Industry folder

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An ‘Industry Folder’ containing information which shows the types of roles, jobs or further study my degree could lead to. This may include information on relevant individuals, companies and other relevant organisations or opportunities.



Grapgic Design Industry

Industry Folder

When I am doing the booklet and magazine design I found out I am very enjoying doing it, that makes me really want to focus on the editorial design. About the Editorial design, I find out some info on what the role should be as an Editorial designer. Furthermore, there are many roles I can be as I use my graphic design skills in different career path. Here, in this booklet, you can notice that I not only focus on the role of an Editorial designer but also reach some roles in the Graphic design field.


The types of roles/ jobs Jobs in Marketing Marketing Exec – you’ll create promotional materials, like coupons or ads that show shoppers what the latest sales are. Branding designer – for a lot of really well-known companies, their branding is so strong that you can recognise one of their products instantly with a small piece of information (like a specific colour, say). Logo design – though it’s a niche, there are plenty of people whose entire job consists of creating logos. This is perfect for designers who love to spend good time on the drawing board. Content strategist – these people love help consumers have the right experience with a brand or client’s content, and graphic design goes a long way towards helping that. Email marketing – yes, you can have a career designing emails to make sure they meet client’s communications needs and goals. You’ll need to work with HTML and CSS. Advertising designer – you’ll work with the rest of the advertising team – including copywriters and the art directors – to come up with the perfect way to advertise a client’s product. Director of advertising – if you’ve got a background in ads, then you can rise to become the director of advertising, who not only will need to know how to make the ads look good, but will have to deal with clients, too.

Jobs in Product Development Package design – there are so many things you can do with a box, bottle, or bag, and there are plenty of people who specialise in coming up with new ideas to do just that. Label design – a good label can really make a product, so if you’re good at labels, why not go down this route? Physical container design – somebody has to figure out how all those shampoo bottles and cereal boxes look, don’t they? Production designer – want to work in the glamorous world of theatre, film, or television? You’ll be in charge of the visual concept for an acting production as part of the art department.

Jobs in Editorial Editorial design – this means you’ll come up for designs for things like newspapers and magazines to get the prefect balance between images and text. Book editorial design – you can specialise even further and just focus on books, which means you’ll design things like book covers and pages to supplementary materials to promote those books. Layout artist – this is another niche of editorial design, meaning you only focus on layouts of print publications. Prepress technician – this job involves revising proofs and making sure they look good and are clear, as well as transforming what you get given of text and images into a final page. Information graphics design – some people know how to organise information to make it instantly understandable. These people should definitely consider careers in information graphics design!


Jobs in Development Front end web designer – in normal person speak, this means what the websites look like (the front end), while developers take care of all the code that make the sites run (the back end). You’ll probably have to know a bit of coding. Designer/developer – this goes one step further than the one above, making you the person who both designs what the website looks like and does the coding work to make the website run properly. User interface (UI) designer – this specifically relates to the parts of a website or application that users will interact with. A UI designer does things like buttons to make the app work and typography to help with the interface. User experience (UX) designer – this has a lot of overlap with other web design areas, and it means that you’ll be in control of how the user finds their way around a website or an app. Usability is really important here! Flash designer/developer – this means you’ll work on anything online that requires the use of Flash or Actionscript. Information architect – do you want to help a client design their website and come up with a strategy for how they want it to work? This is the job for you. Mobile designer – there is so much stuff for mobile these days, which translates to so many jobs designing for mobile. Motion design – this overlaps with graphic design, though it isn’t always the same. You’ll use digital tools to make things like apps, video games and animation come to life, as well as things like storyboards and illustrations. Software quality assurance tester – this sounds really techy, but you can help people figure out how their programs or websites are working, then help them design a new one to make it better. Visual design – combining images, colours, typography and shapes, visual designers help make the user experience of a website or app even better.

Jobs in Creativity Creative services manager – you’ll need some experience to do this job, which involve liaising between a creative department and management to oversee projects. Creative director – hello, Don Draper! You’ll need to know how to maximise your team’s potential, plus be good at having the final say on projects. Oh, and don’t forget about managing client relationships. Typographer – many would argue that this is a profession that is not related to graphic design, but they’re deeply intertwined. The way I see it is that a Typographer is a graphic designer specialised in letters. Imagineer – described often as one of the best jobs in the world, an imagineer basically designs attractions and experiences for the Walt Disney Parks around the world.

Industry Folder

Interaction designer – this is another digital one, where you’ll combine technology and your design background to make a website make sense and be easy to use.


Jobs in PR Presentation specialist – you’ll need to know how effectively summarise and organise information if you want a job creating presentations for clients. Exhibition designer – this is another one where it’s not strictly graphic design, but you’ll get to use a lot of your skills to come up with aesthetically pleasing designs for things like trade show stands or art gallery exhibitions. Environmental graphics designer – you’ll combine lots of different design disciplines, one of which is graphic, to shape the experience people have in a place.

