CHARLEVILLE CREATIVE HUB
RETURN BRIEF & DESIGN REPORT ANDREW BELL DAN201 2016
contents _history _cultural heart _challenges _opportunities _program _examplar studies _site incubator & drivers _design response
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“a glorious past as a wealthy economic & civic centre for the wool & cattle industry
HISTORY Charleville is South West Queensland’s largest town centre & provides a civic centre for surrounding rural townships to engage with as well as a perfect stepping stone through to Outback Queensland. Charleville has enjoyed a wealthy past, with the success of the wool & beef industry generating a strong economic grounding for the community. The loss of the wool industry, and impact of environmental disastors (drought & flood) have depleted the town’s importance & as a result the population & economomy is struggling.
Windorah
Tambo
4,000
population
$$$
Mitchell Roma
wealthy agricultural history
environmental disasters
economic struggle
Quilpie
Cunnamalla
CHARLEVILLE 700km west of Brisbane
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CULTURAL HEART Whilst Charleville has been vunerable to environmental & economical challenges, the townhship still maintains a strong community spirit. The town has many positive atributes that will allow Charleville to once again be reinvigorated, with the potential to act as an incubator for surrounding rural Queensland towns. Charleville is also a wonderful place to live. It provides connection to the landscape, to other people. It provides space that is less bounded and controlled. It provides time for a “cityzen” it provides escape from minutiae and fine-grained regulation.
CLOSE KNIT COMMUNITY
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CONNECTION TO ENVIRONMENT
STRONG TOURISM OPPURTUNITY
“The tourists are what makes our town go around & when they come into town they love buying locally made stuff & particularly if it’s of good quality,” - Gail, Local shop owner.
35,000
average tourists per year
22%
of jobs created through tourism related activity
51%
industry made up by farming & agriculture
20+
pre-war / heritage buildings & sites
HISTORIC BUILT FABRIC
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TOWN HARDSHIP
1 IN 4 PEOPLE ARE UNEMPLOYED OR WORK ONLY PART TIME...
THE VICIOUS CYCLE Whilst Charleville has been vunerable to environmental & economical challenges, the townhship still maintains a strong community spirit. The town has many positive atributes that will allow Charleville to once
DROUGHT DECLINE IN INDUSTRY
EMPLOYMENT LOST
LACK OF ECONOMIC CIRCULATION THRU TOWN
? ?
?
FUTURE TOWN REVIVAL & FARMING AT RISK
YOUNG DEMOGRAPHIC LEAVES FOR GOOD. STAYERS SUBJECT TO DRUG & ALCOHOL ABUSE
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LACK OF INTEREST FOR COMMUNITY
LARGE POPULATION VACATES SHOPS/ RESIDENCES
“When Target & Crazy Clarks left town, we knew things were getting bad....” - Corones Employee
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OPPORTUNITY RE-INVIGORATION OF TOWNSHIP SYSTEMATIC CYCLE The success of revitalising Charleville heavily relies on its ability to be a self sufficient town, socially, economically & environmentally. Each aspect will need to be employed collectively to generate a sollution to the town’s current lack of sustainability on all fronts.
ENVIRONMENTAL SOCIAL
ECONOMIC
SYSTEMATIC SOLLUTION 1. CREATE LOCAL JOBS THRU SKILLS/WORKFORCE 2. INCREASE TOURISM INTERACTION & OPPORTUNITY 3. ENCOURAGE ART, FABRICATION, MUSIC & COMMUNITY ACTIVITIES TO KEEP LOCALS ENGAGED WITH CHARLEVILLE
4. APPEAL TO A YOUNGER DEMOGRAPHIC 5. BECOME A BRAND, BECOME AN INCUBATOR 6. EMBRACE LOCAL LANDSCAPE
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SYSTEMATIC APPROACH QLD & AUSTRALIA R E D R OA B -
MUSIC & PERFORMANCE
A systematic intervention is required in order to establish a self sustaining social & economic cycle...
