Business Climate NW Florida’s
The Annual Real Estate & Development Issue
NEW HOME CONSTRUCTION TRENDS FOR 2022 The Most Popular Designs and Features for NewlyConstructed Homes
RIGHT PLACE, RIGHT TIME An Overview of Northwest Florida’s Booming Commercial Real Estate Sector
TRANSFORMING BAPTIST FOR THE FUTURE The New State-ofthe-Art Health Care Campus Scheduled to Open Next Fall
WHAT’S NEW IN DEVELOPMENT? Escambia + Santa Rosa County See Unprecedented Growth
2022 | www.nwflbusinessclimate.com
Real Estate is is Real Estate Real Estate is Our Family Our Family Real Estate is Our Family Business OurBusiness Family Business We are Northwest Florida’s Business We are Northwest Florida’s premier Real Estate Brokerage.
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A boutique firm serving the transactional and dispute resolution needs of businesses and individuals as trusted advisors with a commitment to excellence. Our team of highly experienced attorneys is united by a vision to build our community and enhance Northwest Florida’s quality of life. PENSACOLA OFFICE 127 Palafox Place, Suite 200 | Pensacola, FL 32502 850.202.8522
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The Misfits Moonshot Mission is an outreach for women who have struggled through sex trafficking, drug addiction, abusive relationships and/or homelessness. We want to provide them an opportunity to create a sustainable life that they can be proud of.
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Contents 13 High Demand but Low Inventory 2022 President of the Pensacola Association of Realtors, Jonathan D. Skull, provides an overview of Pensacola’s thriving residential real estate market. 18 Right Place, Right Time While the recent boom in residential real estate sales garners most of the media attention, commercial properties are also in high demand. Justin Beck, President of Beck Partners provides an overview of Northwest Florida’s booming commercial real estate sector.
13
18
22 2022 New Home Construction Trends From new infill housing and townhome communities in Pensacola to large, single-family residential developments in Pace, new homes are being constructed all over town. We had a chance to catch up with some of Northwest Florida’s top home builders to learn more about the most popular design trends and features that homebuyers are looking for in their newlyconstructed homes in 2022. 30 Transforming Baptist for the Future Construction is well underway on the new $636 million, 57-acre Baptist Health Care campus on Interstate 110 in Pensacola is set to open next fall. We had a chance to catch up with members of the Baptist leadership team and hospital CEO Mark Faulkner to learn more about the new state-of-theart health care campus scheduled to open next fall.
30 35 What’s New in Development Multiple commercial and residential developments have broken ground or are slated to break ground in the coming year. Here’s an update on what’s new in Santa Rosa and Escambia counties. 50 Buyer Agency Agreements: What are They and How They Can Benefit You As Buyer Local real estate broker and owner of Better Homes and Gardens Real Estate Main Street Properties, Holly Lovett, provides an overview of Buyer Agency Agreements and how they can benefit homebuyers as they navigate their way through the process of purchasing a home.
35 8 | NWFL’s Business Climate
52 Pensacola’s Unique Draw Conna O’Donovan, local real estate agent and owner of Conna O’Donovan Realty, discusses some of the reasons why homebuyers are attracted to Northwest Florida and how it’s contributing to our area’s robust real estate market.
BROKERAGE. BROKERAGE. BROKERAGE. LEASING. LEASING. LEASING. PROPERTY PROPERTY PROPERTY MANAGEMENT. MANAGEMENT. MANAGEMENT.
Hello, Hello, Hello,Northwest Northwest NorthwestFlorida. Florida. Florida.
Proudly Proudly Proudly Serving Serving Serving Pensacola, Pensacola, Pensacola, Gulf Gulf Gulf Breeze, Breeze, Breeze, Fort Fort Fort Walton, Walton, Walton, Navarre, Navarre, Navarre, Destin Destin Destinand and and Crestview. Crestview. Crestview.
DeeDee DeeDee DeeDee Davis, Davis, Davis, SIOR SIOR SIOR Broker Broker Broker / /CEO /CEO CEO
Ken Ken Ken Ellzey Ellzey Ellzey Land Land Land &&Industrial &Industrial Industrial
John John John Griffing Griffing Griffing Land Land Land &&Industrial &Industrial Industrial
Principal/President Principal/President Principal/President
• • •Commercial Commercial Commercial Sales Sales Sales and and and Leasing Leasing Leasing • • •Property Property Property Management Management Management • • •Investment Investment Investment Sales Sales Sales • • •Site Site Site Selection Selection Selection • • •Tenant Tenant Tenant Representation Representation Representation • • •Buyer Buyer Buyer Representative Representative Representative
2022 2022 Intro 2022 Intro Intro Ad.indd Ad.indd Ad.indd 1 1 1
Cameron Cameron Cameron Cauley Cauley Cauley Office Office Office &&Retail &Retail Retail Specialist Specialist Specialist
Logan Logan Logan DeVries DeVries DeVries CPM, CPM, CPM, MiCP MiCP MiCP
NAI NAI NAI Pensacola Pensacola Pensacola isisNorthwest isNorthwest Northwest Florida’s Florida’s Florida’s largest largest largest full full full service, service, service, strictly strictly strictly comcomcommercial mercial mercial real real real estate estate estate company, company, company, and and and has has has been been been providing providing providing exceptional exceptional exceptional results results results totoour toour our clients clients clients ininEscambia, inEscambia, Escambia, Santa Santa Santa Rosa, Rosa, Rosa, Okaloosa, Okaloosa, Okaloosa, and and and Walton Walton Walton counties counties counties since since since 1983. 1983. 1983. When When When you you you engage engage engage NAI NAI NAI Pensacola Pensacola Pensacola you you you are are are getting getting getting over over over 300 300 300 years years years ofofknowledge ofknowledge knowledge and and and experience, experience, experience, allallall laser laser laser focused focused focused on on on providing providing providing exexexceptional ceptional ceptional results. results. results. AsAsAs a afull-service afull-service full-service provider, provider, provider, NAI NAI NAI Pensacola Pensacola Pensacola can can can expertly expertly expertly handle handle handle allallall your your your commercial commercial commercial real real real estate estate estate requirements. requirements. requirements.
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Tina Tina Tina Tortomase Tortomase Tortomase Office Office Office &&Retail &Retail Retail
Jenny Jenny Jenny Noonan Noonan Noonan Sales Sales Sales &&Leasing &Leasing Leasing
Will Will Will Kurnia Kurnia Kurnia Retail Retail Retail and and and Office Office Office
(850) (850) (850)433.0577 433.0577 433.0577| |naipensacola.com |naipensacola.com naipensacola.com 4/5/2022 4/5/2022 4/5/2022 1:26:02 1:26:02 1:26:02 PMPMPM
Editor’s Note As we pulled together all of the new developments for this annual Real Estate issue of Northwest Florida’s Business Climate Magazine, I found myself amazed at the number of new developments and infrastructure improvement projects occurring throughout Northwest Florida. For the past few months, it seemed like there was news or an announcement being made almost every day about a new neighborhood, school or housing development being constructed somewhere in the area—and there’s no sign of things slowing down! From plans being revived for the massive Jubilee community project in Pace and the new state-of-the-art Baptist Health Care campus opening next fall to upscale townhomes and massive apartment complexes being constructed in downtown Pensacola, Northwest Florida is experiencing unprecedented growth. For the 25+ years in which I’ve lived in Pensacola, I have never witnessed expansion quite like this before. The rapid residential growth is attracting new businesses, spurring commercial developments and creating a demand for more commercial space. It’s definitely exciting to be a part of, but it also raises a few concerns, especially when it comes to things like increased traffic and the rising cost of housing. Fortunately, there are some major infrastructure projects planned or currently underway in both Santa Rosa and Escambia counties to help alleviate some of this. A group of local developers has also recently announced plans to convert an old historic church building in downtown Pensacola to affordable studio apartments for working class citizens. With new incentives for developers and affordable housing projects already in the works, there is hope that the increase in housing costs will be addressed to meet the changing needs of our community as it only continues to grow.
OWNER Malcolm Ballinger PUBLISHER Malcolm Ballinger malcolm@ballingerpublishing.com EXECUTIVE EDITOR Kelly Oden kelly@ballingerpublishing.com ART DIRECTOR Guy Stevens guy@ballingerpublishing.com GRAPHIC DESIGNER | AD COORDINATOR Garrett Hallbauer garrett@ballingerpublishing.com EDITOR Morgan Cole morgan@ballingerpublishing.com EDITORIAL INTERNS Nicole Willis Lisa Chacon CONTRIBUTING WRITERS Justin Beck Holly Lovett Thomas Monigan Conna O’Donovan Jonathan D. Scull SALES + MARKETING Paula Rode, Account Executive paula@ballingerpublishing.com Becky Hildebrand, Account Executive becky@ballingerpublishing.com
With so many new projects and developments recently announced or currently underway, it was nearly impossible for us to include them all. However, we did our best to bring you the latest details on some of the major and more recent developments occurring throughout the city.
Morgan Cole Editor
21 E GARDEN ST., STE. 205 PENSACOLA, FL 32502 NW Florida’s Business Climate Magazine and Pensacola Magazine is locally owned and operated. All Rights Reserved. Reproduction or use of the contents herein is prohibited without written permission from the publisher. Comments and opinions expressed in this magazine represent the personal views of the individuals to whom they are attributed and/or the person identified as the author of the article, and they are not necessarily those of the publisher. This magazine accepts no responsibility for these opinions. The publisher reserves the right to edit all manuscripts. All advertising information is the responsibility of the individual advertiser. Appearance in this magazine does not necessarily reflect endorsement of any products or services by Ballinger Publishing. © 2022
10 | NWFL’s Business Climate
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High Demand and Low Inventory: Pensacola’s Hot Residential Market
By Jonathan D. Scull, Broker/Owner of Hanban Real Estate LLC & 2022 President of the Pensacola Association of REALTORS®
“THE PENSACOLA AREA REAL ESTATE MARKET IS HOT!” How many times have you heard this in the past few years? What exactly does a “hot” market look like? How does it affect everyday individuals? Will the market stay this way? Let’s first compare four categories of statistics provided by the Pensacola Association of REALTORS®, Inc. for the month of January, dating back to 2019. These categories include average number of days on the market (DOM), average sold price, inventory and sales volume. In addition, we’ll take a look at numbers within the rental market as well as the growing competition between cash buyers and buyers utilizing a common mortgage loan.
