DAH710 - Gowanus by Designs - Issue 2

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SECTION

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VISION FOR GOWANUS

There is a growing need within the Gowanus community to establish guidelines to steer the neighborhood’s redevelopment. A plan for growth that does not undermine the neighborhood’s economic base or displace longtime residents is desperately required. In response to these changing dynamics, this atlas and guide book takes a fresh look at the neighborhood’s rich potential. At the center of this approach & to set the stage for growth is the preservation of Gowanus’ industrial history. An industry at the heart of it’s distinctive social, economic and architectural fabric. A restored Gowanus Canal will serve as a catalyst for development, not just along the waterway but throughout the neighborhood as more spaces become linked.


KEY OBJECTIVES

1.

EMBRACE THE INDUSTRIAL ARTS

2.

PRESERVE ECONOMIC NATURE OF INDUSTRIAL MANUFACTURING

3.

RESTORED CANAL ACTS AS CATALYST FOR FUTURE GROWTH



1.

EMBRACE THE INDUSTRIAL ARTS Niche & Specialty Artisans

The canal is the ideal location for niche and specialty manufacturers. The fact that diverse manufacturing activity has returned to the Gowanus Canal despite price pressures and speculation caused by the super-gentrification of neighborhoods to the east and west should influence future land use decisions. Makerbot Industries Kitchensurfing Holstee Elastic-co

2.

PRESERVE INDUSTRIAL MANUFACTURING Industrial Manufacturing Zone There is a strong presence of businesses and nonprofits in Gowanus that employ a business model based on the re-use and re-purposing of materials. This emerging cluster should be supported and fostered. Some business include: Build it Green Gowanus Canal Conservancy Film Biz Recycling LES Ecology Center Electronic Waste Recycling Warehouse


THE MANUFACTURING COMMUNITY

Artists and small businesses priced out of other neighborhoods have been taking up residence in the old warehouses and are now taking advantage of the halt in large-scale building.

“WE’RE NOT THE FACTORIES OF YESTERYEAR WHO POLLUTED THE CANAL ” - Paul Basile

The manufacturing community in Gowanus is flourishing; new types of firms are moving in and setting up shop alongside more traditional industrial businesses that have been part of the community for decades. This reflects larger trends in Brooklyn where after decades of decline, manufacturing is now showing signs of resurgence.


MAKERBOT INDUSTRIES MakerBot Industries' products were designed to be built by anyone with basic technical skills and were described as about as complicated as assembling IKEA furniture. Made out of Brooklyn, New York. Est 2009.

ELODIE BLANCHARD Founded in 2005, Elodie Blanchard studio specializes in textile design and fabrication − from large-scale custom curtains and site-specific installations to ready-made surfaces, soft furniture and home accessories. 9th Street, Gowanus

FILM BIZ RECYCLING Film Biz Recycling (FBR) is a non profit organisation that prevents pollution, creates jobs and aids our community by diverting set materials to local charities and operating a retail store, prop shop and creative reuse center in Gowanus.

HOLSTEE Holstee’s founders, Dave, Mike and Fabian sat together on the steps of Union Square in New York to write down how they define success. The goal was to create something they could reflect back on if they ever felt stuck or found themselves living according to someone else’s definition of happiness.


“THE GOWANUS NEIGHBORHOOD FINDS ITSELF AT A CROSSROADS, WITH AN OPPORTUNITY TO THINK AFRESH ABOUT THE BEST WAY TO DEVELOP POST-INDUSTRIAL LAND.”

Future tial Residen t Projec

Industrial Manufacturing Precinct Manufacturing corridor


Manufacturing corridors - ensure people cross paths, creativity comes from interactions with the right people

Future Residential Project

Manufacturing corridor

Pedestrian Street

site planning methods

Industrial Arts Hub

The sites including the Whole Foods & Batcave stand as the vital connection, linking the two emerging manufacturing zones.


Manufacturing

gardens

community park


MASTER PLAN

urban connectivity Pedestrian links proposed structures existing structures

amphitheatre

marketplace

Industrial Arts


Canal boulevard Revitalised Canal as Canoe Rec

Stage 03 - Manufacturing Hub Stage 03 - Community Parkland

Stage 01 -Outdoor Stage & Amphitheatre Stage 01 - heritage beacon


MASTER PLAN

proposed response

Pedestrian links Terraced wetland treatment

Stage 01 - Community market place Stage 02 - Industrial Arts Hub Stage 01 - Re-activated BRT power station


INDUSTRIAL ARTS HUB


MASTER PLAN

proposed response

COMMUNITY PARKLAND

MANUFACTURING HUB


stage 1:

COMMUNITY FORUM ON BAT CAVE SITE

COMMUNITY FORUM

brt power station exhibition centre minimal architectural intervention required

CULTURAL

town square &


reinstating heritage ‘sylo’ from power station as defining beacon to Gowanus.

