IN THIS ISSUE: AUTUMN RETAILING • HOW WE SELL • THE 7 DEADLY RETAIL SINS
pharmacy ISSUE 3 | VOLUME 3 | AUTUMN 2014 €5.20
T H E I N D E P E N D E N T B U S I N E S S M AG A Z I N E F O R I R I S H P H A R M AC Y R E TA I L E R S
IRISH
RETAILER
COFRI COSMETICS TEL: (01) 833 1636 - WWW.COFRI.IE
IPR WELCOME
pharmacy Editor's Letter IRISH
RETAILER
THE TEAM Editor Lucy Earley news@irishpharmacyretailer.com Advertising Manager Linda Finnie advertising@irishpharmacyretailer.com Production Manager Ruth Gunning ruth@minxdesign.ie The Contributors: John Hogan Peninsula Business Services Liz McKeon Caroline Brosnihan ARTDECO Administration & Accounts Linda Horan accounts@exigome.com Design Minx Design ruth@minxdesign.ie rob@minxdesign.ie Managing Director Chris Dunican chris@exigome.com Print Swift Print Solutions Wicklow, Ireland Published by Exigo Media & Events Ltd. Unit 7, Greenhills Business Park, Greenhills Road Dublin 24. Tel: 01 4626429
Dear Readers,
Welcome to the Autumn issue of Irish Pharmacy Retailer. We were relatively blessed with a nice summer this year and I hope this has been reflected in an increase of your OTC and front of shop sales of seasonal products. Now we're moving on to autumn, and it's one of the most important seasons in your schedule. But don't worry we've got a veritable catalogue of new product tips in the form of our product pages, the Perfect Pitch section and our product focuses. Both the Professional Beauty Ireland trade show preview on page 54 and the Autumn Gift & Home Fair trade event on 24 previews are worth checking out. It's in every pharmacy buyer's interest to go to trade fairs; it's where you find the latest product no one else has and in fact, according to our resident retail guru John Hogan, not attending trade shows is one of the 7 deadly sins of retailing! The very classy ARTDECO brand graces our 'At The Counter' feature and Bill Boucher from LloydsPharmacy tells us how the top pharmacy chain sell. Things are looking up economy wise so let's hope that the Christmas season will bring more favourable rewards than previous years! Have a great autumn! Until next time, Lucy
Lucy IRISH PHARMACY RETAILER DISCLAIMER All articles in this magazine contain general information pertaining to the pharmacy retail industry. No article should be taken as constituting medical or pharmacist advice. Irish Pharmacy Retailer and its management, Exigo Media & Events Limited accept no responsibility for any assertions purported to be or believed to be derived herein. If you have any queries or concerns in relation to any of the ingredients contained in the products featured in this magazine please contact the distributors or suppliers. If you have any medicine based queries please contact Irish Medicines Board at imb@imb.ie
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Irish Pharmacy Retailer
100% Irish
WELCOME IPR
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4 10 12 16 20 24 26 30 32 34 36 44 46 48 50 52 54 56 60 64
Industry News
Uriage Brand Focus
Early Years Products
pre-Conceive for easier conception?
Teen Health & Beauty Products
The Autumn Gift & Home Fair Preview
IBS - How to help
Blank Canvas Product Showcase
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Liz McKeon on Positive Thinking
John Hogan's Seven Deadly (Retail) Sins!
Women's Health & Beauty Products
Men's Health & Grooming Products
At the Counter with ARTDECO
Peninsula Busines Services on Doctor Time
Sam McLernon's Christmas Showcase
LloydsPharmacy How We Sell
Professional Beauty Event Preview
Gift products!
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Perfect Pitch
Wordsearch
Irish Pharmacy Retailer
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IPR NEWS
THE LATEST NEWS AFTER ANALYSIS – THE COSMETIC ASSOCIATION CHRISTMAS TRADE FAIR The annual Cosmetic Association Christmas Trade Fair took place in the RDS Main Hall, Ballsbridge from the 18th to the 20th of May 2014. There was a record number of exhibitors at the trade show this year with many of them ensuring that they provided the trade with a wide range of product at competitive prices. The attendance was also a record, with over 1,200 attendees representing over 1,400 pharmacy doors. Trading on Sunday was brisk with many independent pharmacists and pharmacy staff using their day off to attend the show. Trading on Monday and Tuesday was frantic between 11am and 3pm with attendees travelling from as far as Wexford, Belfast, Cork and Donegal. The association’s exhibitors appeared to be very happy with the sales they achieved at the show, reporting low to middle single figure percentage growth on 2013. The general consensus from
COULD THE EBOLA VIRUS REACH IRELAND? According to the HSE it’s unlikely that the deadly Ebola Virus will hit our shores. However, it is worth keeping in mind that anyone presenting with flu-like symptoms, and who has recently returned from Africa
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attendees was complimentary with high satisfaction reported in relation to the wide range of products and competitive pricing. Keep an eye on www.cosmeticassociation.ie for details on next year’s show. (and now Hong Kong) should possibly be referred to the Mater’s specialist National Isolation Unit (NIU). The virus has no cure and has killed 672 people across West Africa. Health professionals worldwide have been warned to look out for patients exhibiting the early symptoms of the virus, which include fever, headaches, joint and muscle pain and lack of appetite.
SAVE THE DATE! THE AUTUMN GIFT AND HOME FAIR
SAVE THE DATE PROFESSIONAL BEAUTY TRADE EVENT
Don’t forget to save the date for The Autumn Gift and Home Fair, Citywest Exhibition Centre, 17th – 20th August 2014. It’s the perfect arena in which to be inspired for the Christmas gift season! Register now at www.autumngiftfair.com
The Professional Beauty Trade Show event returns to the RDS in Dublin on the 5th and 6th of October 2014. Beauty, spa, pharmacy and wellness professionals will descend on the RDS to discover the latest trends and products to stock. Not one to be missed! Visit www.professionalbeauty.ie to register and quote promotional code IP2 to be in with a chance to win an iPad mini at the show!
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IPR NEWS IRISH BRAND KARORA’S AWARDS AND EXPANSION Irish tanning brand Karora has won U Magazine’s best Spray Tan Award. With the comment: “This year’s winner for Best Salon Spray Tan is Irish mega brand Karora. Their expert salon sprays are the ones you chose for never giving you streaks, a minimal ‘tan’ smell (it actually smells rather nice, we reckon!) and a great fade. And we love the colour result too!” It’s a recommendation that follows Karora Retail products. The brand has also announced a Retail Partnership with ULTA Beauty, USA the largest beauty retailer that provides one-stop shopping for prestige, mass
and salon products and salon services in the US. Go to: www.karoracosmetics.com
EXTRA MEDICINES NOW AVAILABLE WITHOUT PRESCRIPTION
COLOUR DASH – SOME COLOURFUL FUNDRAISING!
The Irish Pharmacy Union (IPU) has welcomed the announcement that up to 34 medicines previously available on prescription only could now be available from a pharmacist without prescription. Kathy Maher, President of the IPU, said that the move would greatly benefit patients by giving them better access to a wide range of medicines under the supervision of a qualified pharmacist. The IPU, which represents 2,100 community pharmacists across the country, has been calling for this move for a number of years. The HPRA list includes medicines for the treatment of migraine, acid-reflux symptoms, hay fever, cold sores, muscle pain and inflammation, fungal skin and nail infections and other inflammatory skin conditions. A survey carried out earlier this year by Behaviour & Attitudes on behalf of the IPU showed that 70% of people strongly agreed that pharmacists should be able to prescribe some medicines for minor ailments.
Just under 3,200 people took to Phoenix Park, Dublin, on Saturday 26th July as part of the Irish Cancer Society’s Colour Dash. Colour Dash is a fun 5k with a difference, at each kilometre participants are pelted with colourful powder paint. ‘Dashers’ started the route wearing a white t-shirt that was quickly transformed into a kaleidoscope of colour. Over a tonne of paint was thrown at the event by a host of volunteers and staff, which is sponsored by Crown Paints. 100% of the money raised from
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Irish Pharmacy Retailer
NEW APPOINTMENT FOR CATEGORY SOLUTIONS Michael Merrins has been appointed Non-Executive Chairman of Category Solutions, one of Ireland’s
the Colour Dash will go towards the Irish Cancer Society’s work to help reduce cancer risks, to support those living with cancer and supporting on-going research into better ways to diagnose and treat cancer. If you would like to be a part of the event check out the Cork and Limerick events: Colour Dash Limerick – August 24th, University of Limerick Colour Dash Cork – September 6th, Ballincollig Park Go to: www.cancer.ie
leading category management businesses. Also a leading expert in the FMCG and drinks industry, his role will be to apply his acknowledged strategic and mentoring skills with his commercial and brand building experience to the growth and development of the company during the coming years. Go to: www.categorysolutions.ie
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IPR NEWS OLDER PEOPLE ARE MISSING OUT ON THE BENEFITS ASSOCIATED WITH EXERCISE New research has found that the majority of older people across the island of Ireland are not meeting recommended levels of exercise. The study, funded by the Centre for Ageing Research and Development in Ireland (CARDI), led by Dr Elaine Murtagh (Mary Immaculate College, University of Limerick) examined the relationship between health and physical activity among older people using official datasets. The resulting report underlines the importance of remaining active as we age. It also highlights the need to develop innovative programmes to encourage those who are most inactive including older women to take up some physical activity. Moderate to high levels of physical activity are associated with health and cognitive benefits with some research suggesting that just 15 minutes of outdoor walking four times a week can reduce mortality by up to 50% (Fortes et al, 2013). Key Findings:
� A weekly level of 150 minutes of moderate to high intensity physical activity is recommended for older adults. � Only 37% of 60-64 year olds in the Republic of
BUDGET 2015 MUST CAPITALISE ON RECOVERY Chambers Ireland has said that Budget 2015 provides an opportunity to ensure that economic growth and job creation is balanced across the economy and the country. Chambers Ireland Chief Executive Ian Talbot said, “While some regions and sectors of the economy have seen a nascent recovery, there are many areas still facing tough economic conditions. The Government must ensure that measures introduced in Budget 2015 support local economic development, encourage job creation and promote balanced growth.” “It is vital that no new taxes are introduced in Budget 2015. Certain taxes, such as marginal tax rates and Capital Gains Tax, should be reduced to incentivise investment, lessen the cost of employment and encourage job creation.” Chambers Ireland has made a number of recommendations to stimulate growth and support 8
Irish Pharmacy Retailer
Ireland and 22% in Northern Ireland get enough physical activity. � Physical activity declines with age: adults aged 75+ years are on average 2.5 times more likely than 60-64 year olds to be insufficiently active. � Women are on average 75% less likely to be sufficiently active than men � For more information to advise your customers, go to: www.cardi.ie
job creation including: � Abolish the 80% windfall tax on rezoned land with any gains falling under Capital Gains Tax rules. This will facilitate much needed residential development in areas where there is pent up demand and stimulate the construction sector. � Reduce marginal tax rates to below 50% to reward employment, support enterprise, and attract high value FDI jobs. � Reduce Capital Gains Tax to 20% for active investments and improve the Employment and Investment Incentive and the Seed Capital Scheme to encourage entrepreneurs across the country to invest and create jobs.