DING RURAL N U O R TOW SUR NSH IP S
The key is to generate a system that will have long term bennefits for not only Charleville, but surrounding outback Queensland.
CHARLEVILLE
1 LOCAL PRODUCTION/ ARTS & CRAFT
DESIGN INTERVENTION
LOCAL COMMUNITY BENEFITS
2 SURROUNDING COMMUNITY BENEFITS 3 NATIONAL COMMUNITY RECOGNITION
EDUCATION & LEARNING MARKET PLACE SALES
PRODUCT SALE & DISTRIBUTION
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OPPORTUNITY POTENTIAL COMMUNITY CONTRIBUTORS Existing community groups & local industry will play a vital role in establishing the new precinct for Charleville. Distinguishing a well established network of creative business owners and community groups indicate there is signiďŹ gant opportunities for a communal creative facility.
Charleville Community groups/ industries
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AUSTRALIAN MENS SHED ASSOCIATION WORKSHOP/FABRICATOR
CHARLEVILLE MOZAIC MAKERS COMMUNITY GROUP
A Colaborative workshop facility located all over Australia, with a local shed established in Charleville.
Charleville Mozaic Makers is one of many community groups located around town. The group meet together and contribute ideas and partake in glass making and mozaic classes. The group are recognised on the local council website & have their own facebook page.
The concept is to use a shared space with workshop, tools, large scale fabricating equipment and coloaborating and exchanging information with like minded creative users. The space is based on an anual membership subscription.
Utilising Charlevilles Grass root industries to contribute to a new community hub
CHARLEVILLE PERFORMING ARTS FESTIVAL COMMUNITY EVENTS ORGANISER Charleville hosts an annual performing arts festival where schools participate in theatre, film and musicals. The organisation also host Galas & dances in the town hall to raise money.
“It’s turning really great, We’ve had a lot of little small business opening” - Made in Murweh
MADE IN MURWEH
VINTIQUE
PAUL JONES
LOCALLY MADE CRAFT SHOP
VINTAGE COLLECTOR & RETAILER
LOCAL MUSICIAN/ PERFORMER
Made in Murweh is a newly opened retail shop that specialises in craft/ clothing/ jewelry and all other things made in the local area by locals. The shop has had a successful start, popular with both locals and tourists.
A niche pop up shop openned up in the old pub, which was founded by local resident who has a passion for collecting vintage specialties. Items can be sold and bought.
Paul is one of a few resident musicians in the local area who plays at the Charleville RSL, Camp cattle, as well as Roma, Emerald and Toowoomba.
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PROGRAM CREATIVE HUB BRIEF Program
Collaborative Fabricating & Arts facilities & Classes
Boutique Micro Brewery tours & product sales
Shared accomodation facilities
Market Square
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Activity
Contributors / Associates
Social/ Economic/ Environmental Benefits
_Mens Shed _Young’s Steel Works _Community Art groups
_Classes for tourists to engage in. _Products up cycled & used to create & maintain facility. _Products sold locally.
_Corones _Camp Hotel _Hotel Charleville.
_Tourism attraction _Product Sale _Distribution to local towns & regional cities matkets town
_Communal sleeping lofts
_Murweh Council
_Packaged accomodation for tourists
_Performance Space _Meeting Space _Market stalls
_Community stalls/ groups/ musicains
_Entertainment _Local & Tourist attraction
_Glass making _Steel fabrication _CNC/ joinery _Light Arts _Beer Making _Micro sylo tour _potential restaurant
CHARLEVILLE CREATIVE HUB
Marketing Charleville through a production supply to regional cities around Australia 13
FABRICATION
EXAMP"R STUDIES GRIMSDYK FARM -Buckinghamshire, UK
Grymsdyke Farm is a research facility, fabrication workshop and living-working space for architects, artists, designers and those interested in materials and processes of making. There are workshops, seminars and residencies with the aim of exploring the essential connections between processes of design, making and place. The practice involves building relationships with other individuals who share a similar enthusiasm for making. Through this communal and collaborative approach, the Farm is a place where people can exchange ideas, working methods, interests and expertise.