CENTRE

marketplace

COMMUNITY PERFORMANCE natural outdoor amphitheatre

enhance pedestrian connectivity create active canal edge draw people down to canal


INDUSTRIAL ARTS H

Celebrating Artisan produ cycle from begining to end

CULTURAL FORUM

Gestured to town square Strengthened by Industrial Art Hub & Cultural Marketplace


HUB

uction d

COMMUNITY PERFORMANCE

Embraces community activity. Provides connection to Manufacturing Hub


stage 3:

GOWANUS INDUSTRIAL MANUFACTURING PRECINCT

URBAN FARMING

food & produce transparancy provide hops for micro brewery

MANUFACTURING SQUARE

creative square & marketplace


MANUFACTURING TRANSPARANCY manufacturing hub inside exiting architectural grille building open ends & public deck - provide link to canal


COMMUNITY PARKLAND


MASTER PLAN

proposed response


industrial arts hub



STAGE 2 INDUSTRIAL ARTS HUB

RESEARCH & ANALYSIS

KEY OBSERVATIONS FOR FIELD STATION 1.The development of cities are strongly connected to their production, supply and distribution.

PRODUCTION

SUPPLY

DISTRIBUTION

2.With the migration of artist communities, through cycles of gentrification, the human population has become increasingly removed from sites of industrial and artistic production and less aware of how their products are made.

???

? 3. The relationship between producer and consumer is now separated by lines of middle man entities, such as distributors, processors and retailers, circulating profits elsewhere than the area where the commodities are produced.


CURRENT PROCCESS OF SMALL INDUSTRTY IN GOWANUS PRODUCER PROCESSOR DISTRIBUTOR RETAILER CONSUMER

PROPOSSED PROCESS OF SMALL INDUSTRY IN GOWANUS

PUBLICATION

EDUCATION

PRODUCING PROCESSING

ECONOMIC

SOCIAL/ CULTURAL

INDUSTRIAL

+

WORKSHOPS

+

COLLABORATION

DISTRIBUTING

RETAIL CONSUMPTION

GALLERY/EXHIBITIONS

INDUSTRIAL ARTS HUB

DISCONNECTION OF INDUSTRIES

INDUSTRIES CREATE COMMUNITY


STAGE 2 INDUSTRIAL ARTS HUB

RESEARCH & ANALYSIS

PROPOSSAL Greater than gowanus Industrial Arts Hub The sollution to the current lack of recognition and undervalue of small industry in Gowanus is throuogh generating an industrial arts hub that embraces all aspects of the trade and its processes. The hub will host several key programs that represent all stages of the industrial art food chain, from material generation, manufacturing and processing to shared community workshops, education and retail & market place oppurtunities. This procees will provide a conduit for the social fabric of Gowanus, while generating a new thriving local economy through gallery, market place and publication entities.

KEY ISSUES FOR CURRENT SMALL INDUSTRY IN GOWANUS

ISSUES Producers forced to undervalue themselves by selling products at a discounted rate to larger enterprises in order to survive as a business.

Lack of government funding to encourage small industry & industrial arts within community

Little public awareness of niche industries and their process

SOLLUTIONS Introduced market place & new retail will genetrate wider interest & bennefit local economy

Introducing education through a community centre creates oppurtunity for government funding & involvement

Through marketting & publication, industrial arts will be recognised & celebrated throughout wider Brooklyn community & proffits will be re-cycled back into arts hub.


PROGRAM OF INDUSTRIAL ARTS HUB

AMENITIES

LOBBY & FORECOURT

KITCHENS & BATHROOMS

PIAZZA

BACK OF HOUSE

ROOF TERRACE & GARDEN

PRODUCTION & PROCESSING FACILTIES COMMUNITY CENTRE

PUBLICATION OFFICES & WAREHOUSE RETAIL & RESTRAURANTS

ART GALLERIES & EXHIBITION AREAS WORKSHOPS SMALL AMPHITHEATRES

GOWANUS EXISTING URBAN SECTION


INDUSTRIAL ARTS HUB STAGE 2 GOWANUS EXISTING BUILT FABRIC

EXISTING BUILDING TYPOLOGIES

Gowanus is rich in history and cultural significance, consisting of a fabric that represents a once thriving industrial neighbourhood, soon to be an artisan locale. The language of the region is symbolic of its unique past, characterised best by its peaks and valleys of expansive warehouse roofs.