� Reinstate the lower rate of employers’ PRSI for Class A staff to encourage businesses to take on new employees. � Maintain and give certainty on the 9% VAT rate in the hospitality sector which supports the national hospitality and tourism industries.
BODYSCENT INTERNATIONAL CHRISTMAS TRADESHOW 2014 FROM OCTOBER 5 TH - 7 TH 2014 BODYSCENT INTERNATIONAL CHRISTMAS TRADESHOW 2014
THE CLYDE ROOM (HALL 6) RDS BALLSBRIDGE, DUBLIN 4 Show times SUNDAY OCT 5TH 9 AM - 6 PM MONDAY OCT 6TH 9 AM - 6 PM TUESDAY OCT 7TH 9 AM - 5 PM
EXTENSIVE RANGE OF XMAS GIFT SETS NEW PRODUCT RANGES SPECIALTRADESHOW DISCOUNTS SHOW SPECIALS
BODYSCENT INTERNATIONAL LTD Tel: 056 - 7767000
Ballyfoyle | Kilkenny | Ireland Email: info@bodyscent.ie Web: www.bodyscent.ie
IPR URIAGE PRODUCT FOCUS
Dermo Cosmetic Skincare
U
riage is part of the Puig Group, a family run organisation. The Group owns brands like Paco Rabanne, Nina Ricci, Caroline Herrara , Valentino and Payot skincare. The Uriage brand has worldwide sales of over €120m in 2013 and is available in 76 countries. Graham Anthony Limited is the new Irish distributor of the brand. Uriage Thermal Water is filtered for more than 75 years through numerous layers of crystalline rocks and sands and is the most balanced in terms of minerals and trace elements. It is up to 50 times more concentrated than all other similar waters. Thermal water is the core active ingredient in all Uriage products. Uriage Thermal Water � Flows from the Uriage Thermal Spring � Was discovered and lauded during the Roman Empire � 1838 - 1st thesis by Jules VulfrancGerdy � 1909 - 1st studies on isotonicity (Pr. Fleig) � 1920 - The thermalism golden age: Coco Chanel, Mistinguette, Colette, Maurice Chevalier went to Uriage-lesBains thermal station � 1925 Intra-tissue injections (Dr. Larat) � 1977 - Opening of the thermal hospital and of the French Institute of Research on the Thermalism � Since 2000 – more than 7,000 patients per year (dermatology and rheumatology) Uriage invest heavily in its R&D 10
Irish Pharmacy Retailer
department and works closely with dermatologists in its Thermal Spa, which is situated in the heart of the French Alps. While Uriage is an ultra-modern brand created by an innovative team, its origins are from the Thermal Centre opened in 1823 when the benefits of the thermal water were realised. The Thermal centre was renovated in 1992 and now treats over 7,000 patients yearly for Dermatology, Rheumatology and ENT. The Spa also specialises in treating scars after severe burns and scars after breast surgery. Bariederm Our everyday activities, business life or leisure interests all carry risks of skin aggressions of all origins. Laboratories Dermatologiques d’Uriage took this challenge by designing a range of barrier products, Bariederm, for areas most often affected by orthoergic dermatitis and their most common clinical expressions, i.e. redness, fissures, cracks and
hyperkeratosis. The Bariederm line is recognised by doctor’s worldwide and its efficacy is proven in clinical studies. Recently launched is Bariederm Tech Gel, which insulates
URIAGE PRODUCT FOCUS IPR
Before, Day 1: Deep fissure on a patient’s thumb.
Before, Day 1: Rough, sore patches of skin on patient’s feet.
After, Day 4: Treatment using Bariederm Fissures Ointment, which treats severe, deep, localised cracks; irritated, sore and cracked nipples while breastfeeding.
After, Day 10: Treatment using Bariederm Fissures Stick, which is perfect for fissures, diffuse cracks, wide areas that are difficult to cover. It’s perfect for outpatient use.
skin against oil-soluble substances such as paint, oil and organic solvents. Other products in Uriage that are unique include the Hyseac Range for oily combination and skin prone to acne which is the number one product line in this area recommended by French doctors. Also for babies, Eau Thermale Isophy, which is available in 100ml as a spray and also individual 5ml doses for nose and eyes. Uriage Thermal Water is the only naturally Isotonic water and maintains the integrity of the mucuous cells so is ideal for babies and also adults with
inflammanation of nasal mucus membranes, rhinitis and allergies. An example of the healing properties of Uriage products is illustrated by the use of Bariederm Fissures Ointment and Stick. Indications For Ointment: Isolates damaged skin and repairs the epidermis. Softens the stratum corneum, smoothes rough patches. Provides relief with the first application Indications for Stick: Fissures, severe, deep and localised cracks; irritated, sore, cracked nipples while breastfeeding.
The Studies prove: Clinical effectiveness study conducted under dermatological control, twice-daily application for a period of 10 days: an 72% reduction in fissures, an 85% reduction in cracks, a 91% reduction in the patient’s pain levels. To stock this exciting, progressive brand, Tel: Graham Anthony Limited on (01) 822 2711) or go to www.grahamanthony.ie Irish Pharmacy Retailer
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IPR EARLY YEARS & PREGNANCY
THE BEST DAYS NUM NUMS
LITTLE PAW
NUMUM recently launched this Revolutionary Portable Baby Steriliser. It will sterilise all standard bottles in just 90 seconds, using UVC technology to kill harmful bacteria, making it ten times faster than mainstream sterilisers. Contact: office@numum.com.
Sleepytot’s baby comforter has little velcro paws that can hold onto soothers or teethers. It keeps them from going missing when out and about in the buggy or in the cot. POS and display advertising available. Contact: www.pharmed. ie
Price: RRP: On Contact
Price: RRP: €12.95 – €14.94
GREEN COVER
PETAL SOFT
Children are more susceptible to synthetic chemicals because their bodies are still developing; furthermore their skin has greater sensitivity to sunlight. Formulated for young skin, this organic range lets kids have fun in the sun while their delicate skin is protected. Contact: www.greenpeople. co.uk
This 100% natural balm from Burt’s Bees enhances natural lip colour with a sheer wash of colour while leaving pouts petal soft with lush natural ingredients that care for your lips. It contains beeswax, botanical floral waxes and shea butter. Contact: www.burtsbees.co.uk
Price: RRP: On Contact
EASY REMOVE It’s hard to get at body hair when you’re expecting! The Remington Cordless Lady Shaver follows the body’s contours allowing for comfortable and quick shaving results and the Aloe Vera strip achieves silky smooth skin. It can be used dry or in the shower. Contact: ie.remington-europe. com Price: RRP: From €39.99 12
Some fabulous baby solutions and some mammy treats too!
Irish Pharmacy Retailer
Price: RRP: €7.95
IN A FLASH Bronz’Express Tinted Lotion is a golden brown self-tanning water based product which gives visible and immediate colour, perfect for avoiding streaks! Its tinted formula makes it easier to use and it prolongs and intensifies into a natural-looking suntan for up to 5 days, wearing off naturally. Contact: www.frenchbeautyroom. com Price: RRP: €14.95
IPR EARLY YEARS & PREGNANCY COOL IT
BABYBOW
The holiday heat can be tough going during pregnancy. Nivea’s Protect & Refresh Invisible Cooling Mist with highly effective UVA/UVB filters and menthol gives immediate protection while creating a natural cooling sensation. Contact: www.nivea.ie
Babybow has a beautiful and highly functional range of baby changing bags available. They’re the perfect present for expectant mothers and are available at very affordable trade price levels to pharmacies. Contact: www.babybow.eu, or Tel: (01) 492 5388
Price: RRP: €11.53
MORISH
MUNCHER
A delicately fragranced body wash formulated with Moroccan Rose Otto Oil, one of the world’s most expensive and revered essential oils. The exquisite scent of Rose is known for its stress relieving and harmonising properties. Contact: www.renskincare.com
The Munchkin 1st Stage Teether is perfect for babies who are showing the first signs of their front teeth and tender gums. POS and display advertising is available. Contact: www.pharmed.ie
Price: RRP: €20.00
THE DEW
Price: RRP: €5.99
PROTECTOR
Organic skincare from AEOS for mums-to-be. The Dew Facial Wash gently cleanses and refreshes tired skin without stripping the skin of natural oils. Contact: www.aeos.net
Price: RRP: €40
Clinically proven Bepanthen® Ointment both protects against and cares for nappy rash. It contains provitamin B5 which gently aids natural skin recovery and Lanolin, which forms a long-lasting, breathable transparent layer that protects even the most delicate skin. Contact: www.bayer.ie Price: RRP: €7
LIONHEART
BLONDIE
Invented by a doctor, and effectively used in hospital nurseries for over 25 years, the Original Prince Lionheart Slumber Bear contains actual intra-uterine sounds recorded in the womb to help lull baby to sleep in minutes! Midwife recommended. POS, display advertising, in-store demo and staff training available. Contact: www.pharmed.ie
Formulated with silicone, the lightweight Sheer Blonde® Brightening Oil Elixir by John Frieda detangles and tames flyways’, while enhancing colour and smoothing hair. Using unique technology, this oil addresses key blonde hair concerns by boosting the hair’s ability to reflect light directly off of the hair fibres, for ultimate shine. Contact: www.johnfrieda.ie
Price: RRP: €29.95 - € 39.95 14
Price: RRP: €16.99 to €29.99
Irish Pharmacy Retailer
Price: RRP: €9.99
Affordable Gifts Everyday Luxury Call us to learn more about our hand cream focus â‚Ź500 stock order
IPR EARLY YEARS & PREGNANCY
Immaculate Conception Infertility is rising. Recent figures from the World Health Organisation show it to be at one-in-six in the western world. It’s a shocking figure as it translates to in one-in-four from the age of 29/30. Pillar Healthcare Limited is a new Irish company that was established to provide a possible nutritional solution to the growing issue of infertility and sub-fertility in Ireland. Mark Whitney of Pillar Healthcare recently talked us through their new product: pre-Conceive.
O
ne in four couples of reproductive age who walk into our pharmacies every day are trying to conceive. It's also worth mentioning that one-infour to one-in-five pregnancies in Ireland will end up in miscarriage as well. For a developed country, this is extraordinary, but not unique to Ireland. Infertility has often been categorised as a ‘female problem,’ and to a good extent, so has miscarriage. This is not the case. The scientific community 16
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has recently established that causes of infertility are equally split between men and women. Roughly, male factor infertility can account for up to 33% of infertility diagnoses with an equal number of diagnoses being female related. The final third is known as unexplained infertility. This effectively means that we cannot identify the cause of why couples can't conceive. In respect to miscarriage, the causes are split equally between men and women. After all, men do bring 50% of the DNA to the party.
