after the exhibition.

Fee € 285.-

HIGHLIGHTED EXHIBITOR ABOVE EXHIBITOR LIST The exhibitor list is by far the most viewed page of the METSTRADE website. To draw extra attention to your company you can place your logo as a highlighted exhibitor at the top of the exhibitor list. This logo is clickable and immediately directs visitors to your Company Profile. Only six logos can be highlighted.

Your logo will be permanently visible for 3 months.

Fee € 615.-

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

ONLINE SOLUTIONS

HIGHLIGHTED EXHIBITOR OR PRODUCT Draw attention to your company on the METSTRADE website and become a highlighted exhibitor on the homepage. Your logo will be permanently visible for 2 months. The logo is clickable and immediately directs to your Company Profile. Only three logos are highlighted at the same time.

Fee € 565.-

NEWSLETTER The METSTRADE newsletter offers various options to you as an advertiser. It allows you to reach well over 45,000 maritime professionals who would like METSTRADE to notify them of your: • Product launch • Discount campaign • Trade show campaign 1. The sponsored content position is exceptionally suitable for sharing your knowledge and increasing your company’s authority in the market by for example sharing a White Paper or blog.

The sponsored content position always links directly to the METSTRADE website where all the extra information can be placed.

It is also possible to link this position to your Company Profile.

2. The ad position is suitable for communicating your message, for example to communicate your trade show offer. It is possible to link the advertorial to your Company Profile or directly to your website of choice.

Size variable Fee € 1,285.-

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

ONLINE SOLUTIONS

METSTRADE APPLICATION The METSTRADE app provides the visitors with all the information they need during their visit and helps them to optimally prepare their visit to METSTRADE. One of our exhibitors has the opportunity to become the exclusive sponsor of the app, a great way to generate traffic to your booth and to increase your visibility. The sponsorship includes the following features: Fee â‚Ź 3,770.-

TOTAL PACKAGE

SPLASH SCREEN

MENU SPONSORING

PUSH NOTIFICATION

FLOOR PLAN HIGHLIGHTING

EXPOSURE IN THE METSTRADE VISITOR UPDATE

The splash screen is exclusively available to the sponsor and shows your logo or image when the user opens the app. This is a great way to increase your brand awareness.

This option is exclusively available to the sponsor and adds your company name and logo to the app menu.

Your name and logo are clickable and link directly to your Company Profile, where you are able to inform the visitor about your latest news, products and services.

A push notification is a very powerful and teal-time marketing tool.

By means of a 140-character message you can generate traffic to your booth or activity. Push notifications are scheduled once a day and exclusively available to the sponsor.

Your booth location will be highlighted on the floor plan in the app. With this option you make sure you will be noticed and thereby increase your visibility. It helps visitors to recognize you and find you more easily. The highlighted booth is clickable and links directly to your Company Profile. The option of floor plan highlighting is also available to other exhibitors, however to a limited extent.

Your sponsorship will be mentioned in the visitor update sent to all registered visitors a few days prior to the start of the exhibition.

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

ONLINE SOLUTIONS

FLOOR PLAN HIGHLIGHTING Your booth location will be highlighted on the floor plan in the METSTRADE app. With this option you make sure you will be noticed and thereby increase your visibility. It helps visitors to recognize you and find you more easily. The highlighted booth is clickable and links directly to your Company Profile.

Fee € 305.- (10 positions available)

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

VIDEO CONTENT

CASE STUDY VIDEO

KNOWLEDGE SHARING

With the METSTRADE case studies you can use a video case to build trust and engagement with potential customers.

An experienced company with a great track record in video productions will shoot and edit your video item.

Share your knowledge with the METSTRADE community.

Give them your advice, share your vision of the future market or highlight the next big thing in the maritime industry. An experienced company with a great track record in video productions will shoot and edit your video item.

