Jenny Olver Portfolio by LIVENESS

JENNY OLVER INTERIOR DESIGN BA(Hons) Studio 2 Joie De Vivre

MIDDLESEX STREET

The location of the retail unit and flat within this brief is Middlesex Street Estate. This area is highlighted within the circle. It is located on Petticoat Lane and houses social housing tenants. It was built in 1965 and is situated on the same street as Petticoat Lane market. The retail units sit within the ground floor of the development and comprise of cafĂŠs, music shops and clothes shops. This highlights the fact, these shops original function was to sell to the residents who lived over them. The map on the right shows the number of eateries being very high in the surrounding area yet no food shops within a ten minute walk. This isnâ&#x20AC;&#x2122;t convenient for residents to be living so far away from any type of food shop and needs to be further investigated.

Petticoat Lane has a rich and full history with it being a place where the market ran many years before it formally became a legal market in 1930s. Street names were used to describe what was happening in the street which makes sense with the following names . The history begins at Hogs Lane as early as the Tudors period, it is thought this was named because bakers kept pigs in the street. London was expanding and began to develop housing around the market, with the first reference to its current name being back in the 15th century when cheap second hand clothing began to be sold. The turning point in the market was when the Huguenot weavers moved to the area from France and began to sell clothes and woven goods. And ever since the market flourished and has become a hotspot for immigrants such as the Jewish community and now the East Asian community. Throughout the years different communities have put their mark on the market making it one of the most famous markets in London and also one of the oldest.

Middlesex Street estate is a modest brutalist building, with a stepped detail of which the balconies follow suit. It is a fascinating shape where it holds its own private podium for residents. The grounds from the inside have an amazing view over the city of London and it is a large space for the residents to enjoy. There are flats at the level of the podium where people have their own little garden of plant pots being a great break out space for the residents in the flats which arenâ&#x20AC;&#x2122;t directly accessible to outdoor space.

THE BUILDING

The site sits on a North-East sun path meaning the light value is harsher and bright first thing in the morning with its main feature being that it shows the truest colour rendition. However, currently on site the building has a large concrete staircase which blocks the much needed light from entering into the retail unit. The way to maximise the sun is by removing this staircase and utilizing glazing throughout the frontage of the space.

The circle represent the density of noise in the smallest ring and how it transfers out in sound waves in the larger ring. Noise levels around the site are quite high due to the fact the building is situated on Petticoat Lane market, where lots of people gather within close proximity which inevitably increases the amount of noise in the area. Middlesex Street Estate has got triple glazing installed throughout which effectively cancels out the noise within the building and due to the amount of concrete within the structure also works towards keeping noise transfer to a minimum. 4

MONSTER SUPERMARKETS

Supermarkets have a lot to answer for when it comes to certain world issues. The amount of waste that comes from their packaged food is in the billions in terms of tonnes waste. They have also increased their packaging size so elderly and single people can only buy in large quantities and havenâ&#x20AC;&#x2122;t catered for being able to buy lose produce which would also reduce food waste and plastic to hold the large quantities together. These large supermarkets have killed the local butchers, mongers and fruit + veg shops, the shops that once paid a fair price to their local supplies ultimately benefiting the country.

1950’s

MAZE OF TIME

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The 1950s was a prominent and important time era to look back at as it was the time brutalism began. The first supermarket opened in 1948 so this was a time we can compare the before and afters of the supermarkets effect on the country. In the 1950s people would buy their food if and when they needed it and wouldn’t have a fridge nor freezer in their houses. Their diets consisted mainly of the pure essentials such a bread, vegetables and meat. Now when looking into future proposals it isn’t necessarily a good idea to look back due to the fact it was evolved for a reason. For example, in the 1950s they had a limited amount of fruit so their health in other ways may not have matched up to today. But with so many positive attributes we would be foolish to not take some key inspiration from this time period and to redevelop it in a honest way without over glorifying it with new technology which has been developed in the last decade.

