Press Release April 2013
Ecora launches ‘Washed Walnut’ natural flooring This summer one of the UK’s leading flooring experts Ecora are adding a new eco chic product ‘Washed Walnut’ to their hand finished natural flooring collection. The ‘Washed Walnut’ encapsulates Ecora’s ethos by combining a rustic chic appearance with a practical and hard wearing wood flooring product. The unique ‘washed’ finished is applied by hand and the flooring is available in different sizing options. A stylish choice for contemporary interiors Washed Walnut by Ecora has a pared down, stripped back urban style perfectly suited to open plan living spaces. This new product has an appearance reminiscent of driftwood and works well alongside other natural materials such as stone, metal and glass. Walnut is known for its durability and suitability for use within residential interiors and this new ‘washed’ finish transforms a classic material into a modern and eye-catching flooring product. Ecora is considered one of the UK’s leading suppliers of environmentally friendly wood flooring materials and the company is adding several innovative products to its flooring collection this summer. With an emphasis on contemporary interiors Ecora’s range offers a real sense of rustic cool which is popular within contemporary family homes. Jeandré du Toit, Sales Director at Ecora explains in more detail “Ecora has evolved over the last year and we have researched in-depth the type of flooring our customers want and are refining our collection to reflect this. Our hand finished natural wood floors now include several different finishes such as fumed, hand-scraped, distressed, scorched and thermo-treated giving more flexibility to our customers . Alongside our original certified flooring options we are increasing the variety of new woods to include hand finished options which have a rustic cool appearance such as the Washed Walnut. Several interior designers have commented on the Washed Walnut and asked for samples before we have even officially launched the product which is very exciting.”
Prices for the ‘Washed Walnut from Ecora start at £130 plus vat per m2
Notes to Editors: Ecora is one of the UK’s leading suppliers of new and reclaimed wood flooring, and environmental paints. Their showrooms can be found at 20 England’s Lane, Belsize Park, NW3 4TG, and at 327 Upper Richmond Road West, London SW14. More on the website www.ecora.co.uk, or tel: 020 7148 5265 For product information, expert advice, images or flooring samples, please email Sharon@arthouse-pr.com or tel: 0845 1236977