Warehouse gable end

Wareouse pitched roof

EXISTING BUILDING TYPOLOGIES

pitched roof typical warehouse

sawtooth dividing form into pavilions pulling gables to create apertures

WAREHOUSE PROGRAMMES Hipped roof to allow natural light & ventilation Open ground space for functionality & acessibility

100% warehouse

Existing warehouse typology


DESIGN ANALYSIS

PROPOSED BUILDING TYPOLOGIES

The introduction of a new built form aims to draw inspiration and re-interpret these unique typologies through a manipulation of form to create a series of dynamic apertures that control light into public spaces.

Warehouses sawtooth roof with extended built forms

sawtooth extension dividing form into pavilions pulling gables to create apertures

Proposed warehouse typology

Slicing peaks to soffen raised volumes

raised warehoue to host activities

artisan warehouse

50%

cultural warehouse

50%

open ground plan to create thoroughfare

public realm

100%

Proposed raised warehouse typology


INDUSTRIAL ARTS HUB STAGE 2 BUILDING FORM DEVELOPMENT

01

Possible Built Envelope Existing Heritage building

Form divided into programmed sections

02

Building mass raised to create active ground plane & access to heritage building Heritage building gable wall replaced with full height glazing

03 Building mass increased to incorporate larger activity scope, such as auditorium. Central void created to define new piazza and central meeting space


DESIGN ANALYSIS SITE PLANNING

Proposed Site

active edge conditions

views & vistas

Stage 1 Market Place

Gowanus Canal

Whole Foods proposed linkage

Stage 1pedestrian link

proposed linkage

Existing Heritage Building

Stage 1 Outdoor Auditorium

The proposed site is located within the culturally significant precinct along the Gowanus Canal between Carol and Third Street bridges.

04

ROOF FORM ARTICULATED TO CREATE APERTURE TYPOLOGY

05

Tower form set back to respect adjacent heritage & definepodium ground plane

Tenancies located on ground plane to activate piazza


INDUSTRIAL ARTS HUB STAGE 2 HERITAGE RECOGNITION

Re-interpreting unique heritage profiling off Power Station

MATERIALITY

The existing built form of gowanus has a vivid urban colour pallet, consistent of raw natual tones and textures from timber beams, steel trusses and weather concrete and masonary.

Adopting Profile as three dimensional element, likened to the extruted warehouse building forms


DESIGN ANALYSIS HERITAGE RE-INTERPRETATION

new intervention

heritage podium Heritage Power Station

Industrial Arts Hub

The proposal intends to encapsulate the rich colours and textures that resonant throughout the Gowanus cultural precinct. It wil celebrate the ground plane whilst receding to give precedence to the iconic heritage building located on the site.


INDUSTRIAL ARTS HUB STAGE 2

01

02

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03

09

08 04

11 05

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GROUND PLANE 1:250

06


07

10

LEGEND 01. Landmark Tennancy Makerbot Industries -193m2 02. Gowanus Press shop front tenancy - 100m2 03. Community reading room - 75m2 04. Cafe Tennancy - 65m2 05. Lobby (Reception, cloke room)

06. Local artisan production hubs - 6 x 50m2 07. Community Exhibition Centre - 1700m2 08. Public Piazza 09. Interactive industry map/ public seating element 10. Public & Staff Lift & Fire Stair 11. Toilets (Accessible)


INDUSTRIAL ARTS HUB STAGE 2

10

01

VOID

09 06

09

04 VOID

05

10

02

03

LEVEL ONE 1:250


07

08

LEGEND 01. Makerbot Industries mezzanine -60m2 02. Local artisan production hubs - 5 x 50m2, 1 x 30m2 03. Toilets 04. Staff Kitchen & store 05. Balcony

06. Viewing landing & window 07. Community Exhibition Centre 1700m2 08. Viewing Balconies 09. Raised planted awnings 10. Public & staff Lifts & fire stairs


INDUSTRIAL ARTS HUB STAGE 2 14

10

01

02

04 03

05

10

12

13

11

09

05

08 06

LEVEL TWO 1:250

04 10


07

LEGEND 01. Event ticktets 02. Community artisan workshop area - 120m2 03. Community Learning space - 100m2 04. Public Art gallery & exhibition areas - 600m2 05. Entry Vestibules 06. Toilets (Accessible) 07. Community Exhibition Centre (void)- 1700m2