FLAT AND SHOP SURVEY 6.

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6. 8. 12. 7. SEPARATE FLAT 8.

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The space was a lot smaller than expected and was very dark with only two windows that shed light into the bedroom and living area. The kitchen was the most out of proportion space, it was a small galley kitchen and felt closed off to the rest of the flat.

12. 2. 4.

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No. 83 Middlesex Street which is the retail site, is a small shop with a back of house area that contains a kitchen and access to an underground car park. This shop is located beneath the podium staircase which runs up into the first floor resident area but has since been blocked up. The row of retail spaces at the base of Middlesex Street estate are a mixture of 1 to 4 storey units, with some having a basement or 3 storey in total including the ground floor. On arrival it was evident that the entrance was not appealing as the stair case is blocking the frontage of the cafe, due to this the shop was quite dark inside.

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THE GOOD & THE UGLY

The stalls being on the edge of the road, blocks the shops which are situated behind them which could result in a low footfall for these shops.

NO SHELTER

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Currently the market stalls are either side of the road which creates a corridor of people that can lead to crowding and people not being able to access the stalls on the other side without turning around at the top.

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Best Val ue 12

Sustainable

Markets have been around for many years for a reason, they hold a sense of romance in them. The atmosphere is one that can just be walked around for hours and has become a tourist attraction on that feeling. The reasons above are why they are worth reinvesting in.

PROPOSED MARKET STALL

2 MAIN SIZES :

- 2500mm Diameter for outside market stall - 1200mm Diameter for inside the shop where different shops can use at once However these could be scaled up or down depending on the needs of the owners.

- Having a circular market stall allows for people to gather and look at the goods while they wait to be served. - Smaller back-log on street. - More products can be displayed.

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Slot in boxes of any size and colour allow for personalisation for any market stall owners, with having one external structure it provides a clean canvas where Petticoat Lane market reads as one identity yet shows the identity of the stall owners. These boxes can hold any type of produce or other forms of retail such as jewellery or clothing.

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- Universal market stall which any stall holder can sell their goods on.

- Approved sealed wood meaning it is food safe and can be wiped down Wi nkl daily. es - Can be broken down into different produce.

Hessian bags are ideal for holding larger produce such as potatoes and apples. It can be easily attached and detached allowing the owners to move their stock with no wasted packaging.

MARKET STALL MODELS

RESIDENTS INTERVIEWS

Ivan Kingley

‘It would make sense for the shops below to cater for the residents above them. Sometimes I want to form a connection between them both.’

- STRUCTURED - ROBUST

Jason, Labour Councillor

-EQUAL - FLEXIBILITY - ACCESSIBLE - DECONSTRUCTABLE

‘Petticoat Lane Market was a highlight of our existence, a source of livelihood, a social education and a romantic adventure too, which all goes to prove that sometimes the gutter can be a better place to be than the pavement.‘

Sammy Dias Lope

The way these models were made is by using the CNC machine where the AutoCad drawing was converted into the relevant programme and then used drill bits to cut the shapes in the wood. The two types of woods have different attractions to them. The oak has an undoubtedly beautiful finish, it will last for many years if it is lacquered every year however it very expensive. Compared to the beech wood which is lighter in colour, again will last a long time due to the fact they are both solid woods. The Beech market stall will allow for the products to stand out far better than the oak due to the colour. Both are ideal for holding a wide variety of produce and products on Petticoat Lane Market. 16

‘Being able to meet residents that currently live within the building was a principle point within this project. It served as a backbone to discussions of what the shop should delivery and how they live within a space which a site visit cant show you.’

Reflection

‘There was fish stalls, fruits and veg loads and loads of them, but you knew what you were buying. You have to remember these were the days before sainsburys. If you didn’t like it then you could take it back.’

SHOPPERS WALK WAY

PRODUCT OBSTRUCTIONS

PRODUCED BY AN AUTODESK STUDENT VERSION

Although creating a comfortable path for shoppers to follow it is important to slow them down during the time they are in the shop so they don’t walk straight through. Having products in the pathway creates a junction where they can stop and look at the things for sale.

