Azad News edition 62

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Azad News UAE15-21September 2014,20-27 Dhul-Qi'dah 1435

"EXPANDING HORIZONS” Ad-Fusion Media FZE introduces new concepts in the Northern Emirates By Qadeer Ahmad Siddiqui Dubai UAE: d Fusion Media, headed by young E m i r a t i entrepreneur, Ibrahim Obaid Al Naqbi and Fujairah’s leading Marketing strategist and Editor, A i s h a h Y o u s e f celebrate the media house’s first anniversary with new clients, an additional magazine and in their portfolio and event concepts that are tailor m a d e f o r t h e Emirate.Within just one year since inception, the media house promotes clients that include Oceanic Khorfakkan Resort and Spa, Sharjah National Hotel Group, Accor group of hotels in Fujairah, St. Mary's School, Fujairah Chamber of Commerce, Fujairah Police, Fujairah Quary and Fujairah Concrete.My Clinic Commercial Services adds a new boost to the media house that recently expanded their team to meet the current media and promotion demands of the Emirate.Ibrahim Obaid Al Naqbi, CEO of Ad Fusion Media said,After our success in the Emirate, we initiated our own event, ‘Toys for the big boys’, the biggest motor show in Fujairah and we believe the time is now right to bring in more new concepts that suit the

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Fujairah audience.The Motor event took place under the patronage of the Crown Prince, Sheikh Mohamad Bin Hamad Al Sharqui. His support helped with the benefit for the Fujairah welfare

society project. Editor in Chief of both En Route Middle East and My Clinic, Aishah Yousef adds, “We Want to make a difference in the region by creating and initiating unique events and activities as attractions for the Emirate of Fujairah. Our next project is ‘Capture Fujairah’, ‘Served Fujairah food Festival’ and ‘DrugsNot4me’ which is a drug campaign for students.The events are supported by a nation wide media campaign, with a focus on the Northen Emirates. The Media House itself currently has two publications – En' Route Middle East Magazine and My Clinic Magazine, both a success within the respective industries.With a revamped growing team, new magazines, inspiring event concepts and a vision to take Fujairah to the world, Ad Fusion Media is keen to diversify into different mediums of communication that elevate the Emirate.

NEW OUTLETS OPEN DOORS AT THE BEACH •Big Chef restaurant debuts at outdoor destination alongside Magnolia, PF Chang’s and Cheesecake Factory •Retail outlets Designer’s Club and Patrizia Pepe also open By Qadeer Ahmad Siddiqui Dubai UAE: HE BEACH, outdoor l e i s u r e a n d entertainment destination opposite JBR where urban meets ocean, has opened doors to six new outlets this season. Big Chef, a new casual dining restaurant, offers freshly prepared gourmet burgers, wood-fire oven Neapolitan pizzas, homemade gelato

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milkshakes, artisan salads and a variety of desserts. In addition to Big Chef, Cheesecake Factory and PF Chang’s located at the M3 section of THE BEACH and Magnolia Bakery on the M2 section are also open.Two new shopping outlets Patrizia Pepe and Designers' Club add to the retail selection at THE BEACH. Whether shopping for a trendy dress and fashion accessories, or looking to indulge in sumptuous delicacies, THE BEACH offers the visitor an ensemble of exciting options to choose from. Food and Beverage: Big Chef:A new concept at THE BEACH. Big Chef is a casual dining restaurant that features fresh gourmet burgers, wood-fired

Neapolitan pizza, homemade gelato milkshakes, artisan salads and desserts. Magnolia Bakery :Credited with starting the “cupcake craze’, the iconic bakery serves a variety of freshly

baked cupcakes, cakes, pies, cheesecakes, icebox desserts, muffins as well as a full savory menu C h e e s e c a k e Factory:American food chain with over 160 global outlets with 50 varieties of cheesecakes and desserts P F C h a n g ’s : S e r v i n g American Chinese cuisine, each dish on the menu is prepared using the freshest and highest quality ingredients Retail:Designer ’s Club:Specialized in luxury ladies evening fashion and accessories including long evening gowns from famous American and European brands such as Jovani, Terani Couture, Rena Lange and Leonard Patrizia Pepe:Italian-based European fashion label for men and women with elegant and contemporary collections designed to suit every moment of the day.

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LUMAS "Liberation of Art” By Qadeer Ahmad Siddiqui Dubai UAE: imited edition art at affordable prices, which is what LUMAS galleries stand for, is announcing its arrival into the GCC. With branches in Berlin, London, Paris, and New York, Lumas opens its first gallery in the GCC with a launch reception to be held

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pieces and learn more about the artists and the Lumas concept of “The Liberation of Art” in an exclusive launch event. Speaking prior to the event General Manager of Retail Development for Al Jaidah Brothers, Paul Marks said Lumas does not look or feel

at the Cuadro Gallery in DIFC. The company’s founder’s Marc Ullrich and Stefanie Harig, together with Tariq Al Jaidah and Bashar Al Shroogi their

like a traditional gallery because its domestic layout and relaxed environment engages the customer from the moment they enter the gallery. You feel that you want to own a piece straightaway such is the clarity and definition in

GCC partners, will introduce the Berlin based retail gallery for the first time in the region. Thanks to a new exhibition concept, visitors to DIFC will have the feeling of being in an art collector’s

what are predominantly photographic artworks. Marks added “Having been in retail for almost 35 years, 20 of them based in the UAE he added “this is without doubt the most exciting and stimulating

home rather than a gallery. The different areas create a clear impression of how the displayed pieces will look inside the visitor’s own kitchen, living room, office, etc. Throughout more than 200 square metres, the LUMAS portfolio, which consists of contemporary photography and paintings, is presented in rotating exhibitions just like a private collection. Additional events such as book presentations, expert and artist talks, round out the cultural programme providing comprehensive insight into the art scene.The gallery, located in the heart of DIFC, will officially introduce its owners and showcase the latest collection on September 14th 2014. LUMAS is inviting all art lovers to come and discover just how it has turned the art world around! After an introduction by the owners and partners, guests are invited to view and purchase these stunning

concept that I’ve been involved in and we’re both delighted and excited about being part of the Lumas family”. In 32 galleries around the world, LUMAS offers museumquality editions at affordable prices.More than 1,400 works by 160 established artists and promising newcomers deliver extensive insight into the contemporary art and design scenes.The works are available as hand-signed originals in limited editions usually with print runs of 75-150. These print runs enable prices between Dhs 600 and Dhs 50,000 appealing to a wide audience of artenthusiasts and new collectors.Gallery Location:Lumas, next to Cuadro Gallery, Building 10, DIFC Gate Viallge. Open Sunday – Saturday, 10.00am 8.00pm Tel: +971 4 425 0400Gallery Director: Nadia El Barka email: nadia@messagemode.com, Tel: +971 50 702 9907

BE A GENTLEMAN TONIGHT Maxx Music Bar & Grill is giving you the chance to be a Gentleman and show your Lady that chivalry still exists. By Qadeer Ahmad Siddiqui Dubai UAE: ave you already tried your best by opening doors and pulling out chairs for her, but she is just not noticing? At Maxx, we know you are a Gentleman at heart and we are willing to give you an opportunity to make your Lady take notice of your chivalrous traits. Escort her to Maxx (hint: flashy car trumps taxi) and lead her gently by the hand into the bar where you and her can share three complimentary drinks (yes, that means one drink is with a shared romantic straw) while enjoying the enchanting tunes from the live band.Trust us, she will notice.Be A Gentleman Tonight happens every Tuesday from 7pm to midnight. Every Gentleman bringing a Lady will receive 3 complimentary selected house beverages.Maxx Music Bar & Grill, Citymax Hotels Al Barsha, next to Mall of Emirates. For further informatio n, please contact 04 4098000 o r v i s i t http://www.facebook.com/maxxmb g

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OSN MARKS NEW PROGRAMMING SEASON WITH 60 MOVIE PREMIERES AND 20 EXCLUSIVE NEW SERIES IN SPECTACULAR HD 7 much-awaited series to air every day of the week at the same time as the US and the UK 10 premium Arabic shows also mark premiere this season By Qadeer Ahmad Siddiqui Dubai UAE: SN, the leading payTV network in the Middle East and North Africa, heralds a brand-new programming season this September with 60 movie premieres and 20 exclusive and award-winning television series. Every day of the week, one much-awaited new series or a new season will mark its premiere in the MENA region only on OSN, at 20.00 KSA, to

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coincide with its telecast in the US or UK. Underlining OSN’s appeal as the go-to destination for the newest and most exclusive content in global entertainment, the new programming season will also see the network taking the lead in Arabic content with 10 much-awaited Arabic shows marking their premiere. Viewers can enjoy five Arabic series showing at the top of each hour from 19:00 to 23:00 KSA.It is an unmatched prime-time on OSN with new Arabic series, the latest television series and blockbuster Hollywood movie premieres at 19:00, 20.00 and 21.00 KSA slots, respectively. All of the new programmes are available in spectacular HD ensuring a captivating home-entertainment experience.Khulud Abu Homos, Executive Vice President, Programming & Creative Services, OSN, said: “We are celebrating this new programming season with a range of award-winning

series, much-awaited Hollywood premieres on TV and a variety of entertainment programmes that underline our credentials as the region’s exclusive provider of premium content.Our focus is to bringing the best in global entertainment at the same time as it airs across the world, first and exclusively to our subscribers. Several Emmy-winning series this year are now available to our viewers with seven shows airing seven days a week at 20.00 KSA. T h e n e w season offers compell i n g entertai nment choices for all members of the family – and is a mark of our continued commitment to our viewers.As the exclusive home to HBO shows that have won multiple Emmy laurels this year, OSN is headlining the season with the ‘same time as US airing’ of HBO’s fifth and final season of Boardwalk Empire. Also part of the HBO nights is the new drama, The Leftovers, which narrates the gripping story of t h e m y s t e r i o u s disappearance of 140 million people. The series, created by Damon Lindelof and Tom Perrotta, based on an eponymous novel by Perrotta, is set in the fictional town outside New York City. Both shows make their season debut on 8th September at 22.00 KSA and 2 3 : 0 0 K S A respectively.Series fans can also enjoy the medical action drama, The Knick, starring Clive Owen as a 20th century doctor at the Knickerbocker

Hospital. The season premiere of the drama, directed by Steven Soderbergh, is telecast on OSN First HD at 22.00 KSA.A premiere a day awaits fans including the American reality talent show The Voice, which enters its seventh season. This time, veteran coaches Adam Levine and Blake Shelton are joined by Pharrel Williams and Gwen Stefani. Watch this adrenaline packed show only on OSN First HD at

21.00 KSA from 23 September.The 20:00 KSA line-up on OSN First HD features new shows including the Disney suspense series How to Get Away with Murder and the comic series based action hero series The Flash which will air close to its US airing from 9 October at 20.00 KSA. The popular Grey’s Anatomy Season 11, Season 4 of Revenge, Season 2 of Marvel’s Agent of S.H.I.E.L.D and Season 2 of The Blacklist, also premiere at the primetime 20.00 KSA slot. Viewers can also enjoy Downtown Abbey Season 5 at the same time as its UK airing.Fans of daytime television can look forward to Season 12 of the Ellen DeGeneres Show as it is screened exclusively on OSN.On the movie front, there’s plenty to look forward to. The much anticipated Godzilla, which follows the epic rebirth of the iconic creature as he goes head-tohead against malevolent creatures that threaten our

very existence. Tune into this blockbuster, staring Aaron Taylor-Johnson, Elizabeth Olsen and Bryan Cranston, from 26 September on OSN Movies Box Office HD. The summer blockbusters X-Men Days of Future Past, Expendables 3, and Dawn of the Planet of the Apes also make their debut on OSN Movies Box Office HD this season.Arabic films and series are aplenty this month with ten premium shows premiering at the top of each hour from 19.00 to 23.00 KSA. OSN Yahala HD premiers i n c l u d e Season 1 of B l a c k Passion (Al I s h q A l Aswad), the number 1 rated Turkish drama, from 27 September, 21.00 KSA. Based on an original story, the series is about a young and ambitious policeman and a rich girl, whose lives change forever following a murder.Watch the season 1 premiere of the first Saudi Arabian soap, Autumn Blossoms (Indama Yuzher Al Khareef), at 20.00 KSA on OSN Ya Hala! HD exclusively. Starring Mohammad Haji (Habib), Ghezlan (Noura) and Yamour (Najla), the series is about the tribulations faced by Habib, a man who had been devoted to his family, after being asked to marry Najla, his friend’s daughter. The series airs daily from S a t u r d a y t o Wednesday.Season 2 of OSN produced shows El Musameh Kareem, Eyadet hob, Saudi Doctors, and El Boss will also be screened exclusively this September. For more information and schedules, please visit: www.osn.com

UAE RETAIL SECTOR SURGES WITH 33 PERCENT GROWTH FORECAST FOR 2015 Retail construction will increase to meet demand and other GCC countries benefit from retail ripple effect, says new report By Qadeer Ahmad Siddiqui Dubai UAE: he United Arab Emirates retail sector is expected to grow over 33 percent by 2015, according to a September 2014 report by Ventures Middle East released in conjunction with The Big 5 building and construction exhibition.That growth is attracting investment into other countries in the GCC, including Saudi Arabia, Kuwait and Oman, and to a smaller extent Qatar and Bahrain, the report said.Dubai is the region’s leading retail destination, with the second largest number of global brands after London, according to the report. The Dubai Mall and the Dubai Shopping Festival alone attract close to 35 million visitors per year. New developments on the horizon include Dubai’s recently announced ‘Mall of the World’ entertainment and hotel district, which will include the world’s largest mall, spread across eight million square metres, at an estimated cost of USD 6.8 billion. George Kostas is the

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CEO of Majid Al Futtaim Properties, a leading shopping mall, retail and leisure developer the Middle East and North Africa, which owns and operates 17 shopping m a l l s across t h e region.H e says the UAE h a s earned a reputatio n a s successf ul global and luxury retail brands destination since it attracts wealthy visitors from around the world. We expect an even greater investment in the retail and tourism sector

in the lead-up to the Expo 2020,” said Kostas, whose company will expand and refurbish its Mall of the Emirates including two new hotels build a new shopping mall in the International Media Production Zone and a new luxury hotel at City Centre Deira.A rise in consumer purchasing power and a growing young a n d brand savvy populati on have made Dubai one of t h e world’s m o s t attractiv e hubs for retailers. To meet these future demands, Majid Al Futtaim has committed to over AED 3bn (USD 817m) of new investment across our Dubai portfolio.Leading shopping projects across

the region include the Vendome Mall at Lusail in Qatar, which is under construction at an estimated value of USD 1.37 billion, the planned Al Diriyah Festival City in Saudi Arabia, which has a value of USD 1.6 billion, and the planned Muscat Festival City Mall in Oman.Leading retailers from around the world are all clamouring to enter a GCC market which has huge potential,, and that’s only good news for developers in the region,said Andy White, Group Event Director of The B i g 5 . We a r e s e e i n g increased activity across the entire GCC as countries continue to position themselves as destinations for major tourism events.Increasingly,visitors to The Big 5 are sourcing products for retail projects and we continue to develop our event to help professionals take advantage of this exciting opportunity.The Big 5 runs from 17-20 November at the Dubai World Trade Centre and is open from 11:00am to 7:00pm daily.


Azad News UAE 15-21September 2014,20-26 Dhul-Qi'dah 1435

FLYING COLOURS CORP. KSUS BOLSTERS APPROVALS Bombardier Challenger 350 and Learjet 70/75 added to ASF status By Qadeer Ahmad Siddiqui Dubai UAE: lying Colours Corp., KSUS, the St Louisbased, USA, sister facility of Canadian h e a d q u a r t e r e d completions, refurbishment and maintenance specialist company Flying Colours Corp. has expanded its service offering through a range of new approvals and status upgrades.The US facility now has approval for maintenance work on the latest aircraft types from Bombardier,the Challenger 350 and the Learjet 70/75. This follows the company’s continued investment in tooling, on-going training and an adherence to strict operating procedures which saw it originally gain its status as a Bombardier Authorised Service Facility. Buoying up its support for the new Challenger 350 Flying Colours Corp. KSUS has also been authorised by Honeywell to work on the HTF7350 engine, which is used on the latest member of the Challenger family. Owners needing maintenance can be assured of minimised down time as all scheduled and unscheduled maintenance work can be undertaken in a single location by Flying Colours Corp.Until now the ASF status had covered maintenance on Learjet 40, Learjet 40 XR, Learjet 45, Learjet 45 XR, Learjet 60, Learjet 60 XR, Challenger 300, Challenger 604, Challenger 605 and Challenger 850 business jets.In anticipation of broadening the range of aircraft manufacturers it works with Flying Colours

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has also hire d a num ber of inhou s e completion design engineers to support its internal engineering capabilities.Based at KSUS the new design team will become the main engineering resource for the business across the two locations.This continual commitment to expansion and improvement has resulted in the facility attracting new customers owing to the credibility provided by the ASF status.Troy Funk, VP of Technical Services at the St L o u i s f a c i l i t y comments,Since implementing the decision to rename the company’s facility from JetCorp Technical services, to Flying Colours Corp., we have more than fulfilled our intention of aligning the operational activities at the two locations. We are building on the use of LEAN technology, which resulted in us achieving the coveted AS9100 certificate for quality and safety management in the aerospace industry, and efficiency has continued to improve. With our new approvals and an expanded design engineering team we have created a great platform for further business development.Flying Colours will be exhibiting at NBAA 2014 convention Booth 635

THE ‘TRASH PACK’ TO HOST MIDDLE EAST PREMIERE AT DUBAI MARINA MALL By Qadeer Ahmad Siddiqui Dubai UAE: erforming for the first time in the Middle East, characters from cartoon series ‘Trash Pack’ are coming to Dubai Marina Mall, the popular lifestyle shopping destination of the Dubai Marina community, from September 11 to 13, 2014.As part of the mall’s ‘Back to School’ campaign, the ‘Trash Pack’ will offer daily live performances from 4 to 8pm.The ‘Trash Pack’ has four characters Trash-A-Pillar, Smelly Fish, Blow Fly and Rotten Apple. Rotten Apple often does something without thinking. Blow Fly will buzz around your head all day. Smelly Fish smells a bit like cat food that has been left out in the sun for a week. Squirming his way through Trash Town, Trash-A-Pillar has dreams that one day he might turn into a beautiful butterfly. They will

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CITYMAX HOTELS UPGRADE WIFI SERVICES From 17 September 2014, guests in Citymax Hotels Bur Dubai and Al Barsha will benefit from enhanced WiFi connectivity throughout the properties. By Qadeer Ahmad Siddiqui Dubai UAE: itymax Hotels COO Mr Russel Sharpe commented:Guests are generally amazed at the range of services and facilities offered by Citymax Hotels; services not usually

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found in the budget hotel category. Although we have always offered WiFi connectivity in guest rooms and public areas, it has been limited. This has become one of the most commented upon services guests wish to see improved – so we have listened, and taken the necessary action to make their stay with us as comfortable and hassle-free as possible!”The group has invested in the latest technology, enabling WiFi access throughout the entire property, including the lift, restaurants, public areas, pool area and guest rooms. By simply entering room number and last name, inhouse guests will be able to connect up to 3 devices, and access WiFi wherever they are in the hotel for the duration of their stay.Restaurant guests will

also benefit from the new service, with up to 3 devices connected for one hour of complimentary WiFi access during their visit. Restaurant guests will access the WiFi via a voucher code provided by the restaurant staff, requiring either their mobile number or email ID. In addition to complimentary full hotel connectivity suitable for email, chatting and limited browsing, guests may opt for enhanced speeds suitable for downloads, gaming and streaming content at special competitive rates of AED30 for 24 hours (one day) / AED 55 for 48 hours (two days) and AED 75 for 72 hours (three days). Coupons for Enhanced WiFi can be purchased at the front desk in both Citymax Hotel Al Barsha and Citymax Hotel Bur Dubai.

A-MAP’S “BEAT THE HEAT” BATTERY PROMOTION CAMPAIGN PICKS FIRST SET OF LUCKY WINNERS By Qadeer Ahmad Siddiqui Dubai UAE: etailers Keen to Sell Korean-Made, Bestin-Class,Ultra Heat Resistant Automotive Battery,Says Badami.Today saw the first round of lucky

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MAP.A leader in global automotive aftermarket Industry, A-MAP is urging car drivers in the UAE to “Beat the Heat” with the new campaign for its SOLITE brand that is made specifically for this region and is the OEM car battery used in Hyundai and Kia cars.SOLITE’s Koreanmade automotive battery is already best-in-class amongst UAE motorists, known for its quality, aftersales service and warranty management system, and has enjoyed a strong annual growth rate of more than 7 0 % s i n c e i t s establishment.SOLITE batteries are the brand of choice for the unique on-thespot roadside car battery replacement service, Dial-ABattery, and is the OEM battery for Kia vehicles worldwide.A-MAP will host a second and final “Beat the Heat” draw on 10 November, following the end of the campaign on 31 October. For more information on the campaign, please visit www.a-map.net

be on stage with song and dance performances, as well as ‘meet and greet’ sessions.Taking place at the Dome Atrium inside the mall, all activities will be free of charge and gifts will even be in store for a few lucky children! For more details or show t i m i n g s , v i s i t : www.dubaimarinamall.co m or call 04 436 1020. Dubai Marina Mall currently has over 140 retail outlets and provides an exciting mix of tenants including a supermarket, fashion wear, accessories, jewellers, boutiques, book & toy shops and children’s entertainment, in addition to a food court, the 6screen premium Reel Cinemas and SEGA Republic Game Zone.

winners chosen in A-MAP’s innovative Beat the Heat” campaign designed to reward UAE retailers, and consumers of ultra heat resistant SOLITE car batteries.Under the watchful eye of the Department of Economic Development, 111 winners were selected to receive a myriad of TVs and other electronic devices, to include 100 Samsung Galaxy Tablets.The SOLITE ‘Beat the Heat’ campaign has set a new trend in the UAE’s automotive batteries category, thanks in large part to the incredible HOLIDAY.COM THE “HOLY GRAIL” FOR reliability of the product and THE TRAVEL INDUSTRY the outstanding levels of customer service provided By Qadeer Ahmad Siddiqui Dubai UAE: his fall, Breathe Luxury Limited, will be exclusively by our retail partners,said auctioning one of the world’s rarest premium domain Asad Badami, Managing names at WTM (World Travel Market) and there is no Director of Dubai-based Adoubt all eyes will be on Holiday.com .Holiday.com has been with its current owners for approximately 16 years DESI BRUNCH AT CLAYPOT and some believe it to be the “Holy Grail” for the travel NEW Friday Brunch at Great Value industry. With many major travel companies battling to acquire Holiday.com over the years, in order to increase By Qadeer Ahmad Siddiqui Dubai their market share, has failed it is only now that the owners UAE: esi Brunch is an authentic are at ease to part with it As the keyword ‘Holiday’ is so Indian speciality buffet widely searched on major search engines that over 90% of brunch with a live cooking online travel businesses are using ‘holiday’ as one of their top 5 keywords search term, to reach customers counter, serving up key signature online.Breathe Luxury has already received offers in the dishes such as Pav Bhaji, Paneer seven figures range, but intends to give Holiday.com the best platform and stage it truly deserves, and where better, Papdi, Chaat, Tawa Murgh, then the World Travel Market, the leading global B2B event Murgh Tak-a-Tak, Bhoona for the travel industry, It is a unique opportunity for the Kheema with Pav, Moong whole global travel trade to meet, network, negotiate and dal Halwa, Angoori Rabdi conduct business. This is truly a first in the domain and Kala Jamun.Claypot industry’s history that a paramount domain name will be being a fully licensed auctioned at such an event where all the major travel restaurant, the Desi brunch companies will be there and Holiday.com has all the is quite a bargain at AED 65 potential of being among the top 5 highest sold domains with soft drinks, AED 95 and it is clearly a world record breaker in the making.Other names on auction includes; Doha.Com, Dubai.Net, with soft drinks plus 3 regular beverages. Children below the NAS.com, Paradise.com, Journey.com and over 30 GEO age of 6 eat for free, children aged 6 to 12 is half price. .TV domain names (France.TV, Africa.TV, Korea.TV, Every Friday 12 noon to 4pm at Claypot, Citymax Hotels Bur Switzerland.TV)Holiday.com will be auctioned live at World Dubai, Kuwait Street. For reservations, please contact +971 50 1007065. Travel Market, 5th November 2014 at London Excel.

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TADWEER OPENS NEW OFFICE TO OFFER LICENSING, TARIFFS AND CUSTOMER CARE SERVICES By Qadeer Ahmad Siddiqui Dubai UAE: is Excellency Eissa Saif Al Qubaisi, General Manager of Center of Waste Management Abu Dhabi (Tadweer), inaugurated a new facility for the department of licensing, tariffs and customer services.Located within Ta d w e e r ’ s headqu arters o n Delma Street, t h e launch of the n e w premis es comes as part of Tadweer ’s priority and commitment to meet growing customer needs and provide world class standards in service delivery. At the opening ceremony, His Excellency Eissa Saif Al Qubaisi toured the tariff, licensing and permit office and its various sections along with a number of senior officials and employees from the center. He said: "Tadweer spares no effort in catering to customer needs in the best possible manner. Establishing a dedicated office for the L i c e n s i n g , Ta r i ff s a n d Customer Care Department reflects our ultimate goal to ensure the delivery of seamless, high quality services in line with Abu Dhabi Economic Vision 2030. The new office incorporates latest quality standards and specifications as part of Tadweer’s efforts to enhance customer experience and improve communication with stakeholders.Fitted out with advanced facilities, including female waiting area, prayer area, free parking lots, Wi-Fi connectivity, as well as dedicated services for people with special needs and smart government and social media services, the new premises includes a dedicated section for receiving and addressing customer complaints in real time without impacting the

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work flow or causing delay to other customers.Faris Al Munaiei, Director of L i c e n s i n g , Ta r i f f a n d Customer Service, at Tadweer, said: “Tadweer has launched a smart service application, which allows our valued customers to access a number of services anytime, anywhere from the convenience of their smart devices. Some of t h e s e services include t h e Enquiry a b o u t F a c i l i t y, T r a c k Status of Applicatio ns, Request for Waste Collection, Request for Pest Control Service, Locate Tadweer Customer Care Centers, and Enquire about Waste Dumping Sites. We urge customers to download this free, cross-mobile smartphone application and avail of a host of e-services that are designed to meet all the current and future needs of Tadweer customers.Prior to the opening of these services, Tadweer launched an exclusive website for the L i c e n s i n g , Tar i ff s a n d Customer Care Department. The portal offers e-services such as permits to practice waste management for all providers of environmental services in Abu Dhabi including waste transportation, waste treatment, cleaning services, waste trade, and pest control. Other services include accredited environmental service providers directory, report of waste reduction, and service directories.The Centre of Waste Management – Abu Dhabi (Tadweer), the key government entity in charge of all aspects of integrated waste management in Abu Dhabi, recently received the ISO 9001: 2008 certification that validates the application of quality standards, policies and procedures. The accreditation also confirms customers’ confidence in Tadweer’s responsiveness and ability to ensure holistic customer satisfaction.

DAMAS OPENS NEW LUXURY BOUTIQUE AT ZABEEL LADIES CLUB Store Opens under Patronage of Her Highness Sheikha Rawda Bint Ahmed Jumma Al Maktoum By Qadeer Ahmad Siddiqui Dubai UAE: amas, the Middle East’s leading jewellery and watch retailer, has opened its latest boutique at Dubai’s exclusive Zabeel Ladies Club showcasing contemporary styles in high fashion jewellery, diamonds and precious gemstones from the world’s leading designers. Opened under the patronage of Her

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Highness Sheikha Rawda Bint Ahmed Jumma Al Maktoum, President of Zabeel Ladies Club, the new Damas boutique features elegant and plush interiors retailing high-end brands such as Mikimoto, Roberto Coin, Fope, Marco Becigo and Utopia.The Zabeel Ladies Club is an exceptional concept in the world of fitness, health and beauty, meeting the needs of women in a private and friendly ambience. The store offers a bespoke shopping experience to club members. Commenting on the opening of the store, the management of Zabeel Ladies Club, said: Having a Damas store located within the premises of the Zabeel Ladies Club is a unique

value addition for the benefit of our valuable members and guests. We continue to spare no efforts in enhancing the services provided at the Club, with a high-end luxurious shopping experience forming a key aspect.Anan Fakhreddin, Chief Executive Officer of Damas, added: “We are delighted to offer a distinctive Damas shopping experience to the members of Zabeel Ladies Club in an exclusive and friendly atmosphere. We also look forward to further expanding our brand name as one of the most dynamic and prestigious international trademarks in the region’s jewellery industry.Building upon its rich legacy of more than a hundred years, Damas commands an outstanding industry reputation for exemplary q u a l i t y, u n p a r a l l e l e d designs and unmatched craftsmanship. The brand’s stringent quality standards ensure that an invoice from Damas is as good as any gemological lab certification.To learn more about Damas and its new products and branches, visit www.damasjewellery.com

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INTRODUCING QUIZ NIGHTS AT THE HUDDLE IN AL BARSHA By Qadeer Ahmad Siddiqui Dubai UAE: he Huddle Sports Bar & Grill at Citymax Hotels Al Barsha is happy to introduce a brand new Quiz Night hosted by Lars Hansen, experienced Quiz Master and DAA High S c h o o l Te a c h e r. E v e r y Monday from 8pm to 10pm, Lars Hansen will be hosting a challenging and compelling Quiz Night at The Huddle Sports Bar & Grill, Citymax Hotels Al Barsha. Entry is free for all with a competitive streak and trivia brain power. Each week features 5 rounds of 10 questions in the categories of current affairs, entertainment, sports and a

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general knowledge “Boffins” round with a with a bit of music and mystery thrown in.Great Huddle vouchers are up for grabs; AED 150 for the team in third place, AED 350 for the team in second place and AED 1,000 for the winning team. No need to register in advance. Just show up with your team in

fighting spirit. About Lars Hansen:Lars was born in London to American parents, who for a time ran an establishment known as The Kicking Donkey, where the seeds of the humble yet culturally significant pub quiz were first planted. Emigrating to Australia in the 1990s, the Trivia Bug was further nourished at the watering holes around Melbourne University, and later in the pubs of Highgate (UK), Al Ain (UAE) and Texas (vaguely connected to the USA), where he finally began conducting his own quiz nights for the Bohemians of South Austin. A history teacher by training, and a pedant by nature, Lars endeavors to tease the interesting tid-bits out of the ordinary, and to remind himself and the world of how much more there is to know... "Life can seem too serious It's time to Trivialars!

ADOR SHOWS CLASS WITH INSPIRATIONAL SCHOOL VISIT By Qadeer Ahmad Siddiqui Dubai UAE: mirati sailing superstar Adil Khalid and Olympic medalwinning skipper Ian Walker took time out from Abu Dhabi Ocean Racing (ADOR) the emirate’s entry into the upcoming Volvo Ocean Race (VOR) to give local

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would be.It’s exposure to people who are at the top of what they do that makes a

schoolchildren a thrilling insight into the spectacular round-the-world yacht race. The dynamic duo king pins in ADOR which will chart Abu Dhabi’s entry, Azzam, in the race which starts on October 4 spent the day with nearly 400 students at the British School Al Khubairat, giving them a real taste of the action onboard an oceangoing racing yacht. Skipper Walker laid out the incredible facts of the Volvo Ocean Race, explaining the physical and mental challenges that need to be conquered on the 39,000mile race and that crew

difference in young people’s lives. There will be kids who were inspired today by what Ian and Adil had to say and the challenges they face in a race like this.Khalid, ADOR helmsman and trimmer and the VOR’s first-ever Arab competitor, has a long track record of working with children in the United Arab Emirates to inspire and train the next generation of sailors from the UAE, and those talents were on full display during the visit.If you think sailing around the world sounds fun, don’t wait to get started!said Khalid. Anybody

members often get only three hours of sleep per shift, with luxuries reduced to a single chocolate bar a day to save weight. Most impressively, the students also heard that Azzam, which means determination, will travel through some of the most remote places in the world meaning that the crew must be resourceful and self-sufficient in the event of emergencies.This was an amazing opportunity, and we were incredibly appreciative of Ian and Adil’s time,said head of the geography department N i g e l Davis.The students loved it and came in droves to see it. I think it was everything t h e y ’ d hoped it

can do it with just a little bit of instruction, and Abu Dhabi is the perfect place to learn. Most of Abu Dhabi is walking distance from the water, the sea and winds are incredible here, and the sailing community is brilliant.Walker finished by encouraging everyone assembled to support the team by going down to the VOR Destination Village on the Corniche to cheer Azzam into Abu Dhabi in mid-December, and by following ADOR’s progress on Twitter @ADORlog, Facebook t h r o u g h facebook.co m/AbuDhabi OceanRacing and on the Volvo Ocean R a c i n g w e b s i t e volvooceanra cing.com where the t e a m ’ s progress can be tracked.

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Azad NewsUAE15-21September2014 20-25Dhul-Qi'dah Email:azadnewsuae@yahoo.com Mob:00971 56 118 6007 Edition 62 pg3

PARK INVESTMENTS LAUNCHES ITS FIRST DUBAI REAL ESTATE VENTURE -Dhs. 270 million Park Villas project at Jumeirah Village Circle -Attractive payment scheme to be a big draw for investors By Qadeer Ahmad Siddiqui Dubai UAE: ark Investments, a newly formed specialized real estate life cycle investments company in UAE, part of leading multi-faceted business conglomerate in Korea and USA with diversified businesses plus years of invaluable experience and expertise in the real estate sector now makes its foray into the Dubai Realty. The company enters the market through the launch of Dhs. 270 million exclusive “PARK VILLAS” project at Jumeirah Village Circle (JVC). The project spans over a total area of 365,000 Sq Ft. The JVC is a community development popular among investors due to its green landscaping, central position in the downtown and a familyfriendly environment. Park Villa’s are located on a green belt within Jumeirah Village Circle, ensuring that the property is situated in the best area within the exceptionally well planned development. The residential development will comprise 93 spacious 4 bedroom G+2 villas with personalized lift for each villa. Amenities at each villa will include spacious balconies, fully equipped kitchen, 2 covered car parks, fitted wardrobes amongst others. With its unique and sophisticated designs, Park Villas blend urban modern design with sense of traditional European architecture. The Villa sizes range from 3168 sq ft – 3322 sq ft with an option for swimming pool. One of the biggest draw for buyers of this project is its attractive payment scheme which allows purchasers to pay 50 % until the completion and 50% after handover with an option of easy interest free installments. The pre launch price starts at Dhs. 2.9 million. “Dubai Property market is buoyant once again with healthy and promising

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returns. The regulations in place by the Government now make both the developer and

NEW AED200 MILLION HEALTHY OPTION FOR TIME Five-star property to capitalise on location accessibility for Dubai Healthcare City as government targets half-a-million medical tourists by 2020; group portfolio to almost double by 2016 as pipeline of six new properties supports regional expansion targets By Qadeer Ahmad Siddiqui Dubai UAE: AE-headquartered hospitality company, TIME Hotels Management, has announced the latest in a series of property management contract deals with the signing of a new fivestar hotel located just a few minutes from the city’s medical services hub - Dubai Healthcare City.Part of the group’s ambitious regional development programme, the latest announcement comes hot on the heels of news of its first Egypt resort property in the popular Red Sea tourist destination of Sahl Hasheesh, close to Hurghada. The 277-room TIME Royal Hotel will occupy a prime position off the Sheikh Rashid Road with easy access to popular luxury retail hub, Wafi Mall, and a 10-minute drive from Dubai International Airport.Under development by Awtad Investment Company the AED200 million hotel is set to open in 2016 and will offer guests a choice of two restaurants, a coffee shop, fully-equipped gymnasium, swimming pool, spa and 684-square metres of stateof-the-art meeting space.The new Wafi location will complement our existing properties which are located at opposite ends of the city in Barsha/TECOM and Al Qusais, and will also add much-needed room stock to the Oud Metha area which is home to Dubai Healthcare C i t y, ” s a i d M o h a m e d Aw a d a l l a , C E O , T I M E Hotels.Dubai plans to position the emirate as a global medical tourism destination by 2020 with the Dubai Health Authority (DHA) targeting 500,000 medical tourists with expected revenues of AED2.6 billion. To support this ambitious strategy it is imperative that Oud Metha’s hospitality capacity is enhanced as the area is currently underserviced in

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terms of hotel rooms,he added.The DHA is targeting a broad spectrum of treatment-seeking visitors including nationals from the GCC countries and South Asian medical tourists, which, according to Awadalla, is a fit with TIME Hotels’ own sales and marketing strategy. We will also add more value

AL IBRAHIM INVESTMENT GROUP TO OPEN US$5 BILLION PURSE TO PROSPECTIVE INVESTORS AT CITYSCAPE Leading Saudi investment and development company makes Cityscape Global debut ahead of US$480 million REIT announcement as it looks to partner up on local and regional real estate portfolio development including substantial land bank opportunities By Qadeer Ahmad Siddiqui Dubai UAE: i y a d h headquartered investment and development company, Al Ibrahim Investment Group, will participate as a firsttime exhibitor at Cityscape Global 2014 with a SAR 5 billion Ryal (US$1,333 million) investment purse and the goal of developing long-term strategic partnerships to grow its real estate portfolio.Owned by Sheikh Abdul Aziz Bin Ibrahim Al Ibrahim Chairman of the Group, the group already has a healthy portfolio of active regional real estate projects plus a substantial land bank that includes a prime site in Egypt.According to Fahad bin Abdul Aziz Al Ibrahim, Vice Chairman of Al Ibrahim Investment Group, the company is looking at various asset classes opportunities from residential and commercial projects through to hotels and other specialist sectors.We already work with an astute group of international investors from across the Kingdom as well as Egypt, Tunisia, France, Germany and the UK, and our future vision is to set up a series of investment funds encompassing both domestic and international projects, in alliance with equally visionary partners across a variety of industry sectors,he said.Al anwa for Investment & Real Estate Development, the company’s real estate arm, will reveal details of its latest real estate investment trist (REIT) at Cityscape Global, which will be one of the largest private REITs in the KSA valued at SAR1.8 billion (US$480 million). With an established track record in the GCC real estate sector including the establishment of REITs, residential project development and tourism and trade-related endeavours, Al Ibrahim is also keen to ensure that its projects deliver in terms of adding value to the communities where they are located and the local economy.If we use Saudi Arabia as an example

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where, as an investor, developer and landlord, we already own projects in strategic locations including Riyadh, Mecca and Jeddah province, it is a fundamental part of our mandate that we provide strong returns on investment for our partners as well as benefit the local c o m m u n i t y a n d economy,he said.The Al Ibrahim Investment Group umbrella also includes the Saudi Egyptian Company for Tourism Development, which owns some of Cairo’s most prominent hotels including the Grand Hyatt, plus an exclusive River Nile location (Investment lands) and a number of plots in Cairo and at Hurghada on the Red Sea coast. It also owns and operates two luxury hotels in the popular Tunisian resort of Sousse, through its Saudi Tunisian Investment and Development company subsidiary, as well as ownership of a 100,000square metre plot of prime coastal land that is ready for development as a signature mixed-use residential-meets-tourism project.At the moment we are preparing for the imminent launch of a number of schemes focusing on quality and added-value services for our projects and existing developments in the Central Region of the Kingdom, which will contribute to maintaining a balance between supply and demand, and meet the needs and desires of the market,” said Salman bin Abdullah bin Fadilah, G e n e r a l M a n a g e r, A l Inwa’a.He also noted that the company intends to launch a new investment project located on the King’s Road in Jeddah in addition to an integrated services residential scheme in the north of the province. Al Anwa has also started work on a preliminary study and design concept for an ‘under-wraps’ project for the Jeddah Corniche.