Suspect DNA will not allow for correct fertilisation, cell division and subsequent growth. Since the early part of the last century, fertility standards have been in rapid decline. In Scotland in the 1940s, the average sperm count was 113 million/ml. When re-examined in 1990, that value had dropped to 66 million/ml. In 2006, the International Committee for Monitoring Assisted Reproductive Technologies announced that 3 million children had been conceived through IVF
IPR CHILDCARE & PREGNANCY alone. In the United States over one eight-year period, there was a 128% increase in the number of children born through IVF. In Finland, 4% of all children have been born through IVF. The number of fertility clinics in Ireland has also risen sharply over the past 15 years. The Irish Times quotes an existing 26 fertility clinics in Ireland and in 2011, 3,000 children were conceived in Irish fertility clinics. The current statistics wouldn’t leave you feeling very optimistic. The fertility trend in this country and others is declining - and declining rapidly. There are several causative factors in men and women, most of which we associate with general poor health; why should our reproductive health be any different? A general lack of nutrition, poor lifestyles, chronic stress, hormonal issues are generally involved in poor health and the same are cited in reproductive health. Age and age-related infertility has to be factored into account. In the US at the moment, over 20% of women are having their first child after 35. In Ireland, the average age of our first child is 30.6 years (this figure is inclusive of youth pregnancies). It is also reported that one in fifty babies born in the UK is a result of IVF treatment, which is only one of seven Assisted Reproductive Technologies. In a report written for Pillar Healthcare by Dr. David Smallbone, M.B.,Ch.B.,L.R.C.P.,M.R.C.S.,M.F .Hom.,F.C.O.H., there is a strong correlation between declining nutrient intake and modern lifestyle practices and our declining fertility rate. Dr. Smallbone has several areas of expertise including his Bachelor of Medicine and a Bachelor of Surgery, a Fellow of the Royal Society of Medicine and is a Member of the New York Academy of Sciences. “Excluding any obvious physical or chemical abnormality is important 18
Irish Pharmacy Retailer
- in both sexes. However, another important factor, for both sexes, is the general state of health, including their nutritional status. There are many nutritional factors that play a role in failure to become pregnant. Over the last 50 or so years, and in some cases even longer, the nutrient content of our food has become considerably different to that of our forebearers. Many of our foods are deficient in vitamins, minerals and other nutrient materials,” commented Dr. Smallbone. “Lifestyle modes have been fairly universally adopted that are not conducive to fertility and fertilisation. These include various industrial pollution processes, non-nutrient additions to the food chain and the effects of xeno-oestrogens in our environment from plastics and the massive use of the ‘Pill’.” Nutritional science can open up a truly therapeutic and ‘preventative’ approach to the growing problem of fertility. As our pharmacists know all too well, there are very few options for those who are struggling to conceive. Nutrient research has come into its own over the past 50 years. Fertility is a fluid matter. We are constantly creating new sperm and egg cells and like most cells
in the body, the quality of the cell is dependent on the environment that it is in and the availability of raw materials to it. pre-Conceive is founded and developed upon nutritional science and mirroring corrective dosages, from effective clinical studies. pre-Conceive delivers over 17,000mg of active nutrition to the consumer. The best selling preconception product supplies around 600mg, 5g of Arginine, 1,200mg of NAC, the equivalent of 720mg of Co-Q-10 and the most therapeutic fish oil on the Irish market. We are delighted to announce that based on our principles and our unique formula, we have received Dr. Smallbone’s independent backing as well as one of Ireland’s leading fertility clinics, ReproMed, who have gone on to say: “Nutritional status plays a key role in our health and fertility markers. Evidence strongly suggests that nutrient deficiencies can impair our fertility, pre-Conceive, is the way forward.” If you would like to stock pre-Conceive, or would like to find out more about the product, please go to: www. pillarhealthcare.ie
• Available through United Drug and Uniphar. • Launching our new website www.mane-n-tail.ie • Ask your representative about our new product advisor • Encourage your staff and customers to be part of the Mix 'n Match social media campaign – @ManenTail_Ire #shareyourhair
Leinster
• Kimberly Grey Ennis • 0879162812 • kimberly@mane-n-tail.ie Munster/Connaught
• Derek Browne • 0871728016 • Derek@ mane-n-tail.ie
Check us out at Website: www.mane-n-tail.ie Twitter: ManenTail_Ire Facebook: Mane-n-Tail-Ireland
Made in the USA
IPR TEEN HEALTH & BEAUTY
AUTUMNAL TIMES BUG BLITZ Buggabandz are fashionable bands that contain natural oils to ward off mosquitos and other bugs. Contact: order@buggabandz. com, Tel: Lisa on 087 364 9875
RRP (On Request)
It’s that time of year again, but even as the winter looms we still want to look groomed and hopefully get a second holiday in!
EYLURE NEWBS Eylure has just launched its new look Eylure collection, including these stunning Exaggerate double-layered lashes, this new collection makes it easier than ever to find your perfect lash look. All Eylure lashes are handmade, are 100% natural and each style is reusable. Contact: Calco Ireland (021) 4962511 Price: RRP: €6.99
STEAMCREAM
POWDER BALM
Steamcream represents the latest concept in skincare. Freshly handmade ingredients are fused together by a shot of steam. This unique method makes the cream very lightweight, providing longlasting hydration for the face and body. Contact: www.bodyscent.ie, Tel: 056 77 67000
The first ever Beauty Balm Powder forms a smoothing effect that instantly diffuses the appearance of imperfections, evens out skin tone and minimises the appearance of pores. Contact: EuroSales International (01) 450 7771, www.eurosalesinternational.ie
Price: RRP: €15.00
FOAM IT
CLEARER
Clean & Clear ‘Clear & Soothe’ Foaming Wash is a light foaming facial wash with Salicylic acid and natural Aloe Vera, which removes dirt, oil and impurities that can lead to spots. Contact: www.jnj.com
Ziaja Manuka Tree Purifying Deeply Cleansing Peeling Paste is a pampering light peeling paste that’s applied like a mask and should be used once a week to unblock pores and keep shine and oil at bay. Contact: Calco Ireland (021) 4962511
Price: RRP: €6.49 20
Price: RRP: €17.90
Irish Pharmacy Retailer
Price: RRP: €4.99
TEEN HEALTH & BEAUTY IPR
FREE ILAH
Threading courses to Pharmacy Staff with opening order
RRP €479.88
Special Offer
€250
RRP €744.52
Special Offer
€350
AVAILABLE IN ALL
LEADING PHARMACIES. Semi Permanent Eyebrow Make-up
• Perfect eyebrows in seconds • Waterproof, Showering & Swimming Resistant • Natural Result • Available in 4 trendy colours
www.BeautyBrands.ie Phone: 01 4586603 Email :info@beautybrands.ie Irish Pharmacy Retailer
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IPR TEEN HEALTH & BEAUTY SHIMMERY
PERFECTO
An absolute essential for every cosmetic collection! The ultimate fusion of 5 shimmer powders from MeMeMe. Sweep a large brush over the palette to create shimmering illumination and definition on cheek and brow bones or use each line of colour as eyeshadow. Contact: Pro-Tec Sales on 021 4820846. Email: info@pro-tecsalesmarketing.ie. Price: RRP: €12.50
RRP (On Request)
SO COSMO
OPALESCENSE
Cosmopolitan’s Smokey Eyes 3-piece Brush Set is a musthave for that fabulous smokey eyes look. Set includes base brush, slanted brush and smudger. Contact: www.bodyscent.ie, Tel: 056 77 67000
Opal eyeshadows from Paese have a smooth, soft consistency, a shimmering effect and contain vitamins A, C and E. They have a range of triple colours sets for daytime and evening looks. Contact: www.paese.ie
Price: RRP: €8.95
Price: RRP: €6.99
THE GLOSS
CURVED
Burt’s Bees® is bringing a whole new dimension of colour and shine to your lips with the launch of new lip Glosses — a revolution in vibrant colour and pearlescent gloss that doesn’t skimp on nourishing moisture. Contact: www.burtsbees.co.uk
‘The Curve’ from NYX Cosmetics is the ergonomic shaped liner that makes applying liquid liner mistake-proof, precise, secure and best of all...effortless! Contact: EuroSales International (01) 450 7771, www.eurosalesinternational.ie
Price: RRP: €11.95
Price: RRP: €15.99
SWEETIES
IN SHOWER
Introducing Sweetie Crush, the new special effects nail polish range from Rimmel London. Nails have never been so fun! Say hello to textured, sparkling, perfect pastel sugar-coated shades. Contact: ie.rimmellondon.com
NIVEA In-Shower After Sun Lotion offers intensive moisturising to help soothe skin. It’s a convenient lotion, applied in the shower, saving you time while providing the nourishment your skin needs after the holiday sun. Contact: www.nivea.ie
Price: RRP: €5.49 22
Shiseido’s Perfect Definition Mascara provides vivid definition with gorgeously full, strikingly lustrous lashes; it creates superior volume and separation in an all-day, smudge-proof formula. Contact: Johnson Prestige Division. Tel: (01) 408 1521
Irish Pharmacy Retailer
Price: RRP: €3.33
New
Technology
81% of patients recorded a 7-9 shade improvement 14% of patients recorded a 10-12 shade improvement 5% of patients recorded a 4-6 shade improvement 100% of customers experienced no pain or sensitivity 100% of customers recognised a measurable difference Megawhite速 zero peroxide 20 minute whitening system trial involving 1000 mixed gender patients aged 16-70. 息 2012 Megawhite速 Express. All Rights Reserved. Megawhite速 is a trademark or registered trademark of Dentawhite Ltd. in the UK and other countries.
John Meehan, Pro-Tec Sales & Marketing Ltd, Eastcliffe House, Co Cork, Tel: 00353 21 4820846 Mob: 00353 86 2534997 email: info@pro-tecmarketing.ie - www.megawhiteireland.com
IPR AUTUMN GIFT & HOME FAIR
Autumn Gift & Home Fair A selection of products for The Pharmacy Buyer at this year’s Autumn Gift & Home Fair
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ell-being is an important area now growing in importance for the professional pharmacy sector. It offers an excellent opportunity to expand your selection of product ranges in your retail outlet. The feel good factor of Wellbeing products is a natural purchase for the impulsive consumer. The timing of Autumn 24
Irish Pharmacy Retailer
Gift & Home Fair is critical in that it offers pharmacies the opportunity to ‘’wrap up’’ their most important selling period – Christmas. At The Autumn Gift & Home Fair you can view a selection of ranges in the Yes It’s Irish Section for leading top producers here in Ireland, some of which include: Brooke & Shoals, Max Benjamin, Soilse Candles, Inis
Perfume from Fragrances of Ireland; Mianra Soaps, Holos Skincare and Homeland Candles. In the General Giftware Section at The Autumn Gift & Home Fair you can find many more interesting products in this sector including: Rosemoore, Bomb Cosmetics, Ashleigh & Burwood, Bog Standard, Duffy & Scott and Torc Candles.
