at Keller Williams Integrity
Comparative Market Analysis
1013 Foursome Drive, Castle Rock, Colorado 80104
Craig Boyer JULY 20, 2022
Kyle Gephart
Comparative Market Analysis
1013 Foursome Drive, Castle Rock, Colorado 80104
Online Valuation Analysis How accurate are Zestimates?
5.2%
$53,200
Zestimates varied up to 5.2% or $53,200 compared to actual MLS prices.
P
2 Pending
ADDRESS
PRICE
ZESTIMATE
DIFFERENCE
995 Foursome Drive
$839,900
$839,903
0.0%
1365 Peninsula Circle
$850,000
$850,006
0.0%
SOLD DATE
SOLD PRICE
ZESTIMATE
DIFFERENCE
2/22/22
$1,020,000
$1,073,200
5.2%
S
1 Sold
ADDRESS
1287 Double Eagle Court
Source: Zillow
Kyle Gephart Cell: 720-520-4448
3
1013 Foursome Dr, Castle Rock, CO 80104-3718, Douglas County APN: R0405989
CLIP: 3151917615
MLS Beds 4
MLS Full Baths 3
Half Baths N/A
MLS Sale Price $746,500
MLS Sq Ft 3,217
Lot Sq Ft 7,492
Yr Built 2000
Type SFR
MLS Sale Date 10/22/2021
OWNER INFORMATION
Owner Name
Boyer Craig A
Mailing ZIP 4
3718
Mailing Address
1013 Foursome Dr
Mailing Carrier Route
C009
Mailing City & State
Castle Rock, CO
Owner Occupied
Yes
Mailing Zip
80104
LOCATION INFORMATION
Property Zip
80104
Census Tract
145.05
Property Zip4
3718
Neighborhood Code
405-405
Property Carrier Route
C009
Township
08
School District
Douglas County Re 1
Range
67
Elementary School
South Ridge
Section
14
Middle School
Mesa
Quarter
NE
High School
Douglas County
Block
1
Subdivision
Plum Creek Fairway 10
Lot
10
PIN
R0405989
% Improved
78%
Alternate PIN
250514108011
Tax District
0217
Schedule Number
0405989
Legal Description
LOT 10 BLOCK 1 PLUM CREEK FA IRWAY 10 FILING 1 0.172 AM/L
TAX INFORMATION
ASSESSMENT & TAX
Assessment Year
2022 - Preliminary
2021
2020
2019
Market Value - Land
$131,920
$131,920
$111,357
$111,357
Market Value - Improved
$473,556
$473,556
$454,264
$454,264
Market Value - Total
$605,476
$605,476
$565,621
$565,621
Assessed Value - Land
$9,170
$9,430
$7,960
$7,960
Assessed Value - Improved
$32,910
$33,860
$32,480
$32,480
Assessed Value - Total
$42,080
$43,290
$40,440
$40,440
YOY Assessed Change (%)
-2.8%
7.05%
0%
YOY Assessed Change ($)
-$1,210
$2,850
$0
Tax Year
Total Tax
2019
$2,769
Change ($)
Change (%)
2020 2021
$2,755
-$14
-0.5%
$2,927
$172
6.25%
CHARACTERISTICS
Lot Acres
0.172
Bedrooms
4
Lot Sq Ft
7,492
Baths - Total
4
Land Use - County
Res Single Family Improvements
MLS Total Baths
4
Land Use - CoreLogic
SFR
Baths - Full
Tax: 4 MLS: 3
Building Type
Single Family
Stories
2
Year Built
2000
Fireplace
Y
Bldg Sq Ft - Above Ground
3,217
Fireplaces
1
Bldg Sq Ft - Basement
1,252
Garage Type
Built-In
Bldg Sq Ft - Unfinished Basement
1,252
Garage Capacity
MLS: 3
Bldg Sq Ft - Total
4,469
Garage Sq Ft
654
Bldg Sq Ft - Finished
3,217
Roof Material
Composition Shingle
Basement Type
Unfinished
Exterior
Frame/Masonry
# Buildings
1
Quality
Good
SELL SCORE
Property Details
Courtesy of Kyle Gephart, REcolorado
The data within this report is compiled by CoreLogic from public and private sources. The data is deemed reliable, but is not guaranteed. The accuracy of the data contained herein can be independently verified by the recipient of this report with the applicable county or municipality.
