L.O.C.K. Book

B O O K ---------------

l.o .c.k.

Labels of common Kin BREAD & BUTTER BERLIN summer 2010

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Summer 2010 ---------------

B O O K

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IMPRINT ---------------

PUBLISHER BREAD & butter GmbH Münzstraße 13 10178 Berlin, Germany EDITORIAL OFFICE BREAD & butter GmbH Corporate Publishing Münzstraße 13 10178 Berlin, Germany Tel. +49 (0)30 400 44 0 Fax +49 (0)30 400 44 101 www.breadandbutter.com DISCLAIMER The L.O.C.K. Book is published by BREAD & butter GmbH, Münzstraße 13, 10178 Berlin, Germany. Contributions, in which the author or company is named, do not necessarily reflect the opinion of the publisher. Place of jurisdiction is Berlin, Germany.

COPYRIGHT All rights reserved by BREAD & butter GmbH. The copying of graphic design or information with regard to the use of texts fragments of texts or image material demands prior written consent from the publisher.

Images & Logotypes Delivered by and property of the respective L.O.C.K. brands.

CREATIVE DIRECTION Robert Dizdarevi´ c ART DIRECTION & ILLUSTRATION Alexander Groth Graphic Design & IMAGE EDITING Anja Decker MANAGING EDITOR Jenny Boers PROJECT COORDINATION Urte Peter ADVERTISING Jenny Boers PRODUCTION Kathleen Hiller PRINTING Druckhaus Schöneweide GmbH Ballinstraße 15 12359 Berlin, Germany CIRCULATION 4.000 copies

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CONTENT ---------------

WELCOME

by Karl-Heinz Müller. . . . . . . . . . . . . . . . . . . . 10 L.O.C.K. - Labels of Common Kin Summer 2010 Brands: Amazonlife. . . . . . . . . . . . . . . . . . . . . . . . . . . . 14 Anachronorm. . . . . . . . . . . . . . . . . . . . . . . . . . 16 Armor Lux. . . . . . . . . . . . . . . . . . . . . . . . . . . 18 Baracuta. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 20 Barbour. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22 Ben Sherman Modern Classics. . . . . . . . . . . . 24 Blauer. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 26 Bleu de Chauffe . . . . . . . . . . . . . . . . . . . . . . . 28 British Khaki by Pepe Jeans London. . . . . . . 30 Brooks England. . . . . . . . . . . . . . . . . . . . . . . 32 Canterbury of New Zealand . . . . . . . . . . . . . 34 Checkin’out 12 12 . . . . . . . . . . . . . . . . . . . . . . 36 Togs by Chevignon. . . . . . . . . . . . . . . . . . . . . 38 DENHAM the Jeanmaker. . . . . . . . . . . . . . . 40 Dockers ® K-1. . . . . . . . . . . . . . . . . . . . . . . . . 42 DUKES Finest Vintage Artisan. . . . . . . . . . . 44 Edsor Kronen. . . . . . . . . . . . . . . . . . . . . . . . . 46 Edwin. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 48 Eton. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 50 Farah. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 52 Filson . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 54 Fred de la Bretonière. . . . . . . . . . . . . . . . . . . 56 Fred Perry. . . . . . . . . . . . . . . . . . . . . . . . . . . 58 Frye. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 60 Gilded Age. . . . . . . . . . . . . . . . . . . . . . . . . . . . 62 Gitman Vintage.. . . . . . . . . . . . . . . . . . . . . . . 64 Globe-Trotter . . . . . . . . . . . . . . . . . . . . . . . . . 66 Gloverall . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 68 Grenson. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 70 GRP. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 72 HTC Hollywood Trading Company . . . . . . . . 74 Japan Blue . . . . . . . . . . . . . . . . . . . . . . . . . . . 76 Johnson Motors. . . . . . . . . . . . . . . . . . . . . . . . 78 King Krash. . . . . . . . . . . . . . . . . . . . . . . . . . . 80

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Lee 101. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 82 The Lee Archives. . . . . . . . . . . . . . . . . . . . . . 84 Levi’s ® Made & Crafted. . . . . . . . . . . . . . . . . 86 Levi’s ® Vintage Clothing. . . . . . . . . . . . . . . . 88 Ludwig Reiter. . . . . . . . . . . . . . . . . . . . . . . . . 90 Lyle & Scott . . . . . . . . . . . . . . . . . . . . . . . . . . 92 Marithé + François Girbaud. . . . . . . . . . . . . . 94 Master Smith . . . . . . . . . . . . . . . . . . . . . . . . . 96 Meindl. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 98 Naked & Famous Denim . . . . . . . . . . . . . . . . 100 Narrative . . . . . . . . . . . . . . . . . . . . . . . . . . . . 102 Natural Selection. . . . . . . . . . . . . . . . . . . . . . 104 n.d.c. made by hand . . . . . . . . . . . . . . . . . . . . 106 Nikolaj d’Etoiles. . . . . . . . . . . . . . . . . . . . . . . 108 Nudie Jeans Co. . . . . . . . . . . . . . . . . . . . . . . . 110 Officine Creative. . . . . . . . . . . . . . . . . . . . . . . 112 PACE Jeans . . . . . . . . . . . . . . . . . . . . . . . . . . 114 Pike Brothers. . . . . . . . . . . . . . . . . . . . . . . . . 116 Porzellan Manufaktur Nymphenburg. . . . . . 118 Primeboots . . . . . . . . . . . . . . . . . . . . . . . . . . 120 Prps. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 122 Prps Heirloom. . . . . . . . . . . . . . . . . . . . . . . . 124 R.M. Williams. . . . . . . . . . . . . . . . . . . . . . . . 126 Red Wing Shoes. . . . . . . . . . . . . . . . . . . . . . 128 Riviera Club . . . . . . . . . . . . . . . . . . . . . . . . . . 130 Saint James. . . . . . . . . . . . . . . . . . . . . . . . . . 132 Schott NYC. . . . . . . . . . . . . . . . . . . . . . . . . . . 134 Shabbies Amsterdam . . . . . . . . . . . . . . . . . . . 136 Sorel . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 138 Spiewak. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 140 Stetson . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 142 Stockman . . . . . . . . . . . . . . . . . . . . . . . . . . . . 144 Ten c. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 146 Tricker’s. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 148 TST. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 150 windsor.. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 152 Wolverine 1000 Mile Collection. . . . . . . . . . . . 154 Wrangler Blue Bell. . . . . . . . . . . . . . . . . . . . . 156 Yuketen. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 158

www.windsor.ch

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WELCOME

l.o .c.k.

Labels of common Kin ---------------

B & B proudly presents the brands exhibiting at the L.O.C.K. – Labels of Common Kin area at BREAD & BUTTER in Summer 2010.

Now in its 3rd season, the L.O.C.K. Labels of Common Kin represents the heart and soul of tradition, craftsmanship, and quality. The L.O.C.K. labels

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are dedicated to deliver high quality and traditionally manufactured goods and products: the “new luxury”.

The L.O.C.K. area presents a mix of classic and heritage signature brands that have been producing their icon pieces for generations, and newcomers that are on the cutting edge of me-

chanical production. Their products are meant to be worn, lived in and worked in gaining added appreciation and value with each use: Here, the product always comes first!