IPR AUTUMN GIFT & HOME FAIR
In addition to these products there are also many other ranges relating to Pharmacy Giftware sales. Jewellery across all price points is well represented at this year’s show including many fashion jewellery companies such as Bardot, Capiz, Corona Silver, Astra Trading and fine Jewellery exhibitors such as Bedra, Boru Jewellery, Calcul, Cross, Molly
Brown, IM Agency, JCI Jewellery and Timemark Ltd. There are over 200 Giftware, Home, Jewellery and wellness companies exhibiting at the biggest Trade Gift Fair in Ireland this Autumn. The easy to get to Citywest Convention Centre also offers free parking, free Wi-Fi, our own branded Italian Restaurant and The HUB, our business resource
and knowledge centre. There are many great reasons to visit The Autumn Gift and Home Fair, Citywest Exhibition Centre, Sunday 17th – Wednesday 20th August 2014, Sunday – Tuesday 10.00 -18.00 and Wednesday 10.00 – 15.00. Register now at: www.autumngiftfair.com Irish Pharmacy Retailer
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IPR NUTRITION
Tummy Issues
Private Dietitian Caroline Brosnihan of Connacht Nutrition & Dietetic Clinic examines the causes, and how to advise your customers on Irritable Bowel Syndrome (IBS)
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id you know that Irritable Bowel Syndrome (IBS) affects one in seven adults?
What is IBS? IBS is commonly characterised by symptoms such as bloating, excess wind, abdominal pain and altered bowel habits (diarrhoea and / or constipation). These symptoms can create anxiety and stress, interfere with busy schedules and may compromise everyday life. What causes IBS? The underlying cause of IBS is
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Irish Pharmacy Retailer
unknown and a number of factors may trigger symptoms. There is no diagnostic test for IBS. Diagnosis is made based on symptoms. It is therefore important to work with medical professionals to exclude other serious gastrointestinal (GI) conditions (e.g. inflammatory bowel disease, coeliac disease or bowel cancer) and also some gynaecological conditions. If your customer is experiencing symptoms of IBS it is important not to ‘self-diagnose’. Coeliac disease should be ruled out before trying other diets. Symptoms of IBS can also be seen in other GI
diseases and disorders and may require medical rather than dietary management. Changing your diet can also mask underlying problems. Triggers for IBS can include gas or pressure on the intestines caused by certain foods, medications or even emotions. Sometimes another illness, such as an acute episode of infectious diarrhoea, can trigger IBS. Using antibiotics may also be a factor because they disrupt the normal bacterial flora living in the bowel. How is IBS treated? In most cases, people can successfully
IPR NUTRITION control mild symptoms of IBS by learning to manage stress and making changes to their lifestyle and diet. If symptoms are either moderate or severe, you may need more help. For moderate symptoms of IBS, the doctor may suggest fibre supplements or over the counter medications to help control diarrhoea or constipation. In some cases, patients may be given drugs that affect certain activities of the nervous system to relieve painful bowel spasms. Finding ways to deal with stress can be extremely helpful in preventing or alleviating symptoms of IBS. Regular exercise, yoga, massage or meditation can all be effective ways to relieve stress. Managing IBS with diet � Have a regular eating pattern. Patients should aim to eat little and often - rather than eating large portions. � Have adequate fibre in your diet. The amount of fibre a person needs will vary depending on their symptoms, tolerance of high-fibre foods and current fibre intake. � Drink between 1.5-2 litres of water daily. � Take a probiotic. It is advised that if someone chooses to try one of these products, include it daily for four weeks at the dose recommended by the manufacturer. If no improvements are noted then an alternative brand may be considered. � Reduce stress. � Rule out food allergies. What if the above methods do not alleviate the person’s symptoms? The next step is the ‘low-FODMAP’ diet, which was developed in Australia and due to its success in IBS symptom management has been 28
Irish Pharmacy Retailer
adapted for patients in the UK and Ireland. The low FODMAP diet has been published in international medical journals and is now accepted and recommended as one of the most effective dietary therapies for IBS. Fermentable Oligosaccharides, Disaccharides, Monosaccharides and Polyols (FODMAPs) are found in the foods we eat. FODMAPs are sugars that are poorly absorbed in the small intestine and reach the large intestine where they produce gas and attract water. FODMAPs are not the cause of IBS, but managing them in the diet provides an opportunity for reducing IBS symptoms. Studies
Fermentable Oligosaccharides, Disaccharides, Monosaccharides and Polyols (FODMAPs) are found in the foods we eat. FODMAPs are sugars that are poorly absorbed in the small intestine and reach the large intestine where they produce gas and attract water. FODMAPs are not the cause of IBS, but managing them in the diet provides an opportunity for reducing IBS symptoms.
have shown that ingesting FODMAPs exacerbates symptoms in most people with IBS, while dietary restriction of FODMAPs improves symptom control. 75% of patients had no IBS symptoms after going on the lowFODMAP diet! I have trained extensively in delivering the low-FODMAP diet. My patients often report that aspects of the diet are difficult to follow, but compliance rates are high, with 77% following the diet most of the time. A skilled dietitian will be able to individualise the diet accordingly for patients who may struggle with certain aspects of the diet. It is likely that the more strictly the diet is followed the quicker the symptom response will be, but most people take between 4-8 weeks to improve. Pharmacies are a good way to spread the word and the educational message about the management of Irritable Bowel Syndrome (IBS) symptoms because they have broad reach and regular contact with community members and the general public. Caroline Brosnihan Caroline Brosnihan, Dietitian and owner of Connacht Nutrition & Dietetic Clinic holds clinics on Monday-Saturday in Castlebar, Co. Mayo. Caroline also delivers workshops, seminars and group talks. If you would like to book an appointment or group talk or staff training please contact Caroline via email: caroline@ cndc.ie. To find out more information about Connacht Nutrition & Dietetic Clinic visit Caroline’s website www.cndc.ie. Also, you can follow Caroline’s useful nutritional tips via the Facebook page: Connacht Nutrition & Dietetic Clinic and Twitter page: @DietitianCNDC
IPR BLANK CANVAS
A Brush Up Blank Canvas an award-winning brand, based in Ireland, will be available for pharmacy retail from August 2014.
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reviously the brand sold their wide range of professional grade brushes and cosmetics online, racking up 72,000 Facebook fans with top make-up artists and bloggers counted among its many fans. Blank Canvas recently won in the Irish Tatler Beauty Awards 2013 / 2014 and the RSVP Beauty Awards 2013. If you would like to stock Blank Canvas in your pharmacy, the advantages are: • Affordable prices for premium quality. • Point of sale available: posters, brochures, retail bags and various display options. • An award-winning brand • Trend-focused stylish packaging • New products are being developed continuously. • 300% in sales growth since last year. • Staff and Sales training provided • Various and bespoke POS display options available. • Quarterly Promotions. • Launch and Marketing Support • In Pharmacy promotions and masterclass days available. Contact: stockistenquiries@ blankcanvascosmetics.com, www.blankcanvascosmetics. com. Phone: 0818 25 22 22
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Irish Pharmacy Retailer
Recommended and used by Beauty Guru Sinéad Cady, Irish YouTube Sensation and Blogger (with over 450,000 subscribers, 45.5m channel views). Recommended and used by Ireland’s Top Model, Blogger and YouTube Guru, Pippa O’Connor Ormond, www.pippa.ie
NOW AVAILABLE IN ALL LEADING PHARMACIES AWARD WINNING BRAND PREMIUM QUALITY FOR AN AFFORDABLE PRICE AS SEEN ON YOUTUBE, RECOMMENDED BY CELEBRITY MAKE-UP ARTISTS AND BLOGGERS. POINT OF SALE AVAILABLE, POSTERS, BROCHURES, RETAIL BAGS, VARIOUS DISPLAY OPTIONS, stockistenquiries@blankcanvascosmetics.com Phone: 0818 25 22 22
IPR THE BUSINESS OF RETAIL
NO NEGATIVES With a holistic approach to business, Liz McKeon looks at the benefits of positive thinking.
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ositive thinking brings inner peace, success, improved relationships, better health, happiness and satisfaction. It also helps the daily affairs of life move more smoothly, and makes life look bright and promising. Ask yourself: � Are you willing to make a real inner change? � Are you willing to change the way you think? � Are you willing to develop a mental power that can positively affect you, your environment and the people around you? Positive thinking is contagious. People (including customers) pick up on your mental moods and are affected accordingly. Think about happiness, good health and success, and you will cause people to like you and desire to help you, because they enjoy the vibrations that a positive mind emits. In order to make positive thinking yield results, you need to develop a positive attitude towards life. Effective positive thinking that brings results is much more than just repeating a few positive words, or telling yourself that everything is going to be all right. It has to be your predominant mental attitude. It is not enough to think positively for a few moments, and then let fears and lack of belief enter your mind. Some effort and inner work are necessary. Think positive and expect only favourable results and situations, even if your current circumstances are not as you wish them to be. In time, your mental attitude will affect your life and circumstances and change them accordingly. 32
Irish Pharmacy Retailer
When you learn how to think positively, you gain the key to changing and improving your life. It’s easier to keep a positive frame of mind when things go well. It is tougher to do so when in the midst of problems, difficulties or obstacles. In such times you will need more effort, attention and patience. If you learn how to think positively when not under pressure, stress or strain, it will be easier to do so when things are tough. Here are several tips on how to think positively: � Display a more positive emotional and mental attitude towards yourself, other people and situations. � Refuse to participate in negative inner dialogues. It’s just a waste of time and energy. � Don’t allow disappointments, difficulties and obstacles affect your moods and state of mind. � Refuse and reject negative thinking. Either replace negative thoughts with positive thoughts, or engage yourself in some activity that will divert your attention from the negative thoughts. � Don’t allow what people think and say affect your mind and mood. � Associate with people who bring something of value into your life. Avoid people who sap your energy and enthusiasm. � Say positive things about yourself and about other people. � Compliment people when you feel they deserve it. � Have faith in yourself and in your abilities. � Try doing new things or old things in a new way. Doing things differently will help you be more creative and
� �
�
�
�
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therefore more positive. Go to a different restaurant, eat different food, change the way you dress, start reading a new book or find a new hobby. Read about people who overcame hardships and succeeded in life. Set goals - no matter how impossible this might seem at the moment and keep yourself busy working on them. Each goal accomplished, no matter how small it might be, will bring you more confidence, self-esteem and positive thinking. At least once a day, think and try to come up with more ideas on how to think positively in various situations. Be careful what mental images you let in into your mind. How you see yourself and your surroundings make a difference to your thinking. It's like watching a video. Eject the old video cassette or CD and insert a new and better one instead. Finally, analyse your behaviour and attitude, and ask yourself why you are repeating the habits or attitudes that you dislike. There is no need to follow old patterns of behaviour that you don’t like or don’t make you any good.
Liz McKeon
Liz McKeon, International Beauty Business Expert is a Coach and Trainer, for details of Consultancy Services call: (01) 892 8007 or check out www. lizmckeon.com
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IPR THE BUSINESS OF RETAIL
The Seven Deadly (retail) Sins John Hogan gives us his list of Seven Deadly Retail Sins along with their corresponding virtues. You may find yourself guilty of one or two; or perhaps even several. That being the case, you can rest easy in the knowledge that along with repentance comes total redemption. Hopefully, this list will prompt you to come up with your own personal list of retail maladies - which is the ultimate goal!