Generated on: 07/20/22 Page 1/3
Rating
Low
Sell Score
454
Value As Of
2022-07-17 04:41:41
LISTING INFORMATION
MLS Listing Id
1835153
MLS Close Price
$746,500
MLS Days On Market
3
MLS Listing Contract Date
09/09/2021
MLS Source
REcolorado
MLS Close Date
10/22/2021
MLS Status
Closed
MLS List Office Name
BLUE PICKET REALTY
MLS Status Change Date
10/25/2021
MLS List Agent Full Name
054955-Molly Krenz
MLS Current Price
$725,000
MLS Buyer Agent Full Name
033191-Crystal Lockhart
MLS Original List Price
$725,000
MLS Buyer Office Name
RE/MAX PROFESSIONALS
MLS Listing #
2830058
6929580
3348558
1249015
851258
MLS Source History
REcolorado
REcolorado
REcolorado
REcolorado
REcolorado
MLS Status
Expired
Closed
Closed
Expired
Withdrawn
MLS Listing Price
$565,000
$475,000
$410,000
$405,000
$439,900
MLS Orig Listing Price
$565,000
$475,000
$410,000
$421,000
$450,000
$470,000
$405,000
04/30/2015
12/13/2013
07/31/2015
03/31/2014
MLS Listing Close Price MLS Listing Date
05/17/2019
MLS Close Date MLS Listing Expiration D ate
10/13/2019
$0 07/12/2013
02/12/2010
12/06/2013
LAST MARKET SALE & SALES HISTORY
Sale Date
10/22/2021
Deed Type
Special Warranty Deed
Sale Price
$746,500
Owner Name
Boyer Craig A
Price per SqFt - Finished
$232.05
Seller
Landes Larry E & Jeanne M
Document Number
120737
Sale Date
10/22/2021
07/31/2015
Sale Price
$746,500
$470,000
Nominal
03/31/2014
04/01/2014
08/05/2005
$405,000
$421,000
Miller Thomas
Martin Ronald D & Cary nM
Y
Buyer
Boyer Craig A
Buyer
Landes Larry E & Jean ne M
Miller Thomas & Crysta l
Landes Jeanne M
Miller Crystal
Seller
Landes Larry E & Jean ne M
Miller Thomas & Crysta l
Miller Thomas
Martin Ronald D & Cary nM
Martin Caryn M Ruger Mark J & HermaLou
Document Number
120737
54787
16286
16284
91062
Document Type
Special Warranty Deed
Warranty Deed
Quit Claim Deed
Warranty Deed
Warranty Deed
Title Company
Land Title Guarantee
Land Title Guarantee
Prestige Title & Escrow
Prestige Title & Escrow
Title America
Multi/Split Sale Type
Sale Date
07/28/2000
03/12/1999
Sale Price
$363,850
$354,000
Buyer
Ruger Mark J & Herma-Lou
Dr Horton Inc
Buyer
Ruger Herma-Lou
Seller
D R Horton Inc
Wgb Fairway Ten Ptrs
Document Number
1877-896
1684-1
Document Type
Special Warranty Deed
Warranty Deed
Title Company
North American Title
North American Title
Nominal
Multi/Split Sale Type
Multi
MORTGAGE HISTORY
Mortgage Date
10/25/2021
04/13/2020
08/03/2015
04/13/2015
04/03/2014
Mortgage Amount
$746,500
$50,000
$423,000
$397,536
$397,664
Mortgage Lender
United Wholesale Mtg
Jpmorgan Chase Bk N a
Jp Morgan Chase Bk N a
Freedom Mtg Corp
Freedom Mtg Corp
Borrower
Boyer Craig A
Landes Jeanne M
Landes Larry E
Miller Thomas
Miller Thomas
Landes Larry E
Landes Jeanne M
Miller Crystal
Borrower Mortgage Type
Va
Conventional
Conventional
Fha
Fha
Mortgage Purpose
Resale
Refi
Resale
Refi
Resale
Mortgage Term
30
30
30
30
30
Mortgage Term
Years
Years
Years
Years
Years
Property Details
Courtesy of Kyle Gephart, REcolorado
The data within this report is compiled by CoreLogic from public and private sources. The data is deemed reliable, but is not guaranteed. The accuracy of the data contained herein can be independently verified by the recipient of this report with the applicable county or municipality.
