Brand Identity

ANA MARINO LUXURY MANAGEMENT AND STYLING

Professor Oscar Betancur LXFM 504 Branding

STATEMENT To build a successful personal identity brand that will open the doors in the fashion industry to gain insightful experience in the sectors of digital media, marketing, and editorial production.

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01 | Final Products 02 | Creative Process 03 | Keywords 04 | Logo Inspiration 06 | Logo Creative Process 14 | Business Cards Inspiration 21 | Final Set 24 | Mockups

CREATIVE PROCESS

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POISED STYLISH CREATIVE CHEERFUL

KEYWORDS

PASSIONATE 3

LOGO INSPIRATION

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LOGO CREATIVE PROCESS

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LOGO SKETCHES

TOP 12

ANA MARINO LUXURY MARKETING AND STYLING

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Ana Marino Fashion Stylist

Luxur y Mana gement

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Luxury Management

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Ana Cristina Marino

Luxury Management and Styling

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Ana Cristina Marino Fashion Management & Styling

Styling

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TOP 3

ANA MARINO Luxury Management and Styling

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Luxury Management

Ana Marino L ux ur y Mar k e t ing & Styling

COLOR EXPERIMENTATION

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Ana

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Luxury Management

Ana Marino Lu x u ry Marketi n g & Sty li n g

Ana

Marino

Luxury Management

Ana Marino L u x u r y Mark eting & S tyl ing

Ana Marino L u x u r y M a r k e t i ng & S t y l i ng

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Ana

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Luxury Management

Luxury Management

Ana Marino L u x u ry Marke tin g & Styl ing

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Luxury Management

Ana Marino Lu x u ry M a rk e t i n g & S t y li n g

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Luxury Management and Styling

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ANA MARINO Luxury Management and Styling

ANA MARINO Luxury Management and Styling

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ANA MARINO Luxury Management and Styling

FINAL 3 COLORED LOGOS

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BUSINESS CARDS INSPIRATION

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CREATIVE PROCESS Ana

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ANA MARINO Luxury Management and Styling

ANA MARINO Luxury Management ANAC.MARINOB@GMAIL.COM WWW.MODADDICTED.COM 954 817 6734

Ana Marino

Ana Marino

Luxury Marketing & Styling

Luxury Marketing & Styling

anac.marinob@gmail.com 954.817.6734 www.modaddicted.com

anac.marinob@gmail.com 954.817.6734 www.modaddicted.com

Ana

Marino

Luxury Management

anamarino92

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Ana Marino

Ana Marino

anac.marinob@gmail.com www.modaddicted.com 954 817 6734

anamarino92 Ana Marino

ANA MARINO Luxury Management

Ana Marino Luxury Marketing & Styling

anac.marinob@gmail.com 954.817.6734 www.modaddicted.com anamarino92 Ana Marino

anac.marinob@gmail.com www.modaddicted.com 954 817 6734

Ana Marino

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ANA MARINO Luxury Management and Styling

anac.marinob@gmail.com www.modaddicted.com 954.817.6734

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ANA MARINO Luxury Management and Styling

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anac.marinob@gmail.com www.modaddicted.com 954.817.6734

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Ana Marino

M ANA MARINO Luxury Management and Styling

anamarino92 Ana Marino

anac.marinob@gmail.com www.modaddicted.com 954.817.6734

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TOP 3 SETS

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Ana Marino

Lu xu r y M a r ket i n g & S t yli n g

L ux ur y Ma r ke t i ng & S tyl i ng

Ana Marino L u x u r y Ma r k e t i n g & Styl i n g

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954.817.6734

Ana

Marino

Luxury Management

anac.marinob@gmail.com

954.817.6734

www.modaddicted.com

Ana

Marino

Luxury Management

Ana

Marino

Luxury Management

anac.marinob@gmail.com www.modaddicted.com 954 817 6734

A NA M A R I N O Luxury Management

anac.marinob@gmail.com www.modaddicted.com 954.817.6734

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ANA MARINO Luxury Management and Styling

anac.marinob@gmail.com | 954.817.6734 | www.modaddicted.com

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anac.marinob@gmail.com www.modaddicted.com 954.817.6734

