ARDIZ EBN Services Nucleus by Armando-Jose Diaz

“Today, businesses are exposed to a globalized world of increasingly competitive and aggressive markets. This new reality requires corporations to seek their own niche while adapting to the vast changes they continually face. The modern organization’s success depends on understanding its mission, strengths and advantages, and its management’s capacity to guide it in an ever-changing world. It is to these concerned organizations and their leaders – that we are committed.” ARDIZ™ Euroamerican Business Network | EBN Armando-José Díaz | PhD MBM MBA CEO – President

ARDIZ™ Euroamerican Business Network | EBN established in 1983 as ARDIZ and Associates Inc., incorporated in the State of Florida, (USA). Its professional consultants and partners are currently being secured in South America, Europe and the United States. It works both private and public, provides a consistent high quality level of Management Advice and a full range of Business Strategy, Change Management, Corporate consulting, Branding, Image and Identity programs thru its subsidiaries, and local partners, strategically located in the operating markets covered. "Our value equation is aimed to facilitate companies to gain competitive advantage and manage the profound change associated with it" The theoretical solutions to corporate business problems are often not too difficult in principle to understand. What is challenging is creating practical, workable solutions, demonstrating realistic applications of the cultural dynamics and complexities of the businesses, as well as the financial implications. It is here where we provide the tangible differences

OUR CORE VALUES We have succeeded over the years in building up a strong reputation as professional advisers. Our core of principles underlying our services is all-fundamental to our business. Confidentiality – we take every possible precaution in advising companies how to avoid staff, clients and competitors, knowing the company’s intentions before it is appropriate to do so. Professionalism – our clients will be represented to the highest standard of professional conduct and integrity. Knowledge – our single-minded dedication to service entities and our commitment to continuous market intelligence, provide us with a wealth of understanding and knowledge of the performance of individual sectors and companies, with an insight into the objectives of a wide range of shareholders’ interests. “We possess the ability to think globally and yet act locally”

ORGANIZATION Our services are competitively priced, whilst bringing real return on investment. These include business planning, business development, business strategy, mentoring, sales, marketing, legislation and technology. Our clients are based in the US and internationally and include commercial businesses, public sector agencies, non for profit companies, social enterprises and charities. Our business consultants are highly experienced in both private and public sectors and adhere to the Institute of Business Consulting Code of Professional Practice, ensuring client expectations are met in full and we operate with integrity, objectivity and independently. Our approach is relationship driven. We regard ourselves both as consultant and partner, and geared to provide you with positive outcomes at all stages of our relationship

INTEGRATED BUSINESS SERVICES ARDIZ™ EBN is organized in four independent but structured areas of expertise, which allow us integrating, its human resources, infrastructure, technology and information when projects required, and supported by its subsidiaries, partners, and its participants companies organized in its Euroamerican Business Network. ARDIZ™ Enterprise Business Development and Market Positioning Corporate Assessment and Management Change ARDIZ™ Consulting Integral Corporate Marketing Creative Concepts Development ARDIZ™ Telematics Telecommunications and Informatics Technology Development and Business Platforms ARDIZ™ Comunicacion Corporate Image, Branding and Identity Mass Communications and Advertising

ENTERPRISE ARDIZ™ Enterprise leads its services and capabilities to enable companies to meet the competitive challenges of this century. We propose alternatives to corporate cultures to integrate internal activities with external actions, to project a coherent business proposition for the current society and for the virtual community. The business climate develops; its natural environment becomes hostile and faces unknown or uncontrollable challenges. The human capital evolves progresses, adapts or withdraws, making it necessary to examine permanently companies’ internal structures, as well as their technological strategic applications. Today’s corporations face mission-critical challenges, that will place leadership, profits and sometimes, corporate survival at stake. We understand the forces that impact businesses from competition and regulatory demand, to cost controls and diffusion of converging technologies in every economic endeavor. The parameters required by a manufacturer seeking globalization are different from a financial service institution. Therefore, each enterprise deserves a “unique creative” approach. Today’s corporation are facing not only new production challenges, more aggressive global competitors, more creative products, but more educated, sophisticated and cultural diversify customers, eager to experience innovative product available in the market every day. In the other hand, corporations are forced to continuous investments to update its plants, personnel, technology, production and distribution to satisfy a more demanding, mobile, sophisticated clientele, 24/7. The current corporate dilemma, maintain its current customer’s base, in front of the dashing of the diversified multinational companies who compete in their natural markets, and the other, is to enhance its growth through a creative business development and utilizing the latest technologies to answer the mobile and on demand market trend. . We call this inter-weaving business environment, ENTERPRISE

