British Photographic Industry News June 2017 by British Photographic Industry News (BPI News)

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EDITORIAL | June 2017

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Talking loud and clear with photography

now ‘millennials’ who are making the highest hree years ago, with my mother volume of photography-related purchases. approaching a significant birthday, we Secondly, we have news of Canon’s newly asked her what she would like for an launched marketing strategy to engage with equally significant present. “A good camera”, that self-same segment of younger people, came the answer, principally to take pictures via the hook of ‘storytelling’. of the grandchildren. Having had SLRs in Even though traditionalists may baulk at the past, she fancied something similar. A the fact that the manufacturer’s initial advert good deal was found at the local Jessops, doesn’t feature a camera at all, if we believe who were offering a quality compact DSLR Gavin Stoker, the industry experts – plus the view of bundled with three lenses covering every Editor Snapchat’s parent company CEO last month, focal length an amateur could wish for. gavin@bpinews.co.uk who remarked that youngsters weren’t just Fast forward six months and we’re @GavinStoker preserving images via copious smartphone together at another family occasion. My snaps… photography was their way of parents had recently bought an iPad, and, sure ‘talking’ – said ‘storytelling’ would seem a sensible enough, that’s what appeared when it was time for the direction to pursue. Futuresource’s survey also reveals photographs. “What happened to the DSLR, Mum?” we that millennials view image quality as important – asked. “Oh, this is just so much lighter and convenient,” presumably not only because it aids communication came the response. Like many she had decided, for with their peers, but because they’re now the ones the purposes of taking snaps, texting them or emailing paying for more prints than the rest of us (typically to friends, the quality provided by the iPad was ‘good retro-style, Instagram-inspired square prints at that). enough’. The ‘proper camera’ was in the cupboard. Back to Mum for the last word: “Oh, I was looking I was reminded of the above by two things this through some old photos of the children the other month: firstly, the publication of a survey by industry day,” the by-now committed smartphone snapper watchers Futuresource proposing the ‘Senior’ market recently told me in passing, before pausing and is largely disinterested in camera purchases (despite adding rhetorically: “The quality of that DSLR really is the number of grey hairs regularly witnessed at rather good, isn’t it?” photographic trade shows), and that, surprisingly, it is

CONTENTS

14 PIX AND TRICKS TO BOOST YOUR PHOTO BUSINESS We speak to Fujifilm Business Endeavour Award winner and ‘Shop of the Year’ Digipix of Ilford to discover future plans and possibilities for both it and you

04 NEWS Millennials buying the most photo products says Futuresource, Olympus upgrades firmware for three flagship models & all the latest from across the industry

16 ROTOLIGHT AEOS TAKES CENTRE STAGE BPI News heads along to Pinewood Studios to attend a workshop from ‘master of light’ Jason Lanier, showcasing the UK brand’s portable hybrid location light

08 CANON RE-LAUNCHES BRAND TO ‘LIVE FOR THE STORY’ The photo giant launches a new campaign across 19 European markets, designed to intrigue viewers into knowing more about the stories behind the pictures 12 GRAYS OF WESTMINSTER: JUST WHAT THE DOCTOR ORDERED The Nikon-only photo specialist has a new book out to coincide with the manufacturer’s 100th anniversary and a high profile new customer to boot

Rotolight’s new location light is the ‘model’ of convenience...

26 BPI NEWS BUSINESS ADVICE: THE POLITICS OF PROFIT With June’s General Election in mind, our resident business expert delves into how a win for each of the major parties may affect your own business and bottom line

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BPI News | June 2017 3

NEWS

PHOTOKINA GOES YEARLY FROM 2018, GETS NEW DATE FROM 2019 ONE OF THE MORE UNEXPECTED bits of news this month is that the long-running trade show is to ‘reposition’ itself, and, as of 2018 (the next scheduled event anyway), will now take place annually, rather than once every two years. ‘It will in future thus optimally reflect the fast-paced nature and the ever briefer innovation cycles of an increasingly digitalised industry,’ suggest the show’s organisers, who add that the next show will continue the evolution of its brand started in 2016 under the previous event’s umbrella term/theme of ‘Imaging Unlimited’. The belief is that by also focusing on the likes of smartphone apps, cloud computing, the ‘smart home’, virtual reality and social media alongside traditional camera

gear and accessories, this allows the industry to ‘access new target groups’. While 2018’s event will be located in Cologne, Germany, as per usual, and again in September (across four days, from Wednesday 26th to Saturday 29th next year), as of 2019 the trade fair is moving to a new date in May. “The new date and the annual cycle should in future make Photokina even more attractive to all providers of the imaging ecosystem,” believes Rainer Führes, chairman of the board of the photography industry association ‘PIV’. “In this way, we show the specialised trade, the media and our users an even broader bandwidth of state-ofthe-art products, applications and

Everyone back to Rhine: Photokina 2018 takes place once again in Cologne next September, but from 2019 the event shifts to May

services in Cologne which especially suits the young imaging culture.” Katharina C. Hamma, Chief Operating Officer of Koelnmesse GmbH, where Photokina has long been held, adds: “Photokina 2016 showed us that this traditional brand in our portfolio has lost nothing of its attraction worldwide and in the region. The new concept has been a complete success. Photokina has continued to develop further over time, as have the products, services and the market environment presented there. Now we are taking the next logical step, by offering a digitally powered product environment an attractive annual platform for presenting the latest

innovations – and for entering into discussion with traders, specialist users and end customers.” The slightly truncated (when compared with previous events) four-day show in 2018 is being pitched as ‘a more compact, more intensive trade fair experience.’ So, what does the UK trade think of the fact that the show is now a shorter annual event, and moreover, that, in two years’ time, it

is moving from September to May? As many manufacturers delay or schedule new product launches in order to have a big reveal around Photokina time, it is bound to have some degree of impact. Send us your views to info@bpinews.co.uk www.photokina.com

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NEWS

DYNAMIC LENS DUO FROM SONY WITH ITS E-MOUNT cameras going great guns, Sony has introduced a pair of wide-angle full frame E-mount lenses in the FE 16-35mm f/2.8 GM large aperture wide-angle zoom lens (model SEL1635GM) and the FE 12-24mm f/4 G ultra-wide angle zoom lens (model SEL1224G). The latter is pitched as Sony’s widest E-mount full frame lens to date, offering a ‘dynamic new perspective’ for its camera users. Described as ‘exceptionally lightweight’, the 16-35mm lens should be pitched at your

photographer customers shooting landscapes, architecture, close up portraits, sports, action and the ilk. Said to deliver beautiful ‘bokeh’ and otherwise exceptional cornerto-corner sharpness, it’s also the first wide angle ‘Master G’ series model from its manufacturer. Dust and moisture resistant, there is a customisable focus hold button and a hood release button. Also perfect for shooting landscapes, architecture and interiors is Sony’s new 12-24mm, which is said to be ideal for both

stills and video. A Direct Drive Super Sonic Wave Motor (DDSSM) is said to ensure fast, precise and quiet auto focus. The lens is also dust and moisture resistant, with a customisable focus hold button plus focus mode switch. SRP for the 16-35mm is £2,300 from this August, while the

12-24mm is a suggested £1,700, with availability from this July. www.sony.co.uk

Millennials buying the most photo products ANOTHER INTERESTING TIDBIT this month from industry watcher Futuresource Consulting, who recently surveyed over 4,000 consumers aged 16+ across France, Germany, the UK and USA about their behaviour when it comes to image capture, sharing and photo printing – something we touched on last issue. Three broad demographics featured in the research: Millennials (aged 1635), Matures (36-55) and Seniors (56+). As expected, social media has a huge impact on image capture and sharing activity, with Millennials slightly more mobile than other groups (Mature and Senior respondents tended to use

Facebook rather than mobile apps to share images, for example). Perhaps more unexpectedly, Millennials buy a higher volume of photo products than any other age group (perhaps because they also take more photos than other inconvenience of carrying two age ranges), with just under half devices, as well as the perceived agreeing it’s important to print hassle of transferring, storing and photos from their smartphone – sharing photos taken on a digital and, as a result, they place value on camera. Photo prints, however, image quality. continue to be the most popular Futuresource also notes that printed photo product and, digital camera manufacturers face according to future purchasing a tough challenge to match the feedback, this is set to continue convenience of a smartphone. over the next 12 months. Its research suggests that the The survey further indicates main reasons for not owning or that while there has been an National Trust POS using a digital cameraLumix are the uplift in photo print ordering from ©National Trust Images/Matthew Antrobus

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THE BATTERY SPECIALIST has a new dual charger for the Go Pro® Hero 4, which is offered to the trade either with or without batteries. Poster The Ansmann Action A3Cam Charger is a microprocessorcontrolled charger for up to two battery packs at the same time (with e you need to go to speCial plaCesthe option of two excellent quality scover hundreds of new special places apture every stunning detail with the battery packs included), with a LED 00 or FZ72. display for both charging bays. There is also built-in protection against short circuit, over heating

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and overcharging. A USB to Mini Wobbler USB cable is included. Peace of mind is provided by a three-year warranty. For stock of Ansmann products, please contact its distribution partner Peak Development via sales@peak-uk.com or call 01489 796979. Hang Tag www.peak-uk.com

smartphones by Millennials, these tend to be lower volume orders of 20 units or less (yet of higher margin square or Polaroid style prints). More positively still for minilabs and those in the business of photofinishing, a higher proportion of respondents have intentions to purchase across each product type and each channel, than those who purchased a photo product in the previous 12 months. www.futuresource-consulting.com

Nikon picks up Japanese trade award

THE PHOTO stalwart’s D500 DSLR, released to acclaim last year, follows up being a previous BPI News Product of the Month, a TIPA Award winner for 2016 and an EISA Award winner for 2016-2017 with a fourth nod of acclaim a year on – this time from Camera Press Journal Club of Japan, for which it has won the organisation’s Camera GP (Grand Prix) 2017 Editors Award. The judges said of their selection that the D500 ‘offers excellent balance between performance and price… [and] can be considered a camera

that makes the APS-C format more appealing with its tough and durable body. These days, though the development of mirror-less cameras is remarkable, the D500 reminds us of the appeal of SLR cameras.’ www.nikon.co.uk

21/08/2013 13:59

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BPI News | June 2017 5

NEWS

KENRO WIRED FOR SOUND GOT DSLR-OWNING CUSTOMERS looking to achieve better sound quality for their videos? Then point them in the direction of the latest Saramonic microphones available via distributor Kenro. As we’ve covered previously in BPI News, the pitch is keenly priced kit with good margins to be had by retail partners. Described as a ‘natural choice for those looking to take the first step towards better quality audio’ is the Saramonic Super

Cardioid Unidirectional Condenser Microphone PMIC1 (see right). At an SRP of £62.34, this is a lightweight shotgun style mono mic that connects directly to the camera via 3.5mm cable with no battery required. There are also further PMIC2 (£87.54 SRP and a stereo option) and PMIC3 (£124.74, and offering surround sound capture) options in the range. A higher end audio option comes in the shape of Saramonic’s SRAXM3 kit (see left), comprising two XLR shotgun-style cardioid microphones with foam windshields. This retails at £250.74 SRP. “The latest products from

Saramonic are designed to offer an affordable route into the world of higher quality sound without requiring an audio expert,” believes Kenro MD Paul Kench. “You simply slot the microphone into the camera’s cold shoe mount, plug it into the 3.5mm jack socket and you’re all set: the audio track is recorded direct to your camera, but you’ll have far more control over the quality of the sound you achieve.” www.kenro.co.uk

