Art Santa Fe 2023 Prospectus

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REDWOODARTGROUP.COM/ART-SANTA-FE NUU MUSE CONTEMPORARY ART REDWOODARTGROUP.COM/ART-SANTA-FE EXHIBITOR PROSPECTUS JULY 14-16, 2023

WHAT IS ART SANTA FE?

Art Santa Fe is an intimate contemporary fair that welcomes world-class art and design presented by a diverse range of regional, national, and international exhibitors. In a city with a robust arts climate, the three-day fair provides a unique opportunity for galleries, dealers, established collectives, and solo artists to showcase cutting-edge fine art, decorative art, and design. Celebrating our 23rd anniversary in 2023, Art Santa Fe is known for its exceptional presentation, with a curated selection of exhibitors presenting for sale one-of-a-kind works in a gallerystyle venue.

“THANK YOU SO MUCH! I WAS VERY HAPPY TO BE A PART OF ART SANTA FE 2022! I LEARNED THE DYNAMICS OF THIS YEAR IN LIGHT OF COVID AND I THINK REDWOOD BROUGHT BACK WHAT SANTA FE NEEDED. AND IT MAKES SENSE THAT IT WILL ONLY GROW NEXT YEAR AFTER THINGS ARE MORE OPENED UP! I THINK THIS YEAR WAS PROBABLY A LITTLE SLOW FOR WHAT ART SANTA FE USUALLY ATTRACTS, BUT FROM WHAT I SEE, IT LOOKS LIKE YOU RECAPTURED SANTA FE’S ATTENTION QUITE WELL SINCE THE PANDEMIC!

REDWOODARTGROUP.COM/ART-SANTA-FE I INFO@REDWOODARTGROUP.COM
4 ”
James Gage, GAGE Art WILLIAM HAVU GALLERY

2 FAIRS | ONE VENUE

Art Santa Fe is two fairs under one roof. Here’s a closer look at what makes each pavilion within Art Santa Fe unique.

ART SANTA FE GALLERY PAVILION

The Art Santa Fe Pavilion features wellestablished galleries, art publishers, and artist collectives. It’s why thousands of industry insiders in search of cutting-edge contemporary art and design from galleries worldwide flock to Santa Fe each July.

THE [SOLO] PAVILION

After its successful launch in 2018, the [SOLO] Pavilion is officially incorporated into this iconic art fair. The [SOLO] Pavilion is the ultimate venue for independent artists, fine art photographers, functional object artists, and designers to be discovered—not only by gallery owners and art dealers but also by collectors and enthusiasts in search of exciting new works.

Together, Art Santa Fe and the [SOLO] Pavilion offer collectors, gallery owners, art dealers, designers, and shoppers the unique opportunity to connect with blue-chip galleries and emerging artists—all under one roof.

REDWOODARTGROUP.COM/ART-SANTA-FE I INFO@REDWOODARTGROUP.COM

WHY APPLY?

Looking to gain more exposure, expand your collector base, and generate buzz for your brand in the third-largest art market in the U.S.? Then Art Santa Fe is the place to be!

Celebrating its 23rd edition and closing out the fourth Santa Fe Art Week, Art Santa Fe 2023 will be a gathering of exceptional galleries, independent artists, collectives, and designers from around the world in a city that boasts a vibrant creative scene and economic support for all things art and design. Here are some facts and figures from our 2022 fair:

THE VENUE

Taking place at the beautiful Santa Fe Community Convention Center in the heart of the city, Art Santa Fe welcomes its esteemed exhibitors and attendees to a beautiful gallery-style venue. Built in 2008, the convention center stays true to Santa Fe’s historic adobe architecture and combines the best of old and new, with traditional Navajo rugs, Spanish colonial tin accents, and carved furniture accent pieces made by local artisans throughout the building.

• Held in the third-largest art market in the U.S.

• Featured 60+ international exhibitors

• Attracted thousands of attendees

• Resulted in hundreds of thousands of dollars in sales

• Reached nearly 150,000 social media followers

REDWOODARTGROUP.COM/ART-SANTA-FE I INFO@REDWOODARTGROUP.COM
CONTEMPORARY ART PROJECTS USA

HOW IT WORKS

Criteria: A wide array of one-of-a-kind art and design is on display, including paintings, photography, limited edition prints, sculpture, glassworks, ceramics, wearable art and accessories, objects, functional art, design, and more.

Application: If you feel your gallery or studio and artwork would be a good fit for Art Santa Fe, apply online.

Preparation: Exhibitors will receive an Exhibitor Manual, which covers all operational aspects of exhibiting at the fair. Exhibitors are expected to meet a high standard of presentation for the fair and review all the resources we make available, as well as sign off on a Booth Display

Acceptance Form. Exhibitors are also provided with complimentary digital Collector ePasses to give out to key collectors and guests.

Curation: Our Exhibitor Committee consists of four art industry professionals with outstanding reputations and experience in galleries, art industry business, and artist development. Upon acceptance from the Exhibitor Committee, a booth location will be assigned.

Fee: It is free to apply to the fair. Once accepted into the fair, you will be requested to pay a 30% deposit to secure your place. The remaining 70% will be due 120 days prior to fair’s opening date.

