SS13 Bench Brand Book by Bench.

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The book you’re holding is the second chapter in our Self Made story. The second part in our campaign to travel the world, meeting the inspirational, hard-working guys and girls that are changing cities the world over. And this time we went Stateside. To celebrate our new Spring/Summer 2013 line, we packed up and headed out to New York City. An iconic and groundbreaking city that draws people in and never lets them go, NYC was the obvious place for us to track down the people making it happen. For anyone determined to succeed, the city can give you the world, but it takes everything in return. And here in these smog filled streets, nestled between the skyscrapers, we captured the stories and the lives of those who’ve given it their all in our new film Self Made NYC. The campaign, a love letter to the city and a fearless manifesto of what exactly it means to make it on your own, features some of New York’s most exciting creatives and shows a side to the city you won’t see in the tour guides.

simply what you make it.

SS / 2013

So here is Self Made NYC. And, as always, this is for the ones that understand that life is

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Mens Collection:

Modelled on the streets of NYâ&#x20AC;&#x2122;s creative capital, Williamsburg.

WILLIAMSBURG PHOTOS: Ben Rayner Photogr aphy Assistant: Adam Gong Producer: Abby Bralove STYLING: Kylie Griffiths Make-up: Erin Green Hair: Darine Sengseevong MODELS: Tristan, Malik, Joe

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knitwear bmfa1135 billybank

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Spend just a few minutes in the company of the British photographer Ben Rayner and

BEN RAYNER: SHOOTING FROM THE HIP

you’ll wonder why he’s not the person having his portrait taken all the time. A bundle of manic energy with rock’n’roll tattoos and long red hair, he’s the embodiment of selfmotivation and his infectious enthusiasm for his work leaves you feeling inspired and full of ideas. It’s easy to see why his vivid photos look so full of life. Like all professionals who make their work appear effortless, Ben puts in hours of preparation and research before each job. As the saying goes: Fail to prepare, prepare to fail. A full-time freelancer, Ben has always worked for himself and this means he appreciates the value of each job that comes his way, whatever the size. Having made a name for himself in London shooting editorial and fashion for the likes of VICE and Vogue, Ben moved to New York a year ago to pursue his work Stateside, contributing to Nylon magazine and producing

content for ASOS and Adidas, among dozens of others. In his spare time, Ben runs a boutique publishers for limited-edition zines called Rayner Books and sometimes drums in the punk band Throwing Up. For the Bench shoot, Ben and his two assistants worked 60 hours over four days – that’s 15 hours each day – and submitted a staggering 15,000 images for consideration. What’s his secret? “Eat lots of protein,” he says.

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Where have you been up to this last year?

Do you ever take time off, or are you always

Ben Rayner: A total mix of everything. I’ve

kind of working and shooting?

been fortunate enough to work on a lot of great

I am always working in some way or another.

projects this year, a mix of personal, branded

I do travel a lot, but this is often for work.

and editorial for a number of great people. What are the basic steps you take to get a Do you enjoy living in New York?

shoot like this off the ground?

I grew up in London so it’s a nice change. I

I am always prepared with my equipment

visit London very often so it good to have both.

and make sure that assistants are briefed. It’s important to take charge and direct

Being a freelance photographer, how self-

models also.

motivated would you say you have to be? You have to be really self-motivated and

Do you usually need an assistant to work

proactive and can’t ever take anything for

with you, or do you prefer to work solo?

granted. No job should be considered a

I usually have one or two assistants. This job

‘small’ job. You can never expect things to

was fairly intense so we constantly needed to

just come to you. Self-promotion is very

dump cards of shots as we shot a lot.

important and reminding people who you are! You’ve been living in NYC for a while now – What motivates you?

how was it shooting the Bench campaign in

LIFE! Life inspires me. I walk around a lot and

the city? Did you find new locations, did you

find motivation and inspiration in everything

surprise yourself?

around me. I am constantly creating work for

I am always on the look-out for suitable

myself alongside commissions.

locations for future shoots. I often cycle BENCH. SS/2013

around looking for places that I feel haven’t

which is part of the fun, but the final images

been used so much. This shoot was a mix of

tend to match my initial vision.

familiar locations and some new ones but shot in a way so that they aren’t necessarily

How ambitious should you be when shooting

instantly recognisable.

or planning something like this, or it always best to be realistic about these things?

Where’s your favourite place to eat in NYC?

It’s important to be realistic for sure, but one

Takahashi, this amazing Japanese restaurant

should never be afraid to experiment.

in the East Village. What are you working on next year? And your favourite bar, or place to have

A new personal book, lots of travel, and

a party?

starting a long-term project.

Max Fish is my local. I also DJ Wednesdays at Lit Lounge which is fun. I also like

Do you have any projects that you want to

Forgetmenot and Clandestino.

get stuck into? Yes, but they are all a big hush-hush!

