2 minute read
Nisa
by 55 North
Sussex service station transformed
Power Service Station, operated by Nisa key account retailing group Pricewatch, has relaunched under the Nisa Local banner.
A forecourt store in Storrington, West Sussex, has seen shopper numbers spike after undergoing a comprehensive refurbishment.
Power Service Station, operated by Nisa key account retailing group Pricewatch, underwent the transformation at the end of June, adopting a more contemporary look and relaunching under the Nisa Local banner.
The 2,500sq ft store has been fitted out to the latest Nisa Local Evolution specification, with new interior and exterior signage, fixtures and fittings.
A more comprehensive chilled range has also been introduced, as has a larger selection of beers and ales.
In addition, the improved food-to-go area now offers an extensive choice of drinks and snacks, including Rollover hotdogs, Smokin’ Bean coffee, Moo Shakes, slushies, soft scoop ice cream, and an increased range of pastries and bake-off breads.
Claire Partridge, Marketing Manager at Power Petroleum, said: “The main reason for the changes was to enable us to reap the benefits of trading under a nationally recognised name, allowing customers to shop with confidence, knowing they will be able to purchase quality products at reasonable prices.”
The Storrington store is the first of 10 Pricewatch forecourt stores across Sussex to be rebranded as a Nisa Local, with plans to move them all over to the symbol group in the near future, including four by the end of this year.
A fun day was held for the local community to mark the store’s reopening, which raised £500 for a local social group supporting those with memory loss, Chanctonbury Leisure Centre’s Memory Café.
Partridge added: “We’ve seen a tremendous uplift in both sales and footfall since the refit, with Co-op lines in particular really popular with customers and the new food-to-go offerings going down a storm.
“Feedback from customers on the new look store has been overwhelmingly positive too, with many commenting how the store looks and feels bigger and brighter and more inviting.”