We are convinced that this direction in the fashion market has a successful and promising future.

In this second edition of the L.O.C.K. Book, we are proud to present the very carefully selected L.O.C.K. brands.

Enjoy reading!

Karl-Heinz M端ller

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summer 2010 ---------------

B R A N D S

l o ve nature respect human traditions ----------------

Amazonlife --------------The Amazon basin, the greatest lung of the American continent, is about to collapse. The traditions and cultures of the indigenous civilizations of Brazil are threatened and need to be safeguarded through the promotion of a sustainable lifestyle. In 2007, Braccialini srl acquired the international license of the Brazilian trademark AmazonLife that designs, develops and markets sustainable bags and accessories.

The raw material used for the production of the AmazonLife bag collections is vegetable rubber. AmazonLife purchases this rubber from several indigenous Brazilian families of rubber tappers, “seringueiros”, from the Boca do Acre area in the Amazonas state.

The seringueiros spend six months every year in the heart of darkness of the Amazon rainforest, where they extract natural latex directly from the trunk of the rubber tree and process it by hand to obtain a high quality, au-

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thentic vegetable rubber.

In Italy, the rubber is then processed and assembled with natural and recycled raw materials to produce a collection of MADE IN ITALY bags.

The bags are embellished with symbols created by Kamala and Kayapo Amazon Indio people thanks to an exclusive license agreement with “Amazon Rainforest Foundation Japan”, member of the “Rainforest Foundation International” founded by singer Sting.

By purchasing vegetable rubber from the seringueiros, AmazonLife contributes to preserve over 900,000 hectares of pristine Amazon Rainforest, and helps to prevent the merciless deforestation of the Amazon basin.

AmazonLife conveys the Brazilian forest lifestyle and respect for the environment into everyday urban life, demonstrating that it is possible to extract resources and materials from nature without jeopardizing or damaging it.

THE NEW VINTA GE FOR THE NEXT ERA ----------------

Anachronorm ---------------

Designer Tomoki Tanushi founded Anachronorm in 2004. By refining and reconstructing the design of vintage clothes from the 20th century, he creates the new standard vintage clothing style of the 21st century. Tanushi’s inspiration: he invented four imaginary persons named Jack, Neil, William, and Allen, influential personalities for the Beat generation throughout the 60s.

Tanushi first invented these person’s lifestyles, imagined how they would wear their clothes, then creating his

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designs based on these imaginations.

Since Anachronorm is based in Okayama, Japan, where most of Japan’s denim factories are located, Tomoki Tanushi is able to closely communicate with all the Japanese masters of yarn twisting, sewing, weaving, damaging, dyeing, and washing. This close interaction helps Anachronorm to maintain the high quality of its products, and to recreate the look and feel of handmade clothing: the new vintage for the next era.

QUALITY, TRADITION, ETHICS ----------------

Armor Lux ---------------

Inspired by the colours of the sea, the striped mariner shirt stays in the centre of the traditional Breton company founded in Quimper, France in 1938.

The Breton Shirt stands for a tradition of more than 70 years of high quality knitting and confection “Made in France”, and its chic maritime style has today become a true modern classic.

The strive for sustainable and authentic values in fashion brought Armor Lux, France’s biggest Fairtrade cotton yarn buyer and supporter of the 10 principals of the UN Global Pact, a real renaissance in 2010. The Summer 2011 collection reflects this development by presenting the Breton Shirt in

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new styles and fresh colours combined with basic trousers and jackets. A real highlight of the 2011 summer collection will be a small series of sweaters and cardigans made of super-soft light cotton/cashmere.

2010 is the Chinese year of the tiger, promising courage, braveness, and, most of all, success – and Armor Lux plans on celebrating its very own Chinese year: having started its activities in the Chinese market, Armor Lux is responsible for the creation and the production of the clothes for the staff working in the French pavilion of the World Expo 2010 Shanghai China taking place from May to October 2010.

HOME OF THE ORIGIN AL HARRINGT ON JACKET ----------------

Baracuta --------------The brothers John and Isaac Miller founded Baracuta in Manchester, England in 1937, and created the world’s first Harrington Jacket G9, since 1938 with the now iconic Fraser Tartan in the lining.

Popularised by Elvis Presley in his 1958 movie “King Creole”, the G9 soon became the favourite of Frank Sinatra and Steve McQueen. Today, singers Liam Gallagher, Damon Albarn, Pete Doherty, football legend Thierry Henry and actor Daniel Craig are all avid G9 fans.

The Spring Summer 2011 collection draws inspiration from the Mod movement and the long hot British Summer of the late 1950’s and early 1960’s. The colours recollect vintage beach resort imagery from the 50s: faded summer brights, aqua greens and blues, deck chair stripe brights, bold colours as well as neutrals inspired by the sunbleached sand and rocks.

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Key products are jackets including and inspired by the G9, as well as a new slim fit G11 in lightweight rip stop nylon, a washed Summer Mac, a cropped trench coat and a shawl collar worker jacket. The slim fit shirts include cotton oxford, classic gingham and vintage checks and candy stripes. Key details include subtle contrast gingham signature detailing. The fine gauge knitwear focuses on vintage modernist styling in cardigans and polo’s silhouettes with clean front stripe details, and the jersey collection is built around the polo. Pants come in slim fit shapes and lightweight fabrics, the shorts include washed contemporary chino styles and city shorts in fine micro dogtooth and large-scale vintage checks.

The Baracuta Spring Summer 2011 story: a modern interpretation of the individualist, clean cut, but casual style of the early Modernists who lived life for the weekend.

LEGENDARY MAKER OF WEATHERPROOF CL O THING ----------------

Barbour ---------------

Iconic and authentic, Barbour thrives on the unique values of the British countryside. Quality, durability, attention to detail and fitness for purpose have been the guiding principles for more than 100 years. The result is stylish, functional clothing that performs in any environment.

Heritage and contemporary products, inspired by the brand’s rich archive, have helped broaden its appeal, along with more rugged tailoring and new fits. Barbour continues to evolve as a lifestyle brand while staying true to its sporting core.

2011 marks the 75th anniversary of Barbour’s famous motorcycling clothing which includes the iconic ‘International’ jacket. Worn by Steve McQueen, this original four pocket belted motorcycle jacket has never been bettered

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and is one to which many brands have aspired. Celebrations will include a series of limited edition pieces inspired by this jacket’s extraordinary history.

For Spring Summer 11, heritage garments based on Barbour’s extensive archives incorporate authentic motorcycle styles together with fresh influences from the brand’s military and transport past – all linked to a spirit of adventure.

Barbour also continues to collaborate with Japanese designer Tokihito Yoshida on the highly sought after Beacon Heritage Range. For Spring Summer 2011, Tokihito Yoshida has focused on new pieces in a Duralinen fabric and Barbour’s famous tartan creating a collection of exclusive jackets that take their inspiration from the brand’s heritage and functionality.