Does the finished version of the shoot generally match with the vision you had in

www.benrayner.com

your head at the beginning? Usually a few surprises present themself

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11th STREET WORKSHOP

a closer look at New York’s hidden work stations

Helmed by production veterans and brothers Anthony and Lou Asaro, 11th Street Workshop is a powerhouse working with a diverse array of clients with everything from set design and construction to custom fabrication, production, prop styling and more. With a massive second floor workspace above the main workshop, a formidibly jam-packed prop room and a cavernous studio space onsite, it’s no 24

wonder that 11th Street tackles everything from fashion photography projects to custom cabinets and residential construction. They

are even working on a “redneck motorized

recliner” fusing a cushy old sofa with a scooter and a fridge custom built for a sixpack for one lucky client. www.11thstworkshop.com 8

1. PROJECTS

2. MATERIALS

3. POWER

4. SAWING AREA

We have lots of our work

We store a large quantity

Hanging extension cords

These table saw areas are

kicking around the studio. It’s

and variety of materials so

positioned throughout

set up for cutting the sheet

important to keep the floor

that we’re ready to fabricate

the workshop allow us to

goods stored along the rear

clear; our unfinished work is

just about anything at a

reconfigure and get power

wall.

kept on racks in the back.

moment’s notice.

where it’s needed.

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5. FIRE EXTINGUISHERS

6. WALL RACK SYSTEM

7. DUST EXTRACTION

8. TROLLEY

When you work with lots of

There’s always music

The pipes running along the

We use these trollies to

wood, paints, solvents, and

pumping in our workshop.

ceiling are the shop’s dust

move props and tools around

also welding tools, things can

There’s all kinds of people

collection system.

the workshop to allow the

get ugly pretty quickly.

working here, so we listen to

staff to divide and conquer

a lot of different kinds.

projects more efficiently.

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Dorland Studio

Chris Dorland is a Canadian artist based in New York City. His studio, located in North Brooklyn, is ground zero for the conception and execution of his photomechanical paintings. Building original

works by copying imagery and then duplicating these copies, Dorland assembles collages from found images, scans and prints them through multiple iterations, and then uses these heavily processed assemblages as the basis for his paintings. Mechanical reproduction technologies are a crucial component in Dorland’s process of 26

distancing the images he selects from their original sources. 5 www.chris-dorland.com

1. UNTITLED 1

2. UNTITLED 2

3. Image trash pile

4. Riso Rz-220

This large piece is a new

A painting in progress. I

Source material that sort of

The Riso is a high-speed

collage. It’s a study for a

still need to add a silver

festers in piles around the

digital printing system from

large painting commission

gradient to it. You can see a

studio.

Japan. It’s sort of a cross

I’m working on with the Art

test version taped above the

between an off-set litho press

Production Fund.

painting.

and a copy machine.

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7. STORAGE RACK

8. Flying Pigeon BIKE

For handling chemicals and

Ronan and One Shot enamel

I love that bike.

paints.

sign paints. Hoards of cans of

5. Photosmart Printer

6. Nitrile Gloves

I use this printer to produce paper copies for use in collage.

spray paint, automotive paint and HVLP spray gun set ups.

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THRONE

OF BLOOD

Located within a disused brewery in East Williamsburg, Throne of Blood Studio is home to a close knit group of friends including Max Pask and Andrew Potter of Populette, Kim Ann Foxman (ex-Hercules and Love Affair), and Brian Hersey. This studio is set up to allow these four musicians to string a diverse collection of new and vintage electronic instruments together in order to record collaborative jam sessions. Whereas much electronic music eschews live performance in favor of carefully constructed perfection, the output from Throne of Blood embraces the spontaneous, 28

improvisational serendipity that can emerge from unconventional combinations of equipment and ideas. www.throneofbloodmusic.com

1. MINIMOOG MODEL D

2. THE HUB

3. Mackie 32-8 Desk

4. Arp 2600 Synthesizer

A total classic and famous for

Assorted compressors, filters

Our old faithful. A bit worse

The rarest and most

being the first synthesizer to

and effects units, as well as

for wear, but crucial.

impressive bits of kit in the

be widely sold to musicians.

two patchbays for linking up

studio. One of these was

all the kit in the studio.

used to create R2D2â&#x20AC;&#x2122;s voice in Star Wars.

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3 1

5. Moog Source

6. Bob Moog

7. Daft Punk

8. Poo and Pee plushies

A classic but deeply flawed

Action Figure of synthesizer

Daft Punk action figures to

Always there to let us know

80â&#x20AC;&#x2122;s era synth.

pioneer Bob Moog is always

supervise studio sessions.

when something is total shit.

here for inspiration.

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Alchemy Paintworks

Brooklyn’s Alchemy Paintworks has operated for the past several years from a landmarked building off of Bushwick Avenue. Founded by Jason Brown after a decade spent running Jeff Koons’ stateof-the-art sculpture painting facilities, Alchemy employs techniques learned from his work with world-renowned fabricators and restorers, as well as his extensive

research and experimentation with the latest materials and technology. Fusing art and science into a seamless whole, Alchemy now lends its unique expertise to a wide range of established artists, working in

partnership with them to bring their singular creative vision to life.

