Mediterranean Action Day in Bitola by Neshad Azemovski

MEDITERRANEAN INFORMATION OFFICE FOR ENVIRONMENT, CULTURE AND SUSTAINABLE DEVELOPMENT (MIO-ECSDE)

THE MEDITERRANEAN ACTION DAY 2011 An initiative of MIO-ECSDE for its member organizations Sustainable Production & Consumption" ideally with links to the marine and coastal environment

Narrative report 

Name of NGO: BIOSFERA – Center for education, environment and nature protection

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Country: FYR of Macedonia

Name of person in charge: Neshad Azemovski Address: Dimo Hadzi Dimov No. 3, 7000 Bitola, FYR of Macedonia Tel.: + 389 71 578 060 Fax: + 389 47 550 558 e-mail: Biosfera@t-home.mk biosferamkd@yahoo.com web-site: www.biosfera.org.mk

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Title of activity: THINK

GREEN

Mediterranean Action Day activities in Bitola, are implemented very successfully, for the first time involving high school students as a driving force of the activities. This how we succeed to motivate youth to take action in environmental activities and to motivate them to become “Knights of the Planet Earth”. Group of new 15 youth are now members of Biosfera being active in the youth club. For the purpose of the campaign and activities, visual identity of the campaign was created. We have the logo of the campaign and slogan. Logo and slogan were placed at all printed materials giving to the activities recognition by the wider public. At the beginning of the project time plan for implementation was created and responsibilities shared.

Campaign THINK GREEN was very successful and implemented as we have originally planned: 1

MEDITERRANEAN INFORMATION OFFICE FOR ENVIRONMENT, CULTURE AND SUSTAINABLE DEVELOPMENT (MIO-ECSDE)

Internet campaign

Facebook campaign In order to address as much is possible people as a target group and to transfer the message of the campaign: “Good will and awareness is the key for Mediterranean eco system” we create Facebook profile and we were updating and placing information about all events and activities within the Mediterranean Action Day activities. This is the following link of the FB profile: http://www.facebook.com/pages/%D0%9E%D0%B4%D1%80%D0%B6%D0%BB%D0%B8%D0%B2%D0%BE%D0%BF%D1%80%D0%BE%D0%B8%D0%B7%D0%B2%D0%BE%D0%B4%D1%81%D1%82%D0%B2%D0% BE-%D0%B8%D0%BF%D0%BE%D1%82%D1%80%D0%BE%D1%88%D1%83%D0%B2%D0%B0%D1%87%D0%BA%D0% B0-%D0%B7%D0%B0-%D0%B7%D0%B0%D1%88%D1%82%D0%B8%D1%82%D0%B0-%D0%BD%D0%B0%D0%9C%D0%B5%D0%B4%D0%B8%D1%82%D0%B5%D1%80%D0%B0%D0%BD%D0%BE%D1%82/18553 8171528980?sk=wall

As a special creative art work in the project we will mention the “nail art” – painting motives of the Mediterranean ecosystem on the nails. Here are the photos:

Green deal – healthy meal! Don’t through a can - be a man!

MEDITERRANEAN INFORMATION OFFICE FOR ENVIRONMENT, CULTURE AND SUSTAINABLE DEVELOPMENT (MIO-ECSDE)

Нова мода – чиста вода! (New fashion – Clean water) Clean water save daughter

Underwater world 1

MEDITERRANEAN INFORMATION OFFICE FOR ENVIRONMENT, CULTURE AND SUSTAINABLE DEVELOPMENT (MIO-ECSDE)

Pollution of the See water

Save the Mediterranean ecosystem 4

MEDITERRANEAN INFORMATION OFFICE FOR ENVIRONMENT, CULTURE AND SUSTAINABLE DEVELOPMENT (MIO-ECSDE)

Underwater world 2 Stefan with artistic name Stefan Psy has composed special electronic music “Reborning Planet”. His own music has added to video creating audio visual art motivating viewers to rethink about their everyday actions seeng the so called “big picture” where the humankind is going? You can see video at the following link: http://www.dailymotion.com/video/xmuitq_stefan-psy-reborningplanet_music?start=7#from=embed

E – mail campaign We create a list of more than 120 e – mail addresses, sending information and message of the campaign to the different stakeholders and decision makers all over the country. Mailing group is attached to this report.

Media campaign Special editions of the Radio show THIRD PLANET on the University radio UKLO FM Biosfera NGO has excellent communication with University radio UKLO FNM. All information related to project activities were transmitted trough the radio. Marija Zdrvevska and Martin Jonovski were guests at special edition of the Radio show “The Third Planet” explaining the project activities, promotion Mediterannean information office and activities of Biosfera. The focus was given to the importance of the involvement of each individuals in global efforts for saving the Planet Earth. TV coverage of all events All events were covered by the local TV stations. This how we succeed to affect more then 150 000 people living in 9 municipalities of Pelagonija planning region were this TV stations are broadcasting their shows. 5

MEDITERRANEAN INFORMATION OFFICE FOR ENVIRONMENT, CULTURE AND SUSTAINABLE DEVELOPMENT (MIO-ECSDE)

Direct campaigning trough different events Poetry event Poetry event was organized in the premises of National institution Univeristy Library “St. Kliment Ohridski”. After the announcement more t hen 50 poems arrived in our office. For the best selected there were special winning prizes and diplomas at the special poetry event that we have organized.

