Valley Business FRONT, Issue 179, August 2023

Page 9

COVER STORY

Andrea Brunais

New River Valley artist and writer I was a veteran journalist before taking a corporate job. My sharp, thoughtful new boss saw that I needed civilizing. Journalists are marvelous people, but newsrooms are chaotic. Someone might jump on a desk to make a point, or a balled-up candy wrapper might come flying over your head. Egos are big. Communication is blunt. Thanks to coaching from my boss, Melissa Mackey, I soon said, "How might we approach this differently?" instead of, “Are you insane?” Or "What outside expertise might be needed?" instead of, “I wouldn’t trust so-and-so to pour piss out of a boot without instructions on the heel.” I was thankful that she instilled in me a modicum of diplomacy. (I no longer had to duck because some yahoo was throwing things.)

Submitted

Andrea Brunais

Ken Ferris

Founder of three technology companies in the region Dick Popp, who was hired as President of FiberCom in 1987, probably helped me most. He had been a senior executive at a couple of large companies. While I had a solid engineering background, Dick taught me to fully understand the company's financials and how to get the most benefit from them by looking at and assessing the metrics and trends. His mentoring gave me a solid financial background that I used when I started Millennia Systems as well as other businesses I was involved in since 2000. During these years I found that a number of CFOs that I worked with were great at cranking out the numbers but often didn't use metrics or trends and thus didn't fully understand the appropriate actions to take if the numbers were not good.

Submitted

Ken Ferris

Kimberly Bratic

Marketing Communications Cal Johnson, the former President/CEO of the YMCA of the Roanoke Valley (now the YMCA of Virginia’s Blue Ridge), is my best boss and a life-long mentor. He is an exceptional people-first leader. He taught me much about leadership communication—specifically, setting a framework for a project, setting benchmarks and expectations. When something got off track, he empowered folks to fix it. He taught me how to lay out a clear argument to win support from board members, colleagues, leaders and more. As a perfectionist, he taught me to know when to let go and know when to call on others for support. He is thoughtful, respectful, emotionally intelligent and all around one of the best humans I know.

Submitted

Kimberly Bratic vbFRONT.com / AUGUST 2023 u

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SALEM’S 2023 MANAGER: NOT FROM THESE PARTS

3min
pages 59-63

Changing of the Sox

0
page 58

FRONT NOTES

4min
pages 55-57

I advocate replacing the Performance Appraisal with Job Expectations. Page 26

3min
pages 54-55

CONTRIBUTORS

5min
pages 52-53

CAREER FRONT

1min
page 51

GUEST COMMENTARY

13min
pages 40-50

Homeowner tips when hiring a professional contractor

0
page 40

Using a Business Coach to the best advantage

2min
pages 38-39

What to make of “Threads”

2min
page 37

ON TAP FROM THE PUB

1min
page 36

AGRICULTURE FRONT

2min
page 35

AgriBiz at VT

0
page 34

Agriculture's Best Practices

5min
pages 28-33

Your people system #3: lead well

2min
pages 26-27

AGRICULTURE FRONT

2min
pages 23-25

Agritourism in Full Bloom

1min
page 22

The power couple: accounting + marketing

1min
page 21

BUSINESS OPERATIONS

0
page 20

“A LOT OF IRONS IN THE FIRE”

2min
pages 17-19

Cultivating the Farming Life – Family Style

2min
pages 16-17

Pete Peters

4min
pages 13-15

Dan Casey

1min
page 12

Devin Tobin

1min
pages 11-12

Andrea Brunais

3min
pages 9-10

WELCOME TO THE FRONT

2min
pages 3-8
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