Andrea Hannah Cooper Level 05 BA (Hons) Graphic Design Leeds College of Art Board 1 of 4
Douwe Egberts Coffee Generate excitement about Douwe Egberts coffee and create a desire for better coffee at home
Andrea Hannah Cooper Level 05 BA (Hons) Graphic Design Leeds College of Art Board 2 of 4
Products:
Douwe Egberts Coffee
Packaging concept for the Inspirations instant coffee range. Coffee comes packaged and sealed within a reusable and recyclable take away style coffee cup.
Generate excitement about Douwe Egberts coffee and create a desire for better coffee at home
Andrea Hannah Cooper Level 05 BA (Hons) Graphic Design Leeds College of Art Board 3 of 4
Packaging Labels:
Douwe Egberts Coffee
The three label designs for the coffee cup packagings draw on an iconic symbol from each of the cultures related to the taste and origin of the coffee, overlaid with an associated colour to enable the consumer to differentiate between the flavours.
Generate excitement about Douwe Egberts coffee and create a desire for better coffee at home
Andrea Hannah Cooper Level 05 BA (Hons) Graphic Design Leeds College of Art Board 4 of 4
Product In Use:
Douwe Egberts Coffee
Instant coffee would come packaged and sealed, with an airtight lid, in the cup. After use and when almost empty, boiling water can be added to the remaining coffee so it can then be used as a take away coffee cup before being recycled.
Generate excitement about Douwe Egberts coffee and create a desire for better coffee at home