The average DOM is defined by the day a home is listed publicly up until the day a seller accepts an offer. Looking back to January 2019, the average DOM was 67 days. Compare that to January 2020, with an average DOM of 62 days; January 2021, at 44 days; and January 2022, at 25 days. Over three years, the average DOM went from more than two months to less than a month. With that perspective, homes are flying off the market in 2022, compared to 2019. The average sold price in January 2019 was $235,848. Compare that to January 2020, at $240,610; January 2021, at $298,192; and January 2022, at $356,530. As you can see, the average cost of a home has increased a whopping $120,682 within the past three years. Rising home costs is another sure sign of a hot real estate market. Inventory is certainly an important factor to note when observing the real estate market. The following statistics refer to the number of homes still available for purchase at the end of the month. At the end of January 2019, inventory stood at 2,387 homes. January 2020’s inventory stood at 2,051 homes; January 2021’s 13
High Demand and Low Inventory:
Pensacola’s Hot Residential Market
inventory fell drastically to 768 homes; and in January of 2022, inventory rose slightly to 809 homes. The pandemic surely had an influence on inventory from 2020 to 2021, with many homeowners facing uncertainties during those challenging times. However, a comparison of the inventory to sales volume revealed that the market was still smoking hot, despite the pandemic. Sales volume refers to the number of homes sold within a given time period. In January 2019, 541 homes were sold; in January 2020, 607 homes were sold; in January 2021, 729 homes were sold; and in January 2022, 835 homes were sold. Place these figures side-by-side with the remaining inventory numbers for January of each year, and the data shows that the real estate market was actually speeding up through the pandemic, rather than slowing down. More homes were selling, and fewer homes remained available for purchase.
14 | NWFL’s Business Climate
Not only are home buyers being affected by the hot real estate market, but those looking to rent a home in the Pensacola area are struggling as well. Considering an average home in the area with three bedrooms and two bathrooms up to 1,800-square-feet, the median monthly rent in January 2019 was $1,175 per month, with the highest rent being $1,900 per month. In January 2020, the median monthly rent rose to $1,200 per month, with the highest rent jumping up to $2,500 per month. In January 2021, the median monthly rent rose again to $1,285 per month, with the highest rent increasing once again to $3,000 per month. Lastly, in January 2022, the median monthly rent for a home within the same search criteria jumped up to $1,650 per month, with the highest rent still hovering at $3,000 per month. Whether you are looking to buy or rent, everyone is experiencing rising housing costs. Buyers utilize various types of financing when purchasing
809
Homes on Market as of Jan. ‘22
28%
Increase in Rent Costs since 2021
22
Avg. Days on Market
a home, usually either cash or common mortgage loans, such as Federal Housing Administration (FHA) and Veterans Administration (VA) loans. In January 2019, cash buyers made up 24.58 percent of the buyers that month, with 130 cash buyers. In January 2022, cash buyers made up 25.55 percent of the buyers, with 208 cash buyers. Buyers utilizing common mortgage loans rose from 399 in January of 2019 to 606 in January 2022. On both sides, the amount of buyers increased each year, but the overall percentage of cash buyers increased, which also increased competition. Part of the reason for there being more cash buyers is an influx in the amount of people that are used to more expensive housing markets from other states moving to Florida and the Pensacola area. They are selling their homes, taking that equity and purchasing homes outright in a cheaper market. With all of these statistics and upward-trending numbers in
“The common question is, ‘When will the market crash?’ No one can predict the future. However, it’s looking like these numbers will more likely plateau for the Pensacola area rather than drop, establishing a new normal once the market cools off.”
mind, the common question is, “When will the market crash?” No one can predict the future. However, it’s looking like these numbers will more likely plateau for the Pensacola area rather than drop, establishing a new normal once the market cools off. With the recent announcement from the Federal Reserve, which is raising interest rates due to various factors such as inflation, the COVID-19 health crisis and the war between Russia and Ukraine, the buying frenzy may be slightly soothed as this decision also inadvertently affects mortgage interest rates. As mortgage interest rates begin to increase, the number of buyers looking to purchase homes will likely decrease. The low supply of
homes and the high demand from buyers has been driving a seller’s market. As inventory increases and as the number of potential buyers decreases, the real estate sales market should begin to balance out. In regard to the rental market, the demand will only increase as buyers convert to renting instead of buying a home. As the data shows, the Pensacola area real estate market is indeed hot. Over the past three years, homes are selling quicker, homes are selling for more, there are fewer homes available to purchase, the number of buyers is increasing and the cost to rent is skyrocketing. Everyone is feeling the heat and they are all starting to sweat. Love it or hate it, the real estate market
has been booming, and it only continues to plow onward and upward. For those looking to purchase property, the best approach is to connect with a local REALTOR® and allow them to help you get into position to be able to purchase a home and explore all options available to help you achieve your dreams and experience the power of home ownership.
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15
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RIGHT PLACE, RIGHT TIME Northwest Florida’s Booming Commercial Real Estate Sector By Justin Beck, President, Beck Partners
The wheels were first set in motion several years ago, as our community made pivotal decisions to invest in ourselves, our quality of life and our infrastructure. Community parks, enhanced walkability and pro-business governments are just a few examples of the infrastructure improvements made over the past several years. Make no mistake, the job isn’t done; but given societal and economic forces that have shifted in the last two years, Northwest Florida has proven itself to be in the right place at the right time.
IN MY SEVENTEEN YEARS working in the Northwest Florida real estate industry, there has never been a time where so much demand has been met with so little supply across so many different property types. Furthermore, with record amounts of capital, investors are seeking outlets to invest at unprecedented levels.
nationally recognized authority on real estate information), rental rates have increased more than 14 percent within the past year in the Pensacola metropolitan statistical area and 16 percent in the Destin and Fort Walton Beach markets. All the while, absorption rates are approaching 1,000 units on a 12-month average.
At the forefront of this growth is housing. Typically, all other sectors of real estate (industrial, retail or office) follow housing growth, whether that housing is rental apartments or single-family residential. Since there’s been so much reported on singlefamily residential, we’ll focus on multifamily apartments. According to Costar data (a
The industrial sector has followed multifamily trends, the darling of the real estate sector, closely. While Northwest Florida isn’t known as a logistical hub, we have benefited greatly from the need for “last mile” industrial space. Furthermore, due to significant growth in the construction industry, suppliers’ and contractors’ space demand has
18 | NWFL’s Business Climate
increased significantly. Unlike many larger markets that have benefitted from consistent, measurable industrial demand, the Northwest Florida market has had spotty demand over the years. This situation has meant that our area has never had significant speculative development, meaning developers rarely build a building without it already being pre-leased to a tenant. The result is mind-boggling occupancy rates. The occupancy rate across northwest Florida for industrial space is currently at 97 percent. A healthy market would typically be anything above 90 percent. While much has been made about the work-from-home phenomena as a result of
the pandemic, Northwest Florida has once again bucked the national trend. In larger urban markets, demand for office space continues to lag compared to typical rates as large employers have been slow to bring workers back to the office, and in many cases, employers have downsized their office space needs. Once again, Northwest Florida’s lack of speculative development has proved beneficial, and has also been buoyed by pro-business decisions made by political leaders. Office vacancy rates have, therefore, hovered right around 4 percent for our market, indicating a very strong demand. Retail has been the surprise winner in a post-COVID-19
world. While the days of the big-box store are likely gone forever, consumers’ desire to get out and spend money after the lockdown has proven to be a boon for retailers. Vacancy rates are a surprisingly low 2.5 percent across our region and annual rental rates have increased at 5 percent, according to Costar. Our booming tourism market has no doubt assisted in these positive retail numbers as a record number of tourists continue to flood our region, ready to spend money at restaurants, bars and shops. While every property sector appears to be healthy and growing, our region is large, and some submarkets are proving to be in higher demand than others. Based on my firm’s work in the region, here are the hottest submarkets in Northwest Florida: Beulah – Driven by growth from Navy Federal and the associated single-family residential boom, retail and multifamily have followed suit. Tiger Point and Navarre – Great schools and the ability to work in either Pensacola or Ft. Walton have made this area one of the most sought after in the region. South Walton and Bay Counties – The phenomena that are 30A and Destin have spread northward and created demand for a lifestyle coveted by many. The next big thing in the area is St. Joe’s Latitude Margaritaville, a massive development designed for seniors 55 and older, with the first phase consisting of 3,500 homes. Downtown Pensacola – Northwest Florida’s urban center has flourished for years, but we are now seeing unprecedented demand for
Experience Matters!
apartments, with three large Class A projects planned or under construction. 2021 proved to be a record year across all sectors and submarkets for our region, and by all accounts the trend is continuing as we enter the second quarter of 2022. There are, no doubt, headwinds to our economy that investors and business owners should keep at the forefront. Inflation is, of course, the most obvious, along with the threat of global conflict that could have significant negative impacts on our economy. Despite these risks, Northwest Florida’s broadbased economy, coupled with world class quality of life and relative affordability greatly enhance our region as a longterm investment opportunity. About the Author: A graduate of the University of Alabama at Birmingham with a bachelor’s degree in business management, Justin began his career at Beck Partners as a sales associate and in 2009 was named President of the company. Justin is a CCIM designee, certified property manager, and licensed real estate broker in Florida and Alabama. Justin’s responsibilities include the dayto-day operation and strategic planning of Beck Partners. Justin has a commitment to strong partnerships, a talent for attracting talented professionals and an ability to mastermind solid commercial real estate strategies. Justin has completed more than 400 transactions in the eight years he has been with the company and is consistently ranked as the top commercial producer in the area. Justin continues to grow the most dynamic commercial real estate brokerage firm on the Gulf Coast.