Online exposure • Billboard at the end of the video with company name, logo an URL • Mentioning company name (at least 1x) • Visibility of company logo (at least 1x) • METSTRADE will share your video at the METSTRADE community website (responsive, so your video will be optimized for mobile viewers) • The video will be shared via the METSTRADE social media channels: 1. YouTube channel (we will upload your video to our channel) 2. Twitter (dedicated tweet by METSTRADE : “watch the new case study about …”

(3,400 followers) 3. METSTRADE Facebook page (7,100+ followers) The METSTRADE TV production team will produce and edit the video so you can use it (for example): • On your website • To share via your social media channels For maximum exposure it is highly recommended to combine a Case Study with a Product video. Please see following page for more information our contact your Sales Manager.

Recording at METSTRADE 2019: Starting at € 1,540.- excl. VAT

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

Online exposure • Billboard at the end of the video with company name, logo an URL • Mentioning company name (at least 1x) • Visibility of company logo (at least 1x) • METSTRADE will share your video via the METSTRADE community website (responsive, so your video will be optimized for mobile viewers) • The video will be shared via the METSTRADE social media channels: 1. YouTube channel (we will upload your video to our channel) 2. Twitter (dedicated tweet by METSTRADE: “watch the new case study about …”

(3,400 followers) 3. METSTRADE Facebook page (almost 7,100 fans) The METSTRADE TV production team will produce and edit the video so you can use it (for example): • On your website • To share via your social media channels Recording at METSTRADE 2019: Starting at € 1,280.- excl. VAT

VIDEO CONTENT

PRODUCT VIDEOS Product videos are an excellent way to highlight your (new) product via an interview at the booth. We will interview your company spokesperson and give a platform to promote your product.

An experienced company with a great track record in video productions will shoot and edit your video item.

Online exposure: • Billboard at the end of the video with company name, logo an URL • Mentioning company name (at least 1x) • Visibility of company logo (at least 1x) • METSTRADE will share your video at the METSTRADE website • The video will be shared at the METSTRADE YouTube channel The METSTRADE TV production team will produce and edit the video so you can use it (for example): • On your own website • To share via your social media channels Recording at METSTRADE 2019: Starting at € 975.-

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

IN- & OUTDOOR COMMUNICATION

PROMOPOINT (OBJECT) Would you like to display your own advertising object such as a stickered car, an inflatable or other promotional items close to or in one of the entrance areas? Or would you like to perform a live demonstration? Opt for a Promopoint, a predetermined location where you can display your object or give a demonstration.

Size 12m² - other sizes available on request | Fee € 4,075.Fee is excluding placement and promotional material.

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

OUTDOOR COMMUNICATION

LARGE BANNER FRAMES Get all visitors’ attention and communicate your message by, making use of the façade banner. This banner is one of our premium products and a real eye-catcher!

Various banners can be installed at the front of the Europa Complex (Hall 1-7) and Holland Complex (Hal 10-12). Banners are available in different sizes, feel free to ask about the possibilities.

Banner F12 Banner F14 Banner F13

Banner F3 Banner F4

ORGANISED BY

Banner F2

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

Banner F7

OUTDOOR COMMUNICATION

LARGE BANNER FRAME – F07 Size 1700cm wide x 490cm high (F07)

Fee € €9,125,- (F07)

Fee is including production & placements costs.

LARGE BANNER FRAME ENTRANCE C – F12/F13/F14 Size variable Fee from € 8,795.Fee is including production & placements costs.

LARGE BANNER FRAME – F02/F03/F04 Size 1700cm wide x 490cm high (single banner) Fee € 11,195.Fee is including production & placements costs.

STICKERING ELICIUM Get all visitors’ attention and communicate your message by, stickering the glass of the Elicium building. Stickers can be placed towards Entrance C and/or Entrance K. This new product cannot be missed Size 1733,4cm wide x 562,5cm high Fee € 15,890.Fee is including production & placements costs.