Generated on: 07/20/22 Page 2/3
Title Company
Other
Mortgage Date
12/07/2010
10/14/2010
04/03/2006
Mortgage Amount
$191,000
$191,000
$35,000
Mortgage Lender
Wr Starkey Mtg Llp
Wr Starkey Mtg Llp
Countrywide Bk
Borrower
Martin Ronald D
Martin Ronald D
Martin Ronald D
Borrower
Martin Caryn M
Martin Caryn M
Martin Caryn M
Mortgage Type
Conventional
Conventional
Conventional
Mortgage Purpose
Refi
Refi
Refi
Mortgage Term
30
30
Mortgage Term
Years
Years
Title Company
Other
Other
Land Title Corp
PROPERTY MAP
*Lot Dimensions are Estimated
Property Details
Courtesy of Kyle Gephart, REcolorado
The data within this report is compiled by CoreLogic from public and private sources. The data is deemed reliable, but is not guaranteed. The accuracy of the data contained herein can be independently verified by the recipient of this report with the applicable county or municipality.
Generated on: 07/20/22 Page 3/3
Comparative Market Analysis
1013 Foursome Drive, Castle Rock, Colorado 80104
Map of Comparable Listings
STATUS:
MLS #
STATUS
ADDRESS
P = PENDING
S = CLOSED
BEDS
BATHS
SQFT
PRICE
1013 Foursome Dr
4
3.00
3,217
-
1
Subject
2
9078603
P
995 Foursome Drive
4
5.00
4,620
$839,900
3
5476697
P
1365 Peninsula Circle
4
4.00
2,911
$850,000
4
4158948
S
1287 Double Eagle Court
4
4.00
3,908
$1,020,000
Kyle Gephart Cell: 720-520-4448
5
Comparative Market Analysis
1013 Foursome Drive, Castle Rock, Colorado 80104
995 Foursome Drive
Castle Rock, CO 80104
$839,900 PENDING
4 Beds 5.00 Baths Year Built 2002
7/2/22
MLS #9078603 4,620 Sq. Ft. ($182 / sqft) Days on market: 93
Details Prop Type: Single Family Residence
3/4 Baths: 1.0
Off-market date: 7/2/22
Half baths: 1.0
County: Douglas
Lot Size (sqft): 9,757
Updated: Jul 3, 2022 4:03 PM
Subdivision: Plum Creek Fairway
Garages: 3
List Price: $839,900
Middle: Mesa
List date: 3/31/22
Orig list price: $979,900
Elementary: South Ridge
Pending date: 7/2/22
Taxes: $2,972
Appliances: Cooktop, Dishwasher, Gas Water Heater, Microwave, Oven, Range Hood, Refrigerator
Association Name: Plum Creek North Master Homeowners Association, In
Association Yn: true
Association Fee 2: 60
Association Name 2: Peninsula at Plum Creek HOA M&M Property Managemen
Style: Traditional Full baths: 3.0
School District: Douglas RE-1 High: Douglas County
Features
Association Fee 2 Frequency: Monthly Association Fee Frequency: None
Association Phone: 866-611-5864 Association Phone 2: 866-611-5864
Basement: Finished, Full, Sump Pump Building Area Source: Public Records Construction Materials: Cement Siding, Stone Cooling: Attic Fan, Central Air Exterior Features: Private Yard
Fireplace Features: Family Room, Gas, Gas Log Fireplaces Total: 1 Flooring: Carpet, Tile, Wood Foundation Details: Concrete Perimeter Heating: Forced Air, Natural Gas
Fencing: Full
Kyle Gephart Cell: 720-520-4448
6
Comparative Market Analysis
Interior Features: Breakfast Nook, Built-in Features, Ceiling Fan(s), Eat-in Kitchen, Entrance Foyer, Five Piece Bath, Kitchen Island, Pantry, Primary Suite, Quartz Counters, Vaulted Ceiling(s), Walk-In Closet(s), Wet Bar
1013 Foursome Drive, Castle Rock, Colorado 80104
Lot Features: Corner Lot, Landscaped, On Golf Course
