Bpi News March14 comp2

THE PHOTOGRAPHY SHOW: FINAL TRADE UPDATES YOU NEED TO KNOW

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No need to check it twice as we spotlight bags, lenses, straps, filtersPRODUCT OF THE MONTH BPI NEWS & more to order now for Christmas!

re-brand Olympus Pen E-P5 DNP quality September 2013 indicates high

Olympus photofinishing British two acquired Sony’s photofinishing Pen E-P5 HavingPhot ograbusinessphic innovator Dai Nippon Printing ago, dye subIndustry OPEN NOW FOR ANALYSIS

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both the here’s something to satisfy n asking price of a penny traditionalists and the techies. appears shy of a grand for a compact Whilst stills image quality Pen system camera coming with exactly the same as previous built-in quality at a standard zoom and no iterations, being near DSLR little steep snapshot viewfinder might seem a best, and just a little above to agree. more on paper. And we’d have quality at worst, video is which struts The less flashy E-PL5 or E-PM2, forgiving and here the E-P5 Pen range, Clips sit below it in the current its stuff like a catwalk model. and on the also share the OM-D’s sensor look great when replayed in screen offer 16.1 effective megapixels; camera’s own high-resolution value viewed full doing so delivering better and almost as good when the once on the face of it. However monitor. The stereo desktop a on size E-P5 as is the again retro-styled Olympus sound is a further bonus, the E-P3, adjustment digital ‘Pen’, in upgrading camera’s swift and silent you need to twinned is one of those cameras of auto focus (AF), when sense of, as viewed physically grasp to make Whether zoom. with its kit build or a it’s as much about built-to-last as an alternative to an OM-D Or class act. quality as headline specification. standalone model, it’s a E-P5 is a to pitch it another way, the a E-P5 and kit zoom make version of marginally less expensive great combo it now the OM-D E-M5 with which new in part competes or whatever shortly.

OM-D variant comes along can be viewfinder ‘missing’ Plus, that E-P5 bought as part of the top-end if your kit (or as separate accessory) customers really want it. build Whilst the superb design, all feel and handling of this Olympus a cut above most other compact Fujifilm’s system rivals, except for lovely X series, the manufacturer times – has also moved with the exploit its despite its willingness to both own heritage – by including can a LCD that tilts and one that As be operated as a touch screen. models, with Panasonic’s G-series NEX family, and unlike say the Sony are placed enough physical controls enable its alongside the screen to hard keys. So operation just using the

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of developing printing ven with 137 years experience (DNP arm of Japanese giant DNP solutions, the European radically says its face has changed Photo Imaging Europe) a desire to half years. This has prompted over the past two and a trade, with promotional brand in the eyes of the and re-position New show tothe Focus on theindustry such as Photokina 2012 events imaging – magazine place at Future of taking inactivity to fill the The re-boot March 2014 NEC vacancy moves of BPI News.giant as in the –pages see 4-page trade ‘pull-out’ Focus on Imaging, as well finishing acquisition of Sony’s photo was driven in part by the

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To see your products featured

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DNP brand is an photo activities under the “The repositioning of our is now coming to than two years back that activity I had started more Mark Buelow.

Head of European Marketing, completion,” enthuses DNP’s and, as BPI News to be easily recognized “We wanted the DNP brand high quality products to be synonymous with readers will already be aware,

business.

and production expertise.” which was its own ‘Fotolusio’ sub brand, DNP has also repositioned now serve as an photo activities. This will originally created to represent media. As a when it comes to dye sublimation indicator of high quality to follow this its printer and media products result DNP has redesigned

direction. only the DNP brand DS80 and DS-RX1 will carry The printer series DS40, DS-SL20 and the ID name (same as the SnapLab together with the product will carry the Fotolusio The media lines for DS-RX1 photo system DS-ID400). the flagship models DS40 ‘Digital’, while media for logo with the category with ‘Premium Digital’. and DS80 will be branded Japan and other in the United States, in “Together with my colleagues to get stronger pushed for the logo of DNP overseas regions we have to photo “Everything from hardware visibility,” adds Mark Buelow. including product and had to be redesigned, consumables was considered to this change from and more. The feedback boxes, manuals, websites the fact that the positive, and they also appreciate of partners has been very can now serve as an indication Fotolusio of repositioned sub-brand consumables.” quality as regards our photo well set up for further brand now believes it is Looking to the future, the good opportunities for solid partnerships with strong growth and reliably the trade. growth and prosperity amongst

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FEATURE The BPI Awards Nominees 2014 12 Have you voted for your Product of the Year plus Promotion of the Year yet, simply by taking one hot minute to send us an email?

We’re printing up the awards plaques as we speak, to be given out to lucky trade members at The Photography Show, prior to the overall winning pair being announced. Vote now or regret it!

FEATURE A Warm Trade Welcome at the Photography Show 16 Early entry for the trade, networking drinks and a special lounge to grab a coffee and a chat away from the hum of the halls, not to mention the PMA’s trade conference happening on the morning of Monday March 4th; just a handful of the industry-only offerings being made by the show’s organisers. See you there?

DES NATIONS - PARIS NORD II - 22, AvENUE 49 38 65 50 DNP PHOTO IMAGING EUROPE TEl : +33 (0)1 CDG CEDEx - FRANCE CS 51077 - 95948 ROISSY www.dnpphoto.eu - sales@dnpphoto.eu

www.dnpphoto.eu

in BPI News, email info@bpinews.co.uk

| BPI News 24 September 2013

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Complimentary 12 month national trust membership with the lumiX FZ200 or FZ72

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FEATURE Fuji X-T-atic about premium CSC prospects 22 Senior Business Manager Theo Georghiades gives us the lowdown on its new Twitter teased X-T1 compact system camera and answers our questions about how the trade should be pitching it to their customers, as well as why it has trimmed its point and shoot offerings in favour of higher ticket items FEATURE Kenro promises plenty at The Photography Show 24 Paul Kench of distributor Kenro gives us the lowdown on which of its brands you should be stocking – including Benro tripods and bags, Braun binoculars, Nissin flashguns, Reflecta lights and Bergamo photo frames – and invites the trade to visit him and see for yourselves on stand L65 at the NEC this March.

COVER: The Panasonic GH4, the world’s first ever 4K-enabled compact system camera, makes its spring debut. See more on page 4.

NEXT COPY DATE FOR APRIL COVER ISSUE IS MARCH 20TH….

ISSUE POSTED OUT END OF MONTH. GET IN TOUCH NOW! Publisher’s Office: 12 Holmes Close, Sunninghill, Ascot, Berkshire SL5 9TJ. BPI Partners Ltd accept no ultimate responsibility for accurate reproduction of digital artwork created by third parties.

Insurance and carriage of products submitted for inclusion in reports rests with the owner. News, data, prices, interviews and opinion are printed in good faith E&OE. Content including advertising artwork created by BPI Partners Ltd or its agents is ©2014 BPI Partners Ltd. ISSN: to be advised.

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We specialise in the manufacture and sale of photographic equipment to the trade

ND Fader Now you and your family can discover hundreds of new special places with the National Trust and capture every stunning detail with the award-winning new LUMIX FZ200 or FZ72.

Achieve longer exposure and A3 Poster blurring motion with our fantastic ND Faders that give infinite adjustment from ND4 to ND400.

Promotional period: 22/08/2013 – 31/12/2013. Promotional terms apply, please see panasonic.co.uk/promotions *Leica is a registered trademark of Leica Microsystems IR GmbH. ELMARIT is a registered trademark of Leica Camera AG

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Complimentary 12 month national trust membership with the lumiX FZ200 or FZ72

All sizes from 46mm to 77mm Trade prices from £14.00

Cleostr ead Se Upe Le prns iceSe list t Tr e Pr inad ice serted inon thly is £9 iss.9 ue5

UV Filters, CPL Filters Camera Adapters

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©National Trust Images/Matthew Antrobus

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PUBLISHER - Clive Insley Email: info@bpinews.co.uk Tel: 01344 625131 Tel: 07713 622 304 Please direct all advertising enquiries and sponsorship opportunities to Clive.

EDITOR - Gavin Stoker Email: info@bpinews.co.uk Tel: 07990 974 367 Please direct all editorial requests, news and press releases to info@bpinews.co.uk

NEW INSIDE: HANDS ON WITH NIKON 1 AW1 + OLYMPUS OM-D E-M1

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Matching the dramatic weather this past month there’s been a ‘flood’ of new equipment to coincide with Japan’s CP+ show.

Coming your way to sales over the next few weeks is new gear from just about all the major players, whilst we also give you the lowdown on their plans to exhibit at a certain new UK trade event

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fter many months of build up that began with an exclusive announcement on the cover of our July/ August 2013 issue, The Photography Show is finally upon us. Will it offer the trade all the opportunities that Focus on Imaging did, but with a fresh perspective, youthful vigour and sense of purpose? We certainly hope so. Whilst with 34,397 visitors across four days nobody felt that Focus was on its last legs, it hadn’t altered its approach much in the almost 15 years that I had been visiting. And, apart from the new kit on display which always gave it a shot in the arm, inevitably anything that carries on for almost a quarter of a Century can get a bit ‘same old, same old’.

Still, whether we wanted it or had it thrust upon us, change is what we’ve got. Positively, most of the industry appears to be backing the new show and, with mere days to go, there’s the distinct sense of ‘bigger and better’ than what has gone before. That may be partly down to household names including Canon, Panasonic and Samsung all committing, whereas in recent (Focus) years some big players have either not exhibited or yo-yo’d in and out, leaving visitors confused as to whether they were due to be there or not.

Other regulars such as Fujifilm, Olympus and Nikon are returning with large and exciting stands too. But it’s not all about the gear – a big part of the event is its promised educational aspect, which, if done successfully, feeds back into increased sales for all In terms of trends to investigate and new kit to look out for at The Photography Show, we’ve peppered this edition with previews. To take mini labs for one, Kodak Alaris, Fujifilm and DNP are all offering software to easier enable the smartphone photographer to make prints direct. Likewise the majority of new cameras are offering wireless connectivity for easier download, printing and sharing with a smartphone; even the higher end models aimed at photo enthusiasts who, one would assume, comprise a large amount of traditionalists. One thing’s for certain. As the tribulations of the last couple of years have taught us, things are moving a-pace, and we all need to keep moving ourselves to thrive. Hopefully The Photography Show will give us the tools to enable that to happen. See you there!

– Gavin Stoker

©National Trust Images/Matthew Antrobus

l places with the

March 2014

What trade shows can tell us… CONTENTS

2 month national trust the lumiX FZ200 or FZ72

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NEW!

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We have the full range of Multi Coated UV and CPL filters.

UV sizes from 27mm to 105mm CPL sizes from 27mm to 82mm UV trade prices from £2.60 CPL trade prices from £6.50

We stock a FULL RANGE of camera adapters for ALL MAJOR BRANDS and lenses at trade prices.

Call: 01582 661878 for trade prices Hang Tag Visit our retail website at www.srb-photographic.com to take a speCial piCture you need to go to speCial plaCes Now you and your family can discover hundreds of new special places with the National Trust and capture every stunning detail with the award-winning new LUMIX FZ200 or FZ72.

Promotional period: 22/08/2013 – 31/12/2013. Promotional terms apply, please see panasonic.co.uk/promotions *Leica is a registered trademark of Leica Microsystems IR GmbH. ELMARIT is a registered trademark of Leica Camera AG

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NEWS

May the fourth be with you!

Instant printers on Roskerr’s roster

PANASONIC has taken the covers off its fourth generation flagship Lumix G ‘CSC’ in the aptly christened GH4, which also, fittingly, is the first ever digital stills camera to offer pro-grade 4K video. In recent years the brand has pitched its DSLR-styled ‘GH’ series as much at video makers as photo enthusiasts, so the latest move expands that appeal. Along with Sony’s 4K equipped AX100E camcorder we reported on last month, the GH4 swells the limited number of devices that can generate fresh content for the latest 4K TV sets and features what its maker is calling an improved 16.05 megapixel CMOS sensor, Venus Engine processor and fast and accurate AF system. Like Olympus’ top end OM-D E-M1, the GH4’s chassis is also said to be rugged, splash proof and dustproof for all shooting conditions, so perfect for travel photographers and those engaging in field work, whilst the GH4 further boasts Wi-Fi and NFC connectivity. Compatibility is promised with the recently introduced Leica DG Nocticron 42.5mm f/1.2 ASPH Power OIS medium telephoto lens, as well as the simultaneously announced SDXC/SDHC UHS-I ‘Gold Series’ media cards with Panasonic branding, said to be a response to market needs for 4K video and available in 16GB, 32GB and 64GB capacity.

