Please note that this publication/presentation is only meant to be a reference. The author should be cited if this publication is used as a source. Reproductions, alterations or transformations are not allowed without the express permission of the AYVP Secretariat.
Copyright 2014Š The National University of Malaysia
Authors: ASEAN Youth Heritage Leaders – Indian Community Group
Muhammad Siraj Munir Ahmad ENG Dalin TANG Sokunthea Gayuh Mustiko Jati Isti Toq’ah Sir Nurrohmah Viyada Itthiphone Vilak Inthavong
Midmilisa Oddy Anak Lidam Jason Cheong Kar Seng Mohd Zainul Ariffin Mohamad May Mrat San Elaine Tagudando Nazeera Mohamed Pimolpan Tirangkul Pinhathai Chunharas
Copyright 2014© The National University of Malaysia
Outline Introduction Analysis Recommendation
Objective to identify strategies in striking the balance between heritage conservation and tourism
Indian Culture in Malaysia History People Contribution
Challenges Site Brickfields Chetty Village Little India
Challenges 1. Lack of cultural awareness and appreciation among the younger generation 2. Limited support from the government (policies, programs and projects) 3. Low recognition of Indian values 4. Cultural assimilation 5. Modern development 6. Differing values (old and young)
SWOT Analysis Weakness
Strength - Rich Cultural Values - Diversity of People and Activities - Active Preservation Initiatives
Opportunities
- Lack of Cultural Awareness and Appreciation - -Modern Development - Weak Promotional Efforts - Floods
Brickfields Chetty
- Increasing Visitor Arrivals - Conservation Initiatives Among Heritage Advocates (ie., AYVP, Unesco) - ASEAN INTEGRATION - Malaysia 2020
Threats - Rapidly Expanding Modern Development - Weak government support (policies, funding, capacity-building)
Heritage Conservation Plan COMMUNITY BASED + SUSTAINABLE DEVELOPMENT
Policy Support Stakeholders Participation Capacity Building and Local Empowerment Communication Plan Community-Based Tourism
Socio-cultural
Economic
Environmental
Recommendation Government
Other Community
Increase policy support on heritage conservation! Integrate heritage cultures in basic education ! Pursue shared responsibilities! Strengthening policies! Build relations and establish partnership!
Community
Capacity building and community empowerment! Youth Involvement through Volunteerism!
Individual
Higher sense of cultural of awareness and appreciation!
Thank you
.