DDM Look Book

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daniele di mauro

SUMMER 2019 - 2020

introduzione The story behind the brand “Daniele di Mauro” is one of empowerment that began in 1990 in the small town of Vigevano near Milan Italy. Here Daniele studied the craftsmanship of Italian designer footwear.

Daniele’s natural talent for designer footwear allowed his tutor, Signor Bachi, to see much potential in his abilities and so he was encouraged and pushed to become the designer and craftsman that he is today.

grow in their respective areas of expertise in his special empowering manner. Growing a team that will give the brand longevity, continuity and authenticity for years to come.

Together with his two personally trained protégés, Osborne and Andile, the brand ddm was born.

The story proceeds as Daniele, Osborne and Andile allow their creativity to manifest itself continually while they share ideas, and the product achieves the desired DNA that is becoming of the brand ddm.

The brand is gaining international recognition since launching in March 2019, with interest being shown by customers worldwide. A quote made by one of the visitors to our stand at a recent trade show was that the collection is “Out of Africa” whilst simply “Out of this World“.

All this is achieved as Daniele shares his Italian flair and guidance with his team, whilst he encourages them to

ABOUT OSBOURNE: In 2008 Daniele’s domestic

Andile

drawing, designing and cutting patterns. Because of Osbourne’s natural artistic talent, he handled his new tasks with ease.

Osbourne assistant spoke to him about her nephew Osbourne, a young boy who had just finished school at the age of 18; she felt that he was talented and she hoped that Daniele would find value in his gift of artwork.

When Daniele and Osbourne were introduced, it was plain to see that Osbourne was a shy boy with very little self belief; yet a fountain of potential within him inspired Daniele to offer Osbourne a job. After 5 years of working in the sample room Osbourne grew into a talented young craftsmen. His passion and ability to create beautiful shoe’s with his hands pushed Daniele to teach Osbourne the skills of

Working with Daniele for 11 years, Osbourne (aged 29) has now mastered the art of handcrafted Italian footwear. His abilities have helped create the ddm brand and he has essentially become a partner in the business.

ABOUT ANDILE: At the age of 21, Andile began working for Daniele as a Gardener / Maintenance Man. After a while Andile proved to Daniele that his intelligence did not suit the life of a Gardener.

It was then that Daniele wanted to help improve Andile’s life, and so introduced him to the sample room, where he was taught the art of making shoes.

He learned a method called ‘tooling’, which allowed him to grade shoes into different sizes. His ability to digest quickly what he had learned awarded him the opportunity to work with this dynamic team for the past 7 years. Andile has proven himself to be an asset to the ddm brand, and is today growing and flourishing as a partner in the business.

Inspired by one of the finest artists of our generation Andrea Bocelli. The design, style and quality of this handcrafted shoe is as beautiful as the voice of Bocelli.

This shoe offers both comfort, from the supple leather, and unique style complimented by the Hessian bow finish.

bocelli HESSIAN FLAIR

SUMMER

2019 - 2020

The ddm Summer Collection brings with it styles, colours and textures as hot as the African Sun. Comfort is key this summer, with strappy styles in the forefront of trending footwear. Mules, Sandals, Pushes - all set on a flat sole - is what DDM is bringing to the summer table in 2019.

Milano

Tommia

Milano

milano 100% GENUINE LEATHER

The simplicity and comfort of this genuine leather stripped mule, set on a flat cushioned insole, embraces the fast paced lifestyle of Milan, where the motivation behind this style originated. They offer a simple style that can be worn with casual comforts as you meet your girlfriends for a quick espresso, or dress them up with a bit of glam for a night out at the Piazza. Either way they are a style for the fast paced woman who wants to look her best without all the fuss.

AUTHENTIC ITALIAN FOOTWEAR

about the town

ddm Footwear is all about the Italian Lifestyle... A lazy walk through a market packed with the freshest of produce. Visits to places of culture, and probably top of the list at ddm is celebrating beauty. We achieve this and so much more in the styles of shoes we manufacture.

Using the finest leathers - walking in a pair of Daniele Di Mauro’s shoes brings this lifestyle to your feet.

Sofia

These genuine leather sandals focus on expressing the natural beauty of the feminine foot. Free your feet with the minimal leather buckled strap, offering both casual sophistication and comfort to your summer look.

Piazza

change your perspective ddm is in the throws of challenging the status quo of footwear. Taking bold leaps into new shapes and styles that bring a fresh vibe into your shoe closet. We are not about following the current trends, for us it is more about starting new trends, and leading all shoe lovers into a new paradigm of how you discern yourself. At ddm we encourage you to lead, rather than follow.

Lella

FOR THE LOVE OF

SHOES

There is just something so special about a beautiful shoe that has the ability to play with our emotions and build our self esteem. With so many styles to choose from we offer you a range that allows you the freedom to decide how you would like to feel.

Woman all over the world have long ago learned that shoes do not only compliment the outfit... they are the outfit.

At ddm we understand this passion and believe that you deserve to live it. Each and every pair of our shoes are hand-crafted with skill & love that you will feel with every step.

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daniele di mauro

www.danieledimauro.com

ddmfootwear

ddm_danieledimauro