ROSKERR Ltd is another of the familiar names exhibiting its wares at The Photography Show, specifically stand N73, where it will be showcasing its Gift Kiosk all-in one plus the Mitsubishi Easy Photo ID70 photo station (shown above). The all-in-one kiosk, available from as little as £150 per month, allows printing from smartphones, features a new 22-inch touch screen display, and provides instant prints, along with unique photo gifts including personalised calendars, albums, frames and cards. The ID70 meanwhile is pitched as a perfect ID photo and instant print system. Email sales@roskerr.co.uk www.roskerr.co.uk

www.panasonic.co.uk

Nikon in no danger of losing its Cool(pix) COMPACTS may have lost ground to smartphones but that isn’t deterring Nikon. As if starting the year with 11 new camera announcements (including ‘L and ‘S’ series Coolpixes, plus the D3300 and D4S) wasn’t enough, the premier brand has added to the haul with seven further Coolpix.

The latest wave of Nikons include the rugged AW120 (top right), which, aptly enough for the wettest period in the UK for 100 years, is waterproof to 18 metres, shockproof to two metres, freezeproof to -10°C and boasts 16 megapixels, a 5x optical zoom plus 3-inch, 921K-dot OLED screen. SRP is £329.99 and available colours are black, blue, camouflage and orange.

The second new point and shoot is the 13 megapixel S32 (in yellow, right), which, in resembling something a toddler might play with in the bath, is being pitched as ‘for all the family, no matter how adventurous life gets’. It is also dustproof, shockproof to 1.5 metres and waterproof to 10 metres. Coming with a

3x optical zoom and 2.7-inch, 230K dot LCD, SRP is £99 with availability in blue, pink, white and yellow.

The third new Coolpix is the Wi-Fi enabled P340 (in white, bottom), which is described as ‘quick fire’. With an SRP of £349.99 the 12 megapixel 1/1.7-inch back illuminated CMOS sensor compact offers a 5x optical zoom with bright f/1.8 maximum aperture lens, the ability to shoot Raw, 3-inch, 921K dot screen and is available in black or white.

Next up are two further ‘P’ (Performance) series high zoom models in the P530 (SRP £329.99) and P600 (£429.99), both with 16MP CMOS chips.

The P600 is a 60x optical offering in black and red including new features such as focus peaking alert, 7fps continuous capture and Full HD video with stereo sound, whilst the P530 boasts a 42x range plus electronic viewfinder.

The latter comes only in black.

The final two premium Coolpix’s are the S9700 at £329.99 and the S9600 (red, upper left) at £249.99, being 30x

Pick your own style!

and 22x optical zoom models respectively, whilst the S9700 adds GPS and GLONASS location data functionality.

Both have back illuminated 16MP CMOS sensors and 5-axis Vibration Reduction, as well as built-in Wi-Fi. Customers have a choice of black, red or white versions of each. This second wave of Nikon releases for 2014 was due on sale at the close of Feb at the time of writing. www.nikon.co.uk

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BPI News | March 2014 5

NEWS

Sony bares its ‘big guns’

Jacobs heads up Canon UK’s consumer business WITH Lee Bonniface moving over to Canon Europe as Director, Corporate and International, there’s a new Consumer Imaging Group (CIG) Country Sales Director ‘in town’ in Guido Jacobs, who will report to Canon UK & Ireland MD Hasse Iwarsson.

Guido has been with Canon since 1995,when he took up a product marketing role and has held senior marketing roles since, both in the UK, Germany and at Canon’s European Headquarters.

“I am proud to be leading Canon’s consumer arm at a very exciting time for the company,” he enthuses. “I look forward to working with a team full of people passionate about the power of image to maintain Canon’s leading position in the camera market, as well as driving further growth in our other key consumer sectors.”

Look out for a chat with Guido outlining his future plans to the trade in next month’s BPI News. www.canon.co.uk

New Sony stars – Alpha 6000, left; WX350 above; HX400V top right, and HX60/60V, right.

Wi-Fi/NFC and GPS, the DSCWX350 with 18.2 megapixels, 20x optical zoom (claiming to be the world’s smallest and lightest camera with such a feature), Wi-Fi/ NFC and 470-shot battery life, the DSCWX220 with 18MP, 10x optical zoom and again Wi-Fi and NFC, plus, finally, the DSC-W800 with 20.1 megapixels CCD, 5x zoom, Advanced Flash and Party Mode. The new models go on sale from March.

Next up are a couple of bridge cameras in the 50x optical zoom Cybershot HX400V and the 63x H400 – the longest ever lens reach provided in its class. Apart from the mammoth focal range, the HX400V has March availability, a 20.4 megapixel CMOS sensor, Bionz X processor, Zeiss Vario-Sonnar T* lens, tilting 3-inch LCD, EVF, Optical SteadyShot, ‘pro DSLR style’ handling, Wi-Fi and NFC and PlayMemories compatibility. The 63x H400 meanwhile offers a 20.1MP CCD, DSLR styling, a zoom range equivalent to 24.5-1550mm in 35mm terms, and 720P HD video.

Availability is from this April. www.sony.co.uk

AS PROMISED by Sony UK’s Head of Digital Imaging Fred Lange last month, Sony has followed up its CES compact announcements with some higher end bridge and high zoom cameras for spring 2014. First up is a new interchangeable lens compact bearing Alpha branding in the A6000, which claims to offer the world’s fastest AF among CSC’s of just 0.06 seconds, as well as being Wi-Fi and NFC enabled.

At its heart are a 24.3 megapixel APS-C CMOS sensor and Bionz X processor, whilst compatibility is offered with Sony’s PlayMemories camera apps, and there is both 1.4 million dot EVF and 3-inch tilting LCD. The A6000 is being made available in black and titanium, with accessories for dealers to piggyback on a sale including a ‘just fit’ Body Case in the LCS-EBC, an LCS-ASB1 Active Sling Bag plus LCS-BBXL Soft Carry Case for long lenses. On sale date for the A6000 is April.

There are also four new Cyber-shot compact zooms. These are the DSCHX60/HX60V with 20.4 megapixel back-illuminated CMOS sensor, Sony G lens, Bionz X chip, 30x optical zoom,

Tetenal announces Ilford Galerie replacements

Tamron zooms into the Show with Intro2020

Now you and your family can discover hundreds of new special places with the National Trust and capture every stunning detail with the award-winning new LUMIX FZ200 or FZ72.

Promotional period: 22/08/2013 – 31/12/2013. Promotional terms apply, please see panasonic.co.uk/promotions *Leica is a registered trademark of Leica Microsystems IR GmbH. ELMARIT is a registered trademark of Leica Camera AG

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A3 Poster

Complimentary 12 month national trust membership with the lumiX FZ200 or FZ72

to take a speCial piCture you need to go to speCial plaCes Now you and your family can discover hundreds of new special places with the National Trust and capture every stunning detail with the award-winning new LUMIX FZ200 or FZ72.

Promotional period: 22/08/2013 – 31/12/2013. Promotional terms apply, please see panasonic.co.uk/promotions *Leica is a registered trademark of Leica Microsystems IR GmbH. ELMARIT is a registered trademark of Leica Camera AG

21/08/2013 13:56

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A4 Cling

©National Trust Images/Matthew Antrobus

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©National Trust Images/Matthew Antrobus

to take a speCial piCture you need to go to speCial plaCes

Promotional period: 22/08/2013 – 31/12/2013. Promotional terms apply, please see panasonic.co.uk/promotions *Leica is a registered trademark of Leica Microsystems IR GmbH. ELMARIT is a registered trademark of Leica Camera AG

A1 Poster

Lumix National Trust POS

Complimentary 12 month national trust membership with the lumiX FZ200 or FZ72 ©National Trust Images/Matthew Antrobus

JUST in time for The Photography Show, Intro 2020 has announced the Complimentary 12 month national trust development ofmembership a new pair of lumiX Tamron with the FZ200 or FZ72 lenses, plus a range of enticingly named ‘Interceptor’ weatherproof camera bags.

The two Tamrons, samples of which were at the time of writing were going on show at the CP+ event in Japan, are the 16-300mm f/3.5-6.3 Di II VC PZD Macro and the 28-300mm f/3.5-6.3 Di VC PZD (‘Piezo Drive’ ultrasonic motor system). The 16-300mm is described as a cutting edge high power zoom providing a reach of approximately 18.8x and offering compatibility with DSLRS with APS-C sized sensors, whilst its 28300mm sibling is being pitched as an to take a speCial piCture you need to go to speCial plaCes ‘all in one’ wide angle telephoto zoom Now you and your family can discover hundreds of new special places with the National Trust and capture every stunning detail with the award-winning new LUMIX FZ200 or FZ72. DSLRs. Prices and for use with full frame availability for both were still to be confirmed as we went to press.

Also new this month are Interceptor bags made from special tarpaulin

Interceptor Messenger, top; Tote bag and liner; and 16-300mm zoom.

21/08/2013 13:59

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cloth for strength and durability in all weathers. Brightly coloured, the bags can be used for photo gear or as ‘everyday’ bags, with removable inner dividers carriers. There are small (for mirrorless cameras) and medium sized (for DSLR+standard Wobbler lens) Messenger bags, plus a Tote bag (holding two DSLRs with lenses attached) and a Sling style bag (holds a DSLR+lens+extra lens, flash and accessories). SRPs range from £39.99 to £49.99, availability being immediate. See also our page 20 article on Tamrac Apache bags, likewise via Hang Tag Intro2020. www.intro2020.co.uk

TETENAL’s Spectrajet line up – including Fine Art, Photo Quality, Office and Speciality media – claim to offer papers rivaling some of Ilford’s most popular products. Confirmed so far as replacements for Ilford Galerie are the Spectrajet lustre, gloss and baryta paper from the Fine Art and Photo Quality range, with more papers to be announced in the coming weeks. Following a successful Spring Fair at which its photo gift and wall art products were well received, Tetenal can also be found on stand N40 at The Photography Show, which will cover 100sq metres and feature the latest Kodak kiosk the G4XLII. This boasts improved performance, new profile base design and media slots. There will be show promos on Epson wide format printers too, with savings of over £2500.

For more contact Tetenal’s Phil Barker via phil.barker@tetenal.com or call 07595 203 764. www.tetenaluk.com

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BPI News | March 2014 7

NEWS

‘Quattro’ means three for Sigma Have a pop at Olympus One body style, three lens choices of 19mm, 30mm and 50mm

OLYMPUS UK’s promotional activities to drive trade continue a-pace with news that it is opening a ‘pop up’ gallery. And fittingly it’s pop images, or rather rock images, that will fill its walls, courtesy of Rockarchive, the company which sells limited edition rock photography prints run by music photographer Jill Furmanovsky. The Olympus Image Space Gallery at 199 Bishopsgate, London, was due to open its doors on February 20th, and will play host to 50 images claiming to define rock ‘n’ roll, as well as offering visitors the chance to ‘rock out’ themselves with Olympus’ latest generation cameras.

SEE PAGE 19 www.olympus-imagespace.co.uk

SIGMA is another familiar name with new product out this month in the interestingly named and curiously styled ‘dp Quattro’ compact camera. The device incorporates a newly developed 39 megapixel equivalent Foveon X3 sensor – which has been christened ‘Quattro’ – plus a new True III processor. Sigma is once again claiming the unique properties of the chip with its three layers of photodiodes gives a ‘3D feel’ to the images produced, and for its new ‘dp’ series has re-thought and re-designed every aspect of the camera.

There are currently three models in the ‘dp’ series, each with a fixed focal length lens integrated into the body. These are the wide-angle dp1 Quattro at 19mm, the standard dp2 Quattro at 30mm and the medium telephoto dp3 Quattro at 50mm – providing the 35mm equivalents of 28mm, 45mm and 75mm respectively. Aperture range is f/2.8 to f16. The unusually elongated and dare one suggest smartphone-like body is, says Sigma, one designed to bring out the best performance from sensor and lens. Availability dates and pricing were still to be decided at the time of writing.

In related news Sigma has now confirmed pricing for its new 18-200mm f/3.5-6.3 DC OS HSM lens, which will be a vat-inclusive £349.99. Canon and Sigma fits are available now, with Nikon fit arriving this month (March) and Sony and Pentax following in May. www.sigma-imaging-uk.com

Samsung NX300 cashback launched WITH ITS NX30 newly launched, the electronics giant is offering your customers £30 cash back plus a free camera case on purchases of last year’s.

NX300, available at participating retailers until March 31st (with the likes of Park Cameras and WEX Photographic already signed up) applying to purchases of NX300 from February 7th onwards. Details can be found at www.samsung.com/uk/nx300cashback

DayMen promises Action from Joby at The Photography Show

DirekTek offers Nikon D3300 ‘value bundle’

©National Trust Images/Matthew Antrobus

Distributor DayMen will be showcasing the latest from its brand portfolio including Lowepro, Joby, Giottos, Rogue and Tokina on Stand E10, Hall 11 at the NEC this March.

Visitors are invited to the Lowepro experience where the very latest bags in the range will be available. These include Nova Sport, Dryzone, Transit and Urban Reporter.

There are also new products that will be seen for the very first time.