Jobs in Printing Print designer – a technical field, you’ll almost always need to have gone to graphic design school to land this job. Print may not be as popular as it used to be, but there’s still plenty around. Textile Designer – ever wondered how those beautiful prints got on your shirt? There’s a person who designs them. T-shirts designer – everyone loves a good T-shirt, don’t they? This is a great career to stretch your creative potential. Poster Designer – affichiste is the french word for designers that specialise in poster design. Printmaker – if you love prints, then you can dedicate your entire career to creating beautiful prints or all types. Successful printmakers use traditional techniques and digital printing.


Jobs in Other Industries VJ – which stands for video jockey, is a special kind of designer that creates a live video performance during a live concert or DJ Session. Our coworker Hayley leads a double life as Printsome’s graphic designer by day and VJ by night. Graphics Coordinator – is the person who’s in charge of managing the graphics that are projected during a live television show. Multimedia designer – if you’re a mac of all trades, you can do all kinds of stuff in multimedia, from television to set design to production design. Film title designer – who do you think comes up with those title and credit sequences in films? That’s a graphic designer specialised in film titles. Designer for a public relations firm – these companies always need to communicate information quickly and effectively about their clients, and a graphic designer who knows how to do this can definitely come in handy. Instructor – do you love showing other people how to blossom and become a graphic designers themselves? Then why not try your hand at becoming an instructor or professor of graphic design? Photography – while not strictly graphic design, if you already have an understanding of what sorts of images look good on certain materials, you have a good groundwork for making a good photographer. Broadcast designer – this person is in charge of graphics for television programs, and you’ll be required to be up-to-date on the latest software to create these graphics. Visual image developer – similar to an illustrator, these people use techniques like image edition, photography and 3D modeling to show a concept.

Industry Folder

Emojis designer – while it is still early to tell if this is going to become a viable career path in the future or not, it is certain that there are people now-a-days who spend their entire work day designing emojis (and are making good money of it, too).


The Editorial Design Editorial design is one interesting field that is combining the capabilities for clever compositions, editorial layout, and creative typography. People worldwide are staying up late and creating compositions that a lot of people get a hold of in the shape of magazine layout designs, newspapers, and books. The editorial designer is playing a very important role in the path that the information is shared, presented and understood, and also in performing the last function, this discipline can really bring some transcendental change to the society. Newsprint and Magazine Newspapers and magazines often employ in-house designers who handle page design and layout for the publication either daily, weekly or monthly. Because newspapers and magazines want to have a recognizable and consistent look, they tend to impose strict rules on font, imagery, size and columns. This consistency leads to a more straightforward but sometimes less creative position for designers. At most publications, designers help decide how images and text will go together on a page or screen. The typically collaborate with editors on how articles should be arranged on the page. In daily and weekly publications a designer must be flexible to last minute changes in their design to accommodate late breaking news stories and article edits.

Book Design Book design can be done in-house for a publishing company or on a freelance basis. Many book editorial design jobs allow you a great deal of creative freedom. You will typically consult with the client on the entire layout, including the cover, pages, font ant type. As a book designer you should not only have advanced design skills but also be familiar with the cost of materials and printing. Book design will have you working closely with the producer and author to be sure it has the desired feel. You may also be responsible for ensuring the final printing meets specifications.


Education Bachelor’s degree/ Master’s degree in graphic design or a related field.

Career Paths Working in-house for a magazine or newspaper regular hours within a larger department with an existing hierarchy. Freelance designing books and typography for individual clients flexible working hours, but require to land enough clients to earn steady pay.

Salary Graphic designers $47,640/ a median annual in 2016 A 25th percentile salary of $35,560 meaning 75 percent earned more than this amount.

Industry Folder

In 2016, 266,300 people were graphic designers in the U.S.


USA

Bookshop

Magazines

Random House

Barnes & Noble

TIME Inc.

Art + Auction

Usa Today

Hachette Book Group

Borders

Publishers

Newspaper

Vogue

Art Forum

The New York Times

Simon & Schuster

National Geographic

John Wiley & Sons

Playboy

Martha Stewart Living Omnimedia

The Wall Street Journal

HarperCollins

Newsweek

GIE Media

Los Angeles Times

San Diego Magazine

New York Post

Cahaba Media Group

Chicago Tribune

McMurry

The Washington Post

Jameson Publishing

Newsday

Business Week

Renaissance Publishing

Daily News

LIFE

Onboard Media

The New York Times Magazine

Hanley Wood LLC

Wired Rolling Stone The New Yorker People

Marie Claire Harper’s BAZAA Hearst Magazines Condé Nast Publications Meredith American Media Inc. Wenner Media The Reader’s Digest Association Bauer Publishing Bonnier Rodale National Geographic Society

The BIC Alliance Inc. Active Interest Media Inc.

