PROJECT NAME: Snag Brand Launch DATE: 1 1/6/17 Visual: Orange circle evolves throughout the video. Circle transitions to change from scenes. Circle evolves colors throughout the years and ends with new color and logo reveal. Payoff at the end is a fast animation of the evolution of logos from SnagAJob.com to Snagajob to Snag. Audio: High energy, building music. Intro
VO or Text: We started on this mission in 2000, as a job board. ACTION: Slow fade up from black. Music starts to build. B-roll of Old website, logo, etc.
VO: And we’ve been adding to Snagajob since. ACTION: B-roll of Snagajob awards, celebrations, etc
VO: We’ve been b usy. ACTION: B-roll of Products, People, and Offices.
VO: Building n ew things. ACTION: B-roll of Snaggers working, meetings, etc.
VO: Growing our teams. ACTION: B-roll of Products: GO, Map Search, PM Pro/Ent, HUSL, etc
VO: Expanding our footprint. ACTION: Map of US and offices
VO: Doing m ore than we originally thought possible. ACTION:
VO: Our mission hasn’t changed. ACTION: Mission on screen
VO: To put people in the right fit positions ACTION: B-roll of workers
VO: so they can m aximize their potential ACTION: B-roll of workers
VO: and live m ore fulfilling lives. ACTION: B-roll of workers in their daily life
VO: We’re optimistic. Action: B-roll of Snaggers smiling, HourMinds, etc.
VO: Determined. Action: B-roll of working, scrums, whiteboards, all hands, etc.
VO: Energetic. Action: B-roll of Office Olympics, Corporate Games, etc.
VO: Sincere. Action: B-roll of volunteering, helping workers, SLT goes hourly, etc
VO: And we’re doing more than ever to bring workers and employers together. Action: GO messaging
VO: Pushing forward for them, to create a world where anyone can get the work or workforce they want, wherever and whenever they want. ACTION: Animated vision on screen
VO: We are more than jobs. We are more than software. We are more than transactions. ACTION: B-roll of jobs, software, and transactions
VO: So it’s time to make a shift. ACTION: B-roll of HUSL shifts, shifts in GO, ET working (five guys), etc.
VO: We believe people are the heart of great businesses. ACTION: B-roll of hourly workers
VO: We will champion their progress. ACTION: B-roll of happy workers, getting recognized, etc.
VO: And we will propel them forward with tools to find and share work in their community. ACTION: B-roll from vision video, Harris Teeter video (people working together, connecting)
Fast animation of the evolution of the logos. From SnagAJob.com to Snagajob to Snag.
VO: Snag. ACTION: Logo reveal. Fast animation on the evolution from SnagAJob.com to Snagajob to Snag.