4 www.alchemypaintworks.com

1. TOOLS

2. COFFEE CUPS

3. CABINETS

4. VACUUM

Workspaces littered with

A lot of coffee gets

These cabinets and flat files

This is an industrial vacuum

transfer tape, Xacto knives

consumed in the shop every

hold every kind of sandpaper

for cleaning up dust

and burnishers for masking

day. It’s essential fuel for

grit imaginable, from 40 to

produced by sanding

off areas to receive different

some very painstaking work.

diamond dust.

finishes or colors.

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5 7

2 1

5. PAINT MIXING

6. CHEMICALS

7. BUSY WORK

8. DIVIDERS

This cabinet is actually a

These yellow storage

The staff here are hard

The dividers separating the

paint mixing apparatus.

cabinets along the far wall

at work on a restoration

room are made of industrial

It contains disposable

contain all the various

job. They are sanding and

plastic and .09 micron filters.

containers filled with custom

chemicals used in our work.

cleaning in preparation for

mixtures for each project.

paint application.

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The filmmaker Ben Fries had his work cut

BEHIND THE SCENES: Director Ben Fries

Do you need to be well organised to shoot

out when he shot the documentary for Bench.

a film such as this one, or do you rely on

Tasked with telling the story of a regular day

others to be organised on your behalf?

in the lives of five busy New Yorkers, we

Ben Fries: All you can do is be as prepared

gave him just two days in which to squeeze

as possible and then once the shoot starts be

the entire shooting schedule, crossing all

ready to improvise. Nothing ever goes exactly

four corners of the city. That meant a lot of

as planned but if you’ve thought everything

running around town with his crew in a bid

through in advance then it’s much easier to

to film the subjects in various locations as

think on you feet. For this particular film,

they went about their daily routine in his

we were capturing “a day in the life” of five

intricately-crafted video piece. No matter

people in two days so organisation was really

how much preparation goes into it, filming

important in terms of coordinating everyone’s

on the streets is always unpredictable. And

schedules and making sure that we could get

Hurricane Sandy was just around the corner.

to where we needed to be at the right time.

Fortunately this wasn’t the first time Ben

The schedule was extremely tight and we had

had used his hometown as a backdrop. In

a few hiccups along the way but we were

his acclaimed video for the song ‘Cyan’ by

able to keep things moving and get everything

the British musician Kindness, Ben shot the

we needed.

singer on the streets of the East Village, while an earlier promo for the band Holy Ghost!

When you got the brief, did you storyboard

depicts a freeze frame timeline of their life in

the shoot?

NYC. He may know the city like the back of

I generally don’t do storyboards, especially

his hand, but on such an intense shoot, Ben

for a documentary-style shoot like this. When

needed his best team around him.

you’re dealing with real people and observing them doing what they do, you have to see

what’s happening in the moment and let that dictate your shots. What I do think about is the locations we’ll be shooting in. If possible, I try to see the locations in advance so that I’m able to visualise how to shoot in the space: where is the light coming from, what are the most interesting angles, that kind of thing. How do you go about assembling a team to work with you? I have a team of people that I like to work with. On a film set it’s important to surround yourself with good people who you trust. How important is it to have good relations with the team, or is it more a case of relying on everyone being professional and simply getting the job done? Both are important. I feel you usually get the job done better if you are able to have good relationships with the team but you also don’t want to crew up with your buddies just because you like to hang out with them. Again, you have to trust your crew to do their jobs well because that allows you to focus and do your job well.

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With your work, would you say it’s best to be ambitious or should you have a more realistic outlook? It’s always good to be ambitious. As you start planning and figuring out the logistics, you’re always going to face limitations but you deal with that then. Hopefully you can use those limitations to steer the work in interesting new ways. What hours were you working each day on this shoot? We worked roughly from 7am until 10pm. Long days, even thought it only lasted for two of them. We had to cram in a lot of shooting. How do you get through the shoot in one piece? I drink a lot of coffee. Watch the film at: www.benchselfmade.com

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“Me, Sesse Lind (the Director of Photography) and the rest of the crew hanging precariously from a moving car, filming Jeff Henrikson riding the streets of Brooklyn.”

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“Getting whipped up in a breeze as we shoot Sunny on the East River Ferry.”

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“They may be similar in style but no two of Jack’s work are the same. It was fascinating to capture him working.”

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â&#x20AC;&#x153;The subway is the fastest way, unless you want to play dare devil on a bike, of getting around the city. We took it across the river with Kish.â&#x20AC;?

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together. You can see them working together in the film.â&#x20AC;?

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â&#x20AC;&#x153;Jeff and Kish have worked together before and we wanted to capture the chemistry of them

“Jack Greer’s more devoted to his dog, Iggy, than anyone I’ve ever met. He even has a picture of him tattooed on his chest.”