WINDOW STICKERS EUROPAHAL 3 pieces - € 1,290.Fee is including production & placements costs

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

OUTDOOR COMMUNICATION

BANNERS Welcome all visitors by creating an avenue of banners leading them to the entrance. The banner poles are aligned in front of the main entrances C, K and L. Size 150cm wide x 600cm high Fee € 2,425.- per package of 6 banners Fee € 5,470.- per package of 9 banners Fee is including production & placements costs.

EXPOSURE TOWERS These towers are perfect to deploy as an eye-catcher or referral and convey your message while visitors are approaching the venue. It is possible to print four identical or four different expressions. The towers can be placed near the main entrances, locations are variable and determined in consultation.

Size 150cm wide x 375cm high Fee € 2,445.Fee is including production & placements costs.

BILLBOARDS Display your message near the main entrances by using high quality billboards. Locations are variable and determined in consultation. Every billboard is two sided and can be illuminated if desired.

Size 355cm wide x 245cm high Fee € 6,635.- per package (2 billboards) Fee is including production & placements costs.

TRIANGULAR BOARDS Communicate your message to our visitors along the route to the venue by using triangular boards. These boards contain three A0 posters which will be visible from three sides. The locations of the boards are variable and determined in consultation.

Size 84cm wide x 118cm high Fee € 3,305.- per package (5 triangular boards) Fee is including production & placements costs.

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

INDOOR COMMUNICATION

REVOLVING DOORS Welcome our visitors and communicate your message the first moment they enter the exhibition. This is possible by branding the revolving doors, situated at all the main entrances, C, K & L. There are two options for branding: placing an object in the revolving doors or applying stickers on all sides. Per entrance two doors are branded.

Size variable | Fee € 7,000.- for applying stickers per entrance, € 4,100.- for placing an object per entrance Fees are including production & placements costs.

ESCALATOR BRANDING Capture the attention of our visitors while they are using the escalator in the main entrances by branding the entire handrail.

Fee € 5,015.- per escalator Fee is including production & placements costs.

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

INDOOR COMMUNICATION

STAIRCASE BRANDING An exceptionally effective and creative way of increasing your visibility and communicating your message to the visitor is staircase branding. You are able to create your own design, you can leave every step the same or create one image spread out over the entire staircase.

Size variable Fee € 3,505.Fee is including production & placements costs.

ALUMINUM FRAMES The aluminum frame above the stairs (or above the entrance of one of the halls in the Europacomplex) is the ideal way to present a brand, product and/or company in a stylish and professional manner. The frames can be place in the entrance areas and are available in different sizes.

ALUMINUM FRAME - 5x2 METER Size 510cm wide x 210cm high Fee € 4,190.- for a single sided frame

€ 4,570.- for a double sided frame Fees are including production & placement costs.

ALUMINUM FRAME - 8x3 METER Size 790cm wide x 290cm high Fee € 5,480.- for a single sided frame

€ 6,315.- for a double sided frame Fees are including production & placement costs.

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

INDOOR COMMUNICATION

FLOOR GRAPHICS Repeatedly communicate your message during the event and promote your message, your trade show offer or booth location by placing one or more floor graphics with your own design.

Size variable Fee

size 100cm x 100cm size 200cm x 200cm size 400cm x 400cm

€ 2,835.- per package (5 pieces) € 3,070.- per package (2 pieces) € 5,925.- per package (2 pieces)

Fee is including production & placements costs.

TOILET BRANDING Do you want your message to be etched into people’s memories? Toilet advertising is a very suitable method to achieve this goal. The poster frames are located on the insides of the toilet doors and above the urinals. It is also possible to place stickers in the various toilet groups.

Size 297mm wide x 420mm high Fee € 1,465.- per package (25 poster frames) Fee is including production & placements costs.

POSTER FRAMES The strength of exposure lies in repetition! Communicate your participation, your message and/or your booth location with the use of multiple poster frames. The A0 poster frames can be placed at several locations inside the venue.