Modern Classics SS11 ----------------

Ben Sherman Modern Classics ---------------

In 1963, Ben Sherman came back from America with the idea of making a button-down shirt. Having noticed the trend inspired by polo players of the time who used the button-downs to keep their shirt collars where they should be whilst riding, this practical, yet stylish feature was soon adopted by a set of style leaders back in England. In Modern Classics Ben Sherman has applied nearly 50 years of shirt making expertise to bring you a collection of classic pieces, all given that subtle Ben Sherman twist. True wardrobe staples.

For Spring/Summer 2011, Ben Sherman Modern Classics has created a collection that draws inspiration from

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Aviation and the clothing worn by early World War II crewmen. Taking traditional styles and reworking them with contemporary detailing in modern fabrications. These garments have been designed to function and are crafted from premium fabrics that include British Millerain, fine Japanese Selvedge twills, chambrays and Oxford cotton.

The range retains some of the brand’s signature detailing through buttondowns on collars, traditional tailor‑ ing details and tabbed pockets. Classic design resonates through the use of signature branding and packaging which has been given as much care and attention as the product itself.

Uncompromising Performance ----------------

Blauer ---------------

For over 60 years, Blauer has been the leading brand in the U.S. for supplying technical garments to all Law Enforcement and to some select sectors of the U.S. Army, U.S. Navy officers or the Commando guarding the White House. Under its motto “Uncompromising Performance”, Blauer equips its customers with outerwear protecting them against heat and cold, water and danger. In the U.S., Blauer garments are only sold through specialized channels such as Police Agencies.

Since shortly, Blauer garments are also available in Italy thanks to a li-

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cence agreement with FGF INDUSTRY S.P.A. Company, addressed to a public keen on “made in U.S.A.” brands and on technical items with a rich history, that are “authentic-original” even if improved in comfort and fitting, having adopted characteristics and shapes necessary for the European Market.

For the last two seasons, Blauer has been presenting two new collections: Blauer Helmets, a collection of helmets for the motorbike, and Blauer Elements, a collection of shoes and accessories both for men and women.

SAVOIR-FAIRE DE PROXIMITÉ ----------------

Bleu de Chauffe --------------Bleu de Chauffe is a brand new handbag collection inspired by historical French working tool bags, with the traditional plumber bag as the collection’s key item.

The name “Bleu de Chauffe” derives from the blue jacket worn by French factory workers and engine drivers in the late 19th and early 20th century.

Inspired by the industrial work wear universe, Bleu de Chauffe rediscovers historical quality products, and reinvents them mixed with urban and contemporary trends. The result: practical and stylish bags with a clear design.

Bleu de Chauffe bags are produced with social values in mind due to their fair and responsible production at local expert manufacturers in the French Larzac province. The cutting and stitching of the bags is hand-made by local artisans, and all metal buckles, rings and other metallic pieces are produced in a Paris workshop founded in

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1830. Another remarkable detail of the Bleu de Chauffe bags are the shoulder pads made of a lightweight, natural wool felt, produced in a French factory specialised in felt for piano hammers since 1923.

Careful attention is given not only to socially, but also environmentally responsible production conditions: only all-natural or recycled components are used. The leather comes from French “Limousin” cattle and is transformed and processed in an environmentally friendly tannery in the French Aveyron region, where it undergoes the vegetal tanning process with natural agents such as mimosa, chestnut and acacia tree.

The proximity due to the local French production and the traceability of all components drastically reduce the carbon footprint of the high-quality, functional and beautiful Bleu de Chauffe bags.

British, heritage, design ----------------

British Khaki by Pepe Jeans London ---------------

British Khaki by Pepe Jeans London debuts here at Bread & Butter’s L.O.C.K. A celebration of genuine craftsmanship, design and quality captured in a menswear collection inspired by the khaki military dress, work-wear and safari outfits so prevalent in England’s rich history and heritage, the clothes that helped the nation become “Great Britain”.

A range of beautifully made trousers, shirts, knits and outerwear with a contemporary fit, adorned with locally made buttons and labelling for the discerning and design conscious gentleman. Everything about British Khaki

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by Pepe Jeans London is created with integrity and quality in mind.

Inside and out, the Denim Store on London’s historic Portobello Road will create a stylish and fitting environment for Pepe’s new British Khaki collection – classic salvaged fittings created by true craftsmen, interior metal work by a West of England blacksmith, hand painted gold leaf lettering enticing passers-by to come inside this showcase for all things British – with a compli­‑ mentary selection of classic, premium quality items made by true artisans, so desired and admired around the world.

SUPREME ENGLISH CRAFTSMANSHIP ----------------

Brooks England ---------------

In 1865 with just £20 in his pocket, John Boultbee Brooks left his hometown of Hinckley in Leicestershire to seek his fortune. He headed to Birmingham, where in Great Charles Street in 1866, he began manufacturing horse harnesses and general leather goods under the name “JB Brooks & Co”.

In 1878, the unfortunate event of the passing of his beloved horse led him to borrow a bicycle to accomplish his daily commute. For him the new machine was a revelation, however, he found its seat uncomfortable and vowed to improve its design. And so it was, that on 28 October 1882, Mr Brooks filed his first of many patents for Saddles and Accessories for Cycling. These designs were so successful that Brooks rapidly grew from a small workshop

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to the largest saddle manufacturer in the world, and on its way a byword for quality English craftsmanship.

Although the Brooks collection includes some period saddle bag reproductions, they have continued the Brooks reputation for innovation by producing models based upon completely new design concepts; some inspired by older patents.

The modern Brooks creations will surely prove as timeless as the leather saddles bearing the name of their founder, John Boultbee Brooks. But, as stated in The Brooks Book for Cyclists from 1912: “It is not the name of Brooks which makes the saddle good, but the saddle and its excellence which makes the name supreme.”

PROUD HERITA GE ----------------

Canterbury of New Zealand --------------In 1904 John Lane, Pringle Walker and Alfred Rudkin founded the Canterbury Clothing Company in the New Zealand province of Canterbury, producing woolen garments. The company grew steadily, its robust clothing became the trademark of Canterbury of New Zealand, and so it did not take long before the legendary New Zealand Rugby team, the All Blacks, ordered the first Rugby tricot.

The rest is history: for more than 75 years, Canterbury of New Zealand produced tricots for the All Blacks, and remain one of the world’s most prominent manufacturers of Rugby clothing, the toughest team sport there is.

Canterbury are renowned for producing tough, durable kit, and continue to provide iconic, innovative and specialist products that consistently challenge sporting boundaries.

Canterbury’s sponsorship portfolio includes several national teams includ-

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ing the South African Springboks and Scotland, as well as many other clubs such as Leinster, London Wasps and Cardiff Blues.

Over 105 years after the founding, the iconic New Zealand rugby brand has set its sights on a newly inspired fashion range. The Spring Summer 2011 collection is largely influenced

by New Zealand’s collegiate sporting heritage, with trend driven silhouettes and fabrics with iconic badges and vintage detailing. The influence of the American Ivy League can be seen in items such as the limited edition Pukerua baseball jacket, decorated with an oversized felt fern badge and traditional varsity style lettering.

As the 2011 Rugby World Cup descends on Canterbury’s spiritual homeland of New Zealand, the AW 11 range will encapsulate the inception of the brand from its humble beginnings to the Global Brand that it is today.