PRODUCED BY AN AUTODESK STUDENT VERSION

The walls within the space were inspired by the structure of the brutlaist building. A bold stepped design as shown in the photo on the left.

CUSTOMER COMFORT

Creating a path for customers to follow allow for a pleasant journey through the store with little stress on decision making. Also by continue walking throughout the store they gain the maximum exposure to the products. This not only increases the chances of them making a purchase.

PRODUCED BY AN AUTODESK STUDENT VERSION

The stepped walls create a idenitcial view from either end of the two units which are being used as the main entrances. The idea of having all customers having the same expierence when looking through the shop was a very important design decision which would repucate the same shopping experience as a smaller sqaure shop.

PRODUCED BY AN AUTODESK STUDENT VERSION

THE SHOP DEVELOPMENT

By incorporating a seating area with comfy seats and benches it encourages customers to spend more time in the shop . This is especially helpful for shoppers accompanied by someone who aren’t interested in making a purchase. This is where the bar and cafe would become the main feature in adding time spent in the shop.

SPATIAL ADJACENCIES

OTHER FUTURE LAYOUTS:

WINE BAR

BAKERY

BUTCHERS

FISHMONGERS

CAFE

FRUIT AND VEG

BACK OF HOUSE

With the correct interior, 100s of different layouts can be created for any type of business while sharing the back of house areas.

GROUND FLOOR

TOILETS

The individual shops will buy their own signage which will be easily swappable by the use of chains, this then will be seen from the outside of the building. It is important that there is two identities within the shops, the united shop and then all the individuals shops within the united shop.

SEATING AREA FOR ALL SHOPS BAR AREA

BACK OF HOUSE

FIRST FLOOR

OUTDOOR SEATING AREA

WeShop

This is a we work inspired space where local businesses can hire a space for set periods of time with other businesses and share the facilities such as kitchen, toilets and extra seating areas. Â This is a great way to bring foot fall to shops that may have not had many customers on a regular basis prior. If the cafe is busy then it means all the shops are busy as they are connected and once customers are in the shop they are more likely to wonder through the space and buy from the other businesses.

SHOP TIMES:

Monday to Saturday 9 am - 10pm Sunday 10 am - 6pm

U nited

With you at the middle.

This is the overall shop name which will be located on the frontage of the building. The name follows the concept that the united shops together will be the future of retails. The U in the middle represents the market stalls where people can access it from all angles.

PROPOSED SHOP GROUND FLOOR PLAN Work surface for preparing food

Shelving for silver wear

Shelving for china Existing pillar sets

Walk in fridge for perishable goods

Dried food storage

Glass washing room - Located close to the bar

Staircase first floor

Fire exit leading into underground car park

Storage display unit

Cafe bar

This bar is designed to be able to wheel out onto the street in nice weather. The wall behind has been extended to create an outdoor backdrop for the bar if and when it moves.

Fish counter

Table and stools - Encouraging movement of the user

Larger seating for workers with laptops.

Loose leaf tea containers

Meat counter Interlocking benches

Concrete display stands for bakery goods

Fire pits to help create an atmosphere of warmth and comfort even through the winter months.

Modular seating

Market stalls which are owned by the shop can be wheeled onto this outdoor area to bring the shop outside, when the weather is nice or the market is busier than the shop.

PROPOSED SHOP FIRST FLOOR PLAN Public toilets for customers. Walkway to enter and leave without disturbing any meeting at the other entrance.

Games area with pool and table tennis for the community and customers.

Storage cupboard for cleaning equipment.

Personal lockers for the staff members.

An evening bar which can be used for a busy evening or a function within the retail unit.

Staff room with a kitchenette and lounging area. Meeting room for where interviews and staff meetings can take place during the day without being interrupted.

Glass railing to protect and prevent people from falling.