1
Over-buying This one is obvious. The consequences of this 'sin' include reduced margins due to high markdowns, cluttered shops, confusing ranges, stocks that are out of balance, slow turnover, poor cash flow, and increased expenses. Virtue: Replenish using your sales information, oversee this centrally, don’t buy into bonus stock that you can’t sell, review your ranges at least once a year. Remember your stock is bought to be sold, not to act as expensive wallpaper.
2
Under-buying Perhaps not as obvious, but a 'sin' none the less. When underbuying occurs, sales opportunities are missed. This problem is generally caused by lack of buying organisation. Virtue: Replenish on the first week of the month for all suppliers buying about 5-6 weeks stock. Top up as required later in the month focusing on your top sellers. You will have fewer deliveries without affecting your cash flow.
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Irish Pharmacy Retailer
3
Not attending Trade Shows Not attending tradeshows on a regular basis is a retail 'sin'. This is the perfect opportunity to keep your shop fresh and one step ahead of the competition. New lines can be discovered, orders already written but not yet shipped can be reviewed, supplier relations can be nurtured, and major retailers in the area can be shopped. Virtue: Attend trade shows at least twice a year to see what’s happening in health and beauty. Being first to your area with new merchandise means that customers will always visit you first.
4
No Markdown Strategy Markdowns in and of themselves are not a problem. Markdowns taken at the wrong time, in the wrong amount and for the wrong reasons are a BIG problem. Excessive markdowns taken at season end can be very costly if the ranges were overbought to begin with. Proper monitoring of sales and stock during the season can help prevent
costly markdowns at season end. Remember – the first markdown is the cheapest – so make it count. Virtue: Again, don’t buy more than you can sell. When you do promotions, ensure that they are well located and advertised, make sure that you have fresh new stock to replace the reduced lines in order to recover your margin.
5
Not Controlling Operating Expenses If you pay too much for rent, chances are the only ones making money will be the landlord. Review payroll/ staff productivity and other costs annually and compare to industry benchmarks. Virtue: Develop an operating costs budget and review at least once a year.
6
Under Utilisation of Technology There was a time, not long ago, when only a handful of cutting edge retailers embraced the latest technology of the day. Today, not understanding and using technology puts today’s pharmacy retailer in jeopardy of being
THE BUSINESS OF RETAIL IPR electronic sales. Virtue: Take the time to understand and maximise all forms of technology available to you. Speak to your existing suppliers to see how you can get more out of your existing systems first. Remember, your aim is higher sales, margins, lower markdowns and stockholding.
7 left behind. Point-of-sale systems not only track sales and inventory, but can also help manage work schedules and customer buying habits. Social media outlets help today’s retailers get their message out quickly and cost effectively. Good POS systems are a major investment. All too often the investment in them is wasted resulting only in bar-coded products and
Poor Planning Poor planning is almost as dangerous as no planning at all. From a forecasting perspective, poor planning can be to blame for many of the “sins” described above. From an accounting perspective, poor planning can lead to poor cash management which is the life blood of most retail operations. Virtue: Have a Calendar for Range Reviews and Promotions, ensure that you have a P&L budget in place. Plan all big buys of expensive/seasonal items so that you can get a high sell through. All of these are very common
but also straightforward to fix with proper attention. Very often you can become very good at something once you become aware of a failing. Here too, there is the opportunity to make virtues out of these sins and really improve your retail business. Wouldn’t it be much worse if business was this tough but there were no failings that you could improve upon?
John Hogan
John Hogan is a founder of Real World Retail, a software service for retailers. To arrange a business consultation to help your business, you can contact John on (01) 427 0349, or email: john.hogan@realworldretail.com
Irish Pharmacy Retailer
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IPR Women’s Health & Beauty
AUTUMN DAYS
A showcase of the latest women’s products just in time for the Autumn / Winter market.
WONDER WAND
SMOOTHLY
Some of us find it very difficult to apply tan to our backs. That’s where the Tan Wand can help, it’s a little bit of help in the form of an exfoliator and self tan pad. It’s easily popped into luggage and ensures no embarrassing white bits! Contact: www.theniknak.com, Tel: +353 (0) 504 23969
Veet Wax Strips, provide instantly exfoliated skin and smoothness that lasts for up to four weeks. Veet Wax Strips are specially formulated with Shea Butter that leave a protective layer behind after waxing. Contact: www.rb.com
Price: €12.99
THERMAL Aqualia Thermal Serum is enriched with Vichy Thermal Spa Water and Hyaluronic Acid. It provides continuous 48-hour hydration, intense comfort and protection against daily skin aggressions. Contact: www.vichy.ie
Price: RRP: €24.00
Price: RRP: €7.99
SATIN CHEEKS Paese’s Lush Satin Foundation – is a multivitamin brightening foundation for dry, grey and tired skin. It’s infused with exotic fruits extract that promote the synthesis of collagen and hyaluronic acid production in the skin. Contact: www.paese.ie
Price: RRP: €16.50
DUO POWER
WONDER TABS
Me Me Me Correct and Perfect Concealer kit is a duo of hydrating cream concealer and mattifying setting powder to hide telltale dark circles and blemishes. Contact: Pro-Tec Sales & Marketing on (0) 21 4820846 / 0862534997. Email: info@protecsalesmarketing.ie
IMEDEEN skincare supplements are proven to work - where creams can’t – boosting vital supplies of collagen, elastin and moisture levels, resulting in softer, smoother, more youthfullooking skin and helping to support and protect the skin’s vital building blocks for longterm beauty benefits. Contact: www.imedeen.ie
Price: RRP: €8.99 36
Irish Pharmacy Retailer
Price: RRP: €39.99
Award Winning Irish Make-up Company • IRISH MAKE-UP COMPANY • LUXURY MAKE-UP RANGE • HIGH MARGINS (38-42%) • MARKETING SUPPORT • INTENSIVE TRAINING • GIFT WITH PURCHASE • REGULAR IN-PHARMACY PROMOTIONS WITH TOP MAKE-UP ARTIST
T 041 980 1563 www. fu sc h i a . i e
IPR Women’s Health & Beauty TRESS SERUM
REFRESH
Viviscal Hair & Scalp serum creates the optimal environment for healthy hair growth. The active ingredient Ana:Tel TM complex and has been specifically developed to help hair appear fuller and thicker. Contact: www.viviscal.ie
Nivea Sun Protect & Refresh Refreshing Sun Lotion has a non-sticky, ultra-moisturising consistency, which gives you a truly refreshing feeling. It’s enriched with menthol, giving you an instantly refreshing sensation as soon as you apply it. Contact: www.nivea.ie
Price: RRP: €29.95
Price: RRP: €12.09
VITAMIN INFUSED
DEFENS-ED
Vitamin ACE Day & Night Cream helps to achieve a fresh, vibrant and healthier complexion with a powerful super foods combination of Mediterranean extracts; Tomato Seed Oil - rich in Omega 6; Olive Oil - a powerful anti-oxidant protecting the skin against oxidative stress. Contact: www.sbcgels.co.uk
Decleor has brought out a Daily Defense (DD) Fluid Shield with an SPF 30. It can be applied on its own or on top of make-up as it leaves a matte finish and creates the perfect protected complexion. Contact: www.grahamanthony.ie, Tel: +353 (0) 1 822 2711
Price: RRP: €18.85 (Trade)
Price: RRP: On contact
CHRIS KRENZER
ULTIMATIUM
Chris Krenzer mineral products are free from fillers, synthetic oils, dyes and preservatives. They’re made with the highest quality minerals and pharmaceutical grade vitamins and antioxidants. The formulas are weightless and have long-lasting coverage. Contact: Tel: Beauty Brands on: (0) 1 458 6603. Email: info@beautybrands.ie
The ultimate concentrate for enhancing skin's inherent multi-defensive power against signs of ageing, environmental factors and daily stress. It's one of the deepest penetrating anti-ageing products on the market. Contact: www.shiseido.ie
Price: On Contact
Price: RRP: On Contact
PARISIAN BROWNS
HANDBAG NECESSITY
Love In Paris Eye Shadow Palette Madeleines And Macaroons from NYX is packed with all the perfect brown shades inspired by Paris. Contact: www. eurosalesinternational.ie, Tel: +353 (0) 1 450 7771.
Uriage Thermal Water is a powerful cure treatment of trace elements and minerals and a source of radiance for your skin. This is the only thermal spa water with moisturising benefits. 32% higher skin hydration from the 1st treatment. Contact: www.grahamanthony.ie, Tel: +353 (0) 1 822 2711
Price: RRP: €11.49 38
Irish Pharmacy Retailer
Price: RRP: On Request
Unveiling a collection of must-have affordable luxury cosmetics Pro-tec Sales & Marketing Ltd., Eastcliffe House, Glanmire, Co. Cork, Ireland. t. 021 482 0846 | m. 086 253 4997 | e. info@pro-tecsalesmarketing.ie
www.mememecosmetics.ie Distributors for the MeMeMe range in the Republic of Ireland & Northern Ireland
IPR Women’s Health & Beauty CLEARLY BEAUTIFUL
EFFECTIVE
Conscience Clear Tan is a rapid, quick drying and odourless formula that offers a natural sunless tan that works to boost your natural skin tone and give you a flawless colour in three shades: Light, Medium and Dark. Contact: Tel: Beauty Brands on: (0) 1 458 6603. Email :info@ beautybrands.ie
Solpadeine is Ireland’s number one pharmacy only pain relief brand. This includes Solpadeine Soluble Tablets, which contain a triple acting set of ingredients, including codeine to block pain messages, paracetamol to relieve pain symptoms and caffeine to help speed up absorption. Contact: www.omegapharma.co.uk Tel: (01) 879 0600
Price: RRP: On Contact
Price: RRP: On Contact
BAMBOO POWER
FOR BRIDE
Paese Bamboo Powder contains silk proteins for oily and combination skin with excess production of sebum. Ensures highest degree of long lasting matt effect. Apply as a loose powder in order to obtain effect of matte and smooth skin, with a subtle glow but without strong coverage. Contact: www.paese.ie
Emjoi MICRO Pedi is the ideal honeymoon beauty device for removing any hard skin build up, instantly leaving skin silky and soft and ready for romance. Contact: www.micropedi.ie or phone 1890 25 22 06
Price: RRP: €11.99
Price: RRP: €34.95
BALI BLISS
LIP WONDER
NYX Bronzer & Blusher combo ‘Sunrise in Bali’ is the perfect duo for prettifying the cheeks, and for adding definition and contouring. Contact: www. eurosalesinternational.ie, Tel: +353 (0) 1 450 7771.
The world's best kept secret is out! Loved by celebrities and make-up artists all over the world! CARMEX is the original lip balm and the only way to soothe dry, chapped lips in our ever changing climate! Contact: www.bodyscent.ie Tel: 056 77 67000
Price: RRP: €10.99
Price: RRP: €2.95
FRIZZ-FREE Babyliss’s Brilliant Shine Ionic Cushion Brush uses a high-tech, ionic generator to release conditioning ions directly into the hair, removing unwanted static and unruly frizz. It will instantly leave the cuticle looking smooth and hair feeling noticeably softer, with its ball tipped bristles and flexible cushion base for optimal comfort when detangling the hair. Contact: www.petrabrandmasters.ie Price: RRP: €39.99 40
Irish Pharmacy Retailer
IPR MALE HEALTH AND GROOMING
FALL GUY Get a fix on what men need this Autumn, whether it’s new aftershave or a life changing aid!
