September 2023 What I also learnt from my father’s high-risk approach to business is that this kind of short-sighted approach likely leads to losing everything, and he did. Not only did he lose money, but he lost our family businesses, properties, and most significantly, his gambles cost him his own family. Because of this, I have always taken a calculated risk approach in my SkinB5 journey, creating a completely new way to treat acne, when I didn’t have a skincare industry background, is very risky.I am risking money, my time and future. So I plan things out methodically to ensure I walk this fine line between taking risks in order to innovate and being too fearful, which leads to inaction.
Being absolutely passionate about what I do, because SkinB5 helps transform the lives of acne sufferers, is the magic ingredient that makes everything happen and keeps me and my team on track.
I have to credit my grandfather for instilling in me from a very young age to always take the long view, and my grandmother who was always departing her streetwise wisdom
to me to not fall into ‘get rich quick’ traps. How do you see Skin B5 growing and developing in the next few years? SkinB5 has started a rapidly growing phase where our products have just launched into Priceline Pharmacy in Australia, and overseas our reputation as the holistic acne treatment that actually works, has seen sales increase. In the next few years, SkinB5 will continue to grow into a leading dermatologist-backed acne treatment, not just in Australia, but internationally including South East Asia and the USA.
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