Am New York


UK

Bookshop

Magazines

Waterstone

The Economist

HUNGER

The guardian

Pan Macmillan

i-D

KINFOLK

the sun

Bloomsbury Publishing

Wallpaper

EDGE

daily mail

Penguin Book

Time Out

The Art Newspaper

metro

Oxford University Press

ELEPHANT

Art Review

evening standard

Pearson

LITTLE WHITE LIES

An Endless Supply

daily mirror

Coverjunkie

MARIE CLAIRE

Weapons Of Reason

daily telegraph

Eight Magazine

ELLE

Idea Books

daily star

The Recorder

BROADCAST

Issue Press

daily express

Zineswap

AA FILES

Tenderbooks

the times

Stack

CABINET

Textfield,Inc.

i

Work Horse Press

EMBROIDERY

The Vinyl Factory

financial times

MARK

Studio Operative

daily record

ADBUSTERS

Ligature.ch

city a.m.

Macmillan Publishers

EYE ON DISPLAY CEREAL AESTHETICA AFTER ALL FRAME Frieze EUROPEAN PHOTOGRAPHY NYLON HARVARD DESIGN PAPER ICON

Newspaper

the independent

Industry Folder

Publishers


USA

Random House

Hachette Book Group

Simon & Schuster John Wiley & Sons

Scholastic

HarperCollins


UK

Macmillan Publishers

Oxford University Press

Pearson

Pan Macmillan

Penguin Book

Industry Folder

Bloomsbury Publishing


France

Germany

Hachette

Bertelsmann

Canada

Spain

Thomson Reuters Grupo Planeta

Sweden

Germany

Bonnier Holtzbrinck


台灣 出版商

書店

雜誌

美術館

有城邦出版控股集團

誠品書店

藝術家

台北市立美術館

時報文化出版公司

金石堂

The Big Issue Taiwan (大智文創)

台北當代藝術館

遠流出版公司

蔦屋書店

松山文創園區 時報周刊

聯經出版事業公司

若水堂

皇冠文化集團

三餘書店

華山文創園區 TIME 時代解讀 寶藏巖藝術村 天下雜誌

天下文化出版公司

政大書城

五南出版公司

晃晃二手書店

圓神出版社

晴耕雨讀小書院

大塊文化出版公司

新手書店

三采文化公司

伊聖詩私房書櫃

遠見雜誌 商業周刊 台灣壹週刊 獨家報導周刊 今周刊 CHEERS快樂工作人

Industry Folder

台灣光華雜誌網站


中國 出版商

書店

雜誌

中国社会科学出版社

新華書店

读者

中国对外出版翻译公司

青年文摘

中国金融出版社

知音

中国大百科出版社

时尚芭莎

中国轻工业出版社

男人装

中国人民大学出版社

瑞丽

人民文学出版社

中国国家地理

人民教育出版社

看电影

清华大学出版社

EASY

北京大学出版社 外语教学与研究出版社 北京师范大学出版社 商务印书馆 三联书店 作家出版社 译林出版社 世界知识出版社 中信出版社 上海辞书出版社 中华书局 国际中国文化出版社 香港联合出版集团


日本 出版商

書店

雜誌

集英社

紀伊國屋書店

Seventeen

講談社

旭屋書店

Popteen

學研社

日經Book Direct

nicola

角川集團

丸善網路書店

mini

文藝社

三省堂書店

Domani

新潮社

八重洲書店

STORY

小学馆

新星堂

eclat

文艺春秋

S Cawaii!

寶島社

GLITTER Steady.

Oggi MORE CLASSY. Violet Japan OVERTURE melt MAQUIA CYAN nice things

InRed LEE VERY Marisol

GINZA FUDGE BAILA Sweet 美人百花 andGIRL HERS mer mina non-no SPRiNG ViVi

Industry Folder

Precious


Useful resource Career Path reference https://www.designjobsboard.com https://www.publishersweekly.com/pw/by-topic/international/international-book-news/article/74505-the-world-s-50-largest-publishers-2017.html http://www.spyglassintel.com/visualization-of-circulation-revenue-for-the-top-12-us-consumer-magazine-publishers/ https://www.magazine-data.com/women-menu/fashion.html http://www.pubexec.com/article/here-s-publishing-executive-s-lookmakes-these-companies-such-great-places-work-400916/all/ http://www.artmap.xyz/tw/ http://www.type-foundries-archive.com


Little studios, publishers and galleries Creative Mornings Free Monthly Lecture Series For Creative Communities Creativemorning.com Duplicate Editions Artist Editions Label Prtscrpress.co.uk Marius Jopen Graphic Design & Art Director Mariusjopen.com Museum Fur Druckkunst Museum Of The Printing Arts Leipzig Druckkunst-Museum.de No Way Art Label/Independent Art Writer And Editor No-Way.org.uk

Topo Copy Open-Lab Research Centre/Print Space/ Library Topocopy.org Yevu Fashion/Graphic Design Yevuclothing.com

Industry Folder

The Poundshop Platform For Independent Art And Design Products Thepoundshop.org



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