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“Rufus...always keeping it positive”

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Womens Collection: Shot at the foot of the bridge into the city

GREENPOINT PHOTOS: Ben Rayner Photogr aphy Assistant: Adam Gong Producer: Abby Bralove STYLING: Kylie Griffiths Make-up: Erin Green Hair: Darine Sengseevong

vest blga2616 baycroft short blla0114 eafield

MODELS: Dayna, Lauren, Kendall

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shorts BLLA 0111-1 DUET vest blga2583 bright again jacket blka1562 retro cag

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shirt BMAA1080B DEANSGATE B

Once upon a time, the weary and poor of

PROFILES

New York would head for Brooklyn. Rough around the edges, the borough became the destination for immigrants looking for a new life and a fresh start in America. In recent

JACK HENRY

years, like many deprived areas in major cities, the artists began moving to the area, attracted by cheap rent and large studio spaces. The neighbourhoodâ&#x20AC;&#x2122;s diverse cultural and social mix made it fertile ground for a burgeoning creative community who soon gentrified the area and stimulated the local economy. In the heart of this hotspot, nestled on a quiet street in Bushwick, we find the studio of fast-rising artist Jack Henry, whose provocative paintings and abstract sculpture are creating quite a buzz in the art world.

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What is it that you do?

Was there a heavy influence from your

Jack Henry: I’m a sculptor who uses

family on what you do?

found objects and cast materials to make

My dad is the director of the museum in Flint,

monuments in honour of post-industrial

Michigan, my hometown, and my mum is an

America. I also work part-time as a freelance

interior designer. So art and aesthetics have

art installer, making pedestals and stretchers

always been a focus in my family. Growing

for other artists.

up, I was always playing with Lego, building

I want my work to look like something

a tree fort, drawing or making videos with

found, as if carved out of some unknown time

friends, but I didn’t start making art seriously

and place. The theme in all my work centres

until I was in college.

around an idea that our objects will become the artefacts of our time. I’m retracing my

How did you learn the skills you needed to

steps, picking up objects that have been left

do what you do?

behind, and thinking about moments in my life

I think that any skills I’ve learned have come

that I’ve seen common curiosities: a roadside

out of necessity. I had an idea that I wanted to

memorial, a tattered billboard or a random

execute and had to figure out how to make it.

collection of objects in an empty lot that when combined create a poetic moment that

When you look back at your earlier work,

transcends the original purpose of each object.

how do you feel about it? I’ve always made things, but a lot of the stuff when I was growing up was pretty random. Most of the work I did in high school and college I wouldn’t want to show people now. But, occasionally I’ll go home and come across a little painting that I did as a kid and kind of like it.

It’s always tough picking up freelance work. Sometimes I don’t get a call until the night before and may not have many details until I get there. But being freelance does allow me a lot of time to be in the studio and I can turn down jobs if I have a show coming up or a commission where I need extra time. Why you end up in Brooklyn? I moved to New York on July 4, 2010 – about two and a half years ago. I moved straight to Bushwick and have been there ever since. I graduated from the University of Maryland and was going to be looking for work wherever I ended up living. So I moved to New York because of the opportunities. There are so many galleries, artist-run spaces and pop-up shows with really good work in them. How are the people around you important when you’re trying to make it? There is a great community of artists in Bushwick and I think I benefit from being around people who are serious about the art they make. There are so many artists making good work all the time that it motivates me BENCH. SS/2013

How does going solo affect your lifestyle?

to get back in the studio. Plus, I figured that if there was an audience out there that would appreciate my work, with all the people in New York, I should be able to find that audience here. Do you think you’d be at the point you’re at in your career if it you didn’t live here? I feel like there is a sense of urgency in New York that I didn’t feel in other places. Time seems to move a little faster, and I get more done. And there are a lot of things to do in the city. I’m never bored. Does the city influence your work? Well, for me, it provides a wealth of discarded objects. There is never a shortage of things to pick up that inspire a piece. And I see the best art in the world. The museums are excellent and there are tons of galleries. In one afternoon I can see a variety of exciting artwork that I didn’t have access to in smaller places. Where are your favourite spots? There are some great bars in my area: 58

Bodega, Pearl’s and Miles. I can always manage to have a good evening with my friends and girlfriend. And I like going to Chelsea to check out what’s new at the galleries. But it’s New York City and one of the best things about it is there is always someplace cool that I haven’t been to. It never feels like the same routine. www.Jackhenryartist.com

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PROFILES

SUNNY SHOKRAE

Even if you’ve never been to New York, you

How do you spend your time in the city that

know exactly what the place looks like. The

never sleeps?

Big Apple has to be the most photogenic

Sunny Shokrae: Taking photos, looking at

city in the world and thanks to cinema and

photos, fixing photos, storing photos, backing

TV, endless images of sparkling skyscrapers,

up hard-drives. When that’s all done and I

yellow taxis and jets of steam rising poetically

feel good for the day, I’m all about watering

from the subway are burned into our minds

my plants, exploring the city I live in, making

from an early age. It’s one giant film set, and

trouble and remembering to call my family at

whether we like it or not, each of us falls in

least once a week.

love with NYC at some point.

With its iconic skyline up top and

Which path led you here?

tremendous energy down below, it’s little

When I was young I got into photography

wonder that photographers travel here from

to keep an archive of my personal history

all over the world not just to snap away at

as it was happening. It was a way for me to

the famous sites, but to seek inspiration in

visually communicate the admiration and

every corner of every deli and bond with like-

affection I felt towards the people and things

minded souls. Iranian-born photographer

around me.

