Online magazine F16 INT

03 Spring 2016

Smoothies

An energiser for the spring

On the road The boss at the Tridays

Mother’s Day

Make loving gifts yourself

It ’s finally spring

Page 10

The boss at the Tridays

Page 8

A visit to Pralinen Heller in Oberursel

Page 20

Make Mother’s Day gifts yourself

MAGAZINE BY ARTEBENE 03 Spring

2016

Page 16

An energiser for the spring

CONTENT INSPIRATIONS AND TRENDS

Page 28

The making of the WE-LOVE brochure

MATTERS OF THE HEART

4

Spring fever with ARTEBENE

18 The love letter and its tradition

6

Bag Love – Our little dictionary of bags

20 Mother’s Day

8

A visit to Pralinen Heller in Oberursel

10

On tour with the boss

CULINARY PLEASURES 14

Vegan Love – Out of love for myself

16

An energiser for the spring

GET INTO A GOOD MOOD 24

5 signs that spring is coming

25

Our tips for a relaxed start to spring

WE LOVE! 26

The perfect shopping companion for the city trip

28

Impressions from the WE-LOVE shooting MAGAZINE BY ARTEBENE 3

Trend news

SPRING FEVER WITH ART EBENE Still in the winter mood? PERFECT! We have the right energiser for a brightly coloured springtime mood.

It’s worth having a browse and this creates so much of a springtime feeling! There are more colourful mood makers at www.artebene.com Bright colours to start the So that work is even more fun: Our colourful ballpoint pens

‘The little black bag’: We combine it with stylish glitter foil

Make every gift an eye catcher: Our gift wrap!

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first half of the year

It is not only bags that get a nice finishing from us. Our adhesive tapes are also finished with foil.

This must be heaven: Soft textile cushions, printed on both sides

The perfect outfit for cooks: Our new apron

Everything for the garden party: Glass markers, garlands, coasters and Co. MAGAZINE BY ARTEBENE 5

B AG LOVE

O U R L I T T L E D I C T I O N A RY OF BAGS

Everything fits in here. The practical

Our classic set of 3 can accommo-

Classy and high quality: With glitter

city bag in 2 sizes.

date any gift.

foil for a special look.

Our bottle bags for champagne,

We also have great designs for men.

In love...

sparkling wine and Co.

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A gift does not always need to be a perfect package of gift wrap and ribbons. Even a flashy gift bag is an eye catcher and creates a surprise. We have many fine alternatives for any occasion. A bottle of sparkling wine for the girlfriend, a greeting for the business partner or a voucher for a spa weekend for two. Here, each gift finds the right ‘packaging’.

Great gift bags for the wedding or the offspring. This is where unique gifts

Especially for children’s birthday

have a place.

parties and starting school for the first time.

A lot can fit in, even in small bags!

No handbag should be without

And as an alternative: our practical

one: Our practical shopping bag.

voucher envelope.

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Tasteful in ever y respec t 8 MAGAZINE BY ARTEBENE

A visit to Pralinen Heller in Oberursel

We visited ‘Pralinen Heller’ in Oberursel, on site. Inspired by chocolate making, we offer the perfect packaging for homemade chocolates and pralines. This is where business customers will also find the perfect gift with a personal touch.

Which pralines/chocolates are your favourites for the spring of 2016? Are there great new varieties?

Inspired by my daughter Anna-Sophia, the ‘birthday praline’ is one of my highlights in spring: Alpaco ganache truffle.

Which pralines/chocolates do you prefer to give as a gift?

Classic cream truffles with milk, dark and white chocolate.

Do you make any ‘specials’?

We made a Mozart praline for the Mozart Festival in Würzburg in summer 2015 - especially for this occasion. Café ganache with almond nougat. Those who like personalised gifts can also order pralines and cakes from us for special occasions, e.g. weddings, anniversaries, confirmations. Here, we are happy to advise you personally.

Where do the ideas for new chocolate creations come from?

On the one hand we are inspired by our couverture supplier from France. Travelling to Paris and our own, unusual ideas make our range unique.

Do you provide training? If so, for which occupations?

Yes. We currently have four trainees as confectioners and retailers.

For more information about the art of confectionery and the range offered by Pralinen Heller, visit www.heller-pralinen.de.

Praline boxes (1) are lovingly packed by Ms Sandra Rehberg (2) with ARTEBENE gift wrap.

The answers from the interview come from the managing director Mr Christian Ruzicka.

Many thanks.

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(1)

On tour with the boss

OF RETRO TRENDS, BRANDS, MARKETING AND – MOTORBIKES 3 years ago, after many years and reflections, I bought a motorbike again. A racer was not on the cards, nor anything colourful with lots of plastic. It did not have anything to do with reason, but rather a vague longing.

