GRAPHIC
2019 - 2022
DESIGN
SELECTED PROJECTS VISUAL IDEAS
GRAPHICS
STORIES
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HI! I AM
ERSA
I am an architecture student and is currently at my final semester. Since I started architecture major, I’ve always encounter new challenges in every project I’m involved in. Thus, being in new situations every now and then has helped me adapt, come up with bizzare ideas, and find the best answers to every challenges. Aside from learning architecture formally, I have faced many creative challenges and by doing so, fortunately, I am able to pour my experiences progressively into my architecture designs. Personally, I take every steps of my design process in the most fun way possible, yet always keep things organized and get them done eventually.
Birth Jakarta 10 Dec 2000
Address Jatijajar C13/5 Tapos, Depok
Contact +62 81314670417
Email aqilersa@gmail.com
Education
Organizational Experience
Working Experience
Proficiency
2015 - 2018
SMA Labschool Kebayoran
2018 - Present
Universitas Indonesia Architecture Major
2021 - 2022
AFAIR 2022 Project Officer
2020
IMA FTUI 2020 Head of Communication and Information
2019
IMA FTUI 2020 Staff of Communication and Information
2019
ECIF 2019 Chief of Marketing
2018
Exhibition ‘THRIVE’ Head of Creative Team
2021 - Present
Smesta Creative Lab Chief Creative Officer
2021
Teaching Assistant at Digital Design Course Architecture UI
2022
Freelance Designer PACQ Lab
2D Medias
Photoshop, Illustrator, After Effect, Figma, InDesign, Photography, Lightroom
3D Medias
Sketchup, Twinmotion, Vray, Enscape. Lumion
Team Management & Leadership
TABLE OF CONTENTS
ACCORDING TO THEIR RESPECTIVE COLORS
HULT PRIZE AT UI 05 LEFTOVER 09 PESAN DARI SMESTA 11 JUICY EMERGENCY 13 BRILIANPRENEUR 17 IMA FTUI 2020 20 SMESTA CREATIVE LAB 23 HUT RI 76 REIMAGINED 27 EXPLORATIVES 01
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09
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LEFTOVER HULT PRIZE AT UI Type
Music & Brand Promotion Marketing
Year
2020
Collaborator
Shan Savero Jerome E. Zebua & Shanika Tysha Hult Prize isisone ‘LEFTOVER’ a song of the project biggest thatbusiness my friendidea and competition I made duringand theafter pandemic. years of Wehiatus, did all my of the university production, started both to the tracks initiate organizing and the the marketing event contents to seek for by opportunities ourselves. Theand song representative itself is abouttobeing finallyleftbebyina the certain international person soHult we wanted Prize. Astothe represent event in itmy through uni is relatively something new, that welooks generated appetizing attractive and nice visualatideas first, and to engage when itwider is just audience a leftover, and it looks as a statement kind of sad; thatfood. the event matters.
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HULT PRIZE AT UI
The initial idea was to create a fun and cheerful yet serious impression of HULT PRIZE at UI. Due to the event being a business idea competition that revolves around the UN Sustainable Development Goals, we offer visuals that promote subtle propaganda towards better change for the world.
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HULT PRIZE AT UI
We produced many contents during the organization period. From the branding guideline, to booklets, virtual backgrounds, social media contents, and even merchandises.
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LEFTOVER Type
Promotion Campaign & Music
Year
2020
Collaborator
Shan Savero In 2020, my friend and I worked on a music project and created our own track. Recorded and produced by us. We also made the song artwrok to be then uploaded to streaming platform and to be published in our social medias.
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LEFTOVER
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As for the music video, we wanted to capture how daily lives would become after being left by those you cherish so much. Not much change, but it will feel different as you would feel emptier.