Sunny Shokrae was one such person who

It quickly turned into something that I

made the journey towards the bright lights

never stopped doing. I was mostly self-taught,

and over the last four years she’s made

and eventually after a degree in politics

the city her own. Her candid approach to

and working for a few years in LA, I moved

verité photography has been celebrated

to New York to do an intensive year-long

in VICE magazine and Sunny has recently

programme at ICP [International Center of

collaborated with fashion houses Opening

Photography] in photography. I’ve just been

Ceremony and Vena Cava.

learning and growing ever since, whether from a job I just did or the people around me doing the same thing. It’s always evolving and getting better and better. What is it about photography that you love? I can’t imagine doing anything else. It’s amazing to visually relate to, excite, inform or communicate with people I’ve never met and never will meet. It’s a way to talk to the world however you want to. It’s endlessly satisfying and the day that it isn’t anymore, I will find a better or new way to do it.

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How do you keep yourself motivated when managing your own career? You have no one but yourself to kick your ass into gear. You have to create your world, to meet the people that facilitate and nurture your work. And you have to know the business side as well as the creative side. But the feeling you get after you nail a project or assignment or shoot ¬makes you feel so accomplished and driven to move on to the next thing and nail that too. What role has the city played in pushing you to succeed? I moved here in May 2008 because it’s the place to be if you’re pursuing photography as a career. There are so many doors to open; there’s so much going on. There are so many people doing exactly what you’re doing that it really pushes you to work your ass off and try to set yourself apart. It’s a constant motivation and the resources and opportunities here are endless. You just have to make it happen. I’ve learned a lot about what I do and who I am by being here, but I think that happens with any big change or move. I assumed I 62

would only last in NYC two years max, but every year that goes by makes it harder to imagine living anywhere else. It sucks you in pretty hard. Where are your favourite spots? It’s an impossible question as it’s constantly changing. I love it all. Which cameras do you always carry in your kit bag? The list is long, but if I were to name four that are always in rotation, they’d be: Canon 5D, Mamiya 7, Hasselblad 500C/M and the Yashica T5. www.sunnyshokrae.tumblr.com

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NEW YORK SPRING AWAKENING BENCH. SS/2013

A PHOTO STORY BY CHLOE AFTEL

Creatives from around the world make the journey to New York to be inspired by its imposing streets and driven inhabitants. We asked Chloe Aftel, fashion photographer, to explore the boroughs, documenting the sights through a mixture of digital, 35mm and polaroid photographs.

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“Brooklyn Sandwich Shop. One of my favorite local places, I love Fort Greene and this lunch spot is very satisfying.”

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“George Washington Bridge.”

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â&#x20AC;&#x153;Little Red Lighthouse by George Washington Bridge. What a funny little place to find a lighthouse. The bridge is always lovely, but this odd lighthouse and the park by it are charming and understated.â&#x20AC;?

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“Of course there’s tons of graffiti in NYC, but in Queens, by PS1, there is some incredible stuff, entire blocks covered in art, all different styles. It’s one of my favourite places to check in with every few months.” 71

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“The historic house trust of Staten Island has been a long time favorite. It’s a little kitsch, but it’s fun to see what the city used to look like and who lived there. Some of the houses are still inhabited and quite striking.”

BENCH. SS/2013

“City College. I love going way up town, as there are tons of gorgeous houses up there and it feels like it’s own little city even though it’s just a few stops on the train.”

BENCH. SS/2013

“Grand Central. Always a pleasure to travel through Grand Central, going upstate or around town.”

BENCH. SS/2013

“Vernon blvd in Long Island City is one of those beautiful areas of a changing city. There is a lot of construction and development. I always enjoy shooting around

there.”

BENCH. SS/2013

â&#x20AC;&#x153;Impossible project, a place I spend a lot of time. Their latest instant film is awesome.â&#x20AC;?

BENCH. SS/2013

“Where I sleep.”

BENCH. SS/2013

MALE DENIM The summer 2013 denim collection is made up of a vivid pallete of washes - clean blues and dirty tints, cool greys and icy blues - these bright, intense shades will look fresh and new for the summer season.

output BMMA0229-3

REGULAR RISE / RELAXED AT HIP AND THIGH / STRAIGHT THROUGH LEG

BENCH. SS/2013

overdub BMMA0233-3

transistor BMMA0264-1

DROPPED CROTCH / RELAXED AT HIP AND THIGH / TWISTED AND TAPERED THROUGH LEG

DROPPED CROTCH / RELAXED AT HIP AND THIGH / TAPERED THROUGH LEG

BENCH. SS/2013

FEMALE DENIM Combined with fits for every body and every lifestyle, a selection of which can be seen across this section, these jeans will see you through everything that New York, and the world, has to offer.

fret v11 BLKA 0250-11

LOW RISE/ FITTED WAIST AND THIGH / TAPERED LEG

BENCH. SS/2013

plec v2 BLMA 0277-2

loudness BLMA 0290-3

LOW RISE/ FITTED WAIST AND THIGH / TAPERED LEG

LOW RISE/ FITTED WAIST AND THIGH / TAPERED ALONG LEG / CROP

BENCH. SS/2013

dress blsa1436 cheried

BENCH. SS/2013

A look at the SS13 collection against the backdrop of iconic Manhattan

CITY SKYLINE PHOTOS: Ben Rayner Photogr aphy Assistant: Adam Gong Producer: Abby Bralove Make-up: Erin Green Hair: Darine Sengseevong

