1 minute read
Tag Lines
from Benefit Cosmetics
by Becky Green
Tag Lines and Slogans
Our tag lines at Benefit carry on our wonderful legacy. (A girl’s smile is the best thing that she can wear and here at benefit, it’s our job to enhance it!) Making our benebabes feel good is something we know how to do. Our humorous and whimsical slogans are there to make every girl out there feel confident in herself and realise there is more to beauty than just a tube of mascara. Our slogans are encouraging our gals to go out, have fun, be confident and let their hair down with their benefit attitude.
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