Above the under croft is an outdoor area for people to enjoy a raised view of the market with a cup of tea or even a drink from the bar.

Round bench around the tree stump - holes allow for water to still reach the roots. 24

Plants to brighten the area and work as an extra boundary to keep people away from the edge of the roof terrace.

BETON BRUT

PROPOSED UNITED SHOP SECTIONS

â&#x20AC;&#x153;Petticoat Lane Market was a highlight of our existence, a source of livelihood, a social education and a romantic adventure too, which all goes to prove that sometimes the gutter can be a better place to be than the pavement.â&#x20AC;&#x153; Ivan Kingley

These sections show the complex view through the shop into the next space. The use of the staggered walls allows the customers the same view from either side of the shop entrances. This acts as a peep hole where customers can see a small amount of the shops in the rest of the building and can entice them to go into the next space.

In keeping with the brutalist style this building naturally holds, creating a bespoke concrete was the best way to give a fresh look into the space. Concrete holds a lot of benefits such as its insulation quality and noise cancellation but most importantly its 100% recyclable and can be used for an aggregate in later life. Being able to get creative in first person with the material was so important to understanding the limits and flexibility concrete has. These pieces of work were to represent the quote on the left hand side, the journey of peoples lives. By having a dark concrete it also acts as a self made kick board where dirt and marks are less noticeable.

PROPOSED UNITED SHOP SECTIONS

The swivel doors are a large feature of the design for this building, firstly they are glass which maximises day light into the space reducing the need to use artificial lighting. Secondly they are moveable walls which can be opened to 3m apart, this allows for market stalls to be moved inside as well as the ownership of the frontage being blurred due to there being no start or finish point.

The use of concrete, wood and colour is the identity of this building, materials that can go with any brand as they are subtle and natural. The signage at the back of the shops can be switched by simply unplugging and moving them. The aim was to create storage and shelves which could house a multitude of products.

THE FLAT : THE INHABITANTS

SOCIAL MEDIA WALKING SOCIALISING COOKING

FREDDIE’S DAY

As Freddie is so young it is important he has as much space to play within the flat, being able to run around and play freely. While he wont stay a baby forever the importance of flexibility in flat will allow him to grow along side his new needs as he gets older.

Eat Sleep Play Repeat

READING GRANT’S DAY

YOGA

Breakfast - 2% Work - 40% Lunch - 3% Play with Freddie - 5% Eat Dinner - 2 % Relax - 10% Sleep- 40 %

LOUISE’S DAY Breakfast - 2% Yoga - 10% Play with Freddie - 20% Lunch - 3% House work - 5 % Walk - 5 % Cook Dinner - 5 % Relax - 10% Spending so much time cooking and entertaining for her family and friends it is important that the kitchen can be extended and closed down for different occasions. While living in any flat, storage is a important part of any growing family and Louise needs space to clear the apartment ready for her yoga sessions and playing with Freddie.

Sleep- 40 %

Spending most of his day at work, Grant’s priority when he gets home is spending quality time with Freddie before he goes to bed and then having Louise homemade dinner together. On weekend he loves reading and needs a space where he can feel relaxed within the flat. The family love walking and the outdoors where the podium would be ideal. Monthly they have big family get together at their flat so having space to entertain is ideal.

FLAT STRATEGY

The red walls represent the walls which will be removed in the flat to cater for the new interior design. In fact the only walls which aren’t being removed are the ones which are structural and supporting the building. The staircase can not be removed either due to the fact their is a flat above and the headroom would not meet regulations if it was changed.

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These sketches are the early development stage of how the flat could work and could be divided up into different areas while following a strong structure inspired by the brutalist building it is housed within. As it was a two bed originally it is important that it stays as a two bed but at present because the family moving in has a baby the space is more important than a bedroom until he grows up and then can adapt the space to suit their needs.