With over 20 years as a proven professional in Real Estate, Ann has an established track record of helping her clients turn their hopes and dreams into reality.
Elizabeth “Ann” Tidmore 8 5 0 . 5 7 2 .7 4 5 8
Broker Associate Certified Residential Specialist 305 W Gregory St. Pensacola, FL 32502
A Trusted Panhandle Real Estate Expert Your Forever Broker; Finding Your Forever Home.
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Real Estate Broker for 20 years and a native of the Panhandle community WENDY WALLER wendy@emeraldcoastrealestate.com President Emerald Coast Real Estate
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EmeraldCoastRealEstate.com 19
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Wide Open Spaces The term “open floor plan” is used to describe homes in which two or more traditionaluse rooms are combined into a much larger living space. This floor plan is created by removing walls that divide rooms. Typically, the kitchen, living room and dining room are the most popular types of rooms to combine for an open floor plan.
New Home Construction Trends for 2022
by Thomas Monigan & Morgan Cole
A short drive through the Greater Pensacola Metropolitan Area will quickly reveal that the housing market in both Santa Rosa and Escambia counties is booming. In recent years, our city has experienced tremendous growth, especially when it comes to new residential housing developments. From new infill homes and townhome communities in downtown Pensacola to large single-family residential developments in Pace, there’s no shortage of options when it comes to finding a new home in our area. We had a chance to catch up with some of Northwest Florida’s top home builders and developers to learn about some of the most popular design trends and features that homebuyers are looking for in their newly constructed homes in 2022.
Craftsman & Cottage Architectural Design Local home builders are seeing more requests for Craftsman and cottage-style homes this year than ever before. Common features of the Craftsman-style home include low-pitched triangular roofs, overhanging eaves with exposed rafters and beams, heavy, tapered columns, patterned window panes 22 | NWFL’s Business Climate
and a covered front porch. Design Manager for aDoor Properties, Adam Myrick, suggests that the Craftsman style has been booming in popularity because of popular TV shows such as Home Town and Fixer Upper. These shows have influenced people’s housing tastes, causing a “huge resurgence” in the number of people looking for this type of home.
“Craftsman style homes have a timeless appeal, maximize living space, and offer lowmaintenance living that is highly sought after by homebuyers in this area,” Kyle Nicholas, Director of Marketing for Adams Homes explained. Cottage-style home designs are also becoming more desirable among homebuyers in Northwest Florida. These homes are typically smaller in size and prioritize function in a limited living space. cottagestyle homes also feature more rustic elements through various aspects of architectural design and decor present in the home. This style of architecture often reflects a mixture of multiple architectural styles, including Georgian and Tudor.
The biggest difference between traditional houses and modern homes is that today the kitchen has become the center of the house, and nearly all activity gravitates around it. The lack of walls in an open floor plan assists in the gravitation towards the kitchen by allowing conversation and activity to occur across the kitchen and the living area. “Our company is seeing clients gravitate to homes with more open floor plans that include large open living spaces and big kitchens,” CEO of FlynnBuilt, Blaine Flynn said. A common trend that builders are seeing in 2022, is the desire for multipurpose or multi-use spaces. Casual, open floor plans that maximize function have become an especially popular trend in Florida home design. “With COVID-19 here, people have spent a lot more time at home and that time has really put what’s important to them in their home into focus,” Flynn explained. “Because of this, we’ve seen an increase in special requests.” “One of the most popular home features is floorplans featuring ‘flex’ or multi-use spaces that can be tailored by the homeowner to suit
As the prices for building materials continue to rise, many people are holding off on specific, nonessential home elements until the costs of materials decrease. For example, the cost of lumber has forced many local homebuyers to temporarily go without fences. “We try to accommodate a buyer’s desires to the best of our abilities, but material shortages mean we have limited options to choose from while still trying to deliver a quality new home in a timely manner,” Nicholas said.
their individual needs,” explained Nicholas. “Instead of formalizing the function of a room, making it a flex room gives it multiple purposes so it can be adapted to meet each person’s current needs.” In addition to open floor plans, many homebuyers are also seeking homes with two-story plans. With families enjoying more time at home than ever before, the demand for open two-story layouts has increased. “We are seeing a lot of homebuyers that are looking for two-story home plans that maximize square footage within a limited buildable area,” Myrick said.
Luxury Finishes Luxury finishes such as vinyl plank flooring, quartz countertops and matte black hardware have become some of the hottest trends in new home design. Homebuyers are seeking details and decorative elements that reflect more of their personal style and taste in today’s designs. “Today’s homebuyers are
not settling for buildergrade finishes or those offered by the big-box home improvement stores,” Myrick said. “This means more quartz countertops, custom cabinetry and designer lighting, typical of custom homes.”
Does Saving Money Mean Cutting Back? Saving money on a new construction home requires that you act as a “conscious consumer.” Being a conscious consumer requires you to work out a balance between
the things you want and the things you need, so you can look for creative ways to save money where you can. Some homebuyers are accomplishing this task with unconventional means.
All things considered, there is so much work that goes into building a new home. It’s important to “do your homework” when it comes to making the giant leap into homeownership. Discover what home styles you like, what your budget is, and what your non-negotiable home features are. Building material outlets and home decor stores are great resources for this information, as are home and garden magazines and websites. Make sure to know what you are–and are notlooking for when searching for homes and communicate this information to your builder. Most importantly, enjoy the process! Building your own home is an exciting milestone in life, so take your time and make sure your new home is a sanctuary that reflects your personal aesthetic.
•
“Many homeowners located in downtown areas are forced to forgo floor plans featuring extra storage or storage rooms due to limited building space, but we have redesigned many of our home plans to include attached outdoor storage to mitigate this challenge,” Myrick explained.
23
Pensacola Bay Area
CONGRATULATIONS TO OUR 2021 TOP GUNS Pensacola Bay Area
C O N G R AT U L AT I O N S T O O U R 2 0 2 1 T O P G U N S
2022 BOARD OF DIRECTORS
President
Cheryl Young Seville Square Realty, LLC
President Elect
First Vice President
Connell & Company Realty, Inc.
Connell & Company Realty, Inc.
Kristine Connell
Cindy Spence
Treasurer
Kimberley Anderson
Membership Director
Renee D. Wilhoit Synovus
Event Director
Membership Communications
Levin Rinke Realty, Inc.
Seville Square Realty, LLC
Walter K. Pierce
Amber Green
Social Media Director
Morgan Hamrick Connell & Company Realty, Inc.
Sunbelt Title Agency
2021 TOP GUNS Shari Alberson NextHome Momentum
Lara Audelo
Key Impressions, LLC
Kathy Bailey
Coldwell Banker Realty
Kathy Batterton Levin Rinke Realty, Inc.
Amber BelueCody
Coldwell Banker Realty
Michael Booker
Gina Boyleston
Cotton Real Estate, Inc.
Boyleston Realty & Auction
Lisa Lyn Burns
Ramani Cantrell
Pensacola Real Estate Professionals LLC
Christy Cotton Cotton Real Estate, Inc.
Lorraine Brackin
Berkshire Hathaway HomeServices PenFed Realty
Leslie Brandt
Connell & Company Realty, Inc.
Cotton Real Estate, Inc.
Berkshire Hathaway HomeServices PenFed Realty
Berkshire Hathaway HomeServices PenFed Realty
Coldwell Banker Realty
Janet Collier
Kristine Connell
Cindy Cotton
Teresa Daniels
Linda Goneke Davis
Patty Helton Davis
Teresa “DeeDee” Davis
EXP Realty, LLC
Jennifer Cobb
Peggy Branch
Levin Rinke Realty, Inc.
Hoard Properties, LLC
Cotton Real Estate, Inc.
Michelle Carlson
Jessica Bradley
Robin Sherman Real Estate
Nicole Loy Bennett
Keller Williams Realty Gulf Coast
PHD Realty, LLC
Connell & Company Realty, Inc.
NAI Halford
Taylor Blankenship
Alexis Bolin
Levin Rinke Realty, Inc.
Keller Williams Realty Gulf Coast
Brigette Brooks
Harland Bross
Lorie Coogle
Karen Cosgrove
Renee Decker
Willie W. Demps II
Emerald Coast Realty Pros
ERA American Real Estate
Link Realty Gulf Coast, LLC
Coldwell Banker Realty
Coldwell Banker Realty
Levin Rinke Realty, Inc.
CONGRATULATIONS TO OUR 2021 TOP GUNS
Christy Dewise Dewise Realty, LLC
Tara Dominguez Levin Rinke Realty, Inc.
Tina Dreyer
BHGRE Main Street Properties
Andrea Elliott
BHGRE Main Street Properties
Kim Fagan
Levin Rinke Realty, Inc.
Dorothy E. Franklin
Debi Freed EXP Realty, LLC
Keith Furrow & Associates In Memoriam
Morgan Hamrick
Diane Harmon
Nanette “Nan” Harper
Coldwell Banker Realty
Carol Gaines
Coldwell Banker Realty
Malcolm “Bub” Gideons
Pennacle Properties Inc.
Tani Godfrey
Rita Hawthorne
Pamela Heinold
PHD Realty, LLC
Karen Havlin IXL Real Estate
Connell & Company Realty, Inc.
EXP Realty, LLC
Bobbi Godwin Connell & Company Realty, Inc.
Janice Henke
Levin Rinke Realty, Inc.
Amber Green
Seville Square Realty, LLC
Towana Henry
RE/MAX Agency One, Inc.
Connell & Company Realty, Inc.
Andrea Herring Coldwell Banker Realty
Keller Williams Realty Gulf Coast
Kristy Hintz
BHGRE Main Street Properties
Keith Furrow
Island Realty Pensacola Beach
Nancy Brown Humphrey, LLC
BHGRE Main Street Properties
Joan Irby
Karen Jurkowich Levin Rinke Realty, Inc.