ICONS COFFEE COUTURE LAUNCHES A NEW RANGE OF SKINNYLICIOUS DESSERTS By Qadeer Ahmad Siddiqui Dubai UAE: CONS Coffee Couture, a German coffee shop concept, located in Souk Al Bahar, introduces new Raw Vegan Desserts and gluten free additions to their menu, made without any refined sugar, the range is designed to enable everyone to enjoy sweets without feeling guilty.The Hollywood Diet menu, at ICONS Coffee Couture,

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created to allow one to shine from within, will now include more ‘healthy’ sweet offerings, especially created by the German executive chef, Lara Allegra Lange. Lara has worked for well-known companies in Germany and Dubai and has now joined ICONS, alongside renowned pastry chef Stefan Kopetz, to drive the sweet change forward. The new additions include: Raw Chia Cereal Bars Ingredients Dates, walnuts, chia, hemp, flaxand pumpkin seeds.Made with plenty of Super-foods,

power of Oats and Chia Seeds and without any flour and butter, this muffin is a wonderful source of protein and chocolate indulgence. Order it hot to enjoy a

molten chocolate goodness. (Flour-free, Fatfree, Sugar-free) Protein Choco Bites Ingredients Plant based protein, oats, yogurt, almonds and cocoa.This irresistible energy bite is baked with protein powder, oats and Chia seeds for the perfect protein boost. These energizing chocolate bites are the perfect snack before or after your workout. Its unique flavor adds a delightful taste, making it an apt serving for the health conscious

investors very confident of the future growth prospects. Our team has decades of experience in launching and managing some of the big projects in Korea, USA, India and Pakistan and now our to the market with two rooms endeavor is to bring high per floor at our new Wafi quality affordable living to property specifically Dubai. We felt it was the best designed to be handicaptime to enter the Dubai real accessible; which is a first for estate and catch up with the the city and a unique selling m o m e n t u m ” , s a i d M r. point for the promotion of Parminder Singh Sehgal, Dubai as a leading Executive Chairman, Park destination for medical Investments.JVC is tourism,he said. The hotel experiencing a surge in will also be wheelchair demand as it reflects a friendly with ramps sited growing trend towards throughout its major public accessibility, convenience areas and with adapted and cost-effectiveness. It is elevator access.TIME Royal one of the last remaining the Raw Chia Cereal Bar is people. (Protein, SugarHotel’s convenient location areas in main Dubai where l o a d e d w i t h c a l c i u m , free) along one of the city’s main there is significant scope for proteins, healthy fats, and Raw Chocolate Brownie thoroughfares also makes it new as well as future fiber. This tempting cereal Ingredients Delightful a good option for guests construction activity with bar serves as a perfect Dates, Almonds, Walnuts, needing to be within a short some enchanting corners meal during breakfast or Cocoa Powder, Coconut drive of the embassies coupled with affordability and snack time. (Raw, Vegan, and Vanilla district, Dubai’s financial hub connectivity it surely is gaining This scrumptious looking Gluten-free, Sugar-free) and major leisure attractions popularity as one of Dubai’s raw chocolate brownie is Cookie Shots such as Dubai Mall, Burj favorite community. Each villa Ingredients hazelnut flour enriched with vitamins and Khalifa and the historic unit at our project is designed glazed with chocolate and minerals and is made from Dubai Creek.The addition of on a grand scale offering filled with fresh hot milk of h e a l t h y , d e l i c i o u s Wafi will boost our collection substantially more floor space your choice!Invented in ingredients. The taste gets of UAE hotels and hotel than other comparable New York, Cookie shots richer with every bite and a p a r t m e n t s t o e i g h t developments. Construction served at ICONS are a leaves one wanting more. properties, and with a work on the project has m o d e r n s p i n o n t h e (Raw, Vegan, Sugar-free, pipeline of five further already started and expected traditional milk and cookies. Gluten-free) properties in Abu Dhabi, to be completed by first An inverted combination of The Desserts at ICONS are Doha and Egypt, we are on quarter of 2016. Alongside, pouring milk in the cookie coupled with convenient target to reach our goal of 13 we have also signed contract cup brings with it flavors of icons labels including properties by 2016,” for projects’ sales and hazelnut that only gets vegan, protein, low carb, remarked Awadalla. marketing with firms like better with the chocolate raw and sugar-free, which Rocky Real Estate, Allsopp & glaze and fresh hot milk as will enable our customers to Allsopp, Smith and Ken, Alif p r e f e r r e d . A n a p t make more informed UAE STARTUP ENABLES BUSINESSES TO Properties, 3G Real Estate combination makes it one of choices and chose the and luxury homes. Our HARNESS THE POWER OF THE CROWD the must-haves at ICONS. perfect dessert for them!” product offering is quite C h e e r s ! ( G l u t e n - f r e e , said Elena Weber, former, unique with its unmatched international model and Sugar-free). quality together with the best By Qadeer Ahmad Siddiqui Fat Free Chocolate Muffin founder of ICONS Coffee payment plan, added Mr. Dubai UAE: Ingredients Oats, Dark Couture while introducing ask Spotting FZ-LLC, Singh. Chocolate, Chia Seeds, the new menu. a Dubai-based tech Cocoa Powder, Yogurt and For more information on RECONYA AT INTERNATIONAL BUSINESS startup just launched h o m e m a d e A p p l e ICONS Coffee Couture, BALANCE CAFÉ INTRODUCES a platform that leverages the WOMEN’S GROUP, UAE Cinnamon Sauce topped please visit the website: concept of crowdsourcing to NOURISHING Tanya Schober talks on challenges and http://meeticons.com/ or with Chocolate Chips help companies improve GRAB-AND-GO MEAL COUNTER opportunities of working women This Rich and sticky, but log on to the Facebook their retail performance. The u n b e l i e v a b l e h e a l t h y page to know more smartphone app actually By Qadeer Ahmad By Qadeer Ahmad Siddiqui landscapes to deliver results chocolate Muffin is too good https://www.facebook.com/ pays people to help Siddiqui Dubai UAE: Dubai UAE: in complex and volatile to be true. Loaded with the iconscoffeecouture businesses.Karim Aly, CEO ime-strapped a n y a S c h o b e r environments while nurturing and co-founder of Task modern lifestyles addresses members of a n d b u i l d i n g l o n g - t e r m RELAX! DON’T DO IT. Spotting describes it as “a are increasingly the International invaluable strategic Ba Restaurant & Lounge Welcomes back the simple way to connect leading to imbalanced Business Women’s Group at relationships. businesses looking to get Most Totally Radical Night in Town! meal patterns. Aiming to the Dubai World Trade Centre Reconya, an advisory, project real-time market information reverse this trend, during an interactive session management and investment By Qadeer Ahmad Siddiqui fresh blackberries, lemon with smartphone users who Balance Café, the unique on Foreign Dubai UAE: juice and a drizzle of are ready and able to nutrition and wellness Professional he UAE’s favourite blackberry liqueur. Let’s provide it”. Through its Women in an throwback dance hear it for the girls (and network of app users (‘the international party Simply Retro is boys) who just want to have crowd’) who complete context. Her back as of Friday 19th fun on a glittering dance simple tasks at the places in real-time – all at the touch talk was about September. Following its floor as Bâ Lounge’s they go to everyday like of a button. That’s a t h e successful pre-Ramadan specialist DJ spins groovemalls, retailers and powerful proposition.” says challenges, launch at Bâ Restaurant & y o u r - h e a r t - o u t 8 0 ’ s restaurants, Task Spotting is Dirk Stevens, Head of opportunities Lounge, guests are invited f a v o u r i t e s . S p a n d e x , set to give companies a Business Development and a n d k e y Balance Café ensures that to pay tribute to everyone’s backcombed hair and whole new perspective on co-founder. With Task takeaways all ingredients used in favourite decade, the 80s - bright eye shadow are a what’s actually happening Spotting, companies are faced by each recipe are carefully in all its glory! Prepare for m u s t f o r a n o - n o on the ground. The crowd able to receive results in professional handpicked by its resident your monthly time travel; notoriously good time at Bâ completes these tasks, days, rather than weeks or w o r k i n g firm based in Bavaria - which could range from experts to restore months. Owing to females around the globe and Germany’s home to leading harmony and balance to mystery shopping to retail smartphone technology, h e r s u c c e s s s t o r y i n companies such as BMW, the body, mind, and soul. audits, directly on their businesses can also receive Germany.Tanya is a multi- MAN, Siemens, EADS and The Café’s a la carte menu smartphone in exchange for photos, videos and audio to lingual International Business many more, has stepped in to is also popular for its cash rewards. augment the information, concept from Landmark Expert experienced in p r o v i d e a s e a m l e s s , selection of healthy food Task Spotting is the first app meanwhile, everything is Group, has introduced a I n t e r n a t i o n a l S a l e s , professional, qualified and platters. Meanwhile, the of its kind in the Middle East GPS-verified to ensure h e a l t h y i n i t i a t i v e t o Marketing and Business licensed service to non-EU cooking classes at and is poised to disrupt the accuracy. promote its mandate of Development. Having highly nationals around the world. Balance Café teach market research industry. Businesses today need to eating right - the ‘Graba d a p t a b l e p e r s o n a l The company is run by Tanya members to recreate their Up until now, businesses make informed decisions and-Go’ meal counter.The characteristics combining Schober, a German national meals in the comfort of have had to rely on research faster than ever before in new menu includes a astute business acumen and who leverages her own their own homes, making it houses to gather their order to remain competitive. selection of wholesome f o r e s i g h t , s h e w o r k s expertise, transparency and convenient for them to market information. Being able to gain a salads, fresh sandwiches, s e a m l e s s l y a c r o s s t h e highly effective European maintain their healthy However, data accuracy and perspective through the lean proteins, and healthy international business n e t w o r k a n d timeliness are both major diets round the clock. eyes of the consumer and treats. Customers can competencies in points of concern and the Additionally, the Café dust off the shoulder pads, Lounge. Guests born in the hear feedback in real-time is n o w p i c k t h e e x a c t supporting Non – archaic pen and paper offers personalized meal s t r e t c h o n t h e n e o n 8 0 ’ s r e c e i v e t w o invaluable. Testimony to this ingredients of their salad, EU nationals in based process is awkward plans based on customer legwarmers and prepare to complimentary drinks. So fact is that Task Spotting has add in proteins of their a c q u i r i n g E U in its execution. Task preferences. These are party like its 1980.Bâ wake me up before you goalready secured a number of choice, and top off the R e s i d e n c y , Spotting harnesses mobile prepared according to the Restaurant & Lounge offers go! anchor clients eager to pilot creation with healthy N a t i o n a l i t y , technology to solve this real individual’s digestive retro décor and nostalgic Simply Retro kicks off from the platform. dressings. Organic salad R e l o c a t i o n , business issue, eliminating capability and body type touches including disco 7 . 3 0 p m . F o r f u r t h e r The Task Spotting app is combinations such as P e r m a n e n t many of the traditional based on the principles of balls, projections of the 80’s i n f o r m a t i o n o n B â free to download and is Quinoa and Chickpea Residence, Skilled challenges.Imagine being Ayurveda. Balance Café is best films and giant Rubik’s Restaurant & Lounge, l e a s e available for both iPhone: Salad with Salmon and e m p l o y m e n t able to reach out to located on the third floor of Cubes. Bar staff are ready p http://goo.gl/4wx1bf and Bulgar with Chicken are opportunities and thousands of consumers, Oasis Centre. For further to entertain with Tom visit:www.dineatba.com A n d r o i d : already being rated as B u s i n e s s ask them for the information queries, please call 04- Cruise-style tricks over F a c e b o o k : classic cocktails including a facebook.com/dineatba http://goo.gl/XPpsc8. customer’s top choices. i n v e s t m e n t you need and receive it back 5154051. delicious Bramble with opportunities azad news uae.azad news uae .azad news uae azad news uae.azad news uae azad news uae azad news uae.azad news uae .azad news uae azad news uae.azad news uae azad news uae azad news uae. (pg3)

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DUBAI FESTIVALS AND RETAIL ESTABLISHMENT LAUNCHES PIONEERING COVENTURE INITIATIVE TO STIMULATE THE DEVELOPMENT OF WORLD CLASS CONSUMER EXPERIENCES FOR FESTIVALS Global brands and established home grown business owners will be awarded grants for the delivery of innovative events and experience concepts that enhance the emirate’s retail and tourism offering. Azad News UAE 15-21September 2014, 20-26 Dhul-Qi'dah Email:azadnewsuae@yahoo.com Mob:00971 56 118 6007

MERCATO ANNOUNCES THE LUCKY WINNERS OF DSS GRAND PRIZES By Qadeer Ahmad Siddiqui Dubai UAE: ercato, located on Jumeirah Beach Road, recently announced the names of the two lucky winners of the mega D u b a i Summer Surprises ( D S S ) promotion, held as part of the monthlong summer festival, organized by the Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (DTCM), and organizers of DSS.The draw was held on 7 September at Mercato in the presence of officials from D u b a i E c o n o m i c Development (DED). As part of their grand prizes, Mr. Adel Rajab Abdul Wahab Ahmad from Kuwait took home a gorgeous white GMC Yukon Denali (2015 model) and Mrs. Neda Khaji of

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Iranian nationality won a family mini-break in Salalah, Oman at the Rotana Hotel and return flights for a family of four. The winners, who said they enjoyed the wide range of D S S festivities at Mercato with their families, thanked t h e organizers for the promotion a n d expressed their excitement on winning the incredible prizes. Nisreen Boustani, PR Manager of Mercato and Town Centre Jumeirah, said:The 17th edition of DSS was a hugely popular event at Mercato and resulted in an overwhelming success, with thousands of people indulging in great shopping offers, quality entertainment, in addition to an exciting shop and win promotion. We look forward to another exciting summer in 2015.

‘GAZELLES IN THE CITY’ ART EXHIBITION OPENS TO ENTHUSIASTIC RESPONSE AT CITY WALK Exhibition Features Majestic Sculptures by Local and International Artists Including Her Highness Sheikha Alyazia Bint Nahyan Bin Mubarak Al Nahyan By Qadeer Ahmad Siddiqui Dubai UAE: ITY WALK, the outdoor lifestyle concept by Meraas, today raised curtains on an innovative art exhibition titled

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‘Gazelles in the City’, a firstof-its kind exhibit in Dubai.Running until 3 October, the eclectic art event features a unique collection of gazelles in a range of hues embellished with graphics and patterns. Showcasing 11 sculptures created by local and international artists from Art Hub Abu Dhabi, each gazelle has been distinctively designed to reflect the sculptor’s intricate craftsmanship.Her Highness Sheikha Alyazia Bint Nahyan Bin Mubarak Al Nahyan, Nassim Al Majed and Mohammed Al Astad are

QASR AL HOSN Nationality:UAE Artist Name:Maysoon Masalha and Bassam Al Selawi Gazelle Theme:OASIS OF COEXISTENCE

Nationality:Jordan Artist Name:Michel Bizet G a z e l l e T h e m e : P O LY C H R O M I C SHADES Nationality:France Artist Name:Mohammed Saad Gazelle Theme:LE RÊVE Nationality:Egypt Artist Name:F.man Gazelle Theme:GAZELLE 3D Nationality:Belgium Artist Name:Jose Moreno Aparicio Gazelle Theme:ORYX, EN LA SELVA Nationality:Bolivia Artist Name:Nassim Al Majed Gazelle Theme:ALZAINA Nationality:UAE Artist Name:Vinita Karim Gazelle Theme:THE ARABIAN GAZELLE Nationality:Sweden-India Artist Name:Nasser Palangi Gazelle Theme:GOLD AND BLUE PATTERNS Nationality:Iran-Australia Artist Name:Lydia Hoffnungsthal Gazelle Theme:MOVE ON, CALMLY UNITED Nationality:Germany Artist Name:Mohammed Al Astad Gazelle Theme:HIDDEN GHAZAL Nationality:UAE

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SCHNEIDER ELECTRIC’S NEW SMARTUPS ON-LINE IS FIRST SINGLE-PHASE RANGE WITH UNITY POWER FACTOR CAPABILITY By Qadeer Ahmad Siddiqui Dubai UAE: chneider Electric, a leader in energy management and critical power supplies, has announced its new 5-10kVA Smart-UPS On-Line range. The 6-10kVA units are the company’s first singlephase UPS range to feature unity power factor capability,

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while the 5kVA UPS offers 0.9 power factor. The new Smart-UPS On-Line delivers efficient power quality and performance in a compact footprint. Its flexible design allows the units to be configured for rack-mounted or free standing applications, making the new UPS easy to install, operate and service in almost any environment. The range is complete with an embedded network management card enabling further accessories and communication options to be conveniently added.Bill Manning, VP Business Power Solutions Schneider Electric said: “With the rising cost of energy and concerns over efficiency, IT and facility professionals are keen to minimise waste by ensuring a better fit between infrastructure and load requirements. Our unity power factor UPS reduces waste as well as complexity while focusing on power protection.Ideal for a range of applications, from network and server rooms to branch offices and secure power uses, the new APC Smart-UPS On-Line utilises double conversion, on-line topology. This design, in which the inverter continuously provides regulated power output, enables the UPS to protect equipment that is not resilient to the slightest break in voltage or variations in frequency (e.g., devices with linear power supplies which are ubiquitous in the process and control industries). H o w e v e r, s i n c e m o s t computer and networking equipment can easily ride through small voltage

breaks (>20ms), SmartUPS On-Line can also be operated in a high efficiency operating ‘green’ mode. In a steady state, double conversion operations are bypassed to enable up to 97 percent UPS efficiency*. Not only does this reduce power use and cost, but also regulates the cooling required as units create fewer heat losses. Lower heat also leads to longer life of key components such as batteries.A graphical LCD

with multi-colour backlight provides a real-time, at-aglance display of UPS status. The LCD also provides diagnostic and log information that that may be helpful in identifying power issues before they result in any downtime. To enhance efficient operations and energy monitoring, the units also feature a built-in Energy Metre. The new Smart-UPS On-Line range also features Intelligent Battery Management with Predictive Battery Replacement that continually adjusts to enhance battery life, enables users to check the health of each battery (including those in external packs) and provides the most advanced warning that a battery needs to be replaced. In the event of a failure, a user interface enables the specific battery to be easily located and recommends if the user should replace other batteries at the same time. Batteries can be replaced with no interruption to operations.The new range has been designed to enable fast recharge, providing high uptime in installations where chronic power problems may result in multiple successive power outages within a short period. Additionally, the UPS can operate with or without a charged battery to guarantee load restart once utility power is restored.The Smart-UPS online range comes with a three-year warranty, and is available across the Middle East and Africa. For more details, please visit www.schneiderelectric.com and www.apc.com

PLME-DUBAI 2014 (14-16 SEPTEMBER) TO BE MAJOR RETAIL BUYING EVENT By Qadeer Ahmad Siddiqui Dubai UAE: LME Dubai opens next week in Dubai with a strong line up of international FMCG product s u p p l i e r s a n d manufacturers.PLME is the region’s only dedicated trade show for retail buyers focusing on own-brand consumer goods and the event continues to grow as an important trading event for senior retail buyers and business owners.For the first time this year the event will also feature a strong collection of home wares, appliances and household goods in the new H&HA village.Developing new own-brand product lines represents a profitable and growing business area for many retailers and PLME aims to bring new suppliers and potential partners into the region alongside some of the sector’s best-known names.As well as buyers from the UAE and neighbouring Gulf states, visitors will attend PLMEDubai from western Asia and Africa.Staged at the Dubai World Trade Centre PLMEDubai will feature products

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in every consumer goods category - from food and beverages, cosmetics, cleaning products and fashion items to household supplies.Event organiser Justin Boutros, CEO of Channels Exhibitions, says the show is an important meeting point for retailers and brand developers who want to bring fresh, high quality product lines to the market.With such strong growth in household numbers this is a great time for product suppliers and brand developers to win business in the retail markets here. http://www.privatelabelmidd leeast.com/For further information, please contact the PLME-Dubai team at Channels Exhibitions, PO Box 55254, Dubai, UAE. Tel: +9714 2824737; Fax: +9714 2825757

By Qadeer Ahmad Siddiqui Dubai UAE: ubai Festivals and Retail Establishment ( D F R E ) h a s launched a pioneering new initiative to stimulate the development of world-class consumer experiences in Dubai. The “Premiere Retail Events” (PRE) initiative involves the establishment of a multi-million dirham fund to provide support to both global and homegrown brands to innovate new outstanding experiences that enhances the existing retail and tourism offering of the emirate.The first set of grants will be provided to

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companies who devise ideas for the landmark 20th edition of Dubai Shopping Festival (1st January 1st February 2015) and will grow to become a longerterm initiative to support retail innovation during festival periods all year round. The grant will be the basis of a co-venture between DFRE and the a w a r d e d c o m p a n y. Announcing the new

initiative, H.E. Laila Mohammed Suhail, CEO of Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (DTCM), said: “Dubai is a centre for worldclass creativity and thinking and DFRE will partner with global brands and major homegrown businesses to bring amazing and innovative event ideas to life. Dubai has the perfect retail environment and flexible infrastructure to stimulate unique commercial concepts that could range from major live events to “pop-up” stores, experiences or citywide showcases, all of which will add to the emirate’s existing world-class offer. Each grant will be made to companies that set new global benchmarks for ideas, impact and inspiration.The initiative is encouraging global brands and well established home grown business owners to think about events that would have a game changing impact on the consumer

experience in Dubai. Global Examples of such innovative projects include the PepCity initiative by Pepsi to support the Super Bowl or the ITunes 30-day Music Festival created in the UK earlier this year To succeed and be awarded

a grant and Co-Venture status by DFRE, the concept behind the proposed experience needs to be either a first in the world or at least a first in the region. The ideas that are submitted will go through a rigorous evaluation process and DFRE intends to focus its partnership to a select number of concepts – ensuring each can get the maximum support required

and have a real impact on the public through its individual creativity, size and innovative approach. H.E. Laila Mohammed Suhail, continued, “We view the launch of this initiative part of the evolution of the festivals and retail sector development in Dubai. The “Premiere Retail Events” initiative will leverage DFRE’s accumulated experience to drive the next level of growth in these two sectors”Dubai Shopping Festival is the biggest retailing event of the year in the country and the region and this is why we felt the 20th anniversary would be a fantastic showcase for innovation. We are looking forward to welcoming some tremendous ideas that can be the basis of longer-term customer experiences and add a new dimension to the shopping and visitor experience this January. It will also add just one more amazing reason for visitors to come to Dubai.” H. E. Suhail concluded.DFRE is inviting interested companies to contact them to find out more about the opportunities offered by the initiative and how they can develop and submit ideas that can potentially receive grants and Co-Venture status in the future. To participate companies can: Submit their proposals directly to pre@depe.ae

CRYSTAL LAGOONS DEBUTS IN US$ 4 BILLION MEGA PROJECT IN SAUDI ARABIA Largest of its kind in the Kingdom, 8 hectare lagoon project in the new Prince Sultan Cultural Centre flagship mixed-use community; Jeddah site already under construction ahead of 2020 launch as company grows portfolio on back of recent Oman and UAE project signings By Qadeer Ahmad Siddiqui Dubai UAE: he campaign gives f o o d i e s a n d connoisseurs the opportunity to celebrate the varied offerings of the Group, which has over 37 food and beverage outlets that are designed to please the most obstinate palate.‘Dine & Dream’ requires visitors to register o n l i n e o n www.dineanddream.com. After enrolling, guests will have access to a 20% discount on their final bill. Dining options are almost endless and customers will also be entitled to enter a weekly draw where they will stand a chance to win a weekend stay for two nights, inclusive of breakfast and an Emaar Gift Card with a value of AED 350. With every AED 50 spent throughout the promotion period, guests increase their chances of winning. Among the participating properties are: The Address Downtown Dubai, The Address Dubai Mall, The Address Montgomerie Dubai, The Address Dubai Marina, The Palace Downtown Dubai, Vida Downtown Dubai, Dubai Polo & Equestrian Club, Dubai Marina Yacht Club and Arabian Ranches Golf Club, and numerous Lifestyle Dining venues, each providing guests with a timeless escapade. Some of the participating outlets include: CUT by Wolfgang Puck, The Address Downtown Dubai Renowned for its awardwinning, new generation American steak, at CUT by Wolfgang Puck at The Address Downtown Dubai, guests can expect

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innovation at every level through a range of innovative and unique dishes. The menu includes a modern twist classic American steak from prime and wet-aged beef to shellfish. Zeta Restaurant / Lounge, The Address Downtown Dubai: For an Asian fusion of culinary delights head to Zeta Restaurant / Lounge for an extensive choice of tapas – from traditional and contemporary Japanese cuisine to Wagyu and Lamb Chops, fresh off the grill. Guests can also savour an unmatched menu of beverages and ‘ubertails,’ large-sized soft and select concoctions. Asado, The Palace Downtown Dubai: The lively Argentinean Grill located at The Palace Downtown Dubai, offers dining in a truly idyllic s e t t i n g . A s a d o o ff e r s premium meat cuts prepared on a ‘Parrilla’, an open grill in the centre of the restaurant giving visitors choices of an a la carte menu and a set menu, each offering some of the finest Argentinean cuisine in the country. A large selection of traditional Argentinean beverages accompanied with music and live entertainment set the scene. Thiptara, The Palace Downtown Dubai: The contemporary Thai

restaurant allows guests to enjoy breath-taking views of the world’s tallest performing Dubai Fountain as well as the world’s tallest building, Burj Khalifa, creating the perfect setting for an evening of unmatched culinary experiences. 3in1, Vida Downtown Dubai: This trendy restaurant serves cutting-edge oriental cuisine. Its casual dining atmosphere is great for family and friends to enjoy a day or night out. Monty’s, The Address Montgomerie Dubai: Named after the golf legend and course designer, Colin Montgomerie, Monty’s is a fantastic place to relax by the 18th hole while having s o m e d e l i c i o u s international cuisine and drinks. Guests are encouraged to try the signature dishes including the Crab and Lobster or the succulent Black Angus Tbone Steak. What’s more, Monty’s offers a range of tasty delights that many can enjoy. Madeleine Café, The Address Dubai Mall: The Parisien style café and boulangerie will take guests on a French culinary journey with a slice of French chic, serving excellent coffee, pastries, baguettes and traditional French cuisine. Guests can also admire Dubai’s largest terrace offering magnificent

views of The Dubai Fountain and Burj Khalifa. Epona, Dubai Polo & Equestrian Club: With its edgy casual setting Epona restaurant is a family friendly venue for all ages. Located adjacent to the polo field, it offers a lit up backdrop in the early evening while riders practice. The terrace creates a picturesque atmosphere that complements the exquisite food choice. Aquara, Dubai Marina Yacht Club: With a backdrop of the shimmering lights of Dubai Marina, Aquara is the perfect venue to entertain business partners or to enjoy relaxing times with family and friends, offering a seafood-inspired menu with an Asian twist. Aquara offers guests a choice to sit indoors in a pleasant and cozy atmosphere, or unwind on the unforgettable al fresco balcony. Mazina, The Address Dubai Marina : This bustling restaurant serves an eclectic variety of Arabic, Asian and European dishes in an extravagant show kitchen. From wok hot Cantonese to Rotisserie, Mazina at The Address Dubai Marina caters to all. Date: Until October 31, 2014 For more information on participation or reservations, please visit: www.dineanddream.com.

LATEST GIFTS AND HOME PRODUCTS ON SHOW AT GIFTS & PREMIUM EXHIBITION, DUBAI

By Qadeer Ahmad Siddiqui thousands of professional t o s h o w c a s e t h e i r year it will be fantastic for Dubai UAE: visitors to the exhibition products.For corporate sourcing new products for among the local artists xciting new ideas for w h i c h i s a t h r e e - d a y buyers, the show also the home as well.This year’s showcasing their individual gifts, promotions, opportunity to source new focuses on branding ideas, exhibition will showcase a g a z e l l e a r t w o r k s a n d gifts and products from promotional items and number of companies in the masterpieces.International novelties will be on show at around the world.Gifts & giveaways.The latest gift region for the first time, artists include Maysoon D u b a i ’ s i n t e r n a t i o n a l Premium 2014 features a ideas:This is always a offering fresh ideas and Masalha and Bassam Al giftware exhibition, Gifts & wide variety of products p o p u l a r s h o w a m o n g o p p o r t u n i t i e s f o r Selawi, Michel Bizet, Premium-Dubai, 14th -16th ranging from artworks to retailers and corporate business.Free to attend for Mohammed Saad, F.man, September at the Dubai stationery, from locally- b u y e r s a n d w e a r e professional buyers only, Jose Moreno Aparicio, Vinita World Trade Centre.For the produced jewellery and expecting a strong turnout Gifts & Premium Dubai Karim, Nasser Palangi and first time this year the event luxury leather goods to again,” says Justin Boutros, takes place at the Dubai Lydia Hoffnungsthal.The will also feature home pens, watches, toys and CEO of event organiser World Trade Centre for sculptures are on display at wares, appliances and electronics.The new home Channels Exhibitions.Gifts three days only, 14th to 16th the promenade, CITY WALK. household goods in the new wares and appliances & Premium-Dubai a great September at the Dubai Artist Name:Her Highness H&HA village.Retailers, feature also brings a event for finding new gift W o r l d T r a d e Sheikha Alyazia Bint Nahyan traders and corporate n u m b e r o f l e a d i n g ideas that really appeal to Centre.www.giftsandpremi Bin Mubarak Al Nahyan b u y e r s w i l l a m o n g manufacturers to the region people and stand out. This um-dubai.com Gazelle Theme:LOCATING azad news uae.azad news uae .azad news uae azad news uae.azad news uae azad news uae azad news uae.azad news uae .azad news uae azad news uae.azad news uae azad news uae azad news uae. (pg4)

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AZAD BAZAAR PAKISTAN FASHION WEEK DUBAI SEASON 2

OPULENCE PRESENTS SEASON 2 GRAND FESTIVE AND FASHION CARNIVAL Exclusive Fashion Show Branding Opportunities

THE ABSOLUTE PLEASURE OF NATURAL LEATHER THE ABSOLUTE PLEASURE OF NATURAL LEATHER

INTRODUCING MY BURBERRY - THE NEW FRAGRANCE FOR WOMEN

GET YOUR TICKETS TO SEE GARY BARLOW LIVE IN DUBAI

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Azad News UAE 15-21 September 2014, 20-26 Dhul-Qi'dah 1435

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AZAD FASHION CASIO ANNOUNCES THE GCC-WIDE LAUNCH OF WORLD’S FIRST HYBRID GPS RADIO CONTROL WATCH Casio Middle East is proud to announce the launch of the world’s first Hybrid GPS and Radio Control timekeeping watch, the G-SHOCK GPW1000, across their outlets in the GCC. By Qadeer Ahmad Siddiqui Dubai UAE: recision-engineered to keep perfect time even in the most extreme of circumstances, the GSHOCK GPW-1000 features the world’s first ever hybrid timekeeping system that utilises both Global Positioning System (GPS) signals as well as radio wave time calibration signals from

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as many as six stations

across the world. By integrating these mutually complementing timekeeping systems, Casio has created an innovative timepiece that harnesses the power of technology to provide more a c c u r a t e t i m e measurement.We are very excited to unveil the revolutionary new G-SHOCK GPW-1000 in the Middle East,” said Tsuneo Nagai, Managing Director of Casio Middle East. "The GPW-1000 watch was developed to realize the ultimate in toughness through refinements in accuracy and durability drawing on Casio technology. The watch offers unsurpassed toughness combined with the world’s first hybrid time keeping system. From dense forest to desert dunes, in marine environments or surrounded by buildings or indoors, the GPW-1000 keeps accurate time anywhere in the world by

TISSOT GLAMOROUS A treat to the eye

EUPHORIA - FEMININITY TAKES SHAPE

By Qadeer Ahmad Siddiqui p o l i s h e d Dubai UAE: c a s e xceptional through its middle.Th femininity, elegance e result of and the beauty of its S A I N T lines, SAINT HONORE has HONORE combined the cushion ’s rigorous receiving GPS signals and shape with feminine style in aesthetic radio wave time-calibration a refined, graceful and values and respected knows i g n a l s . T h e w a t c h i m m a c u l a t e l y f i n i s h e d h o w, E u p h o r i a ’ s d i a l t i m e p i e c e . N a m e d features a number of Euphoria, the seductive attributes that affirm the powers of this two-tone feminine appeal of this polished steel watch are timepiece and will inspire evident.The completely new passion in those who behold Euphoria stands out at first its beauty. A prime example glance with the cushion being the 11 diamond hourshape and curved corners of markers that illuminate the its 35 mm case that will azure rim surrounding the attract the female eye. w h i t e m o t h e r - o f - p e a r l Women will be equally centre. These brilliant gems captivated by the pink P V D detailing, automatically receives the warm standard time-calibration c o l o u r radio waves where available. contrasting are held in place by claw At other times the watch w i t h t h e settings with a pink PVD receives positioning data m e t a l l i c finish, mirroring the stylised from a GPS satellite, the s y s t e m e m p l o y s h i g h - tone of the steel. A perfect f i g u r e 1 2 a n d t h e resolution map data to example of this elegant luminescent hands, adding determine the user’s location combination, the two-tone their supreme refinement to more precisely. Application of bracelet, made up of gently the piece. A beautiful ode to a variable data analysis curved links, sits perfectly on f e m i n i n i t y , t h e n e w technique to group regions the wrist for a supremely Euphoria, Swiss-made like with the same Summer Time comfortable wear, while the a l l S A I N T H O N O R E setting in the same time zone delicate grooves on the watches, will undoubtedly enables it to make quick, crown, topped with a black arouse much envy. accurate time difference onyx, are reflected in the adjustments.To compensate AN EBERHARD WATCH CHOSEN AS A for increased power SYMBOL OF TIME IN THE MUD AND consumption, the Casio GSHOCK GPW-1000 features GLORY FILM a new low-power c o n s u m p t i o n , h i g h - By Qadeer Ahmad Siddiqui represent the era”, says performance GPS LSI, as Dubai UAE: Mario Peserico, General well as a new shape of solar or over a century Manager of Eberhard & Co. cell with high-efficiency Eberhard & Co. “Founded in 1887 and one output.The Triple G Resist watches have been of the few that is still construction features a emblematic of human independent, ours was one reinforced construction to d e v e l o p m e n t , of the first companies to resist shocks, centrifugal accompanying us through p r o d u c e w r i s t force, and vibrations. A high our most significant events chronographs. At that time strength and durability as well as our daily lives. It owning a watch was a luxury carbon fiber insert band, and was for this reason that one only a few could afford and bezel with scratch-resistant of the Swiss Maison’s giving one of them was a coating ensure a level of watches was chosen to sign of love and the start of toughness to withstand the represent the historical an important bond between

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By Qadeer Ahmad Siddiqui Dubai UAE: he Tissot Glamorous certainly lives up to its name. It is a true lady’s watch with an elegance which can only come from a vintage design. The small oval 18-carat gold case, w h i c h encloses t h e mother-ofpearl dial w i th a minute t r a c k surrounde d b y beautiful old style Roman indices, further adds to the luxurious aspect of the t i m e p i e c e . T h e Ti s s o t Glamorous is the perfect watch if you are looking for something special, whether it is for a gift for a loved one or a real treat for yourself. This piece will most definitely convey class and sophistication to anyone who wears it. On the catwalk:The Tissot Glamorous has a highfashion feel to it. And like on any runway, you will see various models within the

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collection; some with diamonds, some without. The bracelets also vary depending on the model, to suit every woman’s unique style. They may prefer an all time-classic black leather strap, which will suit any occasion, or a pearlescent beige colour, for a more feminine touch. Tissot is proud to be able to offer watches such as the Tissot Glamorous that glint with real gold, yet still remain affordable. Features • Swiss Made • Quartz movement with battery end-of-life (EOL) indicator • 18K rose gold case with or without diamonds • Scratch-resistant sapphire crystal • White mother-of-pearl dial with Roman indexes • Water resistance up to a pressure of 3 bar (30 m / 100 ft) • Leather strap with standard buckle

ANIMALIER ALLURE: DISCOVER THE NEW DOLCE&GABBANA EYEWEAR COLLECTION

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harshest of environments.A next-generation HYBRID GPS Radio Control GSHOCK watch has evolved uniquely with full functionality in any region or time zone.

period of the First World War and used in Leonardo Tiberi’s film Fango e Gloria – La Grande Guerra (Mud and Glory – the First World War). Shooting for the film began at the end of May and it is a movie about the places, stories and first-hand experiences of the World War One Italian front on its o n e h u n d r e d t h a n n i v e r s a r y. P r o d u c e d jointly by Maurizio Tedesco for Baires Produzioni and Istituto Luce-Cinecittà, with the support of the Veneto Region and the sponsorship of Gruppo Ferrovie dello Stato Italiane, Fondazione FS and Eberhard & Co., the film was officially sponsored by the Italian Prime Minister’s Office and the D e fe n c e M i n i s tr y a n d received the high patronage of the President of the Italian Republic. The French TF1 channel Histoire has already purchased distribution rights. The film will be shot in Rivoli Veronese, at the foot of Monte Baldo, Verona, Villafranca and Siena. The main characters are played by Eugenio Franceschini, Va l e n t i n a C o r t i a n d Domenico Fortunato.A valuable Eberhard period watch will be given to the film’s main character, Eugenio Franceschini - who is playing an Italian army officer - by his fiancée (actress Valentina Corti) in the film and on his wrist the watch will bear witness to one of the most important events in the 2 0 t h c e n t u r y. W e were very pleased that the producers c h o s e a Eberhard w a t c h t o

the person giving the watch and the person receiving it. In 127 years of history our company has always put a high value on tradition and dedicated passion, research and attention to each and every detail in watch production, combining constant innovation with technical r e s e a r c h a n d development”.The watch used in Fango e Gloria, one of the first wrist chronographs produced by Eberhard & Co., was selected from the Maison’s collection of timepieces in its historical museum. It is a mechanical chronograph with manual winding, a hinged case back and bezel, bicompax chronograph movement with single-button control, enamel dial and tachometric scale. The film includes a striking, experimental mix of newly shot scenes and historical footage from the Italian historical archive Archivio Storico Luce, in a year in which is not only the anniversary of the war but also the archive’s 90th birthday. The first images in the archive caught the interest and the curiosity of the public at the Turin Book Expo. A special, detailed frame procedure was used to add colour and sound, a comprehensive technical historical film undertaking never seen before in Italy. This modernization procedure has restored the faces, landscapes, actions and atmospheres of the war to the public for the first time. And it is not simply a technical research process but also a dramatic one bringing the story to life for its public in the most realistic way possible. Fango e Gloria – La Grande Guerra will be released by LuceCinecittà next autumn.

THE WOMENSWEAR S/S15 SHOW – LIVE TODAY ON BURBERRY.COM

ROGER DUBUIS PRESENTS THE VELVET HIGH JEWELLERY IN PINK GOLD FOR THE FIRST TIME IN THE MIDDLE EAST By Qadeer Ahmad Siddiqui Dubai UAE: oger Dubuis, l e a d i n g manufacturer of fine Swiss watches of iconic style and extreme complications, presents the Velvet High Jewellery in pink gold, available for the first time in the Middle East, as a boutique exclusive at the brand’s E m i r a t e s To w e r s boutique.An absolute stunner resplendent in pink gold, the Velvet High Jeweller y is a veritable vision of beauty a n d style. F u l l y paved w i t h diamond s, this exquisit

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BORDEAUX IS THE NEW BLACK!

edition of just 28 pieces, the Velvet High Jewellery will be presented to watch connoisseurs in the UAE exclusively at the brand’s boutique in Dubai’s iconic Emirates Towers. As with every other timepiece emanating from the brand’s fully integrated Manufacture, the Velvet High Jewellery also proudly bears the Poinçon de Genève hallmark of watchmaking excellence. Velvet High Jewellery in pink goldCase: Ø 36mm, pink gold, fully paved with 136 baguette-cut diamonds (5.99 cts) Dial:Fully paved with 136 b a g u e t t e - c u t d iamonds(4.15 cts) invisible setting. Flange set with 64 brilliant-cut diamonds (0.24 ct). Roger Dubuis logo metallised on the sapphire-glass. Gemstones: 366 diamonds. (135 on the case, 64 on the flange, 136 on the dial, 1 on the crown and 30 on the clasp). Carats: 12 cts approx. (5.99 cts on the case, 0.24 ct on the flange, 4.15 cts on the dial, 0.13 ct on the crown and 0.75 ct on the clasp) 2 x 0.50 ct approx. on the decor. Water resistance: 3 BAR (30 m) Strap: Black genuine alligator strap Clasp: Pink Gold adjustable folding buckle set with 30 baguette-cut diamonds (0.75 ct) Production: 28 pieces Certification: Poinçon de Genève RD821 Movement Self-winding mechanical movement, 11½’’’, 33 jewels, Finely adjusted in five position, Rhodiumplated, “Côtes de Genève” decoration. Specific features: Hours and minutes Number of parts: 172 Height: 3.43 mm Frequency: 4 Hz (28,800 vph) Power-reserve: 48 hours Roger Dubuis Boutique details in UAE The Boulevard at Emirates Towers, Dubai Tel: +971 4 325 2211 The Galleria at Sowwah Square, Abu Dhabi Tel: +971 2 622 7807

e timepiece is testimony to the unrivalled expertise of Roger Dubuis. It is a magic blend of technicality and preciousness, with 366 ECCO UNVEILS PREMIUM CONCEPT STORE diamonds arranged in AT THE DUBAI MALL invisible settings that seem to magnify the precious stones that total By Qadeer Ahmad Siddiqui Dubai UAE: approximately 12 carats. anish footwear and leather goods brand ECCO recently A total of 135 diamonds unveiled their new premium concept store at the Dubai (5.99 carats) cloak the Mall. Only the second in the world, the new ECCO store case, mixing 24 sizes of features the signature Scandinavian aesthetic of the house, baguette-cut diamonds, using minimalist design in wood and stone finishing to capture with 111 others of 50 sizes the Nordic essence of the brand.To celebrate the opening, (5.25 carats) echoing VIPs and members of the fashion them on the dial. To THE BURBERRY TRENCH COAT - THEN and lifestyle press were invited to complete this truly an exclusive event to experience AND NOW exceptional piece, 2 cutthe new store as well as preview to-measure cushion ECCO’s Fall/Winter 2014 d i a m o n d s o f collection. Highlighting the approximately 0.4 carats importance of luxurious materials embellish the strap in the creation of each ECCO attachments and, as a final product, the affair also included a touch, the folding clasp leather workshop where guests radiates the fire of 30 had the opportunity to make their diamonds (0.75 carats). own pouch from various finishes, The femininity, glamour textures and colours of the and sheer sparkle of this brand’s famed calfskin. watch places it unmistakeably in the world of the Diva.The Velvet High Jewellery in pink gold is an exceptionally beautiful timepiece that is made for the wrist of the discerning woman of style and we are extremely pleased to bring it to the Middle East for the first time,” said Jean-Marc Pontroué CEO of Roger Dubuis.With a limited azad news uae.azad news uae .azad news uae azad news uae.azad news uae azad news uae azad news uae.azad news uae .azad news uae azad news uae.azad news uae azad news uae azad news uae. (pg6)

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DIAC AND ACADEMIC PARTNERS HOST NETWORKING EVENT TO SUPPORT $USD 8 TRILLION ISLAMIC ECONOMY VISION By Qadeer Ahmad Siddiqui Dubai UAE: ubai International Academic City (DIAC), part of TECOM Investments’ Education Cluster, brought together over 25 heads of universities and HR and training executives, who provided vital input and ideas at a networking event to discuss the next steps in achieving Dubai’s vision of becoming the global capital of the Islamic Economy.The academic experts and HR professionals, along with Dr. Khalid Abdul Aziz Mohammed Ali Jinahi, Advisor from the Dubai Islamic Economy Development Centre and Dr. Ayoub Kazim, Managing Director of TECOM Investments’ Education Cluster, came together to discuss the challenges and opportunities associated with transforming Dubai into the capital of the world’s Islamic Economy, as guided by HH Sheikh Mohammed bin Rashid Al Maktoum’s vision.Dr. Khalid Abdul Aziz Mohammed Ali Jinahi gave a detailed account of the seven pillars that have been identified in representing important sectors of the economy to achieve the ambition of establishing Dubai as the capital of the Islamic Economy. These include; Islamic finance,

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Azad News UAE 15-21 September 2014, 20-26 Dhul-Qi'dah 1435 Email:azadnewsuae@yahoo.com Mob:00971 56 118 6007 Edition62 pg7

VIRTUALIZATION ESSENTIAL TO KEEP UP WITH BIG DATA TRENDS IN UAE AND MIDDLE EAST IT Infrastructure Spending in Middle East and Africa Expected to Reach US$3.5 Billion in 2014: Gartner, Inc. By Qadeer Ahmad Siddiqui Dubai UAE: T infrastructure development must work in parallel to data storage efforts, a challenge many businesses in the region continue to face,according t o i n d u s t r y experts.Businesses in the UAE and the Middle East are making great strides towards Big Data, with hopes of better understanding the market, tracking trends, and developing effective sales strategies. According to the Middle East Top 10 ICT Predictions for 2014 by the International Data Corporation, Big Data deployments in the region are expected to progress from a pilot to a production phase this year. However, without the necessary IT infrastructure in place, they may never truly benefit from their efforts, said Savitha Bhaskar, general manager of Condo Protego, a leading data Storage and Security firm based in Dubai.

