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Artful Living
PRODUCED in the
NORTH with
NATIONAL APPEAL Artful Living is one of the top independent boutique lifestyle magazines across the United States with international reach. Founded in 2008, this award-winning quarterly magazine features engaging original content and beautiful design, bringing the best of the North and beyond to an affluent audience with impeccable taste. This elegant, intelligent publication aims to inspire and entertain, highlighting culture, home, style, travel, food, profiles and more. The Artful Living lifestyle brand is headquartered in Minneapolis.
COVER ILLUSTRATION BY DONALD ROBERTSON
WINTER 2017
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PHOTOGRAPHY BY VICTORIA CAMPBELL
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AWARDS + ACCOLADES Nominated for two James Beard Media Awards Winner of the M.F.K. Fisher Distinguished Writing Award
Selected for the Inc. 5000, honoring the fastest growing private companies
Recognition in Notable National + Global Media Outlets
Most Compared To
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OUR READER GENDER Female 77% Male 23%
AGE 18–34
14.4%
35–44
11.6%
45–54
25.1%
55+
48.8%
AVERAGE HOME VALUE $712,176 HOUSEHOLD INCOME <$99,999
13%
$100,000–$199,999
33%
$200,000–$299,999
16%
$300,000+
25%
Unsure: 13%
Homes Valued at $750,000+ in Minnesota
95%
Second Home Ownership
28%
Average Value of Second Home Owner/Partner/President of Their Business
44%
College Degree+
90%
Source: 2021 University of St. Thomas Readership Study
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Artful Living
$542,750
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PHOTOGRAPHY BY SPACECRAFTING
PHOTOGRAPHY BY ALYSSA LEE
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BY THE NUMBERS
27
68
%
%
keep their copies of Artful Living for more than 1 year
are considering remodeling their home in the next 2 years
36
%
receive cosmetic services monthly or more frequently
42
62
%
%
would consider purchasing a second home in the next year
take vacation at least 3 times per year
65
%
have recently purchased items or used services seen in Artful Living
83
%
88
%
of readers consider Artful Living a trusted resource guide
buy clothing, accessories and cosmetics on a monthly basis
Source: 2021 University of St. Thomas Readership Study
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DISTRIBUTION Direct Mail 41,000+ Targeted in-home circulation reaches affluent households with an average staying power of more than 1 year.
Newsstand and Distribution Partners 8,500+ Available at select premier retail locations, all 23 Coldwell Banker locations, and signature Artful Living and sponsored events.
H OT E L S
C LU B S
N E W S S TA N D S
S A LO N S
R E TA I L E R S
AU T O D E A L E R S H I P S
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Artful Living
EVENTS
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PHOTOGRAPHY BY TROY THIES
PHOTOGRAPHY BY THE NOMADIC PEOPLE
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EDITORIAL CONTENT Culture Curated lifestyle coverage from arts and culture to food and drink
Style The latest in fashion, beauty, wellness and the like
Compass Desirable destinations across the North, the country and the globe
Feature In-depth original content
Home All things abode, from design and decor to remodeling and real estate
Adventure An ode to the outdoor enthusiast, encompassing leisure pursuits of all kinds
Intel An array of intriguing coverage, including analysis, essays and interviews
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2022 EDITORIAL CALENDAR Winter
Spring
Summer
Autumn
In Homes: January
In Homes: March
In Homes: May
In Homes: October
AD CLOSE 2/2
AD CLOSE 4/6
AD CLOSE 8/3
Issue
AD CLOSE 11/10
Issue
Issue
Issue
Ad space may still be available after ad close date. Please inquire.
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Artful Living
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PHOTOGRAPHY BY KATHLEEN GILDEA
PRINT ADVERTISING
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Artful Living
BRANDED CONTENT Appearing in all copies, custom branded editorial content brings awareness to your brand while helping you achieve your specific marketing goals and objectives.
NORTH NOTABLES This promotional content highlights prominent individuals, organizations and businesses across the Northern region, telling your story to our audience.
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PRINT RATES
1X
2X
4X
HALF PAGE
$4,800 $3,750
$2,995
FULL PAGE SPREAD
$8,900
$5,950
$7,100
$14,750 $11,750 $9,900
Rates are per issue. Spreads receive premium placement. Print ads are also published online with hyperlink to advertiser’s website.
AD SPECS SIZE SPREAD FULL PAGE HALF PAGE VERTICAL
TRIM
20" W x 12" H
10" W x 12" H
HALF PAGE HORIZONTAL
4.5" W x 10.875" H 8.5" W x 5" H
All files must be submitted in print-ready PDF format with 0.25" bleed and crop marks. Final ad, including all imagery within the ad, must be saved at 300 DPI. To submit artwork, contact Business Manager Mitchell Lambert at artwork@artfulliving.com. 16
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PHOTOGRAPHY BY VICTORIA CAMPBELL
OUR ONLINE READER Reach 1.1 million+ monthly impressions
Artful Note 29,000+ opt-in subscribers
Demographics
User Experience
AGE
Desktop
41%
Female
58.5%
25–34 34%
Mobile
55%
Male
41.5%
35–54 37%
Tablet
4%
55+ 29%
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Artful Living
PHOTOGRAPHY PROVIDED BY MANDARINA/HAYES DAVIDSON
GENDER
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DIGITAL OFFERINGS Our premium digital suite offers highly engaged advertising options to help you achieve your marketing objectives. By presenting your brand across our unparalleled online destinations, you are reaching a loyal audience that considers Artful Living a trusted resource guide and lifestyle content authority.
Premium Display Advertising Showcase your brand with targeted, high-impact website advertising, including limited horizontal and vertical banners, home page placement, section landing page exclusives, native content and custom packages.
Social Media Engage with our interactive, loyal network of tastemakers and influencers across a variety of platforms.
The Artful Note Elevate your brand in our highly popular newsletter sent to our distinguished list of 29,000+ opt-in subscribers.
Custom Dedicated Email Highlight key initiatives and drive traffic to your website with an exclusive bespoke email delivered to the Artful Living network.
Custom Branded Content Enlist our in-house editorial team to produce custom branded content to support your unique marketing goals and objectives. Custom digital packages available. Pricing upon request. 20
Artful Living
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PHOTOGRAPHY BY PIERRE WARE
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EVENTS From intimate affairs to festive fetes, we know how to throw a party. We can plan and execute thoughtful, unique events that reflect your brand and help you achieve your marketing goals.
Artful Living Events Sponsorship packages of varying levels are available for our exclusive signature events, putting your brand front and center before an affluent, engaged audience.
Custom Events We collaborate with our advertisers and marketing partners to plan and execute custom events and initiatives that achieve specific objectives.
Media Sponsorships We offer a select number of media sponsorships for premier advertiser events. Considerations are made on an ongoing basis.
Our Partners
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PHOTOGRAPHY PROVIDED BY FITZKE BOATWORKS
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CONTACT US Publisher
Director of Sales
Emma Cutler Velez evelez@artfulliving.com 612-803-1910
Genevieve Cossette gcossette@artfulliving.com 612-840-1622
Headquarters 218 Washington Avenue North, Suite 220 Minneapolis, MN 55401 952-230-3133 ArtfulLiving.com
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