Roof: Composition
Utilities: Cable Available
Security Features: Smoke Detector(s)
View: City, Golf Course, Mountain(s)
Main Level Bathrooms: 1
Senior Community Yn: false
Virtual Tour: View
Sewer: Public Sewer
Window Features: Double Pane Windows
Parking Features: Finished, Floor Coating, Lighted Parking Total: 3
Levels: Two
Patio And Porch: Front Porch, Patio
Listing Terms: Cash, Conventional, VA Loan
Property Condition: Updated/Remodeled
Living Area Total: 4620
Road Surface Type: Paved
Structure Type: House
Water Source: Public
Tax Legal Description: LOT 11 BLOCK 1 PLUM CREEK FAIRWAY 10 FILING 1 TOTAL ACREAGE 0.224 AM/L Tax Year: 2021
Remarks This home will not disappoint! Gorgeous, two-story single-family home in Castle Rock backing to the Plum Creek Golf Course! Stunning features including hardwood floors, high ceilings, open floor layout, and cozy fireplace. The main floor features a formal dining room, two living rooms, a huge kitchen, a private office, and a half bathroom. Upstairs you will find 3 large bedrooms, including a large Primary bedroom overlooking the golf course and completely remodeled 5-piece ensuite bathroom. The finished basement is equipped with a bar, large living area/rec room, bedroom, full bathroom, and home theater! Wonderful location with tons of amenities. You do not want to miss this one!
Kyle Gephart Cell: 720-520-4448
7
Comparative Market Analysis
995 Foursome Drive $839,900 PENDING
7/2/22
1013 Foursome Drive, Castle Rock, Colorado 80104 Castle Rock, CO 80104
4 Beds 5.00 Baths Year Built 2002
MLS #9078603 4,620 Sq. Ft. ($182 / sqft) Days on market: 93
Kyle Gephart Cell: 720-520-4448
8
Comparative Market Analysis
1013 Foursome Drive, Castle Rock, Colorado 80104
1365 Peninsula Circle
Castle Rock, CO 80104
$850,000 PENDING
4 Beds 4.00 Baths Year Built 2001
6/27/22
MLS #5476697 2,911 Sq. Ft. ($292 / sqft) Days on market: 10
Details Prop Type: Single Family Residence
Half baths: 1.0
Off-market date: 6/27/22
Taxes: $2,482
Lot Size (sqft): 9,385
County: Douglas
Garages: 4
Updated: Jun 27, 2022 8:38 AM
School District: Douglas RE-1
Subdivision: Plum Creek
List date: 6/17/22
List Price: $850,000
High: Douglas County
Style: Traditional
Pending date: 6/27/22
Orig list price: $850,000
Middle: Mesa
Assoc Fee: $60
Elementary: South Ridge
Association Name: Peninsula At Plum Creek
Building Area Source: Public Records
Fireplaces Total: 1
Association Name 2: Plum Creek Master
Common Walls: No Common Walls
Association Phone: 866-611-5864
Construction Materials: Concrete, Frame, Rock
Association Phone 2: 303-693-2118
Cooling: Central Air
Association Yn: true
Electric: 110V
Basement: Full, Unfinished
Exterior Features: Fire Pit, Rain Gutters
Below Grade Unfinished Area: 1894.0
Fireplace Features: Family Room
Full baths: 3.0
Features Appliances: Cooktop, Dishwasher, Disposal, Double Oven, Gas Water Heater, Humidifier, Microwave, Range Hood, Refrigerator, Self Cleaning Oven Association Fee 2 Frequency: Monthly Association Fee Frequency: Monthly Association Fee Includes: Recycling, Trash
Direction Faces: East