08. Green Room & back of House - 30m2 09. Stage 10. Public & Staff Lift & Fire Stair 11. Auditorium seats 250 people - 680m2 12. Waiting area & viewing window 13. feature screening and planting 14. Auditorium breakout balcony


INDUSTRIAL ARTS HUB STAGE 2 02 05

10

01

03 03

VOID

13

11 12

09

09 VOID

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05 06

LEVEL THREE 1:250

10

04


07

LEGEND

01. Wine Bar - Local producer - 90m2 02. Framed outlook to community square 03. Community learning spaces - 100m2 04. Gowanus Press Offices - 120m2 06. Entry Vestibules 07. Community Exhibition Centre (void) - 1700m2

08. Staff Kithcne & Store 09. Stage lighting access bulkhead 10. Public & Staff Lift & Fire Stair 11. Auditorium 12. Weelchair viewing platform 13. Toilets under amphitheatre seating


INDUSTRIAL ARTS HUB STAGE 2

02

10

05 03

01

11

LEVEL FOUR 1:250


04

07

LEGEND 01. Sound Desk & monitoring room - 15m2 02. Void to wine bar below 03. Folding Skillion Roofs 04. Feature perforated bronze entry portal roof 05. Entry Vestibule

07. Community Exhibition Centre Roof 10. Public & Staff Lift & Fire Stair 11. Void to Auditorium


INDUSTRIAL ARTS HUB GROUND PLANE As a provocative element to artists, creators, visitors to the industrial arts hub, a folding ground plane encapsulates the names of the small industries that make up the context of the city that surrounds. The locations are joined together with axis representing the manufacturing corridors for people to cross paths, as creativity comes from interactions with the right people.

Industrial Arts Hub


subtle change of grade and treatment of textures encourages exploration

Perforated surfaces with backlit names and manufacturing corridor axis highlighted

AS “PROVOCATIVE” ELEMENT a place to discover... a place to rest... a place to interact...

outdoor cinema screenings in summer

AS COMMUNITY ACTIVITY


INDUSTRIAL ARTS HUB STAGE 2

07

08

09 06

10 05

04

05 02

CROSS SECTION ONE 1:250

11 03


01

12

LEGEND 01. Community Market Place 02. Public Piazza 03. Faceted ground plane 04. Cafe 05. Production Hubs 06. Gallery & exhibition studios 07. Gowanus Press Offices

08. Exhibition space 09. Communal Learning Workshops 10. Mezzanine Level Beyond 11. Press shop & community reading room 12. Terrace wetland banks & new boulevard


INDUSTRIAL ARTS HUB STAGE 2

11

10

08

08

09

07

12

06

03

02

05

CROSS SECTION TWO 1:250

04

02


13

01

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LEGEND 01. Community Market Place 02. Landmark Tenancy (makerbot) 03. Lobby Reception & Cloke Room 04. Cafe 05. Toilets (accessible) 06. Feature screen wall with planting 07. Stage

08. Back of house & Amenities 09. Auditorium - 250 seats 10. Wine Bar & lookout - Local producer 11. Sound & monitor room 12. Event check in & tickets 13. Break out balcony 14. Terrace wetland banks & boulevard


INDUSTRIAL ARTS HUB STAGE 2

01 KEY PLAN LEGEND

Gowanus Press Offices

01. Iconic Roof Form

02

02. Full height glazing mazimising transperency of activities & programs 03. Raised planted awnings creates break in built form & defines pathway below 04. Brick plinth defines threshold between piazza & hubs & brings activity to eye level to provoke interaction

Gallery & Exhibition

Production Hubs

03

Production Hubs

04

Public Piazza

PIAZZA INTERFACE SECTION 1:100


KEY PLAN

Heritage BRT Power Transit Station

Education & workshops

03

01

Gallery & Exhibition

Community Marketplace

BUILDING TOWER

02

04

Building mass above stepped back from boundary to respect heritage interface. Light perforated material places brick heritage at the forefront.

HISTORIC INTERFACE SECTION 1:100

Podium aligned with heritage envelope as a gesture to public interface & enhance an active ground plane.