BHGRE Main Street Properties
Kathy Justice
Denise Kinne
Michele Klemm
Amanda Leavins
Taylor Helton Lee
Kim Leighton
Terry Mahoney
Suzanne Manziek Connell & Company Realty, Inc.
Emerald Coast Realty Pros
Susan McGee
Lavada Burroughs McIntyre
Debbie McKinney Connell & Company Realty, Inc.
Melissa McKnight
Tracey McMackin
Bertha E. Mecias
Century 21 Amerisouth Realty
Keller Williams Realty Gulf Coast
Keller Williams Realty Gulf Coast
Keller Williams Realty Gulf Coast
Claire H. Montgomery
Janet Moore
Monica Mortara
Barbara Murphy
Linda Murphy
Preston Murphy
Ashley Murray
Coldwell Banker Realty
Coldwell Banker Realty
Heis Real Estate
Lauren Monforton Levin Rinke Realty, Inc.
PHD Real Estate LLC
Real Broker, LLC
RE/MAX Infinity
RE/MAX Infinity
Key Impressions, LLC
Keller Williams Realty Gulf Coast
Key Impressions, LLC
Levin Rinke Realty, Inc.
NextHome Momentum
BluMac Realty, Inc.
Tartan Properties
Deborah Kling
Paige Krisman
Christy Ladd
Dawn Marino
Deborah L. Mays
Miller McCombs
Lokation
Keller Williams Realty Gulf Coast
Keller Williams Realty Gulf Coast
RE/MAX Horizons Realty
Christi Miller
Keller Williams Realty Gulf Coast
Kuhn Realty
Connell & Company Realty, Inc.
Lisa Mix
Levin Rinke Realty, Inc.
25
Pensacola Bay Area
Christa Myrick
Century 21 Amerisouth Realty
CONGRATULATIONS TO OUR 2021 TOP GUNS
Felicia Fortune Northcutt Coldwell Banker Realty
Conna O’Donovan Conna O’Donovan Real Estate LLC
Dora Omerico Keller Williams Realty Gulf Coast
Robyn R. Matthews Otwell
Tracy Pearsall
Melissa Perkins
Linda T. Petty
Walter K. Pierce
Victoria Pitts
Alyce Reames
Jonathan Reinsch
Tiffany Scott
Angela Sherrill
Cassandra Shoemo
LaDawn Singleton
Coldwell Banker Realty
Frasier Phelps
Lorie Phillips Heis Real Estate
Coldwell Banker Realty
Steve Philpot
Tammy Philpot
Lisa Reynolds
Charlie Rotenberry
Debbie Rowell
Taryn Sanford
Pamela L. Smith
Bonnie Sparks
Cindy Spence
Ranae Stewart
Cherylyn Stopler
Kelley Thompson
Elizabeth “Ann” Tidmore
Coldwell Banker Realty
Diane Toepfer
Jamie Turner
Berkshire Hathaway HomeServices PenFed Realty
Reynolds Real Estate
Southern Real Estate
Coldwell Banker Realty
Coldwell Banker Realty
Levin Rinke Realty, Inc.
BHGRE Main Street Properties
Island Realty Pensacola Beach
Jenny Smith Connell & Company Realty, Inc.
Amy Tavai
Manderson Realty Group
Cheryl G. Walker Coldwell Banker Realty
Real Estate Counselors, Inc.
Diane Tharp
Keller Williams Realty Emerald Coast
Donna J. Ward Keller Williams Realty Gulf Coast
Connell & Company Realty, Inc.
BHGRE Main Street Properties
Connell & Company Realty, Inc.
EXIT Realty N.F.I.
Key Impressions, LLC
Connell & Company Realty, Inc.
RE/MAX Horizons Realty
Kuhn Realty
HomeSmart Sunshine Realty
Taryn Ward
Keller Williams Realty Gulf Coast
Rachael Whibbs Levin Rinke Realty, Inc.
Coldwell Banker Realty
Robin Sherman Real Estate
Pam White
On the Gulf Realty Inc.
Pepper White
Coldwell Banker Realty
Kuhn Realty
Connell & Company Realty, Inc.
Keller Williams Realty Gulf Coast
BHGRE Main Street Properties
BHGRE Main Street Properties
Kathy Tanner
Tanner Realty of NW FL
Linda Turner
Cynthia Tant
Gulf Coast Home Experts
Rebecca Wagner
Berkshire Hathaway HomeServices PenFed Realty
BHGRE Main Street Properties
Taria White
Bridgette Williams
Levin Rinke Realty, Inc.
HomeSmart Sunshine Realty
# 1 Network in Florida #2 Network in Nation Januar y 20th, 2022 Women’s Council Pensacola Day Cari Wilson
Keller Williams Realty Gulf Coast
Julie Wood
On the Gulf Realty Inc.
26 | NWFL’s Business Climate
Trisha Woodburn ERA Legacy Realty
Cheryl A. Young Seville Square Realty, LLC
Cindy Zalar EXIT Realty N.F.I.
Honoring the 2021 and 2022 Women’s Council Pensacola Member & Leadership teams for capturing the largest REALTOR® share at 6%
TO OURSTRATEGIC 2021 TOP GUNSPARTNERS! THANKCONGRATULATIONS YOU TO OUR 2022
PRESIDENTIAL
PLATINUM
DIAMOND
Pensacola, Florida
GOLD
SILVER
BRONZE
2021 SPECIAL RECOGNITION RECIPIENTS Shawn McCorkle
Shellie Isakson-Smith
Genesis Land & Title
Supreme Lending
Presidential Award
Presidential Award
Michelle Bragg
Presidential Award Surety Land Title
Louis “Bo” Harper Entrepreneur of the Year Harper Title
David Dickson Strategic Partner of the Year Cornerstone Mortgage
Lisa Mix Humanitarian of the Year Keller Williams Realty Gulf Coast
Amber Green Rising Star
Seville Square Realty, LLC
Charmaine Hickey Mentor of the Year Lang Realty
Cindy Spence Realtor of the Year
Connell & Company Realty, Inc.
Cheryl Young President-Elect
Seville Square Realty, LLC
Keith Furrow Spirit Award
Keith Furrow & Assoc.
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R E A L T Y 29
Transforming Baptist for the Future by Morgan Cole
Baptist Health Care recently celebrated a major milestone during a topping out ceremony held in late February at the new state-of-the-art, 57-acre Baptist Health Care campus currently under construction off Interstate 110 in Pensacola.
In addition to Baptist Health Care leadership and special guests, more than 1,000 construction workers, contractors and subcontractors gathered at the new campus as crews lifted the final steel beam, which was signed by all of the workers, to the top of the 10-story main structure, signifying the completion of the framework of the new hospital building. A short presentation recognizing the
30 | NWFL’s Business Climate
achievement was held in what will soon become the “town square” of the campus, where members of the Baptist leadership team and Mayor Grover Robinson shared their excitement for the new campus project and the positive impact it will have in helping to better meet the health care needs of our community. The $636 million project sits on Brent Lane, just west of Interstate 110 and is seven acres larger than the existing hospital campus that has been located on E Street for more than 70 years. The original founders first broke ground on Baptist Hospital in 1949 with the purpose of bringing more modern health care to our community.
Continuing with the original founders’ bold vision and legacy, Baptist remains invested in transforming health care in our community to help improve the quality of life. The groundbreaking event held for the campus marked the single largest investment in health care facilities, services and programs in Northwest Florida’s history. “The new Baptist Hospital campus will enable us to provide the next-level care that our community deserves. It will offer easier access, new and improved capabilities and the latest innovations in medical technology, all in a setting that has been thoughtfully designed to provide the utmost
10-story, 263-bed acute care hospital as well as a six-story, 162-room Bear Foundation medical office building and a freestanding behavioral health care center. The main entrance to the hospital will include a town square with healing gardens, walking paths and open air spaces for special gatherings and classes.
comfort to our patients and their families,” Baptist Health Care Foundation President and hospital CEO Mark Faulker explained.
“Our goal is to create an environment that nurtures both health and healing,” Faulkner said. “This campus also provides a new entry into the City of Pensacola as travelers approach from the north.”
NWFL Business Climate Magazine had the chance to visit the new campus and gain a first-hand look at all of the progress being made as construction crews and the Baptist leadership team continue forging ahead with plans to have the new 57-acre hospital campus completed by fall of next year. During our visit, we also had the opportunity to catch up with members of the Baptist leadership team including hospital President and CEO Mark Faulkner to learn more about the project. The new ‘health care campus will consist of a main
The modern acute care hospital will serve as the heart of the new campus, with more than 602,000-square-feet of hospital rooms, 54 intensive care unit rooms, 12 private labor and delivery suites and 198 medical/ surgical rooms. The hospital will also include a Level II trauma center with 61 exam rooms and three triage areas. There will also be general medical and surgical rooms, critical care areas, a mother-baby unit and a surgery department with 25 procedure and operations rooms. Treatment and procedure rooms for specialized cardiac care will also be located within the main hospital building, along
with a full-service inpatient imaging department. The 10-story, 178,000-squarefoot Bear Family Foundation Health Center will consist of 162 exam rooms and provide an array of multi-speciality services including, oncology, infusion, women’s health, outpatient imaging, bariatrics, surgery pre-optimization, cardiology, lab work and wound care. The new health center will also feature a conference center for public events, health education sessions and community outreach. In May of 2021, Baptist announced that a new behavioral health center would also be placed on the new campus. The new facility eventually will be home to the existing behavioral health unit near the current hospital located on West Moreno Street. This freestanding unit will provide in-patient services to both adults and children and is separate from the Lakeview Center, which provides community mental health services throughout the region. The behavioral health unit at the hospital is meant to address more shortterm, inpatient psychiatric care for children and adults in mental health crises. Baptist
A rendering of the Bear Family Foundation Health Center that will be located on the new Baptist Health Care campus off Interstate 110.
leadership has said that specific building details are still in the works, but will be unveiled in the coming months. In early April, Baptist also announced a new partnership with Catalyst Healthcare Real Estate (Catalyst), a fullservice health care real estate investment firm, who will develop an 80,000-squarefoot medical office building on the new Baptist campus. The Catalyst building will be located adjacent to the new 10-story Baptist Hospital building and the Bear Family Foundation Health Center. Baptist Hospital CEO, Mark Faulker explained that the location was strategically chosen to provide patients with connectivity and convenient access to all of the services to be offered on the new 57-acre campus. Baptist Hospital administrator and senior vice president of strategy and business development for Baptist Healthcare, Brett Aldridge, said that the new 31
An aerial view of the new Baptist Health Care campus scheduled to open in the Fall of 2023.