Flooring: Carpet, Tile, Wood Furnished: Unfurnished Heating: Forced Air Interior Features: Ceiling Fan(s), Entrance Foyer, Five Piece Bath, Granite Counters, Jack & Jill Bath, Kitchen Island, Open Floorplan, Pantry, Smart Thermostat, Utility Sink, Walk-In Closet(s)
Kyle Gephart Cell: 720-520-4448
9
Comparative Market Analysis
Levels: Two
1013 Foursome Drive, Castle Rock, Colorado 80104
Listing Terms: Cash, Conventional, FHA, VA Loan
Parking Features: Concrete, Dry Walled, Finished, Floor Coating, Insulated, Tandem
Living Area Total: 2911
Parking Total: 4
Lot Features: Landscaped, On Golf Course, Sprinklers In Front, Sprinklers In Rear
Patio And Porch: Patio
Main Level Bathrooms: 2 Main Level Bedrooms: 1
Pets Allowed: Cats OK, Dogs OK Road Frontage Type: Public Road Road Responsibility: Public Maintained Road
Road Surface Type: Paved
Tax Year: 2021
Security Features: Smoke Detector(s)
Utilities: Cable Available, Electricity Connected, Internet Access (Wired), Natural Gas Connected
Senior Community Yn: false
View: Golf Course, Mountain(s)
Sewer: Public Sewer
Virtual Tour: View
Structure Type: House
Water Source: Public
Tax Legal Description: LOT 24 BLOCK 1 PLUM CREEK FAIRWAY 10 FILING 1 0.215 AM/L
Window Features: Window Coverings
Roof: Composition
Zoning: Residential
Remarks If searching for a home that has been loved and impeccably maintained come for a look and stay for a lifetime. First impressions are everything and the curb appeal this home offers is stunning. Situated on the 16th fairway of The Plum Creek Golf Course the lush and mature landscaping pulls you in. As you enter you will notice the grand Foyer and you will want to move to the living area to get a glimpse of the amazing views. The main floor features a Study with French Doors and is perfect for a home office. Enjoy spending time with family and friends as you entertain in the Dining Room that features crown molding. The Family Room presents an open floor-plan and an abundance of natural light with floor to ceiling windows and a gas fireplace with a custom mantel. The Kitchen is a chefs delight with a full complement of appliances and an island perfect for entertaining or food preparation. The main floor Owners Suite has a wall of windows offering an abundance of natural light and views of the golf course and a 5 piece Bath. The Laundry Room is perfectly situated on the main level and features a utility sink, cabinetry and a large window to enjoy the sunshine while doing laundry. The upper level offers a Loft with built-in shelves and is the perfect spot to relax or read your favorite book. The upper level offers 3 additional Bedrooms and 2 Baths. The backyard is perfect for entertaining and relaxing offering a patio with a retractable awning, lush landscaping and a natural gas fire pit. Dont miss all the architectural features this home offers. The unfinished basement is yours to design for your personal lifestyle. Don't miss the 4 car garage with finished drywall, coated floor and water spigot. Walk to historic downtown Castle Rock where you will find amenities such as restaurants, entertainment and shopping. Concerts at Festival Park and a farmers market on Sundays, food trucks, and Saturday and Sunday farmers markets. Call to schedule a private tour.