Ansmann battery pack for LED’s & camcorders RESPONDING TO REQUESTS from the trade, power specialist Ansmann is offering a battery pack which fits a number of LED lighting units for video/photo, as well as camcorders. The A-Son NP-F970 is said to be 100% compatible with the Sony NP-F970. Suggested retail is in the region of £49.95 with 6600mAh capacity, which is described as more affordable than the Sony original. An integrated safety board protects the battery against short circuit, overcharge, deep discharge and overload. Further peace of mind for your customers comes via a

whopping five-year warranty. For stock of Ansmann products, please contact its distribution partner Peak Development via sales@peak-uk.com or call 01489 796979. www.peak-uk.com

Photo gift idea: glass with class PHOTO WALL ART CREATOR Adventa is offering the trade its Adventa Glass Mount Pro, a contemporary sealed-in presentation product designed to last for generations. It notes that any glass frame needs care to avoid dust and dirt between the glass and the print; this solution lets you open the back fully, clean the glass then lay the print in position. The print is then sealed in, using tough adhesive strips on the back to ensure it stays perfect, says Adventa. Once closed and sealed, the front shows off the framed image with

6 May 2017 | BPI News

a black border behind high-gloss toughened safety glass – much like an iPad or computer screen. Taking seconds to create, it’s a look that adds value. There are two sizes available: 6x8-inches (a desktop frame with clip-on easel stand) or 12x16-inches (a wall art frame with portrait or landscape hanging clips). For more info, contact sally@ adventa.com or call 01686 625 100. www.adventa.com

Profoto’s killer ‘B’ THE LIGHTING SPECIALIST is following up its B1 location flash with the B1X, which it describes as a ‘significant’ replacement with improvement in terms of its power. The B1X has a more powerful modelling light (with a claimed 80% more power output), a more powerful battery (holding 50% more energy) and extended HSS power range (now, essentially, providing the same power range as in normal flash mode; 9 f-stops for all compatible cameras). In terms of accessories for additional sales, Profoto has also launched two new OCF reflectors alongside, in order for outdoor photographers to add

punch and direction to ‘overpower the sun’. The OCF Zoom Reflector and slightly larger OCF Magnum Reflector are described as compact and lightweight, thus making them ideal for location work. Prospective dealers should contact Profoto directly on 01442 204919 and ask for sales. www.profoto.com

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Privacy and Instant Print In photo retail stores customer interaction is encouraged. It gives you the opportunity to crosssell and up-sell. But not every customer wants to be sold to. Many of them want to get in and out as quickly as possible. They don’t particularly want staff looking at their personal prints. So an Instant Print option is essential, and preferably one which gives customers the piece of mind that comes with a trusted brand.

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NEWS EXTRA

THE BEST STORIES ARE THE ONES NO ONE ELSE IS TELLING. #liveforthestory

05/04/2017 15:57

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Two aspects of Canon’s brand repositioning: part of the ‘Live For The Story’ advertising campaign and the Zoe Kravitz fronted 365 Days of Summer social media push (Zoe pictured left)

LIVE & DIRECT: CANON RE-POSITIONS BRAND WITH NEW STORYTELLING CAMPAIGN

The photo giant has just launched a new marketing strategy principally targeting millennials and, going by the first ad, without a camera in sight. BPI News talks to Canon UK’s Marketing Director Susie Donaldson about the brave new direction – and what its ‘Live For The Story’ re-positioning means for trade partners…

raditional photographic advertising has always focused heavily on tangible product; after all, you want to show the customer the camera, the lens, the tripod or bag you want them to buy, right? Canon, however, has decided to take a different route with its latest marketing campaign, ‘re-positioning’ itself and focusing on feelings, memories and experiences instead. It’s all part of a strategy to engage more closely with the youth market – the under 35’s, or, in marketing terms, ‘millennials’. Intrigued, we spoke with Canon UK’s Marketing Director Susie Donaldson for an illuminating Q&A as to what this means for the future of the brand – and the photo trade at large. BPI News: Why the change of tack with the latest advert and campaign… moving from product specific advertising to a (perhaps) less tangible focus on feelings and memories? Susie Donaldson, Canon UK: Live For The Story is hugely exciting for

“For us it’s all about inspiring more people to get interested in photography, with the intention that many of them will go on to buy a Canon camera at some point in the future…” - Canon UK’s Marketing Director Susie Donaldson us as it isn’t simply a new campaign; it’s a whole new attitude and way of behaving. We don’t just want to show people stunning photography; we want them to be involved, to be spurred into action and to live every moment to the fullest. We will continue to show the benefits of Canon products. However, Live For The Story will enable us to engage a wider audience and inspire them to tell their best story. As part of this, we’re launching our 365 days of summer competition which gives people the opportunity to participate, regardless of the device they use to take photos and we feel that will resonate with a younger audience.

Q: Recent Futuresource research suggests ‘millennials’, as a market segment, are currently buying more photo related product than anyone – even if it’s just square prints from smartphones. Does this chime with Canon’s own research, given that ‘Live For The Story’ is also principally targeting millennials? A: Yes, research shows that the younger generation is engaging with photography in new and exciting ways. The launch of Live For The Story is a huge opportunity for us to become relevant to an even wider audience. There is a whole generation of people who are growing up exclusively taking photos on their

smartphones and we want them to know that we are more than just a camera brand; the whole Canon ecosystem can play a role in everyone’s life. Live For The Story will run across all Canon activity, up to and including our professional storytellers. Q: How do millennials currently perceive Canon, in the brand’s experience? A: We were once described as ‘hardcore’! This was born out of the fact that in the past we spoke in technical terms about our kit, and while we do enable people to tell their stories in pretty hardcore situations, we want to break down those barriers and show how other services we offer, like irista and Lifecake, are relevant to their lives. Even if they are not ready to buy a camera, we want people to see a purpose for Canon in their lives that relates to images; whether that’s how they store the photos on their phone, how they buy printed gifts, or how

Canon’s Live for the Story TV advert can be watched here: https://youtu.be/UcFlyBN7gxM 8 June 2017 | BPI News

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CANON ‘LIVE FOR THE STORY’

they share their photos with their families. Q. Are there any plans to follow up with a campaign pitched at ages 35+? A: Live For The Story will run across all age ranges and abilities; we are all storytellers, whether someone is sharing an event on a smartphone or a professional documenting a sporting event. Live For The Story is about helping them tell their greatest story. For us it’s all about inspiring more people to get interested in photography, with the intention that many of them will go on to buy a Canon camera at some point in the future. Q. How do you hope that ‘Live For the Story’ will change the way that people view Canon? And why was there the feeling that Canon does need to be viewed differently? A: Canon has changed significantly in recent years. We are as much a service provider as a hardware brand and this is about our whole ecosystem. We enable people to capture stories as well as remember and share them physically and digitally. Live For The Story is a complete reflection of where our brand is in 2017 and how we can now offer multiple routes into our portfolio. Q: How does the traditional Canon customer fit into the new brand repositioning? A: Live for the story is not about age, it is about an attitude to photo taking and is equally targeted at groups who think of photography as an expression of their life as those who believe photography is their life. That then allows us to bring all groups into the brand, whether they are a mass photo taker who views them as disposable, all the way up to those who make a career out of photography. Q. Will the new campaign play out entirely across social media and digital platforms, or are there plans for in-store point of sale assets? A: We are really excited that this puts us back on TV with an advertising campaign that presents us in a whole new light. This will be supported by cinema, large scale outdoor advertising in large commuter areas,

and high street outdoor advertising in retail locations. We are also really proud of the launch of ‘365 Days of Summer’, our new competition with celebrity endorsement from Zoe Kravitz (daughter of singer Lenny Kravitz and actress Lisa Bonet). This is a campaign that will be promoted on digital channels, with a media partnership with The Guardian, all driving competition entries via the hashtag #Liveforthestory solely on Instagram. Q: Why was Zoe Kravitz chosen in particular as a ‘face’ for the 365 days of summer competition? A: 365 Days Of Summer is the perfect expression of Live For The Story. We are looking to recruit a ‘Summer Chaser’, an amazing role for someone to spend a whole year travelling the world uncovering new stories to live and share every day. Summer is a time when we are open to new experiences and live life to the fullest and this campaign is a great way to inspire and reward people. Zoe is the perfect person to work with on the Canon 365 Days of Summer campaign because, as someone who has been involved in music, acting and photography from a young age, she is known for being an amazing storyteller. She also has a large and engaged following on social media and we want her to inspire others to share their own stories and take part in our competition. We want her to inspire people to not simply take photos but to look for and tell stories every day. Q: Deciding not to feature specific products heavily in the campaign – or rather, to eschew products totally – feels like a brave, and ultimately refreshing break from tradition. But is there a concern that the ‘point’ of the ads could sail over potential customers’ heads? A: The TV campaign is aimed at stimulating renewed interest and intrigue in Canon as a storytelling brand. As customers explore that further they will experience a wide variety of messages, which will be wholly relevant to them, depending on their content habits and digital journey. The beauty of where Canon is now is that we can talk to them confidently about storage, sharing and printing as much as we can about cameras and lenses.

Canon’s new millennials-targeted ad campaign is already running online and was launched mid May

Q: An interactive element to all of this seems to be important – particularly with regard to finding a winner in the 365 Days Of Summer challenge (the prize essentially paying for someone’s gap year)? Are apps such as Lifecake – and sharing stories on Instagram – now as important to Canon in terms of branding and future livelihood, as physical product? A: Definitely. Apps that both help people with their photography storage and sharing, as well as Apps that inspire anyone interested in photography, regardless of device, are hugely important and will increasingly be supported in messaging to the market. Q: We understand that new and upcoming photographers have been assigned the challenge of creating assets for the campaign. Can you elaborate any further on this? A: We are working with well-known YouTube and Instagrammers to help promote summer storytelling and the 365 Days of Summer competition to their audiences. Over its course they’ll be sharing video and photos telling their summer stories and inspiring others to do the same. We’ll be sharing this all on social media with the hashtag #liveforthestory. Q: Your 365 press release suggests the art of storytelling is getting lost in an ocean of selfies, cat pictures etc… but are these not the exact ‘stories’ that the Instagram generation – a byword for

millennials is ‘generation me, me, me’ – want to tell? A: There’s nothing like a good selfie! But there are many people that take pride in the images they post on social media and Canon should be the brand of choice to enable those great images. Q: And how do we get people to ‘Live For The Story’… but at the same time buy the product/s? A: The TV ad and wider campaign is all about inspiring people, but the messaging also filters down to point of sale. In-market materials will be promoting our mirror-less range. Our latest cashback campaign also kicked off on 17th May offering up to £80 cashback. Q: Finally, where next for Canon and the campaign …and what has the trade reaction been to what you’ve shown so far? A: We’re excited for people to see the campaign, whether that’s on TV, in-store or online! The feedback so far has been extremely positive. Many understand the change in approach and are pleased to see investment in inspiring a new audience, in order to bring them into the industry. Canon’s Live for the Story TV advert can be watched here: https://youtu.be/UcFlyBN7gxM Meanwhile the Zoe Kravitz fronted Canon 365 Days of Summer promotional film can be viewed here: https://youtu.be/pMAH3YaRMfM

Canon’s 365 Days of Summer film can be viewed here: https://youtu.be/ pMAH3YaRMfM @bpi_news

BPI News | June 2017 9

NEWS

BPI NEWS PRODUCT FOCUS

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Safety in the Cloud, come rain or shine GOT DIGITAL ASSETS – such as important documents, image files and recordings – you want to ‘bank’ or share with other employees, or even other stores in your group? A ‘searchable cloud based data vault’ is the pitch for ‘FotoWeb SaaS’ from Xenario UK. With the claim that FotoWeb is already being used by the retail sector, not just photographers, it creates browse-able catalogues with standard or custom metadata fields – allowing assets to be located quickly with a keyword search. Alternatively, access can be restricted, with some items made confidential if wished. On desk or laptop PC or Mac systems, Android, iPhone and iPad, FotoWeb works with Microsoft Word and Powerpoint for business, and through an Adobe

InDesign extension for publishing workflow. For multiple users and administrators of a Cloud archive, roles can be assigned to make changes and manage content, while alerts and notifications are automatically created to ensure control. Content can be shared through the web portal, by email, or via an organisation’s intranet. There’s an initial, free onemonth subscription, including tech support, plus a 30-day refund policy, together giving a 60-day no-risk evaluation period. There are also three tiers of package: basic at £25/user/month, business at £45/user/month, and pro at £75/user/month. Contact sales@xenariouk.com for more info or call 01293 434 995.