BENCH. SS/2013

MODELS: Dayna, Lauren, Kendall, Tristan, Malik and Joe

dress BLSA1392 HIPSTA

STYLING: Kylie Griffiths

BENCH. SS/2013

knitwear blfa1179 fancytown shirt blaa0924 camberwell

jacket bmka1543 ashdon jeans bmma0224-3 breaks v3 top bmga2761b juror b

BENCH. SS/2013

t-shirt blga2556 rigmorolled shorts blla0102 prancers

her: knitwear blfa1188 fairuza him: jacket bmka1564 mizze shirt bmaa1086b roundhay b

BENCH. SS/2013

top blsa1456 christener

shirt bmaa1085 otley shorts bmla0142 aintree

BENCH. SS/2013

t-shirt bmga2985 postcard jacket bmka1578 tbc shorts bmla0142 aintree

dress blsa1439 pincrop

BENCH. SS/2013

jacket bmka1556 mizah

BENCH. SS/2013

t-shirt bmga2943 pontcanna

t-shirt blga2561 timerama

BENCH. SS/2013

FOUNDATION

East London collective, The Stööki Craft Makers, is a creative ménage-à-trois between old friends Luke (24), Nadia (25) and Quincey

AW12 Winners:

(24). Finding common ground in a love of art,

StÖÖki

to push the boundaries of design, launching

Craft Makers

label based in London.

fashion and film, in 2011 they joined forces Stööki Jewellery and Apparel, an independent Far from being a closed creative process, everything the trio does is collaborative, presenting themed capsule collections that are born through interactive art and immersive events that encourage anyone to get hands on and creative. And people

100

are beginning to take notice with the team having worked with collaborators such as Red Bull, the Tate, the V&A, MTV and Nintendo on artistic interventions for the Stööki community. And they’ve only hit the ground running just over a year ago. So far they have independently produced two jewellery and apparel collections, with no investment, no hand outs and only their intuition and guts to guide them. And it’s these levels of dedication that made them the clear choice for this season’s Self Made £1000 prize fund.

BENCH. SS/2013

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BENCH. SS/2013

So what is Stööki?

events, which incorporate that element of

Stööki is a creative movement formed by

interactivity, are based on the individual items

three talented individuals. We’re split in two

within each collection.

different divisions, one side a Jewellery & Apparel Label and the other an art collective.

What’s the Stööki Curate series?

The label consists of small capsule collections

Stööki Curates is us three showcasing our

that are hand crafted and the collective

individual strengths within an artistic context.

(known as the Stööki Craft Makers)

The first one we did was heavily themed

around collaboration; we wanted to grow our

What do each of you bring to the table

community by engaging with them through

within the trio?

various mediums.

Myself and Nadia met at Sir John Cass Jewellery School and later met Luke through

How do you create your collections with no

mutual friends. I left university and was

funding behind you?

building experience within TV and marketing.

We have part-time jobs, so we all chip

Nadia was focusing on refining her craft,

in to buy materials and tools to produce

doing jobs for well known fine jewellers.

the products. The only downfall to that is

Luke always had a sharp eye for visuals since

always being limited on stock, however,

graduating from Central Saint Martins and

our audience are drawn to the element of

through Stööki his music production skills

exclusivity.

started to flourish into Stööki Sound.

102

Have you hit any major obstacles along Where do you start?

the way?

We start the process with a brainstorming

We have met many! We’re taking risks and

session and it’s normally after being inspired

still learning as we go along. Being out of

by the locations we meet in. This could

out our comfort zone and knowing that our

range from the cinema, arcades and galleries

incomes are going to feel like they have been

we visit. Each piece we design and make

cut in half. In the long-run we knew it was

has its own story or theme behind it. So the

worth the sacrifice.

BENCH. SS/2013

103

Where do you find your inspiration? Between all three of us we have different sources of inspiration. Nadia loves pop art and the opportunity to work with Yayoi Kusama at the Tate was amazing. Luke has a passion for sound and he has found many ways of integrating it with the brand and I get excited with interactive art and immersive theatre productions such as PunchDrunk and Creators Project. The combination of things I

but we have formed a brother and sister

just mentioned are so vast, yet they really do

bond. It’s kind of funny that I mention that as

translate into what we do within Stööki.

all three of us are only children.

How has doing this changed your life?

What’s next for Stööki?

It’s opened us up to a lot of opportunities,

We aim to connect with a few more countries

such as this. We feel like finally we’re free

in Europe and America doing events over

to make and present what we want. We’re a

there and spreading the Stööki vision to a

close knit team that work very well together.

new audience. We’d love to have a concept

It took us a little while to get used to each

store, incorporating a creative studio, event

others personality traits and ways of working,

and retail space. BENCH. SS/2013

MORE ON BENCH We donâ&#x20AC;&#x2122;t just want you dressed for success, we want you equipped with the tools to get out there and get shit done. Our hard-wearing accessories are designed and crafted for the people who use them, combining both style and function for fastpaced city living. So whether on foot, bike or board, our bags are made to travel

104

with you and withstand the pace.