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“If an enterprise does not develop its ITmodelto cope with its growing data capacity, it may suddenly find that rather than progressing the business, all this information is becoming a burden and an additional cost,” said Savitha.Truly reaping the benefits of data collection depends on the approach organizations use to store, manage, and analyze all the valuable information they collect.Data virtualization is one of the most useful and costefficient approaches to storing and managing data. The method involves separating the hardware,

EVERSHEDS MAKES SIGNIFICANT MIDDLE EAST HIRE FOR CONSULTING BUSINESS Law firm Eversheds has bolstered its Middle East Consulting offering with the hire of Principal Management Consultant Shery Ramezanian. By Qadeer Ahmad Siddiqui Dubai UAE: hery is a MBAqualified business a n d l e g a l professional. She joins the firm from the Dubai office of the Huron Consulting Group.Following a successful legal career in the USA, coupled with a strong background in consulting, Shery brings with her focused skills in risk and compliance solutions, records management, legal strategy, team structures and project management. She is also vastly experienced in high-value transactions and deals.Eversheds Consulting, which was launched in September 2010 has to date made great strides in the consulting market, with clients including Disney, GE, Lloyds Banking Group and Volvo. The business also services high profile Middle East clients, including Abu Dhabi Airports Company, Al Jazeera, The Qatar 2022 Supreme Committee and the Qatar Foundation. The consulting division also includes Eversheds Agile, a freelance lawyer service, made up of lawyers who can assist and help supplement in-house teams.Commenting on her appointment Shery

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said:Working with both the firm’s Middle East offices and the UK team, I am excited about the potential for growth in the Consulting business across the Middle East. A more buoyant deal

market combined with tougher and more complex regulations means that our services to businesses will become more valuable then ever.” Graham Richardson, Head of Eversheds Consulting business added:Shery is a highly qualified individual with excellent business acumen. I look forward to working with her in order to service the consulting needs of our rapidly expanding Middle East client base.

the physical server on which data the data is stored, from the application that is using it. One clear example of data virtualization is the public / private cloud.Virtualization allows a business to outsource all its information to another location, which can then be accessed virtually from any front-end device,” Bhaskar explained. There are a number of clear benefits to this, including consolidation, the ability to store, access, and move d a t a f r o m multipleapplicationshomog enously;remote access, since all the information is stored in a central location; and resource allocation, giving enterprises the flexibility to shift data according to business needs.All of these factors ultimately lead to reduced costs, significant time savings, and an overall better use of resources so that businesses spend less time on day-to-day tasks and more time strategizing

and focusing on meeting t h e i r b u s i n e s s goals.Businesses across the Middle East are beginning to recognize this crucial link between Big Data and IT development. Spending on IT infrastructure, comprising s t o r a g e , s e r v e r, a n d enterprise networking equipment, in the Middle East and Africa is forecast to reach US$3.47 billion this year, a 4.1 percent increase from 2013, according to Gartner, Inc.The research firm reports that this spending will be driven by datacenter modernization efforts, coupled with new datacenter build out, by both local and international companies. Server is the biggest component of this infrastructure market, accounting for US $1.3 billion in 2014, and set to reach US $1.54 billion in 2017.This trend reaffirms that one of the most integral components to successful virtualization is a strong storage strategy. The two must work together,said

CARREFOUR MARKET NEW AL WASL ROAD STORE SET TO REDEFINE SHOPPING EXPERIENCE Carrefour Market launches premium shopping experience with new Al Wasl Road Store By Qadeer Ahmad Siddiqui Dubai UAE: arrefour Market by Majid Al Futtaim, today announced the opening of its new convenient store in the heart of Jumeirah one, on Al Wasl Road. This new store will be located inside wasl properties’ brand new wasl vita development, a mixeduse commercial and residential project.The new store in wasl vita will set the standard for a unique instore shopping experience that our customers can expect from Carrefour Market moving forward.” commented Franck Rouquet, Vice President Majid Al Futtaim Carrefour Market UAE, Qatar, Oman, Kuwait, Bahrain.The Al Wasl Road store introduces a host of new culinary delights and services that add to the already extensive product range. Customers can choose from a variety of fresh and organic produce as well as everyday essential household goods. They can pre-order fresh meat, fish, pastries and deli items in advance with the help of Carrefour Market team experts. Customers will also be able to place orders by phone at the new sushi bar, where their orders will be freshly prepared and delivered on demand. The brand new live on demand BBQ, Sharwama & freshly made pizza stations at the snacking section, will offer

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a wide range of snacks for lunch and dinner. As well as the introduction of a wide snacking selection and fresh food preparation station, Carrefour Market is taking its passion for culinary excellence even further by offering in-store cooking lessons by acclaimed culinary schools. An area of the new branch will be fully equipped with professional cooking equipment and customers can book their lessons that t a k e p l a c e i n store.Carrefour is a renowned retail name that has developed a reputation with Dubai’s residents for offering the widest selection of premium goods at attractive prices,” said Abdullah Ishaq, Head of Leasing, Wasl properties “Having a major supermarket chain will a p p e a l t o Wa s l Vi t a residential tenants as well as to residents and visitors to Jumeirah” Franck Rouquet added.Carrefour M a r k e t i n Wa s l Vi t a operates seven days from 08:00am to Midnight and features easily accessible free underground parking.The new Carrefour Market is representative of Majid Al Futtaim Carrefour’s commitment to continually enhancing its customers shopping experience and offers an exciting glimpse into the future of the brand with the addition of this 28th store to their UAE network.

Halal food industry, Halal tourism, Islamic digital economy, Islamic art and design, ensuring Dubai becomes the centre for Islamic economy standards and certification, and the international capital of Islamic information and education. For Dubai to grow into the capital of the Islamic Economy, and achieve this ambition by 2017, a vast number of skilled workers will be needed to serve each of the founding pillars. Findings from the recent Deloitte ‘Workforce Planning Study’ commissioned by DIAC, indicated that Islamic banking skills are in high demand from GCC banks, particularly at the entry level with 50% of the banks surveyed stating that they found it difficult to hire graduates, supporting the need for qualified graduates i n t h e s e sectors.Commenting, Dr. Ayoub Kazim, Managing Director of TECOM Investments’ Education Cluster, said: “Islamic finance is a central pillar in

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wide range of baked goods and beverages available at Dunkin’ Donuts outlets across the country has proved extremely popular and are well suited to the varied needs of the clientele, whether they are looking for a quick energy recharge after a hectic shopping trip or if they drop in for a more leisurely meal and a chat.A plethora of special offers and innovative products introduced over the years have also captured the imagination of the clients in

the UAE, especially those available over the holidays, Eid and Ramadan periods being well received by young and old alike.Dunkin’ Donuts has always put a premium on working closely with the community to best fulfil our customers’ needs,said David Rodgers, General Manager of Dunkin’ Donuts Middle East.We try to tailor our products to suit local tastes and are extremely pleased with the warm response we have received from across the country.Dunkin’ Donuts outlets in the UAE serve up a wide spectrum of popular products, including their wide variety of doughnuts, delicious hot and iced coffee, hot and iced lattes, cappuccinos, coolatta

slush drinks, munchkins and other baked goods and beverages.Beginning with a single restaurant in Quincy, Massachusetts, the Dunkin’ Donuts story has been one of epic success. Over the years the international quick serve giant, part of the Dunkin’ Brands Group headquartered in Canton, Massachusetts, has captured the loyalty of a worldwide following and is today present in over 33 countries and operates nearly 11,000 restaurants worldwide.

economy. At DIAC and DKV, we are dedicated to facilitating discussions that outline the educational requirements that we will face in the future in order to achieve the wider ambitions of the country. This is a smart and forward-looking approach to education – and it is one that ties back to Dubai’s overarching vision of developing a thriving, knowledge-based economy.Dr. Khalid Abdul

Aziz Mohammed Ali Jinahi, Advisor, from the Dubai Islamic Economy Development Centre commented: “As Dubai continues to strengthen its position as the capital of Islamic economy to achieve the vision of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, the public and private sectors are making phenomenal contributions through launching initiatives that boost the growth of the s e c t o r ’ s a l l i e d verticals.Dubai Islamic Economy Development Centre is committed to coordinating with various bodies and institutions to support and encourage initiatives that enhance Dubai's position as the capital of Islamic economy.As part of this priority, we are paying special attention to research a n d k n o w l e d g e development and are set to launch a series of educational projects specific to the various sectors of Islamic economy. We also aim to set up centres for research studies to build a body of work that enriches the new generation’s understanding of the Islamic economy.

MADAGASCAR ADDED TO AIR SEYCHELLES’ GROWING REGIONAL NETWORK The new services will be Air Seychelles’ fourth destination in a rapidly expanding regional network that includes Tanzania, South Africa and Mauritius By Qadeer Ahmad Siddiqui Dubai UAE: ir Seychelles (http://www.airseych elles.com), the national airline of the Republic of Seychelles, today announced the launch of direct flights to Antananarivo, Madagascar, commencing 3 December 2014.*The twice-weekly flights to the capital’s Ivato International Airport (TNR) will be operated using a twoclass Airbus A320 aircraft with 16 Business Class and 120 Economy Class seats.Madagascar is renowned for its extraordinary botanical and zoological attractions, in particular three UNESCO World Heritage Sites the rainforests of the Atsinanana, the Tsingy de Bemaraha Strict Nature Reserve, and the Royal Hill of Ambohimanga, the spiritual centre of the Merina people.The new services will be Air Seychelles’ fourth destination in a rapidly expanding regional network that includes Dar es Salaam, Johannesburg and Mauritius.Manoj Papa, Air Seychelles’ Chief Executive Officer, said: “We are thrilled to add Antananarivo to our global network, further cementing our position as the airline of choice in the

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I n d i a n O c e a n region.Madagascar is enjoying strong economic

connections to many of the islands in the Seychelles, in addition to destinations

growth from renewed foreign investment and surging ecotourism. Our flights will cater to the growing demand for business and leisure travel to what is the world’s fourth largest island.The route will boost trade and tourism in both directions, and in particular, be welcomed by the large number of Malagasy nationals living in

served by our fleet in the Middle East, Europe and Asia, as well as with our codeshare partners.The A320 aircraft will also offer over seven tonnes of weekly bellyhold freight capacity to and from Madagascar, which has a strong inbound and outbound cargo market. The airline expects to carry a mixture of perishables,

the Seychelles, who now have an easier way of visiting friends and family at home.Via our Mahé hub, we will offer guests coming from Madagascar great onward

mechanical spare parts and pharmaceuticals on the route.Joël Morgan, Seychelles Minister for Home Affairs and Transport and Air Seychelles Board

THE HUDDLE UNPLUGGED BAND CHALLENGE Live music challenge for local bands at The Huddle Sports Bar & Grill in Bur Dubai.

By Qadeer Ahmad Siddiqui Dubai UAE: very Tuesday night from 7 October to 25 November, local talents can take the stage to compete in the Huddle Unplugged Band Challenge for a shot at stardom. The finale will take place on 25 November with a grand prize of AED 4,000 in vouchers. In addition, every band participating will get their performance recorded on a unique Huddle CD.To enter your band in The Huddle Unplugged Band Challenge, please contact +971 50 4539727.Timings 8pm-10pm. Entry is free to the public. The Huddle Sports Bar & Grill, Citymax Hotel, Bur Dubai, Kuwait Street. For more information please contact +971 50 1007065 or visit https://www.facebook.com/thehuddlers

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Chairman, said the new flights were indicative of Air Seychelles’ successful turnaround, as well as the Seychelles’ importance as a new regional hub.The Indian Ocean is at the heart of our route network development, and we are delighted Antananarivo is now a part of the Air Seychelles network. It marks an important milestone in our regional expansion strategy.Earlier this year, the Seychelles and Madagascar signed a new Air Services Agreement, where enhanced provisions have directly facilitated the announcement of flights.The direct links to Antananarivo will create new opportunities for government, trade, tourism and cultural exchanges within the Indian Ocean, and through our global network, connect the region to the world.We also offer significant new schedule options for travellers, providing more choice and flexibility within the region, and making Madagascar ’s splendid treasury of culture, fauna, and flora more accessible than ever to holidaymakers, whether as a standalone destination or in combination with visits to other islands of the region, such as Comores, Mayotte, Mauritius, or Réunion.”

PRESTIGIOUS NEW INTERNATIONAL ARAB AWARDS LAUNCHED By Qadeer Ahmad Siddiqui Dubai UAE: he Arab Awards, a prestigious new global celebration of achievement and excellence for Arabs was launched today. The Arab Awards recognise outstanding achievements from within the global Arab c o m m u n i t y. O p e n t o individuals born in or with direct family origin from any of the Arab league countries, The Arab Awards highlight exceptional achievement across all disciplines of life from business to the arts, sport, culture and public service, rewarding success from across the world.The high profile Awards ceremony will be held at the Dorchester Hotel, Park Lane London on 14 October 2014 and is expected to attract an exceptional list of guests to g a t h e r, s u p p o r t a n d celebrate worldwide Arab excellence. The Arab Awards is a new initiative created by businessman Paul Sagoo the founder of the highly successful Asian Aw a r d s . G u e s t s a t t h e prestigious gala ceremony including international business and community

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OVER 11 MILLION FACEBOOK LIKES UNDERLINE WIDESPREAD ACCLAIM FOR DUNKIN’ DONUTS ACROSS REGION Leading International Coffee and baked goods chain operates 74 outlets across the UAE By Qadeer Ahmad Siddiqui Dubai UAE: n just over a decade since opening doors for the first time in the UAE, Dunkin’ Donuts has rapidly risen to become the firm first choice for lovers of quality baked goods and coffee across the country. Well connected with the multi-cultural client base that makes up the UAE, the brand maintains an active presence on social media, with their Facebook page reflecting their popularity in the region with 11 million plus likes. From their small beginnings, today there are 74 Dunkin’ Donuts outlets spanning the length and breadth of the country, another testament to their increasing popularity.The

Dubai’s strategy to become the world’s capital of the Islamic economy. Demand for skilled workers in this field has never been higher, and as a home for the region’s education and training institutes, we have an important role to play in bringing academia, industry and government closer together to ensure the future success of the sector. Networking events such as this inspire debate and lead to the identification of pathways in which we can help to achieve Dubai’s vision of becoming the centre of the Islamic

leaders, cinema, music and sport stars – will all be part of an evening that will honour the most outstanding individuals across twelve categories including business, philanthropy, cinema, music and sport,said Paul. A wonderful dinner and world-class live entertainment will precede one of the most important new awards ceremonies to launch in the UK this year.UK Tr a d e a n d I n v e s t m e n t (UKTI) who are part of the UK Foreign Office said, “UKTI is delighted to support the inaugural Arab Awards 2014. The Arab Awards is an opportunity to further strengthen positive relationships and highlight significant cultural, economic and social achievements. The Middle East and North Africa are important for British Businesses as London-based firms increase exchanges with the regions. UKTI especially shows support for the entrepreneurs’ awards. We look forward to welcoming the award nominees and guests.” Tickets can be purchased by visiting www.theArabwards.com

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PRIME MINISTER’S FLOOD RELIEF FUND – 2014’ By Qadeer Ahmad Siddiqui Dubai UAE: o provide relief assistance to flood affectees, a fund titled ‘Prime Minister’s Flood Relief Fund – 2014’ has been established with immediate effect. Cheques/ Demand Drafts made in favour of the ‘Prime Minister’s Flood Relief Fund – 2014’ can be submitted in person or dispatched to the Embassy of Pakistan Abu Dhabi, or the Consulate General of Pakistan in Dubai at the following addresses: Embassy of Pakistan Plot No. 2, Sector W-59, Diplomatic Enclave, PO Box No: 846 Abu Dhabi, UAE Phone: 00971-2-444780006; Fax: 00971-2-4447172

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Azad News UAE15-21September 2014, 20-26Dhul-Qi'dah 1435 Email:azadnewsuae@yahoo.com Mob:00971 56 118 6007 Edition62pg8

BIG DATA TO DRIVE COMPETITIVE ADVANTAGES FOR MIDDLE EAST BUSINESSES GCC’s Big Data Market to Grow Five-Fold to USD 636 Million in 2020: Frost & Sullivan Industry-leading Experts to Guide Regional Organisations in Leveraging Big Data to Enhance ROI at GITEX Big Data Conference By Qadeer Ahmad Siddiqui Dubai UAE: ith the GCC’s Big Data market set to grow nearly fivefold from USD 135.7 million in 2013 to USD 635.5 million in 2020 (Source: Frost & Sullivan), this year’s Big Data Conference at GITEX TECHNOLOGY WEEK will enable Middle East businesses to deliver new customer and product insights, and enhance ROI avenues.As increasing use of social media, mobile devices, analytics and research and development spur a higher volume of increasingly complex data across a multitude of regional industries, the GCC’s Big Data market is poised to make a considerable contribution to anticipated growth in the global arena – the international Big Data market is poised to jump from USD 3.2 billion in 2013 to USD 15.1 billion by 2020 (Source: Frost & Sullivan).Thanks to Big Data analytics from basic queries and reporting, to data warehouses and data virtualisation, the Middle East is one of the fastestgrowing IT markets in the world, set to reach USD 32 billion in 2014, according to IDC. On 14 October, GITEX TECHNOLOGY WEEK 2014 - the largest information and communications technology (ICT) event in the Middle East, Africa and South Asia (MEASA) - will host the second annual GITEX Big Data Conference under the theme of ‘From Data to Smart Direction’. GITEX visitors also have the opportunity to attend a healthcare industry-themed

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briefing entitled ‘Big Data on Healthcare’ on 16 October. We saw strong turnout at last year’s inaugural Big Data Conference from key industry verticals such as oil a n d g a s , h o s p i t a l i t y, education, healthcare, telecommunications, retail, government, banking and finance. In response to attendee demands, we’re rolling-out a raft of enhanced features and content improvements this year,” said Trixie LohMirmand, Senior Vice President, Dubai World Trade Centre (DWTC),

organiser of GITEX TECHNOLOGY WEEK. “We’re employing a full suite of Big Data experts to outline new strategies designed to enhance the overall visitor experience and re-affirm GITEX Te c h n o l o g y W e e k ’ s standing as a global hub for Big Data innovation.The GITEX Big Data Conference will feature key speakers such as Simon Torrance, CEO of business innovation firm STL Partners and a member of the World Economic Forum’s Big Data Programme, and Charles Augner, SVP and CIO, Cleveland Clinic Abu Dhabi. Key focuses at the conference will be on empowering citizens using Big Data, driving predictive analysis for businesses, and hunting professionals

with the right Big Data skills.Huawei, a global ICT solutions provider and Diamond Sponsor of the Big Data Conference, has announced a strategic partnership memorandum with global technology provider Intel on Big Data research and technology. At the Big Data Conference, Huawei will present an engaging case study on how Big Data has increased ROI for clients.Dong Wu, President of Huawei, Enterprise Business in the Middle East, said: “GITEX Technology Week is an

important opportunity for us to highlight how businesses can gain a competitive advantage with revenueproducing, cloud-based big data solutions. Businesses that do not jump on the big data 'bandwagon' will be left behind by competitors who can not only store the influx of information but analyse and extract value from it.According to IDC’s Middle East Business Network Services Top 10 Predictions for 2014, regional

organisations are deploying innovative business intelligence solutions to support core systems including machine-tomachine communications (M2M), radio frequency identification, and unified communications to optimise processes, fosteremployee collaboration, enable faster decision-making and improve operational efficiency.Serving as the

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three-time Grammy Award winner established his mythical status by taking numerous albums and singles to the top of the charts. Sparking global stardom at the 1968 Oscars, Sérgio Mendes and Brasil ’66 performed their version of The Look of Love which shot to the top 10, quickly followed by the hits The Fool on the Hill and Scarborough Fair. In 2011, Mendes released his 39th album, Celebration: A Musical Journey, which represented his 50 years as a recording artist and includes classics from his career. He has most recently released Magic, his debut recording for the OKeh label, delivering a timely update on the infectious mix of Brazilian rhythms and contemporary styles from his homeland, the USA and elsewhere that make the Mendes sound instantly recognizable.ADF15 will welcome the worldrenowned Italian conductor, Riccardo Muti. Over the course of his extraordinary career Mr Muti has conducted the

world’s greatest orchestras from the Berlin Philharmonic to the Bayerischer Rundfunk, the New York Philharmonic to the Orchestre National de France. Currently Music Director of the Chicago Symphony Orchestra, Mr Muti is a Grammy Award winner and recipient of many prestigious honours from around the world, including the Cavaliere di Gran Croce of the Italian R e p u b l i c , t h e Ve r d i e n s t k r e u z f r o m Germany, the decoration of Officer of the Legion of Honor from France and an honorary knighthood from the United Kingdom.In keeping with Abu Dhabi Festival’s commitment to nurturing youth participation in music, Mr Muti dedicates time to develop young musicians. Founded in 2004 by Mr Muti, the Luigi Cherubini Youth Orchestra is named after one of the finest Italian composers of all time. Made up of young musicians all under the age of 30 from every Italian region, the orchestra has developed a repertoire that ranges from baroque to twentieth century music, giving it a spirit of youthful dynamism and endless

STAY COOL WITH ‘BELVOIR’ New-flavour juices at Pascal Tepper By Qadeer Ahmad Siddiqui Dubai UAE: t may be September but the heat is still up, stirring Pascal Tepper to serve a great new cooler - juices in three yummy flavours using “Belvoir”, naturally delicious, full of real fruit juices and fresh water from the Belvoir spring.Belvoir” favours traditional techniques making fruit cordials just like the country folk used to as a way of preserving summer fruits to enjoy over the winter months. All three use a variety of pressed fresh fruits, freshly-picked flowers, cooked spices, and certainly

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Big Data Conference’s Platinum Sponsor, global consulting company Accenture recently announced a partnership with software company Hortonworks for operational, video and s e n s o r d a t a analytics.Putting the power of Big Data into practice, GITEX TECHNOLOGY WEEK 2014 will display real-time ‘Hot Trends’ on its Big Data Twitter Wall so attendees can follow which products, sectors, features and topics are trending at the show. Industry experts will field questions from attendees with insightful answers presented at the Content Hub, while attendees can also follow Big Data Tours via the GITEX TECHNOLOGY WEEK mobile app trail. Running under the theme ‘Re-Imagining our Future’, GITEX TECHNOLOGY WEEK 2014 will run from 12-16 October at DWTC.

ABU DHABI FESTIVAL ANNOUNCES HEADLINE ARTISTS FOR 2015 Award-winning Brazilian music legend Sérgio Mendes World-renowned conductor Riccardo Muti and internationally-acclaimed violinist Anne-Sophie Mutter To perform at 12th edition of the Abu Dhabi Festival in March 2015 By Qadeer Ahmad Siddiqui Dubai UAE: ith a groundbreaking series of c o n c e r t s , performances and exhibitions, Abu Dhabi Music & Arts Foundation (ADMAF) today announced the first two headline acts to grace the UAE capital at the Abu Dhabi Festival 2015 (ADF15). Consolidating Abu Dhabi Festival as an international cultural platform, ADF15 will welcome one of the world’s most successful musicians, Sérgio Mendes, alongside the awe-inspiring Italian youth orchestra, Luigi Cherubini Youth Orchestra led by its founder and conductor, Riccardo Muti, with featured soloist, AnneSophie Mutter. H.E. Hoda I. Al KhamisKanoo, Founder of the Abu Dhabi Music & Arts Foundation (ADMAF) said, “We are truly delighted to be welcoming these stunning artists as we further celebrate Abu Dhabi Festival’s pivotal role in nurturing cultural exchange and artistic innovation. By bringing the world to Abu Dhabi, we believe it is important to go beyond mere entertainment and demonstrate the transformative power of music, while reflecting the Festival’s core values of mutual respect and tolerance.Marking his debut performance in the Arabian Gulf, Brazilian jazz legend Sérgio Mendes will showcase his array of musical influences as he charms an Abu Dhabi audience with his eclectic mix of soul, funk, jazz and pop. With a career that spans five decades, the

E m a i l : parepabudhabi@pakistane mbassyuae.org Consulate General of Pakistan Khalid bin Walid Road, PO Box No: 340, Bur Dubai, Dubai, UAE Phone: 00971-4-3973600 – 3970412; Fax: 00971-4397175 E m a i l : parepdub@pakistanconsula te.ae Mailed donations should be addressed to the Ambassador in case of Embassy in Abu Dhabi, and the Consul General in case of Consulate General in Dubai. Please note that at present, donations in kind are not being accepted.

renewal. Performing as a soloist with the Luigi Cherubini Youth Orchestra, violinist Anne-Sophie Mutter will return to the UAE capital at ADF15. Born in Rheinfelden in Baden, Germany, Anne-Sophie Mutter began her international career in 1976 at the Lucerne Festival. One year later she performed as a soloist at the Salzburg Festival under the conductor Herbert von Karajan. Since then she has been regarded as one of the greatest violin virtuosos of our time, performing in all the major music centres of Europe, the USA and Asia. Ms Mutter set up the AnneSophie Mutter Foundation in 2008 with the aim of reinforcing the worldwide promotion of exceptionally talented young musicians. Set to perform at the 12th edition of Abu Dhabi Festival, tickets for Sérgio Mendes and Anne-Sophie Mutter/Riccardo Muti performances will be available soon. Further information on tickets, schedules, venues and other upcoming ADF15 performances will be announced shortly on the festival website: www.abudhabifestival.ae

no artificial colours, f l a v o u r i n g s o r preservatives.For more seasonal eats and treats log o n t o www.pascaltepperfrenchbak ery.com or visit Pascal Tepper French Bakery in Media City, open from 7am until 9pm. For Dine-in, TakeA w a y, D e l i v e r i e s a n d Catering, call 04 454 2408. CHEF PASCAL’S CHOCOLATE’ IS FREE FROM LACTOSE AND GLUTEN Delicious pastry-chocolate combo is only 33 calories a piece! Master Baker, Chef Pascal has come up with a delicious new combo using chocolate and pastry, aptly named ChocolaTE’ – and the best news yet is it’s free from Lactose, Gluten and only 33 calories per piece!

Enjoy ChocolaTE’ at Pascal Tepper French Bakery, or take-away a box of 4 pieces, just Dhs 35. For more special treats log o n t o www.pascaltepperfrenchbak ery.com or visit Pascal Tepper French Bakery in Media City, open from 7am until 9pm. For Dine-in, TakeA w a y, D e l i v e r i e s a n d Catering, call 04 454 2408. PA S C A L T E P P E R I S COLLECTING VOTES! P a s c a l Te p p e r F r e n c h Bakery the modern dine-in bakery in Dubai Media City is participating in two awards, ‘What’s On Award 2014’ and ‘BBC Good Food ME Awards’. To vote for your favourite dine-in b a k e r y, Pascal Te p p e r, log on to any of Pascal Tepper’s social media channels or the PT website. F a c e b o o k : https://www.facebook.com/p ascaltepperfrenchbakery?ref

=hl T w i t t e r : https://twitter.com/Pascal_Te pper I n s t a g r a m : http://instagram.com/pascalt epperfrenchbakery W e b s i t e : www.pascaltepperfrenchbak ery.com LIGHT LATE SUMMER M E N U AT PA S C A L TEPPER Seasonal produce plucked fresh from local markets Pascal Tepper’s modern dine-in bakery along Dubai Media City’s main drag has taken the best of the season’s bounty and cooked up a late summer treat.The four-way seasonal menu from PT’s kitchen uses an excellent beef tenderloin for a delicate steak tartare, offers a couple of yummy dishes using Gulf-caught tiger prawns, as well as the local f a v o u r i t e , H a m m o u r. Meanwhile, mangoes are pureed and dribbled over a home-made vanilla ice cream sundae. Dubai Media City’s Pascal Tepper French Bakery is open for Dine-in, Take-Away, Deliveries and Catering. The d e l i ve ry c i rcu i t co ve r s Tecom, JLT, Marina and Greens. Call 04 454 2408 or p o p o n l i n e a t www.pascaltepperfrenchbak ery.com. 15% OFF PASCAL TEPPER IF YOU ORDER IN Can’t get out, so order in. Pascal Tepper’s Delivery Team will come to you from 7am to 9pm, and will wipe 15% off your bill for deliveries between 4pm and 8pm.Choose from PT’s diverse take away and catering menus to enjoy Pascal Tepper ’s baked goodies and finger food at home or in the office, from breakfast through dinner.To ensure you get your 15% off, just sign-up and download the special Delivery Voucher o n l i n e a t

www.pascaltepperfrenchbak ery.com and hand it in to the delivery team for deliverie s t o Te c o m , J L T , Marina and the Greens. Pascal Te p p e r French Bakery in Media C i t y , o p e n from 7am until 9pm. For D i n e - i n , Ta k e - A w a y , Deliveries, and Catering call 055 5662493 or 04 454 2408.

INFORMA & ATD PARTNER TO LAUNCH A SUITE OF TRAIN THE TRAINER COURSES Informa & ATD Partner to Launch a Suite of Train the Trainer Courses By Qadeer Ahmad Siddiqui Dubai UAE: nforma Middle East and the Association for Talent Development (ATD), formerly ASTD, have joined forces to be the first providers of ATD's courses in the Middle East. The courses include several of AT D ' s m o s t p o p u l a r p r o g r a m s includingCoaching Certificate, Designing Learning Certificate, and its flagship course,Training Certificate. ATD is the world's largest association dedicated to those who develop talent in organizations. For 70 years, ATD's educational mission has been to empower learning and development professionals with the knowledge and skills they need to be s u c c e s s f u l a n d competitive.Informa is proud to announce our partnership with ATD. The Association has a unique educational approach that is shaped by extensive research, input from expert practitioners, emerging trends in the field, and customer feedback." stated Farzaneh Majed, Divisional Director at Informa Middle East.We're excited to partner with Informa to deliver ATD Education

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programs to talent development and training professionals in Dubai and across the MENA region," said Courtney Kriebs, Senior Director of Education for ATD.Through this collaboration with Informa, we're able to offer experienced facilitators to deliver world-class content t o AT D a n d I n f o r m a customers and clients in this critical and growing region of the world.The three courses will be added to Informa's elaborate profile of HR training courses. As the leading provider of training courses in the region, Informa provides its delegates with courses that are designed and delivered by top industry practitioners and expert consultants. Informa is one of the largest publicly owned organisers of events in the world and has the expertise to identify key industry trends ahead of the curve and respond to ideas that will enhance the quality of the delegates' professional lives.For more information about the ATD Coaching Certificate, Designing Learning Certificate or Training Certificate courses visit w w w . i n f o r m a mea.com/trainingor call +971 4 3352437.

TADWEER OUTLINES WASTE MANAGEMENT STRATEGY AND FUTURE VISION AT MASDAR INSTITUTE Tadweer GM Highlights Strategic Plans, Key Initiatives, Focus Areas and KPIs until 2030 By Qadeer Ahmad Siddiqui Dubai UAE: is Excellency Eisa Saif Al Qubaisi, General Manager of Tadweer (Center of Waste Management – Abu Dhabi), has presented an overview of Tadweer and its strategic development plan until 2030 at the Masdar Institute of Science and Technology

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campus in Abu Dhabi. Attended by Dr Fred Moavenzadeh, President, Masdar Institute, Dr. Ahmed D. Aljaberi, Assistant Professor, Mechanical and Materials Engineering Department, faculty members, and students, the presentation highlighted Tadweer ’s efforts to promote sustainable development in Abu Dhabi through the implementation of a waste management master plan.His Excellency Al Qubaisi pointed out that Tadweer is working to develop an integrated waste management system that ensures the development of solutions while overseeing the maintenance, operation and processing of waste in a safe, efficient and economically viable manner. As a first step towards achieving this objective, Tadweer has geographically segregated its area of work into three major regions namely Abu Dhabi City including the adjacent islands, Al Ain City and the Western Region. Explaining the critical role played by Tadweer in supporting the core objectives set by the Abu Dhabi Economic Vision 2030, His Excellency Al Qubaisi said Tadweer aims to continue investing in infrastructure that facilitates the advanced treatment, recovery and disposal of waste. He added that the entity is simultaneously working to upgrade the legal waste management framework, while raising awareness among consumers and producers of waste about the advantages of reducing, reusing and recycling waste. His Excellency Al Qubaisi outlined Tadweer’s community-centric initiatives, focus areas, and key performance indicators

between 2015 and 2030. He highlighted the c o m p a n y ’s e ff o r t s a t segregating waste collection from source, optimizing the recycling system, mitigating municipal solid waste (MSW) generation, reducing construction and demolition (C&D) waste generation, and diverting agricultural waste from landfill.Dr Fred Moavenzadeh said: “As a post-graduate research institution focused on sustainability, advanced technology and clean energy systems, Masdar Institute commends the projects initiated by Ta d w e e r i n w a s t e management. With the support of the UAE leadership, Masdar Institute has evolved into one of the leading institutions that can drive research in sustainabilityrelated areas. We believe His Excellency Al Qubaisi’s presentation shed light on some of the key aspects of Tadweer ’s operations, offering our students and faculty definite scope to further expand research.Dr Ahmed Al Jaberi said: “The presentation by His Excellency Al Qubaisi’s offered significant insights into the long-term strategy, objectives and operational aspects of waste management adopted by Tadweer. Their time-based approach will surely create the right conditions to not only reduce waste but obtain great benefits, especially in generating new routes of recycling. The recent research collaboration between Masdar Institute and Tadweer further reflects the close cooperation of key stakeholders in Abu Dhabi that will help build a sustainable future for the community in the emirate.Concluding his presentation, His Excellency Al Quabisi encouraged the faculty members to leverage the advanced research faci l i ti e s ava i l a b l e at Masdar Institute for the development of innovative solutions that address Abu Dhabi’s unique challenges in waste management and sustainable development.

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AZAD SPORTS Azad News UAE15-21 September 2014,20-26 Dhul-Qi'dah1435 Email:azadnewsuae@yahoo.com Mob:00971 56 118 6007 Sports Edition 62

EMIRATES CRICKET BOARD AND ICC ACADEMY AT DUBAI SPORTS CITY ANNOUNCE NEW STRATEGIC PARTNERSHIP

SIGN UP TODAY It's Just FOOTBALL

MATTEO MALUCELLI PUTS SCUDERIA PRAHA FERRARI 458 ON POLE FOR 24H BARCELONA By Qadeer Ahmad Siddiqui Dubai UAE: or Italian driver, Matteo Malucelli, his comeback in motorsport couldn’t have been better. Competing in his first event after his nasty crash during the Rolex 24 at Daytona in January and the s u b s e q u e n t r e c o v e r y, Malucelli put the Scuderia Praha Ferrari 458 Italia GT3 ( # 4 , Písarík/Jirík/Malucelli/Kox) on pole position for this

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Braams in the Las Moras Racing Team Renault Mégane Trophy (#14, L. B r a a m s / M . Braams/Huisman/Nooren) and Sébastien Dussolliet in the GC Automobile Factory GC Automobile GC 10 V8 ( # 1 2 , Bonjean/Brochier/Courtois/ Dussolliet). They alternated on top of their class several times, but a last-gasp attack by Dussolliet saw the

the fastest driver in the A3 class with the Nicolas Milan Compétition Peugeot RCZ ( # 4 4 , Gibaud/Dauger/Maudet/An tunes), setting a time of 2:06.393 minutes. Pole position in the A2 class went to the Team Altran Peugeot 2 0 8 G T i ( # 5 8 , Radermecker/Latinne/de Andrés/Roman) with a time of 2:01.494 minutes, set by Radermecker. The fastest of the BMW M235i Racing Cup cars was the Walkenhorst Motorsport e n t r y ( # 3 5 , Schrey/Akata/Krohn/Hugh es) with a time of 2:02.398 minutes. The Saxon Motorsport BMW 135D GTR (#61, N. Barrow/T. Barrow/Allpass/Morrow) came out on top in the D2 diesel class with a time of 2:05.897 minutes while the Red Camel Racing SEAT Leon 2.0 TDI (#63, K r e s n i k / R . Breukers/Stanbridge/I. Breukers) ended up as the best-placed car in the D1 class with 2:07.024 minutes set by Ivo Breukers.The race starts tomorrow (Saturday, September 6) at noon and ends 24 hours later, immediately followed by the prize-giving ceremony. Live timing, live streaming, photos and videos can be found at live.24hseries.com. There are also regular updates on F a c e b o o k (facebook.com/24HSeries) and Twitter (@24HSeries). The event hashtag is ?# ?2 4 H B C N ?. M o r e information about the 24H BARCELONA and the other rounds of the 24H SERIES powered by Hankook can b e f o u n d a t : www.24hseries.com.