MEDITERRANEAN INFORMATION OFFICE FOR ENVIRONMENT, CULTURE AND SUSTAINABLE DEVELOPMENT (MIO-ECSDE)

Sustainable consumption green party at open space Because of the low temperatures we decide to organize the party in the night club “CODE”. For these purpose members of the music group “Dead shot” have composed music song that was recorded in studio. Name of the song is “Scorched Earth” and can be found at the following link: http://www.soundcloud.com/biosfera/scorched-earth-dosnimena#

Scorched Earth I see the years reflect I see the birth of man The loving arms of earth the rising touch of god Now just a nature holocaust we committed genocide And watch the blackened lungs as the years go by Can you even love something besides yourself Can you find the balls to save life before it ends Does this please your eyes can you sanitise What we have done what we’ve become Depleted source of life the hand of man involved All our ruined souls to judgement day are called This systematic extinction cannot go on The acts of destruction break the eternal bond 7

MEDITERRANEAN INFORMATION OFFICE FOR ENVIRONMENT, CULTURE AND SUSTAINABLE DEVELOPMENT (MIO-ECSDE)

Look to the future It stands so clear As all but man stands to disappear Stand in line as all we tear All alive all but man beware this is our final birth why do we stand over the earth Open the eyes to the new found respect and bolt shut the doors to all who object it’s not a message it’s the written way Equal life must be done one day I see the years reflect I see the birth of man The loving arms of earth the rising touch of god Now just a nature holocaust we committed genocide And watch the blackened lungs as the years go by Look to the future It stands so clear As all but man stands to disappear Stand in line as all we tear All alive all but man beware this is our final birth why do we stand over the earth

MEDITERRANEAN INFORMATION OFFICE FOR ENVIRONMENT, CULTURE AND SUSTAINABLE DEVELOPMENT (MIO-ECSDE)

Field visit to Thessaloniki exploring marine and coastal environment making the photos and video to be used as a stimulant for discussion After the preparation of the visit and selection of the institution that we would like to address and to communicate to visit, we decide not to implement this activity because of the strikes in Greece and in that moment not stable political situation as a reflection of the economic instability. Round table with emphasis on Influencing sustainable consumption and production ; Round table was organized in the presentation hall of Hotel â&#x20AC;&#x153;Millenniumâ&#x20AC;? in Bitola with participation of NGOs, representatives of the local Municipalities in Pelagonija planning 9

MEDITERRANEAN INFORMATION OFFICE FOR ENVIRONMENT, CULTURE AND SUSTAINABLE DEVELOPMENT (MIO-ECSDE) region and representatives of the high schools in Bitola. At the beginning presentation was made by Marija Zdravevska about Mediterranean information office and “Mediterranean Action Day. Martin Jonovski made introduction to the theme “Sustainable consumption and production”. After that discussion was open to the participants and following conclusions are extracted - There is a need for more discussions and opening this issue to the wider public; - We should find a way to motivate Youth to be more involved and engaged in this kind of activities. They are the driving force for shaping their own future. - Local municipalities should allocate financial support for activities promoting protection of the water and aquatic eco systems; - Role of the media is very important and should be used in a best possible way; - For the next year more organization form Municipalities of Pelagonija planning region to be involved in Mediterranean Action Day activities.

MEDITERRANEAN INFORMATION OFFICE FOR ENVIRONMENT, CULTURE AND SUSTAINABLE DEVELOPMENT (MIO-ECSDE) Exhibition of the thematic books at the University library “St. Kliment Ohridski”; Biosfera for the first time has established cooperation with National institution Univeristy Library “St. Kliment Ohridski”. For 7 days at their exhibition hall were placed thematic exhibition of books. Exhibition attract the attention of the visitors transferring the message of the project and Mediterranean Action Days in Bitola.

MEDITERRANEAN INFORMATION OFFICE FOR ENVIRONMENT, CULTURE AND SUSTAINABLE DEVELOPMENT (MIO-ECSDE) Exhibition of photos and paintings inspired by Sustainable consumption and production with links to the marine and coastal environment; Exhibition of photos was placed in the library together with the books. At the special ceremony winning prizes were given to the best authors.

MEDITERRANEAN INFORMATION OFFICE FOR ENVIRONMENT, CULTURE AND SUSTAINABLE DEVELOPMENT (MIO-ECSDE)

Distribution of leaflets and promotion of the T-shirts and posters; Distribution of the leaflets was organized by Biosfera volunteers before each event and at the pedestrian street “Shirok Sokak” in order to address more people with the campaign. 1000 leaflets were distributed in 10 high schools involving more than 2000 high students trough information transfer, Facebook profile and the web page. Workshop for elementary school students in the Information and education centre Volvox using Green Pack methods on consumption and healthy life. Information and education centre Volvox is at open space and due to very low temperatures minus 15 – 200C it was not possible to implement this activity. Even that we have initial agreements with the elementary schools we decided not to implement this activity.

MEDITERRANEAN INFORMATION OFFICE FOR ENVIRONMENT, CULTURE AND SUSTAINABLE DEVELOPMENT (MIO-ECSDE) Additional special event: Santa Clause in the ZOO Garden in Bitola

Biosfera has organized special event Santa Claus in the Zoo Garden. The idea was to attract children and their parents in the ZOO and together to wish Happy New Year to all animals. We use the event to promote our project, to distribute leaflets to the parents and to place the banner. It was very nice and successful event with around 200 visitors and media coverage. Children were singing songs about Santa Claus, New Year, and animal and nature protection. At the end all win New Year Cracker.

MEDITERRANEAN INFORMATION OFFICE FOR ENVIRONMENT, CULTURE AND SUSTAINABLE DEVELOPMENT (MIO-ECSDE)

This report is prepared by Neshat Azemovski

Signature:

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Date: 25/12/2011