SPOT CHECKED
STRONG SHAVE
Clearogen is a three-step topical acne treatment, which clears acne, prevents new blemishes and restores beautiful, vibrant skin. In clinical studies Clearogen had a 95% success rate. Contact: Adare Aesthetics at (061) 395 410, (Dublin number) (01) 676 9810, Email: ivan@adareaesthetics. com
Braun Series 3 390CC Electric Shaver with Cleaning Centre Rechargeable electric foil shaver with SensoFoil for a more efficiently close shave. It has a Clean & Renew System that automatically cleans, charges and lubricates to keep the shaver like new every day. Contact: www.bodyscent.ie, Tel: 056 77 67000
Price: RRP: €74.99
FLYING SHAVE The Remington Dualtrack Rotary Shaver is the perfect electrical tool to help you get prepared in advance of travelling. It’s lightweight and compact, perfect for the frequent flyer. Contact: www. remingtonproducts.com Price: €19.99
Price: RRP: On Contact
HEALTHY GUTS Alflorex®’ is a new once daily PrecisionBiotic® supplement based on the science of a patented and well-documented and unique bacterial culture Bifidobacterium infantis. It’s convenient and easy to take – one capsule, once daily, with or without food. Contact: www.alimentaryhealth.ie Price: RRP: €32.95
HAIR-PY
ALLICIN
Viviscal Man is the No. 1 male hair growth supplement in the US. It contains a naturally derived proprietary active hair growth ingredient, marine protein complex AminoMar CTM, which is blended with follicle stimulating ingredients including Vitamin C, Zinc, Flaxseed and Horsetail plant extract which contains naturally occurring silica. Contact: www.viviscalman.ie
Kyolic Garlic has been successfully recommended for more than 40 years as an over-the-counter medicine for pregnant women in Japan. Because it is anti-viral, anti-fungal and anti-bacterial, it can be used to treat many types of infections including throat, sinus, colds and flu and even candida. Contact: www.wholefoods.ie
Price: €49.95
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Irish Pharmacy Retailer
Price: RRP: €7.65
MALE HEALTH AND GROOMING IPR HEARTBURN HELP
FOOT FAVOURS
Zantac is fast acting and has the power to relieve heartburn and indigestion for up to 12 hours, providing all day or all night relief. Zantac 75 is available in pharmacy in 12s and 24s. Contact: customer. service@ omegapharma. co.uk, or call: (01) 879 0600
The award-winning MICRO Pedi just got even better as it’s now available as a nextgeneration plug-in electrically-operated format requiring no batteries. MICRO Pedi owners will know how this exceptional device quickly transforms dry and cracked heels after just one use. Contact: www.micropedi.ie or phone 1890 25 22 06.
Price: €6.99
Price: RRP: €59.95
QUIT NOW
P20
NiQuitin Strips deliver a controlled dose of nicotine to help provide relief of nicotine withdrawal symptoms and cravings. The unique format and convenient packaging makes it easy for smokers to take when a craving strikes. Contact: www.niquitin.ie
P20 is formulated to provide the highest level of protection and water resistance making it ideal for prolonged sun and UV ray exposure. The P20 unique formula is nongreasy, non-oily and fragrance-free to provide the ultimate coverage, both in and out of the water, for up to 10 hours a day! Contact: EuroSales International Tel: 01 4507771
Price: RRP: €32.95
EYE CARE
Price: RRP: €19.99- €34.99
ARMANI
Shiseido’s NEW Total Revitalizser Eye; a powerful eye cream inspired by the cosmetic procedure of Hyaluronic Acid injections to target wrinkles, loss of resilience and under eye bags. Contact: www. shiseido.ie
Price: On Contact
ENCENS SATIN instantly captivates with luminous top notes. Warm, spicy cardamom essence, sparkling ginger and pink pepper reveal the first caress of incense MD sublimated by the fresh, citrus-like notes of elemi. Contact: www. armanibeauty.com
Price: On Contact Irish Pharmacy Retailer
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IPR AT THE COUNTER
REGAL AUTUMN
ARTDECO’s top Make-Up Artist Derek Grillo shows us how to get the look using the new autumn / winter collection that includes tones of rich reds, velvety purples and matte nudes.
Face: Use Make-Up Base to even out the skin. Let it settle for a few seconds, and then apply High Definition Foundation very evenly. Add a touch of antiageing concealer under the eyes and where it is needed. Set the base with the lightest touch of High Definition Loose Powder. Add a gorgeous glow by highlighting cheekbones, the inner corners of your eyes and high points of the face with a soft touch of Eyeshadow no. 27.
One of ARTDECO’s in-stores stands.
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AT THE COUNTER IPR
Cheeks:
Finish off with a touch of Cream Rouge for Cheeks and Lips no. 15, applying softly to the cheekbones and blending well with your fingers.
Eyes: Start off with the Eyeshadow Base for ultra long-lasting, professional results. Line the top and bottom lash-line with the Soft Eyeliner waterproof no. 93, and blend out softly. This adds a soft hint of smokiness to the look. Next, apply Eyeshadow no. 271 on the mobile eyelid, and blend out very well for a soft effect. Highlight the browbones with Eyeshadow no. 544, and accentuate the eyelid creases gently with the matte Eyeshadow no. 508. Use this colour also on top of the pencil on the lower lash-line to soften it out a bit more. To finish off, go through the eyebrows with the Eyebrow Filler for extra definition. For the lashes, start off with Lash Booster, let it dry for a few seconds, and then apply a couple of coats of the all-new Extreme Volume Mascara.
About ARTDECO: � It’s Germany’s No. 1 Decorative brand in leading department stores. � The brand is perfectly targeted to ages between 25-65 with the core target being 35-40 year-olds.
Lips:
� ARTDECO covers the market niche between low priced consumer brands and international premium brands.
Start off with Lifting Lip Stylo. This will add an amazing smoothness to the lips. Line the lips with the Invisible Lip Contour then apply the Art Couture Lipstick no. 204 for a gorgeous red lip. If you like a glossy finish, apply a touch of Lip Brilliance no. 04 on top.
The brand’s distributor in Ireland is Chleo Enterprises Ltd. Tel: (01) 286 4770. www.chleo-enterprises.ie Irish Pharmacy Retailer
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IPR HR
Doc Time
As the autumn and winter seasons loom, what are your rights in relation to medical appointments, do you need to pay staff for appointments out of the office, or should they book them in their own time? Pensinsula Business Services finds out.
Generally, employers do not need to pay staff for time taken off for attending appointments such as doctors or dentists appointments, or any other medically related meeting. The employee is not at work; therefore does not need to be paid. However, contracts of employment should be checked, to ensure that there is no contractual provision entitling the employee to full pay during time taken off for this reason. The key consideration with this issue is the content of any written company policy, such as a sickness absence policy. Although medical practices are attempting to cater more and more for patients who work full-time hours, it is sometimes not possible for an employee to control the time of their appointment so that it does not impact on their working day. If the employee is a flexi-worker, or works part-time, it may be easier for them to attend such appointments outside of working hours; however, it may be too restrictive and unreasonable to expect this of all of your employees. They will generally be told by the practice when to attend for their appointment and will have no say in this if they want to be seen promptly. As such, clarity in company policies is absolutely essential. For example, what if your company has a sick pay policy whereby staff members are paid some or all of the wages when out on sick leave? Does this policy specifically exclude or include medical appointments where the employee isn’t sick, per se? It is very much advised that employers include specific clauses which address this 48
Irish Pharmacy Retailer
circumstance in their employment documentation encouraging employees to make these appointments outside of their working hours. Another key consideration is the custom and practice within an organisation. If you have always paid employees for such time off then you may be bound to do so going forward as it may be deemed an implied term and condition of employment. Remember, if you do not pay for such time and this has always been your custom and practice, then this does not mean that other arrangements can’t be made with the employee where they can still be paid. For example, can the employee take the time as annual leave? Can the employee be paid for the absence but work back the time at a later date? What About Antenatal Classes? The situation is different when the employee is pregnant and the appointment is for antenatal care. A pregnant employee is entitled to take time off work with pay during normal working hours to attend antenatal appointments. The right applies regardless of length of service, size of employer or the number of hours worked by the employee per week. The right also extends to travelling time and waiting time in connection with the appointment, not simply the
time spent in the appointment itself. Antenatal care can include relaxation and parent-craft classes, so is not just limited to medical examinations. Other than for the first appointment, the employee must provide at least two weeks’ notice of her appointments unless there are exceptional circumstances, which make such notice impossible. Furthermore, the employee must produce a certificate confirming that she is pregnant and an appointment card (or similar document) from a registered medical practitioner, or a registered midwife, showing that an appointment has been made. Most employers are not aware that fathers also have rights in respect of paid time to attend antenatal classes. Fathers are entitled to paid time off to attend the last two ante-natal classes, but this is a one-off entitlement and does not apply to all pregnancies. Employees requesting time off for medical appointments is a common issue that all employers face. If you are unsure of how to handle the matter then Peninsula can assist. Call 01 1890 252 923 and quote Irish Pharmacy Retailer Magazine for a free advice call.
IPR SAM MCLERNONS
McLernons Gift Wrap & Packaging Always by your side in every special moment!
S
am McLernons have been supplying Pharmacy with Packaging for over 80 years now. Fifteen years ago we added gift wrapping on rolls to our product portfolio where previously sheets of wrapping paper were popular. Under the stewardship of Commercial Director Annette Norton the Gift Wrap & Packaging line continues to grow and offers a wide range of products which today consists of wrapping paper, sheets and rolls, tissue, bows and accessories, as well as supplies, such as tapes, dispensers, ribbon holders, paper dispensers/ cutters, cellophane rolls and cellophane bags. The Company’s Gift Wrapping Range turns a routine sale into a theatrical event, bringing your customers back to you time and time again. In our Gift Wrap Rolls we present a selection of high quality
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papers for your retail Pharmacy in colours and styles to suit all tastes. For a special occasion or simply to make your gift stand out among others, Sam McLernon’s Gift Wrapping enhances the importance of your gift. The presentation of a Gift Bag enhances a gift, it is a convenient way to present a nice perfume and various other gifts from your Pharmacy and adds that personal touch. Sam McLernons Gift-Bags are available in many sizes and styles, to suit all occasions, and all are available ex. stock in small quantities. For Brand Impact we personalise carrier bags in small lots by overprinting your Pharmacy details onto a beautiful carrier bag. Our carrier bags are functional, and economical, and are suitable for any use. Our sets of boxes that stack can be used as beautiful packaging for your
Commercial Director Annette Norton
present, as storage or a decoration box for your window or in-store display. Add the finishing touch to your beautifully wrapped gifts with a high quality bow or ribbon from Sam McLernons. Orderline 01-450 4121 E-mail: sales@sammclernon.ie Go to: www.sammclernon.ie
SAM McLERNON DUBLIN LTD. Fox & Geese House, Naas Road, Dublin 22.