BENCH. SS/2013

PORTLAND Middle 13S1BMXA 0711 Right 13S1BMXA 0712

BENCH. SS/2013

105

PORTLAND below left 13S1BMXA 0713

106

CROSS bottom left 13S1BLXA 0729 middle 13S1BLXA 0707 bottom right 13S1BMXA 0708

SPINNINGFIELD far left 13S1BLXA 0703 second left 13S1BLXA 0701 second right 13S1BLXA 0700 far right 13S1BLXA 0702

PRINCESS left 13S1 BLXA 0698 middle 13S1 BLXA 0697 right 13S1 BLXA 0699 107

MANOR left 13S1BMXA 0708 middle 13S1 BMXA 0710 right 13S1 BMXA 0709

108

ARDWICK 13S1 BMXA 0715

BENCH. SS/2013

NORTHERN QUARTER INSIDE OUR CONCEPT STORE IN MANCHESTER, UK

BENCH. SS/2013

109

SELF MADE IN THE NORTHER QUARTER

As part of our global roll out of the Self Made manifesto, we undertook a heavy-duty project to tear up our shop in Manchesterâ&#x20AC;&#x2122;s bustling Northern Quarter and build in itâ&#x20AC;&#x2122;s place a bold and unique concept store dedicated to promoting and supporting

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people on a mission to make it happen.

New-look store upstairs showcases the new lines and capsule collections.

BENCH. SS/2013

Screens showcase the campaign, and content from the exhibitions

111

Dr Me Collaboration

BENCH. SS/2013

Working closely with universities and the creative community, our transformation of the storeâ&#x20AC;&#x2122;s previously unused basement into a constantly evolving exhibition and event space aims to give a platform to local creators on the rise and provide a blank canvas for

112

like-minded people to come to together.

The latest range from Mies Nobis, as featured in our AW12 book, on display

BENCH. SS/2013

113

Coming Up at the Self Made Gallery: 31st January THE WORLD ACCORDING TO MAS

A collection of individual photographic works by the MA photography students of Manchester School of Art. 21st February OVERSPILL

The open spaces and raw fixtures made

Focusing on the ever changing landscape

from materials salvaged from the previous

and community that lives within the

shop by our hard-grafting team, bring to life

overspills of Manchester.

the ethos of Self Made. 21st April SKETCH CITY

An Exhibition of the Manchester-based illustration collective, Sketch City. www.benchselfmade.com/exhibitions

BENCH. SS/2013

JOIN US at facebook.com/ benchoffical to keep up with Bench news, exclusive content and competitions

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Plus the latest fashion trends.

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SS / 2013

BENCH. SS/2013

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sWitZerlAnD Deelux Trading Gmbh Matthias Weber matthias.weber@deelux.ch +41 (0)43 81 09 000

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JOIN US at facebook.com/ benchoffical to keep up with Bench White city Unit 1061 Westfield Ariel Way London W12 7GB 0208 743 8494 cAnADA

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BrossArD content

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WIN lots of Bench stuff. reginA cAlgAry Follow @bench_clothingCornwall using Ventre 2102 11th Avenue Chinook Center hashtag #tweet2win to be in SK,S4P 3Y6 Regina, 6455 Macleod Trail SW 306-992-4434 or ext. #123 Calgary, AB the chance to take home with a T2H 0K8 weekly prize neW WestMinster 587-952-0559 or ext #111 805 Boyd Street New Westminster, BC eDMonton V3M 5G7 Kingsway Mall 109 Princess Elizabeth by Bench 604-200-0505 or ext #170 BE INSPIRED Edmonton, AB Search benchoriginal sAint-sAuVeur T5G 3A6 Les Factoreries 780-423-9568 or ext #112 100 Avenue Guindon Saint-Sauveur, QC eDMonton J0R 1R6 West WATCH Edmonton OUT for more Bench 450-995-8014 or ext #171 8882-170 Street Live exclusives at youtube.com/ Edmonton, Ab benchlovesu rocky VieW T5T 4J2 CrossIron Mills 780-666-1071 or ext. #115 261055 Crossiron Boulevard Rocky View, AB thornhill T4A 0G3 Promenade Mallup with Bench in CATCH Space. 403-800-3119 or ext #175 1 Promenade Cricle Be inspired by Bench Self Made. Thornhill, ON gerMAny L4J 4P8 Plus the latest fashion trends. 289-472-5020 or ext. #116 bench.co.uk/blog günthersDorf (leiPZig) Merseburger Str. 17 sAskAtoon Einkaufszentrum nova | eventis Midtown Plaza 06254 201 1st Ave. BROWSE 0049 346 3836909 Saskatoon, SASK Behind The Scenes S7K 1J9 from Bench’s latest photo-shoots, klAgenfurt 866-781-0077 or ext. #117 plus pin to our styling boards at 9 Alter Platz 9020 cAlgAry pinterest.com/benchoriginal 0043 664 2011751 Market Mall 3625 Shaganappi Tr NW cheMnitZ Calgary, AB Sachsen-Allee T3A 0E2 FOLLOW US at bench-clothing. Thomas-Mann-Platz 1b 403-800-3119 or ext. #118 09130 tumblr.com 0049 371 46406620 lethBriDge Park Place Mall Berlin 501 1sr Ave South Rosenthaler Str. 50 Lethbridge AB 10178 T1J 4L9 0049 30 84712553 403-388-5507 or ext. #119