Layout of the Baptist Health Care campus indicating the location of the new Behavioral Health Unit.
Catalyst medical office building will better assist Baptist in its goal to advance health care access, patient experience and outcomes for the community. “As we continue to transform health care delivery in our community, we are very pleased with this development. The second medical office building will complete our robust presence at the Brent Lane location to further support our efforts to improve access to care and improve the overall health of the community,” Aldridge said. The new health care campus will feature a number of special amenities in addition to the medical buildings, including a town square with walking paths, outdoor classrooms, rehab areas, outdoor event space and a healing garden to provide a place for quiet reflection and serenity. The main hospital will also feature its own cafe and 32 | NWFL’s Business Climate
coffee shop with both indoor and outdoor seating, along with a retail pharmacy and restaurant space, which has not yet been determined. Faulkner said that the scale and design of the campus will provide significant opportunities for growth in the future. “We are born out of this community and for this community, and as the needs of the community change, so will we,” Faulker said.
Faulkner also explained that the hospital building was designed in a way that the bed space is flexible in order to adapt to different needs and patient types, and that planners included as many details as possible to create a healing environment with optimal functionality for patients, hospital staff and physicians. “Our team members, physicians and providers live out our organizational values every day in service to our patients and
their families. They know how the work environment can make it easy for them to best deliver that care,” Faulkner explained. “So, we sought their input from the beginning in order to build a facility that meets the needs of our team members and provides the comfort and ease our patients and their families require for healing.” With more than 800 workers on site each day, the new campus has also served a
Project Timeline
major contributor to our local workforce and economy. Since breaking ground on the new campus in January of 2021, a total of $8.9 million has been paid in construction wages. To date, a total of 1,041,240 man hours have been spent working on the project with approximately 40 percent of the project workforce team being local or minority. “The new campus will bring modern, accessible health care to our region and it fuels local economic growth through job creation. Brasfield & Gorrie, who are our project contractors, share our dedicated focus on creating opportunities for local and minority contractors to engage in the project, infusing wages and experience back into our community,” Faulkner explained. The Haas Center at the University of West Florida conducted an economic impact study, using an Implan analysis for the construction of a new health care structure and based on the center’s research, the construction project is expected to create 4,261 construction jobs with nearly $201 million in direct construction labor wages. Due to an increase in the demand for goods and services
from the construction’s supply chain, the project is estimated to create an additional 735 indirect jobs, nearly $34 million in wages and $121.3 million in regional and revenue sales. Construction expenditures help to support not only direct jobs in the construction sector, but also general additional jobs for the community. The study also indicated that the project is expected to create an additional 956 jobs, $40.1 million in additional income to the region and contribute more than $128 million to the regional economic activity. As construction continues on the site of the new health care campus, many are wondering about the plans for the old campus property on E Street. Baptist Health Care officials reported that a finalized plan for the old campus has yet to be publicized, but said that the plans would be made public when a final decision is reached within the coming months. However, during a weekly press conference, Pensacola Mayor Grover Robinson said that using the space for affordable housing is an idea that’s being looked at.
“The new campus will bring modern, accessible health care to our region and it fuels local economic growth through job creation. Brasfield & Gorrie, who are our project contractors, share our dedicated focus on creating opportunities for local and minority contractors to engage in the project, infusing wages and experience back into our community.”
our announcement about the new campus in June of 2019 and we have engaged in numerous discussions with community members, stakeholders and neighborhood residents to understand their thoughts about the best use for these 51 acres for after we move and we have taken the results of those discussions to a special committee of our Board of Directors to develop an approach for the future of this campus that balances Baptist’s needs, the realities of the real estate market and community priorities,” Faulkner explained. “We are working to build partnerships with others who share our vision for this transformational redevelopment opportunity and expect to be able to share more details very soon.” For more on Baptist Health Care and updates on the new campus transformation, visit eBaptistHealthCare.org.
•
“We began gathering input on the future of the E Street campus the day after we made 33
What’s New in Development? by Morgan Cole
Residents of Northwest Florida will be the first to tell you how much the area has changed in recent years. With new largescale residential communities, townhome developments and apartment complexes being constructed in just about every part of town, Escambia and Santa Rosa counties are experiencing unprecedented growth. As our population only continues to increase, inevitably comes more developments and long-term projects to accommodate this growth. With a number of projects kicking off in the past few years, we have gathered up the latest details on some of the major developments to keep an eye out for in the coming year as they break ground, continue along in the wake of the pandemic or have been completed.
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What’s New in Development? The Block at Bartels Adoorproperties.com
This new housing development project by aDoor Properties is located in the historic Tanyard neighborhood along the blocks of South H Street, South I Street and West Romana Street, just south of Garden Street in downtown Pensacola. Situated on the former site of the iconic Bartel’s Family Restaurant and Winery, which once contributed to the neighborhood’s lively atmosphere beginning in the 1930s, The Block at Bartels will consist of 18 two-story single-family homes with both 3- and 4-bedroom floor plans ranging from 1,674 to 1,903-squarefeet. The development features six different floor plans with a variety of layouts and optional upgrades. Each of the classically-designed
Local Developers to Convert Old Mount Lily Baptist Church to Affordable Studio Apartments In early March, the city’s planning board approved a proposal from a local developer to convert a vacant church building in downtown Pensacola into six rental units as part of an innovative approach to bring more affordable housing solutions to Pensacola. The project would include a revamp of the rundown Mount Lily Baptist Church at 209 N A Street, which would involve gutting the existing interior and dividing the large open church space into six studio apartments targeted at the low-to-moderate workforce housing population in downtown Pensacola. Inspired by local civic education program CivicCon, the team of developers — which consists of Ellis, Jordan Yee, Jamaal Warren and Alistair McKenzie — wanted to find a way to make a positive difference in the community. After reviewing the affordable housing task force report released in 2020, the team was driven to come up with an adaptive reuse project that could lend itself to an affordable housing development. The planning board unanimously approved the proposal moving ahead with the project’s conditional use application but it 36 | NWFL’s Business Climate
will need to go before the City Council for final approval before developers can begin any construction work. Between the city approval process and construction, it would likely be at least 18 months until the studios are available to rent, though at that time, the aim is to offer those at a monthly rate that is affordable to residents whose income is at or below 66 percent of the Area Median Income.
Craftsman-style homes features modern amenities like custom cabinets, luxury vinyl plank flooring, quartz countertops and a full stainless steel appliance package. The home designs feature Americana themes and color palettes, as well as options to upgrade and add smart home features. Select floor plans will include upgrades such as garage apartments, covered patios, porches, balconies, courtyards and breezeways. Construction is well underway and is expected to be completed by Summer 2022. Some 4-bedroom homes are near completion and currently for sale with an average starting price of $579,000.
This affordable housing project gained support in a public comment period from Crystal Scott, Pensacola Habitat for Humanity vice president of development and the chair of the Affordable Housing Advisory Committee and from Scott Sallis, a prominent architect in the city with Dalrymple Sallis Architecture. The Mount Lily Studios project will now go before the City Council to either approve, modify or deny the planning board’s initial recommendation.
Construction to Begin on Six Luxury, $1.8 Million Downtown Pensacola Townhomes Construction is set to begin on one of the last new build sites in the downtown sector. Six new luxury townhomes—the Terraces at Tarragona—will be constructed on the empty lot located directly across the street from the Bear Levin Studer YMCA and Southtowne development at 120 S. Tarragona. Developer David Richbourg, project manager J. J. Zielinski and architect Scott Campbell drew design inspiration from Miami and Chicago while also embracing the warehousestyle of the Seville Historic District. Terraces at Tarragona will feature sustainable architecture and technology like environmentally friendly ICF construction, impact rated glass, underground utilities and a
discrete generator, which will be located in the courtyard of each unit or “Villa.” Each of the 3,300-square-foot, 4-bedroom and 3.5-bath Villas will feature high-end finishes, a third-level great room boasting 13-foot ceilings with built-inbookshelves, a full wet bar, wine cooler and stately gas fireplace. Kitchens will come equipped with premium appliances and feature an attractive galleystyle layout with large waterfall quartz countertops and open concept dining area. In addition to ample indoor entertaining space, each Villa will also include its own private ground-level courtyard and 1,439-square-foot rooftop terrace. The rooftop terraces will be surrounded by sun screens
for added privacy and each will feature a covered outdoor kitchen with walk-in pantry, double sinks, a refrigerator and gas cooktop stove and a separate 5-top bar-style entertainment area complete with a wet bar and covered living room situated around a gas fireplace with an optional hot tub. The ground level of each unit was designed as a selfcontained suite with a separate kitchenette and full bath, ready
for utilization as a private guest suite, professional office, or direct income generation for private long-term or short-term rental revenue. The designs were unanimously approved by the city’s Architectural Review Board in April and are now undergoing structural engineering plans. The townhomes are expected to start at about $1.8 million and ready for move-in by early 2023.