INSPIRED B Y A W ORLD TRAVELLER ----------------

Checkin'out 1212 ---------------

Founded in Milan in 2007, Checkin’out 1212 produces mainly shirts, polo shirts, and sweatshirts for mens, ladies and junior.

The inspiration for the name is a world traveller leaving his hotel room in New York: “I have been travelling all my life, from one place to other, never stopping at any of these for long. I have been following knowledge, curiosity, new people and new places. Till that place and that room, the 1212. I wish to remind all I saw and met, each place had its own magic, so I just named my shirts after an airport code, New York JFK, where it all started.”

Inspired by the imagery of the hurried traveller leaving his hotel to conquer new destinations, the Checkin’out

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1212 shirts are washed, and appear a little creased, giving them the appeal of clothes just coming out of a suitcase after a long journey, or collected from the hotel laundry with a room tag.

The young brand has a great respect for traditional craftsmanship: the high-quality Checkin’out 1212 shirts are hand-crafted with great attention to detail, resulting in timeless classics of a silent exclusivity, with a simple but sophisticated style.

Checkin’out 1212 shirts recall the look and feel of clothes we have owned for a long time, familiar companions of our travels and keepers of our memories: Checkin’ out 1212 – cherish past destinations, off to conquer new ones!

REBIRTH OF AN ICON ---------------

Togs by Chevignon ---------------

As a French menswear brand leader on the leather jackets since 1979, Chevignon has taken great efforts to reintroduce its legendary down jacket “Togs�, launched for the first time in 1984. For its 2010 version, Chevignon has chosen a young Parisian fashion PR, Jacques Shu, for a brand new concept. The highlights of this collaboration: TOGS X J.SHU Limited Edition 100 pieces.

In his collaboration with Chevignon, Jacques Shu has created his own vision

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of the iconic Togs down jacket: He has reinterpreted the codes of the 1990s sleeveless down jacket with five models fitting five cities in a cosmopolitan, modern and fun way: Paris with a grey chevron reminding of the traditional parquet found in Parisian apartments; for London, a Scottish tartan; New York, a teddy; Capri, a pale blue seersucker; and Tokyo, a Japanese floral pattern.

These five models are all available as limited editions at Colette for both him and her from September 2011 onwards.

THE TRUTH IS IN THE DETAILS ----------------

Denham the Jeanmaker --------------The Denham label, launched for spring 2009, is focussed on balancing an intense commitment to progressive design against an equally obsessive respect for jeans craft tradition.

In step with founder Jason Denham’s long held personal creative convictions, they endeavour to manifest a practical “jeanmaker” attitude of honest craftsmanship multiplied by fearless experimentation and invention not only in every jean they create, but in every garment in the line and every other aspect of the label.

Worship tradition. Tradition teaches quality: A humble sense that they can never look too closely at any of the hundreds and hundreds of vintage specimens within their Denham Garment Library in their DENHAM house in Amsterdam’s historic Prinsengracht.

It inspires the Denham team to explore every detail on the best and most iconic denim, casual and utility garment ex-

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amples. They are striving to recreate this clothing’s timeless wearability, add to its rich style-culture and contribute to its tradition of hard-won incremental innovation. With effortless sex appeal in mind, the Denham team creates the women collection without compromising the feminine point of view: shape first and foremost.

Inspiration for the Denham SS 11 is “Havana Makeshift attitude”: Cuba’s particular mix of cowboy culture, frozen-in-time mid-century car club style and once elegant, now threadbare but still dignified European finesse are all framed within a gritty makeshift military utility.

SS11 Colours are faded and unpretentious, running from sticky cigar tobacco brown to more leafy military greens, lightening blues and bleached pink. Fabrics include highlights such as a three-season wax stuffed canvas from legendary producer British Millerain.

THE DEFINITIVE KHAKI BRAND ----------------

Dockers® K-1 - Made in the States ---------------

Dockers® collection for Spring/ Summer 2011 isn’t so much inspired by the great American Western Plains of Montana, but rather the expanse high desert of Texas.

Dockers® introduces a new kind of modern garb, a head-to-toe Khaki look injected with a hot shot of color. In a collection which juxtaposes weather-beaten neutrals with bold industrial reds, blues, yellows, oranges and greens, Dockers® celebrates the very essence of America.

“Made in the States” is the pinnacle part of this seasonal collection.

Exquisitely executed, each piece under the “Made in the States” seasonal umbrella not only commemorates great design and textile manufacture, but solid “All-American” key pieces across tops and bottoms.

The Dockers® K-1 Khaki pant features a sail-cloth lining and Machine Gun Grey metal fly buttons.

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Waistband shank buttons replicate the unique sheen of Bakelite and the familiar Dockers® K-1 printed stamp symbolizes the original wax seal.

For Spring/Summer 2011, Dockers® has extended its premium Khaki pant portfolio. Taking inspiration from the docks and shipyards of Northern California, in particular Oakland and Alameda, each pair has been carefully handcrafted using only the finest materials available, including Cramerton cotton twill. Initially developed by the textile firm Galey & Lord, Cramerton celebrates 80 years of origination this year.

Dockers® has designed a collection this season that not only encapsulates the mood of over half a century of Khaki history, but combines utility and comfort with current “blue collar” design trends.

A GED WITH PRIDE ----------------

Dukes - Finest Vintage Artisan ---------------

The Dukes Finest Vintage Artisan collection consists of a lovingly restored exclusive range of unique and extremely rare up to 30 years old army leather belts and bags.

After the vintage products have been cleaned with special detergents that preserve the patina, and polished with special leather lotions, they are elaborately adorned: embossed, riveted and painted by the skilled hands of former members of Vienna’s Augarten Porcelain Manufactory. Every processing step is done by hand.

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The Dukes Finest Vintage Artisan collection style is inspired by contemporary art, music and pop culture, as well as historical and cultural influences from all over the world.

An individual serial number makes each style a unique and authentic collector’s item with heart and history.

COHIBA TROPICANA: For the current collection, Dukes found their inspiration in the traditional Cigars Manufacture of Cuba and the beauty and magic of the Caribbean island.

TIMELESS ELEGANCE ----------------

Edsor Kronen ---------------

Since it was founded in 1909, Edsor Kronen has been the tie specialist from Berlin. In its handcrafted accessories made of finest Italian silk, the company unites stylish elegance and highest quality.

Edsor Kronen, oriented towards style, elegance and beauty, is an aesthetic concept not only produced, but lived every day on the pulse of the times and the metropolis in the Berlin Kreuzberg manufacture.

The company had its first heyday in the Golden Twenties. In the 50s, with the stylistic orientation towards British fashion, the former “Kronen” manufacture developed into the “EDSOR” brand. It found its namesake in the fascination for the style icon EDward WindSOR, committing itself totally to timeless English elegance and style – correspondingly the crown, motif of

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the manufactory since 1912, was from then on also used as logo.

Today, Edsor Kronen manufactures two exclusive collections a year: ties, bows, pocket squares, scarves and shawls lined by hand, cashmere shawls, ascots, cummerbunds as well as tailormade dressing gowns. Since 1973, Günther H. Stelly creates the “EDSOR” designs, realised in cooperation with prestigious Italian silk weavers.