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BENCH. SS/2013

SS / 2013

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kAssel City Point Königsplatz 61 34117 0049 561 70338733 WetZlAr Forum Wetzlar Am Forum 1 Shop-Nr. 1.07a 35578 0049 6441 3834826 fulDA Buttermarkt 16 36037 0049 661 25007970 MAgDeBurg Allee-Center Ernst-Reuter-Allee 11 Shop 27 39104 0049 391 5975 4998 DortMunD Thier Areal, Westenhellweg RCT Textilhandels GmbH 44137 0231-28676877 ruhr-PArk Bochum Ruhrpark 1 44791 0049 234 3389394

neunkirchen Stumm rk-Center Neunkirchen 66538 0049 6821 9538200

Münster Rothenburg 35 48143 0049 251-9811410

luDWigshAfen Rhein-Galerie Im Zollhof 4 Shop-Nr. 1.29 67061 0049 621 62900866

osnABrück Kamp 49d (Store-Nr. 14/1) 49074 0049 541 99 89 79 40 koeln Breite Str. 169 Gertrudenplatz 50667 0049 221 25099585

heilBronn Stadtgalerie Heilbronn Heilbronn Deutschhofstr. 19 Shop Nr. 0.28 74072 0049 7131 5980720

trier Jakobstr. 9-10 54290 0049 651 9945007

offenBurg Hauptstraße 75 Ecke Fischmarkt 77652 0049 781 91980

MAinZ Seppel-Glückert-Passage 7 55116 0049 61311432446

München Hohenzollernstr. 21 80801 0049 89 38476340

BAD kreuZnAch Mannheimer Str. 157 55543 0049 671 45 302

München Hanauer Str. 68 Shop 1-365, 80993 0049 89 14303400

WinterBerg Untere Pforte 4 Einkaufszentrum “Neue Mitte Winterberg” 59955 0049 2981-820960

München Ollenhauerstr. 6 PEP Einkaufs-Center Perlach 81737 0049 89 62837164

frAnkfurt AM MAin MyZeil Zeil 106-110 (1OG312) Große Eschenheimer Str. 10-14 60313 0049 69-92884800 AschAffenBurg City Galerie Goldbacher Straße 2 Shop-Nr. 221, Ebene 2 63739 0049 6021 4584524 DArMstADt-WeiterstADt Loop5 Gutenbergstr. 5 64331 0049 6151-9069660 sulZBAch Main-Taunus Zentrum (Shop 03) Helium Textilhandels GmbH 65843 0049 69 934 902 62

rosenheiM Stollstraße 2, 83022 0049 8031 5899124

PAssAu Ludwigsplatz 1 Stadtgalerie 94032 0049 851 7567875 BAMBerg Obere Bruecke 6 96047 0049 951 9178353 erfurt Anger 1-3 (Shop-Nr. 43a) Lück & Schöne oHg 99084 0049 361 511 504 42 JenA Goethestraße 3 07743 0049 3641 3100390 AustriA Wien Donauzentrum Wagramerstraße 81 Shop Nr. 910a A-1220 0043 69918176537 innsBruck Bench Store im Kaufhaus Tyrol Maria-Theresien-Str. 31 A-6020 0043 512 214299 sölDen Dorfstr. 58 A-6450 0043 5254 2223 104 cZech rePuBlic

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sPAin

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BENCH. SS/2013

sAn seBAstiAn Hernani 17 2004 San Sebastian

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essen Limbecker Platz 1a 45127 0049 201 36578837

Bench. SALeS

AustriA Americana Germany Markus Eibl markus@schauraum.net +43(0)662 45 33 38

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BelgiuM Americana Germany Alex Delobe alex.delobe@me.com +32(0)2 25 13 238 cAnADA Freemark Apparel Brands Inc. Marcel LaFrance mlafrance@fabinc.ca +1 514 341 7333 croAtiA Kruna Trade D.o.o Damir Sablić damir.sablic@krunamode.hr +38 521 380 255 cyPrus London Clothing Company Louis Christophi louis@london-clothing.com +35 799 49 0920 cZech rePuBlic & sloVAkiA Destiny Distribution S.R.O Lukáš Přibyl lukas@destinydistribution.cz +420734445391

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netherlAnDs Americana Germany Dennis Snijder dennis@spink.nl +31 (0)20-4081992

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russiA AG International Max Zavyalov m.zavyalov@jscom.ru +7-495-2326262

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gerMAny West Americana Germany West Sascha Bergmann bench@betriebswerk-koeln.de +49(0)221 39 92 244

DenMArk SFS Sport-Fashion-Street Björn Barüske bb@sfsdistribution.dk +45 35 84 12 37

internAtionAl hQ enQuiries Bench Americana International Ltd Vicky Smith v.smith@bench.co.uk +44 (0)161 276 3917

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BENCH. SS/2013