By Qadeer Ahmad Siddiqui Dubai UAE: ue to the enormous success of the It¹s Just FOOTBALL Youth Programme in 2013, we have increased the number of venues across Dubai so more children play, develop & enjoy and learn from the most experienced and highly qualified coaching team in Dubai.From ages 4 to 18 we have different programmes to suit both boys and girls who either play for the enjoyment of the game or those who aspire to play at the

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By Qadeer Ahmad Siddiqui hub for the sporting world Dubai UAE: through our world-class greement provides facilities such as the Dubai facilities and support S p o r t s C i t y F o o t b a l l for the UAE national Academy, the ICC Academy team ahead of next year’s and the Butch Harmon ICC Cricket World Cup School of Golf but also that Support includes assistance we are the perfect location Malucelli was the first driver from ICC Academy Head of for the development of sport to top the time sheets in the Development Mudassar within ECB Chief Executive 45 minutes of qualifying and Nazar and strength and Officer David East said: “We remained on top throughout conditioning expert Peter are delighted to formalise the session, improving his Kelly; ICC Academy to host this arrangement with the own fastest time over and U A E m a t c h e s a g a i n s t ICC Academy at Dubai over. “Of course, it is Pakistan A, a New Zealand Sports City.The ECB and the fantastic to make a XI and four ODIs versus UAE national team has comeback like this after my Afghanistan.Dubai Sports already made enormous accident and my long City President Khalid Al strides in the past year with r e c o v e r y, ” M a l u c e l l i Z a r o o n i T h i s n e w qualification for the ICC highest possible level.We also commented. “I could have arrangement illustrates we World Twenty20 and the ICC offer the opportunity to play gone even faster. On my are the perfect location for Cricket World Cup.This fastest lap, I overtook two the development of sport agreement will provide us cars. You never get a clear within the United Arab with a fantastic set of lap with 70 cars on track. A Emirates and Dubai Sports resources to continue that lap time of 1:49 would have Frenchman claim pole City looks forward to playing progress.We have truly a k e y r o l e i n t h e world-class facilities on our w e e k e n d ’ s 2 4 H been possible. The car is position in class with a time development of UAE cricket doorstep at Dubai Sports BARCELONA. With his very well balanced in fast of 1:54.037 minutes. Dutch regular competitive over the coming months and City and by linking up with fastest lap time of 1:50.031 corners, but not ideal in the stalwart Cor Euser put his football and travel b e y o n d . E C B C h i e f the ICC Academy in this way minutes at the 4.655 slow corners. Anyway, I am own Cor Euser Racing Lotus Evora GT4 (#18, overseas to take part in Executive Officer David we will ensure that we make kilometeres long Circuit de Rice/Prewitt/Lewis/Euser) international tournaments East:We have truly world- maximum use of them, B a r c e l o n a C a t a l u n y a , on pole in the SP3 class and compete against professional academy sides at their class facilities on our giving us access to those M a l u c e l l i w a s 0 . 5 8 7 with a time of 1:58.183 world class facilities.To sign up choose your course below or doorstep at Dubai Sports facilities at a time when we s e c o n d s f a s t e r t h a n minutes while German for more details please visit www.itsjustfootball.com City and by linking up with are all at full throttle getting K e n n e t h H e y e r. T h e Michael Tischner drove his the ICC Academy in this way ready for cricket’s biggest G e r m a n d r o v e t h e Tischner Motorsport BMW SPORT360° LAUNCHES INAUGURAL we will ensure showpiece. Mercedes-Benz SLS AMG E 4 6 ( # 3 0 , M . we make U A E GT3 of last year’s winning NATIONAL SCHOOL LEAGUE FOR Tischner/White/Nohring/M. maximum use N a t i o n a l team Hofor Racing (#1, M. CRICKETERS IN THE UAE Tischner/Trautwein) to of them, giving Coach Aqib Kroll/Eggimann/Heyer/Fran By Qadeer Ahmad Siddiqui February 14, 2015, a total of us access to Javed, an kenhout/C. Kroll) to a time looking forward to the race. I class pole in A5 with a time Dubai UAE: 124 matches will be played those facilities ICC Cricket o f 1 : 5 0 . 6 1 8 m i n u t e s , hope it will be hot, because of 1:59.201 minutes. port360 launches the on Fridays and Saturdays at a time when World Cup ensuring a front row starting our car has the best A lap time of 1:59.987 first-of-its-kind at the ICC Academy, the we are all at winner with position for the gullwing. h a n d l i n g i n h o t minutes allowed local hero National School 7he Sevens (Dubai), full throttle Pakistan the The Kessel Racing Ferrari conditions.The fastest Francesc Gutiérrez to claim # 3 2 , driver in the 997 class was pole in the A3T category L e a g u e ( N S L ) t o d a y, Sharjah International getting ready previous ( marking the beginning of a Stadium and the Abu Dhabi f o r c r i c k e t ’ s b i g g e s t time the tournament was Sicart/Cadei/Piccini/Delpit/ Lukas Schreier in the w i t h t h e M o n l a u new chapter for cricket in Cricket Stadium Nursery showpiece”.ICC Academy staged in Australia and New Enjalbert) and the Leipert ZaWotec Porsche (#8, Competición SEAT Leon the UAE.With the backing Ground – facilities which Manager Will Kitchen: “We Zealand in 1992, said:This is Motorsport Lamborghini Uckermann/Daim/Schreier/ C u p c a r ( # 2 5 , of the Emirates Cricket have already staged cricket look forward to playing an great news.The fact we are G a l l a r d o F L 2 ( # 6 , Klein) with a time of Sanz/Gutiérrez) that he Board and Dubai Sports previously.There will be two integral role in the continuing holding training sessions at Talbot/Perrin/Barth/Eskelin 1:53,405 minutes. The SP2 plans to drive in the race Council, NSL to begin on age-groups – under-13s development of cricket in the the ICC Academy which has en) will start the race from class saw most thrilling with multiple motorcycle October 17, will enable (15 overs format) and UAE not only in the short all manner of the latest the second row as they battle for a class pole with trial world champion Laia schools to play cricket in a under-15s (T20) with the term but also way beyond technology and resources to were classified third and the duel between Max Sanz as his only teammate. Carlos Antunes was unified league offering a schools placed in a group next February and March’s assist us can only benefit the fourth in qualifying.Matteo platform for boys to be according to their I C C C r i c k e t W o r l d players and me as we seek OLYMPIC ATHLETES, WORLD INSPIRING THINKERS AND AUTHORS LINED UP FOR selected for the national geographical location – Abu Cup”.Dubai Sports City to develop and also to get team, as well as promoting Dhabi and Al Ain, Old General Manager Sports ready for the ICC Cricket HR SUMMIT a healthy lifestyle.It’s been Dubai, New Dubai and Business Maqbul Dudhia: World Cup.And from a Six guru speakers confirmed to motivate and enlighten audiences at international conference in a year to remember so far Sharjah and Northern T h e I C C A c a d e m y coaching and administrative Dubai for UAE cricket with the Emirates.Each team will be represents the best of both point of view, to have access national team qualifying for guaranteed five matches in worlds for cricket: a facility to people like Mudassar and By Qadeer Ahmad Siddiqui a c h i e v i n g t h e from across the Middle the 2015 World Cup, before the round-robin format. used by the sport’s leading Peter will allow us to develop Dubai UAE: ‘unachievable’.Luckily I’ve East and the world join the p l a y i n g i n t h e Wo r l d While the winner reaches teams and individuals from at a rapid rate over the ix of the world’s best got an adventurous gene, international speaker list, Twenty20 in Bangladesh in the quarter-finals, the all over the world and, at the c o m i n g m o n t h s . I C C in-class thinkers and as life in a wheelchair is full addressing audiences on March. The UAE held its runner-up and third-placed same time, a place where Academy Manager Will inspirational of unexpected adventure,” topics including talent first ICC tournament with team in each group will the game in this country can Kitchen, who will manage speakers have been lined says Darke. “I was a keen management, HR for startthe Under-19 World Cup in meet in a play-off to be developed across the the UAE’s High Performance up to address audiences in runner, climber and allu p s a n d S M E s , February before some of determine who claims the board from the national team Programme as part of the Dubai at an international round outdoor addict, and c o m p e n s a t i o n a n d the world’s best players final qualifying berth.To add right down to grassroots new arrangement, said: c o n f e r e n c e n e x t then at the age of 21, I fell p e r f o r m a n c e a n d showcased their talents in extra competitiveness, the level” .The ICC Academy at “Agreements like this are a month.Former Olympic off a cliff and became p r o f e s s i o n a l front of packed stadiums for structure is based on the Dubai Sports City and the key part of what the ICC s w i m m e r a n d w o r l d paraylsed from the chest d e v e l o p m e n t . T h e H R the first leg of the IPL in successful IPL format with Emirates Cricket Board Academy can do assisting in champion Mark Foster will down. Summit and Expo has April. And with cricket the each school having its own (ECB) today announced a the development of top be joined by Danish football expanded rapidly over the second most played sport in franchise brand as well as strategic partnership that will Associate sides like the coach and best-selling last decade, and the the UAE, Sport360 wants to branded kit equipment play a pivotal role in UAE.We will be providing author Rasmus Ankersen exhibition has become create a legacy to continue being supplied. Schools will preparing the United Arab facilities, expertise, staff and and silver medal winning firmly established as the in the Gulf region who are this growing success by also have the opportunity to Emirates (UAE) squad for resources for the UAE, as British Paralympic triathlon Middle East’s ‘must attend’ committed to helping their developing the game at practise at ICC Academy – next year’s ICC Cricket well as the other High champion Karen Darke at event for HR professionals organisations succeed grass-root levels which will host the World Cup (ICC CWC) in Performance Programme the HR Summit and Expo in the GCC and beyond,” through talent, leadership, nationally.Sport360 CEO, finals.Players and fans can A u s t r a l i a a n d N e w countries involved in the ICC 2014, running from 20-22 said Ramy Bayyour, Show and culture.With a resume Michael Chalhoub stay up-to-date with the Zealand.The agreement, in Cricket World Cup during a October at the Dubai Director of the HR Summit filled with accolades and explained: “We believe that matches with live scoring as the form of a rolling contract, HPP camp in November, and International Convention a n d E x p o . R u n n i n g achievements in changing sports need to be promoted well as comprehensive sees the state-of-the-art we look forward to playing an and Exhibition Centre. alongside the conference the behaviour and thought and supported at every tournament website with facility become a hub for the integral role in the continuing Completing the line-up of and exhibition is the Middle processes of staff and level, but passion for sports picture galleries, statistics, squad’s training.It will also development of cricket in the motivational gurus are East HR Excellence talent, Ulrich was listed as for many, if not all of us, interviews and fixtures. And involve the ICC Academy UAE not only in the short three of the most respected Awards which will one of the world’s top five starts at school, where that is on top of the staff, including Head of term but also way beyond international HR and showcase the best HR business coaches by having fun and competing newspaper coverage which Development Mudassar next February and March’s l e a d e r s h i p e x p e r t s : talent in the Middle East Forbes magazine and amongst friends sets the will have match reports, Nazar, the former Pakistan I C C C r i c k e t W o r l d Marshal Goldsmith, the and honour professionals received the Lifetime stage for how we feel about group standings and player Little did I know what lay all-rounder, and strength and Cup.Dubai Sports City w o r l d ’ s n u m b e r o n e Achievement Award from ahead. I found fortune in my in the public and private a sport, a team and even a profiles on the tournament conditioning expert Peter General Manager Sports leadership thinker; Dave the American Society of misfortune, inspiration from sectors. Winners will be player. Some of us will so far.East Springer, former Kelly, assisting in the Business Maqbul Dudhia Ulrich, the most influential celebrated across nine Training and Development people in similar and more make sports our profession under-19 South African squad’s preparations for the said: “Dubai Sports City is person in the HR globally; in 2007.The 11th edition of challenging situations all separate categories at a and our lives but all of us will cricketer, and now school mega-event. Mudassar will proud to be the location for and Liz Wiseman, author of gala dinner on Tuesday 21 the three-day HR Summit around me, and began engage and participate in sports coordinator at work as the squad’s batting the ICC Academy, a truly the Wall Street Journal and Expo will this year pursuing alternative ways October.The HR Summit what we love in. This is the Sport360, said: “We want to coach and Peter will fill the world-class facility.It has bestseller ‘Multipliers: how and Expo is supported by f e a t u r e i n s p i r a t i o n a l to access the outdoors. Not spirit behind NSL, we want give the children the role of head of sports already been utilised on the best leaders make Headline Sponsors, presentations by sport to inspire children and opportunity to showcase being able to move or feel science.The UAE side will numerous occasions by Full everyone smarter’.The HR stars who have overcome anything below my chest Daman, LinkedIn, Spire, support them in their their talent on the big stage play matches at the ICC Member countries including Summit is a marvellous major obstacles in life to level has of course been a Profiles International, passion; to guide them and and the NSL will only help Academy’s ovals against P a k i s t a n , S r i L a n k a , o p p o r t u n i t y t o s h a r e Ramco Systems, and CEB; achieve world renowned help them lead healthier strengthen cricket in the challenge, but I’ve come to Pakistan A, a New Zealand Australia, England, South insights and engage in Gold Sponsor Tanfeeth; success. Karen Darke, who learn that nothing is and more active lives from UAE.And Will Kitchen, ICC X I a n d f o u r O n e - D a y Africa and the West Indies as conversation about new took home a silver medal in impossible if we set our S i l v e r S p o n s o r s the beginning of their Academy manager praised Internationals (ODI) against well as Pepsi Indian Premier ideas,” said Dave Ulrich, the triathlon event of the mind and our efforts to M a n p o w e r G r o u p , a n d school years and the future. NSL as a new step. He said: Afghanistan during the latter League franchise teams, Professor at the Ross Zurich. Paralympic Games in it.Speaking alongside the The UAE qualified for the “It’s a really positive step part of this year.And that is and will be further utilised by School of Business at the More information is London 2012, will discuss six business gurus and 2014 World Twenty20, and forward for cricket in the on top of practice on the ICC Pakistan, Australia and New University of Michigan in a v a i l a b l e a t : her personal approach to sports personalities, heads next year’s World Cup, and UAE particularly with the Academy’s ‘WACA’ and Zealand later this year when the USA. “I enjoy learning embracing change and of HR and business leaders www.hrsummitexpo.com for this success to continue, senior team competing at ‘ G a b b a ’ p i t c h e s , t h e international cricket returns from thoughtful colleagues we need to take the next year’s World Cup; it surfaces prepared with soil to the UAE after the summer DAVID LIPSKY CLAIMS FIRST EUROPEAN TOUR CHAMPIONSHIP initiative to make the best gives us a fantastic platform from Australia, ahead of an break.The ICC Academy players shine, starting from at international level for acclimatisation tour of that represents the best of both AT OMEGA EUROPEAN MASTERS grass-root level. Who making a case of having country later this month, and worlds for cricket: a facility knows, perhaps one day we strong development an ICC High Performance used by the sport’s leading By Qadeer Ahmad Siddiqui of the TALON LGR is a maintain full integration of development and test will have our own cricket programmes, and this will Programme (ICC HPP) teams and individuals from Dubai UAE: significant milestone for the TALON system into the p r o g r a m , R a y t h e o n s u p e r s t a r . H e enable us to do that really camp at the ICC Academy in all over the world and, at the nder a $117 million R a y t h e o n a n d t h e UAE Armed Forces to completed more than 35 added:Sport360 is a sports successful. “Thanks to November alongside the same time, a place where contract awarded to program,” said Darryl include logistics, training TALON firings from the AHfocused company. While we Sport360, a lot of children three other ICC CWC the game in this country can Raytheon Company K r e i t m a n , R a y t h e o n and warranty support. 64D Apache, resulting in a have a leading position in will get to play good cricket q u a l i f i e r s A f g h a n i s t a n , be developed across the (NYSE: RTN), Raytheon T A L O N p r o g r a m Raytheon is also exploring solution that is ready for the sports information and hopefully enjoy playing Ireland and Scotland.The board from the national team Missile Systems has begun d i r e c t o r. U A E d e f e n s e options to integrate TALON i n t e r n a t i o n a l d i r e c t business we also see it as the sport.Registration to ICC Academy will also play a right down to grassroots production of the TALON manufacturing industry o n t o N I M R a r m o r e d c o m m e r c i a l s a l e s our mission to help build a compete in NSL is now role in assisting the ECB, its level.We look forward to this Laser Guided Rocket. In p a r t i c i p a t e d i n vehicles which are now customers today. strong and vibrant sports open with schools only able players and support staff, in agreement being the start of 2013, the Armed Forces d e v e l o p m e n t o f t h i s serving in different units of For more about Raytheon, community in the UAE. And t o a p p l y. I n t e r e s t e d an administrative capacity a l o n g a n d f r u i t f u l General Headquarters of revolutionary system and t h e U A E A r m e d v i s i t u s a t NSL is one way to achieve students or parents should following the UAE’s move relationship between the the United Arab Emirates the end user can now Forces.Earlier this year, the www.raytheon.com and that, a concept we plan to contact their school or email into the top tier of Associate ICC Academy at Dubai a w a r d e d Ta w a z u n a benefit from this laser U.S. Army awarded TALON f o l l o w u s o n Tw i t t e r extend to other sports in the the school’s details to cricket, including managing Sports City and the Emirates contract to procure the g u i d e d p r e c i s i o n Air Worthiness Certification @Raytheon. future.Running from nsl@sport360.com or call the ECB’s High Performance Cricket Board as all go from TALON Laser Guided c a p a b i l i t y. U n d e r t h e on the Apache attack October 17 until the final on 0522443906. Programme. .It illustrates the strength to strength. Rocket.Full rate production contract, Raytheon will helicopter. During TALON’s fact that we are not only a azad news uae.azad news uae .azad news uae azad news uae.azad news uae azad news uae azad news uae.azad news uae .azad news uae azad news uae.azad news uae azad news uae azad news uae. (pg9)

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NIKKEN SEKKEI TO SHOWCASE $12 BILLION WORTH OF PROJECTS AT CITYSCAPE DUBAI Japanese architect to design projects in Dubai and Saudi Arabia; creative boundaries pushed with innovative, culturally aesthetic building developments By Qadeer Ahmad Siddiqui Dubai UAE: eading Japanese architect Nikken Sekkei, will showcase projects from, amongst others, United Arab Emirates, Saudi Arabia, Russia, and Mongolia at this year’s Cityscape Global exhibition, taking place 2123 September 2014 at the Dubai International Convention & Exhibition Centre (DICEC).In recognition of Nikken’s award winning visionary design capabilities the firm is living up to its global reputation for challenging the world of architecture design by creating innovative, authentic and inspirational buildings and providing the very latest technology in sustainable living.Nikken Sekkei is one of the great idiosyncratic architecture firms of its time, our ability to incorporate distinguishing design features and unique cultural references in keeping with the local environment ensures our creativity stands out from anything the world has ever seen,said Mr. Nakamura Mitsuo, Chairman of Nikken Sekkei.The pipeline of projects, including developments in Dubai, Saudi Arabia, Azerbaijan, Indonesia, Mongolia, Russia, Japan and China will further underscore the firms’ international standing with developers from around the world.Nikken’s Dubai inventory includes Dubai

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Festival City which will encompass an integrated waterfront community and the second phase of the Dubai Cultural Village another waterfront project in the Al Jadaf area of Dubai.The jewel in the crown of the Nikken Sekkei d e s i g n e d S a u d i developments, five of which will b e sh o w ca se d a t Cityscape, is the mixed-use Riyadh Tower. At 338 metres tall and consisting of 73

levels it will house 201-key five-star hotel, private residences, penthouse units and at the very top a ‘Sky Palace’ apartment. Leisure facilities, retail outlets and office space complete the makeup of the project, which will be the tallest building in Riyadh.The design has already been recognised by the International Property Awards in London winning the ‘Best Mixed-Use Architecture - Arabia’ category.Nikken is also designing Expressbank’s new headquarters’ building in Baku, which will become one of the highest buildings in Azerbaijan. It is located next to the Heydar Aliyev

BLACKBERRY ACQUIRES MOVIRTU TO IMPROVE ADOPTION OF BYOD AND COPE New solution enables “split billing” for iOS, Android and BlackBerry By Qadeer Ahmad Siddiqui Dubai UAE: lackBerry Limited (NASDAQ: BBRY; TSX: BB), a global leader in mobile communications, announced today that it has acquired Movirtu, a provider of virtual identity solutions for mobile operators that allows multiple numbers to be active on a single device. T h i s i mproves device management in bring-yourown device (BYOD) and corporate owned personally enabled (COPE)

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environments. Terms of the transaction were not disclosed. With Movirtu’s Virtual SIM platform, both a business number and a personal number can be used on a single mobile device, with separate billing for voice, data and messaging usage on each n u m b e r. A s a r e s u l t , employees can switch between business and personal profiles easily without carrying multiple devices or SIM cards, and charges are appropriately billed to the company and the employee. Additionally, in conjunction with the BlackBerry Enterprise Service (BES) platform, enterprise customers will be able to apply IT policies to the business number without impacting the usability of the device for personal use. In a BYOD and COPE world, there remain a

number of efficiency and convenience challenges facing enterprises, employees and mobile operators alike,” said John Chen, Executive Chairman and CEO, BlackBerry.The acquisition of Movirtu complements our core strategy of providing additional value added services, and it will leverage our key assets, including our BES platform, along with our existing global infrastructure which is connected to a large number of mobile operators around the world.The acquisition complements BlackBerry’s Secure Work Space, BlackBerry Balance and other partitioning technologies, which give employees the freedom and privacy they want for their personal use while delivering the security and management needed for business use. With Movirtu, employees can switch between profiles for calls, data and messages, while on their home network and in roaming situations. BlackBerry is the best partner to help us carry forward our vision of redefining the mobile experience by introducing virtual identities,” said Carsten Brinkschulte, CEO, Movirtu. “We address the challenges of BYOD and COPE by providing our unique and innovative technology solution through BlackBerry’s existing relationships with mobile operators and customers around the world.The new Virtual SIM capabilities will be offered by BlackBerry through mobile operators to provide customers with multiple identity based service offerings. BlackBerry will support the deployment of Movirtu tech n o l o g y b y m o b i l e operators on all major smartphone operating systems. For more information, visit www.BlackBerry.com

Center and its unique features include the building’s flowing, curved design, in addition to the sky lounge observatory on the 40th floor, which offers panoramic views across Baku c i t y. U l a a n b a a t a r, capital city of Mongolia, will be transformed when designs created by Nikken are completed. The Mongol Tower and WOO City developments, both to be unveiled during the exhibition, will symbolise a modern day Mongolia and reflect the burgeoning e c o n o m i c p r o s p e r i t y. Located in the downtown area of the city, the design of the tower has been created to give the impression of rising from the ground and melting into the sky because of the ratio of glass to concrete on the exterior; which increases gradually on higher floors. WOO City will mark Mongolia’s first world-class resort benefiting t h e c o u n t r y ’s t o u r i s m

industry and overall economy.Three projects in Russia will also grace Nikken’s exhibition space; they include the 500,000 square metre, US$1 billion K City development in northern Krasnoyarsk. The development will accommodate 15,000 residents with a total of 6000 units ranging from five to 25 storey buildings and utilise a range of technologies to promote sustainability, ultimately creating a ‘Smart City’ concept.Botanicheski Sad and Novyi Bereg developments, based in Moscow and Saint Petersburg respectively, complete the trio of Russian projects.Completing Nikken’s line-up of creative designs for Cityscape are the Menara Astra in Jakarta, Indonesia and the G u a n g z h o u L i b r a r y, Guangzhou and South Bund Financial Center Shanghai in China.Our ability to create designs that encompass cultural sensibilities sympathetic to the local environment while utilising the latest energy saving technologies has ensured a range of projects wins that showcase our extraordinary capabilities and underscore our reputation in architecture design and creativity on the world stage,” added Dubaibased, Dr. Fadi Jabri, Nikken Sekkei’s Regional Manager for CIS, MENA & India.Nikken Sekkei is located in hall 2, stand number 2A30, at Cityscape Global.

SIZZLERS AT SIZZLING WOK Sizzler promotion in Citymax Hotels Bur Dubai By Qadeer Ahmad Siddiqui Dubai UAE: rom 8-24 October only, Sizzling Wok at Citymax Hotels in Bur Dubai will be serving up a special à la carte menu of spluttering, scorching and searing Sizzlers. Chef Tek will be cooking up a storm of both vegetarian and nonvegetarian options such as Roast Lamb with Bean Sprouts, Sea Food Sizzler, Agedashi with Tofu, Chicken with Miso Glaze and Crispy Duck with

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Hoisin Sauce. At bargain prices from AED 40 to 60, this is one dinner experience you cannot afford to pass. For reservations, please contact +971 50 1007065.

Mob:00971 56 118 6007

HAVE YOUR CAKE AND EAT IT CHOO The Berkeley London designer afternoon tea, Prêt-à-Portea, collaborates with Jimmy Choo By Qadeer Ahmad Siddiqui Dubai UAE: he Berkeley, luxury hotel located in London’s fashionable Knightsbridge, offers travellers from the Middle East a worthy excuse to extend their Eid Al Adha break by announ cing its first ever collabor a t i o n w i t h British h i g h fashion house Jimmy Choo to launch ‘Prêt-à-Portea The Jimmy Choo Collection’, a weeklong celebration of all things Jimmy Choo.Since 2012, The Berkeley London designer afternoon tea, Prêt-à-Portea, has been hosted in The Caramel Room featuring a relaxing traditional English afternoon tea designed with a creative twist inspired by the fashion world to delight fashionistas. This year, from the 13th 19th October, delectable cakes, pastries and biscuits will be transformed to resemble Jimmy Choo’s most stylish shoes, latest catwalk designs and iconic accessories, providing the ultimate ‘re-treat’ following the hustle and bustle of September’s many thrilling international fashion weeks.We are excited to have our Jimmy Choo collection immortalised by the Berkeley's Prêt-àPortea, which after nearly 10

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over the recent past with both the Jumeirah Creekside Hotel and Transguard, especially during Sir Bob Geldof’s annual visit, which is arranged by Transguard, to coincide with St. Patrick’s Day. Sir Bob always takes time out of his busy schedule to visit the children.We are so grateful to the Jumeirah Creekside Hotel and to Transguard, they are both wonderful

EVERSHEDS MAKES SIGNIFICANT MIDDLE EAST HIRE FOR CONSULTING BUSINESS Law firm Eversheds has bolstered its Middle East Consulting offering with the hire of Principal Management Consultant Shery Ramezanian. By Qadeer Ahmad Siddiqui Dubai UAE: hery is a MBAqualified business a n d l e g a l professional. She joins the firm from the Dubai office of the Huron Consulting Group.Following a successful legal career in the USA, coupled with a strong background in consulting, Shery brings with her focused skills in risk and compliance solutions, records management, legal strategy, team structures and project management.

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She is also vastly experienced in high-value transactions and deals. Eversheds Consulting, which was launched in September 2010 has to date made great strides in the consulting market, with clients including Disney, GE, Lloyds Banking Group and Volvo. The business also services high profile Middle East clients, including Abu Dhabi A i r p o r t s C o m p a n y, A l Jazeera, The Qatar 2022 Supreme Committee and the Qatar Foundation. The consulting division also includes Eversheds Agile, a freelance lawyer service, made up of lawyers who can assist and help supplement i n - h o u s e

teams.Commenting on her appointment Shery said:Working with both the firm’s Middle East offices and the UK team, I am excited about the potential for growth in the Consulting business across the Middle East. A more buoyant deal market combined with tougher and more complex regulations means that our services to businesses will become more valuable then ever.Graham Richardson, Head of Eversheds Consulting business added: Shery is a highly qualified individual with excellent business acumen. I look forward to working with her in order to service the consulting needs of our rapidly expanding Middle East client base.

RISING SUPPLY AND SLOW GROWTH SAPS COMMODITIES SUPPORT Head of Commodity Strategy at Saxo Bank Ole Sloth Hansen By Qadeer Ahmad Siddiqui Dubai UAE: he broad-based BBG Commodity Index has fallen to a five-year low after another week of heavy selling across all sectors. The drivers behind the current weakness stem from the continued increase in supplies of key commodities, from iron ore and copper to crude oil and corn. The increase in supply is reaching the market at a time of slowing demand due

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JUMEIRAH CREEKSIDE HOTEL AND TRANSGUARD GROUP LEND A HELPING HAND TO BRIGHTEN UP MANZIL SPECIAL NEEDS SCHOOL By Qadeer Ahmad Siddiqui Dubai UAE: olunteers from Jumeirah Creekside Hotel and leading facilities management c o m p a n y Tr a n s g u a r d Group, have carried out a major clean-up at Manzil School for special needs children, in Sharjah, just in time for the new school semester.We cleaned the school from top to bottom, so it looks spotless now,

years has become such a respected institution in the fashion world. I can’t wait to see our designs interpreted as edible delicacies!” commented Sandra Choi, Creative Director Jimmy Choo.Head Pastry Chef Mourad Khiat commented: “We are excited to be working with Jimmy Choo o n t h i s exclusive edition of P r ê t - à Portea. Our P a s t r y Kitchen is currently filled with Jimmy Choo handbags and shoes to ensure we truly understand the luxurious feel of the materials, embellishments, prints and patterns. The craftsmanship of each item is exceptional, and we are eager to highlight this in our cakes.A heads up to the style conscious, reservations are a must! To make a reservation for Prêtà-Portea the Jimmy Choo collection call +44 (0)20 7235 6000. PRÊT-À-PORTEA:Prêt-àPortea is served in The Caramel Room at The Berkeley from 1-6pm every day priced at AED 250 (£41) per person. AED 310 (£51) including a glass of Laurent Perrier champagne, or alternatively for the fashion conscious, AED 350 (£57) per person including a glass of couture champagne. For further information, p l e a s e v i s i t www.maybourne.com

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to uncertainty about the strength of economic activity outside the US. Effect of rising dollar:The adverse impact on commodities from a rising dollar has added another negative dimension recently, and while euro selling paused in the past week the focus has switched to other currencies such as the AUD and JPY. M e t a l s s i n k further:Industrial metals were down more than 3%, almost removing the gains

of supply disruptions from the Philippines failed to materialise. Zinc saw the biggest oneweek drop in two years following a period of strong gains driven by an increase in speculative net-longs held by hedge funds, together with supportive news that stockpiles monitored by the Shanghai futures exchange had fallen to a five-year low. Energy demand lacks spark:It was a very busy week in the energy market. Reports from the Organization of the Petroleum Exporting Countries, the International Energy Agency and Energy Information Administration all point towards rising supply and slowing demand

down to a two-year low before finding support at 96.75 USD/barrel while WTI crude saw a quick threedollar rally after a break below 91.25 USD/barrels was rejected after new geopolitical worries. Europe and US announced another round of sanctions against Russia while the Russian Foreign Ministry claimed US bombing against IS militants inside Syria would be 'a gross violation of international law'.The spread between WTI and Brent crude reached a twomonth low with the narrowing a result of the diverging outlook for demand of the two global benchmark. While oversupply and weak spot prices continue to pressure Brent crude, robust refinery demand in the US for WTI crude has resulted in spot prices continuing to attract a premium over forward prices. Precious metals still failing to shine:The general negative sentiment in metals hit Platinum Group Metals (PGM) the hardest with palladium losing more than 6%, with owners of overstretched long positions all trying to reduce exposure at the same time. Given the often limited liquidity in this sector, such periods of longliquidation can be very

painful and often result in the price overshooting. Once the market stabilises new buyers will find their way back into a metal where the fundamental outlook remains better than many others, with supply worries a constant threat at a time of rising demand from the automobile industry. Gold and silver both suffered another week of losses and technical levels where broken. Silver is now once again hovering just above a multi-year low. Weakness in other metals, the strong dollar which is now widely believed could go even higher rising bond yields and worries whether the US Federal Reserve could turn more hawkish on its interest rate expectations have all played their part. This sector has now become increasingly oversold, raising the chance of a small recovery.However, ahead of the Federal Open Market Committee meeting next week, traders seem most content holding short positions given the heightened risk that the meeting may yield a more hawkish statement from the Fed's chair, Janet Yellen. Crop prices tumbling:The agriculture sector was concerned about rising supply, with all of the major crops suffering another week of losses. This came after a US government

growth. The IEA also reported that Saudi Arabia's exports fell to the lowest levels in three years in ready for the new term. We supporters of the school. August as demand from also painted the physical Earlier this year Sir Bob China and Europe slowed. report from the Department rehabilitation room and the Geldof came to meet many that had built up during the The supply glut that has of Agriculture projected that previous four weeks. Nickel micro enterprise workshop. our pupils, he signed books been building internationally the corn and soybean It was so rewarding just made by the children and and zinc, which up until this during the summer has been harvest would produce seeing the smiles on the w a t c h e d a d a n c e week had been two of the created by the combination above-expected results. faces of the children,” said choreographed especially strongest performers, ran of a remarkable slowdown in Revisions are now expected Mark Povey, the for him, said Dr. Ayesha into profit taking. Nickel in d e m a n d a n d r i s i n g to bring global inventories of particular came under some communications director at Hussaini, Manzil School for corn, oilseed and wheat to s e l l i n g p r e s s u r e a f t e r production, not least from Transguard.Manzil has Special Needs. record highs causing prices speculation of a new threat Libya and North America. As formed a strong relationship a result, Brent crude traded to tumble to four-year lows. azad news uae.azad news uae .azad news uae azad news uae.azad news uae azad news uae azad news uae.azad news uae .azad news uae azad news uae.azad news uae azad news uae azad news uae. (pg10)


Azad News UAE 15-21September 2014, 20-26 Dhul-Qi'dah 1435

Email:azadnewsuae@yahoo.com

PERIOD OF STABILISATION TO HELP DELIVER LONG TERM SUSTAINABLE GROWTH ACROSS UAE REAL ESTATE MARKET By Qadeer Ahmad Siddiqui Dubai UAE: he UAE’s property m a r k e t h a s experienced improved stability during the first six months of 2014, with the rate of expansion steadying. This has led to the pace of growth in residential rents and values slowing in Abu Dhabi, Dubai and Sharjah, according to Cluttons’ annual 2014 UAE Property

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Report. Backed by a robust economy and a stable real estate sector however, the outlook for the UAE remains extremely positive for the remainder of 2014. RESIDENTIAL MARKET • Residential values in Dubai rise by 3.8% in H1 • 19% growth in Abu Dhabi residential capital values over the same period • Sharjah rents up by 17%; Al Nahda is city’s top performer Cluttons’ data reveals that Abu Dhabi’s freehold market recorded a 11.4% rise in capital values in Q2, leaving them 48% above the same time last year. The latest rise translates into a 19% increase in average house prices during the first six months of the year, with the removal of the rent cap helping in part to fuel buyer demand. In the rental market, Cluttons expects affordability to remain central to the rental value growth equation, with rises likely to slow further in the coming months.In Dubai, house prices have increased by 0.6% during the second quarter of this year, with villa prices declining by 1.6% and apartment values increasing by 2.3%. This takes price growth for the first six months of the year to 3.8% and reflects the widespread stabilisation of the market. The lettings market has continued to eke out marginal growth, with the city’s freehold areas recording a 1.4% rise during Q2, taking total growth during H1 to just under 3%. In real terms, the rental value growth has been relatively flat, after

inflation (2.7%), over the same period is factored in. Despite this, average rents remain 8.4% ahead of Q2 2013.Affordable rents in Sharjah continue to entice Dubai-based employees back to the emirate, while a limited supply pipeline has helped to drive up rents during the second quarter by 5.7%, following the 10.8% rise recorded in Q1. In addition, Cluttons notes a rise in the number of

businesses from Dubai seeking out bulk staff housing in the emirate. With rental demand remaining high for villas, and supply levels r e m a i n i n g l o w, r e n t s continue to edge upwards. At the Al Barashi Villa Compound for instance, Cluttons has recorded a consistently high level of enquiries, with average rents for a three-bedroom detached villa, standing at A E D 11 0 , 0 0 0 p e r annum.Steve Morgan, Chief Executive at Cluttons Middle East commented: “The UAE’s economy has continued to mature and evolve, with the IMF predicting 4.4% annual growth this year. We see this as an indication of further sustainable growth driven by resilient core sectors, which continue to expand on the back of robust, widespread rises in business activity.The real estate market has been a powerful driver behind the strong economic growth and although residential values and rents in Abu Dhabi, Dubai and Sharjah are showing signs of stabilising, we expect other segments of the economy to compensate for the slower growth rates in the real estate market. It is important to note that although values and rents may be stabilising to an extent, they are still maintaining a positive growth trajectory and we expect this to persist, which will in turn deliver the sustainability we have been anticipating. The careful implementation of measures at a federal and

MINISTRY OF ECONOMY DISCUSSES COLLABORATION ON TRADE AND INVESTMENT WITH MEXICO By Qadeer Ahmad Siddiqui Dubai UAE: is Excellency Juma A l K a i t , Undersecretary for Foreign Trade Affairs, M i n i s t r y o f E c o n o m y, welcomed a Mexican delegation at the Ministry’s offices in Abu Dhabi. The visiting delegation was led by Cesar Fragoso Lopez, Minister Plenipotentiary for Asia and Pacific, Mexico's trade promotion agency (ProMexico).During the meeting, the two sides discussed economic cooperation with the aim of exploring ways to further enhance mutual trade and investment relations in light of the joint agreements between the two friendly countries.His Excellency Al Kait offered the visitors a brief on the UAE’s major economic developments and the government’s effor t s t o w a r d s strengthening the economic status of the country regionally and globally. The Undersecretary offered an overview of the UAE’s endeavor to build a knowledge-based economy, highlighting the opportunities available to Mexican businesses in the

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emirate level have been exceptionally successful in transforming the residential markets; this is particularly true in Dubai, where growth is now tracking a much more sustainable course as the market matures further.” OFFICE MARKET • Prime Dubai office rents rise 4.5% to AED 225 psf in H1 • Rents for prime offices in Abu Dhabi hold steady at

AED 1,850 psm, but super prime bracket emerging • Prime areas of Al Majaz in Sharjah sees rents stabilise at AED 75 psf during H1 The report indicates that the gap recorded between Grade A and secondary office space in the Abu Dhabi market during Q1 2014 now appears to be narrowing. In addition, a new super-prime benchmark has begun to emerge, which is likely to see rents move ahead of current prevailing Grade A rates. Etihad Towers is now widely seen as the emirati capital’s most desirable office address and super prime benchmark, with occupancy levels reflecting this, standing at over 90%. Rents here are likely to be amongst the first to be driven up by the persistent demand and are expected to move past the current circa AED 2,000 psm rate.The report also reveals that the gap between Grade A and more secondary space in Dubai is also narrowing, underpinned by the near saturation of desirable office addresses. Occupiers have had no choice but to opt for more secondary space in some cases, which has helped to drive rents up by 4.8% in this portion of the market. Separately, the gradual turn around in the office market’s performance has also caught the attention of institutional investors, with a rise in the number of high profile deals being recorded across the city during H1.High occupancy levels across many central submarkets in Sharjah,

office market cycle, driven rents higher than current levels, but a range of factors have held back growth. Stubborn landlords, who were reluctant to lower rates during the downturn are in part to blame as there have been instances where they have begun to undermine the market by offering to accept rents below the prevailing market levels.Morgan concluded: “With a maturing real estate market, world class infrastructure and a high standard of living that has fostered a truly international population, the UAE’s emergence as a global business hub is encouraging international firms to set up offices across the country. This has had a direct impact on the demand for residential and office space across the Emirates. In addition, the robust economic expansion, coupled with globally significant events such as the Expo 2020 and

mega infrastructure projects such as Al Maktoum Airport and Etihad Rail are all expected to fuel the next wave of development of the national real estate market.”

CELEBRATE THE JOY OF EID AL ADHA AT GOLDEN SANDS HOTEL APARTMENTS Bed & Breakfast package for families, residents and tourists By Qadeer Ahmad Siddiqui Dubai UAE: olden Sands Hotel Apartments, part of A.A. Al Moosa Enterprises and pioneered the concept of hotel apartments in the region, invites residents to mark Eid Al Adha with joy and celebration with their families.A wide variety of activities have been planned across the UAE and families planning for the long Eid break will find Golden Sands Hotel Apartments as the ideal location with its close proximity to shopping malls, tourist attractions, public parks and beaches.This Eid, the property is offering Eid Al Adha bed & breakfast package starting from AED625 per night for a stay at one-room studio from 2 n d t o 9 t h O c t o b e r. M o h a m m a d Khoori, General Manager, Golden Sands Hotel &

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UAE across a variety of sectors. The guests were handed copies of the Spanish edition of the book Why UAE, which sheds light on facilities and incentives offered to investors and businesses in the UAE.Commending the economic developments of the UAE, the Mexican delegation said the visit comes as part of efforts to pave the way for further economic and investment cooperation between Mexico and the UAE. The visitors outlined Mexico’s efforts to attract investments as part of its attempt to reduce dependency on oil and achieve economic diversification.The UAE and Mexico have agreements on avoiding double taxation and investments protection. Trade volume between the two countries is estimated at US$ 1.7 billion.

coupled with steady, but stable demand has meant that office rents across the city centre have continued to creep upwards. Al Soor (9.1%) and the fringe areas of Al Majaz (8.3%) both continued to record strong growth during Q2, taking rents to AED 60 psf and AED 65 psf, respectively. According to Cluttons, the s u p p l y - d e m a n d equilibrium should have, by this stage in Sharjah’s

Apartments, said: “We would like to join the entire Muslim population as they celebrate Eid Ad Adha. The city has planned a wide range of activities for families, residents and tourists to enjoy the occasion and Golden Sands Hotel Apartments which is located at the heart of the city will be an ideal accommod ation for them.Locat ed in Bur D u b a i , G o l d e n Sands Hotel Apartments offers over 6 0 0 accommodation units in configuration of Studios, Tw o - R o o m S t u d i o s , Executive Suites, One, Two and Three Bedroom Apartments.Book early and enjoy the celebrations of Eid Al Adha in Dubai. For bookings and reservations, please call +971 4 355 5 5 5 3 , e m a i l reservations@goldensand s.ae or visit their website at www.goldensandsdubai.co m

Mob:00971 56 118 6007

‘VIDEO IS KING’ CONFERENCE TO DISCUSS THE TRANSFORMATION FROM TV TO VIDEO Initiative Talks event will examine the opportunities afforded by video in the digital era By Qadeer Ahmad Siddiqui UAE: ideo is King’ is the unequivocal title of the forthcoming seminar to be held by Initiative MENA, a media communications network headquartered in Dubai. Taking place on Thursday, September 25 at Madinat Jumeirah Theatre, Dubai,

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the second in the Initiative Talks series will examine the marketing opportunities that present in a region where video consumption is the highest per capita in the world.Initiative MENA says that the objective behind initiative Talks ‘Video’ conference is to provide a platform to trigger a conversation amongst key stakeholders and experts on a topic that is yet to be fully explored. The seminar will host marketers, TV network executives, online media owners, producers and agency experts who will for the first time discuss in detail the growth of video in the region, how to plan it and how to create engaging content. Global experts will present the best work from around the world and across the region to share their learnings and views on the subject.This edition of the Initiative Talks follows on from our extremely successful event last year that looked at the increasing influence of mobile t e c h n o l o g y i n communications,” said Ramzy Abouchacra, Regional Managing Director for Initiative MENA in the GCC. “. This year’s edition focuses on video and will act as a catalyst for a conversation to take off around how the medium continues to be the first

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ARMED FORCES GHQ’S ORGANIZING COMMITTEE MEETS TO SET STAGE FOR IDEX 2015 By Qadeer Ahmad Siddiqui Dubai UAE: he Higher Organizing Committee for the International Defence Exhibition and Conference (IDEX) that includes esteemed members of the Armed Forces GHQ, ADNEC and IDEX, are meeting this week to discuss key developments and preparations ahead of IDEX

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choice for stakeholders in the industry. The conference is planned as being a multipurpose event that not only acts as a thought-starter, but will also be a platform for key media players in the region to network, establish contacts and create valuable partnerships,” he added. Initiative MENA aims to continue the conversation around Video throughout the year with further activities supported by proprietary local, regional and global research. The Initiative Talks programme of conferences is built on the results of extensive studies undertaken by the organisation across the panArab region, which examine behaviour, trends and predicted outcomes for various forms of media, including the wellestablished platforms of broadcast and video and the more newly emergent ones, such as digital and social media.Established in 2001, Initiative forms part of the M i d d l e E a s t Communications Network (MCN), one of the largest communications groups in the MENA region. The agency operates with a network of over two hundred media specialists, having offices in Dubai, Abu Dhabi, Riyadh, Jeddah, Cairo, Beirut and Morocco. Other MCN group offices include K u w a i t , Q a t a r, O m a n , Jordan, Syria, Tunisia and Algeria.

aerial vehicle industry that’s rapidly defining the modern defence era. It’s a unique platform, located at the center of IDEX 2015, to establish and strengthen relationships with government departments, businesses and armed forces throughout the region. IDEX committees will use the new exhibition to articulate the potential of unmanned systems and will work together to make a successful debut at IDEX 2015.HE Major General Dr. Obaid Al Ketbi, Head of the 2015 IDEX Higher Organizing Committee, said: "Hosting IDEX is of great significance to Abu Dhabi, it brings our great city to the world’s center stage and provides the premiere forum for industry and government leaders to build new partnerships. Being home to the Middle East's largest joint defence exhibition is something we are very proud of and we look forward to bringing another successful event in 2015.H.E. Ali Saeed Bin Harmal, Managing Director of the Abu Dhabi National Exhibitions Company (ADNEC) further added that ADNEC has taken number of initiatives to coordinate with key organisations to enhance ADNEC’s readiness to host this major event, that included, the developing and upgrading of the surrounding streets, and the road infrastructure to accommodate the growing needs of exhibitors, in order to reaffirm their trust in ADNEC.IDEX is held under the patronage of His Highness Sheikh Khalifa Bin Zayed Al Nahyan, President of the UAE, and supported by His Highness Mohammed Bin Rashid Al Maktoum, Vice President of the UAE and Ruler of Dubai, and His Highness Sheikh Mohammed Bin Zayed Al Nahyan, Crown Prince of Abu Dhabi and Deputy Supreme Commander of the U A E A r m e d Forces.Organized by IDEX LLC in association with the UAE Armed Forces GHQ and welcoming Tawazun as Strategic Partner, IDEX 2015 will take place at Abu DhabiNational Exhibition Centre (ADNEC) from the 22nd- 26th February 2015.