Since 2010, Jan-Henrik M. ScheperStuke is not only the new Managing Director, but also the new face of the brand “EDSOR”. He embodies and lives the “EDSOR” style, making it tangible for the public.

Jan Henrik M. Scheper-Stuke represents a confident sense of style and timeless elegance of today. Thus, quality, authenticity and tradition come alive again with the “EDSOR” brand.

Japanese craftsmanship since 1947 ----------------

Edwin ---------------

When K.K. Tsunemi wanted to follow his passion for denim in Tokyo, Japan in 1947, he had no choice but to import used denim directly from the U.S, since no denim was manufactured in Japan at the time.

In 1961, he crafted the first pair of Edwin denim Jeans, the name playing on the word “denim” with the “m” turned upside down, creating the word “EDWIN”.

In 1963, Edwin produced the world’s heaviest ringspun denim (16 oz), featuring the famous tri-colour “Rainbow” listed selvage. These jeans were so heavy and rigid that they were reputed for standing by themselves.

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During the 1970s, Edwin developed “old wash” that replicated worn denim, and introduced their “Stone Washing” technique in the 1970s, commonly used in today’s denim manufacturing.

In the 1990s, Edwin created the “New Vintage” concept, producing hand replications of original vintage washes.

With craftsmanship and innovation at the heart of their identity, Edwin use exclusive fabrics while employing unique technology, hand wash processes and continual progression in design and fit. Edwin always stayed close to the Japanese roots, gaining inspiration from their historical denim archive dating back to 1947.

THE AMBITION T O CREATE T OMORRO W’S VINTA GE ----------------

Eton ---------------

In 1928, Annie and David Petersson founded Eton in the small Swedish village of GĂĽnghester. Right from the start, it was their goal to create beautiful shirts of the highest quality. For over 80 years now, Eton continues to strive for the highest quality in all processes of shirtmaking: only the longest staples of the finest cotton available are chosen. For the weaving and spinning process, Eton works together with mills in France and Italy, so that their product does not have to be shipped around the world unnecessarily. The same attention to detail is apparent in the production: each Eton shirt is meticulously tailored, and consists of 45 pieces that are put together in 49 steps.

The elaborate finishing that makes the Eton shirts so unique is done in Switzerland. It consists of an additional 35 steps that the fabrics are put

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through, and an additional three and a half weeks that are invested in order to provide the Eton shirts with a longer durability, a better luster, and a higher sustainability. It is the Eton aim to create tomorrow’s vintage, shirts that are of such a high quality that they will be handed down through generations.

12 collections are created each year, with bold colour experiments and designs that take inspiration from art, music and books. Eton create their own trends, having internalised the knowledge that fashion is temporary, but a good shirt with an outstanding look and performance is not: Quality will never go out of style.

Today Eton, still based in the small Swedish village, has been able to enter the international fashion market and is represented at 800 retailers and the most exclusive department stores worldwide.

THE ORIGIN AL CASUAL COMPANY ----------------

Farah ---------------

Founded in Britain in 1920, the Farah company had its first heyday in the UK in the 1970s, when the original slim cut Farah Slack became an immediate hit with the British youth. Momentum for the brand grew, and in the 1980s, Farah became a must have label among fashion savvy Mods, Skins, Sticksmen and Rockabillies.

Today, Farah still holds the heritage and vigour it stood for then, inspiring a new generation of men to rediscover the brand’s distinct look.

For SS11, Farah turned to Ivy League colleges of the East Coast USA as inspiration, reworking the clean cut preppy look by blending traditional Mod attitude with a healthy dose of 1930s American preppy cool. The details and finishes are lent from tennis, cricket and golf styles, while the two complimentary colour stories, pastels

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and pop, and the attitude are influenced by 1950s youth movements.

High-quality shirts come in slim and regular fits, and brushed summer weight oxfords sit alongside breezy poplins. Every trouser in the range, from timeless classics such as the “Mills” flat front hopsack and the “Walker” flat front chino, to the slim fit engineered and the 5 pocket cotton trouser, carries the iconic orange “F” tab.

Fabrics include washed and peached cottons for the outerwear, loose weave twills and oxfords for the blazer qualities and mercerised knits for the polo’s and cardigans.

The Farah key pieces for SS11 are the popular jacquard polos, as well as the summer weight mac with leather buckles, the Oxford blazer with half lining, and the knitted polos, which lend an air of sophistication to any wardrobe.

Made for a lifetime ----------------

Filson ---------------

When the Great Clondike Gold Rush started in 1897, C.C. Filson outfitted the fortune hunters rushing through Seattle on their way north. The men were in need of a barrier against temperatures up to -50 °C. At the time, clothing was a matter of survival. Filson had the solution: best handcrafted, tough protective wear, comfortable, functional outdoor clothing. “If a man is going North, he should come to us for his outfit.” was the Filson claim in those days.

Since then, Filson products made in Seattle, U.S.A., have earned a worldwide reputation for their quality and durability. Hunters, fishermen, engineers, explorers, mariners, and miners have valued the rugged quality duffle bags, tote bags, sweaters, jackets, and belts. Today, adventurers in the business world can carry their laptop in a

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reliable Filson bag throughout their various quests.

The attention to detail is apparent everywhere: “Cover”, “Shelter” and “Tin” cloths are made of extremely dense woven cotton, soaked in a special, paraffin-based wax. The leather used by Filson is cut from the strongest parts of the cow skin, and tanned vegetal.

Only 100 percent Virgin wool is used, for the fibres come straight from the sheep and have ideal isolating and water absorbing qualities. Filson bags are the toughest luggage you’ll ever own: Filson claim to have once even lifted a 230 pounds heavy 1968, 1,500 c,c, Single Port Volkswagen engine in one of their Extra Large Duffle bags, six feet in the air. Both bag and engine survived the experiment. These unique, allnatural products are truly made for a lifetime.

FOR EVERY SOLE A SOUL ----------------

Fred de la Bretonière ---------------

In 2010, the Fred de la Bretonière company celebrates its 40th anniversary. It all began in 1970 in a Amsterdam small studio where Fred de la Bretonière sold his first bags. In 1976, he was awarded best show designer of the Netherlands, followed by his international breakthrough.

Over the past 40 years, Fred de la Bretonière has further established his international reputation for creating timeless classics, tough and nonchalant, produced of all-natural materials and with a lot of love for detail.

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Inspirational themes for Spring 2011 are “Cocooning Comfort”, “Contemporary Classics” and “Rock Chic”, all featuring flawless lines and perfectly harmonized leather combinations.

Highlights include boots with wrap around straps, ballerinas and boots with caps and cuffs, as well as espadrilles with snake print and fringes in a variety of heels heights. Bags and shoes come in a fresh summer look in pastel tones, with the beautiful, natural tanned leather as the Fred de la Bretonière signature component.

Herita ge w o ven in ----------------

Fred Perry ---------------

2009 marked the year of the Fred Perry centenary: its founder, charismatic British tennis legend and table tennis champion Frederick John Perry, was born in 1909 in Stockport, Great Britain. After winning Wimbledon and the Davis Cup several times, gaining him international fame, in 1952 Perry created innovative sweatbands and handed them out to the best tennis players who wore them on court: the Fred Perry sportswear brand was born. He chose the laurel wreath, victorious sign on the Wimbledon medal and Davis Cup blazers he owned, as the logo for his stylish casual wear.