The distributor tells BPI News that among the fresh releases at the show will be a new Joby Action series, new products from Rogue and Tokina and the unveiling of an all new range from Giotto’s, although more detail was unavailable as we went to press. See next month’s BPI News for more on these new DayMen items and also full Complimentary 12 month nationala trust membership with the lumiX FZ200 or FZ72 BPI March.pdf 1 14/02/2014 15:47 show report.

Complimentary 12 month national trust www.daymen.co.uk ©National Trust Images/Matthew Antrobus

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RETAILERS – looking to get hands on a new 24.2 megapixel D3300 and lens kit to make money on? DirekTek is offering the camera in three colours: black, red and grey with standard 18-55mm lens kits at £379. In addition the distributor is offering a ‘value bundle’ that sees the DSLR joined by a 16GB Class 10 SD Card, SLR System bag and a desktop tripod all Lumix National Trust POS for £398. To place an order, get in touch now on 01494471100 or email: sales@ Description • Complimentary National direktek.co.uk Trust Membership www.direktek.co.uk Campaign POS

Elinchrom owner Malcolm Whittle remembered BPI News is sad to learn that Malcolm Whittle, founder of Leeds Camera Centre, and subsequently owner of lighting manufacturer Elinchrom, passed away over the Christmas period. A father to five children, including son Chris Whittle who now successfully runs The Flash Centre, for the past 28 years Malcolm had lived in Switzerland, where he re-located following his purchase of Elinchrom. In his time Malcolm helped expand the business to such an extent that the UK became the largest market for Elinchrom flash in the world.

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The Lowepro Experience.

Make sure you experience all Lowepro has to offer on Stand E10, Hall 11 at The Photography Show. Come and see the latest and greatest bags in our range including Nova Sport, DryZone, Transit and Urban Reporters. Also get the chance to see some new additions to the range.

Come and meet us at Stand E10.

Find your perfect bag at lowepro.com or call 0845 250 0792.

Follow us on @loweproUK

Joby Action Clamp

Don’t miss out on Lowepro’s selected partner brands too: BPI News | March 2014 9

BUSINESS BOOSTER

ADVERTISING FEATURE

Enjoy 24-hour a day marketing via Fujifilm

ABC: not quite as easy as 1,2,3

So suggests Pete Davies, owner of Marlborough Photo Services. On upgrading to a new Fujifilm Drylab, Pete tells us how he seized the opportunity to install nine digital signage screens in his busy store…

Matt Pierce, Future’s Head of Photography, explains why it’s important to drill into the numbers when it comes to circulation

P

hotographer Pete Davies has been running a photo retail business in picturesque Marlborough for 20 years, starting out with a Noritsu lab providing mini-prints for local estate agents before eventually expanding this service across the whole of the southwest. But technology moved on, estate agents started to manage their printing in house, and Pete decided that he would concentrate instead on retail photo.

About three years ago he visited Photokina where he saw the first generation of Fujifilm Dry Labs. He thought then that this was the future of photo printing but had reservations on the quality of the print versus his trusted silver halide printer. Skip forward to Focus 2013 and Pete was again looking at a Fujifilm dry lab. At this point he was glad to see that dry lab technology had progressed to such an extent that print quality was now as good as, if not better than, the wet process he was so used to.

Fujifilm was able to show him the new DL650 Dry lab which gave him the volume he needed on 5-inch and 6-inch prints, as well as the flexibility of the 12-inch width he was used to on his ageing Agfa lab. The set up required involved adding three DPC10 kiosks with Fujifilm Imagine software and a wide format printer. Moving out the Agfa printer and his old C41 and E6 processors – despite film orders coming in it had become more economical to farm them out – freed up space for a viewing room as an addition to his studio. It also meant he could have the shop covered all the time. The decision made, the DL650 was purchased in August 2013.

Russ Gunn, Fujifilm’s Web Development Manager had also been advising Pete about digital signage solutions, a new service the company launched in 2013 under the name Advanced Digital Solutions.. Having learnt how the addition of regularly managed digital content could really help boost his business, Pete decided on not just buying one large screen but nine separate screens.

“I don’t believe that anyone really takes notice of posters. I wanted something that would grab my customers’ attention and a moving image is so much more attractive,” he says. “I put three of the screens in the window and I saw straightaway the impact it had. It markets my business 24 hours a day”. He put another three screens in the main shop and three more behind the counter, all running slightly different content, provided remotely from Fujifilm Head Office by Russ Gunn. He works with Pete on making changes every couple of weeks, so nothing gets too stale. “Look in any large multiple store and you’ll see digital signage everywhere; that’s because it works,” Pete raves.

“Since installing the screens I haven’t changed any of my products or pricing and haven’t done any special promotions. Yet I have seen an increase in sales across the board. For instance, my photo mug business has grown by 700% since August. And at £9.99 a mug I am very happy with that.”

For more information or arrange a demonstration on Fujifilm’s Advanced Digital Signage call Russ Gunn on 01234 572046 or email rgunn@fuji.co.uk

L

ast week the Audit Bureau of Circulations (ABC) released its latest report on consumer magazine circulation. I’d love to tell you that publishers across the UK had a nail-biting time waiting to learn how their titles had performed, but the truth is that we know our own figures a little in advance.

The real fascination, of course, lies in seeing how you have performed in the context of the wider market – which of your competitors have you overtaken? Who has stolen a march on whom? Who must be watched carefully in the coming year?

For Future the results make for impressive reading. They show Digital Camera retained the number one best-selling title spot, a position claimed for the first time in 2012. They also reveal N-Photo, our Nikon-only title, is the fastest-growing in the sector and has secured third place overall – not bad for a title that only marked its second full year of publication last October. PhotoPlus, our Canon-only title, completes our triumphant troika by pipping Practical Photography to fourth place, giving Future an unprecedented three of the top four titles in the process.

But these figures don’t tell the full story of the seismic shift that has occurred in the photography magazine market. Shorn of historical context the latest data merely reaffirms that Future is now the market-leading publisher of photography titles. What it singularly fails to do is reveal the fundamental changes that have taken place since 2000.

Incredibly, Future had no presence in this market at the turn of the century.

Back then, Emap (now Bauer) ruled the roost with Practical Photography and IPC’s Amateur Photographer was shifting over 30,000 copies per week. How times have changed. Since 2000, sales of both titles have fallen dramatically (by 63 and 44 percent respectively) and it would not be controversial to suggest that readers have migrated to Future titles.

How has Future managed to become the market-leading publisher in such a short space of time and from a standing start? I think the answer is simple.

At Future we focus relentlessly on the needs of our users and intensely monitor changes in the photography market. We understand that the combination of fast-evolving technology and individual creativity that drives the photography market will lead to continual change and we’ve positioned ourselves to respond to those changes accordingly. Our offerings therefore encompass print, web, tablets, smartphones, video, events and social media.

So what the ABC figures don’t reveal is the amount of time and effort we invest in building audiences across all these different channels and how intently we listen to those audiences. What’s more, we’ll continue to listen and focus on the needs of photographers so that the next time the market changes, and I promise you it will, we’ll be ready to react.

You could be featured in BPI News! Just email info@bpinews.co.uk 10 March 2014 | BPI News

THE WORLD’S LEADING PHOTOGRAPHY PORTFOLIO

Thanks for a fantastic 2013!

The UK’s best-selling photography magazine 350,000+ Facebook fans The world’s best-selling photo weekly on iPad 4.5m apps downloaded The UK’s biggest photography show Multi-award winning brands The world’s best-selling Nikon & Canon magazines 2m unique users online

For commercial opportunities contact Matthew Pierce

matthew.pierce@futurenet.com

BPI News | March 2014 11

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Your customers now 11-27.5mm great combo an alternative around and use can to the standard f/3.5-5.6 zoom phone while fi in part competes clamp as a filming DNP has also repositioned its own ‘Fotolusio’ silver (our personal orthe (30mm to 74mm lming from the whatever device to hold sub brand, which was car.” SRP is £7.99 new in favourite) and the 35mm terms) for There is alsoOM-D originally created to represent photo and dealer cost matt black, a combined SRP an iPadvariant comes along shortly. and tablet just £3.75. activities. This will now serve as an clamp available appeal to snowboarders that might of £749.99. Might from the range (model indicator of high quality when it comes that will seem high on Plus, thatdo‘missing’ and skiers the same.viewfinder can be number CSTCH100) to dye sublimation media. As a – another possible first impression, Alastair adds offering Bandrige that his firm are but remember audience along branded result DNP has redesigned its printer bought as smart part of also that the top-end media with those enthusiasts buying a regular E-P5 and media products to follow this use with an iPhone cables from this month suitable CSC and investing and separate who simply direction. licensed for like splashing about. in additional housing accessory) if “so causing damagekit (or asactually your you have no fear to expensive iPhones by Apple See all three will also The printer series DS40, DS80 and DS-RX1 of customers colour finishes, push the price and really want it.iPads.” top. up, whilst the user will carry only the DNP brand together with the product name (same will even then If industry figures Whilst the superb design, build end up with as the SnapLab DS-SL20 and the ID are showing that compact system elegant, less streamlined a less photo system and handling of this Olympus all feel camera sales Within twelve DS-ID400). The media lines for DS-RX1 will carry the Fotolusio are falling off, here than the one proposed solution product categories, logo with the category a cut above most other compact is a camera that ‘Digital’, whileNEDIS by the AW1. media can and your customers for the flagship models DS40 seeks to stem the Announced alongside provide tide by offering and DS80 will be branded with every you system rivals, except for Fujifilm’s the body was with ‘Premium item you are Digital’ its broad range something diff a compatible 10mm . looking erent. And Nikon, for. With wideangle “Together of specialised andin the lovely X series, the manufacturer long seen as the lens with faster generic United products of all with my colleagues States, Japan and other brands traditionalist, is f/2.8 aperture for types thatincarry overseas regions to has also moved with the times – quality weofhave be applauded £299.99, an added pushed and for theprice in all logoranges, able to offer of DNP to get stronger for putting together chance to bolt a good-better-b NEDIS is visibility,” adds an ‘action camera’ despite its willingness to exploit its on a sale coming Mark Buelow. est “Everything solution within from every From connectivity of sorts that can into the madness hardware to photo category. take proper, decent of the Christmas consumables wasproducts own heritage – by including both considered and Spring to action and season, or go for TVhad pictures. As the to be redesigned, including product brackets to audio accessories such as wall inthat trade will no doubt the double and 2014 boxes, manuals,products, and more. a LCD tilts and one that can sell the kit with be aware, the The feedback products gifts like jumping websites domestic to this change from both AW1, aside from and gadgets lenses for £949.99 alarm partners has been Nedis UK will also be operated as a touch screen. and the destruction SRP. veryclocks positive, and and they also car-shaped As be attending the everything in between. appreciate the fact that the www.nikon.co USB forthcoming Spring NEC from Februarywith Panasonic’s repositioned .uk Giving you sellingcan now hubs … and G-series models,Fair to be held 2nd until 6th, 2014. way. Therefore, sub-brand of Fotolusio power inserve an indication of at the 12 and will be everyas Its large stand with just possible quality as regards and unlike manned will be situated say force ourone stopconsumables. the Sony photo by its sales NEX family, at NEDIS, you”can customer’s needs in Hall a great way to for the duration satisfy and all startenough Looking your increase of the show. “This the yearphysical to the future, the controls your on a positive brand are placed now believes everyday is can be sold by it is well set up for further note and selling power. to see many products our trade if they’re strong growth and reliably solid partnerships thelooking screenoutside to enable that also thanks Nedis alongside its with good opportunities for the box!”

UK Says Alastair, customers growth and prosperity amongst the operation forusing just their support healthy and prosperous the hard trade.

So wishes who thiskeys. year and 2014. them a www.dnpphoto.eu To ensure you get www.nedis.co. uk your products 23/09/2013

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Manfrotto wins ‘Best Accessory’ from AP Awards

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Pricing ranges £659.95 for this ML240 and Manfrotto tripods.

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00:48

Our Brands

THE SCOTS may be revolting, but on our small patch of this sceptred isle, it’s the BPI News referendum that truly counts. So who do you want to rule the roost when it comes to Product of the Year & Promotion of the Year for 2013-14?

Here once again are the month-by-month nominees from those products and trade campaigns featured during the past year of BPI News. Take a look down the list and choose one product and one promotion to email to us, with YOUR winners announced at The Photography Show and covered in glory in our next issue!

28 Dec/Jan 2013/14

BPInewsDec13.indd

| BPI News

under the nose

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To see your products featured in

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BPI News, email info@bpinews.co.uk

Our Office

Visit us at www.n edis.com to discover more of the new NEDIS

28

BPInewsSept13.indd 24

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22:15

EMAIL YOUR VOTES! The Finalist nominations at a glance are below – just email us your ONE choice for Product of the year, and ONE choice for BPI News promotion of the year.