Kyle Gephart Cell: 720-520-4448
10
Comparative Market Analysis
1365 Peninsula Circle $850,000 PENDING
6/27/22
1013 Foursome Drive, Castle Rock, Colorado 80104 Castle Rock, CO 80104
4 Beds 4.00 Baths Year Built 2001
MLS #5476697 2,911 Sq. Ft. ($292 / sqft) Days on market: 10
Kyle Gephart Cell: 720-520-4448
11
Comparative Market Analysis
1013 Foursome Drive, Castle Rock, Colorado 80104
1287 Double Eagle Court $1,020,000 CLOSED
Castle Rock, CO 80104
MLS #4158948
4 Beds 4.00 Baths
3,908 Sq. Ft. ($261 / sqft)
Year Built 2001
2/22/22
Days on market: 6
Details Prop Type: Single Family Residence
Garages: 3
List Price: $795,000
High: Douglas County
List date: 1/25/22
Orig list price: $795,000
Middle: Mesa
County: Douglas
Sold date: 2/22/22
Assoc Fee: $52
Elementary: South Ridge
Subdivision: Plum Creek Fairway 10
Off-market date: 1/31/22
Taxes: $2,592
Updated: Feb 23, 2022 7:42 AM
School District: Douglas RE-1
Appliances: Dishwasher, Disposal, Microwave, Oven, Range, Refrigerator
Association Yn: true
Exterior Features: Balcony
Lot Features: Cul-De-Sac, On Golf Course
Fireplaces Total: 1
Main Level Bathrooms: 1
Association Fee Frequency: Monthly
Below Grade Unfinished Area: 693.0
Flooring: Carpet, Wood
Main Level Bedrooms: 2
Association Fee Includes: Recycling, Snow Removal, Trash
Building Area Source: Public Records
Heating: Forced Air, Natural Gas
Parking Features: Concrete
Levels: One
Parking Total: 3
Construction Materials: Brick, Frame
Listing Terms: Cash, Conventional, FHA, VA Loan
Patio And Porch: Covered, Front Porch
Cooling: Central Air
Living Area Total: 3908
Full baths: 4.0 Lot Size (sqft): 9,714
Features
Association Name: Peninsula at Plum Creek Association Phone: 303-928-7670
Basement: Finished, Full, Walk-Out Access
Concessions: No
Property Condition: Updated/Remodeled
Kyle Gephart Cell: 720-520-4448
12
Comparative Market Analysis
Road Surface Type: Paved Roof: Composition
1013 Foursome Drive, Castle Rock, Colorado 80104
Security Features: Carbon Monoxide Detector(s), Smoke Detector(s) Senior Community Yn: false
Sewer: Public Sewer
Tax Year: 2020
Structure Type: House
Virtual Tour: View
Tax Legal Description: LOT 19 BLOCK 1 PLUM CREEK FAIRWAY 10 FILING 1 0.223 AM/L
Water Source: Public
Remarks ***LAUNCH DAY SATURDAY 1-29-22*** This beautiful 4 bed/4 bath home in The Peninsula in Plum Creek sits just off the green of the 16th fairway of the Plum Creek Golf Course. The main floor has lots of natural light as well as wood floors throughout. The main floor kitchen has granite countertops and stainless steel appliances. The master bedroom has a large tub and an amazing walk-in closet. The lower level has a mother-in-law area that has its own recently updated kitchen. This home is move-in ready as it is newly painted and has new windows. This home sits on a premium lot in a cul-de-sac with spectacular views of the Rock, Devils head, a lake and Longs Peak. Make this your new home!
Kyle Gephart Cell: 720-520-4448
13
Comparative Market Analysis
1013 Foursome Drive, Castle Rock, Colorado 80104
1287 Double Eagle Court $1,020,000 CLOSED
2/22/22
Castle Rock, CO 80104
MLS #4158948
4 Beds 4.00 Baths
3,908 Sq. Ft. ($261 / sqft)
Year Built 2001
Days on market: 6
Kyle Gephart Cell: 720-520-4448
14
Comparative Market Analysis
1013 Foursome Drive, Castle Rock, Colorado 80104
Comparable Property Statistics P
2 Pending Listings LOWEST
$839,900
S
AVERAGE
$844,950
HIGH
$850,000
AVG PRICE / SQFT
AVG DOM
$237
51
AVG PRICE / SQFT
AVG DOM
$261
6
1 Sold Listings LOWEST
$1,020,000
AVERAGE
$1,020,000
HIGH
$1,020,000
Kyle Gephart Cell: 720-520-4448
15
Comparative Market Analysis
1013 Foursome Drive, Castle Rock, Colorado 80104
Sold Property Analysis Averages
128.3%
Homes sold for an average of 128.3% of their list price.