2015.IDEX is a unique platform that provides an opportunity to showcase the growing capabilities of the defence and security industry. An event of this scale requires the support and cooperation of many government entities. This week’s meeting, chaired by Supreme Committee President, HE Major General Dr. Obaid Al Ketbi, along with HE Ali Saeed Bin Harmal, ADNEC Managing Director, Mr.Saleh Al Marzooqi, CEO IDEX as well as representatives of local and federal authorities and UAE Armed Forces GHQ, will discuss plans for IDEX, NAVDEX; the Naval Defence & Maritime Security Exhibition, and UMEX; the Unmanned Systems Exhibition, to ensure yet another successful edition.Building on a long history of success, IDEX 2013 was the most successful edition in the e v e n t ’ s h i s t o r y. T h e emergence of the NAVDEX, a key pillar underneath IDEX 2013, and UMEX which will make its first appearance in 2015, mark significant milestones for IDEX and showcase its commitment to bringing the best the global defence industry has to offer to Abu Dhabi.This year’s UMEX INCREASES PRESENCE AT launch of UMEX rounds out IDEX’s defence offering, INTERNATIONAL EVENTS giving government and Senior delegates from IDEX to participate in UAV defence leaders SHOW in France unprecedented access to all things Air, Land and Sea. By Qadeer Ahmad Siddiqui Bahrain, Kuwait, Oman, UMEX aims to capitalize on Dubai UAE: Qatar, Saudi Arabia and the the expanding unmanned he International United Arab Emirates alone Defence Exhibition are expected to spend $360 WITH THE PARTICIPATION OF UAE and Conference million. UMEX is ideally (IDEX) has announced its positioned to provide a COMPANIES participation in the 2014 professional platform for SAUDI ARABIA KINGDOM HOSTS THE UAV SHOW being held at manufacturers to meet INTERNATIONAL EXHIBITION OF Aeroparc De Bordeauxoperators and establish Mérignac in France. This lucrative business CHOCOLATE AND COFFEE IN DECEMBER benchmark biennial event in relationships while UAVs in Europe features promoting the ecological, By Qadeer Ahmad Siddiqui And in line with the active commercial movement dynamic in-flight environmental, civil and Dubai UAE: ccording to «ICO taking place in the Arab and demonstrations and tophumanitarian benefits of G l o b a l » , w o r l d Gulf markets regarding level conferences attracting unmanned systems.IDEX consumes 95 tons of chocolate and coffee items, a large LLC Chief attendance E x e c u t i v e chocolate per second, and the Saudi capital Riyadh will .The IDEX Officer, Saleh Al three million tons per year, witness on the fifteenth of delegation Marzooqi said while the total value of coffee December, the launch of l e d b y “ U n m a n n e d exports reached , until 2010, International Exhibition of Saleh Al s y s t e m s 15.4 billion dollars, including chocolate and coffee, with Marzooqi, represent the t h e 7 0 p r o d u c i n g the participation of UAE IDEX CEO very leading- countries.The organization companies.The event is one w i l l e d g e o f indicated the increase of of the most specialized coffee showcase d e f e n c e coffee consumption in the and chocolate exhibitions in its presence to promote technology, reinforcing Arab world, which has tripled Saudi Arabia and the Gulf Unmanned Systems s t r o n g s e c u r i t y (more than 8 million tons of r e g i o n , w h e r e r e l i a b l e Exhibition and Conference infrastructures. Supported coffee and thus by more than sources indicated to the (UMEX) scheduled to run by UAE Armed Forces GHQ 2.4 percent), concluding that participation of the top alongside IDEX 2015 on and attended by regional Arab region consumes more producers of chocolate from February 22nd –26th, 2015. government delegations, than 80 per cent of the size of around the world, displaying While global focus also has agencies, industry, military the global production of their latest products and their shifted to unmanned and civilian authorities, the coffee.In the same context, b r o a d e x p e r t i s e a n d systems, increasingly local event will be the ideal the Arab Gulf States is presenting the best coffee players in the region are b u s i n e s s p l a t f o r m t o Witnessing an active growth and chocolate producing also looking to capture a p r o m o t e u n m a n n e d rate in the chocolate imports m e a n s , g i v i n g t h e m share of the pie by systems technology and because of the increasing i m p o r t a n t c h a n c e t o expanding their capability to a dedicated consumption of chocolate, communicate in order to technological capabilities a n d f o c u s e d i n d u s t r y a n d a c c o r d i n g l y, t h e d e v e l o p i n v e s t m e n t and providing innovative audience.IDEX provides chocolate industry and trade opportunities and strengthen solutions. Industry reports unparalleled access to the is witnessing huge growth for ties with Arab traders in the suggest that over the next innovative and cutting edge companies operating in this r e g i o n . U A E c o m p a n i e s 10 years, nations in the technology that is defining area, and is considered one operating in the sector of Middle East and North t h e m o d e r n d e f e n c e of the booming markets in the chocolate and coffee will be Africa (MENA) region are industry. IDEX along with UAE, where is valued at 588 able to meet with top predicted to spend some $1 NAVDEX and UMEX is a million dirhams (161 million producers and exporters that billion on expanding their u n i q u e p l a t f o r m t h a t dollars) in 2014, with a growth are participating in the unmanned aerial vehicle provides an opportunity to rate of 27% in terms of sales exhibition, which provides an (UAV) capabilities. The six showcase the growing and 14% in terms of volume ideal platform to display the nations of the Gulf capabilities of the defence according to estimates by the finest chocolate products. AC Nielsen audit company. Cooperation Council and security industry.

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‘LIVING COMES NATURALLY’ AT AL ZORAH, THE UAE’S PREMIER LIFESTYLE AND TOURISTIC DESTINATION • Al Zorah unveils lifestyle destination that builds on philosophy of ‘places for life’ • Natural iconic destination brings UAE’s first of its kind human scale integrated community • Elegantly master-planned development set apart by its exotic setting near natural mangroves and a pristine seafront Azad News UAE 15-21 September 2014, 20-26 Dhul-Qi'dah 1435 Email:azadnewsuae@yahoo.com Mob:00971 56 118 6007 Edition62pg12

SONY’S ALPHA Á7S FULL-FRAME CAMERA REALISES A NEW WORLD OF IMAGING EXPRESSION •Features Newly Developed, Wide Dynamic Range Sensor with Awe-inspiring Sensitivity By Qadeer Ahmad Siddiqui Dubai UAE: oining the acclaimed á7 and á7R family of the world’s smallest full-frame interchangeable lens cameras , Sony's new á7S model puts extraordinary sensitivity, low noise and spectacular 4K video quality into the hands o f p r o f e s s i o n a l photographers and videographers.The innovative á7S camera features a newly developed, 12.2 effective megapixel 35mm full frame Exmor® CMOS sensor paired with a powerful BIONZ X image processor, allowing it to shoot at a sensitivity range of ISO 50-409,600 with unprecedented dynamic range and low noise.The new model is also the world's first camera to utilise the entire width of a fullframe image sensor in 4K video acquisition, and does this without cropping or line skipping as it can read and process data from every one of the sensor's pixels. This allows 4K video shooters to utilise all of the artistic and creative benefits provided by the unique sensor.Wide ISO Sensitivity (ISO 50409,600) and Impressive Dynamic RangeSony, the w o r l d ' s l a r g e s t manufacturer of image sensors , has developed a unique 12.2 MP sensor with extraordinary sensitivity that allows the á7S camera to collect dramatically more light than traditional cameras and to produce beautifully detailed, lownoise images in even the

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darkest environments. The camera also features a newly developed on-sensor technology that allows it to optimise the dynamic range throughout the entirety of the ISO 50 – 409,600 sensitivity range. And this on-sensor technology also broadens the range of tonal gradation in bright environments while also minimising noise in dark scenes, allowing the camera to deliver impressive results in these extreme conditions where other cameras (and image sensors) typically struggle.World's First FullFrame Camera with Full Pixel Readout (without pixel binning) during Movie Shooting With the new á7S camera, the highspeed read out of the 35mm fullframe image s e n s o r combined with the high-speed processing of the BIONZ X processor enables significant improvements in video quality. T h e s e p o w e r f u l components allow the camera to process data from all of the sensor's pixels and output stunning HD and 4K (QFHD 3,840 x 2,160 pixels) video4 while utilising the full-width of the sensor. In addition to the benefits for low-light shooting, the read out of all pixels frees the video from

aliasing, moire and false colour artefacts (as opposed to pixel binning) to achieve the highest quality video. Additional Pro-Quality Video Functions In video mode, the á7S can output 4K video at QFHD (3,840 x 2,160) to an optional external 4K compatible recorder, and can record full HD (1,920 x 1,080) at frame rates of 60p, 60i, 30p and 24p directly to a compatible memory card. Vi d e o m o d e s c a n b e changed from full-frame to APS-C (super 35mm equivalent) if desired, and in this crop mode, the camera c a n support h i g h frame r a t e 120fps shootin g a t standar d H D resoluti o n (1,280 x 720p), creating a 5x slow-motion effect. The á7S camera is also equipped with S-Log2 gamma. Common to Sony's range of professional video cameras, S-Log2 expands the dynamic range by up to 1,300% to minimise clipped highlights and loss of detail in shadows. Additionally, for the first time ever in a Sony á camera, the á7S adopts the workflow-friendly XAVC S recording format in addition to AVCHD and MP4 codecs. XAVC S format allows for full

SWAROVSKI PARTNERS WITH TEBYAN TO REDEFINE LUXURY AT THE HEART OF DUBAI MARINA Partnership with Swarovski pioneers Dubai’s first ever crystal-inspired residential haven By Qadeer Ahmad Siddiqui Dubai UAE: ubai-based property developer Tebyan has signed a partnership agreement with Austrian crystal giant Swarovski at its headquarters in Wattens, Austria, to create the first-ofits-kind crystalinspired ‘Sparkle Towers at Dubai Marina’. Branded as ‘Space Marveled by

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S WA R O V S K I ® ’ . The ultra-luxurious resort-style residential haven is unique among other elite developments in Dubai, due to its exquisite crystalthemed innovations ranging from the sparkling lighting solutions, crystal interiors and more. Situated in the heart of one of Dubai’s trendiest waterfront attractions, the architectural masterpiece consists of two towers: the first (G+29 floors) offers panoramic views of Dubai Marina from three sides while the second (G+14 floors) overlooks Jumeirah Beach Residence with partial views of the marina and the sea. A residential podium (G+4 floors)

connects the two towers, and residents are guaranteed worldclass comfort and unsurpassed views.Managing Director of Tebyan, Mr. Naji Alia explained: “All over the world, Dubai is now known as a haven of luxury where simply having a ‘good’ residence is just not good enough. Our stylesensitive residents

and visitors seek nothing but the very best, and elegance i s n o t o n l y appreciated but d e m a n d e d . To enhance Dubai’s global reputation, Tebyan has gone beyond luxury to perfection, by partnering with Swarovski, a trendsetter who has sparkled in the luxury crystal arena for 120 years. This marvel will truly live up to its name as ‘Space Marveled by SWAROVSKI®’.Me anwhile Mr. Peter Pelletier, Senior Vice President at Swarovski, said:The coming together of two companies with proven expertise in their respective areas is bound to create a ‘beyond luxury’ living experience. As a

premium supplier to the project, Swarovski is delighted to be able to present the residents of Sparkle Towers at Dubai Marina with an opportunity to p e r s o n a l l y experience the joy of crystal through a whole range of s p a r k l i n g applications. Our input will also ensure that their chosen place of residenc e stands out as unique in a city where luxury is t h e norm.Sp a r k l e To w e r s at Dubai Marina’ is t h e crown jewel in Tebyan’s glittering track record, which includes iconic projects in Saudi Arabia and the UAE. The project adds a m a r v e l o f extravagance in a location where luxury yachts and stylish waterfront amenities are already an everyday sight.Tebyan has worked in sync with Austria-based crystal giants Swarovski, whose global legacy of perfection stretches back to 1895. Tebyan will officially unveil the towers in October 2014. This is geared to be one of Dubai’s most iconic landmarks, ushering residents to “a crystal clear choice for luxury living”.

HD recording at a data rate of 50 mbps with lower compression for improved video quality. Other specialist video functions on the new camera include a picture profile that can adjust settings like gamma, black, level and colour adjustment, and can be saved for use in a multi-camera shoot. It also has Full HD and 4K base band HDMI® output, time code/user bit for easier editing, synchronous recording feature with compatible devices, various marker and zebra displays on both the LCD screen and viewfinder and can dual record XAVC S as well as MP4 (1,280 x 720 @ 30p). Low-light Shooting Advantages The high ISO sensitivity range of the á7S camera is extremely effective for still image shooting, especially in low-light conditions, where the camera can shoot at high shutter speeds while keeping noise as low as possible. This is particularly useful for shooting indoor, dimly lit sporting events or other situations where most cameras typically struggle.The camera is also equipped with the same high-precision Fast Intelligent AF system as the á7R camera, with drastically improved low-light AF sensitivity that can go as low as -4EV.The á7S full-frame interchangeable lens camera is currently available at all Jumbo Electronics outlets and select electronics retailers across the UAE.

QNB ACQUIRES AN ADDITIONAL 11.0%1 STAKE IN ECOBANK TRANSNATIONAL INCORPORATED, THE LEADING PAN-AFRICAN BANK By Qadeer Ahmad Siddiqui Dubai UAE: NB, “One of the W o r l d ’ s Strongest Banks” has today announced the acquisition of an additional holding of 11.0%1 (2,047,877,260 ordinary shares) in Ecobank Transnational I n c o r p o r a t e d

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(Ecobank). QNB Group’s total stake in Ecobank is now 23.5%1. The cost of this additional holding was equivalent to U S D 2 8 3 m . To d a y ’s acquisition was funded through existing resources and QNB will account for Ecobank as an Associate in accordance with International Financial Reporting Standards. QNB Capital and Morgan Stanley are acting as financial advisors to QNB in relation to this transaction. This enables QNB Group to become the largest shareholder whilst strengthening the partnership with Ecobank, a leading panAfrican bank and is a fundamental step towards QNB’s strategy of being a MEA Icon by 2017. Ecobank was set up in 1985 in Lomé, To g o , w h e r e i t i s headquartered. Ecobank is the leading pan-African bank with a presence in 36 countries across the African continent and in 4 other countries across the globe. Ecobank is one of the top three

banks (by assets) in 14 of the countries in which Ecobank is present. As at June 2014, Ecobank had USD23.4b of assets and had generated USD255m of profit before tax (for the 6 months to 30 June 2014) and operates across its unique network of 1,241 branches, 2,500 ATMs and 16,245 POS terminals servicing over 10.8 million customers. With 20,114 employees, Ecobank is the largest employer in the financial sector industry in Middle

Africa.The QNB Group stated ambition of being a MEA Icon by 2017 is brought closer to realisation through the potential opportunities and commercial benefits resulting from this partnership. This m o v e f u r t h e r consolidates the growth strategy pursued by The QNB Group over recent years.QNB Group, through its subsidiaries and associates (including Ecobank), operates in 61 countries and 3 Continents around the world. QNB was recently recognized as “The Best Bank in The Middle East” by Euromoney Magazine and was voted “One of the Top 50 Safest Banks in the World” by Global Finance Magazine in 2013. 1The two stakes include the current outstanding ordinary shares and the conversion of QNB’s convertible preference shares

By Qadeer Ahmad Siddiqui Dubai UAE: l Zorah, a naturally u n i q u e a n d o r g a n i c a l l y connected lifestyle development, has made significant progress in its evolution as the UAE’s premier integrated lifestyle development.Located along the breathtaking natural peninsula on the coastline of Ajman, the flagship project of Al Zorah Development Company is spread over an area of 5.4 million sq m. Set apart from other destinations by its exotic setting of natural mangroves and seafront, Al Zorah blends the best of nature with the finest in modern amenities to create refined places for life. Away from the bustle of the city yet only 25 minutes away from the Dubai International Airport, Al Zorah is set to deliver intuitive lifestyle experiences for residents and visitors through the implementation of its innovative masterplan. Al Zorah is masterfully crafted and planned by Solidere International, renowned for developing refined ‘Places for Life,’ and principally established in Dubai International Financial Centre by Solidere, the Lebanese public company that is responsible for the urban regeneration of downtown Beirut. Solidere International is currently developing mixed-use projects across the Middle East region and other emerging markets globally. His Highness Sheikh Rashid bin Humaid Al Nouaimi, Chairman of Al Zorah Development Company said: “Being one of the most ambitious developments in the UAE, Al Zorah presents unique opportunities for attractive investments in a refined coastal destination within Ajman's inspiring natural

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setting.Nasser Chammaa, CEO of Solidere International, said: “Our vision for Al Zorah is inspired from its serene natural attributes. We have been waiting for this exciting moment to start offering our future tenants and investors the opportunity to experience Solidere International’s refined Places for Life.” Al Zorah is more than a n o t h e r u n i q u e destination,he added. “It is a refined way of life and a place t o establi s h lifelong commi tment t o a comm unity and to s e t roots in t h e UAE. It is a place to enjoy distinctive tourist attractions, safe and well-integrated outdoor activities. None of this could have happened without the exceptional and instrumental support and facilitation of our partners, the Ruler and the Government of Ajman.Imad Dana, Chief Executive Officer of Al Zorah Development Company, explained that the focus of the masterplan is to ensure that residents and visitors can enjoy a relaxed lifestyle in total harmony with nature.Life comes naturally at Al Zorah,” he added. “Envisaged to be the ultimate getaway for homes or holidays, the community is an all-inclusive mixed-use development that showcases all the lifestyle amenities that add tremendous value.He said that Al Zorah is a destination like no other and offers a “new UAE lifestyle and

touristic destination in a spirit-uplifting natural setting. As a free zone development, it brings unparalleled value to residents and investors. It provides 100 per cent ownership of business, land, villas and apartments and a hassle-free approach to setting up business to achieve the long-term growth objectives of our valued clientele.Residents and visitors will enjoy pedestrian friendly environments, small parks, waterfro nt and mangro v e s board walks, as well a s dedicat e d landsca p e d routes f o r jogging, cycling and buggies. Nearly two-third of the masterplan focuses on creating open public spaces that differentiates Al Zorah from urban master-planned projects.Nestled by over 1 million sq m. of natural mangroves, home to more than 58 bird species including the elegant pink flamingos, 12 km of waterfront and 1.6 km of sandy beaches, leisure becomes a natural lifestyle at Al Zorah. The Marina watersports Club designed for refined leisure, brings an active lifestyle and natureoriented outdoor activities including rowing, kayaking, sailing, fishing and mangroves exploration, to become part of a daily routine.Highlighted by quality and celebrating individuality, Al Zorah has five key districts - The G a t e w a y, B e a c h f r o n t , Peninsula, Creekside and Golfcourse. The Gateway is

the entrance of Al Zorah from Sheikh Mohamad Bin Zayed Road and will also feature retail facilities and high-rise towers, while the Beachfront will accommodate high-end resorts, a beach club and boardwalk and beachfront residential serviced apartments.The Peninsula, inter-connected by a network of pedestrian passages, features an entertainment complex, a marina, Al Zorah souks and a lifestyle centre. The Creekside is a residential and hotel quarter with direct access to the waterfront promenade, the marinas and mangrove exploration trail.Al Zorah’s 18-hole golf course, by Nicklaus Design, is located within a natural preserved environment of native sandy areas and mangroves. Switzerlandbased Troon Golf, the world's leading high-end golf development company, will operate and manage the project.Al Zorah waterfront will include six world-class resorts and serviced residences with spectacular panoramic views of the ocean and mangroves. In addition, other hotels are planned around the marinas and on locations overlooking the mangroves. The Oberoi Hotels & Resorts will manage the first 5 star luxury resort on the beach with more details to be announced in due course. A wellness centre will create an oasis of tranquility, a resourceful retreat away from a fast paced urban lifestyle.Phase one of Al Zorah is currently progressing to deliver four marinas, two world-class beachfront hotels and resorts, the signature golf course, clubhouse, golf view villas, serviced residential apartments, boardwalk, beach club and wellness centre.

‘DINE & DREAM’ WITH EMAAR HOSPITALITY GROUP Emaar Hospitality Group is marking the diversity of Dubai's culinary landscape with its 'Dine & Dream' campaign until October 31, 2014. By Qadeer Ahmad Siddiqui Dubai UAE: he campaign gives f o o d i e s a n d connoisseurs the opportunity to celebrate the varied offerings of the Group, which has over 37 food and beverage outlets that are designed to please the most obstinate palate. ‘Dine & Dream’ requires visitors to register online on www.dineanddream.com. After enrolling, guests will have access to a 20%

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discount on their final bill. Dining options are almost endless and customers will also be entitled to enter a weekly draw where they will stand a chance to win a weekend stay for two nights, inclusive of breakfast and an Emaar Gift Card with a value of AED 350. With every AED 50 spent throughout the promotion period, guests increase their chances of winning.Among the participating properties are: The Address Downtown Dubai, The Address Dubai Mall, The Address Montgomerie Dubai, The Address Dubai Marina, The Palace Downtown Dubai, Vida Downtown Dubai, Dubai Polo & Equestrian Club, Dubai Marina Yacht Club and Arabian Ranches Golf Club, and numerous Lifestyle Dining venues, each providing guests with a timeless escapade. Some of the participating outlets include: CUT by Wolfgang Puck, The Address Downtown Dubai Renowned for its award-

winning, new generation American steak, at CUT by Wolfgang Puck at The Address Downtown Dubai, guests can expect innovation at every level through a range of innovative and unique dishes. The menu includes a modern twist classic American steak from prime and wet-aged beef to shellfish. Zeta Restaurant / Lounge, The Address Downtown Dubai For an Asian fusion of c u l i n a r y delights head t o Z e t a Restaurant / Lounge for an extensive choice of tapas – f r o m traditional and contemporary Japanese cuisine to Wagyu and Lamb Chops, fresh off the grill. Guests can also savour an unmatched menu of beverages and ‘ubertails,’ large-sized soft and select concoctions. Asado, The Palace Downtown Dubai The lively Argentinean Grill located at The Palace Downtown Dubai, offers dining in a truly idyllic s e t t i n g . A s a d o o ff e r s premium meat cuts prepared on a ‘Parrilla’, an open grill in the centre of the restaurant giving visitors choices of an a la carte menu and a set menu, each offering some of the finest Argentinean cuisine in the country. A large selection of traditional Argentinean beverages accompanied with music and live entertainment set the scene. Thiptara, The Palace Downtown Dubai The contemporary Thai restaurant allows guests to enjoy breath-taking views of the world’s tallest performing Dubai Fountain

as well as the world’s tallest building, Burj Khalifa, creating the perfect setting

for an evening of unmatched culinary experiences. 3in1, Vida Downtown Dubai This trendy restaurant serves cutting-edge oriental cuisine. Its casual dining atmosphere is great for family and friends to enjoy a day or night out. Monty’s, The Address Montgomerie Dubai Named after the golf legend and course designer, Colin Montgomerie, Monty’s is a fantastic place to relax by the 18th hole while having s o m e d e l i c i o u s international cuisine and drinks. Guests are encouraged to try the signature dishes including the Crab and Lobster or the succulent Black Angus Tbone Steak. What’s more, Monty’s offers a range of

tasty delights that many can enjoy. Madeleine Café, The Address Dubai Mall The Parisien style café and boulangerie will take guests on a French culinary journey with a slice of French chic, serving excellent coffee, pastries, baguettes and traditional

French cuisine. Guests can also admire Dubai’s largest terrace offering magnificent views of The D u b a i Fountain and Burj Khalifa. Epona, Dubai P o l o & Equestrian Club With its edgy casual setting E p o n a restaurant is a family friendly venue for all ages. Located adjacent to the polo field, it offers a lit up backdrop in the early evening while riders practice. The terrace creates a picturesque atmosphere that complements the exquisite food choice. Aquara, Dubai Marina Yacht Club With a backdrop of the shimmering lights of Dubai Marina, Aquara is the perfect venue to entertain business partners or to enjoy relaxing times with family and friends, offering a seafood-inspired menu with an Asian twist. Aquara offers guests a choice to sit indoors in a pleasant and cozy atmosphere, or unwind on the unforgettable al fresco balcony. Mazina, The Address Dubai Marina This bustling restaurant serves an eclectic variety of Arabic, Asian and European dishes in an extravagant show kitchen. From wok hot Cantonese to Rotisserie, Mazina at The Address Dubai Marina caters to all. For more information on participation or reservations, please visit: www.dineanddream.com. Date: Until October 31, 2014

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DUBAI PARKS & RESORTS LLC COMPLETES 30 PERCENT OF THE INFRASTRUCTURE DEVELOPMENT World-class Consortium of Contractors and Consultants Overseeing Progress By Qadeer Ahmad Siddiqui stringent bidding process Dubai UAE: we have selected ubai Parks & consultants and contractors Resorts LLC, a with whom we are working Meraas Holding closely to deliver an company, today announced entertainment experience Azad News UAE15-21 September 2014,20-26 Dhul-Qi'dah 1435 that Phase 1 of the that brings to life the UAE Email:azadnewsuae@yahoo.com Mob:00971 56 118 6007 Edition62pg13 multibillion dollar leadership’s vision of entertainment and leisure positioning Dubai as a 22 CBD MANAGERS QUALIFY IN ILM 3 JAM NIGHTS ARE BACK! destination has made leading global tourist Orascom is responsible for d e s t i n a t i o n . L a u n c h e d COACHING Season 3 of the legendary live music jam is significant progress with the t h e m a j o r i t y o f t h e under the directive of His engagement of a number of kicking off at Maxx Music Bar & Grill on 27 LEGOLAND® Dubai H i g h n e s s S h e i k h By Qadeer Ahmad Siddiqui corporate coaching culture world class contractors and September, 2014. building works, Laing Dubai UAE: that creates improved selfconsultants.The he Commercial Bank of a w a r e n e s s , i n c r e a s e d By Qadeer Ahmad Siddiqui 27th September, 2014 Maxx development has been infrastructure development O’Rourke and Al Futtaim Live Nights 2 Bands + DJ D u b a i r e c e n t l y confidence, better business Dubai UAE: designed with the expertise already complete, work on Carillion for a large part of very first and third 4th October, 2014 Jam Motiongate Dubai, and organized an award knowledge and skills in S a t u r d a y o f t h e Nights 25 Jammers ARCO General Contracting ceremony to honor its 22 s p e c i f i c a r e a s l i k e month, Maxx will be 11th October, 2014 Maxx EST for Bollywood Parks. managers, who successfully c o m m u n i c a t i o n a n d Hill International has also qualified the UK-based i n t e r p e r s o n a l s k i l l s , hosting Jam Nights from Live Nights 2 Bands + DJ been contracted to manage Institute of Leadership & leadership and management, 9pm onwards. For these 18th October, 2014 Jam the production and Management (ILM)'s stage 3 conflict resolution and popular evenings, we invite Nights 25 Jammers installation of all shows and Coaching aimed at boosting motivation.It also helps in up to 25 musicians, aspiring 25th October, 2014 Maxx rides, and provide management skills of the preparation for a new role or or seasoned, to take centre Live Nights 2 Bands + DJ construction management Mohammed Bin Rashid Al employees.The initiative promotion.Coaching as a stage and blow away the 1st November, 2014 Jam d u b b e d , way to crowd with their talents. Our Nights 25 Jammers Maktoum, Vice-President 8th November, 2014 Maxx ' C B D : develop and Prime Minister of the Live Nights 2 Bands + DJ of leading industry firms the power substation has Leading the y o u r UAE and Ruler of Dubai, 15th November, 2014 Jam such as Rabben Herman, registered 35 percent Way' is part of s t a ff Dubai Parks & Resorts has Nights 25 Jammers Gensler, HOK, RTKL, headway while excavation the bank’s has a been designed as a mega 22nd November, 2014 Maxx Forrec and Riva Creative. In work for the district cooling policy to signific leisure and entertainment Live Nights 2 Bands + DJ addition, consultants f a c i l i t y h a s a l s o invest in staff a n t destination to serve the 29th November, 2014 Jam including CH2M Hill and c o m m e n c e d . P r o g r a m and enhance direct regions that are within a four Nights 25 Jammers S a m s u n g S D S h a v e management firm Samsung their skills. impact hour flying distance from 6th December, 2014 Maxx provided infrastructure C&T is overseeing the The ILM 3 in the Dubai.Taking shape at Live Nights 2 Bands + DJ overall progress of the design. The overall master Award and Certificate in way companies do business. Jebel Ali, the first phase of 13th December, 2014 Jam plan has been approved by p r o j e c t t o e n s u r e i t s consultancy services for Dubai Parks & Resorts will Coaching enhances the It can alter performance, Nights 25 Jammers the relevant government components adhere to Phase 1 of Dubai Parks & comprise three theme capabilities of individuals with r e s u l t i n g i n s t r o n g e r 20th December, 2014 Maxx authorities.More than 1,500 scheduled timelines and Resorts.Raed Al Nuaimi, parks: Motiongate Dubai, m a n a g e m e n t customer relationships, p e r s o n n e l h a v e b e e n budgets, while Kier Group is CEO of Dubai Parks & Bollywood Parks Dubai, and r e s p o n s i b i l i t i e s . T h e increased profitability and resident band Roxx Empire Live Nights 2 Bands + DJ p e r f o r m a n c e o f a n e n h a n c e d s h a r e h o l d e r will be ready to offer the 27th December, 2014 Jam deployed to develop an b u i l d i n g t h e u t i l i t i e s Resorts LLC, said:A mega LEGOLAND® Dubai. The initial area of approximately component. ETA has been project such as Dubai Parks development will also organization largely depends value," said CBD Head of HR musical backdrop for these Nights 25 Jammers on its employees. Therefore, Shorouk Al Redha. By the new talents. To be involved Every Saturday at Maxx will 25 million sq feet at Phase 1 engaged for the power sub- & Resorts requires partners feature Riverpark a grand we remain committed to end of the year, CBD expects in the monthly Jam Nights, now be featuring live music, of Dubai Parks & Resorts. station project and National that have a strong track entrance plaza and Lapita, ensure that our colleagues about 95 staff members to guest performers need to and we will be introducing The number of workers on Central Cooling Company record in developing and a family themed hotel. The get all the necessary training. complete their first stage of register two weeks prior to new local/ international site is expected to increase P J S C ( “ T a b r e e d ” ) delivering leisure and first phase is scheduled for Our target is to train, coach ILM stage 3 Coaching. The the event by email to bands on the remaining four-fold by 2015. With mandated to set up the entertainment concepts of completion in 2016. and retain good staff,said programme, introduced in jamnights@citymaxhotels.c Saturdays. We call these nearly 30 percent of the district cooling facility.Besix this scale. Following a Maxx Live Nights when two CBD Chief Executive Officer, February 2014, is expected om or phone 050 100 7046. UAE CONCLUDES SUCCESSFUL PARTICIPATION AT CHINA INTERNATIONAL FAIR Mr Peter Baltussen.Hailing to provide coaching and Upcoming dates are: as bands each get a one hour FOR INVESTMENT AND TRADE IN XIAMEN session to rock the house. follows: the Emirati staff in particular training to 300 employees at

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for their achievements, Mr. Baltussen said:The rising number of Emirati colleagues across various departments of CBD and their participation in exams such as ILM stage 3 is a testament to the bank's belief that UAE nationals are providing the bank with a great talent pool.The ILM 3 coaching, which commenced in February and continued in June, was attended by 54 CBD staff members in five groups. A total of 22 managers have cleared the exam so far and another 32 have been qualified in September 2014.The ILM programmes deliver a

all levels throughout 2015.The ILM 3 is part of the bank's multi-year human resources strategy in investing human capital to help its employees serve the clients in a better way,Shorouk Al Redha added.The learning programmes of ILM a UKbased awarding body for management and leaderships – begins from Level 2 and continues up to Level 7. According to companies that have pursued ILM programmes, 93 per cent of managers perform better at work after the training.

SHERATON DUBAI CREEK HOTEL & TOWERS SET TO DELIGHT CULINARY CONNOISSEURS WITH UNIQUE ITALIAN LIFESTYLE DINING EXPERIENCE Exclusive 20-Cover per Night Concept Launched by Renowned Chef Alfredo Russo at Hotel’s Signature Restaurant By Qadeer Ahmad Siddiqui Dubai UAE: heraton Dubai Creek Hotel & Towers is set to delight Dubai’s growing foodie movement with an exclusive epicurean experience set to be unveiled on 18th September at the hotel’s signature Italian restaurant, Vivaldi by Alfredo Russo.The lifestyle concept will be launched by renowned Chef Alfredo Russo himself, who has overseen the concept from its early stages.We know that diners

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are seeking more than just good food, but experiences that are different and unique something we are delighted to offer our guests at Sheraton Dubai Creek,” said Stephan Vanden Auweele, General Manager at Sheraton Dubai Creek Hotel & Towers.The hotel is already popular for its ‘destination dining’ experiences alongside the Creek, with one of the best Italian restaurants in Dubai, Vivaldi by Alfredo Russo, and the awardwinning Ashiana by Vineet, both overseen by Michelinstarred chefs, as well as the unique live-cooking venue, Creekside Japanese Restaurant.This epicurean experience at Vivaldi by Alfredo Russo is available to only 20 diners per night in an exclusive section of one of

the hotel’s terraces with breathtaking views of Dubai Creek and skyline. Diners will be collected by chauffeur from anywhere in Dubai, met curb side at the hotel and escorted through to the restaurant.Upon arrival, guests will enjoy an aperitif and sparkling before being delighted with a gourmet seven course meal, with specifically paired beverages selected by Chef Russo to perfectly complement the dishes. The chauffeur service will be prompted before the end of the evening to be waiting for the guests, making the entire evening an effortless and exclusive dining event.The philosophy behind the food is that of enjoying the purity of the taste, meaning classic dishes that have been produced with a modern approach, but left simple. Simplicity is key; ensuring that not too many ingredients complicate the flavours,” said Chef Alfredo Russo. The experience launches on Thursday 18th September with a range of options: 1.4 course tasting menu: AED 290 per person without grape and AED 390 with matching grape; 2.7 course tasting menu: AED 490 per person without grape and AED 650 with matching grape (4 different types) 3.Full experience tha t i n c l u d e s : 7 course tasting menu paired with grape, Alfredo Russo grape, as well as a limousine service that includes pick-up and drop-off: AED 890 per person.

MAJOR CONFERENCE WILL EXAMINE DIRECTION OF GLOBAL ECONOMY AND QATAR’S RISING IMPORTANCE AS FINANCIAL HUB The 3rd Euromoney Qatar Conference will take place from 24-25 November in Doha By Qadeer Ahmad Siddiqui Dubai UAE: uromoney today announced that the 3rd Euromoney Qatar Conference “global finance: re-launched” a major conference examining changes in the global economy and Qatar’s rising importance as a financial hub – will take place this year from 24-25 November 2014.Some of the world’s leading financial players, along with a representative cross section of Qatar ’s f i n a n c i e r s a n d policymakers, will take part in the pioneering event. The conference will be held under the patronage of H.E. the Prime Minister of Qatar, Sheikh Abdullah Bin Nasser Bin Khalifa Al Thani.H.E. Ali Sharif Al Emadi, Finance Minister of the State of Qatar and H.E. Sheikh Abdullah Bin Saud Al Thani, Governor of Qatar Central Bank will also deliver speeches on the opening day of the event.Now in its third year, the Euromoney Qatar conferences have provided a key opportunity to examine the state of global finance, and the key steps that must be taken to redesign, re-engineer and re-launch the financial sector to ensure sustainability and longterm returns.Nearly 600 financial professionals from over 30 countries participated in the live and online financial event in 2013, and organisers are confident that there will be similarly positive attendance this y e a r. R i c h a r d B a n k s , R e g i o n a l D i r e c t o r, Euromoney Conferences said: “We are very excited to return to Qatar at a key moment for the global and regional economy. In-line with the Qatar National Vision 2030, the financial sector has evolved and developed significantly in

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recent years, and global interest in the opportunities presented by the rise of Qatar is at an all-time high.The Qatari economy has entered a new phase of diversification, with large investment spending in the non-hydrocarbon sector increasing by 6.5 percent in 2013 (up from a 6.1 percent rise in 2012) while growth in the hydrocarbon sector slowed, according to the most recent QNB Group Qatar Economic Insight report. Double-digit growth in the non-hydrocarbon sector driven by higher investment spending and a growing population has fed into the on-going expansion of the Qatari f i n a n c i a l s e c t o r, a n d generated significant opportunities for global financial institutions.Senior executives from major national and international institutions, including Qatar National Bank, Qatar Investment Authority, and Atlantic Financial Inc., will try to examine the implications of this economic shift. In addition, they will look at the wider factors impacting the global banking sectors and implications of current legislative and structural changes for organisations in the GCC region. For more information on the Euromoney Qatar Conference or to register, v i s i t www.euromoneyconferenc es.com/qatar.html.

By Qadeer Ahmad Siddiqui Dubai UAE: UAE delegation led by the Ministry of Economy has concluded its successful participation at the 18th China International Fair for Investment and Trade (CIFIT) that was held from September 8 - 11 at Xiamen, China.His Excellency Abdullah Al Saleh, Undersecretary for Foreign Trade, Ministry of Economy, headed the delegation that included federal and local government officials in addition to representatives of public and private sector enterprises.During the visit, Al Saleh met with several high-ranking Chinese officials to discuss economic and trade relations and ways to further strengthen mutual cooperation.His Excellency Abdullah AlSaleh said: “Strong bilateral relations between the UAE and China relations are of high importance to both sides. China is the second largest trading partner for the UAE and its largest exporter. Our meetings and discussions with Chinese officials focused on cementing the UAE’s ties with China’s central government and provincial administrations.He added:This year’s participation marked the

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UAE’s third outing at CIFIT. The UAE’s presence at the event helped promote the country’s investmentfriendly and enabling environment among investors looking to expand their business interests

successfully contributes up to 40% of Xiamen city’s GDP while occupying only 1% of Xiamen land. During CIFIFT 2014, Etihad Airways, the national airline of the UAE, announced the launch of its Abu Dhabi -Hong Kong

across the Middle East, A f r i c a a n d t h e Mediterranean. We have invited the Chinese authorities to participate in the Annual Investment Meeting organized by the Ministry of Economy in the UAE from March 30-1 April. The platform will give China the chance to discuss investment opportunities with representatives from more than 60 countries.On the sidelines of CIFIT 2014, His Excellency Abdulla Saleh and the UAE delegation visited the Torch Zone, the Hi-tech entrepreneurial incubator in Xiamen. With its unique setup and policies, Torch Zone

services, four times a week starting June 15, 2015. Together with Shanghai, Beijing and Chengdu daily flights, Etihad Airways currently flies to four China cities and offers 25 connections between Abu Dhabi and China.His Excellency Eng Saed Mohamed Al Awadi, CEO, Dubai Exports, said:UAE and China have reinforced and expanded their partnership in recent years, and are keen to realize the full extent of their economic potential. As an agency of the Department of Economic Development in Dubai, Dubai Exports is keen to promote the growing

engagement with China and support businesses looking to establish operations in Dubai.Saif A Al Shehhi, SMD-AD Government & VVIP Clients, National Bank of Abu Dhabi, said: “Our participation is in line with NBAD’s objective to benefit from the strategic importance of the UAE as a vital link between Africa and Asia. Operating in 18 countries, NBAD has the largest international network among the UAE’s banks. In China, we have representative offices in Shanghai and Hong Kong. Our future plans include expansion into emerging markets and partnering with key stakeholders in corporate banking, energy, transport and aviation, real estate and family businesses.UAE-China relations have been steadily growing in scale and significance. China is the second largest trade partner and largest exporter to the UAE. Non-oil trade volume reached US$ 40.4 billion in 2013 and growth in trade is estimated at 16% annually. The UAE is home to 4,200 Chinese companies and the Ministry of Economy currently lists more than 2,500 registered Chinese trademarks. Some 3,00,000 Chinese nationals currently reside in the UAE.

6th EDITION OF DUBAI HELISHOW 2014 ANNOUNCED FOR 4th – 6th NOVEMBER 2014 One and Only Exhibition in the Middle East for the Helicopter Industry

By Qadeer Ahmad Siddiqui Dubai UAE: he Domus Group, a leading international exhibition specialist based in Dubai, has announced the dates for the much awaited Dubai Helishow 2014, held under the patronage of His Highness General Sheikh Mohammed bin Rashid Al Maktoum, Ruler of Dubai, Vice President and Prime Minister of the United Arab Emirates. Taking place from the 4th to the 6th of November 2014, the sixth edition of this biennial Helicopter Technology & Operations Exhibition will be hosted within the inspiring settings of the Grand Stand, Meydan Hotel, Dubai.Covering the commercial, civil defense and military helicopter sectors, the Dubai Helishow is the industry’s third largest exhibition in the world and a one of its kind show within the region. Industry experts from around the world, including key helicopter

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manufacturers and technology suppliers from the region and worldwide, convene at the Dubai Helishow to share and showcase the latest

technology advancements and industry developments. The previous edition, held in 2012, received a successful response, which reaffirms the Middle East’s status as an emerging global market and an ideal platform to meet and connect with local prospects. While the Dubai Helishow 2014 has already received over 80 confirmations from

exhibitors around the world, this year’s edition will also display the latest developments in Security Products & Services, and Air Medical & Rescue sectors, highlighting the evolution of this specific industry zone.Dubai Helishow will also feature three high level Presentations which will be conducted by Mr Robert Libby, who owns and operates Advanced Helicopter Training, a division of Advanced Aero Marine Systems Ltd; Mr Bruce Gullingsrud, VicePresident of Sales at Rotorcraft Services Group; and Ivan Kristoff, Aviator, Rescuer and Rope Access Expert in vertical and aerial operations. These presentations are available to all delegates FREE of charge.Mr. Ahmad Abulhoul, Managing Director of Domus Group, said, “We are extremely pleased to announce the sixth edition of the Dubai Helishow. As a regional and

global landmark, Dubai is ideally positioned to conduct a trade exhibition of this significance. With wellestablished infrastructure, the city has been growing as a tourist, commercial and trade destination, and continues to rise on an optimistic trend. Building on the last edition’s achievements, we are looking forward to an increase in the participation of both, exhibitors and visitors, and of course, hope to see more success than ever before.”

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ASTECO TO UNVEIL UNIQUE FRANCHISE MODEL TO THE MIDDLE EAST AT CITYSCAPE DUBAI Leading property services company to franchise its 30-year old brand and successful business model to independent real estate agents and start-up brokerages

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Azad News UAE15-21 September 2014, 20-26Dhul-Qi'dah 1435 Email:azadnewsuae@yahoo.com Mob:00971 56 118 6007 Edition62pg14

SHARJAH SEEKS TO BENEFIT FROM SILK ROAD REVIVAL Highlights role WTC Sharjah and Expo Centre can play in boosting trade at Top China event By Qadeer Ahmad Siddiqui Dubai UAE: iming to better integrate regional economies into China’s global supply chain, Sharjah showcased the key role it can play in the revival of the old ‘Silk Road’ at a recent high-profile event held in Xiamen, China.At the W T C A (World T r a d e Centers Associatio n Inc) Access C h i n a Program’s 1 8 t h C h i n a Internatio nal Fair for Investment and Trade (CIFIT), Mr. Saif Mohammed Al Midfa, CEO, Expo Centre Sharjah, successfully presented World Trade Centre Sharjah and the Middle East region to the Chinese and international business community.WTCA-CIFIT is the world’s largest international investment and promotion fair. It featured more than 30,000 potential investment projects and attracted companies and government organizations from 54 countries and regions.With China emerging as a leader in global trade, Mr. Midfa stressed the importance of the centuries-old link between the Middle East and Asia, known as the ‘Silk Road’, which represents the global demand and supply chains emerging from China and covering the whole of Asia, Africa, the Middle East and the Mediterranean region.The UAE, with its strategic location,

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international connectivity, growing linkages to Africa & other regions and the quality and efficiency of its infrastructure, can serve as the logistics hub for China. CIFIT served as an excellent platform to reinforce the strong friendship and cooperation between the two countries given that our relations, especially o n t h e economic, trade and investment fronts, are o n t h e upswing s a i d M r. Midfa.With the event highlighting investment opportunities in the countries along the ancient routes, Mr. Midfa stressed the role WTC Sharjah and Expo Centre Sharjah can play in facilitating trade movement, and emphasised the strong potential of the Middle East and North Africa region, with Mena-China trade galloping 50-fold in the past two decades to nearly US$300 billion last year.During the visit, Mr. Midfa also held talks with Mr. Ghazi Abu Nahl, Chairman - World Trade Centers Association Inc., and Mr. Eric R. Dahl, Chief Executive Officer - World Trade Centers Association Inc.Recognising the importance of the UAE and other countries along the trade route, the event had a dedicated exhibition area for the new maritime Silk Road, featuring investment opportunities, key projects and products by countries and regions along the ‘Maritime Silk Road’ and the ‘Land Silk Road’.