Email to: info@bpinews.co.uk MARCH 2013 Product Award Pentax K5-II Promo Award Swains Memorie iPad mini promotion APRIL 2013 Product Award Nikon Coolpix A Promo Award Delkin Focus success story MAY 2013 Product Award Nikon D7100 Promo Award Experience Seminars Boost Your Business JUNE 2013 Product Award Canon EOS 700D Promo Award DNP Party Print launch campaign

NEDIS UK

Accu House Tel: +44 116 253 03 25 Leicester, 1 Sanvey Gate Leicestershire info@nedis-uk.com DNP__ID-Ad_240x333-Party_print_UK.indd LE1 4EP

23/08/2013 00:49

DNP PHOTO IMAGING EUROPE - PARIS NORD II - 22, AvENUE DES NATIONS CS 51077 - 95948 ROISSY CDG CEDEx - FRANCE - TEl : +33 (0)1 49 38 65 50 www.dnpphoto.eu - sales@dnpphoto.eu

The Usual Suspects… from left to right: Ian Moore ( comedian and guest presenter), Ivor Chamberlain, Mark Hoskins and Kevin Price from Manfrotto, flanked by AP Group Editor Nigel Atherton.

1 www.nedis-uk.com

14/05/13 18:36

THE ANNUAL Amateur Photographer awards took place just after our previous issue’s deadline passed – 30th January – and once again the list of winners reads like a Who’s Who of the trade. Taking the trophy for Accessory of the Year was Manfrotto with its Italian made 190XPRO3 tripod, a compact 3-section aluminium model previously covered in these pages.

The key feature is a 90° centre column mechanism, which allows the column to be extended vertically as normal, or horizontally to open up a wide range of framing and shooting possibilities. The horizontal column mechanism is housed within the tripod’s top casting for compactness. This also incorporates an Easy Link connector for supporting a photo or video accessory (such as an LED light, flash, reflector, or other piece of equipment) on an extending arm or bracket, thereby transforming the tripod into a practical mobile studio. www.manfrotto.co.uk Gold Award winners for Good Service at AP’s bash included retailers Calumet, Cameraworld, Clifton cameras, Grays of Westminster and Park Cameras. Full list of awards at: https://tinyurl.com/nom3xt7

Sample Fotospeed’s trio of new papers at TPS

JULY/AUGUST 2013 Product Award Imagefile business websites Promo Award Manfrotto Make Your Move feature or Daymen ‘Seize the DayMen News Extra or Intro 2020 Best Seller campaign SEPTEMBER 2013 Product Award Olympus Pen E-P5 Promo Award Kenro 40th anniversary feature OCTOBER 2013 Product Award Panasonic Lumix DMC-GX7 Promo Award Nedis Boost Your Business campaign NOVEMBER 2013 Product Award Canon 70D Promo Award The Photography Show training day DECEMBER 2013/JANUARY 2014 Product Award Nikon AW-1 Promo Award Fotospeed On the Cards carrier Sheet or Sigma Product Spotlight or Tetenal Wallplanner Pull-out FEBRUARY 2014 Product Award Sony RX-10 Promo Award Fujifilm Imagine Mobile App campaign

Metallic Pearl Smooth Pearl and Etching – all on show at the Fotospeed stand at TPS ON THE LOOKOUT for more new inkjet papers to plug the gap left by the demise of Ilford Imaging Switzerland? We wrote about the introduction of Fotospeed’s Photo Smooth Pearl 290gsm paper last month. Also making their debuts at The Photography Show are two other completely new Fotospeed papers… Metallic Pearl 295gsm and a third new offering in Platinum Etching 285gsm, designed in conjunction with landscape photographer Charlie Waite. It will also be doing an Ilford equivalent pack of panoramic inkjet paper in sheets which can be used in printers sized A4 and above. Speak to Fotospeed’s Sales Director Toby Herlinger at the show, or if you missed it call 01249 714555 or email sales@fotospeed.com for free samples or to place your order. www.fotospeed.com

Remember to vote in the BPI Awards – email your choices to info@bpinews.co.uk now!

12 March 2014 | BPI News

Olympus unleashes ‘Big Dog’ at The Photography Show The manufacturer is rolling out its ‘big two’ – the new OM-D E-M10, plus photographer ambassador Damian McGillicuddy – on a brand new swanky stand to deliver a knockout to customers visiting the exhibition…

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isitors to The Photography Show will notice quite a change when comparing Olympus’ modest stand from last year’s Focus on Imaging to 2014’s all singing, all dancing effort, as shown here. In a BPI News exclusive, it looks like the brand has re-discovered its mojo, and that may well be due in part to the snazzy new E-M10, its entry level OM-D, as previewed in BPI February.

Olympus will be hosting speakers and seminars on its stand this year, and will be running two timetables: one for seminars and another for onstage shoots.

The stand itself is split into two zones: a seminar area and a live ‘experiential’ zone. The latter is where visitors can come along meet the Olympus team, and get handson with the OM-D E-M10. This will be the first opportunity for most to see the new camera and put it through its paces. With an array of photographic opportunities all day long, from contortionists to freestyle footballing, visitors are promised that they will have plenty to shoot. Olympus’s principal photo ambassador Damian McGillicuddy and his team will also be working on the stand, so make time to join him his live shoots are not to be missed!

Up to five seminars are being run each day. All the seminars are free, but numbers are limited so visitors need to pick up a ticket from the Olympus stand to reserve their place.

The seminar speakers cover a whole range of photographic genres, from rock music to landscapes.

In addition Damian McGillicuddy will also be appearing on the Photography Show’s own Live Stage, talking about his experience of shooting professionally with the OM-D range and conducting live portrait and beauty shoots.

In fact he opens the whole show with the first session on the Live stage – on Saturday March 1st at 11.00am. Further sessions follow on Monday 3rd at 11.00 and Tuesday 4th at 15.00. The complete programme will be in your showguide – or see pages 30-31.

The Olympus stand for The Photography Show, with Damian McGillicuddy (left) and OM-D E-M10 (top left)

More new Micro Four Thirds ‘Pro’ lenses on the way OLYMPUS has revealed new dust and splash proof optics on its roadmap for 2015 – when two additional M.Zuiko Pro lenses will launch. These are the wide-angle zoom lens M.Zuiko Digital ED 7-14mm 1:2.8 Pro (covering a 35mm equivalent of 14-28mm) and the super telephoto lens M.Zuiko Digital ED 300mm 1:4 Pro (with a 600mm focal range), mock ups of which were shown at the mid February CP+ show in Japan. With the addition of these two lenses Olympus is promising the M.Zuiko Pro series will cover the entire range from super wide angle to super telephoto.

The two newbies join the already available M.Zuiko Digital ED 12-40mm 1:2.8 Pro plus the M.Zuiko Digital ED 40-150mm 1:2.8 Pro, scheduled to go on sale in the second half of 2014.

Meet Olympus, see the range, and place your advance orders at The Photography Show!

Plus two new camera releases…

Along with the OM-D E-M10, which BPI exclusively previewed last month, Olympus has added two further 16 megapixel cameras to its spring 2014 collection. These are a new 5x zoom toughened camera in the TG-850, being chiefly notable for a flip up back screen, plus a whopping 50x optical zoom bridge camera in the Stylus SP-100E, which comes with the added sales pitch of being the world’s first dotsight camera, for improved aim at the telephoto end.

The tough TG850, above, and extreme tele 50X Stylus SP-100E

For more on all the recent Olympus camera and lens announcements head to www.olympus.co.uk - or see them at the show!

BPI News | March 2014 13

Canon dressed up to the Nines at the Show

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fter a comparatively quiet start to the year with three stills cameras announced to coincide with PMA@CES (along with three Legria camcorders and two Selphy printers), Canon has stepped up the pace in time for a show-stopping performance at the NEC where it will be ‘bringing photography to life’ (See also News item opposite for its stand events).

Nine additional models were announced mid February – including the expected DSLR and bridge models absent from the first wave of launches.

The new entry level EOS is the 18 megapixel EOS 1200D, purportedly designed for first time DSLR owners who want to see results straight out of the box, and to have a DSLR they can transport with ease. There are three available configurations: body only for £349.99 SRP, £399.99 with EF-S 18-55mm f/3.5-5.6 DCIII lens, or £449.99 with EF-S 18-55mm f/3.5-5.6 IS II lens. Availability is this March, and an EOS Companion app for mobile devices is being launched in tandem.

If however your customers are looking for a compact that delivers DSLR-like quality and shallow depth of field, then direct them to the successor to the G1 X in the PowerShot G1 X Mark II, which its maker promises delivers ‘the best imaging performance ever seen in a Canon compact camera’. Chief among its attributes is a ‘completely re-mastered design’, a bright f/2.0-3.9 aperture lens, coupled with a large 1.5” CMOS sensor, Dual Lens Control Rings and an improved AiAF system with 31 AF points (compared to its predecessor’s nine points). With May availability, SRP is £749.

The ‘action camera’ market hasn’t been forgotten either, and new for this segment is the PowerShot D30 (in blue, right) which its maker is claiming as the ‘world’s deepest compact camera’ in that it can operate at depths of 25 metres. Out in April in time for the all important holiday sales season, the SRP is £299.

The fourth new release is what Canon describes as its slimmest ever 30x optical zoom camera in the PowerShot SX700 HS, at just 34.8mm in depth and with a lens that offers the equivalent of 25mm at its

Nine new camera releases from Canon this month mean that there will be plenty to talk about and see on Stand B10 at The Photography Show…

widest angle. On sale in March, SRP is £329.

The PowerShot S series also gets a new model in the PowerShot S200, featuring an ultra wide and bright f/2 lens aperture and a higher sensitivity 10.1 megapixel CCD sensor. It’s priced at a suggested £279 from May. Finally there is a pocket-sized trio of affordable IXUS cameras: the IXUS 155, IXUS 150 and IXUS 145, costing £129, 109 and £99 respectively. The 155 model features 10x optical zoom and 20 megapixel sensor, whilst the entry level 150 and 145 each boast a 16 megapixel sensor and 8x optical zoom. Described as ‘ideal for budding photographers’ they feature easy to use shooting modes and creative filters. www.canon.co.uk

Macro Ring Lite for specialist DSLR shooters

Colour and style for all

Entry-level EOS

Compatible with Canon’s complete EOS DSLR series, the equally new Macro Ring Lite MR-14EX II is claimed to offer photographers fully automatic E-TTL flash metering to deliver accurate and consistent exposures, as well as the flexibility to light and shoot a diverse range of subjects.

Availability for the Macro Ring Lite is from this April, with a suggested retail price of £599.99.

Don’t miss Canon on Stand B10 at The Photography Show, March 1st to 4th, the NEC Birmingham 14 March 2014 | BPI News

And for all of us, it’s Showtime…!

Leading brands unveil their offerings for trade and consumers at The Photography Show, the UKs biggest new annual photographic event, running March 1st to 4th at Birmingham’s NEC…

Speakers include Nikon UK Ambassador Mark Seymour, famed for his wedding photography, landscape photographer Jeremy Walker who was one of the first people in the world to shoot with the Nikon Df. Joe McNally, the US based Nikon photographer and ‘lighting genius’ will also be talking on both the Nikon stand and the Live Stage.

The manufacturer has invested in an interactive stand that will host the complete camera line up and range of lenses, including the Nikon Df, D3300 and the latest Coolpix cameras. www.nikon.co.uk

Canon to ‘bring photography to life’

Rollei to showcase tripods, action cameras and more

THE BEST selling brand has quite literally set out its stall for this month’s inaugural NEC event. On Stand B10 it promises the trade a vast interactive display of innovative product, along with access to Canon experts, plus talks from special guests. By combining these elements it believes it can ‘excite everybody with a passion for photography.’ Canon Ambassadors and ‘Explorers’ sharing tips and tips include wedding photographer Jeff Ascough, fashion photographer Clive Booth, landscape photographer David Noton, plus wildlife photographer Danny Green. Additionally the brand will be showcasing its full DSLR product line up alongside an elevated lens bar showing off Canon’s wide selection of EF lenses.

“We’re thrilled to be exhibiting the power of image at The Photography Show 2014,” claims Canon UK’s Consumer Imaging Marketing Director Susie Donaldson. “By showcasing our offering at an event like this we’re showing how our products can help photographers to consistently deliver the finest results. We’re looking forward to bringing photography to life.” www.canon.co.uk

Panasonic promises NEC visitors ‘4K inspired stand’ THE ELECTRONICS giant will be making the most of its expertise in the fields of consumer electronics and photography to bring the two together at the Photography Show this March.

Its 4K display themed stand (G50 and G60) will showcase its GX7 and GM1 mirror-less Lumix G cameras, its Lumix compacts, including newly announced TZ60, TZ55, SZ8 and LZ40, plus HD camcorder line up including the W850, as covered extensively during our chat with the brand’s Vic Solomon in BPI News February. No doubt its newest 4K-shooting GH4 CSC will also be getting a lot of consumer attention.

Live demos, hands on opportunities and expert help are added attractions.

Canon ambassadors from top left clockwide Danny Green, Clive Booth, Jeff Ascough and David Noton.