Don’t delay – Place your order today on:-
ORDERLINE: 01-4504121 FAXLINE: 01-4569217
E-mail: sales@sammclernon.ie
Over 80 Years of Service to Pharmacy!
IPR HOW WE SELL
Franchisees Roger Guiney & Barbara O’Connell after the refit of their Tullamore pharmacy with Bill Boucher, LloydsPharmacy, Head of Franchising.
Simply Lloyds
In our continuing 'How We Sell' series IPR Editor Lucy Earley chats to Bill Boucher, Head of Franchising for LloydsPharmacy What is the mission statement / ethos of LloydsPharmacy? At LloydsPharmacy we believe that health is more than just the opposite of being sick, and it is more than just how our bodies feel. It means being able to live life to the fullest and having a positive feeling. It is this positivity that helps us get well and stay well. Our goal is to engage our customers one by one, to enhance their healthcare experience regardless of lifestyle or life stage. Our mission is to effectively, efficiently and passionately deliver an innovative healthcare service that inspires more positive lives. We believe and put the customer and patient first. We achieve this through ensuring the highest 52
Irish Pharmacy Retailer
standards across all our pharmacies. How do you organise / event manage your launches? Over the last 12 months since becoming LloydsPharmacy our Marketing and Sales team have been very busy managing our launches. We have launched four new stores, two franchise stores in Tullamore and Westport and two new greenfield sites in Kinsale and on the former site of the Meath Hospital in Dublin 8. We have two further franchise store launches in Ringsend and in Galway city in August and October and three more direct acquisitions launching. With franchise launches we always
strive to ensure that the heritage of the owners is recognised so that customers know that the same great team are still onsite. Our key objectives of launches are to drive existing and new footfall into the new / re-opened store, create fun and excitement and increase awareness of the store. This is achieved through a number of ways, LloydsPharmacy highlight the store opening in the local media, and we also use local and national PR plus social media platforms. For the store in their local community we provide, amongst other material, an opening pack with flyers, opening promotions and vouchers, external signage and vinyl’s highlighting the store and we donate a
HOW WE SELL IPR
Roger Guiney & Barbara O’Connell's Tullamore pharmacy before the LloydsPharmacy refit.
community fund cheque of €500 to a local cause. Our recent launches have been successful and have generated great interest, awareness and goodwill for the pharmacies in the community. How do help new LloydsPharmacy branches overcome resistance to change that may occur with established clientele? We have a comprehensive training programme in place for franchisees and their teams, which begins with an induction programme and this programme helps the team understand what it means to become a LloydsPharmacy store. Further practical and knowledge based training is carried out by our Learning & Development team prior to the store launch but also on an ongoing in-life basis. In terms of the established clientele we reinforce that the owners and team remain the same. We co-brand our external signage ensuring that the owner's name is part of the signage and respect the heritage of the owner who has built the business up over a number of years in the community. The long-term partnership of the independent pharmacist and
LloydsPharmacy is a positive one for all customers as the key pillars of LloydsPharmacy such as Skin and Pain expertise is an added benefit which ultimately delivers a better pharmacy experience for the customers in a new store environment with better value offers. What is your outlook on special offers and marketing in general? LloydsPharmacy customers experience great value on a daily basis. Our substantial buying power allows us to leverage better deals with suppliers benefiting our franchise partners and, in turn, customers. Building on our pillars of Skin, Pain and Children’s Health we focus on elements in these areas in our stores via distinctive Point of Sale and also in our monthly promotional flyers. Our established Deals of the Week offer savings of 40% on a range of products. We also have a large range of LloydsPhamacy own brand products, which offer great quality and value on an extensive range of items. All of this is supported by marketing through local, national and social media. We have an online transactional website, and a loyalty scheme rewards our loyal
An example of a Gondola End in Lally's LloydsPharmacy
customers with quarterly exclusive offers. One innovative way of giving something back to our customers which has proven popular is via our lecture series where we invite Lloyds customers to an exclusive free event such as clinical psychologist David Coleman recently hosted a lecture on communicating with Children.It was attended by 300 of our customers. For more information contact Bill Boucher 086-7765391 or email: bill. boucher@lloydspharmacy.ie Irish Pharmacy Retailer
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Time for beauty professionals to reunite for the industry event of the season on 5 - 6 October 2014
Professional Beauty Ireland offers profitable business solutions in time for the festive period. PROFESSIONAL BEAUTY
the best in skincare, make-up, tanning, nails,
Autumn’s professional event returns for its
nutrition, equipment and much more. Over 200
annual appearance at the RDS in Dublin where
brands will showcase all the latest products and
beauty, spa and wellness professionals will
innovations from the industry, to give trades
discover the latest innovations and market
customers the opportunity to choose from the
trends, test and compare thousands of new
huge variety on show and benefit from great
products and benefit from exclusive trade
deals, offers and special trade prices. This is the
offers. From skincare to advanced treatments,
ideal platform to help you finds new products
organic and natural beauty products specialist
and services as well as meeting exhibitors who
equipment to wellness, nails to tanning and
will be looking for distributors and stockists.
holistic, Professional Beauty has it all just in time for professionals to replenish their products and treatments before the busy Christmas period.
BE INSPIRED
After the remarkable response last year, the 2014 seminar programme is more jam-packed
WHERE THE INDUSTRY COMES TOGETHER
than ever. For the first time, Professional
Professional Beauty gathers the whole industry
Beauty will introduce the brand new Advanced
together under one roof so you can experience
Treatments Live Stage bringing you cutting
5-6TH OCTOBER 2014 THE RDS, DUBLIN
edge trends, new advanced skin treatments and
the
delivered
latest
technology
by
selection
practitioners.
a
The
of
well-known
developments experts
and
Professional
Beauty Live Stage will feature demonstrations of the latest techniques in skincare, nail care, hair removal and tanning by the superb range of exhibitors. New Business Skills seminars taking place in a dedicated room will include advice on business management, customer satisfaction, starting a new business, social media and retail strategies. Want to expand your knowledge as well as getting an up to date array of the newest products & treatments on the market? Be sure to sign up to our PB Ireland newsletter, if you haven’t already, to receive exclusive interviews with our speakers and updates on the programme and industry news! ONLINE REGISTRATION IS FREE FOR TRADE PROFESSIONALS
Register for Professional Beauty Ireland 2014 now for FREE tickets! Be the first to know about
JOIN THE CONVERSATION: @PRO_BEAUTY
exclusive news and special show offers personally
PROFESSIONALBEAUTYUK
created for registered guests, including expert
PROBEAUTY
interviews, exhibitor announcements, competitions
PROBEAUTY
and new products.
Visit www.professionalbeauty.ie to register and quote promotional code IP2 to be in with a chance to win an iPad mini at the show!
See you at the show!
IPR GIFT PRODUCTS
FALL GIFTS
Time to think about Autumn gifts.
BEAUTY TO-GO
BLANK BEAUTY
The Very YSL make-up palette is the must-have accessory for every journey. A complete make-up routine in a designer case containing a silky cashmere brown to shimmery taffeta pink, seven couture colours accompanied by three applicators. Contact: www. bodyscent.ie, Tel: 056 77 67000
For beauty nuts that want to have the perfect make-up bag Blank Canvas brushes are the perfect Christmas presents, they’re recommended by make-up artists and bloggers and are of the highest quality. Contact: stockistenquiries@ blankcanvascosmetics.com, Tel: 0818 25 22 22
Price: RRP: €33.00
SPARKLER A jewelled compact designed to look like a clutch bag the new autumn / winter Sparkling Pallette from Shiseido contains scarlet cream for lips and cheeks, two powder eyeshadows, ink blue cream liner and coral pink face powder. Contact: www.shiseido.com Price: On Contact
Price: RRP: €0
FLOWER LUXE Fleur de Figuier Oil has a fresh, enveloping feminine fragrance. A delicate, velvety and subtle scent intensified with a heart of natural-original plant oils to help to soften and hydrate the epidermis. Contact: www.roger-gallet.ie
Price: RRP: €26.95
BACK HELP
PRETTIFY
With the Nik Nak wand you can reach those troublesome back areas with a special wand that holds the following beauty helpers: a self-tan pad, exfoliator pad, moisturiser pad, magnifying mirror and a backscratcher! Contact: www. theniknak.com
Featuring the MICRO Pedi Hard Skin Remover, this pedicure kit comes with two limited edition nails including nail varnishes worth €33 providing an easy and convenient way to get salon smooth soles and the perfect pedicure from the comfort of your own home. Contact: www.micropedi.ie
Price: €19.99
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Irish Pharmacy Retailer
Price: RRP: €49.99
Astra Trading are changing their name to Kilkenny Silver! Astra Trading is passionate about price, quality and customer service. It is constantly updating its ranges to keep stock fresh and current. Astra Trading has been dealing in Celtic jewellery for over 20 years and has a large range of proven sellers. We also supply a contemporary classic range of pendants, earrings, brooches, rings etc. New for 2014 is the Kilkenny Silver name with new packaging to match. Visit the stand at Autumn Gift & Home Fair in August but, in the meantime, you can get a taste of what will be on show at www.astratradingjewellery.com
Astra Trading
Cappagh, Inistioge, Co. Kilkenny, Ireland. www.astratradingjewellery.com e-mail:astratrading@eircom.net Tel: 00353-56-7758733 Fax: 00353-56-7758721
IPR GIFT PRODUCTS SMOKIN'
ZINGER
For pure Parisian inspiration the 'Love In Paris Eye Shadow Palette - Be Our Guest Maurice', has the perfect purple and pink shades for a sultry smokey eye. Contact: www.eurosalesinternational.ie, Tel: +353 (0) 1 450 7771. Price: RRP: €11.49
Nourish and revive those hard working hands with The Handmade Soap Company’s zingy and refreshing Lemongrass and Cedarwood Hand Wash. Contact: www. thehandmadesoapcompany.ie
VOTIVELY GOOD
ABSOLU
Celtic Candles has just launched their festive aromas for 2014, check out their new offerings in our Perfect Pitch section. The 3-pack of Votive candles is available to trade for €8.99 + VAT, with an RRP of €19.99. Contact: www.thecandleshop.ie, or Tel: (01) 832 4473
Lancôme’s La Vie Est Belle L’Absolu de Parfum is a radiant variation of the original fragrance, contains essential heart of Patchouli that gives way to a new texture, caressed by soft, resin and amber-tinged notes of Cistus labdanum and warmed by Cashmeran wood’s warm, vibrant and enveloping note. Contact: www.lancome.co.uk
Price: RRP: €19.99 (3 Pack Votive)
Price: RRP: €12.95
Price: RRP: €86.00
TRAVELTIME
WINTER LAUNCH
The REN travel kit includes five best-selling products including facial cleanser, make-up remover, day cream, night serum and an eye cream for a quick picker upper while you’re on the road. It’s also the perfect gift for anyone going on a long trip. Contact: www.renskincare. com
Masala Chai is the new autumn / winter 2014 fragrance from Emma’s So Naturals – Eco Soy Candles. It’s a deeply warming and intense mix of masala spice with exotic, spicy tones of Cinnamon, Clove, Ginger and Cardamon. Contact: www.emmas.ie, email info@emmas.ie, phone 087 418 1014.
