How to Make Money with Facebook Insights Facebook Insights, the free and built-in analytics feature, has been around for years for business page owners but you’ll be surprised how very few know about it, much less use it. That’s because a lot of business owners who practice online marketing and especially Facebook marketing don’t bother to conduct analytics which is a huge mistake. With a few clicks, you can have access to information like what kind of demographic is liking your page and who’s more responsive to your call to action. With the help of Insights, you can determine what day is best to post, what time of day, and even what type of content gets the most responses. In short, it’s vital to know how to use Facebook Insights if you want to learn how to make money through Facebook. Here are a few beginner’s pointers for making the most out of Insights and using it to make more money online: 1. Accessing Insights The first thing you need to learn is how to access Insights. Insights becomes available to you after you get 30 likes on your page. After that, all you have to do is click the gear wheel on your Facebook page then click ‘View Insights’ which will take you to the main Insights dashboard. 2. Measuring popularity of posts One of the graphs that you’ll see in Insights is the virality graph which measures how popular your posts are on Facebook. You can also sort the content by type or change the graph to feature a certain kind of content so that you’ll know which of the posts are the most popular and which kind of content works well for your audience. This information is particularly useful for knowing what tickles your crowd’s mind and what gets their attention. Most importantly, the graph will also show you how many users engaged or interacted with a particular post. 3. Reach and Word of Mouth There are two sections of Insights that will let you know how far you’re getting in terms of marketing – Reach and Talking About This. These two go hand in hand and can provide you with very useful data about how to get the word out about you and your product. While Reach will tell you just how much of your content is reaching your fans and how they, in turn, are reaching your page (whether they searched for you or clicked a Facebook ad), Talking About This gives you data about who’s talking about your page, your product, and even your company. With the information these two sections can provide, you can track your progress and see how long it takes for your content to reach the right eyes and ears. It also lets you discern the effective methods of getting those likes versus the less effective. 4. More detailed info Do you think these Insights sections are too limited? Not to worry, Insights collects a lot of data and actually allows neurotics to download it in Excel format. Click the top right button on the Insights page and you’ll get a pop-up where you’ll have to select
Page Level Data and MS Excel. This will give you pages and pages of data that will likely be gibberish at first but it’ll make more sense once you’ve got a better grasp of the key metrics, daily like sources, daily viral reach and more at the bottom of the pages. By making full use of Facebook Insights, you can vastly improve your productivity and your know-how on how to make money through Facebook. If you want to know more about making money online, you can subscribe to our group where you’ll get access to plenty of tips and underground strategies! Visit http://bishopstewart.com/how-to-make-money-with-facebook-insights/ for more information about How to Make Money with Facebook Insights Other articles you will find interesting: Email Marketing Tips Part 1 Email Marketing Tips Part 2 A Mind for Success Creating A Killer E-book Title Part-1 This Could be Be Killing Your Business Growth List Building Strategies Part 1