Nikon D4S centre stage UK CONSUMERS will get the opportunity to get a first hands on with the photo stalwart’s new flagship digital SLR in the D4S, previewed back in January at PMA@CES, when they visit the Nikon stand G40/J40 at the Photography Show.

Each day will also see a new professional photographer speaker. On the Saturday Glaswegian David Eustace will be appearing, on the Sunday it’s Hugh Hastings, Ian Cook appears on the Monday, whilst rounding things off on Tuesday are Jan Williams and Chris Teasdale. Panasonic cameras will also be showcased on the Live Stage and in The Studio, both in Hall 11, whilst retailers at the show Cameraworld, Calumet and London Camera Exchange will be offering show-only deals on the Lumix line up. The Panasonic team promise they’ll be tweeting and posting updates about the show at www.twitter.com/ panasonicuk and www.facebook.com/ panasonicuk www.panasonic.co.uk

GERMAN manufacturer Rollei is another iconic company making a visit to these shores for The Photography Show, where it tells us it will be exhibiting its professional tripod portfolio, action cameras, sunglasses cameras and even ski goggles! Find the Rollei team for a chat on its stand N31. www.rollei.com

Permajet jets in with Ilford Galerie replacements

“We’re particularly excited to have the Nikon D4S at the show ahead of its official release, giving customers an exclusive sneak peek,” enthuses Nikon UK’s Group Marketing Manager Jeremy Gilbert. “We’ve also got an exciting line up of talented photographers representing the brand who are set to inspire visitors to get creative with their photography and offer some invaluable tips and tricks.”

‘Show’ us what you’re made of...

As you read this issue there will only be three or four days before The Photography Show opens its doors to the public, professionals and trade at the NEC on March 1st. Act now as you and your staff should still be able to pre-register for free trade tickets to avoid possible queuing or registering on the door, as you will need your business card or proof of your trade or professional status for free entry. Take advantage of the 9am ‘earlybird’ trade entry on March 3rd and 4th. Full details on page 16.

It would be good to get your comments and feedback live at the Show so call Clive Insley on 07713 622304 or email info@bpinews.co.uk

PROFESSIONAL inkjet paper manufacturer PermaJet will be on stand K60. As we mentioned last issue, it is urging retailers to get in touch to stock up on its own brand Ilford Galerie replacement paper in the Permajet Smooth Pearl 280gsm, promising ‘incredibly quick’ delivery times and a pricing structure developed to secure the very best profit margins for retailers.

Expert Mike McNamee recently completed an independent report and concluded: ‘The PermaJet performed flawlessly! Overall the surfaces of the [Ilford and Permajet] papers are very similar and for all practical purposes may be considered identical. The new PermaJet media is a superior replacement for the Ilford’. See the full report on www.permajet.com.

Permajet will be launching more replacements for the Ilford Galerie range at The Photography Show, with opportunities for customers to analyse the papers for themselves. The person you need to see at the NEC is Colin Hulley, Permajet’s UK Sales Agent. If you can’t make the show, dealers should get in touch with Colin direct on 07964 204 056. www.permajet.com

To get your trade pass for The Photography Show don’t delay any longer go to www.photographyshow.com BPI News | March 2014 15

A warm trade welcome at S

amsung and Adobe are just two of the latest well known brands to sign up for The Photography Show, the event being pitched as a ‘high calibre’ replacement for Focus on Imaging, which will either be mere days away, currently in progress, or in the process of winding up by the time you read this. Big names who have already staked their pitch include Canon, Nikon, Olympus, Panasonic and Fujifilm – and entry is free to members of the trade who hopefully have pre registered by now. Bring your business card or pro association details with you… otherwise adult tickets on the door are £15.

“We are delighted to be exhibiting at the Photography Talk of the trade… so you make Show and believe the exciting mix of the most of the show interactive features and education will really appeal to photographers across Trade visitors are further reminded that there the board,” enthuses Samsung’s Head will be plenty of networking opportunities of Product Marketing Paul Scott. “We at the show. Trade visitors are invited to will be showing the professionallythe Bowens Pro & Retailer Lounge on the inspired NX30 (see Product of show floor from 4pm on Monday 3rd March the Month, page 26) as well as for a drinks reception followed by further the expanded line up of NX lenses and networking drinks held at the Crowne Plaza accessories.” For its part, Adobe will be Hotel on the same evening from 7pm. All running in-studio seminars and master networking events are complimentary for classes at the event, and its Principal trade visitors, just be sure to bring your badge Solutions Consultant Richard Curtis is with you. During the course of the four days, similarly enthusiastic. the trade will also have access to the Bowens “There will be a huge amount Follow the red carpet and the QR code… to The Photography Show!

Pro & Retailer Lounge in order to take a break for our customers, and prospective customers, to see and learn. They can experience Adobe’s market leading suite from the show floor, grab a coffee or catch up on some work. What’s more, industry visitors can avoid the crowds and take advantage of early access to of products in the Creative Cloud, including our latest updates covering 3D the event on Monday 3rd and Tuesday 4th March, when the doors will open and 3D printing, video editing for photographers, re-touching seminars, plus at 9am. The PMA are additionally learn how to publish their images into Behance via the Creative Cloud.’ hosting a half day Conference Jonny Sullens, Future Publishing’s Head of Events, adds: “Having seen for retailers and photo trade on Samsung’s incredible stand at CES, I am delighted that they will be at the Monday 3rd, priced at £10 and show. Adobe’s Photoshop Studio gives a really exciting element to the show running from 10.15am-12.30pm – and no matter if you are a pro or an enthusiast, their stand will be a must visit.” further details of which, including See also our individual news features this issue, in which the leading speakers and experts, can be found manufacturers tells us about their plans for The Photography Show, what in Nigel McNaught’s piece on page they will be showcasing, and who you should seek out to talk to from their 18. organization if you’re a trade visitor. There is also a newly launched show ‘app’ www.photographyshow.com which you can download from the official website to help you plan your visit.

The Photography Show 2014 is set to be the largest annual photography showcase of its kind in the UK. The show will roll out the red carpet to the industry for its inaugural outing, this March 1st to 4th at the NEC, Birmingham. Here we highlight some of the key reasons why you should attend as we enter the final countdown…

Meet Future’s team behind The Photography Show 2014

Matt Pierce Head of Photography

Jonny Sullens Head of Events

Cassandra Grant Event Manager

Grace Turner Marketing Manager

Anna Wales Sales Manager

Richard Macey Account Manager

Louise Conyard Event Co-ordinator

Amy Watson Sales Executive

To learn more about the show visit our website – www.photographyshow.com Check for the latest updates and news on who’s exhibiting and what’s happening at www.photographyshow.com 16 March 2014 | BPI News

The event dedicated to the imaging industry Join us in March and: • Test the latest gear from Nikon, Canon, Hasselblad and more • Get expert business advice at the Professional Photographers Conference • Network with fellow professionals in the Bowens Pro and Retailer Lounge

Register today for FREE* entry at photographyshow.com * Free entry is strictly for professional photographers and members of the imaging trade.

BPI News | March 2014 17

INSIDE TRACK at

Making plans with Nigel Visiting The Photography Show on the Monday? Then head to the PMA UK Conference, which starts at 10.15 in Gallery Room 21 at the NEC next to Hall 11 and 12 where the main event is taking place. Nigel McNaught tells us why you need to be there

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o consult, to discuss, to put heads together. These are just a few of the words the reference books say we can use in place of ‘to confer’.

So, as the 2014 PMA Conference, which takes place on Monday 3rd March 2014 as part of The Photography Show at the NEC, draws near, let me try and answer two important questions: Why should you go? What can you achieve there?

Having started with that definition of ‘confer’ it is worth noting that no definition of confer says ‘sit back and be talked at’. Conferences, certainly PMA ones, are places to learn. Not so much about new products but about the business benefits that the new products bring.

And the best way to learn is to talk with your peers about what works and what doesn’t. You don’t have to give away commercial gems but when you share your experiences you get something in return.

But perhaps this is running before walking. The first thing the conference will do is put our industry in context. A member of the Futurology Group will give his thoughts about retailing in niche markets and consumer behaviour patterns as we approach the second half of the decade that has already brought many surprises, not least in terms of the speed of change.

We have all had the phrase ‘multi channel retailing’ thrust at us, yet I still hear retailers declare: “that’s all right for the big boys, but I can’t offer it”. Can not or will not?

Have you ever stopped to recognise the things you can do that the big boys can’t do?

Multi channel does not stop at facebook, Twitter and transactional web sites. Let me introduce to you a new marketing channel that you probably would not have included in your multi channel list: Education.

“That’s not a channel!” I hear you say. Of course it is. I will define channel marketing as “any action

“And who better to give marketing ideas than industry guru Bill McCurry? Bill will get you to recognise and share marketing ideas that you never thought you had. If you have never been to a session with Bill then you are in for a real treat…” to a specified and distinct group of people that results in a sale”.

Marketing to niche markets is all about finding those unique channels and we are fortunate that photography gives customers the opportunity to be creative and industrious and to bring out their ideas, as well as benefiting from being shown or educated in how to take better pictures. And the photo specialist retailer is well placed to drive that message home with

activity in store and outside. Have you ever run a photo safari in your home town, and got a local historian involved and a pro photographer to walk round with you? In some markets such as Australia they do this regularly. Try it, I promise you will be amazed at the take up.

So, after the Futurologist at the conference has give his view of the shape of things to come, it is the turn of Brian Hall of Experience Seminars to show you how, with

Education, you can capitalise on the rising importance for the hobbyist, the prosumer or just the good old amateur.

Did you do Latin at school? The word ‘amateur’ comes from the Latin word ‘amo’, I love. The amateur does things because he or she loves doing them. Will there ever be a better market or a better time to approach them?

So our conference can set the scene and identify a prime way to enthuse the customer, but they will need to understand what they are being offered. We need marketing, finding what turns them on and letting them know we can provide it.

And who better to give marketing ideas than industry guru Bill McCurry? Bill will get you to recognise and share marketing ideas that you never thought you had. If you have never been to a session with Bill then you are in for a real treat. And so sure am I that you will come away from Bill’s session with at least three new and good ideas, that if you don’t I will give you your money back!

The conference finishes with Richard Gregory of GfK Marketing Services. Richard Is one of those rare market analysts who not only presents the numbers but looks at what they mean in terms of who is buying what, how often and for how much. And there will be plenty of opportunity for questions.

So to your two questions: Why should you attend? To learn about the new markets and how to approach them. What can you achieve? That bit is up to you, but participation in the idea sessions will provide you with the tools that are vital for your business.

I look forward to seeing you there.

To register go to the What’s On pages of www.photographyshow.com or email me nmcnaught@pmai.org.

Once again, the Conference starts at 10.15 in Gallery Room 21 at the NEC next to Hall 11 and 12 where The Photography Show is taking place.

Nigel McNaught can also be contacted via nmcnaught@pmai.org for all matters relating to concerns of the photo industry 18 March 2014 | BPI News

Jill Furmanovsky and Mark Thackara bring you Olympus in association with rockarchive.com a whole new gallery/showroom experience in the City.

Come and see stunning rock and roll images and buy prints.

Try out the latest award winning Olympus cameras and join regular workshops and talks by top photographers.

Opening 20th Feb 2014.

199 Bishopsgate, London EC2M 3TY (entrance on Primrose Street) Usual opening times 10-30 to 7-30 Mon-Fri with special events detailed at olympus-imagespace.co.uk

© Jill Furmanovsky

For print sales: rockarchive.com @rockarchive

© Jill Furmanovsky

© Colin N. Purvor

© Jill Furmanovsky

© Jill Furmanovsky

For news, events booking and hardware: olympus-imagespace.co.uk @OlympusUK

BPI News | March 2014 19

NEWS EXTRA

Apache bags send smoke signals to trade

L

ooking for somewhere to stash that tomahawk as well as a DSLR and lens? Distributor Intro2020 is directing dealers to a new Apache photo messenger bag range from the Tamrac brand, which itself has been synonymous with functionality and stylishness for the past 30 years. Offering maximum resistance to abrasion and moisture thanks to a ‘Hypatex’ base, via the Apache bag series your customers are further promised fast access to their camera gear. Zippered front pockets are described as roomy, plus there are other numerous internal organizer pockets to hold hard drives, cables, mobile phones, water bottles, memory cards and more. The outer material is tough and durable sailcloth, which is lightweight and waterproof, with a soft, supple feel.

Distributor Intro2020 is once again reaching out to retailers with the offer of stock of Tamrac’s attractive new photo messenger bag range with the great name of ‘Apache’. Marketing Manager Jane Nicholson tempts us with mention of a Special Launch Offer…

Not just for the Wild West…

There are three bags in the new Tamrac range, said to combine the rugged look of the old west with modern styling, material and features: Think Wild West meets West End. All three feature a wrapped top handle, plus foam padded adjustable shoulder strap to extend carrying options, and come in brown.

