Spectrum Miami 2020 Prospectus

EXHIBITOR PROSPECTUS

DEC. 2 – DEC. 6, 2020 WYNWOOD ARTS DISTRICT

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BRANDALISM

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ARTAVITA – WORLD WIDE ART

WHAT IS SPECTRUM MIAMI? Spectrum Miami is a curated

it enters its 10th year, Spectrum

contemporary art fair featuring

Miami is rich with opportunities for

150+ independent career artists,

artists to showcase their work to

studios, and younger galleries

an audience that’s highly literate in

showcasing paintings, sculpture,

the arts and make valuable lifetime

photography, and more. Since

connections with buyers and fans.

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WHAT CAN I SAY? THIS HAS BEEN THE BEST SPECTRUM MIAMI SHOW WE HAVE DONE SO FAR IN EIGHT YEARS OF DOING THE FAIR. MORE SALES, HAPPY ARTISTS, GREAT ATTENDEES. AND ONE OF THE FIRST SALES OF THE FAIR WAS DOUG POWELL’S ‘ROUTE 66’ PIECE FOR $16,000. WHAT A GREAT BEGINNING TO WHAT’S BEEN A TERRIFIC SHOW!

its inception in 2011, Spectrum Miami has become one of the

Ready to capture the moment and

leading satellite fairs during Miami

venture forth toward new levels of

Art Week, attracting thousands

success?

of attendees, a majority of whom

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are high-net-worth collectors. As

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Michael Joseph of Artblend

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PARTNERS & SPONSORS Sponsors and cultural partners who have confirmed returning for Spectrum Miami 2020 include Artsy, Modern Luxury, Pérez Art Museum Miami, The Bass, Louis Jadot Wines, Bulleit Bourbon, South Beach Brewing Company, OLED TV Tour, Sotheby’s Preferred, and Luxury Concierge Network.

We’re always adding new luxury brands, sponsors, and museum and community partners to our list of supporters. These relationships not only support the Miami community and encourage our partners’ constituents and members to come to the fair but also provide exposure across their platforms.

PAST AND PRESENT SPONSORS & PARTNERS INCLUDE: • • • • • • • • • • • • S

Bulleit Frontier Whiskey Mr. C Hotel Intercontinental Miami Marriott Radisson Luxury Concierge Network In-Stand Media Perrier Hubbard’s Peanuts Cadillac Lyft Delta P

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United Airlines Hertz Frost Science Museum Perez Art Museum Miami Lowe Art Museum The BASS Museum McNay Art Museum Boca Raton Museum of Art Bakehouse Art Complex Solomon R. Guggenheim Museum New York Film Academy M

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New York Foundation for the Arts Miami University of Art & Design Miami Dade College The Art Newspaper Modern Luxury Miami Miami Living Magazine Artsy CultureOwl Miami Herald Miami New Times

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Where Miami Fine Art Magazine Art Business News Fine Art Connoisseur Widewalls Art Market Magazine Blouin ArtInfo Art Hive Magazine ArtLinx ArtNet

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OUR ATTENDEES Median Age: 52

Average NW: $1.5 Million

Male/Female: 42/58%

College: +82%

Average HHI: $207,000

Art Collectors: 70%

Spectrum Miami attendees are well-educated professionals who love to travel and enjoy fine wine and great food. They are typically museum members, “doers� who enjoy luxury items, great design, and giving back to their communities. Attendees include collectors, artists, designers, architects, civic leaders, philanthropists, entrepreneurs, and retirees.

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BY THE NUMBERS

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WHY APPLY? Miami Art Week is an annual event that attracts top galleries and artists, big-name dealers and collectors, and more than 110,000 art aficionados and cultural connoisseurs. Celebrating its 10th edition in 2020, Spectrum Miami has become one of the leading fairs during Miami Art Week. If you want to make priceless contacts with buyers and collectors, expand your business’s reach, sharpen your marketing skills, and reach the next level in your art career, then Spectrum Miami is the place to be!

Here are some more facts and figures from our fair in 2019 • Featured 150+ international exhibitors • Attracted more than 6,000 guests for the Opening Night Reception and 40,000+ over the course of the five-day fair • Reported a 5 percent increase in overall attendance

The best fair for emerging artists to stake a claim for their career, Spectrum Miami features independent career artists, studios, and younger galleries, attracting thousands of art collectors and buyers, VIPs, art lovers, and tourists from all around the world.