FINAL SET

ANA MARINO LUXURY MARKETING AND STYLING

ANA MARINO LUXURY MARKETING AND STYLING

ANA MARINO LUXURY MARKETING AND STYLING

ANA MARINO

LUXURY MARKETING AND STYLING

anamarino92

anac.marinob@gmail.com www.modaddicted.com 954.817.6734

Ana Marino

anac.marinob@gmail.com | 954.817.6734 | www.modaddicted.com

anac.marinob@gmail.coM www.modaddicted.com 954.817.6734

ANA MARINO

ANA MARINO

LUXURY MARKETING AND STYLING

LUXURY MARKETING AND STYLING

EXPERIENCE anac.marinob@gmail.com www.modaddicted.com 954.817.6734

SOCIAL MEDIA

Jan 2014 - Present

Editor-in-Chief - Research, write, and create content for the website on a weekly basis.

- Create and execute the social media calendar, and produce graphics with the use of Adobe Photoshop and InDesign.

- Collaborate with brands to create content. Brand collaborations include: Dove, L’Occitane USA, Neutrogena, The Coca-Cola Company, and Coach.

CH Carolina Herrera

Aug 2016 - Dec 2017

@modaddicted

Sales Associate - Assesed customers’ needs and assisted them throughout their experience.

- Met and exceed sales goals for the store.

- Processed new incoming shipments and help with markdowns.

- Ranked number 12 among all employees in the US after the first semester of 2017 ended.

/c/ModaAddicted

New You Magazine

Mar 2016 - Jun 2016

@modaddicted /ana-marino-66a1b070/

SKILLS

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Moda Addicted

BEGINNER

Content Creator Intern - Researched, wrote, and published daily trending stories in the field of fashion and beauty.

- Created a social media calendar for the Instagram and Pinterest accounts.

- Analyzed social media performance on a weekly basis and created month reports.

- Created content and graphics for both social medias channels and managed both social media accounts.

Ocean Drive Magazine

Jan 2016 - Mar 2016

Sep 2015 - Dec 2015

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BEGINNER

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BEGINNER

Sales Intern - Managed and updated magazine subscriptions.

- Assisted in the handling of advertising contracts.

- Created and maintained party lists up to date for monthly events hosted by Ocean Drive.

- Worked events greeting guests and handled gift bags..

Pr

I N T E R M E D I AT E

Holstein Housewares

Social Media Intern - Generated content for Facebook and Pinterest and created the monthly social media calendar.

- Assisted in photo shoots for tutorials on how to use the companies products.

- Received training in basic SEO and Google Analytics skills.

100%

SPANISH

EDUCATION Savannah College of Art and Design

100%

ENGLISH

Mar 2018 - Present

Master of Arts in Luxury and Fashion Management

Florida International University Bacherlor of Science in Communications Bachelor of Arts in Psychology

Jun 2011 - May 2016

April 9,, 2018 Universal Orlando Resort Marketing & Sales Dear Sir/Madame, While browsing around your website, I came across an opening for a social media coordinator position. As a recent graduate with a B.A. in Communications, working in the marketing and sales department at Universal Orlando, developing my writing and editing skills would be an excellent fit for me.

Reading the requirements for the position, I strongly feel I would be a perfect fit for the job. Some of the key strengths, mentioned on my resume, include Fluent in Spanish and English both in writing and verbal skills, and basic proficiency in Adobe Photoshop and Premiere Pro. Also, I worked as a social media intern gave me the basics to fully take over the Instagram and Pinterest account of my previous employer. Along with my work experience, I also created my fashion blog www.modaddicted.com. In the blog, I share weekly blog posts with fashion and beauty as central topics. For the website, I created accounts on Facebook, Twitter, Instagram, and Pinterest to promote my content and have better engagement with my followers.

Working at Universal Orlando will be an excellent opportunity to expand my knowledge on social media and marketing. I would be delighted to meet with you to further discuss the possibility. You can reach me at anac.marinob@gmail.com or (954)817-6734. I am looking forward to hearing from you.

Sicerely, Ana Marino

anac.marinob@gmail.com | 954.817.6734 | www.modaddicted.com

BRAND IDENTITY MOCKUPS 24