First up, the Apache 2 Photo

Apache style, three sizes with the largest choice Apache 6 shown open

Dealers will be able to check out the Tamrac Apache bag range first hand at The Photography Show from March 1st to 4th at the Birmingham NEC. Head to Stand N50 to see more!

Messenger (£59.99 RSP) is said to be ideal for mirror-less cameras but also suitable for a DSLR with 18-55mm lens attached. There is additional room for a second lens, such as a 55200mm, a small flashgun, accessories plus sundry personal items.

Weighing just 652g, the Apache 2 comes in brown and offers internal dimensions of 20x10x16cm, plus external proportions of 25x15x19cm.

The slightly bigger Apache 4 (£79.99) meanwhile will hold all that the smaller 2 model can, but will additionally fit one or two extra optics plus a 10-inch tablet.

Weight is 822g, internal dimensions are 26x13x20cm, and external measurements are 31x17x22cm.

The Apache 6 (£99.99) adds space for a couple more lenses still, plus flashgun, tablet or laptop. This version also includes expanding side pockets to cater for an everexpanding list of accessories, such as that essential water bottle to keep photographers hydrated during long gallops across open plains, plus, as with the ‘4’ version, a silent closure system that allows the front flap to be quiet in operation. Internal measurements are 33x15x24cm, external dimensions are 36x18x25cm and bag weighs 1077g.

Along with foam padded internal pockets, the Apache 4 and 6 bags further feature a Tamrac trademarked ‘Piggy Back Pocket’, which enables them to be slipped over the handle of rolling luggage. More info on the bags themselves – along with a short YouTube video – can be found at www.tamrac.co.uk In the meantime be sure to contact your Intro 2020 Area Manager or the sales office for details of a Special Launch Offer.

Call Intro2020 now on 01626 674411 for stock of Tamrac Apache bags or visit www.intro2020.co.uk 20 March 2014 | BPI News

Welcome to the Frame Academy!

Canvas Support Frame

Hahnem端hle Easy Frame

Introducing two new easy framing options from Tetenal As one of the UK's leading photographic distributors, we're always looking for new products to enable you to add revenue streams to your business. With our new easy frame systems we've done just that.

Our Canvas Support Frames are a great way to add new life to Canvas Prints enabling you to present them in a floating style with a choice of frame colours.

Canvas Support Frame

Hahnem端hle Easy Frame

The Hahnem端hle Easy Frame enables artists, photographers and printing studios to mount their work in only a few minutes.

Both systems are available in a variety of sizes and require no additional tools and means, together with our other display products, you now have a complete portfolio of 'off the shelf' solutions for framing and display.

Ask us for further details and to request a copy of our new Art & Gifting Catalogue.

SOME OF THE KEY BRANDS DISTRIBUTED IN THE UK by TETENAL LTD.

With a history dating back to 1847, we have the experience, knowledge and expertise to help you maximise the profit potential from your photographic retail services.

Tel: 0116 289 3644 e-mail uk@tetenal.com

www.tetenaluk.com

BPI News | March 2014 21

Fuji X-T-atic about premium CSC prospects

F

or dealers looking to get hands on with the hottest new kit, Fuji will be exhibiting both its range of cameras and D&P solutions at the inaugural The Photography Show this month. And, following on from our Feb issue teaser, the veil of secrecy has been lifted from the manufacturer’s new high-end X model, revealed as the X-T1.

Described as a premium interchangeable lens camera with DSLR style handling, mechanical dials and boasting weather resistance, stock should be available when you read this.

The pitch includes the fact that its ‘immersive’ electronic viewfinder is so highly specified – with the world’s highest magnification at 0.77x for a digital camera – that Fuji claims performance is virtually indistinguishable from an optical finder. SRP is £1099.99 body only or £1449.99 with XF18-55mm zoom lens. Accessories to piggyback on sales include a vertical battery grip at £199.99 which can house an additional NP-W126 battery, an all-leather half case at £99.99, plus a metal hand grip at £129.99, the base of which is equipped with rails for use with a quick-release plate.

The manufacturer has also announced availability for a trio of weather resistant compatible lenses.

The XF18-135mmF3.5-5.6 R OIS WR will arrive in June this year, with the XF16-55mmF2.8 R OIS WR and XF50-140mmF2.8 R OIS WR following in ‘winter 2014’.

We grabbed Fuji’s Senior’s Business Manager Theo Georghiades to give us the lowdown from the trade perspective. “The X-T1’s key features for us are the real time viewfinder, its tough, weather resistant design and its advanced Wi-

22 March 2014 | BPI News

Fujfilm is yet another top name exhibiting its wares at The Photography Show, where it will be displaying its newly launched X-T1 camera among many other enticements, as BPI News learns from Senior Business Manager Theo Georghiades…

Super lightweight yet rugged pro design and materials – the X-T1 will win over DSLR diehards

Fi functionality,” he elaborates. “Users can pair the X-T1 to their smartphone or tablet via our free app that lets them transfer images and videos easily. The same app also now offers remote shooting.”

Asked whether retailers should be pitching the X-T1 to their customers as a true DSLR alternative, Theo’s reply is: “Absolutely. It’s a compact and lightweight alternative without any compromise in image quality.” He also adds that the brand is expecting a wider range of customers to be interested in the new model than just

its current X series converts. “We’ve pushed the boundaries in terms of speed with the introduction of UHS II card compatibility and high speed subject predictive AF. Combined with the wider range of lenses we’ll offer this year, we’ll attract sports, wildlife and high speed action photographers.”

All the recent activity centering on the X series begs the question as to whether Fujifilm has now largely forgotten about point and shoot snapshots in favour of the higher end? “We still offer a broad range

of cameras, including tough XP cameras, S series long zoom bridge cameras, some entry-level compacts and the premium X series,” replies Theo. “But the focus of our range has evolved over the last few years and does now centre on our higher end X series cameras. This is a reflection of changes in consumer demand and the infiltration of smartphones and tablets into our daily lives.

Fujifilm is proud to have returned to its roots as a true photographic brand and is thrilled to be engaging with professional and enthusiast photographers once again.”

This begs the question as to what, from its unique perspective, Fujifilm perceives as the industry trends right now? “There’s a lot of discussion about APS-C versus full frame and there are strong benefits to both types of sensors.

We’re always looking to improve our sensor technologies, as this is key to improving image quality.

Other tech trends we’ve studied are touch screen, tethered shooting, design, and of course pushing the boundaries of our Fujinon glass.

“Fujifilm continues to listen to users’ feedback, with the goal of ultimately exceeding customers’ expectations where possible. An example of this is the recently announced firmware update for the X100 in Jan. The camera had already been in the market for quite a while, but we wanted to continue to make improvements and ensure greater longevity of use for our customers.”

And in terms of dealer promotions at The Photography Show, Theo divulges that: “We will be supporting Cameraworld, Calumet and London Camera Exchange with some very keen deals across our range of X-Series compacts and CSC’s.” Pay Fujifilm itself a visit on stand Stand D10, Hall 12. www.fujifilm.co.uk

T

Tiffen filters continue to Kick Ass Tiffen will be exhibiting its extensive ND filter line up alongside its Domke bag brand at The Photography Show. International Sales Manager Daniel Waite tells us why you should seek him out on Cameraworld stand G80 for a chat 9 and 10-stop ND filters Testbench

formatt hi-Tech Pro Stop 10 Forthcoming

tests

Around £68-£101

www.formatt.co.uk

Of all the filters on test here, Formatt Hi Tech’s square Pro Stop 10 suffered from the most noticeable increase in vignetting from the control image. This is, of course, a relative statement – the increase was still very marginal and is unlikely to have a real adverse effect on a shot, but it is worth noting. Formatt claims that rigorous spectrographic testing has been used to improve the colour neutrality of the Pro Stop, and this extra work seems to have paid off, with some cooling of the image but a generally mild result. The Pro Stop is fitted with a foam gasket perimeter designed to create a seal between the filter holder (available separately) and the lens, reducing light leakage around the edges. It’s a nice feature, and helps the Pro Stop hold up against the competition.

In the next few weeks Ap hopes to run the following equipment through the most rigorous testing procedures in the industry…

Panasonic Lumix DMC-G6

A sleek body, improved noise reduction and a 16.05-millionpixel sensor are just a few of the features of Panasonic’s latest compact system camera.

AP 15 June

beST In THe GRoUP

hoya NDx400 Around £35-£88

Award-winning Tiffen filters – an industry legend

Providing an additional 9 stops of exposure, the Hoya NDX400 is slightly less powerful than the other filters on test here. Available in a wide range of sizes from 49mm to 82mm, this filter is part of the HMC (Hoya Multi Coated) range, which features a three-layer coating system designed to minimise reflection and thus reduce flare and ghosting. Hoya also claims that this will help colour neutrality. This seems to be the case, as the NDX400 produced an image that was a little cooler in colour temperature than the control, but overall was pleasingly neutral with little vignetting. For those who don’t think their photography will quite require the full 10 stops, the NDX400 will suit admirably.

subscribe 0844 848 0848

Canon IXUS 255HS

We test Canon’s compact camera with 12.1-millionpixel sensor and 10x optical zoom.

AP 15 June

www.hoyafilter.com

* UnlESS OThErwISE STATED, gIvEn prICES ArE ‘STrEET’ prICES AnD DEpEnD On SIzE

he Bafta-winning 12 Years a Slave, Skyfall, Red 2, A Good Day to Die Hard, Prometheus, War Horse and Kick Ass 2 – all movies that have made use of Tiffen Filters.

In fact, some of them could not have been filmed without the use of Tiffen’s Emmy award winning IRND (Infra-Red Neutral Density) technology. But the exciting news is that this filter technology has now trickled down to its photographic and HD customers. ‘Hot off the press’ IRND and IRVND (I.R. Variable Neutral Density) filters will be released to the trade soon after The Photography Show, an event at which Tiffen will be exhibiting its existing filters along with its popular Domke bag series.

“We’re going to be running the Domke superstore – or ‘Domke Sanctuary’ as they’re calling it, as a shop within a shop,” explains International Sales Manager Daniel Waite, who will be there for the four days.

Joining him will be Business Development Manager Stuart Boston from Tiffen’s distributor Swains.

Tiffen’s main product category remains Neutral Density and Light Reduction filters. There are several types to choose from, including Variable Neutral Density (in sizes from 52mm through to 82mm); Solid Neutral Density 3.0 (Sizes 52mm through to 82mm); Solid Neutral Density 0.3, 0.6, 0.9 & 1.2 (in sizes 52mm through to 82mm), and Soft Edge Graduated Neutral Density filters 0.6 (Sizes 52mm through to 82mm), alongside their new ND Attenuators in ND.6 & ND1.2. Attenuators are full cover ND graduated filters.

The full array of filters will be on the stand, promises Daniel. “The ND 3.0 is our 10-stop filter which got a five star award from AP and was named among their top six for the whole of 2013. That had a great impact on sales. Price points vary due to all the different sizes.”

The Tiffen Neutral Density 3.0 (with an SRP between £28.99 and £103.99) is described as providing the photographer with two creative

Ricoh GR

Could Ricoh’s APS-C compact camera, and its £599 price, better the likes of Nikon’s Coolpix A and the Fujifilm X100S? We put it to the test

AP 22 June

Tiffen ND 3.0

£28.99-£103.99 (rrp) www.tiffen.com

This 10-stop filter comes hot off the manufacturing line from Tiffen, having been released at the end of May. Tiffen has an excellent reputation when it comes to filter technology, having won multiple awards for its technical achievements. Appropriately enough, the ND 3.0 is very good indeed. There was a little warming of the image compared to the control, but the end result was pleasingly neutral.

There was also barely any increase in vignetting from the control image that we observed. This is the most well-balanced of the products on test, and if you’re looking for a circular filter you won’t go far wrong. Definitely recommended.

Leica M

We appraise this £5,000, 24-millionpixel digital rangefinder to see if it is really worth the asking price.

AP 29 June

TeSTbenCH: SIX of THe beST

Six of the best photographic sling backpacks are put through their paces in our two-page test.

AP 22 June

8 June 2013 I www.amateurphotographer.co.uk

55

New wave – Tiffen’s solid and variable ND filters calm the waters with an extended daylight exposure. It’s a universally popular technique. Graduated filters control the sky.

techniques: the use of slower shutter speeds and therefore long exposures to blur movement, plus the use of a faster aperture to create shallower depth of field.

“Neutral Density as a category is vast – it’s not just about stopping down light,” Daniel elaborates.

“It’s about the creativity that Neutral Density control offers a photographer. Just about every

magazine has tips and tricks in how to use this filter to create different looks in varying lighting environments. Neutral Density filters more than ever are becoming a must have for all types of photographers.

With so many different types of ND available, knowing which product suits what purpose has never been so important. The basic ND 0.3, 0.6 and 0.9 represent the different

strengths of Neutral Density, with 0.3 (1 stop) being the lowest in relation to stops of light.”

Tiffen’s Variable Neutral Density filter, designed primarily as a one size fits all photographic tool for controlling light, provides 2 to 8 stops of control. It operates on the same principle as a Circular Polarizer – rotate until you reach your desired effect and shoot.