10 June 2017 | BPI News

from the end of this month and priced at a suggested £249.99, the camera claims waterproofing to a depth of 14 metres, is shockproofed against drops from 1.6 metres in height, and freeze-proof to temperatures as low as -10°C. Full HD video shooting at 30fps, 5x optical zoom lens (offering a focal range equivalent to 28-140mm equivalent in 35mm terms), six macro lights arranged in a circle around the lens, plus a 2.7-inch LCD, on which brightness can be adjusted, complete the package.

een observers in the trade may already be well aware that Japanese print specialist Dai Nippon Printing – DNP – launched its DS820 dye sublimation printer at Photokina last year, and to great acclaim. In fact, the manufacturer tells us it has enjoyed strong sales of the printer ever since. The popularity is perhaps no surprise when you examine the device’s attributes. The DS820 expands the offering of the SL620 (see advert opposite) in that users can choose from 4x8-inch, 5x8-inch, 6x8-inch, 8x10-inch and 8x12-inch prints, with the further enticement of exclusive sizes: 8x8-inch large square prints (popular with the Instagram generation), panoramic prints at 8x22-inch or 8x32-inches, plus international standard A5 and A4 output. There are also two additional paper finishes available on the DS820 – namely luster and fine matte– along with glossy and matte finishes. Different finish coatings can even be printed on the same piece of media with the aid of a Software Development Kit (SDK). The printer is economic to run too. A rewind function reduces waste, as does the fact that two print sizes can be produced from one sheet of media. As well as the flexibility of various print sizes and media options, the DS820 has the advantage of a 45%

www.ricoh-imaging.co.uk

*Only with DNP software and SDK for integrators.

www.xenariouk.com

SHOCK(PROOF) OF THE NEW LIKE OLYMPUS with its TG-5 – see page 22 this issue – Ricoh has introduced its own latest generation ruggedised camera in the new 16 effective megapixel WG-50, which it pitches to your photographer customers as ‘perfect for casual outdoor shooting’. Available in either orange or black

The big picture: the DS820 is being offered to the trade as the step up machine from the SL620, for those wanting even more print options!

faster throughput than DNP’s DS80 machine; for example an 8x10-inch print can be delivered in just 29.3 seconds. Proving its state of the art credential further, it also boasts a proven integrated dust free system that protects the paper from any contaminants. Peace of mind is provided by the fact the printer comes with a two-year warranty. For more info or to place an order, contact sales@dnpphoto.eu www.dnpphoto.eu

DNP’s DS820 benefits: n Delivers ‘studio quality’ on site (DNP Pure Premium Media), with crisp, professional looking colour output n Utilises high quality media, with the option of four finishes (matte, fine matte, glossy and luster) n Features a rewind function to reduce waste and improve cost efficiency n New, space saving compact design n The DS820, like the SL620, offers panoramic prints n A successful seller since its launch at Photokina 2016

www.bpinews.co.uk

DP-SL620 ALL-IN-ONE COMPACT KIOSK

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DS-TMINI ORDER TERMINAL + DS620 PRINTER Design bb&b - Photos: ShutterStock, DNP

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Ideal for retails

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DNP PHOTO IMAGING EUROPE sales@dnpphoto.eu www.dnpphoto.eu

BPI NEWS EXTRA

Just what the doctor ordered

It’s all go at Nikon-only specialist Grays of Westminster. Not only is there a new book of Tony Hurst’s photography coming to coincide with Nikon’s 100th year anniversary, but actor Martin Clunes – aka Doc Martin in the long-running ITV series – recently dropped in to be interviewed about his love of photography for the shop’s own publication, Nikon Owner magazine.

ou’ll recall we featured the uniquely Nikon-only specialist Grays of Westminster in BPI News last year to coincide with its 30 years of trading, commemorated in the hardback book Grays of Westminster – The Legend and The Legacy by Gillian Greenwood. Back in 2014 we also featured the retailer when it became the first camera shop in the world to be granted its own Coat of Arms. This year the photo independent is celebrating another milestone – 100 years of Nikon – with a new publication, this one focusing on the lustrous, Nikon-centric product photography of Tony Hurst, often featured in Grays’ press ads and shop window. Its publication date of July cleverly coincides with Nikon’s actual birthday (see also Nikon’s micro site at www.nikon.com/100th). Unusual and rare Nikon equipment from over the years will be a large part of the book’s appeal – and the same is true of Grays as a camera shop. Becoming a ‘destination store’ for all things Nikon has enabled it to stand out and be celebrated in its own right, whilst a location in London’s Westminster and attention to detail – embodied in an exterior brass plaque bearing a signature based on Gray Levett’s own copperplate handwriting

Grays of Westminster Presents The Legendary Photography of Tony Hurst is going to be a special, signed, limited edition of 100 images to celebrate the 100th Anniversary of Nikon

Doctor who? L to R: Grays of Westminster’s Gillian Greenwood, actor and Nikon enthusiast Martin Clunes, Grays’ owner Gray Levett. Clunes was recently interviewed for the store’s self-published Nikon Owner magazine, drawing a great response...

– has helped attract big-name customers. Stanley Kubrick, David Suchet and many others, including Rod Stewart, Matt Damon and Tim Burton, have been among the notable, whilst a further convert to both Nikon and Grays is actor Martin Clunes, aka ITV’s Doc Martin.

A doctor calls… Asked about the connection, Grays’ founder, Gray Levett, responds: “Martin’s wife, Philippa, who produces the Doc Martin series, popped in to buy a camera for him and he was very happy with it. Subsequently, when he visited the store, I introduced myself and we chatted about some of the vintage equipment. He’s a very charming and amiable man. We talked about his photography and I mentioned that we’d love to do something with him for Nikon Owner magazine. He jokingly told me that I’d regret the offer, because he’d ‘bombard me with his masterpieces’. “Some time later he returned to the shop, came up to my office and it went from there; we arranged to do the interview and I worked on it for about three months. The issue of Nikon Owner in which he was featured

received an extraordinary response, both within the photographic world and from the general public, as he has a huge number of followers. It was like a replay of the time we featured (former glam rock star) Marc Bolan of T.Rex on the cover with a Nikon F in his hand (Nikon Owner Issue 53, July 2016). That also drew a lot of interest from fans. A further twist was that Michael Putland, the celebrated music photographer who took the Bolan shot, once had his studio in our basement. A lot of famous artists have been through these doors, including Marc Bolan, Alice Cooper, Slade, Andy Williams and legendary DJ John Peel. “We’ve had people contacting us not only from the UK, but from America and Canada as well, saying they’re huge fans of Martin Clunes. I can completely understand the attraction. He is a man with a great generosity of spirit, which comes across in his work and when you speak to him personally. We’ve just completed some service work for him on his equipment. The response was “I don’t know what you’ve done, but the camera is shooting better than ever.” In addition to connections with famous faces, there aren’t many independent camera stores who can

lay claim to publishing their own photo magazine, which, of course, is another clever marketing tool in Grays’ arsenal – an additional way of establishing and maintaining a long-running relationship with its customer base. Look out for Grays’ own Nikon celebration Grays of Westminster Presents The Legendary Photography of Tony Hurst: a special, signed, limited edition book of 100 images to celebrate the 100th Anniversary of Nikon. “There will be beautiful full colour pages with a caption detailing each item of equipment,” promises Gray. “The celebrated photographer and film director, Terence Donovan once told me that Tony Hurst was a genius while another said, ‘Gray, you do realise that this is Nikon camera porn…’“ For further details, including how to order a copy, keep a look out via www.graysofwestminster.co.uk or email info@graysofwestminster.co.uk

To order Grays of Westminster Presents The Legendary Photography of Tony Hurst email info@graysofwestminster.co.uk 12 June 2017 | BPI News

www.bpinews.co.uk

MINILAB NEWS

DREAM TEAM FOR ‘GREEN’: JAPANESE PRINT GIANT & PHOTOXPORT FORGE STRONGER LINK Last month we reported Noritsu Japan had sent its technical expert Tomoji Sando to work alongside exclusive UK distributor PhotoXport in installing its print solutions the length and breadth of the country. The closer partnership has been further strengthened this month, as we hear from PhotoXport MD Derek Fieldhouse

ife moves pretty fast in the UK photo trade. If you don’t stop to look around once in a while, you might miss it. And PhotoXport has been busy these past 30 days, with more visitors arriving from Japan and eight of its support partner Veritek engineers having undergone two weeks of intensive training to get them fully up to speed on Noritsu’s print technology. We’ve featured the Japanese print specialist’s latest D705 dry lab in the past couple of editions of BPI News - which is gathering strong interest from the trade – and also the fact that its impressive 3704G wet lab has enjoyed sales figures seven times higher than last year, part due to the availability and popularity of new papers. This has produced a perfect storm of interest for Noritsu’s exclusive UK distributor PhotoXport, who admit they are rushed off their feet to fulfill feverish demand.

Not ‘just’ dry labs: As demonstrated by Noritsu’s Ron Kubara, PhotoXport supplies Eizo monitors with its machines. These are self-calibrating and users can import custom profiles into EZ Controller; frontend software from Noritsu that controls your printer Repeat Printing Capacity

Paper advance length) Print size (Width x 3.5") 127 x 89mm (5" x 6") 102 x 152mm (4" x 4") 152 x 102mm (6" x 10") 203 x 254mm (8" x x 8") 254 x 203mm (10" x 12") 254 x 305mm (10" 5 203 x 264mm* 5 210 x 307mm*

05 B&W negative r negative and positive, 135FPS, IX240 F, 135H, 135P, 135FP, 40,6x4.5,6x6,6x7,6x8,6x9 ,135P,135FP,135FPS,IX2 DVD+R, DVD-ROM, DVD-R, M, CD-R, CD-RW, DVD-RAM DVD-RW, DVD+RW, SD Card, MMC, RS-MMC, mpactFlash, SmartMedia, Stick Duo, Stick Pro, Memory Memory Stick, Memory Card, USB Flash Memory k Pro Duo, xD-Picture

DVD-RAM HDD, CD-R, CD-RW, SD Card, MMC, RS-MMC, e, CompactFlash, SmartMedia, Pro, Memory Stick Duo, Stick Memory Stick, Memory Card, USB Flash Memory ck Pro Duo, xD-Picture

135F Negative Film Print size length) (Width x Paper advance 3.5") 127 x 89mm (5" x 6") 102 x 152mm (4" x 4") 152 x 102mm (6" x 10") 203 x 254mm (8" x x 8") 254 x 203mm (10" x 12") 254 x 305mm (10" 5 203 x 264mm*