6
Days on market
It took an average of 6 days for a home to sell.
Analysis ADDRESS
1287 Double Eagle Court
Averages
ORIG LIST PRICE
SOLD PRICE
% OF ORIG LIST PRICE
DOM
$ PER SQFT
$795,000
$1,020,000
128.30%
6
$261
$795,000
$1,020,000
128.30%
6
$261
Kyle Gephart Cell: 720-520-4448
16
Comparative Market Analysis
1013 Foursome Drive, Castle Rock, Colorado 80104
Summary of Comparable Properties P
PENDING LISTINGS
ADDRESS
SOLD DATE
BEDS
BATHS
SQFT
PRICE
$/SQ.FT
995 Foursome Drive
-
4
5.00
4,620
$839,900
$182
1365 Peninsula Circle
-
4
4.00
2,911
$850,000
$292
3,765
$844,950
$237
Averages
S
SOLD LISTINGS
ADDRESS
1287 Double Eagle Court
Averages
SOLD DATE
BEDS
BATHS
SQFT
PRICE
$/SQ.FT
2/22/22
4
4.00
3,908
$1,020,000
$261
3,908
$1,020,000
$261
Kyle Gephart Cell: 720-520-4448
17
at Keller Williams Integrity
INTELLIGENT PRICING & TIMING Pricing a home for sale is as much art as science, but there are a few truisms that never change. ☐ ☐ ☐
Fair market value attracts buyers, overpricing never does. The first two weeks of marketing are crucial. The market never lies, but it can change its mind.
ASKING PRICE
PERCENTAGE OF BUYERS
+15%
10%
+10%
30%
Market Value
60%
-10%
75%
-15%
90%
Fair market value is what a willing buyer and a willing seller agree by contract is a fair price for the home. Values can be impacted by a wide range of reasons but the two largest are location and condition. Generally, fair market value can be determined by comparables - other similar homes that have sold or are currently for sale in the same area. Sellers often view their homes as special which tempts them to put a higher price on the home, believing they can always come down later, but that’s a serious mistake. Overpricing prevents the very buyers who are eligible to buy the home from ever seeing it. Most buyers shop by price range, and look for the best value in that range.
ACTIVITY
at Keller Williams Integrity
1
2
3
4
5
6
TIME ON MARKET (IN WEEKS)
Your best chance of selling your home is in the first two weeks of marketing. Your home is fresh and exciting to buyers and to their agents. With a sign in the yard, a description in the local Multiple Listing Service, distribution across the internet, open houses, broker’s caravan, ads, and email blasts to your listing agent’s buyers, your home will get the greatest flurry of attention and interest in the first two weeks. If you don’t get many showings or offers, you’ve probably overpriced your home, and it’s not comparing well to the competition. Since you can’t change the location, you’ll have to improve the home’s condition or lower the price. Consult with your agent and ask for feedback. Perhaps you can do a little more to spruce up your home’s curb appeal, or perhaps stage the interior to better advantage. The market can always change its mind and give your home another chance, but by then you’ve lost precious time and perhaps allowed a stigma to cloud your home’s value. Intelligent pricing isn’t about getting the most for your home – it’s about getting your home sold quickly at fair market value.
Comparative Market Analysis
1013 Foursome Drive, Castle Rock, Colorado 80104
Marketing Action Plan Below are a few of the services we can provide as part of the marketing of your home. Before we can get started, the first important step is to: Sign and complete the Listing Agreement
First Week Enter listing into the MLS system. Put up "For Sale" yard sign. Install lock box. (optional) Schedule time to shoot property photos. Review showing procedure. Prepare property flyer. Syndicate listing to real estate websites.
Second Week Invite brokers and agents to tour home. Begin agent to agent marketing efforts. Review and update status.
Third Week Hold Open House.
Ongoing activities Show property to potential buyers. Follow-up on Internet leads. Monitor market conditions. Monitor comparable properties for sale. Monitor foreclosures and short sales in market.
Kyle Gephart Cell: 720-520-4448
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720.208.7200 TheBarticGroup.com A Veteran Owned Business