Size 84cm wide x 118cm high Fee € 3,000.- per package (10 poster frames) Fee is including production & placements costs.

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

INDOOR COMMUNICATION

CAR PARK POSTER FRAMES Claim the first contact with our visitors by using the commercial poster frames in the parking areas and communicate your message.

The A0 posters can also be placed at several locations inside the venue.

Size 84cm wide x 118cm high Fee € 1,805.- per package (10 poster frames) Fee is including production & placements costs.

CAR PARK BARRIER ADVERTISEMENT Would you like to catch the visitors’ attentions the minute they arrive on-site and would you like them to remember your brand when they leave? A very effective way of reaching this goal is barrier advertising. This promotional item can be placed on all multi-storey car park barriers.

Size variable Fee € 6,300.- per package (10 barriers) Fee is including production & placements costs.

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

PRINT ADVERTISEMENT

METSTRADE 2019 CATALOGUE Digital version sent out 3 weeks before the show to 35 000 registered marine professionals. Print version will be available to all visitors and exhibitors at METSTRADE and SuperYacht Pavilion.

ADVERTISING OPTION 1 Digital and Print advertising

Print Format + Digital Ad

Print Ad + Digital AD with embedded animation

Print Ad + Digital AD with embedded Dimensions audio/video Height x Width

DPS FULL PAGE 1/2 PAGE HORIZONTAL 1/2 PAGE VERTICAL

€ 8,090.- € 5,510.- € 3,185.- € 3,185.-

€ 8,840.- € 5,960.- € 3,635.- € 3,635.-

€ 7,520.- € 4,835.- € 2,515.- € 2,515.-

ADVERTISING OPTION 2 Special guaranteed ad positions Book a guaranteed, facing editorial, right hand page position, on p,3, 5, 7, 9 or 11 for only 10% extra on top of full page price.

Fee: € 5,320.-

ADVERTISING OPTION 3 Bound-in insert Maximum of two special two-sided bound inserts on thicker paper. The Catalogue will naturally open on the advertisement.

Fee on Application

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

238 x 346 mm 238 x 176 mm 102 x 150 mm 210 x 72 mm

PRINT ADVERTISEMENT

ADVERTISING OPTION 4 Become an exclusive METSTRADE Catalogue sponsor (maximum of three) • Company logo at the foot of the page in the A to Z section – linked on the digital version • Catalogue Sponsor logo on all METSTRADE Catalogue Dispensers • Highlighted company details in Catalogue • Full page in Catalogue • Possibility of free embedded video on advertisement in the digital edition • Logo will appear opposite the METSTRADE Catalogue front cover on the Digital Version • Button banner on www.ibinews.com and (from date of booking up to start of show) • Logo in pull out floor plan. Distributed with the October edition of IBI BEFORE the show and then in the METSTRADE Catalogue DURING the show • Logo and arrow pointing to Sponsor Stand on giant floor plan posters located at main entrances to Show Halls Fee: € 10,000.-

ADVERTISING OPTION 5 The ‘METSTRADE Daily’ newsletter • Two ad spots available per day • Ads appear on front and back of sheet for maximum exposure • Distributed daily to all exhibitors + thousands of copies for visitors too • Includes advertisement in METSTRADE Catalogue as well Fee on Application

For more information about the show catalogue contact our Media Solutions department or IBI magazine: Philip Pereira Commercial Director Tel: + 44 7866462577 E philip@ibiplus.co.uk Philippa Drysdale Advertising Director Tel: + 44 7511121833 E philippa@ibiplus.co.uk

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

MEDIA PACKAGES

MEDIA PACKAGE GOLD

(max. 2 available) • • • •

Set of two Billboards Advertorial space in METSTRADE newsletter Set of two Floor graphics 2x2 meters Logo next to company name in the digital exhibitor list