Inkjet system 720×720dpi via 3 line CCD Independent line exposure Film movement 203, 254mm Width: 102, 127, 152, 89 to 457mm width is 102, 127, 152mm: ance length: When the 254mm: 89 to 914mm en the width is 203, making prints with option is required when exceeds 457mm) advance length that Width: 127 to 216mm 297mm vance length: 200 to tray to 20 can be set in ax. no. of sheets: Up (sheet paper) / 216 x 297mm 14mm* (Roll paper) is 610mm (24”) not using a RIP-PC m advance length when paper (semi-glossy/glossy) 100m Noritsu inkjet photo Length of paper roll: Paper thickness: 242µm paper : Noritsu recommended (Cyan), BK (Black) M (Magenta), C ye ink: Y (Yellow),

below See "External view" 17.5kg / / LS-1100: Approx. 600: Approx. 16.7kg 18.6kg HS-1800: Approx. (Not including RIP-PC) Approx. 96.0kg RIP-PC) 1P2W (Not including 00-120V / 200-240V including RIP-PC) 800VA or less (Not

sold separately. . y） Noritsu Koki. d reader used. system supplied by n using the computer

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Green team a dream for PhotoXport Additionally, PhotoXport had a new addition to its staff roster last month: Noritsu’s Technical Support Supervisor Tomoji Sando was dispatched from Japan to work more closely with its UK trade partner – and was quickly out and about, overseeing installations for PhotoXport’s grateful customer base, as we reported in BPI News May. “Noritsu is showing even more commitment to the UK market, which we’re obviously really pleased about,” noted PhotoXport MD Derek Fieldhouse. “So it can’t be criticised that there is no commitment from Noritsu in the UK. Mr Sando will be with us for a year.” As a further case in point, Mr Sumi Ikejiri, who Derek describes as Associate Manager Imaging Business Group, Sales Division for Noritsu Europe, paid a visit to PhotoXport this past month, sharing marketing information.

installation：2.7m 2

：3.5m With the print sorter

“Noritsu continues to focus its energies on the UK market, in offering marketing support. We’re currently snowed under fulfilling orders and are incredibly busy – but we wouldn’t want it any other way.” –PhotoXport MD Derek Fieldhouse “Noritsu continues to focus its energies on the UK market, with the visit of Sumi Ikejiri, who has made a great effort to offer marketing support,” Derek adds. ‘We’re currently snowed under fulfilling orders and are incredibly busy – but we wouldn’t want it any other way.” For retailers and minilabs seeking to save on space yet splurge on output, its latest addition to the Noritsu line up, now available via PhotoXport, is the D705 Green series duplex, as showcased in the past couple of issues of BPI News. A compact all-rounder, with a footprint of just 0.35 square metres, this can print either on one or both sides of

Picture Creation software, and its kiosk solution for retailers and minilabs, which utilises a Dell touch screen PC, supported on site by Dell. Here PhotoXport has added an ATC card reader, which is fixed on the bottom, to accept common media cards. In short, when it comes to the workflow chain that runs from input to output, PhotoXport has your business’ needs covered. To take direct advantage of PhotoXport’s close links with Noritsu Japan and glean expertise direct from the source, get in touch now with Derek Fieldhouse on 0116 2675907. www.photoxport.com

Noritsu D705 dry lab advantages – at a glance: n Compact footprint, freeing up space for other retail needs n High quality prints (6 gradations per dot) with excellent image permanence n No messy chemicals, environmentally

210 x 307mm* scanner. EZ Controller and film the separately sold *1 When used with EZ Controller. the separately sold *2 When used with Card. 2304 x 1728 pixels per image. *3 512MB xD-Picture Card. 3024 x 2016 pixels per image. achieve may be different. *4 512MB xD-Picture to our criteria. The actual capacity you (210 x 297 mm) prints, Calculated according x 254 mm and A4 size the print after it is printed. *5 When making 203 off the rear edge of you need to cut 5 mm print is cut off automatically (5mm).) (The front edge of the

RIP-PC Celeron D 3.2 GHz SP2 English version Windows XP Professional 512MB 40GB CD-R drive PS/2: 1 port port USB 2.0: 3 ports rnet (1000 base): 1 (EPP/ECP support): 1 port (COM): 1 port Parallel GA): 1 port Serial

Paper

210 x 307mm* 2 3 (prints/hr) * * Camera Print Capacity 4 Megapixel Digital Capacity (Approx.) Paper Paper advance length) 750 Print size (Width x 3.5") 510 127 x 89mm (5" x 6") 650 102 x 152mm (4" x 4") 250 Roll 152 x 102mm (6" x 10") 280 203 x 254mm (8" x x 8") 195 254 x 203mm (10" x 12") 35 254 x 305mm (10" 5 33 Sheet 203 x 264mm* 5 210 x 307mm* 2 4 (prints/hr) * * Camera Print Capacity 6 Megapixel Digital Capacity (Approx.) Paper length) advance Paper 750 Print size (Width x 3.5") 510 127 x 89mm (5" x 6") 650 102 x 152mm (4" x 4") 250 Roll 152 x 102mm (6" x 10") 280 203 x 254mm (8" x x 8") 195 254 x 203mm (10" x 12") 35 254 x 305mm (10" 5 33 Sheet 203 x 264mm*

0ml per color

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Paper

Ready to order now: Noritsu’s new D705 dry lab was launched at Photokina in March and produces up to 650 prints per hour using roll paper (or up to 1300 prints per hour if double stacking two units)

the media. Print size options range from 9x9cm up to 25x61cm, with a choice of panoramic format prints at 25x171cm. The other new option is the Green II simplex – in a nutshell a Green II lab on which the duplex facility has been removed – meaning that the flagship product is now even cheaper to those who want it. “If someone has a high output minilab and they want to migrate to a dry lab without any interruption then they should choose the Green II simplex,” Derek explains. Also worth mentioning is Noritsu’s Smart

friendly, safe and clean n Scalable system configuration to meet individual needs n Substantially lower investment cost than silver halide printers n Produces up to 650 prints per hour

using roll paper (or up to 1300 prints per hour if double stacking two units) n Easy operation via intuitive user interface (EZ controller sold separately)

For more on Noritsu’s leading dry and wet lab solutions, call PhotoXport’s Derek and the team on 0116 2675907 @bpi_news

BPI News | June 2017 13

MINILAB NEWS

‘PIX’ AND TRICKS TO BOOST YOUR PHOTO BUSINESS

We speak to 2017 Fujifilm Business Endeavour Award winner and overall ‘Shop of the Year’ – Digipix in Ilford, Essex – to discover future plans and possibilities for both it and you, when it comes to clever ideas for boosting the bottom line. Having just also returned from a visit to Fujifilm’s Wonder Photo Shop in Barcelona, Digipix owner Talvinder Bhogal shares further inspiration

ast month we featured a case study on award-winning Fujifilm FDIS network member Cartridge and Photo Shop in Andover, who had just completely (and, it must be said, successfully) revamped their store. The inspiration for change was Fujifilm’s global Wonder Photo Shop concept and the Barcelona outpost in particular, which, at that stage, had only been viewed online. This month we’re featuring Ilford’s Digipix, who, like Cartridge and Photo Shop, picked up a Fujifilm Business Endeavour Award back in March, additionally bagging the very highest accolade of ‘Shop of the Year’ (see winners’ pic below). “Award wins are important because they allow us to punch above our weight,” notes Digipix owner Talvinder Bhogal. “We’re only

a small independent, so when you receive a national accolade it makes you feel bigger than you are. In fact we often get asked if we are part of a group, how many stores we have and where they are. We push the Fujifilm branding a lot, embrace a lot of new developments and we’re quite active on social media. So we try and give the impression that we can do more than people might imagine a little print shop can.” With stories in the local press resulting from Digipix’s ‘Shop of the Year’ victory, the store says it has all been positive PR in terms of raising awareness of its services. And while it can’t accurately quantify additional footfall, it feels like its customers now have additional trust in the store. “It’s almost like people are thinking ‘these guys know what they’re doing because they’ve got all these trophies in the window’ – which certainly helps boost our image,” believes Talvinder. “We promote the ‘Shop of the Year’ on our email signature, via a badge on our uniforms, and it’s on all our marketing now as well – including any in-store posters and leaflets and local newspaper adverts. We’re always looking out for good ideas – and we’re not afraid to ‘pinch’ them for our own advantage. ”

“We push the Fujifilm branding a lot, embrace a lot of new developments and we’re quite active on social media. So we try and give the impression that we can do more than people might imagine a little print shop can.” ‘Talent borrows, genius steals…’ Fittingly, owner Talvinder Bhogal has recently returned from a fact-finding mission to the same Barcelona branch of the Wonder Photo Shop that we talked about in relation to Andover’s Cartridge and Photo Shop last month. Talvinder describes his visit as: “Amazing, inspirational and the future of where print shops are going, I feel. The store layout gives customers ideas about all the different things they can do with just a single photo. People may be printing less, but what they are printing is more important to them. It’s all about adding value, whether you use that one photo for scrapbooking, or make a photo gift out of it. “What I learned had a lot to do with the displays and the selling techniques. You can spend half an hour just looking around. The issue we have with our own store is that people come to us, get what

they want and leave quite quickly. Retaining people’s attention and encouraging them to look around, see what else we do and get some ideas – and hopefully tell some friends about is – is what we’re aiming

Boost your print sales in 2017! Get in touch with Peter direct on 01234 572138 or via photoprintservices_UK@fujifilm.com 14 June 2017 | BPI News

www.bpinews.co.uk

FUJIFILM PHOTO PRINT SERVICES PROMOTION “Amazing, inspirational and the future of where print shops are going, I feel. The store layout gives customers ideas about all the different things they can do with just a single photo.” – Digipix’s Talvinder Bhogal on Fujifilm’s global Wonder Photo Shop concept for. That’s what the Wonder Photo Shop achieves. The Barcelona store was laid out in a way that was very calming. It was almost like an art gallery with exhibits; you wanted to take time to appreciate the presentations on the walls. It really does capture your imagination and keep you interested, whereas sometimes you go to a store over here and every shelf looks the same. By contrast everything in Barcelona looked artisan and hand made and craft-like; it was very inspiring.” As to whether the trip has inspired Talvinder to change anything back home, you won’t be surprised to hear that the answer is yes – with the caveat that he’s more limited in terms of size and space. “The Wonder Shop felt seven or eight times bigger than our store, but we certainly want to capture some of its essence and use it. I think we’re going to lean away from the traditional flat wall and instead try to have some more creative displays that give people ideas, rather than hard selling. It’s about planting the seed of inspiration and letting the customers’ creativity take over.” ‘Storytelling’ seems to be a buzzword at the moment in marketing, as does using photography as a core ingredient to create artwork and, yes, memories. “It’s not simply about the printing,” Digipix’s owner agrees. “The key is to add on a bit of value and to sell customers something they were not planning

on buying just by showing them what they can do with an image.” In terms of a typical customer for the Ilford store, the answer is that there isn’t one – with footfall generated by businessmen on their way to and from work at both ends of the day, and afternoon visits from mothers and families. A diverse customer base helps ensure the shop is busy from the moment the door opens until it shuts. “Our store is a real mix of customers depending on the time of day. We’re in a busy town centre and that means both a diverse crowd and a high turnover of customers. So a big part of our pitch is suggesting new ideas to regulars to tempt them into buying something new.” It’s not all ‘touchy feely’ however; cutting-edge technology still plays its part. Talvinder praises the Fujifilm ‘Imagine’ smartphone app as helping him to win extra custom from the ‘click and collect’ crowd, which he puts down to the software’s ease of use. “Customers love it and trust it – I think part of that is the Fuji brand and its reputation. It’s what they know, the interface is nice and it works smoothly. They’re happy to use it and we’re happy taking orders that way too, because the way it comes through at our end allows us to very easily process the order. People are happy going the click and collect route because sometimes our store gets very busy, so they might have to otherwise wait for a kiosk to get served. If they’ve got the app they’re free to work independently at home,