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An old 1800’s barn turned into a colaborative fabrication, accomodation & research facility
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FABRICATION
EXAMP"R STUDIES JAM FACTORY -Adelaide, SA
A unique not-for-profit organisation located in the Adelaide city centre and at Seppeltsfield in the Barossa, JamFactory is supported by the South Australian Government and is recognised globally as a centre for excellence. JamFactory’s purpose-built studios for ceramics, glass, furniture and metal design provide skills and business training for artists and designers through our rigorous two-year Associate training program.
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Purpose built ceramic, glass, furniture, metal design studios utilised through a 2 year training program
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MICRO-BREWERY
EXAMP"R STUDIES CHARMING SQUIRE
James Squire has created a series of micro brew houses included inside their esteemed bar and restaurants. Small batch beers are brewed and monitored onsite and served directly in the bar. The transparent display of the control room creates a strong connection with the users to the product they are consuming.
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-Brisbane, QLD
The transparent display of the control room creates a strong connection with the users to the product they are consuming.
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INCUBATOR LOCATION PROJECT SITE DRIVER CHARLEVILLE’S DISTINCT HISTORY OF FIRES LED TO THE LOCATION FOR THE NEW CREATIVE HUB...
1951 1898
1941
1980
1950
DUE TO THE SIGNIFIGANT MAGNITUDE OF FIRES CHARLEVILLE HAS SUFFERED, THE STATE GOVERNMENT HAS PLEDGE $1.5B TO BUILD A NEW FIRE STATION, LEAVING THE CURRENT 1938 HERITAGE BUILDING VACANT.
2012 2011
2014
INCUBATOR LOCATION PROJECT SITE DRIVER 1 NEW FIRE STATION SITE
T S D
E
R LF
A
LS
L WI ST
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AUSTRALIAN WORKERS UNION HERITAGE BUILDING
EY RE
1
A TE A L
ST
ST
3 2
GA
T
SS LL
WI
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EXISTING FIRE STATION SITE
INTERVENTION: RE-PURPOSE THE OLD 1938 FIRE STATION SITE
CREATIVE HUB PROJECT SITE DRIVER The Australian Workers Union (AWU) is one of Australia’s largest and oldest trade unions. It traces its origins to unions founded in the pastoral and mining industries in the 1880s and currently has approximately 100,000 members. It has exercised an influence on the Australian trade union movement and on the Australian Labor Party, throughout its history. (WIKIPEDIA) Charleville has had two Workers Union buildings that have contributed heavily to its past as a working community. The original workers union building was built in 1900, which was constructed of timber boards and strap bracing. In 1938 a new Australian Workers union building was constructed which is still present on the given site today. It features rendered brick walls reminicent of art deco detailing. The building today is currently left unused, which provides an opportunity to repourpose and reinvigorate the message behind the building. The new station proposal positions the workers union building as a collaborative workshop space as a way of paying homage to the worker.
The building today is currently left unused, which provides an opportunity to repourpose and reinvigorate the message behind the building. The new station proposal positions the workers union building as a collaborative workshop space as a way of paying homage to the worker.
HOMAGE TO THE WORKER
LEVEE
Establishing a defined creative spine through town - connecting existing buildings and a new proposal with the public to form a holistic community precinct.
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2 ALFRED STREET
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2
HISTORIC HOUSE
PROPOSED CHANGED ROAD SURFACE TREAT
HERITAGE BUILDING TOUR & EXHIBITION. THE PLACE TO CONNECT WITH CHARLEVILLE’S UNIQUE PAST.
ESTABLISHES DEFINED CONDUIT CONNECTING PRECINCTS TOGETHER.