€ 1,124 DISCOU

NT

Normal price € 11,240.-

Package deal € 10,116.-

MEDIA PACKAGE SILVER

(max. 5 available)

• Logo next to company name in the digital exhibitor list • Advertorial space in METSTRADE newsletter • Exposure tower (1 tower, 4 sides)

€ 199

DISCOU

NT

Normal price € 3,980.Package deal € 3,781.-

MEDIA PACKAGE BRONZE • Logo next to company name in the digital exhibitor list • Windows Stickering Europahal (3 windows) • Outside area floorgraphics (2 x 1m2) Normal fee € 2,297.Package fee € 2,182.-

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

€ 115

DISCOU

NT

SPONSORING

FEE € 5,125

EXHIBITOR HAPPY HOUR

.-

Be our CAPTAIN

The following branding and visibility items are included.

• Exhibitor Happy Hour ‘Powered by’…..

• Mentioned in all communication regarding the exhibitor happy hour • Mentioned on the invitations which are sent out to the exhibitors, relations and the METSTRADE VIP’s • An advertorial in the last exhibitor update and visitor update of 250 characters • Branding with company logo on food & beverage items • Sponsors’ hospitability corner serving four bottles of champagne and bites • Mentioned on the RAI live screens on Tuesday 13 November with a commercial of 10 seconds, shown 6 times per hour

VISITOR GIFT

Price is subject to product choice Date: 19 November - 21 November 2019 Time: During the opening hours of the show Amount of visitors: Approximately 15.000 unique visitors Concept: A sponsored gift which is handed out to the METSTRADE visitors

Conditions: The gift is chosen together with the METSTRADE Show Team and includes the METSTRADE and IBEX show dates Suggestions: Mints box, USB stick, umbrella, water bottle, caps * Easy to hand out, suitable for during the exhibition period and enough space for promotion

EXHIBITOR HAPPY HOUR BE OUR CO-CAPTAIN

FEE € 2,050

.

The following branding and visibility items are included.

• Exhibitor Happy Hour ‘powered by’ …..

• Mentioned in all communication regarding the exhibitor happy hour • Mentioned on the invitations which are sent out to the exhibitors, relations and the METSTRADE VIP’s • Sponsors’ hospitability table serving two bottles of champagne and bites • Mentioned on the RAI live screens on Tuesday 19 November with a commercial of 10 seconds, shown 6 times per hour

EXHIBITOR HAPPY HOUR HOSPITALITY TABLE Your own branded table at the Exhibitor Happy Hour, extra visibility and branding possibility.

A Sponsors’ hospitality table serving one bottle of champagne and bites.

VIP HOSPITALITY LOUNGE Date: 19 November –21 November 2019 Time: During the opening hours of the show Guests: Partners, associates and exhibitor key accounts

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

FEE € 510.-

FEE € 3,075 .-

Amount of guests: Approximately 800 on and off Concept: High networking profile networking and a business environment

UPGRADE YOUR SHELL SCHEME

RAI Amsterdam offers various choices to add to the construction of your stand. We would like to inform you about the possibilities to upgrade your shell scheme stand by using graphics.

For the METSTRADE and Marina & Yard Pavilion we offer two types of graphics. The full color print on canvas and the full color print on wall panel.

For the SuperYacht Pavilion we offer the full color print on flanel.

Please contact exhibitorservices@rai.nl to receive more information or visit our webshop via www.rai.nl/es.

Live from June 2019.

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212

CONTACT

Create unique visibility by sponsoring exhibition activities or launch a new marketing concept developed for your company and brand.

METSTRADE Sales Team metstrade@rai.nl +31 20 549 1212 All rates listed in this brochure are available for exhibitors of METSTRADE 2019.

Price changes, spelling and typesetting errors are reserved.

All material has to be approved by the METSTRADE Project Team.

ORGANISED BY

METSTRADE SALES TEAM, METSTRADE@RAI.NL, OR CALL: +31 20 549 1212