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Over the past decades, Fred Perry became not only a global fashion brand, but also synonymous with subcultures driven by musical influences, the most famous ones being the British Mods, who adopted the Fred Perry shirts as their favourites. Today, Fred Perry still is the epitome of British streetwear.

Although the Fred Perry range today includes menswear, womenswear, footwear and accessories, and collaborations as part of its Laurel concept collection, its signature piece remains the classic, slim piquÊ cotton shirt – the Fred Perry shirt.

Since 18 63 ----------------

Frye ---------------

Founded in 1863 by John A Frye, The Frye Company is the oldest continuously operated shoe company on the USA. Mr. Frye ran the business for nearly 50 years, and after his death his family continues to run the company until 1945.

Frye has a long and illustrious history… Frye boots were worn by soldiers in America’s Civil War, as well as the Spanish-American War including, Teddy Roosevelt and his Rough Riders. When homesteading sparked adventurous New England families to go west in the mid-late 1800’s, many of these pioneers wore Frye’s for the long journey. Frye’s Harness boot is rooted in tradition and continues to draw influence from the American Cavalry. By mail order, the company supplied thou-

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sands of WWII servicemen with Frye Wellingtons know as Jet Boots. Today, our classic Harness boot holds a treasured place in American culture.

In the 1960’S, Frye reintroduced the Campus boot based in it’s 1860 original. The style featured a bulky to and a chunky heel that came to epitomize the attitude and style of the 60’s and 70’s.

The Smithsonian Institute, in their search to for items that that best re‑ present 1960s America, chose a pair of Frye boots, which proudly remain on display today.

The Frye brand remains true to it heritage and vintage American roots with finely crafted, fashionable boot, shoe, handbag, and accessory designs featuring rich leathers and quality hardware.

INSPIRED B Y FEATS OF THE PAST ----------------

Gilded Age ---------------

The casual luxury brand founded by Stefan Miljanic is deeply committed to socially conscious and artisan methods of production and design. Inspired by the early industrial revolution textile production techniques and craftsmanship of old New York predating the era of mass production, the line is a consistent mix of premium selvage jeans and luxury sportswear.

The Gilded Age Spring 2011 collection is inspired by The Golden Age of travel at the end of the 1930s, the era of the glorious Clipper ships, when flying boats such as the Honolulu Clipper, Pacific Clipper and China Clipper provided the ultimate luxury travel experience and dreamlike adventure of its time, unmatched even today in their sheer elegance and style – incredible, adventurous, death-defying serial feats of the past: The first night flight.

The first flight in the rain. The first

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transpacific flight. The first landing in Honolulu Bay. The first landing at some remote south Pacific Isle, inhaling fresh and warm tropical air.

With this in mind, Gilded Age has created some great looking woven and knit shirts featuring button-flapped pockets, inside sleeve tabs to hold rolled-up sleeves, functional epaulettes and amazingly soft fabrics. They have included long and short, slim and straight, and the brass buckled doublepleated shorts, as well as selvage Gilded Age jeans in purple, pink, khaki, red and blue, cut in some of the world’s best denim qualities and hand-worked over by some of the world’s best denim artisans, in a variety of amazing washes from raw to destroyed. The collection is rounded off with summer weight jackets and blazers as well as super soft and light-as-air cashmere sweaters.

AMERICAN HERITAGE SHIRTS ----------------

Gitman Vintage ---------------

Gitman Bros. is a custom ready-made shirt factory that has been making shirts in the Ashland, Pennsylvania, USA for over 70 years by workers who have been sewing clothing for generations and bring all their history and skill to each individual shirt they sew.

Gitman Vintage, a division of Gitman Bros., is an American heritage shirt collection that pays tribute to its recent past, but with a distinct difference. While continuing to honor the importance of a finely crafted buttondown oxford and the indispensable pinpoint, each season they dust-off old line-books to curate an authentic interpretation of the past by selectively appropriating their favorite fabrics and having them remade. The line

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also recreates le mode retro details, including original double-track stitching, chalk buttons, locker-loops, boxpleats and is reissued with the original “Gitman Bros. Est 1978� label.

Now into its 5th season, the Gitman Vintage Spring/Summer 2011 collection pays homage to Spring/Summer 1986. In addition to selecting perennial favorites, such as washed oxford, Indian cotton madras and broadcloth plaids, Gitman also selectively appropriated for this collection some of their favorites from the past: cheeky dish-towel patterns, indigo over-dyes and madras awning stripes, and from the present: Japanese organic cotton, chambray linen and some decidedly fun riffs on the jungle.

MODERN HERITAGE ----------------

Globe - Trotter ---------------

Synonymous with great British design, Globe-Trotter is the very definition of Hand Made Luxury Luggage.

Established in 1897 and crafted from vulcanised fibreboard with English leather trim, Globe-Trotter suit cases offer a uniquely strong, yet lightweight,

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functionality with a stark, instantly recognisable aesthetic. From Sir Winston Churchill to Daniel Craig and Queen Elizabeth II to Kate Moss, GlobeTrotter remains one of the most loved and sought after suit cases with generations past and present.

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GD

THE ORIGINAL DUFFLE COAT ----------------

Gloverall --------------Originally referring to a heavy woollen cloth closely woven for warmth and manufactured in the Belgian town of Duffel, the word Duffel has over the years come to signify a hooded coat with distinctive toggle fastenings. It was adopted by the British Navy and used by officers and men of the watch to protect against the biting Atlantic and North Sea winds. The toggles could be unfastened whilst wearing thick gloves, and the hoods were carefully designed to fit over peaked Naval caps.

In 1951, Freda and Harold Morris, specialised in selling cotton, leather, gloves and overalls, were approached by the British Ministry of Defence to help dispose of their surplus supplies of World War II duffle coats. It was then that Harold Morris conceived the name Gloverall: a brand was born.

Today, Gloverall has become one of the most respected and loved British brands, recognised worldwide as pro-

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ducers of the foremost Original Duffle Coat. The Gloverall has gained truly iconic status as a design classic.

The Gloverall mens, ladies and children coats range includes Heritage Duffles, Technical Duffles, Reefers, Parkas, Utility Coats, Performance Coats made of high-quality fabrics such as lightweight cotton oxfords, technical performance synthetics and British Millerain Dry Wax. The colour palette includes black, grey, navy, khaki, taupe, sky, white, red, and royal, and the manufacturing is Made in England.

Gloverall draws on its military and industrial heritage to maintain its unique balance of tradition and modernity, also reflected in the newly introduced collection “Made in London England”: instantly recognisable highquality garments with a great British heritage, interpreted in a modern British way.

HERITAGE IS B ACK ----------------

Grenson ---------------

This season, Grenson presents its 286th collection since the company began in 1866. Operating from the original Victorian Factory in Northamptonshire, England, Grenson is a Goodyear Welted Shoemaker with many generations of experience.

The mainline collection is called G1 and is handmade in the factory using the ultimate in luxury materials and hand made techniques, to produce

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their prototype collection in limited edition form.

The diffusion line is called G2 and is the replica collection of similar styles made from the original G1 prototypes but in more affordable materials.