IHMC Makes Progress on new $20 Million Research Facility Progress continues on the new research facility at the IHMC Pensacola campus. On March 29, the Florida Institute for Human and Machine Cognition (IHMC) announced that DAG Architects and Cooper Carry were selected to serve as the lead architects for the new human performance research complex building. The team will partner to design and create a research hub for human healthspan, resilience and performance work. The team will be led by Northwest Floridabased firm DAG Architects and Cooper Carry, which is a national firm with substantial experience in biomedical facilities. The new Healthspan, Resilience and Performance Research
Complex will serve as a leadingedge lab and office building for IHMC’s 100 Pensacola-based employees. The projected four-story 44,000 square foot facility will include space for administrative support, outreach and training, in addition to stateof-the-art laboratories for the scientific team. Right now, IHMC broadly focuses on pillars of robotics and artificial intelligence, with the new trajectory of the healthspan team taking a more biological approach. The new facility expands IHMC’s downtown campus to three primary buildings and dedicates a space for the center’s research
into improving the resilience and performance of people. The new building will face Romana Street and be located behind the current facility on land IHMC owns between Alcaniz and Florida Blanca streets. DAG and Cooper Carry have already begun working with the IHMC team on a National
Institute of Health research building funding application. The next step will be soliciting a construction management firm to join the team. The goal is for the team to occupy the new building in January 2024. For complete project details and information on IHMC, visit ihmc.us.
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IN PROGRESS
Lily Hall Construction is well underway on the 15-room boutique hotel, restaurant and speak-easy style bar in downtown Pensacola at the former site of the old Mount Olive Baptist Church at 415 North Alcaniz Street. The project is expected to be completed by Fall 2022.
Progress continues on a number of large development projects in the downtown area. These projects, along with the new projects we have highlighted, will transform the downtown landscape and demographics once complete. For complete details, see our October 2021 Downtown Development issue of Northwest Florida’s Business Climate Magazine online at ballingerpublishing.com.
Hawkshaw
Bruce Beach Project Work continues on this multifaceted waterfront connectivity project in downtown Pensacola and the project is currently in the final stages of planning. The revitalization project will serve as a catalyst for a more connected, walkable, and bikeable waterfront area throughout downtown Pensacola, along with a sister project called the Hashtag Connector. For updates and complete project details, visit cityofpensacola.com.
Located along Bayfront Parkway, the Pensacola City Council heard an update from the developers of the Hawkshaw Property for construction that was scheduled to begin in March. The project intended to bring 200 units with a seven-story apartment building on Romana Street and townhouse-style homes along Ninth Avenue. However, rising construction costs have recently caused Hawkshaw developers to change up their original plans for the development. On April 12, Hawkshaw Architect Brian Spencer reported to the city’s Community Redevelopment Agency (CRA) that inflation pressures in material, labor, cost of money, along with supply chain challenges, have created unprecedented uncertainty in the project’s ability to deliver quality rental units at price points the community can afford. According to Spencer, these conditions are now causing the developers to consider condominiums instead of apartments. While no final decision has been made, developers are now looking at building 68 to 70 condominiums that could offer price points with unit sizes affordable to a wide range of homebuyers.
Aldi Expands Across Gulf Coast
Garden Street Apartment and Carriage House Complex
A grand opening was held on April 7 at the new Aldi grocery store at 2950 South Blue Angel Parkway, just west of Warrington in Pensacola. The new store is part of a planned 20-store expansion for Aldi in 2022. Aldi opened locations in Tillman’s Corner in Mobile and in Navarre in early 2022 with another location scheduled to open on Mobile Highway on May 5. An additional store is also currently under construction in Pace, but an opening date has not been announced.
Construction has begun on the new 240-unit apartment and carriage house complex located on the site of the former historic school board building at 605 W. Garden St. where Garden and Coyle streets intersect. The new complex will feature floor plans ranging from studio apartments to three-bedroom apartments and carriage houses. The developers, Kore Company LLC out of Birmingham, Alabama, are not seeking affordable housing incentives and expect to put the apartments up for lease at the current market rate at the time of opening. The company broke ground on the project in October and gained city approval for their plans back in December 2020 and construction is expected to last 12 to 14 months.
38 | NWFL’s Business Climate
Hollice T. Williams Park Adding to the expansion of downtown’s footprint, the Hollice T. Williams Park located underneath the Interstate 110 bridge between the Eastside and Long Hollow neighborhoods is currently undergoing a major overhaul. The site had previously been taken up by a homeless encampment that was not removed due to concerns with COVID-19 and the availability of resources for the population. In early 2022, the camp was shut down and relocated to pave the way for the construction work to begin.
NEW HOTELS
Home2 Suites by Hilton Amanecer Developers broke ground in April 2022 on this new private, luxury waterfront housing development which features seven inland townhomes, three water view townhomes and four detached singlefamily homes in the Sanders Beach neighborhood at 1510 Sonia Street. There are currently nine units left with a starting price of $840,000 for the 2,400-square-foot detached single-family homes, $1,100,000 for the 2,200-square-foot inland townhomes and $1,700,000 for the 2,500-square-foot waterfront townhomes. All units will feature four bedrooms and three full bathrooms with high-end luxury finishes.
Construction has begun on a new Home2 Suites by Hilton hotel at 5109 Bayou Blvd. on the site of the old Mile’s Antique Mall in Pensacola. An opening date for the new hotel has not yet been announced but is anticipated to happen sometime within the coming year.
Community Maritime Park Parcels At times a hot-button issue, plans for the undeveloped parcels of Community Maritime Park in downtown Pensacola could be agreed upon in 2022, which would make a huge impact on the landscape of the city just west of downtown. Parcels 4 and 5 have been up for development for years and most recently, the city was moving forward with design firm Carson Lovell to develop a plan for those parcels with an emphasis on constructing a convention center, parking garage and residential units. For updates and complete project details, visit cityofpensacola.com.
East Garden District The new East Garden District complex in downtown Pensacola consisting of retail, mixed-use spaces and a hotel is well underway. In February, the City of Pensacola held a ribbon cutting ceremony to celebrate complete street improvements to Jefferson Street as part of the East Garden District Project. Jefferson Street between Garden and Chase streets has been reopened after the street work that included widening sidewalks and landscaping to make the area more pedestrian-friendly. These enhancements to Jefferson Street mark the completion of the first phase of the East Garden District Project. The old Reynald’s Music Hall will be torn down to make way for Union Public House restaurant to move in, and developers are expected to break ground this spring on a hotel. For more on this project, visit eastgardendistrict.com.
Innisfree Plans for Three New Hotel Towers on Pensacola Beach Innisfree Hotels is proposing building a new 215room hotel on Pensacola Beach. The $85 million project would be located on what’s now a vacant lot at 20 Via de Luna in the former site of the Clarion Suites Resort, which was irreparably damaged during Hurricane Ivan. The initial design includes 11 stories, a zero-entry pool with a lazy river and slides, a two-story pool bar and lounge, a kids’ club, a poolside ice cream shop and a lobby bar. The initial concept for the hotel does not have a brand or a name but will specifically focus on sustainability. Developers expect construction to begin this fall for the hotel’s anticipated opening in spring of 2024. This marks the third active hotel tower plan for Innisfree or its affiliates on Pensacola Beach within just the last few months. In addition to rebuilding on the site of the Hurricane Sally-damaged Best Western and the renovation and expansion to the Hampton Inn site, the former Best Western site is set to become 209-room Fairfield Inn and Suites and is expected to open next year. The Hampton Inn renovation—which includes renovating the existing hotel and constructing a new tower between that and Crabs on the Beach at Casino Beach—is expected to be complete by 2024.
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What’s New in Development?
Pensacola Bay Bridge Expected to be Complete by Fall 2022
Seven Tower Apartment Community Coming to Gulf Breeze Construction is underway on the new seven-tower Azalea Bay apartment community on U.S. 98 on the former site of St. Sylvester’s Catholic Church at 3539 Gulf Breeze Pkwy. between Pensacola and Navarre. The new apartment community will consist of 222 individual units housed in seven three-story buildings on 20-acres of land. The property will feature one-, two- and three-bedroom units with spacious layouts and luxury finishes. Azalea Bay will offer both shortterm and long-term lease agreements with floor plans starting $1,625 for the one-bedroom units to $2,050 for the three-bedroom units. Community amenities will include a clubhouse and clubroom lounge with multiple TVs and ample seating, a fitness center, swimming pool, sand volleyball court, detached garages and a maintenance building with a designated car care and detailing area. Azalea Bay has now started leasing units for 2022 move-in dates and developers plan for construction to complete by the fall of 2022.
40 | NWFL’s Business Climate
The completion date for the second (westbound) span of the Pensacola Bay Bridge has been pushed back again. The newly projected completion date is now set for late summer or early fall of this year. The bridge, which is being constructed by Skanska and overseen by the Florida Department of Transportation (FDOT), is currently open to two-way traffic on the eastbound side (Pensacola to Gulf Breeze), but the second span (westbound) of the bridge still remains under construction. The westbound span was initially set to be completed by this spring, but the project was significantly delayed due to weather conditions as well as the amount of time and resources it took to restore a span of the bridge that was closed to traffic due to significant damage from Hurricane Sally in September 2020. The second and final span of the bridge is now set to be complete by early fall of this year.
New East Bay K-8 School in Navarre Officially Open After nearly two years of construction, the Santa Rosa County School District has officially opened one of its two new K-8 schools in Navarre. The new East Bay K-8 school celebrated its opening with a ribbon cutting ceremony in July 2021 and officially opened to students in the fall of 2021. The new school was constructed to relieve overcrowding at all the Navarre-area primary, intermediate and middle schools. The two-story, 160,000-square foot school sits on 42 acres and is located on Elkhart Drive, south of East Bay Boulevard and near the Holley by the Sea neighborhood. There will be three wings on both floors, with the first-floor hallways sprouting off from an atrium hub. The building will contain 25 primary classrooms, 20 intermediate and middle school classrooms and 23 Exceptional Student Education rooms.