REDWOODARTGROUP.COM/ART-SANTA-FE I INFO@REDWOODARTGROUP.COM
NUU MUSE CONTEMPORARY ART

BOOTH PACKAGES

ART SANTA FE GALLERY PAVILION

THE [SOLO] PAVILION

FAIR AMENITIES

• Architecturally designed floor plan with 10-foot walls and wide aisles for optimal traffic flow and better viewing for buyers

A Single Booth Package Includes:

• 10-foot-high finished gallery-style white walls

• Four lights for booths over 40 square feet and smaller

• Booth blade signage

• First-day booth cleaning

• Furniture package

PRICING VARIES DEPENDING ON BOOTH SIZE

A [SOLO] Single Booth Package Includes:

• 10-foot-high finished gallery-style white walls

• 4’ x 10’ booth equalling 18 linear feet

• Four lights

• Booth blade signage

• First-day booth cleaning

• Stool provided for booth. (No other furniture allowed unless approved in advance.)

BOOTH PRICE: Starting at $1,995.

• A fully built booth with spotlights and booth blade signage

• Rigorous exhibitor practices, including precise hanging, storage, and display procedures that will be strictly enforced throughout the event

• An Exhibitor Cooperative Ad Program that includes a multitude of advertising and marketing initiatives including street banners, advertising, digital marketing campaigns, signage, public relations, multimedia advertising, email campaigns, partnership marketing, online art gallery, VIP trade and collector epass program, social media campaigns and promotions, and more.

• Improvements for 2023: extended curatorial oversight and assistance, improved pre-fair seminars and training, upgraded Online Art Gallery.

REDWOODARTGROUP.COM/ART-SANTA-FE I INFO@REDWOODARTGROUP.COM

OUR ATTENDEES

Median Age: 52

Average NW: $1.5 Million

Male/Female: 42/58%

College: +82%

Average HHI: $207,000

Art Collectors: 70%

Art Santa Fe attendees are well-educated professionals who love to travel and enjoy fine wine and great food. They are typically museum members, “doers” who enjoy luxury items, great design, and giving back to their communities. Attendees include collectors, artists, designers, architects, civic leaders, philanthropists, entrepreneurs, and retirees.

REDWOODARTGROUP.COM/ART-SANTA-FE I INFO@REDWOODARTGROUP.COM
SHAN OGDEMLI ART

BY THE NUMBERS

REDWOODARTGROUP.COM/ART-SANTA-FE I INFO@REDWOODARTGROUP.COM

PARTNERS & SPONSORS

Sponsors and cultural partners who have confirmed returning for Art Santa Fe 2023 include Site Santa Fe, Museum of New Mexico Foundation, Santa Fe New Mexican, ArtSmart, Santa Fe Gallery Association, Canyon Road Merchants Association, and the Railyard Arts District. These relationships not only support the Santa Fe community and encourage our partners’ constituents and members to come to the fair but also provide exposure across their platforms.

SANTA FE ART WEEK 2023

Santa Fe Art Week 2023 takes place July 7–16, 2023. The festivities begin with the International Folk Art Market, followed by a week of events,

openings and shows, art talks, and workshops at some of Santa Fe’s 250+ galleries. Art Santa Fe closes out the celebration. Exhibitors and attendees alike will have the opportunity to enjoy:

• Art crawls and curator tours

• Artist open-studio tours

• Gallery events throughout the city

• Artist-lead workshops

• Art talks

Join us in Santa Fe! The stunningly gorgeous southwestern city awaits you.

REDWOODARTGROUP.COM/ART-SANTA-FE I INFO@REDWOODARTGROUP.COM

PAST AND PRESENT SPONSORS & PARTNERS INCLUDE:

• Pommery Champagne

• Louis Jadot Wines

• Museum of New Mexico Foundation

• SITE Santa Fe

• UBS Financial Services

• ARTsmart

• Santa Fe Children’s Museum

• Georgia O’Keeffe Museum

• Santa Fe New Mexican

• Artsy

• American Art Collector

• Fine Art Connoisseur

• Heritage Hotels & Resorts

• Inn and Spa at Loretto

• El Dorado Hotel & Spa

• Sunrise Springs Resort

• Blue Heron Restaurant

• Paloma Restaurant

• MAC Motions

• FreightCenter

• Phoenix International Business Logistics

• onPeak

REDWOODARTGROUP.COM/ART-SANTA-FE I INFO@REDWOODARTGROUP.COM
REDWOODARTGROUP.COM/ART-SANTA-FE I INFO@REDWOODARTGROUP.COM KEEP IN TOUCH APPLY TODAY /artsantafe @ArtSantaFe /ArtFairSantaFe sales@redwoodartgroup.com SALES Eric Smith Owner/CEO – Redwood Media Group eric@redwoodartgroup.com Mark Shapiro Exhibitor Accounts Manager U.S. and Canada Markets mark@redwoodartgroup.com 203.257.5881 Steve Cherng Exhibitor Accounts Manager Asian Markets steve@redwoodartgroup.com 908.568.8899 EXHIBITOR SERVICES Kelly Smith Exhibitor/Attendee Relations Manager kelly@redwoodartgroup.com GENERAL INFORMATION
sure whom to contact? Contact us at info@redwoodartgroup.com.
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