“It’s more flexible than the standard Neutral Density filter and works in a slightly different way.

It’s polarised glass back to back, as opposed to a Neutral Density which is a purpose built grey tinted filter,” Daniel elaborates. “Because you can rotate the Variable Neutral Density filter, it ‘dials in’ the amount of f-stops that you require rather than having to change the filter. That is very cool.”

Making light work Tiffen believes that its aforementioned IRND technology will also be key for the trade going forward, claiming that the IRND 3.0 and IRVND cut out a lot of the infra-red light pollution issues that certain cameras suffer from because of their sensor’s inherent sensitivity. “A lot of people are throwing very strong ND’s on to high sensitivity CMOS sensors. What that is doing, is allowing Far Red and infra red light waves to be recorded onto the image. Photographers are confused by a muddy magenta contamination on the image. This is a wellknown issue in the motion picture industry with CMOS camera sensor technology.

What we like to do at Tiffen is create the tools to combat those issues, and we can use our knowledge in the motion picture industry to adapt our technology into the ring filters for digital cameras.”

With Tiffen a serious and knowledgeable player in the field of neutral density filters, retailers who want to expand their offerings and attract greater custom should head over to the Cameraworld stand at The Photography Show to seek out Daniel and his Tiffen team for more.

Find Daniel Waite and the Tiffen team sharing stand G80 with Cameraworld at The Photography Show, March 1st to 4th BPI News | March 2014 23

Kenro promises ‘plenty to see’ at The Photography Show

W

ith the Exeter Giving & Living Show and the NEC Spring Fair already successfully crossed off its 2014 trade show diary, Kenro is gearing up for ‘the big one’ of The Photography Show. The UK distributor of Benro, Braun, Marumi, Nissin and Reflecta will be using the occasion to unveil a host of new kit to the trade. But BPI News has been able to grab this sneak preview.

“We’re optimistic it’s going to be a good year,” says Kenro MD Paul Kench. “The economy appears to be picking up, and we have worked hard to make sure that we’re in the position of having the right type of products to help our re-sellers take advantage of that.”

Benro tripods & bags A case in point is the first new product that Paul wishes to flag up to the trade: a high-end Benro Video Tripod kit, an addition to the three models – sporting S2, S4 and S6 heads – launched last year, which have proved very successful for the distributor and its retailers. The new S8 head kit is both larger than its predecessors, can cope with 8kg of weight, and the legs are made of carbon fibre rather than aluminium. Who should you be pitching it to?

Photographers and videographers along with bird watchers advises Paul. SRP is £756.

“This model sells well for Benro in a number of countries so we’ve decided to launch it in the UK, starting with The Photography Show.

Benro tripods are precision engineered with the highest quality materials, and have achieved a sizeable market share in China along with a number of countries worldwide. Price-wise, compared to the leading brands they work out better value and there is also more opportunity for the dealer to make a good margin on sales.” When pitching them to your customers don’t forget to mention that all Benro tripods come with a five-year warranty.

Benro Cool Walker messenger bag – for the working pro

Distributor Kenro is working hard to provide retailers with best-selling kit, its numerous product launches these past few months building to a crescendo at the NEC. MD Paul Kench fills us in on the ‘must sees’ gracing Stand L65

Benro tripod A3573F with S6 head, left; Smart series bags model10, above, and 20, below.

As well as tripods, Kenro also supply Benro camera bags.

These come with a two-year warranty. Joining the recently launched ‘Smart’ series and Cool Walker messenger bags are Falcon 400 and 800 backpacks plus the Hyacinth shoulder bag series. The former are being made available in camouflage, whilst the latter comes in an eye-grabbing range of colours, including pink and blue alongside grey and black. The Falcon 400 (at £169.80 SRP) is so named because it can store a 400mm telephoto lens with a pro DSLR, whilst the 800 (at £180) can, as it sounds, store a 800mm lens and DSLR. The Hyacinth bags, meanwhile, of which there are 10 and 20 versions at £38.40 and £43.80 SRP respectively, are primarily targeted at the CSC user.

Nissin flashguns Camera dealers will also be aware that Kenro distributes the Nissin range of third party flashguns, of which the Di600 for Canon and Nikon is one of the newest models – and supersedes the Di622 Mark II. “That model sold extremely well and got five

To find out how your business can personally benefit from a chat with 24 March 2014 | BPI News

A night at the opera – or at any music gig or stage show – isn’t complete without a touch of gold and glitz! Braun’s binocular range fits the bill.

star recommendations from photography magazines,” recalls Paul Kench. The new Di600 (below) claims the same great feature set as its predecessor, but at a better price point, meaning great value for those in the market for a versatile flash gun for their DSLR. The Di600 will generally retail around the £120 mark. Focal Length and auto zoom range is from 24 to 105mm, with an output of GN44 (m) ISO 100 at 105mm. It features a bounce/swivel head design that swivels 90° to the left, 180° right and 90° up, for bouncing light off a ceiling.

A 16mm wide-angle diffuser comes built in, together with a fill-in reflector. Alternatively the next step up is the higher spec Di700, which generally retails around £160.

Marumi Exus filters & Braun binos You may already be aware of the Marumi Exus Lens Protect and Circular Polariser, to which has newly been added the Exus UV. This has the same oil and water repellant qualities as the rest of the Exus range. “Exus are Marumi’s flagship, top-of-therange filters,” Paul explains of the made-in-Japan products.

“Marumi filters are connoisseur quality and the main thing about them is that they have water and oil repellent coating.

If any water gets on, it forms droplets and easily comes off, instead of smearing. As well as being easy to clean, the filter also has an anti static coating and so doesn’t attract dust.”

The Marumi Exus comes in the following 13 sizes: 37mm, 40.5mm, 43mm, 46mm, 49mm, 52mm, 55mm, 58mm, 62mm, 67mm, 72mm, 77mm and 82mm.

As we have previously flagged up in BPI News, Kenro has been handling the Braun range of products since August last year, with popular items including digital photo frames as well as its extensive range of own brand binoculars.

“We’ve found people have been re-familiarising themselves with the Braun range, and in particular the Braun binoculars are really good quality. The digital frames such as the 8-inch and 10-inch also did well over Christmas for us. Again the range is comprehensive and there is little competition. The specification of digital frames are good, they incorporate latest LED technology and are all compatible with SDHC cards.”

Bergamo multi aperture frames Kenro’s new multi aperture Bergamo frames have space to display six pictures. Double picture mats allow two sizes of photos to be used, and the series is manufactured in wood with a high gloss lacquer finish in either brilliant white or black. High quality plastic fronts rather than glass keeps the series lightweight, and stock is available now, with SRPs ranging from £27.60 to £67.88 inc VAT. “A lot of mini labs and camera shops have got a studio in them these days, so this new range is proving popular with them, as well as with other retailers,” reveals Kenro’s MD. “The very modern, minimalist look has received some very positive feedback and we’ll have them on display on our stand at The Photography Show.

Retailers can always make a very good margin on frames.”

Reflecta lighting kits Further new Kenro releases include three Reflecta kits, of which the newest is the VisiLux studio 300 flash kit. This option comes with two 300-watt flash heads, two umbrellas, two softboxes, two light stands and a wireless remote in a carry case ‘ready to go’. It’s being pitched at enthusiasts and semi pros.

The entry-level option meanwhile is the Reflecta VisiLux studio flash kit 180, designed for either the serious hobbyist. It features step-less light adjustment from full power down to 1/32nd and is supplied with three 180 watt compact flash heads, stands extendable up to 220cm, plus a full range of accessories. These include three different light modifiers, a 50x70cm softbox with intermediate diffuser, an 84cm white translucent umbrella and same size silver umbrella, plus a radio trigger and carry case.

The alternative is the

Reflecta RPL 306 LED studio lighting kit – another two head option, here providing soft light ideal for use in a small studio or outdoors in unfavourable conditions.

Named after the number of LED lights in each unit, the heads feature dimmable LEDs which are not only cool running but also consume less power than conventional studio lights.

Your Kenro sales team contacts at a glance

London - Adam Stephenson on 07860 202794 South/South West/Channel Islands - Mike Cartwright on 07702 605749 Midlands - Miles Thompson on 07843 446585 North/Scotland - Steve Gee on 07894 936991 Ireland - Brendan Denihan on +353 (0) 86 772 2623 Kenro head office 01793 615 836 www.kenro.co.uk

Kenro, just call by stand L65 at the show – be sure to visit www.kenro.co.uk BPI News | March 2014 25

BPI NEWS PRODUCT OF THE MONTH

Samsung NX30 The NX30 articulated rear LCD screen and tilting EVF allow almost any camera angle

Go ahead punk, make DNP’s day!

DNP will be represented by distributor Photomart on stand K30 at The Photography Show, who will be displaying a host of dye sub printers, offering show deals and capturing visitor attention with a ‘Steam Punk’ shoot out

Ground level is easy – just tilt!

Jurie Gryfffenberg (far right) and team from Photomart, above, and the SnapLab touch screen printer, right

S

amsung’s new NX30 is our nomination for March’s Product of the Month precisely because it would seem to tick just about every box for the features most desired of a CSC in 2014. Touch screen display that also tilts and swivels?

Check. Wi-Fi and NFC connectivity?

Check. Digital filter effects plus myriad customisable controls?

Check. High resolution APS-C CMOS sensor? Check. Eye-level electronic viewfinder with 2.3 million dot resolution? Check. Eye-level electronic viewfinder that also pulls out and tilts upwards so the NX30 can be operated in a similar fashion to a medium format camera? Check and check again…

Then there’s also the fact that the NX30, like competitors in Panasonic’s GH series, resembles a DSLR that’s been miniaturised. So pick it up and there’s much that immediately feels familiar. Indeed the control layout falls in between point and shoot and DSLR territory, so we get ease of use too. However, as indicated, there are plenty of options to tweak the camera’s functions to match your way of working, without even mentioning the fact that the NX30 comes supplied out of the box with an iFunction enabled 18-55mm lens for £899 SRP. So camera functions can also be implemented and operated via the lens itself if the user so chooses.

With plenty to play with there

is scant chance of any enthusiast getting bored with the NX30.Yet at the same time, it’s precisely because of the touch screen controls, chunky accompanying physical buttons, and the likes of eye sensors incorporated into the viewfinder that you’re freed up to concentrate on the image before the lens, not what the camera is doing.

Aside from looking the part the NX30 feels it too. This is thanks to a large, rubber padded handgrip and curved thumb rest at the back.

Even with lens left attached, it’s light enough to slip into a messenger bag, and so we found ourselves more likely to take it out for the day than a fully blown DSLR. A battery life of around 350 shots, whilst no match for a semi pro DSLR, is nevertheless still right up there with the best in its CSC class. On the camera’s rear screen our shots looked stunning – and on our desktop they looked, well, pretty good nonetheless, with the kit lens maintaining detail edge-to-edge. Even if we did encounter a little pixel fringing in places, the beauty with the NX30 is that its colourful, evenly exposed shots require little if any adjustment straight out of the camera. So for those customers who appreciate a traditional DLR-type feel, but a lightweight body crammed with the very latest tech, the Samsung comes highly recommended. www.samsung.co.uk

“B

ring along some images on a memory card and have them printed out,” is the advice to trade visitors from Jurie Gryffenberg, Senior Business Development Manager of Dai Nippon Printers’ UK distributor, Photomart, who will be showcasing DNP’s wealth of mini lab solutions – including the standalone SnapLab print kiosk, on its stand at The Photography Show. Also present will be events photographer Mike Weeks of the Event Photographers Society, who will be demo-ing the DNP printers, whilst there will also be ‘steam punk’ themed shooting sessions to grab punters’ attention. “Think Jules Verne meets The Terminator,” advises Jurie, recommending members of the trade who may be scratching their heads at this point to swot up by watching steam punk-inspired movies including Will Smith’s Wild, Wild West or The League of Extraordinary Gentlemen.

“We’ll also have exciting show offers and will be giving away DNP’s Party Print software half price with every DS series printer sold; either that or a free flying case,” continues Photomart’s Jurie, who will additionally be pushing its iLux lighting kits at the show.

Whilst the Party Print application allows customers to print direct from smartphones, in terms of DNP kit to examine and try out for yourselves, expect to find models including the DS40, DS80, DS-RX1 and DS-SL20 (SnapLab) present and correct on stand K30.

For those not already in the know, but who are thinking of bolting a mini lab onto their existing business model, the DS40 is a six-inch photo printer that has been honoured three years in a row with a DIMA Award, delivering 10x15cm prints on either glossy or matt media in just eight seconds. It can also produce 2x6-inch ID photo strips if latest firmware is installed. The DS80 meanwhile is an 8-inch photo printer, with again the ability to use glossy and matt consumables and boasting print sizes ranging from 4x8-inch to 8x12inch.

Sitting in the middle is the DS-RX1, another six inch photo printer which is described as an affordable investment with very economic consummables.