New Multi-Use Pathway & Wetlands Trail Boardwalk in Gulf Breeze
The Pea Ridge Connector Developers have broken ground on the new $8.8 million Pea Ridge Connector (formerly known as the Bell Land extension) in Santa Rosa County, which will connect Highway 90 with Hamilton Bridge Road in Pace. The Pea Ridge connector project is the largest road project in Santa Rosa County in 30 years and will provide much-needed traffic relief to a busy central Santa Rosa County corridor. The nearly 2-mile corridor will act as a parallel to Woodbine Road, Chumuckla Highway, West Spencer Field Road and State Road 87. The project includes both bike lanes and sidewalks and will provide connections between several identified activity centers. The project is within the FloridaAlabama 2045 Long Range Transportation Plan (LRTP). The Pea Ridge Connector project was first identified as a need 20 years ago and has been included in the LRTP updates every five years since as required by federal transportation planning process. The analysis was developed based upon evaluation of future land use and traffic demand along the project’s corridor with a projected volume of 8,000 vehicles per day. The Pea Ridge Connector is expected to be completed in the fall of 2022. Funding for the $8.8 million project will come from the Local Option Sales Tax.
A new multiuse pathway is currently being constructed along the entire length of Shoreline Drive and Fairpoint Drive in Gulf Breeze. Better known as “the loop,” this 4-mile multiuse pathway will provide a safe route for all forms of wheeled travel (bikes, skates, scooters and carts) separate and apart from routes for non-wheeled pedestrian travel. Part of the $5 million infrastructure project will also include the construction of a new wetlands trail boardwalk in the undeveloped portion of Shoreline Park, west of the existing access roadway to the park. The trail will begin and end in uplands, originating at the existing trail opening just south of the dog park and ending at Williamsburg Drive/Colley Cove Drive. The primary purpose of the trail boardwalk will be to increase connectivity between Shoreline Park and the adjacent residential areas located to the west. The trail will also provide ADA access to the beach along the Santa Rosa Sound waterfront. Construction began in November 2021 and the project is expected to be completed by the end of summer. For complete details and project updates, visit cityofgulfbreeze.com. Construction began Total project cost: Approximately $985,190 Funding: Florida DEP appropriation grant = $492,595 or 50% of total construction cost, City of Gulf Breeze non-tax dollar reserves = $441,667 and Santa Rosa County Tourism Development = $33,333 District 5 Commissioner Colten Wright Discretionary Funds: $25,000 District 1 Commissioner Dave Piech Discretionary Funds: $5,000 41
What’s New in Development? Milton Wastewater Treatment Facility
U.S. 90 Expansion After five years of public input and state engineering, a Project Design & Engineering study determined that expanding U.S. 90 through downtown Milton was the best way to alleviate traffic on that corridor. Last summer, city officials said they would continue looking into the Berryhill Bridge concept and whether it was a feasible infrastructure project for the city as an alternative to building four traffic lanes. The proposed bridge concept involves a secondary, two-way traffic bridge that spans northeast from the intersection of Berryhill Road, Willing Street and Broad Street over the Blackwater River to a new lighted intersection near the current entrance to Russell Harber Park. However, the Florida Department of Transportation (FDOT) said that it was not interested in funding the Berryhill idea or any other alternative and that they would move forward with the design phase on the project. The Florida Department of Transportation is slated to begin its design phase in the fiscal year 2023 for the segment of U.S. 90 that runs through downtown. The design phase will likely last several more years and will include more chances for public input on the project.
New Pace K-8 School In October, the Santa Rosa County School District broke ground on its second kindergarten through eighth-grade school, which school officials believe will help alleviate overcrowding in Pace area schools. The 33-acre property will house the second K-8 school in the county. The new school will be located at the corner of Chumuckla Highway and Wallace Lake Road on what is currently an empty parcel. The school is set to hold just under 1,200 students and is meant to relieve overcrowding at SS Dixon Primary, which is at 93 percent capacity, SS Dixon Intermediate (89 percent capacity) and Sims Middle (96 percent capacity). The two-story building will have 45 classrooms and a covered physical education building. The new $39.8 million school, most of which was funded by Local Option Sales Tax revenue, is scheduled to be completed in time for students in fall of 2023.
42 | NWFL’s Business Climate
City officials began looking at the possibility of relocating the site of the new Milton wastewater treatment facility almost a year ago, but since have reassessed their options and remained steadfast that the original location — an approximately 25-acre site diagonally-located to the county’s correctional institution in East Milton — is still the best spot for the facility. The current plant on Municipal Drive is expected to reach full capacity by the end of 2023. The new plant will replace the old facility and will process 8 million gallons of wastewater a day, compared to the current plant’s 2.5-million-gallon perday max capacity. The city originally chose the East Milton location in 2009. City officials broke ground on the facility early last year, but when bids for construction came back at almost $54 million, nearly double the anticipated amount, the city began looking for ways to drive that cost down. In February, Santa Rosa County Commissioners approved the completion of the site analysis for the 100 acres planned for the RIB system and agreed to a deal exchanging the land for capacity at the plant. The new location will allow around 6,000 locations in the area to come off septic tanks. The city is now effectively a year behind schedule as officials plan to bid the project again.
New South End High School in Midway The Santa Rosa County School District also purchased a parcel for a new high school to be constructed on the former property of the Gulf Breeze Flea Market at the south end of U.S. 98 in Midway located just across the street from the Gulf Breeze Zoo. DAG Architects was selected as the architect for the project but still needs to be approved by county commissioners. Conceptual drawings have already been provided to the district, which reveal a three-story structure. As soon as the project architect gets approved, the county will be ready to move forward with the design. The county also hopes to have the design for the new high school ready to bid out by early next year. The school district paid $7.49 million for the roughly 34-acre parcel, which sits directly adjacent to another empty parcel that the district is in the process of purchasing. The additional parcel would allow the new school to utilize those residential areas as an additional entry and exit option to the ones already planned along U.S. 98. Superintendent Karen Barber reported that the new south end school will have an academic emphasis on career, science, technology, engineering and math education. District officials hope to have the school open in time for the 2025-2026 school year.
Woodbine Road Improvements The Santa Rosa County Commission identified drainage and stormwater needs as the No. 1 priority for the county at a strategic planning workshop in February 2021, and the commission finally set forth both funding and a long-term plan to deal with congestion and flooding on Woodbine Road in Santa Rosa County. Woodbine Road serves as a major corridor running through one of the most richly-developed neighborhood areas in Santa Rosa County. The commission reallocated $315,000 to the engineering company Baskerville-Donovan as part of the company’s second phase in the Woodbine Road and Chumuckla Highway drainage improvement plan. In March 2021, the commission approved the company to begin conducting the study and were presented with the findings in late September of 2021. In June, District 1 Commissioner Sam Parker expressed he wanted to spend up to $24 million on road infrastructure, specifically Woodbine, highlighting that even more attempts at roadway and infrastructure improvements can be expected in the future.
New Santa Rosa Courthouse Slated for February Completion After Long Delays After problems caused by the coronavirus pandemic, poor weather and supply chain issues, the new Santa Rosa County courthouse is nearly complete. The new $42-million courthouse located on Avalon Boulevard in Milton will replace the historic downtown courthouse that was built in 1927. A contract change order pushed back the original project deadline which was initially set for early January of this year. Santa Rosa County has a 20-year loan for the project and is expected to pay $2.4 million per fiscal year during that time. The new 115,000-square-foot courthouse includes a two-story lobby, seven courtrooms, judges’ suites, jury rooms, clerk offices, Public Defender’s and State Attorney’s offices as well as suites for hearings. Contractors first broke ground on the new courthouse back in November of 2019. According to county officials, construction crews are wrapping-up final work inside of the building and the new location is expected to officially open sometime this year.
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Lakes of Woodbine Subdivision in Pace In late March, Santa Rosa County Commissioners approved a developer’s application to rezone 22 acres of land off of Woodbine Road in Pace from residential to commercial, clearing one more hurdle for a 726-lot subdivision that has divided residents of the surrounding community. The Lakes of Woodbine rezoning request got a unanimous thumbs up from the four commissioners. The rezoning means Olson Land Partners, the Destin-based company that is overseeing the project, will be able to develop 22 acres of the project’s 240 total acres as commercial property. If the board hadn’t approved the rezoning, those 22 acres would have been developed as home lots, bringing the project’s home total from 726 to more than 800. However, some local citizens are against the rezoning, citing concerns about increased traffic that would come along with the new commercial development and its impact on infrastructure and the already stretched Woodbine Road. The Lakes at Woodbine is a planned neighborhood community located on the west side of Woodbine Road in Pace. The new development will include a variety of single-family home designs, recreational and social amenities as well as a commercial parcel that will serve the new community and local area. The 22-acre commercial parcel contiguous to the Lakes of Woodbine is anticipated to include neighborhood shops, medical and dental offices, climate-controlled storage, a coffee shop, an ice cream shop and a hair salon. Development of the commercial area is expected to occur within two to five years. The residential areas will be constructed in four phases and continuing over an estimated period of eight years.
COMMERCIAL
Map view of the new 22-acre, 750-lot Lakes of Woodbine community and rendering of proposed commercial space to be located on the west side of Woodbine Road in Pace.
RESIDENTIAL AMENITY
Growth at Santa Rosa County Industrial Park
The Jubilee Project The Seaside-like planned community, which is set to include a collection of homes, schools, shops, dining areas and a medical park, submitted a draft of the preliminary housing plat to the county last month. This first phase’s plan includes about 260 homes on 260 acres. This is just one segment of the 2,700 acres included in the entire Jubilee project, which sits between Willard Norris and Luther Fowler roads. Plans for Jubilee began taking shape in the mid- to late-2000s but were derailed by the tumultuous times of the Great Recession. Sometime in 2016, there was talk about potentially donating the land to the county but nothing ever came of it. Right now, the phase one proposal is with the county’s Planning and Zoning Department and the Engineering Department, and staff will give feedback to the project’s engineer. Clearing the land and setting infrastructure can only take place once the construction plans are OK’d by the engineering department. County Planning and Zoning Director Shawn Ward previously told the News Journal that because the project is so large, there is consideration among county officials to hold both County Commission and a zoning board meetings for projects exclusively attached to Jubilee. 44 | NWFL’s Business Climate
Santa Rosa County’s industrial parks could see some big announcements this year as developers continue to eye the Panhandle for expansion. In particular, an as-yet-unnamed Fortune 500 company entered a bid for 50 acres of space at the Northwest Florida Industrial Park for an initiative called “Project Unstoppable.” An announcement with more specifics on the project is expected to be made in the coming months.