Price: €30.00
Price: RRP: €4.95
SILKEN
OVERNIGHTER
The Remington Silk Curling Wand is the perfect tool to create luxurious spiral curls and features a silk ceramic coating for smooth and silky curls. Contact: www.remingtonproducts.com
FOM’s Overnight Rose Repair Serum is a light, easily absorbed concentrate rich in antioxidants, nutrients, fatty acids, vitamins, lipids, amino acids and omegas essential to slow the ageing process. Contact: www.fomcosmetics.co.uk
Price: RRP: €39.99 58
Irish Pharmacy Retailer
Price: RRP: €33.87
Clara, Cootehill, Co Cavan Tel: +353 49 5552055 Fax: +353 49 5556747 Main Street, Cavan Tel: +353 49 4365205 E-mail: shiradesignerjewellery@eircom.net
IPR PERFECT PITCH
STRAIGHT TO YOU Where companies pitch directly to your pharmacy!
CELTIC CANDLES Just in time for the autumn / winter season Celtic Candles has just launched its festive aromas for 2014. Celtic Candles specialise in high quality candles from church candles to private label. New Seasonal Aromas From truly uplifting Spicy Cinnamon, Soothing Mulled Pear And Spices and the top selling Orange, Clove And Cinnamon the organic plantbased candles will be available in pop jars, 9cl votive and also 20cl. Their popular 3-pack votive is also available this year at an amazing €8.97 (+ VAT). With an RRP €19.99…! Ignite your senses with Celtic Candles this Christmas and winter season! Over 30 aromas available year round….Free POS with all orders and no minimum order! For more information visit us at: www. thecandleshop.ie, Tel: (01) 832 4473
POLARWHITEPRO PolarWhitePro contains a natural whitening enhancer that is kind to teeth and works with a gentle oxidising effect, quickly unlocking teeth’s whitest colour. Based on a peroxide-free formula that is enriched with a botanical blend of Aloe, Pomegranate and Chamomile the gel instantly erases everyday stains from coffee, tea, and red wine while whitening and brightening teeth, promoting healthy gums and freshening breath. The sleek and efficient teeth whitening pens enable precise brush on application for anytime use, you can use it daily after meals or in between meetings with no brushing necessary it instantly adds a high-gloss brightness to your smile. If you are interested in stocking PolarWhitePro contact: Eurosales International T: 01 450 7771
The PolarWhiteDuo Pro (RRP €24.99) contains 2 x dental teeth whitening pens for fast, fuss free whitening anywhere, any time without harsh abrasives or the risk of sensitivity.
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PERFECT PITCH IPR LODGE SERVICE Lodge Service / Lodge Security, Ireland is part of the Lodge Service Group of companies operating in every major city across mainland Europe. With our comprehensive set of security services - including integrated solutions that blend manpower with leading intelligent controlled technologies - we effectively reduce costs and deliver a tangible return on investment for our clients. We can provide every possible security service that a retailer may require, regardless of size or type of business. Our Loss Control division specialises in internal theft issues such as loss caused by staff theft of stock or cash, and identifying procedural deficiencies that may be causing loss through mistakes or wastage. We develop programmes that adapt to the circumstances in your store and devise a plan to prove that theft is occurring beyond reasonable doubt. Our investigation team (using proven methods) take a case from suspicion all the way to prosecution keeping the retailer informed throughout. We ensure our case is watertight and will stand up to scrutiny in a court of law
YOUNGBLOOD MAKE-UP Cofri Cosmetics Limited distribute Youngblood cosmetics, a range of Vegan, Paraben Free, PETA Approved celebrity favourites. Check out some of the signature products: Youngblood Mineral Primer Used by Jennifer Anniston, Jessica Alba and Gwyneth Paltrow, this colourless base (RRP €32) helps enhance the performance of make-up throughout the day. Youngblood Liquid Mineral Foundation A deep sea hydrating complex (RRP €35) quenches parched skin for a healthy radiance.
or an employment tribunal, thus protecting the employer at all times. Our Manned Guarding division specialises in dealing with external theft such as shoplifters. They also deal effectively with intimidation or unsocial behaviour in stores that can lead to different types of loss, such as decent customers not returning or good staff leaving the business due to fear. We also operate a Store Detective service for our clients where non-uniformed security operatives pose as customers in store with the sole purpose of identifying thieves and arresting them to answer criminal charges. Check out our website on www.lodgeservice. com Contact us today: LoCall 1890 56 56 56 or email Liam on: lgleeson@lodgeservice.com
Youngblood Press Mineral Eyeshadow Quad Use your eyemagination! Four complementary shades come in a sleek mirrored compact for limitless looks (RRP€39). Youngblood Lipstick Get gorgeous lips with our colourful range of luxurious lipsticks (RRP €18). The lanolin free formula contains a special blend of natural oils and vitamins. Contact: Cofri Cosmetics Tel: (01) 833 1636 www.cofri.ie
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IPR PERFECT PITCH PHARMACY WEBSITES DRIVE BUSINESS
MEGAWHITE: THE NEW WAY TO WHITEN YOUR TEETH
Over the counter sales have dramatically decreased in recent years and more and more pharmacies are seeing the benefit of offering customers an online sales channel. Whether that means an eCommerce option or simply a beautiful online platform highlighting the Pharmacies services and special offers.
Megawhite is the latest treatment to take the beauty world by storm. Celebrities including the stars of Hollyoaks, The Only Way is Essex, and Britain’s Next Top Model have all used and endorsed Megawhite because it whitens teeth with fantastic results.
Offering your customer a carefully crafted and professional website with page after page of healthcare information and services relevant to your pharmacy will not only increase your pharmacy’s credibility as a healthcare service provider, it is integral to helping you retain customers, stay competitive and move your business forward. Online marketing and promotion is the core of modern selling and while current legislation prevents the sale of prescribed medicines online it does not prevent repeat prescriptions being order online and the sale of everything from perfumes, specialty products to vitamins and supplements. These platforms can also be used to offer your customers information specific care services, which may not generate sales but can certainly increase footfall to your pharmacy and culture an increase in sales and customer relationships. Make it easier for your customer to get in contact for advice in private with “Ask your Pharmacist” and use your free smart phone app to put your special offers to your customer on a regular basis. Your information, tips and advice will be at your customers’ fingertips. PharmacyNet provides this answer in a package to suit all levels of Pharmacy’s with a fast setup time and minimal effort required from the busy Pharmacy day. If you would like to discuss any of the above options give PharmacyNet a call on 1890 345 678 or email info@ pharmacynet.ie
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What is Megawhite? Many tooth whitening treatments use hydrogen peroxide to remove stains, but some studies have shown that this chemical may be carcinogenic and could weaken the teeth. Megawhite is different. It uses sodium bicarbonate to gently, yet thoroughly, lift stains out of the deep pores in your teeth. How does Megawhite work? The sodium bicarbonate solution is applied to the teeth via a gum shield, which is inserted into the mouth. A laser is then directed at the gum shield where it activates the whitening formula, causing it to release oxygen and pressure. The oxygen and cleaning agents alter the colour of the teeth from brown/yellow to white without affecting the structure of the tooth’s enamel. What happens after the treatment? The treatment process shouldn’t last any longer than around 20 minutes so it’s the kind of treatment you can squeeze into your lunch hour! Everyone is different, but most people can expect to achieve average results of around 9 shades lighter, depending on the severity of the staining before treatment. After the treatment the pores on your teeth will remain open for around 30 minutes so it’s best to avoid eating until after that time, and try to stick to light coloured foods and drinks for the first 24 hours after treatment. Most clients tend to have around three or four Megawhite treatments per year, usually before special occasions. The results are fairly long-lasting, depending on your regular eating and drinking habits. To find out more about Megawhite contact Pro-Tec Sales on: 021 4820846. Email: info@pro-tecsalesmarketing.ie
PERFECT PITCH IPR DIOCLEAR Fannin Healthcare distribute Dioclear, a new treatment for diarrhoea that’s suitable for all the family. Dioclear contains a natural substance which absorbs water and binds diarrhoea causing substances, stopping Diarrhoea in its tracks! Dioclear does not enter your bloodstream; it works in the digestive system making it a safe treatment for the whole family. It's safe, effective and clinically proven. It can be used for the whole family, from infants through to adults. Dioclear will be supported with a full marketing plan, including TV and Radio Advertising. For further information contact Fannin Ltd: Phone: (01) 290 7000. Go to: www.fannin.eu
BEAUTY BRANDS SHOWCASE Do you want to increase profits with professional quality beauty products that get results for customers? Beauty Brands is an Irish distribution company that offer the following products and training: Chris Krenzer Make-Up Make-up sales can dramatically increase your turnover and we’ll help you make profit from day one. Pharmacy Offer €500 FREE Retail Products! Book a meeting with a member of our team by the 30th of September and we’ll give you €500 of Chris Krenzer®! high quality mineral make-up products at RRP free when you open account. Opening order must include Concept Display. Eyebrow Threading Training FREE for Pharmacies Eyebrow Threading is an Art, and Tahira Wells is an Artisan within the craft of Threading. She started the ILAH Brow School of Threading, and continues to pass down the ancient tradition of hair removal as well as inspire her students with cutting-edge brow shaping techniques. This eyebrow threading training is FREE to Pharmacies who wish to retail ILAH Brow Retail Products.
Conscience Clear Tan This rapid, quick-drying and odourless formula offers a natural sunless tan that works to boost your natural skin tone and give you a flawless colour in 3 shades; Light, Medium and Dark.
SmartPolishTM SmartPolishTM is a revolutionary NEW onestep gel polish system that unites fashion and technology with fast application, two- three week wear and easy removal in 44 fashionforward shades. The breakthrough SmartPolish system includes a self-adhering Colour Coat that eliminates the need for Base Coat, Top Coat and a Gel Cleanser that becomes more durable with exposure to UV light and LED technology. Contact: BeautyBrands.ie to find out more information on pharmacy based-offers. Phone: 01 4586603 Email: info@beautybrands.ie
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CAN YOU FIND THESE WORDS? Uriage Tanorganic Frontcover Astra Celtic Shira Fuschia Mememe Paese Megawhite Autumngift Professional Beauty Pharmacy Irish Life Good Healthy Living OTC FOC Retailer Counter
Send your finished wordsearch to: Exigo Media and Events Ltd. Unit 7 Greenhills Business Park, Greenhills Road, Dublin 24 Name:.................................................................................... Address:...............................................................................
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Pharmacy/Chemist name:...........................................
WIN A LIQUID MINERAL FOUNDATION FROM YOUNGBLOOD SIMPLY FIND THE WORDS BELOW, FILL IN YOUR DETAILS IN THE SPACE PROVIDED AND POST THEM TO US.
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Irish Pharmacy Retailer
Email:..................................................................................... Phone:................................................................................... TERMS & CONDITIONS The prize is non transferable, subject to availability and no cash alternative will be offered. Entries must be received by the 31st of August 2014. The Editor's decision is final. For a full list of terms and conditions contact: news@irishpharmacyretailer.com
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