The Grenson factory also works on a limited number of collaborations with like-minded retailers, brands or designers to produce unique dual branded shoes, in small quantities.

Finest Italian knitwear ----------------

GRP ---------------

The knitwear factory brand GRP was founded in Florence in 1973. In the construction of their collections, they follow a traditional approach combined with a contemporary touch.

The yarns used by GRP are luxurious: sea island cotton, makò cotton, linen, as well as Australian superfine wool, resulting in high-quality, finest Italian knitwear. All production is made in the GRP factory in the Italian village of Carmignano.

GRP is passionate about accessories: in their current collection, there are seven different kinds of buttons made from four different kind of wood. The attention to detail is apparent everywhere: The strings GRP uses for their navy duffle jackets are in pure linen,

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produced especially for GRP by an old factory in the north of Italy. The duffle strings are complete with brass capsule, also made exclusively for GRP. The four-holes-buttons are handsewn on the knitted cardigan using a special technique named “giglio di Firenze”. One of GRP’s expert style consultants is an army garments collector, providing them with his very detailed and valuable know-how.

Close to the GRP factory in Carmignano, there is a church with the famous painting by the Mannerist painter Pontormo: “La Visitazione”. The beauty of Italian art provides a rich source of inspiration for GRP – mirrored in their beautiful, high quality products made in Italy.

Hollyw ood Trading Company ----------------

HTC ---------------

In 1993, Zip Stevenson started collecting authentic vintage leather belts at flea markets all over the USA. Stevenson quickly learned about peopleís love affair with classic, handmade accessories, the most intricately designed ones proved to be the most popular.

Recognising this, Stevenson decided to launch a limited edition collection of replicas of the old vintage belts he had discovered at the flea markets, and founded his brand HTC-Hollywood Trading Company in Santa Monica, California in 2000.

In the same year, Stevenson started a collaboration with Andrea Brá, who, with his LCB Company, produces ar-

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tisan Made in Italy accessories and shares a passion for vintage with Stevenson. Later it’s up to Chicco Barina with Home Made Company to repeat the same operation creating the HTC denim line: today HTC is one of the main brands in the casual deluxe field worn by the most famous people in the Hollywood star-system and it’s distributed in all 5 continents.

The HTC great variety of belts, mostly beautifully studded, the jeans, shirts with vintage L.A. style graphics, leather jackets, bags, are inspired by vintage classics, each product possessing a rough-hewn, time-honoured feel and an aged, vintage look.

TRADITION AND HIGH TECH ----------------

Japan Blue ---------------

Having started its business as a fabric maker in Kojima, Okayama Japan in 1992, COLLECT CO., LTD. now launches its new denim brand: Japan Blue.

Japan Blue jeans are inspired by the functional beauty of work or military wear, and produced with the best high quality denim Made in Japan. Japan Blue restructures traditional fits into a new style that matches modern life,

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with homage to functional details: new, urban vintage Jeans wear.

Japan Blue are high-tech jeans with a vintage look, with their original cutting developed further to fit the active life of the wearer, e.g. by featuring water repellence- following the Japan Blue concept of action = function!

Japan Blue: the harmony of tradition and high tech.

THE T-SHIRT REVOL UTION ----------------

Johnson Motors ---------------

Johnson Motors began in 1938 when Bill Johnson and Wilbur Cedar, two entrepreneurs, came together to start a Californian distribution company of the finest British and American motorcycles on offer to a wander-lust starved American youth. They offered brands that would become such iconic names as Triumph, Ariel and Indian.

In a promotional campaign of racing and land speed record attempts, young Americans with an endless ribbon of tarmac before them would set out on a journey of self discovery, and of revolution, wearing JoMo made wool sweaters, plaided jerseys, and an undergarment that proclaimed their allegiance to a club, group or band recognizable by others of this free thinking modern youth rebellion.

That garment was the T-SHIRT! With the graphic t-shirt proudly emblazoned with the JoMo company logo,

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they rebelled against the conformity of their parents by not wearing the formal tie and dress shirt demanded by society.

The small passionate Johnson Motors company continues that tradition today in a cottage industry style, buying NAFTA yarns that they knit on age old flat bed looms in Los Angeles. They then cut, hand sew, dye and print all their own fabrics, which enables them to guarantee a consistent quality.

Johnson Motors struggles above all else to keep age old traditions of excellence alive in the heart of downtown Los Angeles, having truly earned the right to bear the mark Made in USA, as an American brand from the state of California made in the city of Los Angeles. They are making history again one t-shirt at a time.

The revolution has started, are you in or out!

CREATIVE MANIFESTATION OF THE REBEL ----------------

King Krash ---------------

King Krash is the new label from denim designer Donwan Harrell, creative director of Prps.

Inspired by the non-conformist ideology of 1970s inner city culture, King Krash channels the vibrant mosaic of illegal street-racing gangs such as the Viceroys, Satan Spades, Passaic Street Racers, and La West Side Familia.

Given little choices in life and inspired by their predecessors the Hells Angels, these subversive groups created an attitude and style of their own.

Many wore customised outfits advertising their club names and emblems, each representative of the idiosyncratic nature of their clans. Just as indigenous tribes made unique distinctions in their apparel, these street commandos strived for individualism.

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The King Krash collection comprises a selection of exclusive jeans, cut-off denim vests, and leather jackets. Finished with Harrell‘s unrivalled attention to detail and washing techniques, the result is a truly unique product with a vintage appeal.

King Krash has given Donwan Harrell the opportunity to design with a younger customer in mind.

As a designer, Harrell gravitates towards the creative manifestation of the rebel in youth culture, claiming that “all of these people were fiercely independent artisans who decided to do something different. They worked with what they were stuck with; some were bored, some hated it, but they all flipped their situations into something they loved.”

For premium quality and a smarter fit ----------------

Lee 101 ---------------

The Lee 101 collection is a rousing celebration of Lee’s incredible heritage, designed to appeal to the modern denim lover. This collection revisits Lee Classics like the 101Z, the first zip fly jeans, the 101S, the first slim Rider Jeans & the 101J, the original Lee Rider Jacket. With same tribute to quality and attention to detail as since 1911 when the company started to make high quality workwear and iconic cowboy jeans, this collection is moving Lee into the future for another generation of denim lovers.

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Inspired by the 1950s, the SS11 collection brings color matching shirts & pants as they were the uniforms for work & play. Lee 101 is playing “The Matching Blues� with an ultra modern twist, exclusively using premium denims like Selvage Matching Blue, Selvage Matching White & Selvage Chambray. Celebrating the optimism of the 1950s atomic years, the tops are combining vibrant colors & atomic prints, mixing workwear with leisure.

ICONIC ORIGIN ALS ----------------

The Lee Archives ---------------

The Lee Archives is a range of superior selvage denim that exactly replicates a selection of the company’s iconic originals.

Exclusively produced in Japan, all pieces are passionately reproduced by the same vintage sewing, cutting and weaving machines as in the 30’s, 40’s and 50’s.

The Lee Archives collection employs exactly the same fabrics, zips, labels, buttons, stitches and rivets that so marked the originals.