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Loan Officer Shellie Isakson-Smith Officer NMLS Loan #440325 NMLS #440325 Loan Officer | NMLS #440325
Direct: 850.777.3513 Fax: 850.777.3518 Shellie.IsaksonSmith@SupremeLending.com www.ShellieHomeLoans.com
3298 Summit Blvd. #18 | Pensacola, FL 32503
Cell: 850.232.3224
Direct: 850.777.3513 Fax: 850.777.3518 Shellie.IsaksonSmith@SupremeLending.com Notices. Everett Financial, Inc. dba Supreme Lending, NMLS ID #2129 (www.nmlsconsumeraccess.org), 14801 Quorum Drive, Suite 300, Dallas, TX 75254 (877-350www.ShellieHomeLoans.com 5225). Solicitations made to and applications accepted from residents in Florida Mortgage Lender Servicer License MLD909. Copyright © 2022. Everett Financial, Inc. dba Supreme Lending. All rights reserved. Equal Housing Opportunity Lender. 3298 Summit Blvd. #18 | Pensacola, FL 32503
Direct: 850.777.3513 Fax: 850.777.3
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town. A wide plaza stretches down the center of the street and is home to a weekend market with local vendors and activities year round. From candy and ice cream, tacos and tapas, to the finest in haute cuisine; downtown Pensacola has everything you need to satiate your hunger, your sense of adventure, or fun shopping at local stores and boutiques.
PENSACOLA’S UNIQUE DRAW I regularly ask my clients why they wanted to move to Pensacola. While the answers are varied, the word I use to summarize is: unique. Since everyone’s impression of “unique” is different, it takes explaining to capture its meaning. Yes, we’re famous for our beaches and expansive shorelines, including the longest stretch of protected seashore in the country. But Pensacola boasts a colorful history and a cornucopia of surprises that make us unique. But, I’ll back up a bit. Lately it seems everyone has fallen in love with Florida and people are moving here from all over the globe. Why? Because it’s brimming with a synthesis of history, culture, architecture and geography, incomparable to anywhere else. If you visualize Florida, surrounded by water on three sides, the Florida Peninsula itself is a microcosm of the entire country. From sprawling cities to tiny towns, from farms, ranches and groves, to hills, natural springs, caves, rivers, streams, lagoons and magnificent seashores. What’s not to love? That’s not all we love. Try no state income tax, short winters, mild temperatures and a vacation kind of atmosphere year round. So why is Pensacola unique? Well, there’s water everywhere, giving the town a nautical feeling. Folks travelling here for vacation never forget it and inevitably want to return. Pensacola Bay was once 48 | NWFL’s Business Climate
one of the most important ports on the northern Gulf Coast, affording the deepest anchorage and a large protected harbor. It brought commerce to our shores and the town flourished into a busy village bursting with life. Our allure springs from distinctiveness: We are not Orlando, Tampa or Miami. First-timers feel comfortable and discover a dreamy sense of being, unlike anywhere they’ve been before. Pensacola is comprised largely of active military, retirees, and their families. In addition to being home of the famous Blue Angels, NAS Pensacola is the training command post for Naval Aviators since the late 1930s and currently employs 16,000 military and 9,000 civilian personnel yearly. NAS Pensacola was the first Air Station commissioned by the U.S. Navy in 1914. Within 70 miles of NAS, there are four other bases, including Whiting
Field, Hurlburt Field Air Force Base and Eglin Air Force Base, the largest military base in Florida. Our settlement predates St. Augustine by six years and Jamestown by 50. Today’s city has much charisma with its architecture and brick-lined sidewalks. It began with the settlement of Native Americans before the Spanish landed and claimed the land in 1559, then ceded it to America over 200 years later. Steeped in history, downtown offers an allencompassing look at who and what made Pensacola the town it is today. Its archaeology tells the story of battles on the water; its position as the Middle Passage during the days of slavery, its industry, the arts; and its people. Downtown is very walkable with parks and green space everywhere. There’s a varied genre of musical offerings, art museums, galleries, and historic sites. Every structure tells a story. St. Michael’s, a Gothic Revival-style church, was dedicated in 1886 and is one of Pensacola’s oldest churches. Vinyl Music Hall is located in the restored Masonic Temple. And the Saenger Theatre hosts the ballet, the orchestra, concerts and Broadway shows. The architecture of downtown Pensacola is reminiscent of that found in New Orleans French Quarter, prominent at Seville Quarter’s dining and entertainment mecca. Palafox Street is the main corridor running north and south through
I love festivals, and we’re overflowing with them! Seafood festivals, jazz festivals, art festivals, Mardi Gras, the Blue Angels Air Show, monthly Gallery night and Christmas, when downtown transforms into a captivating wonderland. Of course, Pensacola Beach is our pride and joy! Don’t expect miles of big-box hotels and franchised stores. Instead you’ll relish our locally owned restaurants featuring fresh Gulf seafood and blocks of retrograde shops and boutiques. I’m a beach-lover and I rejoice each time I encounter the emerald waters and white sand.
On the Island sits 160-year-old Fort Pickens where we can camp, hike, explore and travel back in time to when cannons protected the waterways; visiting the fort where Geronimo was imprisoned defining his legacy as one of the most famous Indian warriors in American history. We are not your typical high-rise laden beach fronts, but there’s activity to charm everyone and a familiarity to make you feel at home. Unique! It’s the word that comes to my mind every time someone says Pensacola. Locally owned, Conna O’Donovan Real Estate is staffed with professionals committed to their communities and customers. Conna is known as “The Resort Specialist” in the NW Florida market.
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BUYER AGENCY AGREEMENTS:
WHAT THEY ARE AND HOW THEY CAN BENEFIT YOU AS A BUYER Today’s real estate climate is reminiscent of the Wild West –offer-slinging, fast-moving, threats of the unknown lurking beyond every blind turn in this uncharted territory. Buyers always, and today especially, need a pro in their corner, delivering cover fire, watching their back and lightening the load–leading the way on an otherwise unknown path. Enter, the single agent and a buyer agency agreement. Much like a listing agreement for a home seller seeking agent representation, a Buyer Agency agreement is essentially an employment contract between a home buyer and a real estate agent. The agreement outlines the duties of both parties in a cooperative partnership ending, ideally, in the purchase of a home. While standard buyer agency agreements can be cancelled in writing if either party neglects their duties, the idea is to create a mutual understanding and a working relationship that will serve both parties equally. A true buyer agency agreement should establish, as one of its primary functions, a fiduciary “single agent” relationship between the agent/brokerage and the buyer, meaning that the agent and his or her brokerage are agreeing to represent the buyers’ interest above all others in the transaction, including their own. The agent is also committing to diligent efforts, communications, and other performance-based activities as a part of a standard buyer agency agreement.
50 | NWFL’s Business Climate
The buyer in this scenario is essentially agreeing to use the named agent and brokerage–so long as they perform their duties at the level and extent prescribed and should the buyer indeed find and purchase a home within the given timeframe–to represent them in said purchase. There may or may not be an advance retainer (usually applied toward any commissions eventually earned) as a hedge against upfront time, effort and/or expense outlay on the part of the agent, and there will typically be a fee due upon performance that will usually be offset (and perhaps paid in full) by any cooperating commissions offered by the seller’s brokerage.
For the agent, the primary benefit lies in knowing that their buying clients (or “principals”) are as committed to the partnership as they are–knowing that the time spent researching, studying, chasing down leads and even knocking on doors, if needed, to procure potential properties for their buyer, is time well-invested and that they will, when that perfect property is located and secured for their principal, be fairly compensated for their efforts.
one you called about or perhaps because it’s their listing, they are trying to find the perfect home for you, period. On the market, off the market, private sellers, unlisted builder homes, their listing, someone else’s listing, something not listed at all–they are interested only in the best fit for you, wherever and under whatever circumstances it may be found. A buyer’s agent, as a fiduciary single agent, owes you advice, guidance, loyalty, and full confidentiality–all important benefits when merging onto today’s fast-moving and everchanging real estate freeway - and none of which can be provided by a transactional agent, which is the default relationship agents assume in both Florida and Alabama.
agreements with Single Agent representation. As such, and because both Florida and Alabama take the presumptive default role of transaction agent, the only agent-buyer relationship that should be assumed without an explicit conversation and/ or a document to outline it is a transactional one.
For the buyer, the benefit is in knowing that you have a wellqualified, committed professional under contract and representing your interests alone. Much different from the default and majority “transactional” agents who abound today, a buyer’s agent is not trying to sell you a certain house because it’s the
Bottom line, if you expect high-level representation and your agent has not mentioned a “buyer agency agreement,” or your option to be represented as a “single agent,” you may want to ask that question sooner rather than later. Many brokerages do not train their agents for and/ or do not allow buyer agency
Holly Lovett licensed broker – FL & AL Broker/Owner Better Homes and Gardens Real Estate Main Street Properties A full-service brokerage serving the Gulf Coast since 2011. Find your favorite agent at mainstreetproperty.com
What’s the benefit?
Always read your documents. Agency laws, options and disclosure requirements are different for every state. The “standards” discussed here relate to commonly used state forms in our region (Florida & Alabama Gulf Coast) that may or may not be used by all brokerages. Know the questions to ask. Know the service to expect. Know the experts to trust. Expect better.
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T hank You to our distinguished
Advisory Board for another successful year of growth in the Pensacola market. Joseph E. “Ed” Carson
Julie Sheppard
Don Neal
Stephen Simpson
D.C. Reeves
Gordon J. Sprague
Dr. Martha Saunders
Frank White
52 | NWFL’s Business Climate
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