Fujfilm’s global Wonder Photo Shop concept, which began in Japan, has inspired those closer to home with its inspirational ideas. Shown here is the Barcelona store, which is providing plentiful ideas for ‘Shop of the Year’, Digipix in Ilford

and then run in and collect from us when it’s convenient.” Digipix’s current set up involves two new Fujifilm kiosks, but also a traditional wet lab. “We can justify the wet lab because our print volumes are still quite high,” its owner adds. “The quality is high too and people are getting a traditional photographic print. That said, we’ve really embraced digital, particularly pictures from phones, and we’re pushing our service in that regard, as everyone seems to have a phone in their pocket and they’re taking many, many images.” Of course the $64,000 question is how indeed we get people printing more. “I think the Wonder Photo Shop is addressing that problem… because people who may not initially be bothered about printing will wander in and look at all fantastic ideas and get inspired. Turning that into sales is very much a layout thing and maximising the potential of your own store. The Wonder Photo Shop works because of its size with lots of space to walk around in. It has

its own tables, so people can do inhouse scrapbooking. It’s now a case of us re-organising our own layout to generate that space. We want to allow children to come in and create gifts and make invitations and things like that; there isn’t really a comparable place on the high street. “People like that personalised element and we sell a lot of personalised gifts – we even do in-house embroidery, which allows us to sell personalised backpacks and dressing gowns. We also do the T-shirts, mugs and photo crystals – it’s all about offering a selection of ideas, selling different items to regular customers and giving them a reason to come back. We always have new products coming in. Yes, some of them sell better than others, but it’s important to offer alternative options alongside the staple items. It’s all about giving people ideas, however off-the-wall they may be.” To find out more about how Fujifilm could help inspire your own business, call 01234 572138 or email photoprintservices_uk@fujifilm.com

Boost your print sales in 2017! Get in touch with Peter direct on 01234 572138 or via photoprintservices_UK@fujifilm.com @bpi_news

BPI News | June 2017 15

BPI NEWS PRODUCT FOCUS xxx

ROTOLIGHT AEOS TAKES CENTRE STAGE BPI News witnesses a live shoot/lighting workshop from Rotolight’s ‘master of light’ Jason Lanier, utilising its revolutionary new ‘AEOS’ LED and flash hybrid. We hear from the working photographer why it’s well worth stocking and pitching to your own customers, with good, competitive trade margins to be had

otolight’s innovatively portable new AEOS location light – a flash and continuous LED light source combined – comes with the inviting tagline of ‘your light, your way.’ And, since our introduction last month, we’ve indeed had the chance to try it ‘our way’ and get hands on via a lighting workshop hosted by its brand ambassador and ‘master of light’ Jason Lanier. This took place early May at the UK manufacturer’s Pinewood Studios base. Whilst the AEOS is the latest jewel in Rotolight’s crown, it’s worth recalling that it additionally offers the trade an even more portable (and

“What this light does is that it gives photographers, in the right circumstances, the ability to take one light and be able to accomplish pretty much anything.” – Jason Lanier, pro photographer & Rotolight ‘master of light’ physically smaller) LED option in the previously released Neo LED, while its flagship in the Anova Pro is larger than the AEOS, but likewise doubles up as a continuous LED light and/ or flash. As we settled into a comfy front row seat in Pinewood’s prestigious John Barry theatre, BPI

News was taken through a relaxed demonstration of all three of these creatively flexible, affordable, portable and powerful light sources – with a focus on the newest AEOS in particular. Citing the rise of mirror-less cameras – such as Sony’s latest α9, which was used for the lighting

demonstration – Jason Lanier noted: “just as things are changing with regard to cameras they’re changing with regard to light.” But, while photography appears to be evolving very fast, it remains the case that “lighting is everything in photography.”

The right light for any occasion This being the case, your photographer customers obviously want to get their light right. The Rotolight AEOS, as we first noted in our May edition, is something of

Q&A with Rotolight ambassador Jason Lanier on the new AEOS: Q: What, for you as a professional photographer, are the main selling points of the AEOS?

Partners in ideas: Rotolight’s Rod Aaron Gammons (on left) and Jason Lanier showcase the company’s new AEOS light

A: The AEOS is amazing because it has the ability to high-speed sync, act as a strobe, LED and all of that… but the biggest thing about it, that I love, is that it’s so much lighter and more portable. The Anova Pro is awesome, but it’s a big light. In my discussions with Rotolight, I’ve asked them to make something I can hold. Because I do a lot of one-handed

shooting, I also really appreciate the AEOS’ handle grips. I’ve always thought that if Rotolight could create a giant-sized Neo for me that would be awesome. Q: Given your close working relationship with Rotolight, when I heard the news of the AEOS, I wondered how much influence and input you’d had? A: Well, they know that the work we do together has been beneficial for us both. Of

course, when they’re building products they’re building them for all photographers, but they definitely like my input. The first thing we spoke about with regard to the AEOS was that it should be something you can hold. I don’t always use a lot of assistants – in fact I recently did a shoot in Times Square, New York, where it was just me and the model, and I put the AEOS down on the ground, or propped it on a newspaper stand. And for the size of the light you’re getting, it’s not only

For more on the new AEOS portable location LED, visit www.rotolight.com/aeos 16 June 2017 | BPI News

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ROTOLIGHT PROMOTION

Rotolight AEOS advantages at a glance: n All-in-one solution: Both a continuous LED light and HSS flash with no recycle time n Ultra thin design (just 1cm ‘thick’) aids portability n Powerful light output of 5,750 lux at three feet n One of the most energy efficient LEDs on the market

n ‘AccuColour’ LED technology does away with the need for timely colour correction of skin tones in post production n Weighs 1.5Kg n A full set of filters are included as standard, with optional extras available

n Runs for three hours at 100% power on a single 95W battery (more than twice as long as the industry standard) n Aluminium handles allow the light to be ‘worked’ and positioned at angles not otherwise possible

Sample shot taken by pro photographer Jason Lanier to demonstrate the capabilities of the Rotolight AEOS. People may think his beauty work has been Photoshopped, but he insists it’s all done via lighting

an industry first, being a bi-colour LED with a unique ‘ultra thin’ design concept, weighing just 1.5Kg and measuring a mere 1cm ‘thick’. With a light output of 5,750 lux at three feet, it’s both powerful and energy efficient, able to run for three hours at 100% power on a single 95W battery – more than twice as long as the industry standard, its maker claims. Because of the above, photographers and videographers are able to take the light into locations and achieve shots not otherwise possible. Being able to control the AEOS to the nth degree also helps Jason to achieve ‘”consistent, high

quality results,” which he notes is an essential asset as a professional photographer. The inference is that, aside from natural skill for pleasing composition and posing subjects, owning a Rotolight light and a Sony camera would help take us the rest of the way. “It’s about understanding the mood you’re trying to communicate,” Jason correctly surmises. “Just the way I move the lights can completely change the mood of the shot.” Another plus is that getting your lighting spot-on at the point of capture means there is no need to spend ages in Photoshop correcting

very portable, but it’s also very lightweight. Q: And the power of the AEOS is enough for you, given that it has 85% the output of the Anova Pro? A: To be honest I believe the power from the AEOS is plentiful. That’s my take…especially as regards the strobe. You don’t need a ton of power from LED, because when you choose to use LED it’s typically in a lower light environment anyway. So the time when you really need it is when you use the strobe.

n Includes a professional grade, aluminium ball head as standard, providing the possibility of 360° rotation

Rotolight’s Rod Gammons Snr demo’s the AEOS to customers at Pinewood Studios

it afterwards. Jason notes that where some observers believe he has used software to smooth a model’s skin, he has in fact eschewed digital trickery and instead just controlled and balanced his Rotolight light source to achieve a similarly flattering effect. With the photographer noting that he uses LED 60-70% of the time and strobe the remaining 30%, a deployment of one or two Rotolights allows him to avoid overcomplicating things as he ‘builds’ his lighting set up – the beauty of digital being that results can be instantly checked. “Start with as little gear as possible and build up,” he advised those assembled at Pinewood. “The best photographers are the best problem solvers.” Whilst acknowledging the current fashion for shooting using natural light, the photographer made reference to the fact that: “only one or two hours in the day have good quality, natural light… so stand out by knowing your lighting – LED, flash,

strobe, high speed sync. Think about how you’re going to differentiate yourselves via lighting – it’s how you communicate the story and how you lead people’s eyes – or you’re not going to make it,” he advised the assembled. “Don’t think you’re so big that you don’t need to practice your craft. I still practice all the time.” With an SRP of £899, the AEOS is “250% more efficient than any light panel on the market,” Rotolight’s Road Aaron Gammons added. “It fires like a strobe but with no recycle time.” Barn doors are available as optional extras for those wanting to angle and control the light further – and are thus great additions for retailers to piggyback on a sale. As usual with Rotolight, good competitive margins are available to trade partners; call Rotolight now on 01753 422 750 or Digital Distribution (for independent photo dealers) on 01442 230022. Email sales@ddltd.co.uk to get info and pricing. www.rotolight.com

Rotolight’s power trio: L to R: the entry level Neo LED option, the mid-range new AEOS, a LED and flash hybrid, and the ‘daddy’ in the larger, most powerful Anova Pro

Independent retailers get in touch with Digital Distribution on 01442 230022 or sales@ddltd.co.uk @bpi_news

BPI News | June 2017 17

BPI NEWS PRODUCT FOCUS

‘ON A ROLL’ WITH TENBA ROADIE BAGS FROM MAC GROUP

Think of the term ‘Roadie’ and you usually imagine a scruffy, overweight middleaged guy pushing a guitar amplifier out on to the stage at a rock concert. Two years in development, however, and Tenba’s stylish new Roadie range of rolling camera bags is another proposition altogether, with a clever ‘industry first’…

sleek, durable, discreet case for both photographers and filmmakers: that’s the pitch for the new series of Tenba ‘Roadie’ bags, distributed to the UK photo trade via MAC Group Europe. “Since its inception, the Roadie series has evolved to become one of the best travel bag series available for photographers and videographers anywhere in the world,” enthuses Tom Clunn, Mac Group’s Brand Manager for Tenba and Phottix. “The build quality, attention to detail and numerous design innovations make it the ideal bag for anyone looking to travel safely and discreetly with their photographic equipment. Throw in the peace of mind offered by a fiveyear warranty and the only decision left is which size or model to buy”.

Industry first As noted in our intro, the Roadie bag collection is fashioned to resemble high-end luggage rather than obviously camera bags per se. Features include a removable camera insert (an industry first for a roller type case), plus an exterior pocket for a portable battery, in order to keep your electronic devices charged when travelling. Further conveniences include the fact that it’s also a carryon compatible model, with what Tenba describes as a ‘un-crushable shell’ (taking up to 400kg of pressure) – this also ensures that it can be alternatively checked in as luggage,

“The Roadie’s build quality, attention to detail and numerous design innovations make it the ideal bag for anyone looking to travel safely and discreetly with their photographic equipment. Throw in the peace of mind offered by a five-year warranty and the only decision left is which size or model to buy.” – MAC Group Brand Manager Tom Clunn should its owner wish to do so. The new Roadie range’s removable camera insert will hold a DSLR body and two to three lenses – which can be carried in an optional lightweight travel bag (the Tenba Packlite 10 travel bag). This allows uses to leave the core case behind and just carry a lightweight camera kit, if so desired. For use in conditions such as moist sand, where rolling the bag may not be appropriate, the Roadie 21 Hybrid features a fast deploying backpack option, which comfortably raises all your customers’ photo gear off the ground. The side pocket of the Roadie bags doubles up as a tripod carrier too; just drop in, tighten and go, Tenba advises. There is also a convenient strap that allows for the attachment of an extra bag, should your photographer customers find themselves wishing for a ‘spare arm’ to carry that extra something. The exterior pocket fits a laptop and documents with a smaller pocket for accessories and PC cable.