CARREFOUR MARKET NEW AL WASL ROAD STORE SET TO REDEFINE SHOPPING EXPERIENCE Carrefour Market launches premium shopping experience with new Al Wasl Road Store By Qadeer Ahmad Siddiqui Dubai UAE: arrefour Market by Majid Al Futtaim, today announced the opening of its new convenient store in the heart of Jumeirah one, on Al Wasl Road. This new store will be located inside wasl properties’ brand new wasl vita development, a mixeduse commercial and residential project.The new store in wasl vita will set the standard for a unique instore shopping experience that our customers can expect from Carrefour Market moving forward.” comme n t e d Franck Rouque t, Vice Preside nt Majid A l Futtaim Carrefo u r Market U A E , Q a t a r, Oman, Kuwait, Bahrain. The Al Wasl Road store introduces a host of new culinary delights and services that add to the already extensive product range. Customers can choose from a variety of fresh and organic produce as well as everyday essential household goods.They can pre-order fresh meat, fish, pastries and deli items in advance with the help of Carrefour Market team experts. Customers will also be able to place orders by phone at the new sushi bar, where their orders will be freshly prepared and delivered on demand. The brand new live on demand BBQ, Sharwama & freshly made pizza stations at the snacking section, will offer a

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wide range of snacks for lunch and dinner. As well as the introduction of a wide snacking selection and fresh food preparation station, Carrefour Market is taking its passion for culinary excellence even further by offering in-store cooking lessons by acclaimed culinary schools. An area of the new branch will be fully equipped with professional cooking equipment and customers can book their lessons that take place instore.Carrefour is a renowned retail name that has developed a reputation with Dubai’s residents for offerin g the wides

OPTIONS INDUSTRY COUNCIL AND SAXO BANK ANNOUNCE DUBAI SEMINAR, PART OF OPTIONS EDUCATION By Qadeer Ahmad Siddiqui Dubai UAE: atrice Hénault, Futures & Listed Options Product

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Manager at Saxo Bank, and Gary Delany, Director at The Options Industry Council, will conduct a seminar on equity options at the Saxo Bank office in Dubai on September 17 as part of an ongoing series of seminars.Further to the content sharing agreement announced in April between The Options Industry Council (OIC) and Saxo Bank, the online trading and investment specialist, Saxo Bank has announced an options seminar in Dubai on September 17. OIC has been educating investors and financial advisers in the responsible use of exchange-listed options for 2 2 y e a r s . To e n s u r e investors understand both the benefits and risks of options, OIC provides education on a range of basic to advanced strategies on topics such as volatility and options on exchange-traded funds (ETFs). OIC offers a wide range of free and unbiased educational material. Saxo Bank is a leading player in the global online trading of margin, derivatives and multi-asset products. Its multi-asset trading platforms enable both selfdirected and institutional clients to have real time access to global financial markets from a single a c c o u n t . G a r y D e l a n y, Director of European Marketing and Education for

By Qadeer Ahmad Siddiqui Dubai UAE: steco, the Middle East’s largest independent full service real estate company, is to enter the franchise arena with the launch of a new Licensing Services division, the firstof-its-kind in the region.Showcased at this year’s Cityscape Global exhibition, taking place 2123 September 2014 at the Dubai International Convention & Exhibition Centre (DICEC), the franchise opportunity has been created to offer real estate companies, independent realtors and regional entrepreneurs looking to diversify their existing businesses, or launch a start-up, access to Asteco’s 30-year brand pedigree and its successful business model.Asteco is the only locally established, full service real estate business offering this bespoke franchise opportunity. The company has witnessed incredible growth in the last 30 years and in the process built a strong regional presence with a network of offices in Dubai, Abu Dhabi, Sharjah, Al Ain, Jordon and Qatar. Commenting about the franchise opportunity, in

OIC, said:OIC is pleased to be working with Saxo Bank, who shares our belief in the importance of education. As an impartial educator, it is

always interesting to conduct an educational seminar in another market centre and I look forward to raising the awareness, knowledge level and responsible use of exchange-listed equity options with users and potential users in Dubai.Separately, a report commissioned by OIC from market analysts TABB Group in March found that there is a high level of demand from European retail investors for US listed options.Patrice Hénault, Futures & Listed Options Product Manager at Saxo Bank, commented:The recent addition of listed equity options to Saxo’s platform was in direct response to a growing appetite across all types of investors. Our clients will also now be able to consolidate their trading onto one platform. Options have traditionally been perceived as complex or risky instruments, and OIC’s independent and unbiased educational materials will be instrumental in demystifying their broad range of uses.Trading across all asset classes improves trading performance. People like to trade assets in which there exists some volatility, and having a platform that allows you to do that is very valuable. This is why we added equity options to our platform”.

what is a highly competitive industry, market specialist,

John Stevens, Managing Director at Asteco said: The launch of the new licensing services division will allow us to further propagate the strength of the Asteco brand, image and reputation through an aligned franchisee network, delivering a successful tried and tested sales and leasing brokerage model by trusted a n d c a p a b l e partners.Franchising is becoming an increasingly popular model around the world, as the only locally established, full service real estate business offering such a unique and

bespoke proposition we fully expect interest to be high; already we have received numerous r e q u e s t s , h e added.Potential franchisees will benefit from direct tailored access to the Asteco brand, tailored setup support services if required, bespoke operating area’s, regional brand visibility and access to an enviable sales and leasing portfolio, predominantly appointed on sole exclusive mandates, that listed in excess of AED 2.1 billion’ worth of sales properties and 1.5 million square feet of leasable space in 2013/14. It doesn’t stop there, instant membership of Asteco’s influential network and 24/7 online marketing support are also provided.Many of today’s real estate brokers weren’t even born when Asteco was founded 30 years ago, and many more have no conception of the UAE real estate sector prior to freehold sales to expatriates. We know our business model works, our record speaks for itself over 7,000 units sold to date generating AED12.8 billion in revenue,added Stevens.The licensing model will also provide

CUSTOMERS DEFECT TO COMPETITION EVEN WHEN COMPANIES PERFORM WELL By Qadeer Ahmad Siddiqui Dubai UAE: ore than half of customers are likely to defect to a competitor brand when a product needs updating or their contract expires, according to a new study from global research consultancy TNS. Almost two thirds (60%) of customers are likely to defect to another brand when buying new electronic products; 57% would replace their car with a different brand; and 64% would opt for another manufacturer when selecting white goods like a w a s h i n g machine.According to TNS’s global analysis of 40,000 customers, companies can no longer ensure loyalty and spend just by providing a reliable, consistent service. In fact, many of those who defected to a competitor actually felt their current provider was performing well.Looking across the banking, utility and telecoms industries,

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understanding of what drives your customers’ b e h a v i o u r. T h e m o s t successful businesses are able to translate what’s best about their performance into an active customer preference. They don’t just invest in any service or promotion; they get smarter about the customer experiences that matter and deliver on the bottom line. Simply throwing resources at different touchpoints – without understanding how

partners with a high value referrals service, access to Asteco’s dedicated intranet with a comprehensive range of resources, regular communication and updates, as well as use of the industry-leading real estate software and CRM platform.Asteco is one of the regions few all-round management companies offering a range of services including asset management, sales, leasing, valuation & advisory, sales management and owner association.This is a market-first for Asteco moreover for the industry in the region and we are looking to develop franchisees who are equally passionate, service-oriented, commercially astute and credible professionals; working with them to grow their own businesses with our brand presence in what is one of the most dynamic, challenging and fastest developing markets in the world,” remarked Stevens. For more details, please call +971 600 54 7773 or visit www.asteco.com Asteco is located in hall 2, stand number 2B30, at Cityscape Global.

EID’S A SMALL WORLD AFTER ALL Insignia PR rounds up the best Eid Al Adha offers across their clients worldwide By Qadeer Ahmad Siddiqui Dubai UAE: nsignia PR wraps up this Eid Al Adha’s highlights across the globe with an exciting range of activities for even the region’s most

spread. Offering traditional Arabic cuisine complete with a slow roasted Ouzi, buttery shish taouk and authentic Arabic delicacies. Celebrating Eid Al Adha in true Arabian flair is the inclusion of a three

discerning travellers. ALILA JABAL AKHDAR – RELAXING RETREAT IN THE CLOUDS. Experience the serenity of Alila Jabal Akhdar this Eid Al-Adha; the perfect getaway at a cooler climate catering to couples, adventurers, families and nature lovers alike. Perched over

day grand fireworks d i s p l a y. A d d i t i o n a l entertainment consists of Arabic band, singer, belly dancer, Tanoura dancer, Dabkha dancers, falcon display, camel and horse Caravan Show, Ayallah Band and Nashaat. Offers are valid during the 3-day Eid celebrations from 7.30pm to 11.30pm and run from AED 495 per person including a full range of buffet with softdrinks. Children between the ages of 4-11 dine for AED 295 while children under 4 dine dine for free.For a more international culinary experience, Al Forsan extends a special Eid buffet brunch, tailored especially for this special occasion- coupled with a large array of family activities. With a live singer during brunch and an endless range of Eid activities for children including pony rides, bouncing castles, mini zoos, mascots and slides, this desert escape serves

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to build a personalised service will only undermine long-term credibility.Satish Dave, AMME head of Customer Experience at TNS, said:In Africa and By Qadeer Ahmad Siddiqui Commerce Marketing, and Middle East markets where Dubai UAE: CEO Dubai World Trade this study was done, results is Highness Sheikh Centre, presented progress are not very different. There Ahmed bin Saeed Al on the masterplanning and are clear indications for M a k t o u m , E x p o development of the site for banks and telcos that a 2020 Higher Committee the Dubai Expo 2020. The “good” rating is no longer Chairman, President of the Higher Committee then good – a good rating does Department of Civil Aviation d i s c u s s e d m a t t e r s not translate into the key and Chairman and Chief pertaining to relevant workbusiness outcomes clients Executive of Emirates steams and upcoming are looking at, such as 2,000m above sea level on Airline and Group today milestones including the i n c r e a s e d s p e n d a n d the Green Mountain, the chaired the meeting of the E x e c u t i v e C o m m i t t e e recommendation. Only very r e s o r t h a s b u i l t a Dubai Expo 2020 Higher meeting in October followed good ratings and strong reputation as the ‘peak of Committee.The meeting by the General Assembly in preference scores are likely tranquillity’. During the was held Nove t o l e a d t o l o n g - t e r m period of Eid Al Adha in the mber presence 2 0 1 4 , TNS identified that more customer loyalty.TNS found starting from 3rd of of its both of than 50% of companies are that customers with the O c t o b e r t h e r e s o r t v i c e w h i c h failing to translate good strongest relationships to presents an unrivalled two chairman will be performance in terms of their providers are three t o t h r e e n i g h t s t a y , H E held in product and service delivery times more likely to stay i n c l u d i n g b e d a n d Mohamm P a r i s . into customer preference for loyal, six times more likely to breakfast, revitalising pool e d These their brand. According to recommend the brand and a m e n i t i e s , s p e c i a l s Ibrahim meetin TNS’s proprietary TRI*M five times more likely to buy a v a i l a b l e o n S p a A l g s tool, European mobile additional products and t r e a t m e n t s a n d a Shaibani, f o r m network providers were s e r v i c e s f r o m t h e sumptuous selection of Directorpart of found to have the most c o m p a n y. S c h m e l c h e r dishes on the menu at General of the Ruler’s the mandatory updates n o t a b l e ‘ p e r f o r m a n c e - continued: “In each case, J u n i p e r R e s t a u r a n t , t selection of premium goods Court, and other Dubai Expo required to be provided to preference gap’. One fifth of companies need to uncover named after the juniper at attractive prices,” said 2020 Higher Committee the Bureau of International c u s t o m e r s r a t e t h e i r t h e o p t i m a l b a l a n c e trees that grow in the Abdullah Ishaq, Head of m e m b e r s t o r e v i e w Expositions (BIE) as Dubai provider ’s performance between what customers highlands of Oman and Leasing, Wasl properties p r o g r e s s a g a i n s t prepares for the submission highly but admit they still want and what delivers l e a d b y t h e k i t c h e n up an incredible family “ H a v i n g a m a j o r preparatory plans to deliver of all requirements to seek would not necessarily prefer profitable growth for the maestro and new Head brunch. The Eid brunch is o v e r business. The reality for Chef Rick Gonzalez. All supermarket chain will the 2020 World Expo event formal approval at the next t h e m available during the 3-day a p p e a l t o W a s l V i t a – the first-of-its-kind to be critical Registration Phase competitors.Companies today’s brands is that best terms and conditions Eid celebrations from isn’t always right. The most that fail to address this gap residential tenants as well as held in the Middle East in November 2015. Site apply. 12.30pm to 4.30pm to residents and visitors to North Africa and South Asia r e a d i n e s s a c t i v i t y i s are wasting millions of s u c c e s s f u l c o m p a n i e s Bookings are available offered at AED 295 per permanently question their Jumeirah” Franck Rouquet (MENASA) region. At the currently underway on the pounds trying to improve through +968 2534 4200 person inclusive of the full added. Carrefour Market in session, Her Excellency Dubai Trade Centre-Jebel their individual performance investment in different o r e m a i l range of buffet with water Wasl Vita operates seven Reem Al Hashimy, UAE Ali site, which will host Dubai in the eyes of customers, customer experiences. jabalakhdar@alilahotels.c and softdrinks and AED They know where they gain days from 08:00am to Minister of State, Managing Expo 2020, with full-fledged while failing to understand om 495 per person inclusive of Midnight and features easily Director of the Dubai Expo construction beginning by the risk posed by other the most advantage and R e e m M a r o u n b u b b l y a n d h o u s e build their proposition p r o v i d e r s , a n d m o r e 2020 Higher Committee and November 2015, once accessible free underground (rma@insigniaworldwide. b e v e r a g e s . C h i l d r e n parking.The new Carrefour Director General of Dubai approval of plans by BIE is importantly, how attractive around customers who love com) between the ages of 4-11 and advocate their brands. Market is representative of E x p o 2 0 2 0 O f f i c e , granted. Running October these competitors are to BAB AL SHAMS HOTEL – dine for AED 195 and Majid Al Futtaim Carrefour’s presented a detailed update 2020 through April 2021, the their customers.Stefan At TNS we call this the GLITTERING ARABIAN those below four years of commitment to continually on the setup and operations E x p o w i l l l a u n c h t h e Schmelcher, Global Head of ‘ C u s t o m e r C o d e ’ . NIGHTS age dine free of charge. All enhancing its customers of the Dubai Expo 2020 country’s Golden Jubilee Customer Experience at U n d e r s t a n d i n g t h e The region’s most sought terms and conditions hierarchy of importance for TNS, said:Given the fierce celebration and serve as a shopping experience and Office to the Committee. a f t e r r e s t a u r a n t A l apply. Reservations are offers an exciting glimpse Higher Committee Member, springboard from which to c o m p e t i t i o n i n m a n y c u s t o m e r n e e d s , a n d Hadheerah revolutionises available through +971 4 questioning the level of into the future of the brand His Excellency Helal Saeed inaugurate a progressive markets, securing valuable the Arabian experience 8 0 9 6 1 9 4 o r e m a i l with the addition of this 28th Al Marri, Director General and sustainable vision for customer relationships investment in different and kicks off Eid Al Adha BAS.Restaurants@meyd r e q u i r e s a d e e p experiences is the essential with an impressive desert Department of Tourism & the coming decades. store to their UAE network. anhotels.com starting point for this. azad news uae.azad news uae .azad news uae azad news uae.azad news uae azad news uae azad news uae.azad news uae .azad news uae azad news uae.azad news uae azad news uae azad news uae. (pg14)

HIS HIGHNESS SHEIKH AHMED BIN SAEED AL MAKTOUM CHAIRS EXPO 2020 HIGHER COMMITTEE MEET

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DASSAULT AVIATION TO SHOWCASE POPULAR FALCON 7X AT SOUTH AFRICAN AIR SHOW New Falcon 5X and 8X also expected to drive future growth in Africa

ALL-NEW NISSAN X-TRAIL RE-INVENTS THE COMPACT SUV • Stylish and dynamic design with best-in-class interior refinement • Fully packed with progressive technologies: Nissan Connect, Nissan Safety Shield and World-First road handling features • Supreme comfort and interior roominess - Full length panoramic sunroof and seven seat option and flexible luggage area • Two and four-wheel drive options priced from $21,500

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NissanConnect is one of the foremost examples of Nissan's engineering innovation. In its latest form, NissanConnect has evolved to offer Smartphone connectivity, to keep owners connected to the outside world wherever their journey takes them. With access to a

spacious interior has theatre-style seating making every row higher than the row in front to increase the visibility of all passengers. The option of two extra seats to make room for seven inside is unique for the category.Practical touches include rear side doors that

been designed to make life with X-Trail more comfortable and even safer: two are world firsts and a third is currently found on the premium Infiniti Q70.The two world firsts are Active Ride Control and Active Engine Brake. Active Ride Control monitors the road

projected range of apps covering music, social networking and 7-inch colour touch screen, the new NissanConnect is the perfect fit for new X-Trail.The driver also benefits from one of the most advanced meter displays developed. Featuring a 5 inch TFT colour display incorporating several graphic displays accessible on rotation, offering advice and warnings covering such things as; average and actual speeds, navigation turn-by-turn instructions, audio content, eco driving advice and torque distribution settings in 4WD mode. Design:The design brief behind the new X-Trail was to blend the sleek and stylish lines of a modern crossover with the robust appeal of a typical SUV. In place of the rugged, squared off lines of the previous generation, the X-Trail has a premium and d y n a m i c appearance.Sculptured muscular lines create a distinctive silhouette framed by elegant curves and high wheel arches. Its features include a number of Nissan signature cues such as the ‘boomerang' rear lights, structured headlights with LED daytime running lamps and the characteristic Dpillar shape. LED headlights, for both high and low beams, are standard on high grade models while 18-inch alloy wheels also give new X-Trail an imposing look.Inside, premium features include chrome, geometric metallic and piano black finishes making the new interior look modern and refined. The use of high quality and soft touch materials, elements like double stitching on the door panel, seats and center armrest combined with a very classy design puts the new Nissan X-Trail in a league of its own.The

open to almost 80 degrees, far wider than normal, to allow both easy access and ease the loading and unloading of a child's safety seat. Middle row seat comfort has been improved thanks to extra knee room generated by the longer wheelbase and the new front seats having more heavily sculpted seat backs.The middle row seats recline and slide while, where fitted, the third row folds forward to increase luggage space. In addition, access to the luggage area has also been made as easy as possible with remote operation of the power tailgate. The result is a dynamic mix of progressive exterior styling with a spacious, functional and high quality interior. Chassis:In keeping with the class leading standards set by the previous generation model, the new X-Trail adopts Nissan's advanced electronic four-wheel drive system, ALL MODE 4x4i. Controlled via a rotary switch on the center console, it offers a choice between twowheel drive, Auto mode or Lock offering permanent four-wheel drive.In the ‘default' Auto mode, the system constantly monitors throttle opening, engine speed and torque to anticipate wheel spin and to distribute torque between front and rear axles as needed, at speeds of up to 80 km/h.Above that speed, the system reacts to wheel spin, again shifting drive rearwards to restore traction as required. For tricky conditions and at low speeds, ‘Lock’ gives new XTrail permanent four-wheel drive, while drivers also have the option of a two-wheel drive only version.Ready to exceed the expectations of compact SUV drivers, four electronic systems have

surface to detect undulations. Active Engine Brake, meanwhile, harnesses the power and controllability of the Xtronic transmission to add a degree of engine braking while cornering or when decelerating to a standstill. The third system, pioneered in the premium segment, is Active Trace Control. By using onboard sensors to monitor speed, steering angle, throttle opening and braking effort; Active Trace Control brakes wheels individually, as required, to reduce understeer and help the driver steer a safer path through bends: it is particularly effective on slippery, wet roads.Finally new X-Trail benefits from Uphill Start Support and Advance Hill Descent Control. Drivetrain:During the XTrail's development; refinement, environment and economy targets were to be best in-class. This has been achieved on all counts by reducing weight wherever possible, even though new X-Trail has a larger surface area than the previous model. The tailgate, for example, is largely plastic, saving seven kilograms.A great deal of attention has been paid to the car's aerodynamics with carefully shaped door mirrors and even a spoiler that covers the exhaust box and rear panel.Engineering innovation will also allow the new X-Trail to lead its class in terms of engine efficiency thanks to downsizing. By reducing power sapping friction in its drivetrains, new X-Trail provides excellent performance from the latest generation of downsized engines, providing the pace of a bigger powerplant with the economy and emissions of a smaller one.

VALUSTRAT SEES MODERATE GROWTH FOR DUBAI PROPERTY SECTOR AS INVESTORS PUSH APARTMENT PRICES UP Overall property market shows resilience, ahead of activity and buyer sentiment in last quarter of 2014 By Qadeer Ahmad Siddiqui Dubai UAE: he real estate unit of valuation experts Va l u S t r a t s e e s moderate growth for Dubai’s property sector as transaction data from the Dubai Land Department (DLD) show apartment prices per sqft rose by 27.2% to AED1,390 as of August 2014, compared to the same period last year.ValuStrat’s real estate report, released ahead of next week’s Cityscape Global event, also showed a significant rise in prices studio units (with sizes of 700 sqft or less), by as much as 36.2% to AED1,112 y e a r - o n - y e a r (YoY).According to Declan King, MRICS MSCSI, Director & Group Head Real Estate,ValuStrat, an analysis of these statistics suggests “Dubai’s real estate appetite for apartments was particularly heightened during the property market recovery phase, likely due to apartments offering lower

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ticket entry prices and attractive rental yields.With regards to the very strong YoY performance by studio units, King notes “this displays how in a rising market the highest percentage gains are often seen by lower priced variants, such as studios As both investors & owner occupiers become priced out of larger alternatives and target smaller more affordable properties in their chase for deals & attractive rental yields.It is noteworthy that during the period under analysis upward pressure on rents was especially strong in smaller studio properties – contributing towards their increased focus from investors.Meanwhile,the volume of registered apartment transactions proved reasonably resilient during the period – dropping 4.8%YoY (as at August ’14). ValuStrat observe that these DLD transaction statistics are yet to include the high volume of off plan apartment

sell outs sales witnessed since market recovery late 2012 “as most of these apartments will only be counted in official figures after handover over the next few years,King added. However,the decline in transaction numbers also suggests that measures to cool the market, such as increased DLD transaction fees and revised LTV mortgage criteria, are having their desired effect particularly on Dubai’s secondary property market. ValuStrat anticipate that the above rates of YoY price increases will moderate over the remainder of the year.It will be very interesting to see how purchaser demand holds up during the 4th quarter and what happens with secondary market prices and off plan new home launches – Particularly in medium price ranges. The statistics from the last few months of the year will be particularly important when we look back at year end,”

explained King. Moving forward, King sees a moderate growth in the last quarter of the year for Dubai’s property market, when new data will show current buyer sentiment which will in turn reflect on transactional activities that will be registered with the DLD. King says Cityscape will set the tone for the real estate market over the remainder of the year. “It will be valuable to see what type of buyer sentiment is displayed after the summer lull & how bookings fare for new launches made at the eventhe continued.ValuStrat is a leading consultancy firm based in Dubai, but operating throughout the Middle East. It provides sector-focused reports as part of its services, which also include management consulting, business development strategy, and asset valuation.

2014.AAD is billed as the foremost exhibit of aviation technology on the African continent. More than a third of Africa’s business jets and some of its biggest operators are based in South Africa. And nearby Angola, along with Nigeria, is one of its fastest growing markets.Sub-Saharan Africa is an area of fast growth and industries such as mining, oil and gas and agriculture are booming which provides expanding demand for business aviation,” said Gilles Gautier, Vice President, Falcon Sales for Dassault Aviation. “Falcons, with their exceptional short field and hot-and-high performance and low operating economics, are ideal for the tough conditions and vast expanses of this market.Among their many advantages, Falcons can access challenging airports where competitors are unable to operate or can operate only with limited range. For example, all inproduction Falcons are approved for operation at London City Airport – one of the world’s most restricted airports. Falcons are also exceptionally sturdy -a strong selling point in Africa,

where the average age of business aircraft is higher than elsewhere. These features have enabled Dassault to capture a commanding 33% share of the African market and a quarter of the large cabin segment. The popularity of the Falcon line is not limited to the business community: government users operate 30% of the Falcons on the continent.Falcon sales and deliveries are led by the 5,950 nautical mile range Falcon 7X, the most flexible and popular of the large cabin business jets. Dassault recently celebrated the rollout of the 250th 7X – the fastest any Falcon jet has ever reached this milestone. The 7X is currently being certified to operate at Daocheng Yading airport in China’s Sichuan province, the world’s highest commercial airfield. Earlier this year the airplane set a new Mach 0.88 cruise speed record between Teterboro, New Jersey, near New York, and London City.The newly introduced very large cabin Falcon 5X and ultra long range Falcon 8X are expected to further boost African demand. The twinengine 5X will feature the highest and widest cabin in business aviation. The 6,450 nm 8X, an extended version of the 7X featuring an unparalleled selection of cabin configurations will enable customers to fly nonstop from Cape Town to London or Johannesburg to Moscow while benefiting from the outstanding operating economy and flexibility offered by the 7X.

DAMAS CEO NAMED RETAIL CEO OF THE YEAR CEO Awards ME 2014 Recognizes Outstanding CEOs and Business Leaders across the Middle East By Qadeer Ahmad Siddiqui Duibai UAE: nan Fakhreddin, CEO of Damas, the Middle East's leading jewellery and watch retailer, has been honored with the Retail CEO of the Year award at the CEO Awards ME 2014 in recognition of his achievements across the Gulf region.Anan Fakhreddin's award is a testament to his active prese n c e a n d achiev ement s i n t h e region ’ s jewell e r y retail sector since the year 2000. Under Fakhreddin’s leadership, Damas has transformed from a famous brand in Dubai to a famous international jewellery brand from Dubai. Also he has effectively realigned the business, retail and product strategies of Damas, an industry leader in the dynamic luxury goods market that is routinely impacted by new interest rates, rising gold prices and varying consumer tastes.The award ceremony took place on 10 September at the Emirates Towers. An independent judging panel consisting of the Arabian Business magazine’s editorial staff and industry leaders and experts came together to select the CEO winners. The CEO Awards r e c o g n i z e a n d reward outstanding success, innovation and ethics across Middle Eastern Business. The awards honor CEO’s through the appreciation of innovative business, business excellence and overall business success, and acknowledge publicly the vital contribution made by individuals and their

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By Qadeer Ahmad Siddiqui Dubai UAE: ith ongoing digital advances in social media and the way that travel bookings are influenced, Martin Kubler - opening keynote speaker at The Hotel Show Dubai on 30 September - will highlight how to directly reach target audiences online, highlighting success stories from online travel a g e n t s ( O TA s ) a n d revealing what hoteliers can learn from leading websites such as Expedia, Booking.com or Hotels.com. Online travel agency bookings from the Middle East will reach US$3 billion in 2014, representing 17% of total sales, but only 12% of the potential market.Christine Davidson, Event Director at The Hotel Show Dubai comments, The hotel sector is experiencing significant growth in mobile bookings; smart phones and tablets ensure increasingly digitally savvy travellers are choosing the way they wish to connect with hotels, restaurants and entertainment. We are delighted to welcome Martin Kubler, to the Vision Conference at The Hotel Show Dubai to share insights into attracting direct bookings and i n c r e a s i n g revenues.Traveller behavior patterns and specifically the way purchasing decisions are influenced are increasingly redefined by the ‘Millennial’ generation, who are responsible for driving the need for hoteliers to embrace a new way of attracting and engaging guests. Mr Kubler will also advise that hotels need to adjust the way they take and manage booking requests offline, proposing a more holistic way of driving direct bookings and shifting online booking patterns from OTAs to hotel websites. Kubler says: “Hoteliers in the region have talked about driving more direct bookings for a long time, but many have done little more than revamp their websites and

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By Qadeer Ahmad Siddiqui Dubai UAE: oday, Nissan launched its All-New X-Trail in the Middle East. The new compact SUV is available at all Nissan dealerships across the region from today. Muscular, modern and packed with technology, the new Nissan X-Trail originally made its world debut at the Frankfurt Motor Show. Building upon Nissan's respected 4x4 heritage and benefiting from the company’s crossover leadership the new X-Trail re-defines the compact SUV segment. Speaking at the occasion, Samir Cherfan, Managing Director at Nissan Middle East, said: “The New X-Trail is just as tough and accomplished as the previous generation model, but adds crossover style and efficiency, exciting design, innovative technology and exceptional comfort to set a new benchmark in the fiercely competitive C-SUV market”.As a high-volume global growth product, built on the new jointly-developed Nissan/Renault Common Module Family (CMF) platform architecture, the 2015 X-Trail is projected to be available in 190 countries around the world with ambition to sell over 500,000 units per year.Samir Cherfan added: “In the Middle East the new Nissan X-Trail will replace both the previous model and the Nissan Qashqai.In our region, we expect that the new X-Trail will resonate well with our consumers and with an estimate sales target of 10,000 units per year”. We are very excited with the introduction of the All-New X-Trail which redefines the category in premiumness, comfort and technology” said Katib Belkhodja, Brand Manager for SUV & CrossOver at Nissan Middle East. “We are confident that the New X-Trail is equipped to replicate the same success story than Patrol in its category.New X-Trail in detail:Technology.New XTrail will be one of the most advanced cars on the road. Fully connected, the X-Trail is equipped with the latest generation NissanConnect in-car navigation, information and entertainment system. Drivers will also benefit from a comprehensive suite of assistance features that make up the X-Trail's Nissan Safety Shield system.New

By Qadeer Ahmad Siddiqui Dubai UAE: assault Aviation (http://www.dassault -aviation.com) will present its large cabin, long range Falcon 7X at the Africa Aerospace & Defence Expo, to be held in Gauteng, South Africa on 17-21 September

DRIVING DIRECT BOOKINGS AND INCREASING REVENUE 28 – 30 September 2014: Dubai World Trade Centre

companies to the vibrancy of business within the UAE and across the region. Karam Awad, Managing Director of ITP Executive, said: “At CEO magazine, we have always endeavored to recognize the contribution of businesses across the region. Over the last few years, a significant number of CEOs and their companies have put in a stellar performance that has played a crucial role in the resurgen ce and r a p i d growth of the country's econom y. Anan Fakhred d i n ’ s contribut ions in accelera ting the growth of the region’s jewellery market exemplify this commitment to progress.Acknowledging the honor, Anan Fakhreddin said: At Damas, we align our operations with Dubai’s vision for growth. It is this mandate that led to the company’s restructuring in 2013, the evolution of a new business strategy and subsequent reformatting of our business model. We are continually pushing the limits to improve our standards and competencies in the jewellery sector across the Middle East. Industry distinctions such as the CEO Awards ME reaffirm our commitment to shaping the luxury sector. In line with the new strategy that we have already started to implement, Damas will continue to evolve and expand not only across the GCC but worldwide as it transforms from a reputed home-grown brand in Dubai to a reputed international jewellery brand from Dubai. We are particularly proud of this accomplishment as it places us among esteemed stalwarts in the field.

complain about the growing influence of OTAs and the seeming reluctance of travellers to book direct. It’s time to take a more holistic view and work towards a culture change in hotels that combines online and offline efforts to make hotelcontrolled booking channels the preferred option for travellers.Mr Kubler will set the scene for The Hotel Show Dubai’s Vision Conference, a senior management level programme of sessions that attracts other international, as well as regional influencers and pioneering thought-leaders to the stage to share insight.With future Mega Events to be held in the region - such as Dubai’s Expo 2020 and the FIFA World Cup in Qatar in 2022 - creating a wealth of new opportunities in hospitality for the MENA region, the Vision Conference will include live debates, panel discussions, presentations and case studies on definitive topics such as: ‘Women in hospitality leadership’,Theme parks and leisure facilities to meet growing demands’, The benefits of sustainability regulations and standards’ and ‘Architecture, build and landscaping for the future’.Christine Davidson, The Hotel Show Dubai Event Director, says: “Travel to the Middle East is expected to grow strongly over the next 10 years, with the region’s strategic location and investment in airports and infrastructure, establishing it as an important Global Hub. The Vision conference will offer 3 days of insight into regional and global trends, issues and success stories in a one-stop shop to inspire our audience of hospitality professionals and arm them with the necessary tools and knowledge they will need. For the full event programme and to register to attend The Hotel Show Dubai and the Vision Conference, please visit www.thehotelshow.com.

IBEROTEL MIRAMAR AL AQAH BEACH RESORT SHORTLISTED FOR INTERNATIONAL DESIGN AWARD By Qadeer Ahmad Siddiqui Dubai UAE: he captivating architecture and interior design of Iberotel Miramar Al Aqah Beach Resort, has landed the five-star beach hotel a shortlisted nomination for the 2015 International Hotel & Property Awards.Hosted by the renowned interior design magazine design et al, the International Hotel and Property Awards reward the best in interior design on a global scale. Iberotel Miramar Al Aqah Beach Resort has been shortlisted in the category ‘Global Beach Hotel’. Constance Ephelia in the Seychelles is a previous

Mediterranean open-air amphitheatre.There’s a great feel-good factor associated with being shortlisted for such a prestigious design award. We’re crossing fingers and looking forward to the results in a few months,said Mr. Ashraf Helmy the General Manager & Area Business Development Manager. The International Hotel and Property Awards are voted for by industry professionals and readers of design et al.The winner will be announced at the awards ceremony in June 2015. Iberotel Miramar Al Aqah Beach Resort already won an award for ‘Best Lobby/Reception/Public

winner of the same category.Situated on the Fujeirah coast, nestled between the Indian Ocean and Hajar Mountains, the hotel’s architecture reflects design themes from multiple cultures that are relevant to the region. A combination of Arabian, Moroccan and Eastern designs are complemented with atmospheric lanterns, Moorish balconies and a

Lounge’ at the Middle East Hotel Awards 2012.Iberotel Miramar Al Aqah Beach Resort is 145 kilometres from Dubai. The beach hotel with its mountain backdrop is a favoured destination for holidays and short breaks. In addition to a large beachfront, swimming pool, spa and water sports, there is also a kids club.

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SEVEN TIDES PUTS PRIME PENTHOUSES ON SHOW AT CITYSCAPE Release of exclusive Anantara Residences penthouses at Cityscape Global 2014; square footage and prestigious location on Palm Jumeirah offer international investors high value, high yield alternative to London and New York property market together with full access to five-star hotel facilities

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AL ANWA FOR INVESTMENT & REAL ESTATE DEVELOPMENT TO UNVEIL SAR1.8 BILLION REIT AND EXCITING INVESTMENT OPPORTUNITIES Property arm of Al Ibrahim Investment Group set to sign several MoUs at Cityscape Global 2014 as company showcases plans for development of residential, commercial and tourism project portfolio in key locations across the Kingdom By Qadeer Ahmad Siddiqui Dubai UAE: l Anwa for Investment & Real Estate Development, the property arm of Saudi Arabia-headquartered Al Ibrahim Investment Group, will share details of its portfolio of investment opportunities in the Kingdom at Cityscape Global 2014, as it looks to grow its strategic partnership base in the region. We have a number of projects located in Riyadh, Mecca and Jeddah, and are working in collaboration with both reputed local and international investors and developers. In addition, we will also be revealing details of our latest real estate investment trust (REIT), which will be one of the largest private REITs in the market, valued at SAR1.8 billion (US$48 million),” said Salman bin Abdullah bin

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Fadilah, General Manager, Al Anwa Investment & Real Estate Development.The annual property show City scape Global which takes place in Dubai from 21-23 September 2014 at the Dubai International Convention & Exhibition Centre, is the perfect environment for Al Anwa to also update the investment and development community on its plans for diversification as it builds its knowledge network of business partners with the goal of creating an integrated pool of expertise to drive its future strategy.We are looking to bring on board like-minded partners with a wealth of expertise and sector experience from technical capabilities to marketing know-how across the different asset classes, whether residential,

commercial or tourismrelated, and hope to sign several significant MoUs during the event itself,said bin Fadilah.In recent months, we have worked on the development and launch of a number of quality-led projects in the Central Region of Saudi Arabia most importantly in Riyadh with commercial and residential schemes totalling more than three-million square metres, as part of our vision of playing an actvie role in increasing supply to meet the needs of citizens and residents across the Kingdom,he added.Bin Fadilah also confirmed that the company will launch a new investment project located on the King’s Road in Jeddah in addition to an integrated services residential scheme in the north of the province, adding to the more than one-million-

square-metres of projects it currently has under development.The team has started work on a preliminary study and design concept for an ‘under-wraps’ project for the Jeddah Corniche, which is set to be one of the largest and most important investment mixed-use projects in the region, featuring commercial and residential towers as well as retail and entertainment spaces covering an area of more than 50,000-squre metres,he said.Al Anwa has also set the wheels in motion for a series of hospitality projects for Mecca,with strategically sited central locations occupying more than 10,000-square metres and plots totalling in excess of 30,000-square metres close to key sacred sites secured for development.

CRYSTAL LAGOONS ANNOUNCES OPENING OF REGIONAL HEADQUARTERS AHEAD OF CITYSCAPE IN DUBAI The burgeoning Middle East market highlighted with opening of new Crystal Lagoons Tecom office; total regional project value of $12.5 billion, including the world's largest manmade lagoon at Mohammed Bin Rashid Al Maktoum City – District One By Qadeer Ahmad Siddiqui Dubai UAE: ultinational Crystal Lagoons Corp. the p a t e n t e d technology developer of giant crystalline lagoons has outlined the company's commitment to the Middle East with the unveiling of their new regional office in Dubai at Cityscape Global.Patented in 160 countries worldwide, Crystal Lagoons has projects in the region totalling $12.5 billion and has already showcased developments in the luxury resort of Sharm El Sheikh in Egypt, two developments in Jeddah, Saudi Arabia including the recently launched Prince Sultan Cultural Centre, two developments in Dubai as well as projects in Jordon and Oman.Developers are highly impressed with the transformation Crystal Lagoons can make to any piece of land. Our technology has enabled client sites, with little previous value to be made, more valuable by the creation of waterfront and destination driven real estate,” said Kevin P Morgan, CEO, Crystal Lagoons.The company's cutting-edge technology, which was pioneered by Crystal Lagoons Corp. Founder and Chairman Fernando Fischmann, will be showcased at the Mohammed Bin Rashid Al Maktoum City District One residential community, the lagoon has been flooded and is set to form the world's largest manmade lagoon,

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covering 40 hectares, almost four-times bigger than the world's largest existing lagoon.The initial stage of the lagoon at the Mohammed Bin Rashid Al Maktoum City District One has been completed on

schedule and it is no longer a concept, it is now a reality and I'm extremely confident the development will be a major success. The ambition of Dubai goes in hand-inhand with Crystal Lagoons. Vision and recognising that something of this magnitude can be achieved has been prevalent throughout.We are extremely proud of our partnership with Meydan Sobha and believe this development will set a benchmark for the rest of the world.Crystal Lagoons also believes the timing of the launch of the project is quite unique as it will be enjoyed

for all to see at the World Fair in 2020,” added Morgan.It is through the use of technology that Crystal Lagoons' designs are exceptionally sustainable. They use up to 100 times less chemicals than conventional swimming pools and consume up to 2% of the energy needed by standard filtration systems. In addition Crystal Lagoons use up to ten times less water than irrigating an 18hole golf course and it can operate in any type of water, whether salt, fresh or brackish.Our lagoons are not just sustainable, they comply with the most stringent internationa l water q u a l i t y standards and our permanent telemetric monitoring, operation and control, ensures optimum water quality and a n e c o f r i e n d l y environment,added Morgan.Mohammed Bin Rashid Al Maktoum City District One will feature luxury residences and will deliver a phenomenal range of features and activities including parks, man-made beaches, water sports, and even a world-class equestrian club with riding trails. The development will also feature a promenade with a wide selection of stores, restaurants, cafes, lively bistros and e n t e r t a i n m e n t

options.Together, the developer Meydan Sobha aim to develop this community of Mohammed Bin Rashid Al Maktoum City District One into one of the world's prime residential locations, delivering a new, vibrant 'green heart' for Dubai.The development's bespoke Sales Centre and nine Model Homes will offer customers a glimpse into their future life surrounded by nature in the heart of Dubai. In addition to the sales centre and model homes, visitors will experience the worldleading Crystal Lagoon water feature and extensive

landscaping. Set to redefine upscale community living, Mohammed Bin Rashid Al Maktoum City District One is located just four minutes away from Burj Khalifa and Dubai Mall.The only global company with the technological capability to make the development of giant bodies of water economically viable, Crystal Lagoons is positioning itself as offering a unique product differentiator to high-profile tourism and real estate projects around the world.Visit Crystal Lagoons at Cityscape Global at Hall 2 stand 2G30.

SELLANYCAR.COM PARTNERS WITH PROMINENT CAR RENTAL AGENCIES TO OFFER SELLERS FREE REPLACEMENT CARS FOR UP TO A MONTH By Qadeer Ahmad Siddiqui Dubai UAE: ellAnyCar.com, the Middle East’s first car buying service that guarantees it will purchase any car within 30 minutes, has added free rented car replacements to its convenience offering.In partnership with some of the U A E ’s t o p c a r r e n t a l agencies,SellAnyCar.com now offers rental replacements for up to a month to owners who sell their vehicles at any SellAnyCar.com branch. Upon making a free online car valuation, sellers can drive to their nearest SellAnyCar.com location. Following a free detailed car inspection, they can immediately sell it, with the paperwork processed and payment authorised in less

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than 30 minutes. And in an initiative that extends convenience beyond the point of sale, they can get a rented car the same day provided the car sold is of s u f f i c i e n t v a l u e . S e l l A n y C a r. c o m offers a free car inspection, a guarantee to buy any car and pay you instantly. Going beyond just the sale is a perfect addition to our customer service excellence approach. Customers can get a rental replacement the same day, which bridges the gap between selling their old car and buying a new one. So when you ask yourself what the best way is to sell your car, the answer is always S e l l A n y C a r. c o m , ” s a i d Saygin Yalcin, Founder and CEO of SellAnyCar.com.In another nod to seller

c o n v e n i e n c e , S e l l A n y C a r. c o m h a s expanded its branches countrywide, and has also tied up with Emarat Fasttrack service stations for free car inspections. SellAnyCar.com guarantees hassle free car sales for consumers and cures the asymmetry of information between buyer and seller when it comes to car value and condition. An online evaluation is followed by a standardized manual inspection on site to determine fair value. Sellers can receive rapid payment online, transferred directly to their bank account.Boiler Plate:SellAnyCar.com has been founded by Saygin Ya l c i n , a G e r m a n entrepreneur of Turkish descent. He is best known as founder of the first and

largest online private shopping club in the Middle East, Sukar.com and as a partner at Jabbar Internet Group, the holding company created through the sale of the world’s largest Arab online community Maktoob.com to Yahoo! in September 2009. Saygin is also a partner in Souq.com Group, the largest ecommerce company in the Arab world that has names s u c h a s Souq.com,CashU.com and QExpress under its umbrella.Saygin is also Academic Lecturer of Entrepreneurship and Ecommerce at the Canadian University of Dubai, United Arab Emirates. He is active in promoting Entrepreneurship and early-stage venture capital activities in the UAE.