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LEFTOVER
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PESAN DARI SMESTA Type
Posters
Year
2021 - 2022
Affiliation
Smesta Creative Lab ‘PESAN DARI SMESTA’ is a campaign of spreading wisdom through the visualization of words and typography. Initially we came up with the visualization of common quotes, but as time goes, Smesta’s followers were involved in providing wordings of their own in which they believe is their principle of lives. We made the visuals as interesting, distincts, and personalized for each quotes as the followers can save it and make it their wallpaper.
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PESAN DARI SMESTA
AQIL ERSA
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JUICY EMERGENCY SOCIAL MEDIA CONTENTS Type
Brand Identity
Year
2022
Collaborator
Jerome E. Zebua, Rizha Teuku, Shanika Tysha Juicy Emergency is a beverage brand that promotes sustainability in the food and beverage industry through their unique way of processing imperfect fruits into juices. In this case, we tried to make the brand looks as fun as possible so the campaign they are trying to spread through their products can be perceived easily by others.
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JUICY EMERGENCY
Through the colorful impressions of the social media feeds, we, along with Juciy Emergency, wanted the brand to look as engaging and possible. Through the emphasizes of powerful copywritings as well.
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BRILIANPRENEUR Type
Branding Identity
Year
2022
Partner
PACQ Lab Brilianpreneur is a social project initiated by BRI in helping local micro enterprises through creating identities for them through logo designs and packaging designs.
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BRILIANPRENEUR
BAROKAH
LANTING
BERLIAN
KERIPIK PISANG
The project consists of 5 micro enterprises, each with diffferent products. The strategy was to make their products stand out and reflected through their simple packaging and logo identity.
BRILIANPRENEUR
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BRILIANPRENEUR
KERIPIK TEGU
SIPTAA!
KRIPIK MBOTE
BRILIANPRENEUR
SUSI
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IMA FTUI 2020 Type
Branding Identity
Year
2020
Affiliation
IMA FTUI IMA FTUI is a student organization of architecture scholars in Universitas Indonesia. During this period, the chairman brought up the vision of IMPRESSIVE and it is what we want to make sure the value stands out throughout the visual branding of the organization.
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IMA FTUI 2020
EXTERNAL POSTERS
LOGO
MONTHLY
AQIL ERSA
COLORS
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IMA FTUI 2020
The initial guideline was then implemented by other divisions outside the media team so we wanted to make the design system as easy as possible.
IMA FTUI 2020
2020
SMESTA CREATIVE LAB Type
Promotional Campaign
Year
2021 - Present
Collaborator
Jerome E. Zebua, Rizha Teuku, & Shanika Tysha Smesta Creative Lab is a creative agency pioneered by my friends and I. We envision an agency that can realise dreams beyond the universe (semesta) through the compromise of us the designers and the clients.
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HULT PRIZE AT UI
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HUT RI 76*REIMAGINED Type
Proposal
Year
2021
Affiliation
Smesta Creative Lab In 2021, the Republic of Indonesia reached its 76th birthday and the government has their idea on how the logo looked like. We, as creative individuals in a diverse country wanted to share how we view the year’s value INDONESIA TANGGUH INDONESIA TUMBUH through a representation of another logo that we make, quite different from what the official logo looked like.
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HUT RI 76
The logo derived from our definition of TANGGUH and TUMBUH which mean both STRENGTH and GROWTH. We represented them as a person moving forward and a plant growing.
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HUT RI 76
LOGOS
COLORWAY
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EXPLORATIVES* Type
Personal
Year
2019 - Present
Affiliation
Smesta Creative Lab Some explorations I did during my leisure times to improve my techniques and work efficiency. Also for personal purposes such as spotify playlists and just trying out new stuffs :D
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EXPLORATIVES
TSHIRT DEISIGN STREAM OVERLAY
SPOTIFY PLAYLITSS
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THANK YOU FOR READING! FEEL FREE TO CONTACT ME AND LETS DISCUSS GREATNESS TOGHETER Phone
+6281314670417
aqilersa@gmail.com
@aqilersa
Mohamad Aqil Ersa Putra
PORTFOLIO OF AQIL ERSA ALL RIGHTS RESERVED