It should be something ‘honest’, just as I remembered from my motorcycling days: It has to rattle, you have to feel the vibration and sense the wind when you travel ... As the bikers say “4 wheels move your body 2 wheels move your soul”.

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(2) Finally – and following the visits to various dealers which were sheer shopping paradise – I opted for a Triumph Bonneville. Besides, as I feel, one of the finest retro bikes, totally appealed to me and addressed the company’s history. Again and again, I meant to discover parallels with my own company: A German emigrant founded a trading company in London in 1884 (exactly 100 years before ARTEBENE) – initially for bicycles and sewing machines.

At the same time, the TRIUMPH brand name was consciously chosen: you can say it around the world and in doing so, it even sounds like success. The motorcycles were the cornerstone of the business and it was indeed a triumph, as the brand evolved. The model name of the Triumph Bonneville was found following a world speed record for motorcycles

1. Great views of Hohe Tauern and Grossglockner 2. The Edelweiss summit - 2571 metre high serpentine bends. This also explains the smiles.

on the salt lake, at Lake Bonneville in Utah (345.2 km/h back in 1955).

on. Each year, the brains behind the Tridays, Uli Brée (yes,

And then I was able to experience

the screenwriter who has written, among other things

the full spirit of the brand for the

‘Die Vorstadtweiber’) strings together a highly attractive

first time in 2013 – at the TRIDAYS in

program of events which, like a magnet, attracts thou-

Austria! For three days, a small town in

sands of visitors to the originally transformed village.

the state of Salzburg transformed into ‘good old England’.

Here you can experience brand management in practice:

English bands, English food, English comedians and

A great program of events and perfect organisation - in

sometimes English weather. Neukirchen becomes

social media, the days are counted until the next meeting.

‘Newchurch’: The venue for an exceptional motorcycle

Fan packages and products that are a must-have. With

festival where two-wheeler fans from around the world

all pleasure comes business: Restaurants, hotels, support

are able to celebrate for three days, as well as pay

from the local tourist association, traders in Neukirchen

homage to their traditional brand ‘Triumph’ – full of style,

and from the motorcycle scene - Real revenues that are

with humour, entertainment and in ‘very British’ traditi-

generated locally.

(4)

(3)

During this period, a large number of different guided tours are offered. We took part in the pleasure tour to the Grossglockner. It’s definitely recommended! Whether by motorcycle or in a convertible. The scenery is fantastic and the serpentine bends are unique. If you ever do the tour – at the supposedly highest point there is a large

3. The road: Full of serpentine bends

panoramic restaurant, but make sure you continue past

4. Individual designs and creative conversions

the car park to the Edelweiss summit! There is an obser-

5. Risky stunts and a lot of action

vation tower and a small summit restaurant at 2571m above sea level… buses do not come up here.

What brand has accompanied you for a long time and what attracts you to it?

Write to us. Perhaps we can publish your report in one of the next editions of our magazine in the ‘About the brand’ section.

Information relating to the event can be found at: www.tridays.com 12 MAGAZINE BY ARTEBENE

(5)

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Ve gan Love

OUT OF LOVE FOR MYSE LF More and more people are professing to a plant-

meat alternatives are going through the roof and the

based diet and are avoiding all foods that are animal

topic is becoming ever more present in the media.

based. Vegan cookbooks are bestsellers, the sales of

The number of vegetarian-vegan people in the world is

Preparation:

estimated at 1 billion. A few years ago, plant-based alternatives were only found in selected health food stores.

1. Wash the red oak leaf lettuce, pat dry. Wash the toma-

Today however, they are among the product range of

to, remove the stalk and cut into thin slices.

every supermarket.

2. For the chickpea patties: Peel the onion and cut into The fact that more and more vegan alternative products

small cubes. Peel and grate carrots. Wash and grate the

are sold is also due to open-minded, young consumers.

courgette.

These people participate in the vegan trend more frequently than other social groups. However living vegan

3. Drain the chickpeas and mash using a blender. Mix the

does not only mean foregoing meat and animal products.

onions, carrots, courgette and breadcrumbs well. Season

This trend goes much further. The vegan trend has also

well with salt, pepper, curry and cumin to taste. Form 4

reached the fashion and cosmetics industry.

flat patties with damp hands.

Be sure to try: Vegan Burger Ingredients (for 4 people): 4 red oak leaf lettuce 1 tomato 1 small onion

4. Allow the rapeseed oil to heat up in a non-stick pan, shallow fry the chickpea patties for about 10 minutes (turning occasionally) and reduce the heat if necessary.

Cut the wholemeal rolls in half and spread the curry sauce onto the cut surfaces. Cover the bottom halves with lettuce, the chickpea patty and the tomato. Place the halves on top and serve.