Lock ‘n’ Roadie Security features include a lockable zipper, plus a steel cable and padlock. The wheels are made from a high carbon steel bearing to ensure they move smoothly across all surfaces, according to their manufacturer Tenba (these are also user replaceable). Padded handles are made from leather for comfort and secure grip. Inside the case, Velcro straps keep the lid open so users can easily get inside the pockets. A honeycomb internal frame provides excellent rigidity. A rain cover is further provided for when the wet weather hits hard. As we’ve noted, the available models in Roadie Roller 18, 21, 21

Hybrid and 21 Air Case all comply with most international carry on regulations. The Roadie Roller 24 goes one better in that it is designed to be a complete rolling studio: camera and lenses can be stored, along with lighting systems. In short, the pitch to photographers is that, since the Tenba Roadie will help you transport your gear efficiently and securely without any strain on your back and shoulders, why would you carry your gear when you can roll it on wheels? To truly grasp the impressive look and functionality of the new Tenba Roadie make sure you check out their product launch video on the @TenbaBagsUK Facebook page. Suggested UK pricing ranges from £280 to £370, depending on size and model chosen. To order stock, get in touch with MAC Group Europe now on 01902 255 500. For more info direct your browser at www.macgroupeu.com or see www.tenba.com/roadie

Ready to roll: Roadie bags come in varying sizes, yet with common features including hard-wearing wheels, padded handles, velcro straps and a honeycomb internal frame to maintain rigidity. A side pocket allows for transportation of a tripod (see Roadie 24 model, shown far left)

Get set for summer by ordering stock of Tenba Roadie bags from MAC Group now on 01902 255 500 18 June 2017 | BPI News

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BPI NEWS FIELD TEST

BUILT BY SIGMA, SUPERB WITH SONY

Sigma’s newly available Contemporary class 100-400mm f/5-6.3 DG OS HSM telephoto lens comes in Canon, Nikon and Sigma fits at £799 SRP. But, sell your customers an MC-11 mount converter too and they can use it with Sony’s popular mirror-less range. Proving its versatility, BPI News tests it with a Sony A7S…

ast issue we revealed that Sigma had unveiled a good value asking price for its 100-400mm f/5-6.3 DG OS HSM ultra telephoto lens; this issue we’ve actually got one to play with! As we’ve noted, the optic joins its Contemporary lens class line up, and is available now. The pitch to your photographer customers is that it matches the performance of a much pricier unit, incorporates an intuitive push/pull zoom mechanism and is compact for its class. Whilst ostensibly for Canon, Nikon and Sigma users, its appeal doesn’t end there. For example, anyone investing in a Sony Mount Converter MC-11 from Sigma will be able to use the 100-400mm on an E-mount camera too. For the purposes of our field test we twinned the telephoto lens with the electronics giant’s Alpha 7S full frame mirror-less camera. With the lens measuring a manageable length when at its widest 100mm setting, it feels well built and solid. In fact build quality feels very good for a sub-£1000 lens. A lens hood is included. Given the broad focal range offered, it is still relatively compact too – Sigma says it has sacrificed just 1/3 of a stop to achieve its manageable dimensions – and isn’t prohibitively heavy either. In practice it’s very easy to handhold both camera body and lens and get up close and personal to distant subjects – particularly wildlife – without spooking them. In terms of exposure, the manufacturer claims that thanks

Sigma’s new 100-400mm is available in Canon, Nikon & Sigma fits out of the box. But add a MC-11 mount adapter (shown here) and it can be used on a Sony E-mount too!

to compress perspective ensures subjects appear to ‘jump out of’ the image; delivering the kind of dynamism and depth you’d expect when using a quality telephoto lens. We transported the lens and camera comfortably in a small rucksack when not shooting. The fact that the lens has been made that much more

“This lens matches the performance of a much pricier unit, incorporates an intuitive push/pull zoom mechanism and is compact for its class. Whilst ostensibly for Canon, Nikon and Sigma users, those investing in Sigma’s MC-11 Mount Converter will be able to use the 100-400mm on their Sony E-mount camera too.” to the superb ISO performance of most contemporary digital cameras, that 1/3 stop sacrifice won’t be noticed. And indeed, we didn’t notice any compromises – even finding ourselves dialling down exposure compensation to -1EV on occasion, to maintain a contrast-rich image in the morning light.

Easy to handhold when getting hands on The MC-11 supports the AF systems of the Sony E-mount cameras but

if users want to take the manual approach, there’s the option to switch to manual focus, which we did on multiple occasions. The beauty here is that, in manual mode, the Sony’s electronic viewfinder shows us a close crop of the image, so we can make sure we’ve found the sweet spot. A half press of the shutter release and were back to viewing the full frame and can go ahead and take the shot with a degree of confidence that it will be pin sharp. Built-in optical stabilisation allowed us to work well hand held, while the lens’ ability

portable than expected (at a weight of 1,160g) ensures that it can indeed be conveniently slipped into a gadget bag rather than a standalone lens bag. Here is a product that, in terms of imagery, convenience, size and bang for your buck, literally does punch above its weight. Speak to your local Sigma rep about getting in stock of the Sigma 100-400mm f/5-6.3 DG OS HSM in good time to be able to have a best seller on your hands this summer. www.sigma-imaging-uk.com

Near or far, this one’s a star... in terms of the image quality to be had from twinning the Sigma with a Sony Alpha 7S, the detail-rich results speak for themselves

Give Manfrotto a call about award winning N8with Video Head now on 566090 and visitwarranty. www.manfrotto.co.uk All lenses soldtheir via Sigma ImagingNitrotech UK come the benefit of 01530 a three year limited 20 June 2017 | BPI News

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BPI NEWS EXTRA

WHEN THE GOING GETS TOUGH… Seeking the ultimate travel compact to pitch to your customers this summer? Olympus has logically followed up its TG-4 toughened camera with the new, 4K video shooting TG-5. BPI News gets chilly at London’s Ice Bar to meet this cool customer, and learns its salient selling points from Olympus UK’s Georgina Pavelin and Sean Smith…

“

his camera is so diverse it applies to a lot of different markets,” believes Olympus UK’s Marketing Manager Georgina Pavelin, outlining the key features of the newly introduced Olympus Tough TG-5 to the photo trade. These include a bright/fast f/2 lens, anti fog filter – pitched as “double glazing for the camera” – along with built-in Wi-Fi, Field Sensor System (comprising a temperature system, manometer to measure pressure and a compass), focus bracketing and stacking, Full HD 120fps video and 4K video. Its destruction proof capabilities include the fact that the TG-5 is shock-proofed against drops from 2.1 metres in height, crush proofed to withstand weights of 100Kg, and can be utilised in temperatures down to minus 10°C. All of the above would seem to suggest not only a useful camera for being able to take shots in situations

Ice man cometh: Not a previously unseen still from Blade Runner or John Carpenter’s The Thing; but rather BPI Ed Gavin getting to grips with the TG-5 in London’s Ice Bar

“We’ve tried to ensure image quality isn’t compromised by the fact that the camera is ruggedised. Our JPEG output is one of the best in the business, but on the TG-5 you can also shoot Raw.” – Sean Smith, Olympus UK National Account Manager

Olympus mirror-less trio enhanced

that you might not want to ‘risk’ your smartphone in – it’s also a very capable travel camera generally. Olympus UK’s National Account Manager Sean Smith adds: “we’ve tried to ensure image quality isn’t compromised by the fact that the camera is ruggedised. Our JPEG output is one of the best in the business, but on the TG-5 you can also shoot Raw.” And all this in spite of a modest-sounding 12-megapixel resolution, albeit from a backside illuminated chip.

Putting the customer in control Compared to the previous models in the Tough line up, namely the TG-3 and TG-4, “controls have been changed to make features easier to access if wearing gloves,” according to Sean Smith. It also features a new sensor and processor – a TruePic VIII processor. “This has enabled video to be upgraded to 4K,” he adds. Optional additional housings, conversion lenses and adapters – including those for underwater use – ensure this is “an expandable system, not just a tough camera.”

Pair of aces: Olympus UK’s Director of Consumer Business Dave Ivins shows off the black and red TG-5’s

Further enticing features include a Pro Capture Mode, Olympus’ Art Filters digital effects, plus new scene modes and specific underwater modes, enabling the likes of underwater HDR capture, for example. Available in red or black from mid June, SRP for the Olympus Tough TG-5 is currently £399.99.

The photo brand has further news for the photo trade this month, in claiming ‘major’ performance enhancing firmware upgrades for its flagship OM-D E-M1 Mark II (recipient of a TIPA Award last month for ‘Best Professional Mirror-less CSC’), and previously released OM-D E-M5 Mark II and PEN-F cameras, sitting just below it on the manufacturer’s line up. Version 1.2, 3.0 and 2.0 firmware for the cameras, respectively, enables compatibility with the new Profoto Air Remote TTL-O. This allows users to integrate Profoto AirTTL flashes with their cameras, according to Olympus The E-M5 Mark II and PEN-F also get the ‘Save Setting/Mysets’ feature already available on the E-M1 Mark II, among other functional tweaks. All firmware updates are available for your customers to download via its Olympus Digital Camera Updater.

www.olympus.co.uk

BPI News is your mouthpiece to the UK photo industry. Send your news & views to info@bpinews.co.uk 22 June 2017 | BPI News

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BPI NEWS PRODUCT FOCUS

SCAN THIS GREAT IDEA FROM THE DPS GROUP & KODAK ALARIS

Do your customers have a box of film prints under the bed that you can help them breathe new digital life into? BPI News discovers how a Kodak Alaris Picture Saver Scanning System from reseller the DPS Group can add a new revenue stream to your retail or minilab business…

igitise high volumes of photos quickly and easily and make an increasingly popular service available to all – that’s the pitch for the aptly named, Kodak Alaris branded, Picture Saver Scanning System. The idea is that you can scan your customers’ photographs and other printed matter and rapidly transform them into digital images, and, moreover, profit for your business. By doing so you’ll help them preserve and share precious memories – and hopefully get them coming back for more. There’s currently two models of scanner to add to your retail set up: the Kodak Alaris Picture Saver Scanning System PS50 and/or PS80. Though the idea may not be revolutionary, the system is. The promise is that whole boxes of old and new photos can become JPEG and TIFF files in minutes – the PS50 scans up to 50 photos per minute, whilst the PS80 scans up to 85 photos per minute. Your customers then get the benefit of being able to

“People have offered scanning services in the past, but this revolutionises that, allowing 50 or 85 prints to be scanned in a minute, depending on which machine you invest in. It adds a real asset and point of difference to your store.” – DPS Group MD Maneesh Patel share these via computers, tablets and smartphones, to their heart’s content.