CONSULTING ARDIZ™ Consulting provides counseling in the wide marketing spectrum with emphasis in Corporate Marketing. Our team is made up of highly energetic, results-oriented professionals who want to improve the performance of our client organizations, and who understand the complexities of our specialist sectors. Consulting improves the efficiency and effectiveness of clients’ operations with a balanced approach, focused on increasing revenues and cutting costs. We help clients align business activities to a “critical few” priorities and strike a balance between short-term and long-term goals. Using external benchmarks and deploying best practices, we accelerate clients’ growth and increase effectiveness. Our systemic changes lead to sustainable results. A variety of results-oriented consultancy and specialist’s experiences are available to rapidly gain an insight into problems and opportunities, in order to create practical and effective solutions, with our unique and in depth perspective. We can be retained as impartial advisors without having any vested interest in the outcome of our diagnosis or recommendations. It may be, of course, that the problem needs redefining in order to create a solution that is more relevant to the people in the business. Our professional practice is geared to identify and analyze organizational pitfalls generated by growth, re-engineering, or changes in corporations, affecting the inter-relation, the inter-operability and the inter-dependence within the organization. This is a common phenomenon in today’s corporations due to the accelerated development and highly repetitive events that influence the corporate culture and affect external actions. This Team is ready to diagnose the present and the future of any company entering new markets and facing new challenges. It can help any manager to overcome choppy waters and arrive to the safe harbors of today’s uncertain business world. Our Consulting philosophy is to treat each problem as unique, providing truly customized solutions rather than generic packages for our clients.

TELEMATICS ARDIZâ&#x201E;˘ Telematics and Technology procures with its vast expertise, the application of the state-of-the-art technological resources to consolidate all enterprise activities. Our proven experience includes the conception, design and building of multiple networks in the Latin-American countries. We structure from critical-mission enterprises to total or hybrid networks, with very tight security measurements in a variety of applications - from airlines, travel agencies, financial institutions, utilities, government - to public networks. By itself, technology will not create a competitive advantage, but when it effectively serves business strategies, corporate benefits are enormous. Only after intensive examination and refining can technology bring dramatic efficiencies across the board. The Technology sectors remain highly dynamic in terms of competitive structure, purchasing behaviors, contract structures and value propositions with a blurring of the boundaries between IT infrastructure, software, services and main stream BPO. At the heart of our work is a profound understanding of technology buyer's needs and purchasing behaviors, including their technology adoption strategies, deployment/replacement planning, vendor selection and feature requirements. We use this customer-centric thinking to help our sell-side clients adapt their sales and service propositions to emerging realities, as the technology buyside becomes ever more dependent on robust and flexible technical infrastructures. There are two critical success factors for generating sustainable growth: Attracting new customers by providing a compelling value proposition, and second, transforming them into loyal regulars. But what is a compelling value proposition? How do we identify the relevant issues and appropriate levers in a company? Technology is changing the landscape, bringing new opportunities and tough challenges. Audiences are learning that they have more control; advertisers are demanding more responsiveness. With old business models under threat, companies must optimize core businesses while thinking fast about the future.