It delivers prints in 10x15, 13x18 and 15x20, on matt or glossy surface, in a resolution ranging from 300x300 to 300x600dpi.

As it sounds the swanky DS-SL20 SnapLab is an all-in-one photo kiosk which is perfect for any retail environment, in offering an easy to use customer interface. The benefit to your business is a good source of income without needing to compromise on store space. The DS80 can be added to the set up to extend your range of print options. A wireless remote release and eyecatching cabinet are optional extras with the SnapLab. Members of the trade should seek out Gary Hinds or Adam Almaharooqi to speak to with regard to DNP, advises Photomart’s Jurie. www.dnpphoto.eu

To ensure you get your products under the nose of buyers in the trade contact us via info@bpinews.co.uk 26 March 2014 | BPI News

DNP Printers So reliable that we now offer 2 years warranty.

Great Quality

Reliable Operations

Profitable photo business

DS40

DS80

WARRANTY

DS-RX1

See Pho us on tom STA art ND K30

www.dnpphoto.eu - sales@dnpphoto.eu

Please see details of the warranty conditions on our website www.dnpphoto.eu

BPI News | March 2014 27

Want to know what's on the Tetenal Stand at The Photography Show?

How much time have you got?

As one of the UK's leading photographic distributors, we work with some of the leading names in the world of imaging and print.

You'll find most of them on our stand at the new show at the NEC for 2014 The Photography Show.

Come along to see us at Stand N40 and you'll find; Large Format Printers Display Frames Inkjet Media Photobook Solutions Studio Backgrounds & Lighting Photographic Film & Chemistry Kodak Dry Lab & Picture Kiosks and more!

So pay us a visit and discover why Tetenal are your complete Photographic Print and Display supplier.

SOME OF THE KEY BRANDS DISTRIBUTED IN THE UK by TETENAL LTD.

28 March 2014 | BPI News

With a history dating back to 1847, we have the experience, knowledge and expertise to help you maximise the profit potential from your photographic retail services.

Tel: 0116 289 3644 e-mail uk@tetenal.com

www.tetenaluk.com

C

Kodak Moments App set to expand retailers’ customer base

onventional wisdom might suggest the smartphone photographer is uninterested in printing but what they are interested in is convenience. So, if we can make printing images convenient, problem solved, right?

That’s the theory behind those companies with both a historical and current interest in the printed image launching themselves into the new multi channel, multi platform retail environment with some interesting and enticing solutions.

Building on its consumer focused personalised photo product range, Kodak Alaris is presenting Kodak Moments App a new suite of functions that makes it even easier to create and pick up personalised photo products from participating stores or kiosks (See also the interview with Kodak Alaris MD Lee Palmer in BPI News Dec/Jan).

Consumers can download the free app for both Android and iOS devices, in addition to Facebook.

There is also an update to the photobook creation software, Create@Home, developed to enable consumers with a quick and easy solution to create and print photo products. The Kodak Moments App suite comes as a direct response to changing consumer needs: busier lifestyles and an increase in demand for mobile compatible solutions.

The app means it is now easier than ever to create and print photos straight from a multitude of devices, including mobile, social media and computers.

Retailer of choice Thanks to the smartphone app suite, photos can be selected from any iOS or Android device, and with a few simple clicks, anyone can create a personalised photo product anywhere, anytime. Consumers are able to send their finished creation to a preferred retailer based on location and product fulfilment capability.

Once an e-mail confirmation code has been sent, this is then presented to the retailer or keyed into a kiosk to receive the photo product. In other words, the app is driving footfall to your store.

Kodak Alaris – comprising the imaging businesses that once belonged to Eastman Kodak – is putting ‘connected customers’ at the centre of its vision, with the launch of its new free to download Kodak Moments App. Available across multiple devices, it aims to help retailers take advantage of the rapid growth in photos available across mobile and social platforms. UK Marketing manager Paul Davey fills us in…

Kodak Moments App advantages

• A suite of free to download apps to cater for connected mobile, Facebook and computer based customers Personalised photo products can be created anywhere prior to • printing • Diverse product range including photo books and greeting cards • Customers can collect their printed product in store, supporting retailer footfall • Expands the retailer’s ‘touch points’ with their customer base It’s as simple as this –one free app suite to turn a smartphone into a design and ordering system

Consumer already in store? Not a problem, as smartphones can also connect to Kodak Picture kiosks using built-in Wi-Fi, via the app – and load individual images directly from the handset to the kiosk to create a variety of products.

For Facebook enthusiasts, the Kodak Moments App offers a great solution for adding a personalised touch to Facebook albums, or favorite Facebook photos. Create a collage of Facebook pictures including any of your friends and family that have been shared with you to create a photobook – before sending the project to a participating retailer to get printed off as a high-quality photobook, collage or greeting card.

“The integration of the Kodak Picture Kiosk with social networks demonstrates that Kodak Alaris is sensitive to changing customer needs,” enthuses Kodak Alaris’ UK Marketing Manager Paul Davey.

“It’s fantastic to launch our first innovative product to consumers as Kodak Alaris. We look forward to seeing more reinvestment to help us continually provide services which consumers love. The new company structure enables us to respond quickly and smartly to ever changing needs.”

For those who like to take their time and allow their imagination to really run wild when creating a photobook, Create@home software can be loaded onto a home computer. Again users have access to a wide range of design options and templates. Like smartphone users they simply create their design and send direct to their preferred retailer who can fulfill the product. So, there are in fact several routes via which Kodak Alaris is attempting to drive trade to bricks and mortar retail.

Find out how it can benefit your own business by paying a visit to the Tetenal stand N40 at The Photography Show and seeking out a Kodak Alaris representative.

To join Kodak Express contact Tetenal on 0116 2815742 or visit www.kodakexpress.com/united-kingdom BPI News | March 2014 29

Come and visit the Olympus stand, meet the team and get hands-on with the stunning new OM-D E-M10. With great photographic opportunities all day long, from contortionists to freestyle footballing, you’ll have plenty to shoot!

Olympus’ Principal Photographer Damian McGillicuddy and his team will also be working on the stand, so make time to join him – his live shoots are not to be missed!

Olympus also has a fantastic line-up of speakers on their stand. Entrance to the seminars is free but places are limited, so be sure to stop by and collect a ticket to reserve your space in the Olympus seminar room.

Damian McGillicuddy will also be appearing on the Photography Shows’ LIVE Stage on Saturday (11am), Monday (11am) and Tuesday (3pm) – come and shoot perfect portraits and breath-taking beauty images!

OLYMPUS SEMINAR ROOM

OLYMPUS STAND STAGE

Saturday 1st March

Saturday 1st March

11am

Edmond Terakopian: L.A. Lifestyle Diary

12.15pm

Matt McGillicuddy: Get to know the new OM-D E-M10

1.30pm 2.45pm

4.30pm

A photo reportage on the L.A. Lifestyle, from people, to beaches to cars.

One of the first to start shooting with the E-M10, Matt reveals all!

Jill was a rock photographer for many years before meeting Oasis, but in her opinion she produced her best work with them.

12.30pm

Damian McGillicuddy: Queen of Hearts Concept, create and capture

4pm

Damian McGillicuddy: Flower Power

Creating highly polished fashion inspired beauty portraiture with minimal kit.

Watch Damian design, build, prop and light an editorial quality image.

Damian McGillicuddy: Enhancement not rescue

Every picture needs post-production but it’s much easier to enhance a well conceived and captured image than it is to ressurect a dud. This is a unique opportunity to hear about the post production secrets that Damian uses with his own images.

Landscape Photography with the Olympus OM-D. Why the OM-D could be the ideal camera for landscape photography.

Steve Gosling: Travelling Light

12.15pm

Neil Buchan Grant: 24 months with the PEN & OM-D

11am

Damian McGillicuddy: Queen of Hearts Concept, create and capture

1pm

Damian McGillicuddy: Flower Power

3pm

Damian McGillicuddy: Wham bam, it’s simple beauty Mam!

1.30pm

Denis O’Regan: Capturing The Moment – Live!

Watch Damian design, build, prop and light an editorial quality image.

Rock photographer Denis illustrates the discreet art of documenting world class rock bands on the road.

Damien Demolder: Small cameras LOVE street photography!

Learn how to see and shoot amazing pictures in the street.

Monday 3rd March 10am

Damian McGillicuddy: Wham bam, it’s simple beauty Mam!

1.45pm

Damian McGillicuddy: Queen of Hearts Concept, create and capture

3.30pm

Damian McGillicuddy: Flower Power

Creating highly polished fashion inspired beauty portraiture with minimal kit.

Watch Damian design, build, prop and light an editorial quality image.

Damian McGillicuddy: Stunningly Sensual

The art of capturing every woman’s beauty. Your chance to watch Damian at work as he creates the fine art female photography that he is most famous for.

10.30am

Damian McGillicuddy: Queen of Hearts Concept, create and capture

12.30pm

Damian McGillicuddy: Flower Power

12.15pm

1.45pm

Damian McGillicuddy: Wham bam, it’s simple beauty Mam!

Watch Damian design, build, prop and light an editorial quality image.

Edmond Terakopian: L.A. Lifestyle Diary

A photo reportage on the L.A. Lifestyle, from people, to beaches to cars.

Damian McGillicuddy: My life with Olympus, the realisation of a dream

Damian talks about his 28 year career, highlighting his passion for Olympus.

1.30pm

Jeremy Hunter

2.45pm

Damien Demolder: Small cameras LOVE street photography!

Photo journalist Jeremy Hunter shares his Amazing World.

Learn how to see and shoot amazing pictures in the street.

Tuesday 4th March 11am

Damien Demolder: Small cameras LOVE street photography!

Learn how to see and shoot amazing pictures in the street.

12.15pm

Matt McGillicuddy: Get to know the new OM-D E-M10

1.30pm

Gabrielle Motola: Small is Beautiful (OM-D Photography

2.45pm

Edmond Terakopian: L.A. Lifestyle Diary

One of the first to start shooting with the E-M10, Matt reveals all!

“Working with the OM-D up close and at at a distance. How I’ve used it in my personal and professional work” A photo reportage on the L.A. Lifestyle, from people, to beaches to cars.

EXCLUSIVE EVENTS ON THE OLYMPUS STAND (G30, HALL 12) AT THE PHOTOGRAPHY SHOW 2014 30 March 2014 | BPI News

Fine art table top photography of flowers, petal perfect!

Tuesday 4th March

Monday 3rd March 11am

Fine art table top photography of flowers, petal perfect!

Creating highly polished fashion inspired beauty portraiture with minimal kit.

Landscape Photography with the Olympus OM-D. Why the OM-D could be the ideal camera for landscape photography.

A look back at my highlights of shooting with Olympus cameras.

Fine art table top photography of flowers, petal perfect!

Sunday 2nd March

Steve Gosling: Travelling Light

11am

4pm

Damian McGillicuddy: Wham bam, it’s simple beauty Mam!

Jill Furmanovsky: Was There Then - Oasis 1994-2009

Sunday 2nd March

2.45pm

10am

Fine art table top photography of flowers, petal perfect!

Creating highly polished fashion inspired beauty portraiture with minimal kit.

MOVE INTO A NEW WORLD

The new OM-D E-M10 interchangeable lens camera will transform your photography.

The latest addition to the award-winning OM-D series, the E-M10 is a super-slim lightweight camera loaded with features for capturing the important moments in your life in brilliant quality. Its unique design complements the high-grade build to provide an extraordinary shooting experience and amazing performance. Welcome to a New World.

Ask your local dealer or visit us online at olympus.co.uk/e-m10

BPI News | March 2014 31

See us at The Photography Show STAND D10

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m oo / Fujifil ion t your onfigurat e up-sell f o t s c s. ar ts. U duct e he own at th up your d produc ross pro unds is e c agin sk. Set lue adde otions a backgro ital ig a m Im io m s, Fujifil (DPC) k rint and v reate pro s, border wnload d atic o t c p m re n D t o f d o t . f n o n u s l t e a a C na ge jec s. Get ens e ran dditio d pro anag nctio a wid sales fu ols and a s to save orage site kiosk m tions s to te st on mo add- ul editing nts. Acce ial media se remo and pro ations.

U f e g r c c . e o in m s lo s w h e ic t pr Po iple da our ellis emb s from y ftware up roducts, ross mult and e p fil ge r ac e so onlin t to mana gle site o n in mobile s e m at a A dedicated mobile phone application linked to your store that will help drive even more prints to your lab. Set up different products and pricing to your instore or online kiosk if required. Orders placed securely. Pay through a PayPal account or with a credit or debit card.

online

All the benefits of your instore DPC kiosk available to all your customers that have access to the internet. Add a link to your own web site. Your customers can start a project at home and easily store it for editing or printing later on. Projects can be shared and added to by family and friends.

32 March 2014 | BPI News

For more information please call 01234 572138 or visit www.fujifilm.eu/UK

A seamless photo solution for instore, mobile and online.