include the likes of FamilySearch, the largest genealogy organisation in the world, who wanted to increase From prints to the speed at which it could scan pictures to £’s family photos whilst at the same time protecting and preserving the at As a retailer or minilab you can also times delicate originals. It presently help monetize these images further by has 25 Kodak Alaris Picture Saver offering to make them up photo gifts, Scanning System PS80s, with optional including books, calendars, mugs, Kodak Alaris Legal Flatbed Accessory T-shirts and tote bags. Scanners and Kodak Alaris Photo An optional Kodak Alaris Photo Selector Accessory. Selector Accessory further allows you “People have offered scanning to scan photos in albums as well as services as part of their photo business delicate originals, while the optional before, but in the past the process Kodak Alaris Picture Scanning System could be slow and laborious,” notes Software features an easy to use DPS Group MD Maneesh Patel. “This icon-based interface. Those who have revolutionises that, allowing 50 or invested in the Kodak Alaris system 85 prints to be scanned in a minute, depending on which machine you invest in. It adds a real asset and point of difference to your store. Help your customers bring that shoebox full of old snaps into the light – and into the 21st Century!” Trade members interested in having a showroom demo of the Kodak Alaris Picture Saver Scanning System and/or placing an order are strongly advised to contact Maneesh Digitise up to 85 prints per minute with the Kodak Alaris Picture Saver Scanning System Patel or Gary Crawley on 0208 466 PS80 (far left), with further options including the Kodak Alaris Picture Scanning System 7230. Email sales@dpsb.co.uk Software and flatbed scanner for more delicate prints, shown right

The Kodak Alaris Picture Saver Scanning System advantage – at a glance: n Digitise up to 50 pictures per minute with the PS50, or increase this to 85 per minute with the PS80 (6x4-inches, landscape ratio at 300dpi) n Bundled software allows for ‘one button’ document scanning n A selectable Image Cleaner Tool helps optimise image quality by removing the effects of dust, as well as removing red eye in existing shots n Perfect Touch Technology when running on Windows PCs affords photo retouching, contrast adjustment and colour correction, auto de-skew, auto cropping and image rotation (manual and automatic), image sharpening n Output resolution of 300, 600 and 1200 dpi (the latter is interpolated) n Optional accessories include Kodak Alaris A3 and Legal Size Flatbed Accessories to accommodate oversize and fragile pictures and documents, including scrapbook pages n USB 2.0 and 3.0 compatible n Dimensions of 162 x 330 x 246mm, weighs 5.5Kgs

For enquiries about the Kodak Alaris Picture Saver Scanning System, call 020 8466 7230 NOW or email sales@dpsb.co.uk @bpi_news

BPI News | June 2017 23

BPI NEWS EXTRA

ORDER A ‘PALETTE’ FROM SWAINS THIS SUMMER THE LEADING DISTRIBUTOR is offering the trade a clever modular device – termed a ‘personalised controller’ – that acts as swift alternative to using a mouse for image editing and computer based pursuits. The ‘Palette’ is designed to end cursor cramps and allow for quick adjustments. Its fast, precise, intuitive and moreover fun controls enable creative types to quickly sort and develop photos, edit and colour correct their videos plus perfect their audio tracks. The ‘Core’ – a small square box – is described as the ‘brains’ behind Palette. This is connected via USB and allows for the other modules to connect to it in any layout. A funky ‘arcade style’ button for common functions to be assigned to, a dial that allows users to toggle back and forth for precise editing, plus a rectangular slider (allowing the adjustment of editing parameters

and values) complete the adjustable layout of the Palette. Each module can be programmed for up to 15 different functions, using Palette profiles to match workflow. Dials and sliders can have custom sensitivity and ranges, while the dial can also be pressed like a button. In short this device not only makes the whole process more intuitive, but faster, with some users talking of a 40% time saving when using the likes of Adobe’s Lightroom, for example. There are three kits available: a Starter Kit at £219 SRP, the most popular Expert Kit at £329 (pictured above), and a Professional Kit at £549. So help your customers optimise their workflow and speak to your local Swains Regional Sales Manager or call Swains direct on 01485 536 200 for stock or to find out more. www.palettegear.com www.swains.co.uk

Swains is offering the photo trade the very clever Palette personalised controller, which can be arranged in modular fashion and used to speed workflow when it comes to image processing, editing and more (on-screen interface shown below)

Kenro ‘making light work’ for the trade THE DISTRIBUTOR CONTINUES to provide some illuminating sales ideas for the photo trade – this month literally, in the case of its three new on-camera lights bearing the NanGuang brand. Designed for

use with DSLRs and camcorders, the new lights attach to a camera shoe and use low energy, high efficiency LEDs to produce heat-free and flicker-free lighting for both photographers and videographers.

Add NanGuang lights to your stock. L to R: the CNB144, CNLUX1600C and on far right, the CN8F Fresnel light

The threesome comprises two ultra portable panel lights in the CNB144 (£89.94 SRP) and CNLUX1600C (£119.94 SRP) with adjustable bracket, plus the NanGuang LED Fresnel Light (CN8F), described as being designed for use on-camera, or stand-alone, and capable of emitting a very powerful beam from its single light source. SRP is £239.94. “On-camera LED lighting is essential for all DSLR and camcorder operators, even if just to ‘lift’ the shadows and give a crispness to the image,” believes Kenro MD Paul Kench. “Interestingly, the CNB144 and CNLUX1600C LED lights can also be ‘stacked’, locking together into larger light panels so you can provide additional light whenever required. As always these NanGuang lights offer excellent value for money.” Get in touch via sales@kenro.co.uk www.kenro.co.uk

BPI News is your mouthpiece to the industry. Send your news to info@bpinews.co.uk 24 June 2017 | BPI News

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BPI NEWS PRODUCT FOCUS

GET SET FOR SUMMER WITH HAMA TRAVEL ACCESSORIES In advance of the summer holidays, Hama is offering up its new travel chargers and travel bags to the trade – quality items sure to catch the imagination and interest of your customers and put profit into your business…

hoto accessories supplier Hama has a couple of enticing ranges perfectly pitched at your photographer customers as the annual summer travel season gets under way: namely its USB-equipped travel chargers and a ‘revamped’ line up of ‘Miami’ Travel Camera Backpacks and Trolley. Described previously in these pages as ’a one stop shop for all your photo minutiae,’ Hama’s comprehensive range means that there is something for everyone, at every conceivable price point. For the dealer there is also the welcome opportunity to make a good margin on a sale. As those in the trade will know, the supplier also has sales reps out on the road who are able to call in on your business and impart advice first hand on what’s new, what’s selling well, and what would be most suitable for your own business. All that being said, we’re focusing on two aptly seasonal product ranges here.

Miami... Nice! The ‘Miami’ camera bag range from Hama comprises two backpacks in the 150 (£59 SRP) and 190 (£89 SRP) models, in snazzy black with red outer detailing and adjustable red padded interior. For those photographer customers of yours with slightly more heavy duty gear there is also the trolley option provided by the 200 model (still a very affordable £119 SRP), again fashioned in black and red. The beauty here is that it still qualifies as hand luggage for

carrying on to a plane. Wheels and an extendable handle are provided for easy transportation of equipment. The flagship Miami 200 model, manufactured from hard-wearing polyester, measures 38.4cm high and features interior dimensions of 27x12x37cm. A backpack with notebook/tablet compartment, it features a padded removable camera compartment with eight removable inner dividers and a lid made of mesh material. There are adjustable length shoulder straps, a tripod holder at the side and a padded handle, together with ‘feet’, trolley frame and wheels. Hama’s pitch is that all three Miami models can accommodate everything that’s required for your customers’ photo excursions, whilst an integrated all-weather/dust cover is provided to aid protection of stored equipment. The trio, including the trolley option, each serves as a comfortable backpack for hiking and the great outdoors, as well as for use in transit and in the urban environment. In short these are flexible, useful and very saleable additions to any dealer’s stock list of photo accessories.

Have Hama, will travel… Another accessory to piggyback on the sale of the above bags and just about any other photo item is the Hama ‘Travel’ USB Charger. This pocketable device is capable of accommodating batteries from most common camera brands, including Canon, Nikon, Olympus,

Hama ‘Miami’ Travel Backpacks & Trolley advantages: n Attractive black and red livery n Adjustable inner camera compartment with eight flexible dividers

n All three models can accommodate everything that’s required for your customers’ photo excursion

n Even the largest trolley option in the 200 model qualifies as hand luggage

n Affordable price points range from £59 to £119 (SRP) – an option for everyone!

n Integrated all-weather/dust cover

Packing ‘em in: Choose from the compact Miami 150 model on left, or the largest 200 trolley option on right

Sony, Go Pro and Panasonic. Like any charger worth its salt, it offers the convenience of USB charging for your customers’ camera batteries when on the go. So, as with a smartphone, whilst photographers can re-charge their cells from a power bank or car battery, a notebook or laptop can also be utilised to provide power. Described as ‘intelligent’ chargers, these units are not only designed to specifically charge a particular type of battery, but also allow for minimal power wastage and more efficient charging. Charging is also claimed as safe, with the Travel USB Chargers protected against short-circuiting and polarity reversal. An LED function indicator relays information about the charge state of the battery inserted. Conveniently, the suggested retail price for each manufacturer specific charger is the same: an affordable £12.99. Get in touch with your local Hama rep to add these items and the Miami backpacks to your shelves today! To take advantage of Hama’s extensive range, get in touch now on 0333 123 4262 or head to the website (URL below) to register to become a trade partner.

Hama Travel USB Charger advantages: n Small, light and compact travel charger n USB equipped for maximum versatility and convenience n Charge a camera battery in the car or use a power pack or notebook n Always be equipped with back up power to capture that picture when you need to n LED indicator relays information about the charge state n One simple price point of £12.99 SRP

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Order Miami travel bags and Hama Travel Chargers for summer stock NOW via 0333 123 4262. www.uk.hama.com @bpi_news

BPI News | June 2017 25

BPI NEWS BUSINESS ADVICE

e’re not here to tell you how to vote on June 8th, or, alternatively, to congratulate or criticise on how you exercised your democratic right. Rather, this issue we’re presenting a partisan dissection of how the differing party manifestos may impact on you and your business, if a given party gain does power and influence (and assuming manifestos and promises are strictly adhered to, of course). So, what are the parties offering?

THE POLITICS OF PROFIT Whether you’re reading this in the run up to June’s general election or after it has taken place, whichever political party gains power could affect your bottom line – both positively and negatively. With this in mind, our resident business expert Adam Bernstein has drilled into the manifestos of the main three, to detail how those who ply their business via the photo trade might be affected…

26 June 2017 | BPI News

As any casual observer will be aware, coming into the election the Liberal Democrats – from herein, the Lib Dems – were particularly concerned about the government’s hard stance on ‘Brexit’; they wanted to remain within the single market and to retain freedom of movement. Their pitch suggested that leaving the EU would cause significant damage to the economy and investment in R&D, partly because of the loss of European Investment Fund financing. As regards immigration, the party has not been a fan of fixed immigration numbers. The Lib Dems also note technology is changing the nature of employment –termed ‘Industry 4.0’ (encompassing the Internet of things, cloud computing and the computerisation of manufacturing). They want government to train individuals to exploit such new technologies, want a skills strategy involving education from school to university, plus an expansion of the Apprenticeship Levy. ‘Green growth’, as the Lib Dems term it, would be fast-tracked to incentivise firms to become ever more efficient. They see huge growth potential for revenue and employment in lowcarbon industries. In terms of SMEs (Small and Medium Sized Enterprises), they’d expand the British Business Bank and its support for medium sized firms, while also creating a ‘start-up allowance’ that would fund the early days of a new business. With £100bn being spent on infrastructure, it’s now a key part of policy, with Lib Dems also wanting greater access to fast broadband by 2020 and resilience in energy supply.