COMUNICACION ARDIZâ&#x201E;˘ Comunicacion specializes in, identifying integral communication solutions, affecting institutional or corporate conducts. Our experience of having been agency and client, consultant and speaker, added to our professional disciplines, facilitates the understanding of the theoretical elements, pragmatic approaches and technical solutions, related to the conventional communications field. In examining the current corporate environment, we are witnessing changes affecting success levels, both internally and externally. The companies act as active bodies, and co-partnership in the marketplace, permanently issuing messages coinciding with their institutional state. In enterprise economics, communication is part of the corporate quantifiable value. In the Comunicacion arena, we offer a variety of solutions each in its own define context and organization. Branding - procures complete consulting services addressing, naming development, signage systems, web culture, and e-learning, interactive applications, repositioning and revitalization programs, and social marketing sciences techniques to integrate and consolidate your branding assets. Are a technical design studio highly specialized in the conception, design, application, and auditing of complete image and identity programs for corporate, government, and institutions worldwide. Advertising - Is the first Iberoamerican Independent full service Advertising Agencies Network, supported on two basic strengths: local market knowledge and experience, and current regional cooperation. Coordinates your communications in the country you need, helps to understand the market, creates and adapts advertising plans, negotiates and controls media, evaluates results, and develops intelligence reports tailored to your needs, without the budget restrictions and complexities of transnational agencies. Today, there is a tendency to rein the corporate objectives over the commercial ones. That is why the issuer of the message is more important than the message itself.

EXPERIENCE CALL CENTERS - RESERVATIONS Galileo – England System One – USA Gabriel – France Sabre – USA CONSTRUCTION FCC – Spain ICA – Mexico Odebretch - Brazil ACS – Spain CONSULTING Andersen Consulting – USA KPGM – Panama Innovation Consulting – USA Efici – USA CORPORATE Grupo Algar – Brazil Grupo IUSA – Mexico Grupo Telex Chile Grupo San Luis – Argentina Grupo Wise – Peru Grupo Carvajal – Colombia Grupo Papelaco – Portugal Grupo Afinsa – Spain ELECTRONIC EXCHANGE Interbanking - Argentina Interchange – Brazil Stock Exchange - Venezuela Conavi – Colombia FINANCIAL Banco Sudamericano La Caixa – Spain Caja de Ahorros – Panama BITAL – Mexico Banco del Pichincha – Ecuador Banco Ganadero – Colombia Banco de Santa Cruz – Bolivia Banco Rio – Argentina Caja de Madrid – Spain ENERGY Grupo Repsol – Spain Harken Group – USA CEPE – Ecuador YPF – Argentina

GOVERNMENT Ministerio de Defensa – Mexico Ministerio de Defensa – Guatemala Ministerio de Defensa – Spain Ministerio de Defensa – Ecuador Policia de Madrid Policia del Peru DANE – Colombia FAE – Ecuador HEALTH Hospital Metropolitano – Ecuador Jackson Memorial Hospital - USA Clinica Shaio – Colombia Hospital Rawson – Argentina INFORMATICS SafeNet – USA Technology Ventures - USA Videcom - England Microsystems – USA Grupo TBS - Spain INSURANCE Seguros Provincial – Mexico Seguros Suramericana – Colombia RETAIL La Favorita Supermarket – Ecuador Suermercados Gigante - Mexico Carrefour - Brazil TECHNOLOGY France Telecom – France Racal Milgo – USA Westinghouse – Canada SafeNet – USA CR Systems – Denmark Cabletron – USA IBM – Brazil – France British Telecom – England ENTERTAINMENT D&M – Colombia Tickets Network – USA Data Services of America – USA Select Ticketing Systems – USA Proyectamos TV - Colombia

TRANSPORTATION AMR//American Airlines Ecuatorina Airlines Cayman Airways WindAir – St. Marteen Pan American Airways - USA VARIG Airlines - Basil Aeromexico - Mexico Iberia - Spain TELECOMMUNICATION Telecom – Colombia Belize Telecom – Belize EPM – Colombia Telex//Chilepac – Chile Telefonica – Argentina Embratel – Brazil CANTV – Venezuela TELMEX – Mexico

TOURISM Barcelo Hotels - Spain Dituris - Ecuador ANATO -Colombia Melia Hotels - Spain CNT – Colombia OMT – Spain Intercontinental Hotels – USA TRANSPORTATION AMR//American Airlines Ecuatorina Airlines Cayman Airways WindAir – St. Marteen Pan American Airways - USA VARIG Airlines - Basil Aeromexico - Mexico Iberia - Spain