EYRE STREET
WILLIS STREET
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2 GATALEA STREET 5
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EDWARD STREET
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PROPOSED CONTEXT PLAN 1:2000
TMENT
CREATIVE HUB PRECINCT MASTER PLAN
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CHARLEVILLE DISTRICT CULTURAL ASSOCIATION
UTILISING EXISTING LANEWAYS
PROPOSED ‘STATION’ CREATIVE
EXISTING COMMUNITY ARTS SPACE ACTS AS NEW CREATIVE’S HUB FRONT DOOR.
EXISTING LANEWAYS LOCATED BETWEEN ALFRED AND GATALEA STREET WILL BE REINVIGORATED WITH A COMMUNITY BASED MURAL COMPETITION TO CREATE ARTWORK THAT DEFINES A NEW SPINE THROUGH THE PROPOSED CREATIVE HUB. THE SPINE AIMS TO CONNECT THE HERITAGE HOUSE THROUGH TO THE SCHOOL OF ARTS.
AT THE CENTRE OF THE SPINE IS THE PROPOSED CREATIVE INCUBATOR, A HUB FOR THE COMMUNITY TO ENGAGE WITH SOCIALLY & ECONOMICALLY.
SCHOOL OF ARTS THE EXISTING SCHOOL OF ARTS BUILDING IS AT THE BOOK END OF THE JOURNEY. THE ORIGINAL ARTS EDUCATION FACILITY IN CHARLEVILLE CAN INTEGRATE ITS PROGRAM INTO THE ART & MANUFACTURING PLATFORM OF THE PROPOSED HUB.
DESIGN RESPONSE
CREATIVE HUB LEGEND
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1 Existing Fire station repurposed as fire exhibition space 2 Existing Workers Union building repurposed as collaborative workshop 3 New exhibition extension to existing station hall 4 New micro-brewery & restaurant pavillion
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5 Kitchen/Bar/ Brewery Control room
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6 New Artist loft accomodation/ collaborative workspace building
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7 Glass kiln/ furnace 9
8 Market Square/ Performance lawn 9 Existing Fire Station Mast as Beacon for precinct
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10 Arbour structure/ seating 11 Paved road treatment as extension of existing laneway
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12 New connecting laneway 13 Loading
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PROPOSED SITE PLAN
1:200
CREATIVE HUB CONCEPT SKECTHES
CREATIVE HUB
GATALEA STREET PERSPECTIVE
CREATIVE HUB CONCEPT SKECTHES WORKERS UNION BUILDING REPURPOSED AS WORKSHOP
EXISTING FIRE STATION MAST AS BEACON TO NEW HUB
NEW MICRO-BREWERY/ RESTAURANT PAVILION ARTIST ACCOMODATION & WORKSPACE
MARKET SQUARE / PERFORMANCE SPACE
FIRE STATION REPURPOSED AS FIRE EXHIBITION HALL
CREATIVE HUB DESIGN LANGUAGE
PRE 1930 AWU BUILDING
The new buildings draw their language heavily from the contextual heritage of the area. Expressed timber studs with horizontal boards and diagonal brace straps is a technique evident in the original Australian Workers Uninion building in Charleville. This language is still evident in many character houses around Charleville today. The screening will provide a sense of identity as well as protection from the harsh western sun.
CHARLEVILLE CHARACTER HOUSE
CREATIVE HUB PROGRAM SPATIAL BREAK DOWN COLLABORATIVE WORKSHOP 82m2 FIRE STATION EXHIBITION HALL 230m2
MARKET SQUARE/ LAWN 400m2
WORK SPACES 120m2 MICRO BREWERY / RESTAURANT 215m2
GROUND LEVEL
FIRE STATION BALCONY 70m2 SHARED ARTIST ACCOMODATION 150m2
MICRO BREWERY CONTROL ROOMS / MANAGMENT 100m2
LEVEL 1
CREATIVE HUB
MARKET PLACE & PERFORMANCE SPACE
MICRO-BREWERY
MARKETING BOTTLE PACKAGING & DISTRIBUTION LOCAL WORK THRU ADVERTISING & GRAPHIC DESIGN
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CREATING A RECOGNISABLE BRAND FOR CHARLEVILLE
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