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BPI NEWS ELECTION SPECIAL The party believes that every government should support regional and employment diversity. Lib Dem policy would encourage local authorities and Local Enterprise Partnerships to work together, and would devolve controls over funding to the regions. They say that firms above a size threshold should give employees the right to request a share in a company and be represented on the board. They want a review of employment rights too, as the lines between employment and selfemployed have become blurred; they also want firms to consider employee welfare, environmental standards and ethical practice when making decisions. Lib Dems would also introduce mandatory ethnicity pay gap reporting, for organisations with 250 or more staff. On finance, party policy would help businesses access capital. As regards corporate governance, policy would give shareholders a greater voice in terms of executive remuneration, and on taxation, the Lib Dems would level the tax playing field, so that multinationals pay on the same basis as smaller organisations. They would investigate a ‘fairer and more equitable’ means of taxing small businesses, while reviewing the operation of business rates. Income Tax would also rise by 1p in the pound to fund health service investment, Corporation Tax would rise to 20%, and capital gains tax and inheritance tax changes would be reversed. The ‘main headline’ with regard to the Lib Dems, however, was the intention to hold a second referendum on Britain’s Brexit deal if the party came to hold power and influence, ultimately meaning that leaving the EU might not happen.

May’s way… Being the party of government, most Conservative policies have either been announced, enacted or are in the process of going through parliament. However, observers have noted that a Theresa May-led party post June 8th 2017 would seek to junk many of the manifesto promises made by Cameron’s Conservatives in the run up to the previous election. On taxation, the plan to increase the personal allowance to £12,500 by 2020 and increase the higher rate tax threshold to £45,000 (£50,000 by 2020) stays. Corporation

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will rise to 45p, and to 50p for those on £123,000+. The party wants a 2.5% surcharge on firms paying people more than £330,000 and would reverse capital gains tax cuts. Labour would also put a stop to HMRC’s quarterly reporting regime for those businesses with a turnover under £85,000. The party’s manifesto calls for a charging employers taking on non-EU workers. Furthermore, the party plans Fiscal Credibility Rule, that in normal times commits Labour to set out a to increase the National Living Wage plan to eliminate a spending deficit to 60% median earnings by 2020, ‘on a forward-looking, five-year offer protections to those in the ‘gig’ economy, put workers on boards, and rolling timescale.’ There should also be a Tax Transparency and extend Equalities Act protection to Enforcement Programme, to tackle those with mental health conditions. the problem of tax evasion and Interestingly, the party wants aggressive tax avoidance. to give more powers to regulators who oversee consumer markets and Labour would raise the living make further reforms in areas such wage to £10 an hour, give all workers as energy and debt. There will also equal rights from day one, ban zerobe more development in the use of hours contracts; guarantee trade digital signatures, digital cancellation unions a right to access workplaces, and digital proof of identification ban unpaid internships, abolish – with a greater roll-out of fibre employment tribunal fees and connections, especially to businesses. increase and extend paternity pay. It will maintain the apprenticeship levy To the Left and employers will be penalised for ignoring their responsibilities. Labour’s proposed post-election Security of employment and policies included a £250bn additional rights may be extended investment in infrastructure and to those workers not in traditional industries of the future; making employment contracts. Labour also businesses with more than 21 staff wants a greater role for the workforce publish pay audits; 2m new skilled in corporate management. manufacturing jobs; a ‘full’ living Labour would move to tackle an wage; the reintroduction of a 50p issue of taxation of new plant and top rate of income tax for earnings machinery, to remove a disincentive over £150,000; and the reversal of on investment and innovation and corporation tax cuts – 26% for larger would review business rates. It also firms and a reinstatement of the wants a strategy to help the country 21% rate for SME’s with profits up to with Industry 4.0 and the growing £300,000. spread of information technology. A Labour government wants to Lastly, the party will consider how to borrow to invest in housing, energy, boost R&D spending. transport and digital projects. It Whoever steps – or has stepped thinks that the railways should be – into Number Ten this month, there brought under public control and will be winners and losers; that much opposes HS2. On Brexit, unlike the Lib is certain. But, as ever, forewarned Dems, a second referendum wasn’t in is forearmed – and by foreseeing its manifesto. The party accepts the hurdles in the road businesses can principle of free movement of people, look to seek to retain the continuity but doesn’t want to let the UK leave and certainty that is so important to the EU without a deal in place. their success and prosperity. And on wealth, the party will increase taxes on ‘the rich’. The For more information: defining income www.labour.org.uk is £80,000 or more www.libdems.org.uk – here the tax rate www.conservatives.com

“We’re not here to tell you how to vote on June 8th, or, alternatively, to congratulate or criticise on how you exercised your democratic right. Rather, this issue we’re presenting a partisan dissection of how the differing party manifestos may impact on you and your business…” tax fell in April to 19% and will fall to 17% by 2020. However, the present government is still pushing HMRC to bring in its Making Tax Digital regime, which will greatly increase the administrative and reporting burden for businesses. The Conservatives are concerned about the rise of the ‘gig’ economy and the first move to combat its own loss of tax revenue came in April 2016, as dividends above £5,000 were to be separately taxed. That allowance was further attacked in the March budget, with a lowering of the £5,000 threshold to £2,000. The U-turn over National Insurance increases may be temporary too; the chancellor has said that the Autumn Statement would announce how the government would recoup monies lost over said about-face. A rise in the VAT rate has been ruled out, but Income Tax and National Insurance rises have not been dismissed. The party also plans new powers for HMRC to reduce online VAT fraud, while further simplifying the tax system. When it comes to the uncertainties of a post-Brexit UK, a Conservative government would aim to replicate EU free trade agreement, while creating a network of overseas trade commissioners to boost trade. EU laws will be converted into UK law. Conservatives also want to update rules on mergers, acquisitions and takeovers, make executive pay subject to an annual vote, and reduce overall government bureaucracy. On business rates, the government has offered some respite to hard-pressed ratepayers. Its election manifesto for 2017 suggested more frequent revaluations. The party plans to cut net immigration to under 100,000, whilst

BPI News | June 2017 27

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PRODUCT OF THE MONTH

NEWS

Black & white issue for Impossible

BPI NEWS PRODUCT OF THE MONTH: CANON POWERSHOT SX430 IS

nnounced back in our February edition and at the time promised for ‘later this year’, the 20 megapixel PowerShot SX430 IS has arrived at BPI Towers. Fitting loosely with our travel theme for this June issue, the camera is an ultra compact 45x optical zoom option. It’s hard to get a sense form its press shots just how ‘wee’ the camera is; we chuckled involuntarily at its small-ness as we lifted it from the box. In adult hands it almost resembles a toy – yet packing that superbly broad focal range, lest we forget. Pitched at families, it’s obvious that more astute little ones will be able to operate this, thanks also to its fully auto nature, not just mum and dad. It’s therefore pitchable by dealers to customers as a perfect travel option. In terms of connectivity options with ubiquitous smartphones

and tablets in order to share shots, both Wi-Fi and NFC is offered. The buttons/controls on the Canon are as minimal as we’d expect to find on an old-school pointand-shoot compact, but large and straightforward with it, the zoom control encircling the shutter release to the fore of the handgrip. The latter affords enough space to curl a couple of adult fingers around it, whilst a forefinger hovers over the shutter button. The HD quality video record button is part recessed into the back of the grip, meaning it will be hard to accidentally activate. In terms of the main selling feature of the zoom itself (offering a massive 24-1080mm equivalent reach), the motor that extracts and retracts the lens may be a little noisy, but this is a budget model after all, plus with the kids shrieking and jumping around on hols is hardly going to be an issue anyway. Photos are well saturated and colouful, making this an ideal summer sell. SRP is an affordable £229.99, with stock available now. www.canon.co.uk

Well saturated colours perfect for summer hols, while the zoom allowed us to snap this swan without it snapping at us!

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RECENTLY IN THE NEWS for its majority shareholder snapping up the company that owns the Polaroid brand, instant camera film specialist the Impossible Project has further announced it is building on its extensive range of re-skinned Polaroid 600 cameras, with a new ‘Two-Tone’ monochrome body colour option (shown). The retro styled point-and-shoot device – officially known as the Two-Tone Black & White Polaroid 600 camera – features fixed lens focus, simple exposure adjustment and a built-in flash at £129 SRP; for more details head to the URL below.

In terms of the acquisition, Polaroid President and CEO Scott Hardy was last month quoted as saying: “We are very pleased to welcome the new ownership group to the Polaroid family, and excited to begin writing the next chapter in the story of the Polaroid brand.” www.impossible-project.com

WIDE OPTION FOR MFT CSC’S YOUR PANASONIC AND OLYMPUS CSC owning customers are being tempted with a new Laowa branded manual focus, ultra wide angle lens: the Laowa 7.5mm f/2 MFT. The pitch is that, thanks to its acute 110° angle of view and ultra fast f/2 aperture, potential purchasers will be able to create extraordinary astro-photography and low light shots, as well as having a wide angle option for landscape photography. Whilst a silver or black version is available now via UK Optics at £499 SRP, due out this August is a

further lightweight version, which at 150g is specifically designed for the drone market. Available in black only, SRP for the latter is anticipated to be £519. For more, email info@ laowalens.co.uk www.laowalens.co.uk

BPI News | June 2017 29

NEWS

Fujifilm winner makes a splash IT WAS A CASE of ‘in the pink’ – or perhaps ‘in the plonk’ – when it came to the first ever winner of the Fujifilm Award for Innovation last month, announced as part of the Pink Lady Food Photographer of the Year 2017 at the Mall Galleries in London. France’s Patrick Desgraupes took the prize for his dramatically colourful image entitled ‘The Rosé Wine Tank’ (pictured). He was presented with the trophy by Paul Sanders, Ambassador for Fujifilm UK, sponsor of the prize, who chose the image from the shortlist of over 500. Sanders said that the picture reminded him of ‘a scene from a Tarantino movie’ adding that ‘it’s innovative, challenging and beautifully photographed.’ In its sixth year, the Pink Lady Food Photographer of the Year describes itself as the world’s leading celebration of the art of food photography and film. Almost 40,000 entries have been submitted since its inception.

Shoot & print in black & pink

www.pinkladyfoodphotographeroftheyear.com

The Societies announces 2018 Convention speakers

INSTANT PRINT STALWART The Impossible Project has a quirky idea up its sleeve – limited edition film that develops in just two colours, namely a striking looking black and pink. Released just in time for the summer, and utilising the same chemistry as its black and white film (which means it works with Impossible I-type and Polaroid 600 cameras), the high contrast images are pitched as being perfect for photographers who want to experiment. B&P Duochrome 600 film is priced at £18.99. The packs contain eight instant print black and pink photos with matt black frames. Whilst images begin to emerge within a minute, full development takes 5-10 minutes. One for those photographer customers who dare to be different! www.uk.impossible-project.com

Organisers Juliet and Phil Jones - pictured at this year’s event - look forward to welcoming the trade in 2018!

SINCE IT WILL BE HERE before we know it, umbrella organisation The Societies – more commonly known in the trade by its ‘SWPP’ element – has unveiled some of the names speaking at the full event from January 10th to 14th next year (with the free Trade Show part

running from the 12th to 14th). Names so far confirmed include regulars like photographic business advisor Catherine Connor, plus leading photographers Richard Bradbury, Kevin Mullins, Trevor and Faye Yerbury, Damian McGillicuddy and many more. Head to the

below website to discover more. As usual, members of the industry can register in advance to gain free entry to the trade show, which runs from the Friday through Sunday. www.swpp.co.uk/convention

BPI News is your mouthpiece to the industry. Send your news to info@bpinews.co.uk 30 June 2017 | BPI News

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