100 g carrots 125 g courgette 1 can (400 ml) chickpeas 60 g breadcrumbs salt, freshly ground black pepper curry cumin (ground) 2 tablespoons pure rapeseed oil 4 wholemeal rolls 4 tablespoons curry sauce

Enjoy your meal !

An Energiser FOR THE SPRING

Our spring recipes make you yearn for the sun, fresh air and warm temperatures. And so you can enjoy these to the fullest, we should also do something for our diet. Those who eat healthily can counteract spring fatigue - with many important vitamins and minerals.

Delicious smoothies for a healthy start to the New Year

Green Smoothie: Ingredients: 1 ripe banana

Vitamins, energy and the body’s defences: We have two

150 g frozen spinach

simple recipes for a smoothie-based freshness kick. Our

1 tablespoon lemon juice

smoothies are of course also vegan and sooooo delicious!

2 stalks of celery 220 g fresh mango 300 ml water Add the banana to the spinach in a mixer. Gradually add the lemon juice, celery and mango. Finally, fill with water and enjoy!

For spilling and enjoying: Matching ARTEBENEnapkins

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Berry smoothie:

Tip 1:

Ingredients:

If there are no fresh berries, you can easily use frozen

500 g fresh berries

ones. These usually contain even more vitamins than

(raspberries, blackberries or blueberries)

fresh, as they are harvested when ripe and then flash-

+ four pieces to decorate

frozen. However, take the berries from the freezer three

1 banana

hours before processing them further.

300 ml soy milk (also good as a source of protein) or oat milk 100 ml coconut milk Juice of a lime 1 tablespoon agave syrup or rice syrup 1 handful of ice cubes Wash the berries and pat well with a kitchen towel.

Puree the berries very finely together with the banana, soy or oat milk and coconut milk, lime juice and syrup.

Tip 2: The smoothie is great for breakfast. Simply puree the berries with three tablespoons of oatmeal. This way, the shake fills you up for longer.

Tip 3:

If the consistency is too thick, simply add a shot of soy

The fruits can be freely exchanged. Apples also taste

or oat milk. If necessary, you can sweeten it further with

good with walnuts, or plums with physalis and cherries.

a little honey.

For those who do not like the small grains, pass the shake through a sieve.

Share the smoothie between two glasses and garnish with ice cubes and fresh berries.

Tip 4: The smoothie can be perfectly prepared in the evening and then taken to work, university or school the next day in a pretty Maison glass.

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Ma tters of the hear t VA L E N T I N E ’ S D AY

A personal love letter puts the icing on the cake on the next Valentine‘s Day and revitalises the relationship. It comes down to the gesture, so that even less creative people can dare to pick up a pen.

Love letters for Valentine‘s Day are a centuries old tradition.

A handwritten love letter always hits the heart.

Over time, the importance of love letters for Valentine‘s Day has decreased significantly. Today, instead of hand written words, an e-mail greetings card or an SMS is sent at most.

However, precisely this fact means that you can score points with a personally written love letter on the next Valentine‘s Day. In the UK and the USA, lovers send so-called ‘Valentine Greetings’ in the form of beautiful greeting cards. There is not much space for great expressions of love, so most people restrict themselves to just a few lines. Take this tradition as an opportunity to write a love letter to your favourite person as well - joy is guaranteed.

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The love letter: A long forgotten tradition

e r a u Yo

ke y ca offee m n c o ing for my eyes c i e t i y th nm biscu the parkle i y sky s the un in m y life t s e th un in m y hear ep m f the eat of in my st b ’ e th spring luck ‘ the iece of friend t my p ery bes v y m

e v o l e th y life of m

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Mother’s Da y

G R E AT G I F T I D E A S W H I C H ARE GUARANTEED TO GO DOWN WELL We want our mums to feel particularly good, especially on Mother’s Day! Instead of only running a hot bath in order to relax, an individual feel-good gift goes down much better: e.g. a homemade scrub or soap.

Homemade scrub Products that you can buy in the chemist usually contain fragrances and preservatives. These can quickly lead to allergies, especially for sensitive skin. In the case of homemade scrubs, you can choose the ingredients according to your mother’s needs – it is best to only use natural ingredients.

Salt or sugar?

For particularly sensitive or dry skin, fine sugar is recommended because this dissolves more rapidly when rubbed in and as such, causes less irritation. Salt disinfects, so it makes particular sense to use it on impure and oily skin.

Which oil?

Coconut oil is especially suitable for dry skin because it moisturises and at the same time, it has good cleaning properties. However, it has a somewhat solid consistency and before applying to the skin, it has to be briefly heated. Olive oil is a skincare classic! It reduces friction

20 MAGAZINE BY ARTEBENE

and ensures re-moisturising of the skin. As such, after showering no additional body lotion is necessary. Almond oil is suitable for all skin types as it is very mild and inherently cares for the skin. Sunflower oil is not only a cost-effective alternative when shallow frying; it has a similar composition to olive oil, and is therefore suitable for use on the face. Basically any vegetable oil is good for the skin; only baby oil should be avoided. This contains mineral oil, which cannot be absorbed by the skin and thus clogs pores.