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CHECK LIST: MOVEABLE WALLS LONG LASTING MATERIALS MAXIMISE STORAGE HIDDEN ELEMENTS TO CREATE PRIVATE SPACE

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The Schröder House

Built in 1924 by Dutch architect Gerrit Rietveld The Schröder House was designed with the intention to have no walls within the building. This is a perfect precedent to fit in with the concept as the flat grows with you as you develop as the owner. She used tracks across the ceiling to allow for temporary walls that could be changed through out the lifetime of the houses use.

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The largest feature of this raised bed is using the space which otherwise would be excessive head space to create a space for seasonal clothes as well as other household essentials which would normally be placed in someone’s attic that flats don’t have the luxury of.

BEDROOM DEVELOPMENT

The second step is over sized to create a seat for when you need to have some break out space but don’t want to mess the perfectly made bed. The lower step is ideal for resting your feet on while the top step with added cushions creates the back rest.

The top step is designed to house books, cups of teas and glasses. The new bedside table which is the length of the bed, allowing it all to be in arms reach.

CAN HOLD : CLOTHES LARGE SEASONAL ITEMS CLEANING ITEMS TOYS

SENTIMENTAL THINGS CHRISTMAS TREE SHOES

KING SIZE BED MADE FROM OAK

ART FOLDER

MATTRESS SLOTS INTO FRAME

SUITCASES OLD FURNITURE GOLF CLUBS TECHNOLOGY The steps for the raised bed can either be opened from the top by a hinge opening however due to these steps acting as a bedside table in case their is belonging on them the storage can be pulled out from the end of the bed. This allows added ease when using with little distribution. As well as turning into a extended seated area.

GUITAR

WHAT’S UNDER MY BED? 35

PRODUCED BY AN AUTODESK STUDENT VERSION

PROPOSED FLAT DESIGNS

PRODUCED BY AN AUTODESK STUDENT VERSION

BABY PRODUCED BY AN AUTODESK STUDENT VERSION

PRODUCED BY AN AUTODESK STUDENT VERSION

TODDLER/CHILD

PRODUCED BY AN AUTODESK STUDENT VERSION

Social housing tenant tent to stay in their flats and houses for a long time when they receive a flat in a good location, therefore I wanted this flat to be able to grow and develop along side the family’s changing needs. By having moving walls it allows for the space to be divided depending on what stage of life they are in. For example a baby doesn’t need a bedroom for the first 2/3 years of its life and therefore the space can be used as an enlarged master bedroom for this time. On the right hand page you can see the development over a 10 year period of how the flat can adapt.

As-well as adding and encouraging movement. The core concept of both the shop and flat designs was to better peoples health and create a balanced lifestyle. This has been achieved by having a smaller kitchen where there is no standard fridge or freezer within the kitchen but there is a draw sized fridge which promotes buying food fresh from downstairs. The kitchen also houses the flexible design where items such as the table and chairs can be stored and moved to allow for a large open space for activity within the flat. This allows for maximum control over how the occupants use their space.

STANDARD DAY

TEENAGER 36

37 PRODUCED BY AN AUTODESK STUDENT VERSION

PROPOSED FLAT SECTIONS

High quality stickers will allow for a bold design to be edited or changed through the life time of the flats use. When removed the concrete isnâ&#x20AC;&#x2122;t damaged which encourages ease of changing their home throughout their journey within it. The panelling was designed to implicate the concept of brutalist straight bold lines. The building existing structure created the perfect slot for a line row of the kitchen,bathroom and bedroom. The timber makes the flat slightly darker but also creates a sense of warmth vs the colder concrete. The use of the brass strip at the bottom acts as a skirting boards as-well as breaking up the eye from the wood.

The bottom section is the view which would most likely be the standard day layout. Due to the flat being small,the timber panelling is used to make a clean finish. It allows the home owners to have that space where they can close the door on the areas which may be less tidy sometimes.

The concrete tiles on the walls follow a vertical line from the floor tiles. However not the horizontal as by not adding these in, it emphasises the height instead of looking at the width of the small apartment.