HERITAGE PODIUM

Local Tenancies


INDUSTRIAL ARTS HUB STAGE 2

CANAL ELEVATION 1:250



INDUSTRIAL ARTS HUB STAGE 2

SOUTH ELEVATION 1:250



INDUSTRIAL ARTS HUB

STAGE 2

The project strategy is to create an urban envelope, which strengthens cultural and industrial art activities through the representation of the old and new site context. The industrial hub will generate a new conduit for creatives, artists and the like to watch like-minded industries producing, processing and selling their products locally. The proposal consists of the meeting of two built forms. The existing Brooklyn Rapid transit power station together with the envisaged industrial arts quarter. Precedence is given back to the heritage by opening up its rugged exterior envelope embracing the canal edge and creating a new gesture to the public space. This transparent nature reveals the inner political programme intended for the currently underutilised space as a new exhibition centre for the community, hosting public forums, community notice boards and a range of performative spaces.

VIEW FROM MARKETPLACE



INDUSTRIAL ARTS HUB

ACTIVE COMMUNITY RETAIL

STAGE 2


The canal elevation is greeted with a strong podium volume as a symbol to the public interface enhancing an active ground plane adjacent to the new community market place. The podium extrudes unique details from its heritage neighbour creating a defined plinth for the new building mass to sit lightly above. The ground floor hosts an active program consisting of local retail tenancies along the canal side, a cafĂŠ, lobby & production hubs, which are visibly transparent to the public in a new piazza central to the design.


INDUSTRIAL ARTS HUB

STAGE 2

TRANSPARENT PRODUCTION CYCLE TO THE PUBLIC


The materiality is drawn from the rich colours and textures of the surrounding built landscape, with a podium rich in colour and texture. The new raised art cultural warehouse pavilions consist of a white perforated skin to recess into the skyline, whilst filter light into key areas.


INDUSTRIAL ARTS HUB

STAGE 2


A large central void gives light to the new piazza, whilst raising the building mass off the ground plane creates an active connection from the new town square, outdoor amphitheatre and the future production hub back to the heritage exhibition building.

COMMUNITY PIAZZA


INDUSTRIAL ARTS HUB

STAGE 2


COMMUNITY WORKSHOP & LEARNING SPACE


INDUSTRIAL ARTS HUB Smaller articulated volumes rest carefully above with a clear boundary setback to celebrate and respect the BRT power station. These volumes draw inspiration from the unique industrial fabric woven into the neighbourhood, through a series of warehouse roof typologies, whilst representing a new change of artisan industry for the future of Gowanus. Production hubs, small education workshops & community gallery & exhibition spaces and a 250 seat main auditorium are present within these levels.

STAGE 2


PUBLIC AUDITORIUM


industrial manufacturing precinct



I.M.P. IS A FACILITY IN THE GOWANUS THAT FOSTERS INNOVATION IN DESIGN, PROTOTYPING AND NEW MANUFACTURING.


There is a growing need within the Gowanus community to establish guidelines to steer the neighborhood’s redevelopment.

“WE’RE NOT THE FACTORIES OF YESTERYEAR WHO POLLUTED THE CANAL ”

a high-tech design and prototyping center that will enhance Gowanus to become a national model for sustainable industrial parks. What was once a facility for building architectural grilles will become a cutting edge center that incubates and encourages a renaissance of new manufacturing in Gowanus. Entrepreneurs, educators, and businesses in disciplines ranging from additive manufacturing, biotech, advanced robotics, architecture, and industrial design will work alongside one another in this unique space.


existing site conditions: architectual grille

Based in Gowanus, Architectural Grille has a long history of working with many types of clients and designers to provide both stock and custom metal work. The actual production floor of Architectural Grille features equipment ranging from hand tool and welding stations to mechanical metal stampers to laser cutters and even a powder coating and finishing station. Having all the machinery and capabilities under one roof allows Architectural Grille to complete orders faster and less expensively, and to ensure quality without a need to outsource. Many of the machines found at Architectural Grille are “CNC driven� which allows designers to turn digital AutoCAD files into reality.



building form & structure

1.

Existing building typology existing on site. Architectural grille manufacring facility

com

ind mu

ust

nit

y

Modular building forms - one building industrial manufacturing, the other community manufacturing

Modular structure is constructed adjacant to existing facility creating large manufacturing park

ria

l


Addition of entry glass portals at each end

Demolition to allow access to canal edge at rear of existing buidling

ret

ent ail

ry

Modular structure is constructed adjacant to existing facility creating large manufacturing park


site planning:

GOWANUS INDUSTRIAL MANUFACTURING PARK



MANUFACTURIN manufacturing hub inside exiting architectur open e - prov


NG TRANSPARANCY ral grille building ends & public deck vide link to canal


COMMUNITY MANUFACTURING

urban farming for food production transparan micro brewery & hops grown on site


ncy

MANUFACTURING SQUARE

creative square & marketplace


AR

tim


RCHITECTURAL INTENT

mber sun shading devices






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