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• Resulted in over $1 million in sales • Reached nearly 150,000 social media followers

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THE VENUE

FAIR AMENITIES

Spectrum Miami returns to the iconic Mana Wynwood in 2020. An anchor of the Wynwood Arts District thriving artistic and cultural scenes, Mana Wynwood is also home to Spectrum Miami’s sister fair, Red Dot

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Architecturally designed floor plan with 10-foot walls, highpolished concrete floors, deeper booths, and wide aisles for optimal traffic flow and better viewing for buyers

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A fully built booth with spotlights and booth blade signage Professionally designed cafe and lounge areas to create an upscale experience for attendees and exhibitors An Exhibitor Marketing Package that includes digital VIP and Guest Passes for daily entry, social media feature, Exhibitor Directory listing, and Show Hand-out listing Pre-fair seminars and training on exhibiting, marketing, and curation Exposure to a diverse audience of gallerists, collectors, curators, and critics from the art and design communities Rigorous exhibitor practices, including precise hanging, storage, and display procedures that will be strictly enforced throughout the event Improvements for 2020: adherence to COVID-19 event guidelines, extended curatorial oversight and assistance, invitation for inclusion on the Redwood Online Art Marketplace

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Miami. Together, Spectrum and Red Dot Miami offer collectors, gallery owners, art dealers, designers, and shoppers the unique opportunity to connect with blue-

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chip galleries and emerging artists—all under one roof.

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Mana Wynwood’s proximity to the Miami International Airport, I-95, and all of Miami’s most culturally influential

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neighborhoods—Downtown Miami, the Design District, Miami Beach—makes the well-appointed convention

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center the most desirable location for these iconic fairs.

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Robert Leone

HOW IT WORKS Criteria: A wide array of media is on display, including paintings, photography, sculpture, glassworks, and more. We do not accept jewelry, tapestries, or any sort of arts and craft works.

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GREAT OPPORTUNITY TO MEET GALLERIES—AND THERE WERE PLENTY OF OPPORTUNITIES TO NETWORK AND SELL. THERE WERE BUYERS THERE, MONEY, AND CROWDS. THE SPECTRUM TEAM IS EXCELLENT COMMUNICATORS. EMAIL THEM AND THERE WILL PEOPLE TO HELP YOU IN WHATEVER WAY THEY CAN. I HAVE A BUSINESS TO RUN, AND IF I’M SPENDING MY MONEY, I WANT THE BEST GUIDE TO DO SO. RMG IS IT! COME TO SPEND MONEY TO MAKE MONEY. THANK YOU FOR EVERYTHING!

Application: If you feel your gallery or studio and artwork would be a good fit for Spectrum Miami, apply online.

Curation: Our Exhibitor Committee consists of four art industry professionals with outstanding reputations and experience in galleries, art industry business, and artist development. Upon acceptance from the Exhibitor Committee, a booth location will be assigned.

Preparation: Exhibitors will receive an Exhibitor Manual, which covers all operational aspects of exhibiting at the fair. Completion of short online Booth Display Requirements Course ensures exhibitors meet a high standard of presentation for the fair. Exhibitors are also provided with complimentary Collector Passes to give out to key collectors and guests.

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Marlon Costa, a 2019 Rising Artist Gallery Exhibitor

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Floor plan & pricing are subject to change

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[SOLO] PROJECT BOOTH SIZE

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RISING ARTIST / FOTO SOLO WALL PRICE

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KEEP IN TOUCH /SpectrumMiamiArtShow

/spectrummiami

@SpectrumMiami

sales@spectrum-miami.com

SALES

Mark Shapiro Account Manager, Events mark@redwoodmg.com 203.257.5881

Kelly Smith Exhibitor/Attendee Relations Manager kelly@redwoodmg.com GENERAL INFORMATION Not sure whom to contact?

Contact us at info@redwoodmg.com.

Eric Smith President & CEO, RMG eric.smith@redwoodmg.com 216.225.0962

Steve Cherng Account Manager, Events, Asia steve@redwoodmg.com 908.568.8899

Rosana Rader Account Manager, Events rosana@redwoodmg.com 831.840.4444

EXHIBITOR SERVICES

Sara Rubalcava Account Manager, Events South & Central America, Mexico sara@redwoodmg.com +52.1.664.407.5156

Rita Popowicz Account Manager, Events, Continental Europe, Russia, & Middle East rita@redwoodmg.com 310.862.6225

Rich Ferrante Account Manager, Events rich@redwoodmg.com 631.388.6677

APPLY TODAY S

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