Which fragrance?

As the scrub is supposed to be a very special gift and the mixture of oil and sugar/salt is relatively odourless, you should apply a pleasant fragrance to the entire mixture.

This is where a few drops of perfume oil (not fragrance oil!) work miracles. Lavender, rose, vanilla or lotus fragrances can be used (available in pharmacies or well stocked organic supermarkets).

And you’re ready to go: 1. First of all, you need an appropriate container for the scrub. An empty jam jar, for example, is perfect. It is best to clean in well with boiling water.

2. Following this, fill the container 2/3 with salt or sugar in order to estimate the right ratio.

3. Now add a few drops of the fragrance into a large bowl. This way, you can control the intensity of the scent better.

4. Add salt or sugar and mix with the oil. The consistency of the scrub should be such that there is still something that is gritty while stirring. The mixture should not be too liquid, when smoothing, a light layer of oil should form.

5. The jar can now be filled with the scrub. As this should be a special gift, the jar can be decorated. For example, you can use cute stickers or beautiful gift ribbons from ARTEBENE.

Matching decoration from ARTEBENE: Great stickers and labels.

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Homemade soap:

And it is simple to make:

Ingredients:

1. Melt the raw soap in a bain-marie.

White raw soap (e.g. from ‘Idee’, 250 g approx. €4.79)

2. Add soap colour as desired.

Lilac, pink and blue soap colour

3. To finish with, add the dried lavender blossom or herbs.

(e.g. from ‘Idee’, approx. €2.49)

4. Pour the soap into moulds and allow to harden.

Dried lavender blossom and herbs

Tip: Lavender and the herbs will settle at the top. Therefore,

Mould for the soap, e.g. silicone baking mould

if necessary pour small layers into the mould and allow these to dry.

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Didn’t you see the right gift?

In shops, you will find a large selection of ARTEBENE products.

MAGAZINE BY ARTEBENE 23

GET INTO A

go od mood

5 signs that it is finally spring Ice cream shop

Garden cress

Sitting in the sun with an ice cream in your hand and

Perfect to put the finishing touches to a meal, e.g. mixed

enjoying spring! Of course, you can wear gloves if the

with cream cheese or curd cheese. It also tastes great in

temperature is still cold. Ice cream suits every occasion. :)

chicken salad, with fish or in a soup. By the way, garden cress contains a lot of vitamin C, iron, calcium and folic

Outdoor sport Take advantage of the mild weather and every bit of sunlight: Put your shoes on and get out into the fresh air.

Banish the winter blues and perhaps the ‘Christmas rolls’ which you have already started on.

Weekly market Finally there is the first fresh fruit and vegetables from the region. Be sure to buy a full belly’s worth.

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acid and is ideally cultivated on the window sill.

The sound of tweeting At the latest, spring is never far off when native birds delight us again with the first tweets. So listen and enjoy.

Our tips for a relaxed start to spring 1.

2.

3.

4.

5.

Fresh air! So get off the couch and get out into nature.

Healthy eating. Why not try a vegan week?

Smile, smile, smile. It helps yourself and fellow human beings around you :) Balanced exercise: You don’t necessarily have to think about sports all the time, but a little more exercise in your day reduces the amount of stress hormones in the body. Simply take the stairs instead of the lift.

Relax: For example, take a sauna or visit a thermal spa. Or how about a fantasy trip? On the Internet, you will find many free meditation exercises which are also suitable for the spring awakening,

h da y c a e e l i m s A MAGAZINE BY ARTEBENE 25

A F R E S H S TA R T FOR SPRINGTIME SHOPP ING It is once again time for new spring outfits. Warm sun rays tickle the nose, the first signs of spring sprout from the ground and shops entice you with ‘new arrivals’. You don’t need much more for a beautiful spring day in the city.

The perfect companion? Of course, your best friend – AND our bags and leather articles from the new We Love! collection.

With new colours and trendy designs you’ll be the eye catcher of the city and you’ll spread springtime spirit between the rows of clothes as well as on the street.

Brand new and available online: We have put together all our articles from the Spring/Summer We Love! series in an easy to read brochure.

It‘s worth taking a look! http://issuu.com/artebene/docs/artebene-welove-int

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Impressions from the photo shoot for the brochure

The right accessories are essential.

Styling, makeup, ‘fumble’ again and then it is out in front of the camera

We would like to thank out photographer Dirk Kaltenhäuser, the models - Sarah and Franziska

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A quick check and it continues.

... a snapshot at the end.

as well as Modehaus Kostenbader for great, active support before, during and after the shoot.

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