By Qadeer Ahmad Siddiqui Dubai UAE: u b a i - b a s e d developer Seven T i d e s h a s announced the release of 12 ultra-exclusive penthouse apartments at its Anantara Residences Dubai on Palm Jumeirah, the two to four-bedroom ‘blank canvas’ units, starting f r o m U S $ 5 . 5 million.Occupying prime positions in both the South and North Towers of the five-star residential community, the penthouses will be presented to investors at this year’s Cityscape Global exhibition, which takes place in Dubai from 21-23 September 2 0 1 4 . To d a t e , t w o penthouses have been sold

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with the remaining available units offering between 7,468 and 13,478 -square feet of shell and core space. All come with spectacular panoramic views of the Arabian Gulf, Atlantis hotel, Burj Al Arab and Dubai Marina skyline, as well as private pools and extensive terraces for private entertaining.The Anantara

Residences penthouses rank right up there with comparable investment opportunities in other global gateway destinations such as Paris, Rome or Vancouver, but still offer remarkable value in terms of price and square footage compared to properties in

London or New York,” said Abdulla Bin Sulayem, CEO, Seven Tides.In addition to lifestyle considerations, international HNWIs are looking at location appeal and investment potential, and this is where Dubai a n d P a l m J u m e i r a h especially – with its unparalleled standard of living, g l o b a l connectivity and b u s i n e s s environment are ticking all the right boxes,he added.Priced from AED 20.5 million (US$5.5 million) up to AED 40 million (US$10.9 million) for shell and core space, comparable spend in other high profile international cities would get you a 2,691square foot five-bedroom furnished penthouse

overlooking the Esplanade des Invalides in Paris’ 19th arrondissement (US$4.9 million); the top floor of a former palace in Rome with 4,575-square feet of space and Tiber river views (US$4.95 million); or, for a little extra, a three-level, seven terrace and two elevator penthouse in Vancouver ’s Grace Tower (US$7.9 million). However, New York and London remain a different story with US$26 million the asking price for a mere 5,000-square foot fivebedroom penthouse pad within The Park Laurel on West 63rd Street in Manhattan, and a fourbedroom, 4,100-square foot Chelsea Harbour area penthouse in London setting you back upwards of US$15 million.Space really does come at a premium and this is where the Anantara Residences offers investors an added advantage with an incredible amount of both indoor and al fresco space, plus exclusive access to the five-star facilities and services at the adjacent Anantara Dubai Palm Jumeirah, Resort & Spa.However, besides the current value aspect, the Palm is also in a league of its own when capital appreciation is considered. The price of a square foot for villas has increased by 55% over the last year and 31%

for apartments all contributing towards significant yield figures performance levels other destinations will find difficult to compete with,added Bin Sulayem. Residents can enjoy the benefits of usage of the hotel’s 4,000-square foot gym, 110,000-square feet of temperature controlled lagoon pools, six worldclass dining and entertainment venues, signature Anantara Spa and private stretch of white sand beach. Bin Sulayem also confirmed that 70% of the one and two-bedroom units in the South Tower have already been sold, with the recently released North Tower also performing well. Our clients are true global citizens, with buyers from around the world including GCC nationals, Russians, Asians and Europeans; and so Cityscape Global offers us another great platform through which we can reach out to prospective investors,” he remarked. Seven Tides guarantees an 8% yield for potential buyers who have the opportunity to enter in its residences hotel scheme, which gives the owner access to their own property for four weeks per year with the remaining weeks let and managed by the Anantara Hotel. Visit the Anantara Residences Dubai Palm Jumeirah at Cityscape: Hall 2, Stand # 2B35

THE LUXURY COLLECTION CELEBRATES THE 140TH ANNIVERSARY OF HOTEL IMPERIAL IN VIENNA, FOLLOWING A METICULOUS YEAR-LONG RESTORATION By Qadeer Ahmad Siddiqui Dubai UAE: s part of a multimillion Euro investment to restore Europe’s most iconic hotels under The Luxury Collection, Starwood Hotels & Resorts Worldwide, Inc. (NYSE: HOT) today unveiled the restored public spaces at Hotel Imperial, a Luxury Collection Hotel, Vienna. The one-year, 11 million Euro (US$14 million) restoration of the hotel’s ground floor, which includes the landmark lobby, a signature restaurant, destination bar, Imperial Cafe and Imperial Torte shop, and private event venues, was led by esteemed British interior designer Alex Kravetz, in close collaboration with the Bundesdenkmalamt (Austrian Federal Office for t h e C a r e o f Monuments).The careful restoration of Hotel Imperial reinforces the majestic heritage of this legendary hotel and we are proud to introduce new experiences to Vienna’s rich social, cultural and culinary scenes,commented Michael Wale, President of Starwood Hotels & Resorts, Europe, Africa and Middle East.Through our Luxury Collection hotels and resorts, we aim to provide global explorers with indigenous experiences in unique destinations offering a service that is unequalled wherever they travel.Just as with Prince de Galles in Paris and The Gritti Palace in Venice, we are thrilled to reestablish Hotel Imperial as the social centre of Vienna following its restoration,” said Paul James, Global Brand L e a d e r, T h e L u x u r y Collection, St Regis and W H o t e l s Worldwide.Restoring this

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Viennese icon – one of the brand’s first hotels marks a momentous occasion for The Luxury Collection, now with over 85 hotels around the world.A New Imperial History:Hotel Imperial, with its palatial splendour and Italian neo-Renaissance facade, has been the residence of choice for royalty and high society visiting Vienna for the past 140 years. Originally built in 1863 as a private residence for Prince Philipp of Württemb erg, the palace w a s converted into Hotel Imperial for the 1873 Universal Exhibition. Situated on the iconic Ringstrasse (Ring B o u l e v a r d ) a n d neighbouring the legendary Musikverein (Vienna Philharmonic), Hotel Imperial is within a short walk of major attractions such as the Vienna State Opera, Kunsthistorisches Museum and Secession Building.The original passage connecting the hotel to the Musikverein has been completely remodelled and enlarged during the restoration. Newly re-opened, the historic Composers Entrance provides guests with a stately departure experience while en route to a performance at the worldrenowned concert hall, home to the Vienna P h i l h a r m o n i c Orchestra.Leading the way to this grand entryway is the Path of History, lined with archival photographs of the hotel and its illustrious guests, including the world’s finest maestros and

musicians as well as aristocrats and celebrities. On the creation of the Path of History, the interior designer Alex Kravetz explained, “This new gallery-like environment, which provides a link between all the major public spaces and dining venues of the hotel, was pivotal to the entire master plan of the redesign.

Exquisite Epicurean Experiences :At the heart of the hotel i s 1873 HalleNsalon, an elegant lobby bar reminiscent of a p r i v a t e l i b r a r y. T h e magnificent high-ceilinged bar features sparkling crystal chandeliers and restored angel friezes, beneath which guests can e n j o y i n t i m a t e conversations and performances by emerging Viennese musical talents.Cafe Imperial Wien known as the place in the heart of Vienna where philosophers, literati, artists and businessmen met for decades – provides the perfect setting to experience the iconic Viennese coffee house culture. Here, guests can taste or purchase the hotel’s famous Imperial Torte. Kravetz commented, “We wanted to create a brighter and more open ambiance while retaining the legendary atmosphere of Café Imperial Wien.The distinctive chairs and narrow window tables

designed by Oswald Haerdtl for the cafe in 1936, as well as the original parquet floor and light fixtures, have all been restored to recreate the historic setting. Cafe Imperial Wien has also been expanded and features rare, book-match marble floors, integrating the new space with a show kitchen a n d I m p e r i a l To r t e display.The new OPUS Restaurant combines architect Josef Hoffmann’s distinctive Viennese style from the 1930s with modern aesthetics. Passing through the restored entrance, guests enter an exquisite environment featuring original burr walnut panelling, crystal chandeliers and red candle wall lights. An inspired addition to the Viennese gourmet scene, OPUS reinterprets Austrian c l a s s i c s u s i n g contemporary techniques and lighter flavours. The menu features premium regional produce such as wild trout, Alpine beef and heirloom vegetables.To date, The Luxury Collection and its partners have invested over 450 million Euro (US$580 million) to restore some of the most storied hotels in Europe, working with renowned architects and local artisans to preserve and reinvigorate the legacies of these hotels. Recently completed restorations and reopenings include The Gritti Palace in Venice, Prince de Galles in Paris, Santa Marina in Mykonos and Hotel Bristol in Vienna, while Excelsior Hotel Gallia in Milan will be unveiled in December 2014 following an extensive renovation.For more information on Hotel Imperial, a Luxury Collection Hotel, Vienna, p l e a s e v i s i t www.luxurycollection.com/i mperial.

TREAT A FRIEND AT REEL CINEMAS IN DUBAI MARINA MALL By Qadeer Ahmad Siddiqui Dubai UAE: oviegoers can enjoy a special promotion until September 30, 2014 at Reel Cinemas, Dubai Marina Mall, whereby they receive a discount of 50 per cent on the purchase of a second movie ticket.So treat a friend to action thriller ‘The Equalizer’ featuring Academy Awardw i n n e r D e n z e l

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Washington, or science fiction ‘The Maze Runner’ based on novel trilogy, at

the UAE’s first b o u t i q u e C i n e p l e x ‘Premier ’ that b r i n g s unprecedented ergonomics and delivers gourmet food experiences to cinegoers’ seats.Reel Cinemas at Dubai Marina Mall is located on the second level of the mall, a

premier shopping and leisure destination located in the Dubai Marina community. The six-screen cineplex can seat 544 people and is exceptional in terms of ergonomics, offering comfy recliner twin seats that will assure at the highest levels of luxury and intimacy for customers. Extra leg space and side tables are additional features provided to ensure their comfort.

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DUBAI SILICON OASIS HOSTS FIRST SMART CITY COMMUNITY AWARENESS SESSION •Engages Community in DSOA’s Smart Initiatives

Azad News UAE 15-21 September 2014, 20-26 Dhul-Qi'dah 1435 Email:azadnewsuae@yahoo.com Mob:00971 56 118 6007 Edition62pg17

EMERALD PALACE GROUP ANNOUNCES MASTER PARTICIPATION AT CITYSCAPE GLOBAL 2014 Showcasing a world of luxury; The Emerald Palace Kempinski Hotel & Its premiere investment programme will give you a glimpse of the luxury in the making By Qadeer Ahmad Siddiqui Dubai UAE: he Emerald Palace Group, the trusted developer and strategic partner of Kempinski Hotels S.A., announces its strategic participation at the 13th edition of Cityscape Global UAE, which is considered as one of the most important real estate exhibitions in the GCC region, taking place at Dubai World Trade Center from 21-23 September 2014 with an expected participation of 250 exhibitors from 28 countries.The Emerald Palace Group stand at Cityscape, located at Hall 4–1F20 will reflect the commitment of its legendary excellence through the stunning showcase of The Emerald Palace Kempinski Hotel, a dazzling architectural masterpiece inspired by the 18th century Europe architecture. The Hotel is the latest addition to the spectacular landscape of the Palm Jumeirah promenade featuring 311 elegantly appointed guestrooms and 36 suites offering custom-designed furnishings by a well-known Italian designer and private balconies allowing unrivalled views of the sea and Dubai skyline.Along with this exclusive project comes a distinctive investment programme whereby the buyer can invest in The Emerald Palace Kempinski Hotel Investment Programme, a unique opportunity for its customers with a sustainable income and tremendous growth potential through a long lease purchase agreement. Commenting on the participation and this unique business opportunity for investors in UAE, Mr. Wessel Witthuhn, Chief Operating Officer-The Emerald Palace Group said: Cityscape

TEBYAN SET TO SPARKLE ON THE WORLD STAGE AT CITYSCAPE GLOBAL 2014 Iconic crystal landmark to be unveiled at the Middle East’s biggest real estate event By Qadeer Ahmad Siddiqui Dubai UAE: ubai-based property developer Tebyan will use Cityscape Global 2014 as a platform to unveil its groundbreaking developme nt, Sparkle Towers at D u b a i Marina. With leading property players from the region and the world in attendance, much of the attention will be on Sparkle Towers at Dubai Marina, a crystal-inspired ultraluxurious residential haven that was perfected in partnership with Austrian crystal giant Swarovski and branded as Space M a r v e l e d b y SWAROVSKI®.Managing Director of Tebyan, Mr Naji

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Global is the largest and the most sought- after exhibition that developers aim at, and this year, we The Emerald Palace Group are pleased with our participation by exhibiting the dazzling Emerald Palace Kempinski Hotel and its unique investment program to all visitors and potential investors”.Our investment program will provide the project’s investors with a sustainable income and tremendous growth potential. They will also enjoy spending 14 complementary nights a year in their Hotel Room along with all the benefits on offer for our prestigious Emerald Palace Club Members” Wessel Witthuhn added.The Emerald Palace Kempinski Hotel is in the middle of its construction and the completion is expected by December 2015. In addition to the elegantly appointed guestrooms and suites, the hotel development boasts gorgeous event spaces, 18 food and beverage outlets including award winning restaurants, four temperature controlled pools, luxury SPA, cinema, state-of-the art gym, 3,000m2 of boutique shopping and a first-class business and conferencing facilities, making it attractive not only to leisure travelers, but corporates and business travelers alike.

OCTOBER DESERT DELIGHTS Bab Al Shams Desert Resort & Spa offers a new array of excitements this October By Qadeer Ahmad Siddiqui Dubai UAE: his October, Bab Al Shams wraps up an exquisite array of activities for the ultimate desert getaway. Whether it is with giving the option of that wish to dine under the stars in traditional Arabic fashion or unwind over a refreshing beverage watching the sun set into the dunes, this iconic property proves to be an unrivalled destination for families and couples alike with these entertaining new additions: Seafood Nights at Al Forsan Back by popular demand, this incredible all-day dining restaurant re-launches ‘Sea food nights’. Complete with an impressive

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MINISTER OF ECONOMY DISCUSSES BILATERAL RELATIONS WITH NORTHERN IRELAND MINISTER By Qadeer Ahmad Siddiqui Dubai UAE: is Excellency Sultan bin Saeed Al Mansouri, UAE Minister of Economy, met with Arlene Foster, Northern Ireland’s Minister for Enterprise, Trade and Investment, along with a trade delegation to explore ways for promoting economic relations, trade and mutual investments between the two countries. During the meeting that took place at the Ministry of Economy offices in Dubai, His Excellency Al Mansouri

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is essential for the private sector and business community in both countries to participate actively in the process of building stronger relations.His Excellency Al Mansouri highlighted the UAE’s economic landscape, business enabling legislations and leading position across several global economic and trade indices. The visitors were offered an overview of the UAE’s strong economic capabilities and unique investment climate. For its part, the Northern Ireland delegation commended the

Alia elaborated: “All eyes are on this event and all the movers and shakers of the property market will be present, so there’s no better platform to showcase Te b y a n ’ s p i o n e e r i n g developm e n t . Sparkle Towers at D u b a i Marina is t h e epitome of luxury and 21st century architecture. When the event’s visitors return to their home countries, Te b y a n w i l l h a v e contributed to Dubai’s evergrowing reputation as a t r e n d s e t t e r. C i t y s c a p e Global will be held from 2123 September at Dubai World Trade Center, and Tebyan is participating for the third year.

selection, beautifully crafted displays, themed decorations and the freshest delicacies served up in live stations for the ultimate seafood dining experience. Date: Every Thursday starting on the 2nd of October Time: 7:00pm - 11:30pm Prices: AED 145 per child between the ages of 5 to 12, AED 290 per person inclusive soft beverages and AED 440 per person inclusive of select house beverages. Steak Nights at Al Forsan The ultimate meat lover’s dream, Al Forsan offers a diverse selection of the most succulent cuts of meat with special wine and beer menu pairings, specifically tailored to complement each juicy cut. Date: Every Wednesday starting from the 1st of October Time: 7:00pm - 11:30pm Prices: AED 290 per person inclusive soft beverages and AED 435 per person inclusive of select house beverages Family Brunch at Al Forsan This October, Al Forsan gives families a reason to celebrate as it launches an incredible brunch in the great outdoors. Complete with live food and beverage counters on the grass and an endless range of children’s activities for the entire day, Al Forsan serves up the most exciting destination brunch! Exciting highlights include

face painting, petting zoos, bouncing castles and even the opportunity to ride a real live camel or a pony! Date: Every Friday Time: 12:30pm – 4:00pm Prices: AED 195 per child between the ages of 5 to 12, AED 300 per person inclusive of soft beverages and AED 445 per person inclusive of select house

beverages Diwali Festival at Masala The popular favorite, Masala restaurant brings a touch of spice to the desert this October with the colorful celebration of Deepavali, the literal Sanskrit meaning 'a row of lamps.' The Indian restaurant will be filling little clay lamps with oil and wick and lighting them in rows all over the outlet in honor of this rich and glorious festival. Date: 23rd October Time: 7:00pm – 11:30pm Prices: AED 235 per person for the food buffet Halloween Night at Al Sarab The famed Sunset lounge brings the spirit of Halloween to life in the desert! With an exciting themed food and beverage menu especially for the occasion, lucky guests can e x p e r i e n c e a n unforgettable Halloween as they step into a fully decorated outlet and have the opportunity to watch a themed Halloween movie under the stars. The most creative costumes of the evening will be awarded with an incredible prize. To conclude October, Al Sarab kicks off into the new month with a banging display of fireworks. Date: 31st of October Time: 6:00pm – 01:00am Prices: AED 150 minimum spend per person on Food and Beverage Mojito Nights at Al Sarab, Ya Hala and the Pool Bar Bab Al Shams enchants guests this October by highlighting Mojitos -known as one of Cuba’s oldest concoctions; this fruity beverage comes from the African word Mojo, which means “to place a little spell.” Date: 15th October onwards (daily) Time: 6:00pm – 01:00am Prices: AED 55 per beverage

By Qadeer Ahmad Siddiqui Dubai UAE: ubai Silicon Oasis Authority (DSOA), the regulatory body for the Dubai Silicon Oasis, the integrated free zone technology park, organized a one-day smart city awareness session for the residents and tenants of the community to encourage the adoption of smart

initiative.Speaking at the event, Eng Muammar Khaled Al Katheeri said:We lead the emirate’s smart city initiative at Dubai Silicon Oasis by working closely with local government departments in Dubai and our business partners to encourage the integration of smart technologies in the community. This knowledge session highlighted the role

technology and innovation in their daily lives. The session held at GEMS Wellington Academy, Dubai Silicon Oasis, highlighted DSOA’s Smart City Program that has been deployed within the free zone community. Led by Eng Muammar Khaled Al Katheeri, Executive Vice President, Engineering Management and Chairman of Smart City Committee, the interaction outlined D S O A’ s b l u e p r i n t f o r initiatives planned between 2014 and 2017. Presenting a segment on ‘CitySPark: We listen to our Community’, Eng Ali Al Mazmi, Associate Director MEP at DSOA led the participants through the dynamics of the online portal that invites community members to share ideas and participate in DSO’s activities. He also outlined the procedures for posting ideas and replying to discussions on the portal.This was followed by presentations by Amine N Issa, Post-Doctoral research fellow at the Mayo Clinic in USA, and Professor Vojko Strojnik, Head of Scientific Committee Faculty of Sport University of Ljubljana in Slovenia on behalf of 24alife. Issa analyzed the ‘Challenges of Physiological Monitoring’ while Strojnik shared insights on the active use of 24alife, a portal that helps individuals maintain a healthy lifestyle and effectively manage stress; which is aligned with the s m a r t l i v i n g

of digital technologies that make cities truly smart and sustainable. The event also provided an opportunity to highlight the importance of introducing smart living aspects with its quantitative and qualitative criteria.We believe it is important for the private and public sector to work together to achieve the smart city concept. The involvement of the community through an open communication channel where they can post ideas, discuss and even vote on future plans of DSO is a key component in adopting the smart city concept. We look forward to working with our community and receiving their ideas that will enable us to transform Dubai Silicon Oasis into a smarter c i t y, ” E n g M u a m m a r added.Michael Gernon, CEO and Principal of the Academy said:We thank DSOA for engaging us in its initiatives. Today’s session served as an ideal platform to educate the community on the relevance of smart technology in their daily lives and encourage them to proactively support DSOA’s smart city’s program. The Academy will be playing a full part in supporting the smart city initiative and our students are looking forward to engaging with this exciting program on a number of fronts. A whollyowned entity of the government of Dubai, DSO operates as a free zone technology park for large enterprises, medium and small companies looking to set up their offices in Dubai.

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DEYAAR TO SHOWCASE DIVERSIFIED PORTFOLIO AT CITYSCAPE GLOBAL 2014 •Deyaar Projects Reflects Excellence in Addressing Market Demand By Qadeer Ahmad Siddiqui Dubai UAE: eyaar Development PJSC (Deyaar), a customer-focused, trusted developer with indepth market intelligence and property management expertise, has announced that its participation at the upcoming Cityscape Global 2014 will showcase two of its recently launched projects - Montrose and The Atria. From its location in Hall 8, stand 8 B10 at the Dubai World T r a d e Centre, Deyaar will a l s o highlight the special prices and flexible payment plans on offer at some of its completed projects that promise high return on investments.Interested buyers can also learn more on Deyaar’s other new developments - Ruby at Dubai Silicon Oasis (DSO), Oakwood at the International Media Production Zone (IMPZ), as well as 51 and Hamilton Residency in Business Bay, and Central Park in DIFC. Cityscape Global 2014 is set to run from 21-23 S e p t e m b e r. S a e e d A l Qatami, CEO of Deyaar, said: Cityscape Global has gained an enviable reputation as the region’s pre-eminent real estate exhibition and we are confident that spotlighting our diversified selection of unrivalled projects and services at the event will only consolidate our pioneering status in the hospitality, residential, and commercial real estate industry. Deyaar’s recently launched projects will prove an exceptional addition to our existing line-up and complement our pivotal role in the development of the region's property landscape.Montrose is set to take shape at Barsha South in DuBiotech, a life sciences cluster under TECOM Investments and one of Dubai’s greenest corridors at the extension of Umm Suqeim, towards Mohammed Bin Zayed Road. Montrose will be located adjacent to the Miracle Garden at a sevenminute drive from the Mall of the Emirates and 15-minute distance from Dubai Mall. The two residential towers will feature 68 onebedroom, 68 two-bedroom, five three-bedroom and two four-bedroom apartments.

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The hotel apartment tower has been designed to host 88 studios, as well as 68 one-bedroom and 24 twobedroom units. Deyaar announced the sale of a majority of units in the first residential tower during a sales event in early September. Building on this success, the company is set to open the sale of units at the second residential tower a t M o n t r o s e shortly.Deyaar’s second showcase project ‘The Atria’ is a 1.25 million sq feet luxury mixed-use twin tower complex located at the Business Bay. The development will feature studios, one, two and threebedroom apartments and three bedroom duplex units across a 30-floor complex. Offering views of the Burj Khalifa, Business Bay Canal and the Dubai Stables, the hotel apartment tower will include a five-star spa, gym, infinity pool on the 25th floor, as well as fine dining restaurants. The tower is scheduled for handover in the first half of 2017.Deyaar has collaborated with yoo Studio, the design and lifestyle brand founded by acclaimed international architect and designer Philippe Starck and property entrepreneur John Hitchcox to infuse a unique style and character into the project. The Atria, consequently, enjoys an aesthetic example of urban upscale community living and embodies a minimalistic and stylish living space that seamlessly blends form and function to create a distinctive ‘culture’ ambience. During its participation at Cityscape Global 014, Deyaar will focus on attracting investors to the hotel apartment tower at The Atria following the successful sell out of units at the residential tower at the time of its launch in March, 2014.Deyaar ’s latest developments reflect the market’s increasing demand for upscale residential and wellappointed serviced apartments in Dubai. The company’s strategy to venture into this sector is particularly relevant given D u b a i ’s p r o j e c t i o n o f attracting more than 20 million visitors during Expo 2020. For more information on Deyaar’s property portfolio at Cityscape Global Dubai, contact 800-DEYAAR.

DED AND DQG HOST SHARE BEST PRACTICES CONFERENCE AND EXHIBITION 2014 By Qadeer Ahmad Siddiqui Dubai UAE: he Department of E c o n o m i c Development (DED) together with the Dubai Quality Group today hosted the Share Best Practice Conference and Exhibition 2014, at the Grand Hyatt, Dubai.Held under the patronage of His Highness Sheikh Ahmed Bin Saeed Al Maktoum, Chairman of Dubai Airports; President of the Dubai Civil Aviation Authority; Chairman and CEO of Emirates Group

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resource for businesses and organisations,” commented His Excellency Sami Al Qamzi, Director General of DED, who attended the conference and honoured the keynote speakers, sponsors and panel members.The growing number and diversity of the B u s i n e s s Excellence Awards winners m a k e t h i s conference a crucial networking platform and further encourag

knowledge shared by key speakers and business leaders regarding best practices, in line with DQG’s vision to enhance Dubai’s competitiveness.Our goal is to ensure a culture of sustainable excellence among the business community in Dubai, by

e companies to be part of the Awards. I thank Dubai Quality Group for their continued partnership with DED in organising this conference and in enhancing Dubai’s position as a hub for business and shopping,” said Ali Ibrahim, DED Deputy Director General for Planning and Development Affairs.Dr. Yousef Al-Akraf, Chairman of the Dubai Quality Group said the conference offers companies an opportunity to benefit from the

promoting and encouraging the adoption of excellence standards; and providing an effective platform for exchanging ideas, knowledge and expertise. The Share Best Practice Conference and Exhibition is exclusively dedicated to showcase and promote the practices of winners of Dubai Quality Award, Dubai Human Development Award and Dubai Service Excellence Scheme, said D r. Yo u s e f A l - A k r a f , Chairman of the Dubai Quality Group. Share Best Practice Conference and Exhibition 2014 had a list of distinguished speakers

from Arabian Automobiles Company, Dubai Airport F r e e Z o n e A u t h o r i t y, Jumeirah Group, Aswaaq, Union National Bank, Palladium Group, Commercial Bank of Dubai, and UAE Exchange.The key note speeches at the conference were delivered by Dr James Melton, American author and professional speaker, on ‘Your Future is Now,’ and Ganesh V. Nayak, Vice President, Tata Quality Management Services, on ‘Customer Driven Excellence.A panel discussion session where top managers from Arabian Automobiles Company, Dubai Airport Free Zone, Jumeirah Group & Palladium Group discussed "Effective Strategy Execution Framework" was among the notable additions to the conference this year.Dubai Quality Group is a non-profit aiming at promotes quality improvement and Business Excellence practices. DQG provides networking, access to information, solutions, and professional development resources through a series of workshops, seminars, conferences and various other events throughout the year.

and Patron of Dubai Quality stressed the need to U A E ’ s e c o n o m i c Group, the annual one-day i n c r e a s e l e v e l s o f achievements and its vision event aims to share the best cooperation and develop t o b u i l d a d i v e r s i f i e d p ractices among the mutual relations across k n o w l e d g e b a s e d winners of the Business varied industry verticals. The landscape. The visitors Excellence Awards of DED d i s c u s s i o n s l o o k e d t o highlighted the Northern with the wider business identify initiatives that would Irish economic experience c o m m u n i t y. E x e m p l a r y encourage businessmen that is also driven by practices adopted by and investors from the two k n o w l e d g e a s a k e y companies in Dubai are countries to engage in component and additionally critical to the emirate’s drive dialogue through meetings, characterized by SMEs as a to enhance overall business fairs and visit crucial contributor to the competitiveness and exchanges. country’s GDP. The meeting achieve sustainable His Excellency said: “The concluded with the two sides economic development. UAE enjoys strong ties with confirming the importance of Share Best Practice Northern Ireland and we are boosting relations across Conference and Exhibition k e e n s t e p u p o u r sectors such as renewable plays a major role in c o l l a b o r a t i o n w i t h i t s energy, food, education, and consolidating such government in areas of healthcare. practices into a shared mutual interest. We believe it azad news uae.azad news uae .azad news uae azad news uae.azad news uae azad news uae azad news uae.azad news uae .azad news uae azad news uae.azad news uae azad news uae azad news uae. (pg17)


GOVERNMENT IT SPENDING FUELS KINGDOM OF SAUDI ARABIA’S INNOVATION ECONOMY Saudi IT Market Set to Top USD 14 Billion by 2017with Government Sector Fastest-Growing Industry Vertical: IDC More than 500 of Kingdom’s Organisations Set to Attend GITEX Technology Week 2014

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SAY HELLO TO THE NEXT GENERATION OF HEADSETS Jabra introduces microPOWERED headsets that are big on sound and comfort By Qadeer Ahmad Siddiqui Dubai UAE: abra introduces microPOWERED headsets which are smaller and lighter than ever. The Jabra Stealth and Storm are the next generation Bluetooth headsets that raise the bar when it comes to user experience.Based on microPOWER technology that reduces the size and boosts the efficiency of batteries - Jabra Stealth & Storm are smaller, lighter and more discreet headsets

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that are comfortable to wear without compromising on sound quality or performance Ahmed Elkalliny, Jabra Regional Director, Middle East and Africa region, says, “Millions of people favor bluetooth headsets not only for their ease of use and comfort, but because they provide true hands-free operation for multi-tasking on the move. We at Jabra strive to provide our customers technologically advanced products that suit this on-the-go lifestyle. Jabra Stealth:The Jabra Stealth is not only significantly smaller, lighter and more discreet, it offers better comfort and longer talk time, without compromising on sound quality. Jabra Stealth uses Noise Blackout™, a noise cancellation technology that filters out all ambient noise apart from your voice, which together with HD Voice, ensures crystal clear sound at both ends of the call. Just some of the other soughtafter features of the Jabra Stealth, include: •A perfectly fitting earpiece with ultimate Comfort eargels™ •NFC for easy pairing •Multimedia streaming for music, podcasts or GPS •6 hours of talk time with the energy-saving PowerNap

SPEED-FIT LAUNCHES UNIQUE FITNESS SYSTEM IN DUBAI Innovative German technology offers maximum results in minimum time

By Qadeer Ahmad Siddiqui function Jabra Storm:Jabra Storm Dubai UAE: pscale fitness and offers great-sounding calls high-performance outdoors and in windy l i f e s t y l e l e a d e r, conditions with an SPEED-FIT have launched their pioneering system of intense body workouts using electromyostimulation (EMS) therapy, at their first UAE branch at Dubai's upmarket Sunset Mall in Jumeirah. SPEED-FIT's u n i q u e exceptional talk time of up to e l e c t r o m y o s t i m u l a t i o n 10 hours. With Jabra Storm, training system makes it you are assured of crystal possible for users to clear conversations at both effectively achieve their ends of the call due to strength and fitness goals with just two 15minute workout sessions per week. Using the principle of electrically stimulating muscles to contract advan repeatedly for quick and ced sound enhancement e f f e c t i v e r e s u l t s , technologies and wind noise SPEED-FIT offers their blackout that shields your patrons maximum results in conversation from gusts of minimum time.Following wind. Jabra Storm has a their success in Germany, host of sought-after features where they operate three that today’s users of next- gyms (are the biggest generation wearable tech specialized clubs in Europe), expect from their headsets, SPEED-FIT is targeting to make life on the move so Dubai for their first global much more seamless and foray, thanks to the city's pleasurable. These include: growing profile as a leading •Discreet, behind-the-ear multi-cultural business and wearing style for all-day leisure destination.SPEEDcomfort FIT's offering is unique in the •HD Voice and Noise g l o b a l f i t n e s s m a r k e t Blackout™ for crystal-clear because of the immense conversations at both ends benefits we offer the many of the call health and wellness • Vo i c e C o n t r o l a n d enthusiasts who are Guidance with spoke battery extremely pushed for time in and connection status today's hectic 24/7 world," •NFC for easy pairing said Mariam Mohammed The perfect balance of Saeed Hareb, CEO of u n i q u e s l i m d e s i g n , SPEED-FIT UAE. "We are improved noise reduction, pleased to bring our Dubai extended talk time and ease c u s t o m e r s t h i s h i g h l y of use means more freedom effective and efficient system to get out there and be in that fits right in with their touch makes the Jabra modern lifestyles. Storm and Stealth the Mariam has benefited from ultimate new generation using SPEED-FIT herself. “I wireless headsets.The tried the concept in Germany Jabra Stealth is priced at during my University years. AED 329 and Jabra Storm is Initially I didn't believe that I priced at AED 299 and could transform my body a v a i l a b l e i n J a b r a through just 15 minutes of authorised electronic retail training twice a week, but it outlets across United Arab did! That is why I made up my Emirates. mind to bring this F o r m o r e p r o d u c t revolutionary new training information and availability, c o n c e p t t o m y h o m e please visit ae.jabra.com

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country!SPEED-FIT has customisable fitness

regimens and solutions for users with varying goals and needs. Backed by years of German research and technology, SPEED-FIT is able to deliver efficient solutions for a variety of customer needs. They offer programmes for a variety of customer goals including: strength-building, bodyshaping, bodybuilding, both targeted and overall weightloss, and recuperative needs.EMS allows for targeted muscles to be worked intensely through electric pulses over a very short period of time, with the added benefit of not putting too much stress on the joints as in a conventional workout using weights or resistance. This system has had proven results in strength and rehabilitation training among international sports persons and also emerged as a viable alternative to intense workouts for bodybuilders a n d s t r e n g t h trainers.SPEED-FIT offers potential customers an initial evaluation and a trial training session to familiarise themselves with the novel system. Qualified trainers will personally mentor and guide each user to best achieve their strength and fitness goals.

DUBAI TO BE ‘UNITED IN CELEBRATION’ FOR EID AL ADHA FROM SEPTEMBER 25 TO OCTOBER 11, 2014 •Laila M. Suhail: The 7th edition of “Eid in Dubai – Eid Al Adha” to strengthen the theme “United in Celebration” and Dubai’s position as the family destination of choice. •Leading shopping malls in Dubai to extend mall timings to enhance the shopping experience during the holidays •Concerts, theatricals and family-oriented entertainment to step up the festive ambience throughout 17 days By Qadeer Ahmad Siddiqui Dubai UAE: he Dubai Festivals a n d R e t a i l Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (DTCM), has announced the calendar of events for the seventh edition of “Eid in Dubai Eid Al Adha”, which is set to kick off on 25 September and will run until 11 October. During the 17day celebrations, visitors and residents will have the opportunity to enjoy a host of festival-themed entertainment, including events and activities designed to cater to families and individuals of all nationalities encouraging visitors from around the region and beyond to make the most of the unique experiences that Dubai has to offer during these mucha w a i t e d E i d holidays.Complemented by the city-wide decorations that further enhance the lively festive atmosphere of the city, the “Eid in Dubai Eid Al Adha” celebrations are aimed at strengthening Dubai’s position as the choicest family-favorite destination during the Eid holidays.Shoppers can look forward to a world-class shopping experience in

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Dubai, with the leading malls and shopping centers offering extended hours providing visitors ample time to enjoy the emirate’s bustling retail scene topped off by exciting promotions and family-oriented in-mall entertainment throughout t h e 1 7 d a y s o f festivities.Dubai is gearing up to look its best yet again to extend a warm welcome to its visitors and their families during the “Eid in Dubai – Eid Al Adha” holidays. We are delighted to bring to our residents and tourists a distinct agenda of exciting events and activities, in addition to an array of fantastic promotions that are set to further enrich their experiences of Dubai, highlighted by the city’s iconic landmarks, leisure and entertainment destinations,said H. E. Laila M. Suhail, CEO of DFRE. H. E. Suhail also emphasized that annual festivals such

as “Eid in Dubai”, continue to play a pivotal role in strengthening the retail and tourism sectors of the emirate, by contributing towards the higher volumes of tourists visiting the city during this season, in addition to a remarkable growth in sales as recorded at the several shopping malls and shopping centers of Dubai. The increase in hotel occupancy rates and reservations further provides the market and the economic sectors an

generosity of its people and the welcoming hospitality that attracts people from far and wide to create unforgettable and joyful memories of a wonderful Eid experience in the city.She also thanked the DFRE’s strategic partners,

which projects a 27 percent increase in government spending from SAR 150 billion in 2009 to SAR 191 billion in 2014. With the Kingdom ranked No. 6 in the world in government ICT usage according to the World Economic Forum’s Networked Readiness Index 2014, government-led ICT investment in e-services and infrastructure investment is fuelling Saudi’s knowledgeb a s e d e c o n o m y growth.Illustrating the demand for best practices in ICT, more than 500 of the K i n g d o m ’s p u b l i c a n d private sector technology organisations attended GITEX Technology Week 2013, with event organisers Dubai World Trade Centre (DWTC) expecting another strong turnout in 2014.Among the Kingdom’s leading exhibitors at GITEX Technology Week are Saudi Telecom Company (STA), Al

Elm Information Security and the Saudi Export Development Authority (SEDA).The Kingdom hosts one of the world’s youngest technology and social media-aware populations, with half the population below 25 years of age and 40 percent of Arab Twitter users hailing from the Kingdom according to the Mohammed Bin Rashid School of Government’s 6th Arab Social Media Report.This young, techsavvy population is forcing businesses to offer a wider range of services across a variety of online platforms. The Saudi mobile phone market is the largest in the Middle East, with 53 million subscriptions by 2013, according to the Kingdom’s Communication and Information Technology Commission, a mobile penetration rate of 181.6 percent – almost two

subscriptions per individual.Saudi Arabia’s innovative use of ICT to deliver development and business improvement is key to the Kingdom’s economic transformation plans,said Trixie LohMirmand, Senior Vice President, DWTC. “GITEX Technology Week is an unparalleled opportunity for more than 500 of the Kingdom’s organisations to share insights into the p o t e n t i a l o f technology.’Running under the theme ‘Re-Imagining our F u t u r e ’ , G I T E X TECHNOLOGY WEEK 2014 is set to attract more than 142,000 ICT professionals, 25,000 Clevel executives and over 3,700 exhibitors from 61 countries. The show will be held from 12-16 October at DWTC. For more information visit: www.gitex.com.

BLOOM PROPERTIES TO SHOWCASE DIVERSE PORTFOLIO AT CITYSCAPE GLOBAL 2014 By Qadeer Ahmad Siddiqui Dubai UAE: rojects Span E d u c a t i o n , Hospitality, Leisure, Health and Retail Sectors across MENA Region and Emerging Markets Abu Dhabi-based real estate developer Bloom Properties, a National Holding company, is set to showcase a diverse range of projects during its participation at Cityscape Global, the region’s leading real estate exhibition held annually in Dubai.To run from 21 - 23 September at the Dubai World Trade Centre, the 2014 edition of the landmark property event is anticipated to attract 250 exhibitors and some 25,000 key decision-makers and real estate investors.Bloom Properties’ stand in Hall 4, 4B20 at the Dubai World Trade Centre will highlight the company’s diverse projects such as the Phase II of Bloom Gardens, Bloom Business Centre on Al Maryah Island in Abu Dhabi, the Brighton College campuses in Abu Dhabi and Al Ain, the Abu Dhabi Marina project in Al Bateen and Bloom Central. Bloom will also unveil a residential project at the heart of the Dubai marina District.A spokesperson for Bloom Properties, said: “As an established developer in the capital’s real estate sector, Bloom Properties has a varied project portfolio that spans the education, hospitality, leisure, health and retail sectors across the MENA region and emerging markets. Construction work is rapidly progressing on several of these developments and given the resurgence of the UAE’s

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property sector, Cityscape Global 2014 offers an ideal forum to attract potential buyers and update existing investors on the latest status of projects. Bloom Spokesperson added: “Given our association with several upscale projects, we will particularly leverage our participation at Cityscape Global to highlight Bloom’s quality offerings in prime locations

to potential buyers. Our

properties promise investors excellent medium and long term returns across our developments.” Bloom Gardens, an exclusive residential community strategically located on the elegant Eastern Mangrove Corniche on Abu Dhabi Island has successfully achieved full occupancy for its 123 detached and semidetached villas and townhouses, completed in 2012 during Phase 1. The

construction of Phase 2 comprising a total of 249 villas has commenced with 55 villas launched for sale in July 2014 on which Bloom Properties offers an attractive payment, giving buyers the option to pay upfront just 20 per cent of the total property price while the remaining 80% to be s e t t l e d o n completion.Bloom Gardens is also home to Brighton College Abu D h a b i . Launched in 2011, the school h a s a n enrolment of over 1,300 students. Bloom also set up a 10hectare Brighton College campus in Al Ain in September 2013. The school was awarded the A2 rating by the Abu Dhabi Education C o u n c i l (ADEC), the highest grade ever achieved by a new school in the emirate of Abu Dhabi following a three-day inspection in May 2014.The prestigious Business Centre located in Tower 1, Sila Tower of the internationally acclaimed Sowwah square in Abu Dhabi continues to attract international companies looking for convenient and ready-to-use offices and commercial spaces. The business centre is particularly suitable for international and local companies that require flexibility in terms of space

and lease terms in Abu Dhabi.Another landmark project by the UAE-based developer is the Shores of Karbala project, which spans an area of 20 sq km along the banks of Lake Razaza, west of the Iraqi city of Karbala. Bloom Properties has received approval on the project master plan from the Iraqi National Investment Commission (NIC) and all the plans are ready to commence infrastructure work. Bloom Central, the 25-storey mixed-use development currently in its final construction stages will house two properties managed and operated by Marriott International – the five-star 315-room Abu Dhabi Marriott Hotel and the 64 key Marriott Executive Apartments in Abu Dhabi city. The project will also include 49 residential apartments and over 7000 Sqm of office space.Abu Dhabi Marina, a state-ofthe-art project was recently awarded the 2 Pearl Rating status by Abu Dhabi’s Estidama Pearl Building Rating System. Upon completion, the project will deliver 200 hotel rooms and 57 executive apartments, as well as two residential buildings comprising 225 apartments, ranging from one to four bedrooms. It will also include 3,000 Sqm of retail space and over 850 parking spaces. Abu Dhabi Marina is set for completion in 2016.Bloom is also engaged in building a portfolio of sizable real estate projects in other key markets in the Middle East region to tap to the growing demand for quality housing in these markets.

