Brochure LOFT

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THE ULTIMATE 3D CUSTOMER EXPERIENCE ENGINE inspired by reality


WOULDN’T IT BE GREAT…?! This was the thought that kept crossing the minds of my business partner and myself. Wouldn’t it be great if I could see this sofa in my own room before I purchase it? And wouldn’t it be fantastic for the sales associate of the store, to really personalize his interior design advice based on the specific situation of his client? Coming from a background in IT we knew technology could be the enabler for this. Everybody around us said our ambitious plan couldn’t be done, but all this did was spur our enthusiasm and entrepreneurship. And now 4 years later, LOFT is the ultimate 3D Customer Experience Engine for retailers, real estate and manufacturers. We have some great clients that love to share their story and they keep telling us we are the leading technology at the moment. This makes us so very proud. Our team has been working hard to develop the best qualitative suite, and will continue to improve on it for years to come. This brochure shows what benefits our clients experience and what technologies we offer to make this all happen. We hope you get inspired and we might even greet you as one of our customers one day. Pieter Aarts - CEO LOFT NedSense


WHAT WE DO

LOFT Web

LOFT Mobile

LOFT 4Brands

LOFT is the ultimate 3D customer experience engine,

The power of 3D visualization on your website.

In-store or at home, use LOFT Mobile on the

Use the power of LOFT in a shared and hosted

inspired by reality. Create an experience beyond your

Integrate LOFT Web within your site to provide

iPad where you need. LOFT mobile takes full

environment. Generate traffic to your website,

average 3D floorplanner, by using just a single photo of

your customers with a 24/7 showroom.

advantage of the possibilities of the iPad and

increase sales and provide your customers

the customer’s room. LOFT enables you to create a 3D

Allowing for them to play with your products,

the LOFT engine. Wow your customers with

with a wide range of brands and products in

experience from this 2D picture, it cleans the room from

in their own room. Take full advantage of the

your own fully branded customized app, and

the experience only LOFT can bring. Use the

any unwanted clutter and becomes a playing ground for

unique possibilities of LOFT such as; make

let them experience how your products feel

statistics to optimize your marketing, generate

you and your customer. Become more intimate with the

room 3D based on a single photo, clean the

and look in their own room. Either run LOFT

traffic through social media and provide an

customer’s room to close deals quicker, increase average

room of any clutter and start redecorating.

Mobile singular or combine it with your LOFT

experience using the benefits of LOFT. LOFT

basket sizes and make the experience unforgettable.

LOFT Web is the ultimate online customer

Web implementation, to create a real Omni

4Brands takes away the hassle of hosting,

experience engine.

Channel experience.

letting you focus on your core business.


TICKING ALL THE BOXES AT CARPET COURT Providing our customer the level of comfort required “Putting new flooring in a house is a big investment for most people. You want to get it right, the first time” says Natasha Gallardo, National Marketing Manager at Carpet Court Australia. “For this big investment, our sales team found it was hard for our customers to visualize how our products would translate to their home situation. Customers went back and forth between the store, the website and their home trying to get a feel for the product and the end result. This led to a long sales cycle. As market leader in Australia we felt we needed to do something to provide our customer with the level of comfort needed to make such a big purchase. After a global search, LOFT ticked all the boxes” Read the entire story on www.loft-nedsense.com

What we use:

Benefits:

LOFT Web

- Customer Experience online

LOFT Mobile

- Innovative brand

LOFT 4Brands

- Close deals faster


BENEFITS

Strategy

Sales

Agents and consumers

Marketing

Create an Omni Channel Customer

Increase your average basket size,

Let your agents create a customi-

Measure and tailor your marketing

Experience strategy by using

speed up your sales cycle, decre-

zed experience for your customer.

campaigns based on Business

LOFT in-store and everywhere.

ase sample costs and generate

Let your customer play with your

Intelligence data, get insights

Increase your showroom and sales

incremental product sales. LOFT

products in their own home,

and show your innovative brand

channels to unlimited opening

has proven to show great benefits

and share and collaborate their

exposure. LOFT provides you with

hours and unlimited square footage.

in sales by our existing customers.

designs on social media platforms.

the data and innovation to do so.


Technology is necessary to connect to younger designers Rubelli sees technology as valuable addition to traditional sampling “Technologies such as CAD systems and 3D rendering over the past 25 years have revolutionized the way textiles are designed and engineered. On the other hand the sales process for high-end textiles has not changed much in decades, still based primarily on physical samples.” Andrea Rubelli, CEO of the Rubelli Group, observes that new technologies such as smartphones and iPads have had a high impact on our daily lives. “When the iPad first launched I thought: why do I need another device? I already have two – my smartphone and my laptop - why would I need a third? But soon after I decided to buy my iPad I realized that it was allowing me to go paperless, and now I can’t separate from my 3 devices and have become allergic to printed documents. This has led me to believe that iPads combined with 3D design software such as LOFT could also revolutionize the sales process of high quality textiles, which is actually happening.” Read the entire story on www.loft-nedsense.com

What we use:

Benefits:

LOFT Web

- Connect to young designers

LOFT Mobile

- Ability to show all combinations

LOFT 4Brands

- Gain market share


Contact us Contact us for a personalized demo, a meeting about possibilities and benefits for you. Go to www.loft-nedsense.com Follow us on | Facebook: LOFT3D | Twitter: @LOFTNedsense | LinkedIn: NedSense


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