MORE ‘WE-TIME’ FOR EMPLOYEES AT FAKHRUDDIN HOLDINGS •A huge number of employees participated in the Blood Donation campaign organized by the group •The campaign was an initiative organised with DHA and Latifa hospital in conjunction with Sterling Parfums

sponsors and government agencies for their unwavering supporting in helping the festivals organized by the DFRE, achieve newer milestones each year. additional boost through a range of initiatives that play both a direct and indirect part in the success of Dubai’s thriving business landscape. She elaborated that events and activities organized during Eid Al Adha serve as a cultural backdrop of Dubai showcasing the UAE’s rich heritage and traditions, the

By Qadeer Ahmad Siddiqui Dubai UAE: overnment ICT investment is transforming Kingdom of Saudi Arabia’s i n n o v a t i o n e c o n o m y, enhancing development, business growth and productivity according to experts attending GITEX Technology Week. Overall IT spending in the Kingdom - the Middle East’s largest IT market - is set grow by 23 percent from US$ 11.5 billion in 2014 to US$ 14.2 billion in 2017 according to IDC’s report ‘Saudi Arabia Vertical Markets 2013-2017 IT S p e n d i n g Forecast’.Government will be the fastest-growing vertical in this period, with a compound annual growth rate of 12.9 percent, according to IDC. Guiding investment is the Kingdom’s Ninth Development Plan,

By Qadeer Ahmad Siddiqui Dubai UAE: akhruddin Holdings in partnership with Dubai Health Authority organized a blood donation campaign in their premises. The campaign saw the employees participate in huge numbers. The blood donation drive was conducted in conjunction with Sterling Parfums, the region’s leading Fragrance Company in private labeling and own branded products. The event was a success in terms of spreading awareness around blood donation not only being a social responsibility but

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also a healthy practice. Mr. Amit Vardhan Head of Marketing said, We were extremely pleased to organize the blood donation campaign, as a part of responsibility towards the society. Our employees were motivated to donate blood, and were

e q u a l l y educated on the importance of having a ready supply of blood in case anyone nee d s it.M r . Mei raj Hus sain, Head of HR thanked the hospital for their support and assured t h e m o f continued contribution in CSR activities throughout the

year. They also encouraged other organizations to participate in the blood donation activity.

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MIDDLE EAST’S FIRST BOHS WORKER HEALTH PROTECTION CONFER-ENCE TO FOCUS ON KEY WORKPLACE HEALTH ISSUES Award-winning Qatar Shell initiative to be highlighted during four-day pro-gramme

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FALL FOR GENEVA THIS AUTUMN The highest building with a panoramic view of the city, InterContinental Genève launches two incredible new offers By Qadeer Ahmad Siddiqui Dubai UAE: he newly refurbished icon InterContinental Genève proves why it has been the city’s leader in hospitality with half a century’s worth of experience as it provides guests with the perfectly tied up getaway with two tailored packages exclusively for couples and families alike.This Autumn, InterContinental Genève rewards its long-stay guests with an exciting new

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opportunity. Guests staying longer than three nights can add an extra CHF 1(AED 4) and receive the Lake Geneva WOW offer, while shorter staying guests gain a n a d d i t i o n a l complimentary room when booking a suite with the Special Dubuis package.Especially tailored for couples, the Lake Geneva offer truly adds the WOW factor for discerning travellers. With this package, guests have the option to check-in six hours prior (dependent upon availability), to a warm and elegant room complete with specially incorporated amenities such as fresh flowers, bottle of bubbly and a trilogy of pastries exclusively designed by the Michelin starred Pastry Chef Julien Maslanka. Each morning, guests wake up to a sumptuous allinclusive breakfast at the re-vamped Woods restaurant. For the convenience of exploring t h e b e a u t i f u l c i t y, InterContinental Genève o ff e r s a n a l l a c c e s s transportation pass or complimentary indoor

parking on property for road trippers. Those looking to dine-in get a 15% discount on all food and beverage at the hotel’s outlets or in the comfort of their own room. Alternatively, guests can unwind over a romantic candle-lit dinner with a specially concocted gastronomic menu by Masterchef Gianluca Re Fraschini, former private chef of the Ferragamo family.The Special Dubuis offer comes with ample room for families to relax as the InterContinental Genève generously extends a complimentary Superior room with every booking of an Executive Lake Suite, Panoramic

Suite or Presidential Suite. For those travelling with large parties looking for a truly unforgettable and exclusive experience, the hotel offers the elite Residence Suite that comes with a very substantial addition of the entire 18th floor. In true essence of Swiss Hospitality, the hotel offers a welcome amenity package of quintessential Swiss specialties and also provides an exciting tour with a private guide of the Roger Dubuis factory for the whole family.All offers are valid upon availability and run from the 25th of October until the 15th of January for all bookings made before the 31st of October. All Terms and Conditions apply.

AL NOOR TRAINING CENTRE FOR CHILDREN WITH SPECIAL NEEDS RECEIVES DONATION FROM SAMSUNG RAMADAN CAMPAIGN By Qadeer Ahmad Siddiqui Dubai UAE: he Al Noor Training Centre for Children with Special Needs has received a donation of AED 122,895 following an exclusive promotion run by Samsung Gulf Electronics during Ramadan. As part of its ‘Hala-B-Hali’ Ramadan campaign, which placed emphasis on the family, Samsung donated a portion of its proceeds in the UAE from the sale of products, such as the Samsung Curved UHD TV, the Food Showcase refrigerator, the Galaxy NotePRO 12.2 and the Galaxy S5, to the Centre. Commenting on the donation Ms. Isphana AlKhatib, Director of Al Noor Training Centre for Children with Special Needs said, “This donation will make a valuable contribution to the school and help us to maintain a strong professional training program for our students.

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We would like to thank Samsung for their ongoing

support.Commenting on the donation Mr. Young Soo Kim, President, Samsung Gulf Electronics said, “Each year our on-going partnership with Al Noor goes from strength to strength and we are always happy to lend our support to the center to ensure the continuation of the valuable work they conduct. Thanks to our Hala-B-Hali campaign this Ramadan, and the support of our customers, we have been able to make a significant donation to the school that we know will be put to good use.”

SEECRYPT ANNOUNCES RELEASE OF A NEW GENERATION OF SECURE ENCRYPTED COMMUNICATIONS - Sc3 Instant messaging, attachment sharing, phone and conference calling using Double Layer Encryption with Authenticated User End Points By Qadeer Ahmad Siddiqui Dubai UAE: eecrypt has today announced the release of SC3, a new generation of secure communications that will provide users with unprecedented levels of privacy thanks to a militarygrade double layer encryption protocol.Sc3 uses a secure architecture, which protects the content between authenticated users, empowering individuals and businesses to transmit sensitive data or pictures securely through their mobile device.Sc3 is available for all the major mobile operating systems and can be downloaded from the Apple App Store, Google Play, Blackberry World, and Microsoft Market Place. Seecrypt Lite, with standard features, is a freeto-use app, whilst premium features in Seecrypt Pro are free for an initial 30 days.In the coming weeks Seecrypt will offer an encrypted conference calling service, authenticating the participants and securing the entirety of the call. In the past individuals and corporations have attached little value to their privacy and the security of their data, however this is rapidly changing with the daily onslaught of attacks from hacking opportunists through to globally organized surveillance," s a i d H a r v e y B o u l t e r, Chairman of Seecrypt.Our

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vision is to secure all forms of data communication between all types of devices.Mornay Walters, Seecrypt CEO, added, "For those in search of privacy and security, SC3 is truly a next generation of secure communications. We look forward to adding additional new functionalities over the coming months to enhance the user experience, whilst always offering the highest levels of privacy and data p r o t e c t i o n . M r. Wa l t e r s continued, "We thank the thousands of users from around the world, who have been part of our public trials over recent months, for their valuable feedback which has pushed our dedicated team to continuously improve Seecrypt SC3. As a company we strive to achieve the highest possible standards and we value highly the feedback and enthusiasm of our growing number of users.Seecrypt SC3 is welcoming new users every day, attracted by the high grade, double layer encryption between authenticated users, crystal clear voice on cellular, wifi and satellite networks, instant secure messaging now with attachment sharing, conference calling, and user-friendly features.Seecrypt will be promoting SC3 at the Africa Aerospace and Defence Expo 2014 in Pretoria, South Africa this week (17 21 September)visit our team in hanger 6.

ADNOC DISTRIBUTION HOSTS AWARENESS INITIATIVE ON BRUSHLESS CAR WASH SERVICES OFFERED AT 23 SERVICE STATIONS IN NORTHERN EMIRATES By Qadeer Ahmad Siddiqui Dubai UAE: DNOC Distribution has rolled out an awareness initiative on the brushless car wash service that is offered in 23 service stations across the Northern Emirates. The eco-friendly service includes the injection of regulated amounts of water at a pre-set temperature and pressure for a defined period of time within A D N O C D i s t r i b u t i o n ’s automated and brushless car wash facilities. Available all week long, from 7am till 11pm, the environment friendly car wash service is available now at Al Yarmook, Wasit, Emirates Road, Al Shahbaa, Al Mirgab, Maysalun,

Fujairah offers the service at its Fujairah Beach, Safad, Al Khaleej and Jameyat Al Sayadin stations. Khalid H a d i , Vi c e P r e s i d e n t Marketing and Corporate Communication Division at ADNOC Distribution, s a i d : A t A D N O C Distribution, we are keen to develop our network of service stations and equip them with the latest technology and up-to-date services to extend convenience and international best-in-class practices that our customers have come to expect from us. The brushless car wash reiterates ADNOC Distribution’s firm environmental commitment to use water safely and

Samnan, Al Ishraq, Al Matar, Muweilla and Al Quoze service stations in the emirate of Sharjah. In Ajman, the service stations offering the service will include Al Tallah, Al Zahara, Al Diyafa, and Souq Ajman, while Al Qalaa, Al Jessir, Bin Majed, Al Bawabah - RAK 2 service stations allows customers to experience the service in the emirate of Ras Al-Khaimah. In addition, the emirate of

e ff i c i e n t l y. A D N O C Distribution provides a wide range of fuel-specific automotive services and offerings through its expanding network. These include tire and oil change services, retail services through its signature ADNOC Oasis convenience stores, as well as vehicle inspection and registration services.

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EMIRATES FOUNDATION APPOINTS BLUE APPLE AS ITS PR AGENCY IN THE GCC By Qadeer Ahmad Siddiqui Dubai UAE: mirates Foundation has recently appointed Blue Apple as its PR Agency following a competitive pitch. Blue Apple takes up the post with immediate effect in September 2014.Blue Apple presented a refreshing PR campaign and strategy in sync with Emirates Foundation’s vision, business objectives and initiatives across the GCC markets.Emirates Foundation is an independent philanthropic organization set up by the government of the emirate of Abu Dhabi to facilitate public-private funded initiatives to improve the welfare of youth across the UAE.Based in Dubai Media City,Blue Apple is an independent 'specialist'Advertising and PR Agency offering innovative solutions on practices of communication, engagement and experience (CEE) based on strategic, creative and management excellence.

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By Qadeer Ahmad Siddiqui Dubai UAE: n award-winning Oil & Gas HSE project at the world’s largest gas-to-liquids plant in Qatar will demonstrate the importance of a caring organisational culture when the Middle East’s first BOHS Worker Health Protection Conference comes to Abu Dhabi next month.A case study presentation of Qatar Shell ’ s Pearl GTL Work e r Welf a r e Prog ram m e will show how fostering a culture of care can enhance workforces’ health and mitigate risk, while also increase productivity and p e r f o r m a n c e . D r. I s r a r Ahmed, Country Health Manager at Qatar Shell, will deliver the presentation on the opening day of the fourday conference, which takes place from October 20-23 at Abu Dhabi’s Beach Rotana.With ramp-up reached by the end of 2012, Pearl GTL required 50,000 workers and 500 mil-lion man hours to complete. The US$19 billion Doha facility, which converts natural gas into cleaner burning fluids, was one of the world’s largest and most multifaceted construction sites, presenting similarly complex occupational hygiene challenges.Before construction began, a Pearl G T L Wo r k e r s We l f a r e Commitment Charter was devel-oped to lay the foundations for the first-ofits-kind welfare programme,

and in particular to invest in resources for the mitigation of Non Accidental Deaths (NADs).Recently NADs have been the subject of considerable focus in Shell o p e r a t i o n s g l o b a l l y, especially in the Middle East”, said Dr. Ahmed. Based on World Health Organisation statis-tics, it was predicted that Pearl GTL would suffer a minimum of 190 NADs for the estimated 500 million manhours of work required to construct the facility.The Project Leadership Team felt that accepting such a loss of life was not consistent with the message ‘no harm to people’, and mitigations had to be implemented to reduce this figure. As there was no benchmark in the Oil & Gas Industry to mitigate NADs, Pearl GTL’s Non-Accidental Death Programme applied a creative approach to manage this concern. As a re-sult, the number of NADs at the end of t h e project was 58 compar ed to 1 9 0 , under a third of t h e number project ed.Pea rl GTL’s Non Accidental Death Programme, which won the Best Gas & Oil HSE Initiative at the 2013 ADIPEC Awards, is just one of many examples of best practice in worker health and safety that will be highlighted at the BOHS Worker Health Protection Conference.Organised jointly by Epoc Messe Frankfurt and BOHS (The Chartered Society for Worker Health Protection), the targeted summit will

highli g h t k e y issue s that affect work e r healt h and wellb eing, applying world-class principles on a regional level.The conference will discuss the main challenges facing successful implementation of worker health protection programmes, examine worker wellbeing issues, and discuss the latest regulations governing workplace health and safety. Ahmed Pauwels, CEO of Epoc Messe Frankfurt, said: “The BOHS Worker Health Protection Conference will present an excellent networking platform for regional occupational health and hygiene professionals, managers, industry leaders and worker welfare experts to interact with leading international experts and gain valuable insight into HSE best practice and the latest developments in the field. This becomes even more vital as the Middle East rapidly gains in stature as a growing in-dustrial and commercial hub that employs a vast multinational workforce across a wide spectrum of industries.Mike Slater, President of BOHS, said that having the first ever BOHS Worker Health Protec-tion Conference in the Middle East was a significant milestone toward helping organisations in the region implement improvements and standards in occupational hygiene.One of the key goals of BOHS is to share the knowledge and experience we’ve gained

MAGNETIC RODS EMERGING AS AN EFFECTIVE TREATMENT FOR SCOLIOSIS By Qadeer Ahmad Siddiqui Dubai UAE: n the United States, more than 100,000 children are diagnosed with scoliosis every year, majority being between ages 10 to 15 years. Scoliosis is a medical condition where the spine is curved in an “S”-shape. In most cases, the exact cause of the condition is unknown.Scoliosis that develops in adults is physiologically harmless and self-limiting even without t r e a t m e n t . H o w e v e r, f o r children, the onset of early scoliosis (between the ages of 0 to 8 years) is often accompanied by other medical issues like chest wall deformities, neuromuscular diseases like spina-bifida or cerebral palsy, and other medical condition such as benign or malignant spinal tumors.To prevent these issues from developing, immediate treatment is highly recommended. Close monitoring of the child can best determine a suitable treatment plan which includes nonsurgical intervention like a spine brace,said Dr. Hilali Noordeen, Consultant Orthopedic Surgeon at Burjeel Hospital, Abu Dhabi.A brace is designed to limit the movement of the spine and helps stop the ‘S’ shape from further developing. However these braces cause discomfort as it hampers the ability to eat, move or even do basic things like tying their own shoes.In some cases, surgical interventions are required. One such surgery is a spinal fusion where two or more bones in the spine are permanently joined together to limit movement between them. Another surgery is called “hemiepiphysiodesis, a procedure to stop abnormal growth on one side of the spine whilst the growth on the other side is intended to correct the curve over time.Every few months, the child has to undergo a surgery (under general anesthesia) to manually increase the length of the rod as the patient grows. However, this kind of invasive treatment requires longer recovery period, poses a risk to wound infections, and is generally more costly. Advancements in the field of Pediatric Surgery have given rise to magnetic growing rods, where the implanted rod can be

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lengthened only through a remote control, without surgery,said Dr. Noordeen.The rod is made of titanium and has enlarged middle which contains the mechanism that can be lengthened. Patient must visit the doctor for adjustment every month and the rods are lengthened in structured increases using a handheld remote control on the patient’s back. With the use of the magnetic growing rods, pain is kept to a minimum, scars from surgery are avoided, the risk of wounded infections are lowered, recovery period is shortened and overall psychological distress is lessened, making scoliosis a more manageable condition. “Scoliosis and its treatment plans have long caused physiological and psychological distress to patients, especially children. Magnetic growing rods has the potential to take away some of the upsetting parts as children can build up quite an aversion to going to hospital every six months or so for surgery. The magnetic rods meant children could, instead, be "in and out" of a clinic for their adjustments,” a d d e d D r . Noordeen.Specializing in children’s spinal deformity and injury, scoliosis surgery, fractures and tumors of the spine, degenerative diseases of the spine, the aging spine and all areas of spinal surgery, Dr. Noordeen cautions, It is a newer treatment option and is suited to specific group of children, so it is not a magic pill.Mr. Clancey Po, CEO at Burjeel Hospital said,The medical advancements in the treatment of scoliosis are becoming more aggressive. With the vision of providing superior healthcare to the community, we are always on the look out to bringing worldclass medical expertise, stateof-the-art technology, in an extremely comforting ambience, full of warmth and personalized attention. At Burjeel Hospital, we want to provide only the best medical care for every Guest. Dr. Noordeen is available for consultation at Burjeel Hospital. For appointments, please call 02 508 5555 or email info@burjeel.com or visit www.burjeel.com.

over many years to help organisations across the globe to establish and implement good occupational hygiene management practices,said Slater. A similar view was expressed by Steve Perkins, CEO of BOHS, who added:With the r a p i d e c o n o m i c development in the Middle East we feel that it is particularly important that organi-sations in the region develop local expertise that can help them to implement occupational health and hygiene programmes based on global good practice adapted to local conditions. We see the BOHS Worker Health Protection Conference as a small, but important, step to-wards achieving that objective.The event will include an extensive two-day conference programme, as well as two days of professional development courses. Other experts joining the speaker line-up include Dr. Nada Al Marzouqi, Deputy Director of the Preventive Medicine Department at the UAE Ministry of Health; Dr. Luay Badran, Senior Medical Officer of Qatar Petroleum; John Ewing, Section Manager for the Inspection & Audit-ing Section at OSHAD; and Kären Clayton, Director of Long Latency Health Risks Division at HSE.The conference will be particularly valuable for HSE Directors and Managers; Occupational (Industrial) Hygienists; EHS Professionals; Chief Medical O ff i c e r s ; O c c u p a t i o n a l (Industrial) Health Managers; Occupational Physicians and Nurses; Wellness and Wellbeing Profession-als among others.

INDIGO PROPERTIES TO UNVEIL “ZEN” - ITS BIGGEST PROJECT EVER AT CITYSCAPE By Qadeer Ahmad Siddiqui Dubai UAE: ubai Developer, Indigo Properties, with a history of over a decade of developing excellence in Residential and Commercial properties will showcase a revolutionary masterpiece development the UAE has yet to see “Zen” by Indigo.Zen means living in harmony within natural surroundings. Far from boxy, cramped styled villas, Zen is inspired from the best communities and resorts in Southeast Asia and all over the world. The project is spread across 4.5 Million sq ft of land in Dubai Golf City to include retail areas, clubhouses, several parks, play areas, jogging tracks, streams, meditation nooks, sunken pavilions and covered outdoor seating.Home is a tropical paradise” is Zen’s call to all home lovers and investors looking to live within a lush green community inspired from the tropical resorts of the far east which consists of 346 Villas along gentle meandering paths set among free-flowing streams and lush tropical foliage. The community comprises of villas and townhouse that range from 4000 sq. ft to 10000 sq. and comprise of 3,4, 5 and 6 bedrooms Mr. Dev Maitra, CEO, Indigo Properties said, “We plan to start construction in the 1st quarter of 2015 and plan to finish in 24-28 months. We will launch “Zen” by Indigo sales during the Cityscape Global exhibition held in Dubai from 21-23 September 2014.He further added,Our attention to design and details sets our projects apart from others. Our first project, Indigo Tower, won an award for best looking tower in JLT by the master developer, DMCC. Our commercial project Indigo Central has attracted tenants of the highest caliber including the likes of ADNIC, Etihad, Reem Al

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Bawadi, Emirates REIT, ADCB and Canon etc. We are proud of the fact that we have weathered the economic downturn during 2008-2011 and have come out stronger.At the upcoming Cityscape exhibition, Indigo Properties will showcase the project across 195 square meters in Hall 3, stand no. 3H20 from 10am-7pm.Some of Indigo’s current projects

include a 70 villa development called Orange Lake situated at Jumeirah Golf Estates that’s scheduled for completion by the end of the year. Indigo Spectrum 1 and Indigo Optima are two buildings located in International city that would also see completion this year. Indigo will also deliver the last 35% of the 1 7 1 To w n h o u s e development in Jumeirah Village called Indigo Ville over the next 8 months.Till date, Indigo Properties have completed construction and handover of over 1.4 Million square feet of property in Dubai. Mr. Dev said,We expect to deliver another one million square feet over the next one year by completing v a r i o u s u n d e r c o n s t r u c t i o n developments. We started out with the launch of two towers but most of our projects now are horizontal i.e. villas and townhouses. We are well poised to launch our next masterpiece “Zen by Indigo at Cityscape Dubai. For more information on“Zen”by Indigo, please v i s i t www.zenbyindigo.com or call on 04-4380888 and e m a i l info@indigoproperties.ae

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SPAIN PREPARES TO HOST WORLD’S FIRST-EVER INTERNATIONAL HALAL TOURISM CONFERENCE Spain is just days away from welcoming delegates from across the world as it hosts the world’s first international halal tourism conference

STRONG BUSINESS GROWTH EXPECTED FOR SMMEs, SAYS DUBAI TOURISM CHIEF Emirate’s Long-Term Tourism Plans & Economic Growth Key Catalysts

By Qadeer Ahmad Siddiqui well as incoming visitor Dubai UAE: spend, will directly and s Dubai moves i n d i r e c t l y g e n e r a t e Azad News UAE15-21 September 2014, 20-26 Dhul-Qi'dah 1435 By Qadeer Ahmad Siddiqui include: f o r w a r d i n significant GDP contribution Email:azadnewsuae@yahoo.com Mob:00971 56 118 6007 Edition62pg20 Dubai UAE: •Zulkifly MD Said, Director d e v e l o p m e n t s for Dubai, the UAE and the reparations are now General Islamic Tourism towards 2020, including the region, the benefits of which in its final stages for Centre, Ministry of Tourism fulfilment of its ambitious m u s t t r u l y e n a b l e TNS AND MEDALLIA PARTNER TO HELP MECSC’S MENA SHOPPING CENTRE AND the inaugural Halal and Culture, Malaysia tourism strategy and the accelerated growth of COMPANIES REVOLUTIONISE THEIR RETAILER AWARDS 2014 ANNOUNCES Tourism Conference 2014, •Esthy Reko Astuty, Director gearing up to host the smaller scale enterprises,” CUSTOMER EXPERIENCE RECORD PARTICIPATION FROM RETAIL which is being held in G e n e r a l o f To u r i s m landmark Dubai Expo 2020, said His Excellency.In May, Andalucia on Monday Transformative approach helps businesses INDUSTRY Start-ups and the Small, the International Monetary September 22. It will bring M i c r o a n d M e d i u m Fund said it is likely to raise achieve true customer–centricity Industry council’s 20th anniversary also marks the world’s tourism industry Enterprises (SMMEs) are its 2014 economic forecast the launch of new magazine Retail People together to discuss the most likely to be the biggest for Dubai. The emirate’s By Qadeer Ahmad Siddiqui empowering thousands of opportunities and beneficiaries, said His economy grew at its fastest Dubai: employees company-wide challenges that halal tourism Excellency Helal Saeed pace last year since 2007, NS, the global t o d e l i v e r i m p r o v e d By Qadeer Ahmad Siddiqui Arabia presents.Halal tourism was Almarri, Director General, expanding 4.6 per cent as r e s e a r c h e x p e r i e n c e s f o r t h e Dubai UAE: valued $140 billion last year he Middle East Department of Tourism & core sectors including c o n s u l t a n c y, h a s customer.For businesses, and is now one of the fastest Council of Shopping Commerce Marketing; CEO, tourism, retail, real estate, entered into partnership every customer interaction growing sectors in the Centres, the regional Dubai World Trade Centre logistics and hospitality with Medallia, the leading is a learning opportunity and industry. It is expected to and Dubai Expo 2020 w i t n e s s e d s o l i d software firm in customer putting customer insights trade body representing the grow to $192 billion by H i g h e r C o m m i t t e e growth.Almarri said this experience management and actions into the hands retail industry in the Middle 2020.Over 300 delegates Marketing, Ministry of member.Speaking at the painted a positive picture for (CEM), to help companies of employees across an East and North Africa, is will descend on Andalucia for To u r i s m a n d C r e a t i v e Entrepreneurs' Organization b u s i n e s s e s m o v i n g become truly customerorganisation ensures they pulling out all the stops in the two day event which is Eco n o my, R e p u b l i c o f (EO) event in Dubai, His forward.The scale of growth centric through a new all benefit from those preparation for the MENA being sponsored by Turkish Indonesia Shopping Centre and n Centres from Saudi Arabia Excellency Almarri outlined that Dubai expects to retain offering that combines best opportunities as much as Airlines, Spanish Tourism •Hotel experts Chris Nader, h o w D u b a i ’ s g o a l o f momentum for over the practices, insights and possible,said Michelle de Retailer Awards 2014, set to for Marketing. Billy Beez, V i c e P r e s i d e n t , Board and Granada Tourism be staged in a glittering gala Arabian Centres, Saudi welcoming 20 million visitors coming years, aligned with technology. The partnership Haaff, VP of Marketing at Board.The conference will Development, Shaza Hotels, by 2020 - up from 11 million our tourism strategy, which is set to redefine the role of Medallia.Our partnership this October. In its most Arabia and GOAL!, Dubai an affiliate of Kempinski be represented by every in 2013 - will deliver strong will help drive Foreign Direct market research in CEM by with TNS allows us to jointly popular edition yet, the Mall, Dubai were also level of the industry from Hotels and Hani Lashin, making customer insights d e l i v e r s o l u t i o n s t o Awards has received a recognized for setting new Group General Manager, Al t o u r i s m b o a r d s , h o t e l record number of entries benchmarks in new retail central to daily decisionorganisations that combine groups, tour operators and Jawhara Group of Hotels making.The partnership years of research in best from the region’s key retail concepts while Fun City, tourism marketers from •Fazal Bahardeen, Founder industry players.Instituted Dubai took away a silver for fortifies TNS’s customer practices around customer countries such as Saudi of global halal travel experts and designed to recognize PR and ‘All Eyes on you at experience strategy and experience with our Arabia, Indonesia, Malaysia, Crescent Rating services with Medallia’s platform that enables exceptional successes in M o d a M a l l ’ , B a h r a i n Singapore, UAE, Turkey, •Elnur Seyidli, co-founder of real-time customer o r g a n i s a t i o n s t o the industry, the MENA clinched a gold for Sales France and UK.There is a HalalBooking.com, feedback solution, which operationalise those best Shopping Centre & Retailer P r o m o t i o n a n d confirmed full speaker line •Rafi-Uddin Shikoh, CEO Awards will be held on 13th Events.Marking its 20 years gets entire organisations – practices.Medallia and up of industry experts across and Managing Director of from the c-suite to frontline TNS’s partnership helps October 2014 during the of presence in the region, various disciplines which will Islamic industry research staff engaged in improving c o m p a n i e s l e v e r a g e RECon MENA Conference M E C S C h a s a l s o showcase how a country experts DinarStandard c u s t o m e r customer experience data and Exhibition in Dubai. announced the launch of s h o u l d o r g a n i s e i t s •Anas Kasak, Director of Entries from key players in Retail People, a new experience.Medallia’s CEM to identify impactful and infrastructure to cater for the global marketing agency platform gives companies p r o f i t a b l e a r e a s o f the industry spanning over quarterly glossy publication h a l a l t o u r i s m McCann Reach. complete visibility of the investment. By combining 17 countries were invited to that highlights achievers in boom.Organiser Tasneem T h e H a l a l T o u r i s m t h e A w a r d s , w h i c h the sector. .Aimed to be the daily performance of their customer feedback with Mahmood, Director of CM Conference is being held on customer touchpoints by financial and operational r e c o g n i z e b u s i n e s s number one source of Media, said: “We are now 22 and 23 September 2014, distinction in six categories, knowledge, information and delivering timely and information, the solution just days away from the h o s t e d i n A n d a l u c i a , b u s i n e s s a v e n u e s f o r Investment into the country, targeted customer h e l p s b u s i n e s s e s i n c l u d i n g t r a d i t i o n a l enthusiasm for the retail event which is gearing up to Spain.The conference will Entrepreneurs and SMMEs in turn will attract skilled feedback and enabling determine how different marketing, new media, and industry where members be a conference which will also see the launch of the as the diversification of human capital, and increase them to resolve issues as aspects of their experience design and development. can have an active voice in shape the halal tourism Muslim Travel Index Europe service offerings swell to our global competitiveness. The new categories “Retail the activities of MECSC they emerge. When the a ffect company a g e n d a a c r o s s t h e 2014 which uses travel accommodate the expected Added to this, from an solution is delivered in performance so they can Excellence” and “Retail across the MENA territory, world.The level of insight research from residents from influx. Entrepreneurship – e n t r e p r e n e u r s h i p a n d Professionals” have also the new magazine will fill a combination with TNS’s allocate resources and experts that will be Saudi Arabia, United Arab big or small – is one of the SMME perspective, there industry-leading research accordingly.Medallia’s CEM been very well received, vital gap and provide a gathered at this conference Emirates and Malaysian most globally consistent and are a number of developing with a number of entries channel of communication and benchmark-based best platform works in is an indication of just exactly residents.The Travel Index r e l e v a n t p h e n o m e n a , g o v e r n m e n t - b a c k e d practices, companies gain a conjunction with TRI*M, submitted by major retail to and among its members. how important halal tourism Europe 2014 looks at the redefining the economic business ecosystems being companies across the The official voice of the systematic process that which has been TNS’s has become to the economy attitudes and behaviour of landscape in the developed driven by an increased focus ultimately helps them create successful flagship product r e g i o n . M a k i n g t h e MECSC, Retail People has of every country. This majority Muslim populations and developing world. As on attracting incubators, a n n o u n c e m e n t , D a v i d been designed to act as a a truly customer-centric within its Customer diversity of our delegates to tourism in the future and such, the targeted doubling accelerators and investment organisation.TNS and Experience practice for over Macadam, CEO of MECSC, catalyst in growing the also shows how countries t h e i r e x p e r i e n c e s o f of tourism numbers, coupled funds needed to help them said, “Since its inception in Council’s membership by Medallia’s combined 20 years. During 2013, across the world, whether countries they have already w i t h h u m a n c a p i t a l g r o w , ” a d d e d H i s solution will trigger a T R I * M w a s 2011, MENA Shopping providing value in terms of they are Muslim or not, can visited in Europe.The Halal development, are major Excellency.Speaking on the paradigm shift in how comprehensively renovated Centre & Retailer Awards showcasing new brands, take advantage.The two-day Tourism Conference will be contributors to sustainable side-lines of the event, have seen an enormous developments and trends in organisations use customer to meet the modern event will also feature followed by a two day tour of growth,” said His Excellency. Vikram Shroff EO President rise in participation year the retail landscape, and feedback data, moving from challenges clients face. seminars from industry the region of Andalucia to We are all aware that today, 2014/15 and Director of just understanding New TRI*M cracks the after year. This year’s pioneering business ideas e x p e r t s , w o r k s h o p s , provide businesses with a the return on human capital Regal Group said that SMEs customer insights to driving complex code governing edition records almost to its readership. Off the networking sessions and an live case study of a region is growing more rapidly than would be a significant double the entries that we press from October 2014 in real operational execution the strength of customer e x h i b i t i o n . C o n f i r m e d that is becoming more the return on financial influencer in domestic and of customer experience relationships and the received in 2013, and marks cooperation with Motivate attendees for the conference Muslim friendly and is capital. We want to make regional growth prospects. a 4 0 0 % i n c r e a s e i n Publishing, Retail People is improvement,said Stefan sustainability of a business include some of the biggest actively working to meet the sure that the increased The future of every country Schmelcher, Global Head of by identifying gaps between participation compared to all set to meet expand its travel companies from the n e e d s o f M u s l i m spectrum of opportunities is the SME segment and the 2011.Our esteemed jury, a members’ horizons with Customer Experience customer needs and the Middle East such as Dnata, t r a v e l l e r s . F o r m o r e being created across the UAE, especially Dubai, is no Management at TNS. The company performance. As group of leading industry industry content that will Kanoo Travel, Al Ghanim, information on the event or tourism infrastructure and different. Dubai has rolled s t a l w a r t s , h a s b e e n further enhance solution goes beyond competition intensifies, it is Salem Travel Agency and details on how to secure your service sector value chain out the red carpet for traditional approaches, essential to get smarter conscientiously involved in o p p o r t u n i t i e s f o r t h e ticket as a delegate please actively attracts innovative entrepreneurs to open up Shaheen Al Sahra. reviewing entries and MECSC. The title will be where insights were often about the experiences that and dynamic businesses - c o m p a n i e s w i t h v e r y visit the website: Speakers at the event ensuring that we shine the circulated across 45 kept to small groups and matter, and deliver return to both domestically and transparent procedures. spotlight on highest level of countries through the only delivered in standard the bottom line. TRI*M internationally.According to Once a business owner NOOR BANK LAUNCHES TWO NEW HOME reports. Instead, it brings provides the analytics excellence in the industry. MECSC network, including industry figures, Small & s e e s t h a t h i s o r h e r FINANCE SOLUTIONS the voice of the customer needed to understand This year, the award the USA, Canada, Australia, Medium enterprises (SMEs) investment has potential to Offers Coincide with Cityscape Global 2014 to into organisations’ daily customer priorities, along function will make a toast to UK, India and Pakistan comprise more than 90 per g r o w a n d t h a t t h e retail distinction and we look along with MENA. operations, uniting teams with benchmarks and cent of all Dubai-registered government is pro-business, Provide Customers with Flexible Payment around customer success norms that can make forward to declaring the P r o v i d i n g e x c e l l e n t companies, representing 42 why wouldn’t they choose to Options and ultimately driving Medallia’s CEM system shortlisted entries soon,he exposure, networking and per cent of the labour force set up shop here for their a d d e d . S o m e o f t h e business development company performance and even more effective in daily and contributing 40 per cent Middle East expansion?he By Qadeer Ahmad Siddiqui resurg t r a n s f o r m i n g practice.TNS’s new solution celebrated winners of the opportunities within its Dubai : of the emirate’s GDP. Dubai said. Aman Merchant, CEO ent real MENA Shopping Centre member network, MECSC businesses.With the offering for CEM is h a s a l w a y s b e e n and co-founder of Impact oor Bank today estate explosion of customer supported by the recent and Retailer Awards 2013 is where your brand needs r e p r e s e n t a t i v e o f a n Hub Dubai - part of a global a n n o u n c e d t h e sector. include Red Sea Mall and to be! experience data available launch of the TNS economy built on the entrepreneur network which launch of two new Accord online, a platform that Customer Insight Survey, a strength of Public-Private has more than 50 locations home finance offers to ing to ADSB BECOMES NAVDEX PRINCIPAL captures live feedback comprehensive study of Partnerships (PPPs) and as globally and a network of provide customers with t h e SPONSOR across all channels is 40,000 customers across we move towards the UAE’s 8,000 'Hubsters' echoed the differentiated and value- D u b a i critical to businesses trying 20 markets. The study Golden Jubilee in 2021, we sentiments, earmarking added products and L a n d NAVDEX honors ADSB with early sponsorship to understand their true reveals that many expect to harness the full D u b a i ’ s p r o - b u s i n e s s services. The new fixed Depart agreement performance in the market. companies are failing to potential of the young and mentality as a critical profit rate variant allows ment, a Medallia’s CEM platform convert strong performance By Qadeer Ahmad Siddiqui makers from the Middle customers to benefit from total of high-growth businesses factor.This is a very exciting East, North Africa and Asia finance for a specific term of 1 7 , 2 8 9 r e a l e s t a t e around the world. We offer a time for SMEs in Dubai. collects customer feedback into customer preference. Dubai UAE: DEX LLC (An ADNEC S u b c o n t i n e n t r e g i o n s t w o a n d t h r e e y e a r s , transactions worth AED37.5 very strong and highly Expo 2020 is one strong across every interaction The new Medallia Group Company) today focused on the procurement i n s u l a t i n g t h e m f r o m billion were conducted in the democratised proposition ground for optimism, but and touchpoint including partnership will help correct announced Abu Dhabi of naval and coastal defence fluctuations during the first half of 2014, highlighting for Start-ups and SMMEs even without that, Dubai's digital channels, mobile this, offering immediate apps and social media. It insights into the customer Ship Building (ADSB) as the products, services and period. The profit rates for t h e g r o w i n g i n v e s t o r from access to tools, long term plans promote transforms the data into experience and allowing principal sponsor for the solutions. We look forward two-year and three-year confidence in the property infrastructure, policies and entrepreneurship, and with critical insights and clients to build customer Naval Defence & Maritime to working with ADSB to terms are set at 3.99% per sector. Rana added:The t h e w i d e r e c o s y s t e m , that, the growth of the SME automatically distributes preference by responding S e c u r i t y E x h i b i t i o n provide unparalleled access annum and 4.49% per UAE has emerged as a through to options for full sector. Whether it is banks ( N AV D E X ) 2 0 1 5 . T h e to the innovative and cutting annum respectively. The global hub for residential foreign ownership across looking more kindly to closed-loop, recovery directly to critical needs. workflows and personalised P l e a s e v i s i t sponsorship further builds edge technology that is bank has also launched the investment and business our many free zones. As a funding SMEs, government action plans to everyone www.tnsglobal.com for off the 2013 momentum d e f i n i n g t h e m o d e r n ‘Avail Now and Pay Later’ due to its world-class strategic priority for the departments more open to which helped d e f e n c e scheme to offer customers infrastructure and high Emirate, we will continue to partnering with lesseracross the organisation, more information. reinforce a i n d u s t r y. D r. financing for a payment plan standard of living that have a work very closely with policy known but very capable transformed K h a l e d A l starting three months from direct impact on the property makers and the international startups, and corporates THE BIRDS & THE BEES – HIGHLIGHTS maritime security M a z r o u e i , the date of finance initiation. sector. We understand that business and investment looking more aggressively to FROM THE WOMENSWEAR S/S15 SHOW zone. NAVDEX CEO, ADSB This option is applicable to o u r c o s t - c o n s c i o u s community to enable this align with smaller players to 2 0 1 5 w i l l said: “With the both fixed rate and variable customers are sensitive to sector to thrive moving enhance their agility, SMEs a d d r e s s increasing role rate options. Arshad Rana, rates and constantly on the f o r w a r d , ” h e s a i d . H i s are well-placed to leverage emerging trends of satellites Head of Secured Assets, look-out for best-in-class Excellency also cited the this paradigm shift,he in the region’s and geospatial Noor Bank, said: “The two financing options. This made role PPPs and SMMEs will added.As we all know, naval defence market and surveying equipment in product offerings have been it imperative for Noor Bank to play in the delivery of Dubai Dubai's government is the will continue to provide a m a i n t a i n i n g m a r i t i m e developed to match the offer comprehensive home Expo 2020, the first event- most pro-business in the dedicated platform for boundaries, the MENA dynamic finance needs of finance packages to provide of-its-kind to be staged in the region and the city continues international naval defence regions naval procurement our customers and offer customers with the flexibility Middle East, North Africa to take the lead in attracting and maritime security programs are noted to trend them an extended range of of choosing a preferred a n d S o u t h A s i a start-ups. Whether it's less companies to showcase toward fleet growth and benefits and features. We option according to their ( M E N A S A ) . A c r o s s t h e red-tape, more businesstheir technologies and substantial upgrade of are confident that both these financial needs.Since its entire Expo project, there friendly licensing, better services to the MENA capability. The knowledge- innovations from Noor Bank launch in 2008, Noor Bank will be opportunities for m o b i l i t y a n d l o g i s t i c s region.ADSB is a key player based platform created by will empower our customers has gained a reputation for small, medium and large i n f r a s t r u c t u r e , f a m i l y in driving innovation in the IDEX and NAVDEX is with the much needed offering innovative and business types to support friendly environment or U A E ’ s n a v a l d e f e n c e central to the developing the stability and place them in client-focused banking and leverage the event, increased access to talent industry and we are pleased infrastructure necessary for better control of their products and services. Noor through tailored initiatives as capital, the ecosystem in to have them as our principal regional security. IDEX, finances. We have timed the continues to lead the retail well as a comprehensive Dubai allows for start-ups to sponsor for the second NAVDEX and UMEX will launch of these solutions to banking market in providing s e r v i c e a n d d e l i v e r y thrive if they have a year”, said IDEX CEO, take place at Abu Dhabi’s coincide with Cityscape c o n v e n i e n t b a n k i n g p r o g r a m m e s . T h e distinctive offering that S a l e h A l M a r z o o q i . National Exhibition Centre Global 2014 that is set to solutions, including a fully investments made by the leverages these Dubai “NAVDEX attracts a high from the 22-26 of February, showcase several attractive operational mobile banking host city and participants, as USPs.” profile audience of decision 2015. p r o p e r t i e s i n D u b a i ’ s experience. azad news uae.azad news uae .azad news uae azad news uae.azad news uae azad news uae azad news uae.azad news uae .azad news uae azad news uae.azad news uae azad news uae azad news uae. (pg20)

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