Gleaned from Lee’s magnificent 120 year old archive, each item is a piece of history, originally engineered for railroad workers, cowboys and farmers who all had a demand for clothing

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that was strong and protective. They combine comfort, durability and function with a no nonsense design ethic since 1889.

The Lee Archives simply allows the companies distinguished history to speak for itself and comprises unique pieces like the famous mechanic’s overall known as the Union-All, invented by H.D. Lee himself in 1913, the legendary Lee Cowboy 101B jean from 1924, the revolutionary first ever zip fly 101Z jean from 1926 and the thoroughly essential blanket lined Storm Rider Jacket.

Brought out in a limited edition as a celebration of our roots, The Lee Archives are true collector’s items for the real denim devotee.

Modern Americana ----------------

Levi’s® Made & Crafted™ ---------------

Levi’s® Made & Crafted™ strives to deliver a modern assortment that is distinctly inspired by American classics.

The tactile offering draws its inspiration from Levi’s® history and pro‑ jects forward. Offering men’s, women’s and accessories, Levi’s® Made &

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Crafted™ blends tradition with craft and science. The obsessive attention to detail results in hidden details, intricate construction, high-quality fabrics, contemporary fits and washes.

Levi’s® Made & Crafted™ redefines Levi’s® sense of modernity, resulting in an interesting union of old and new.

It all started here ----------------

Levi’s® Vintage Clothing ---------------

Levi’s® Vintage Clothing is an authentic, comprehensive assortment de­‑ dicated to capture the spirit of American workwear.

Each garment faithfully reproduces the fit, fabrics and characteristics of the period.

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The history of Levi’s® is kept alive through Levi’s® Vintage Clothing by staying true to those garments kept in the Levi’s® archive dating back to the 1880’s.

The Future of tradition ----------------

Ludwig Reiter ---------------

Established in Vienna, Austria in 1885, the Ludwig Reiter shoe manufactory is a family run company producing top quality handmade shoes and leather goods in the fourth generation.

Particular Ludwig Reiter tradition is the handmade production of Goodyear-welted shoes in the classic Viennese style. Additionally, Ludwig Reiter has developed a wide range of highgrade casual shoes, fine leather goods and other accessories. The shoes are carefully made by hand, and most of the styles can be individually produced as customized orders.

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The Ludwig Reiter production is presently being relocated to the new‑ ly renovated historical castle Schloss Sßssenbrunn in the north of Vienna.

The beautiful, listed castle originates in a medieval knights estate that was first redesigned into a noble Renaissance castle in the 16th century and then in the Early Romantic architectural style around 1830.

Today, Ludwig Reiter combines an experience of more than 120 years of fine craftsmanship with contemporary requirements and style: the future of tradition.

A uthentic, Independent, British ----------------

Lyle & Scott ---------------

Modern, independent and resolutely British, Lyle & Scott is a brand whose iconic Golden Eagle acts as a symbol for both quality and exclusivity.

Established in 1874, Lyle & Scott’s rich heritage and long-term experience come together with a contemporary aesthetic to offer originality, authenticity and a refusal to compromise.

The Vintage Spring/Summer ‘11 colour palette focuses on acid pastels and sun bleached Brights. Featuring bold graphics and stripes all help this collection stand out from the crowd.

This season’s offering is inspired by a maturing ideology of casual youth culture. Maintaining a smart sophisticated image and integrating these bold themes with classic elements from the brands history and vintage reference

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points. Key pieces in Spring/Summer ’11 include the sartorial inspired outerwear, alongside a strong selection of knitwear, shirting and polos in vibrant colours and patterns.

The extension of the swimwear offering is also key to the Spring/Summer collection and is available in a variety of colours and patterns, complemented by the accessories range which includes footwear with references to Lyle & Scott’s golfing past and other items fused with today’s trends.

Driven by a single-minded sense of purpose and integrity (and supported by the highest levels of expertise, quality and know-how), Lyle & Scott continues to be a wardrobe stable for those who strive for a bold confident approach.

WATER VS LIGHT ----------------

Marithé + Fran ois Girbaud ---------------

Innovators in fashion for over 40 years, Marithé and Francois Girbaud have become eternal researchers in materials and washings, acquiring international fame. Leaders in material research in the 80s, visionaries in the 90s with the Metamorphojean concept in reaction to acid treatments, then the introduction of sport in the city with the SPQRCITY concept, to come close, in the 2000s, to a new elegance, to a modern, casual and ecologically conscious fashion.

Products in constant state of evolution against the short-lived fashion trends. There is still time to invent a new tomorrow.

Water vs light: From stone to light, from industrialization of pre-washed

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jeans to democratization of the laser treatment, from STONEWASH to WATTWASH™, for a 97,5% waterfree jeans. The laser is used on denim to penetrate and engrave the material.

Controlled burning methods precisely engrave fabric surfaces for a multitude of worn effects, patterns or textures.

The combination of Wattwash™ and laser effects is bringing a new denim tailoring completed with versatility of odd jackets.

Hunting, western, urban cyclist...

Combinations of different positions of arms, hands in pocket jacket or pocket pants create the ambiance of a defined sportswear. Silhouettes are based on an activity shared between jackets and pants.

The mysterious tale of Master Smith ----------------

Master Smith ---------------

Now, who was – or better – who is this fellow Master Smith?

Master Smith is a legend, a strange occurrence, a mystery – inscrutable and misty like some sort of specter.

Legend has it that his name can be found on the payrolls of the whalers Essex’ and Peqoud’s penultimate journeys. He searched with the British for the sources of the Nile, and some say he accompanied Mallory and Irvine on their famous lost expedition to conquer Mount Everest. Others claimed to have seen him onboard the Norge as he flew over the north pole with admiral Nobile and R. Amundsen.

Master Smith was allegedly one of the international airmail pilots who traveled over the Pacific Ocean in their infamous China Clipper. He was one of the few break-neck pilots who risked it all at the Cleveland Air Races. His red and white GeeBee is a testament to his

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guts until this very day.

During the years of the Great Depression, he brought home the bacon by starring in a death-defying motorcycle stunt show at a traveling carnival. He amazed the folks with his display of courage and fearlessness, being the first man to ride a frame-stripped Indian on the vertical planks of the Wall of Death – backwards and free-hand!

No ocean too deep, no breeze too stiff, no mountain too high, no flight too far, or in short: no adventure too daring. Master Smith was forever young like Peter Pan and always out on the move like the legendary Flying Dutchman.

He was the strong silent type. But all folks who traveled by his side remember his gritty smile and his witty mantra: “Mind the detail, man. Mind the detail!”

Don’t miss Master Smith!

The B avarian origin al ----------------

Meindl ---------------

With a history of more than 300 years, Meindl produces mens and womens leatherwear collections and outdoor shoes in Kirchanschรถring, a small borough in the Bavarian province of Traunstein. The Meindl signature pieces are the traditional Bavarian short leather pants, first tailored by Lukas Meindl in 1935.

Elaborately manufactured and artfully embroidered, the high-quality Meindl leather pants and garments are made of the best buckskin and with perfected craftsmanship, providing the best possible wearing comfort. The Meindl style is inspired by the life in the Bavarian Alps, and Meindl prod-

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ucts convey this characteristic lifestyle throughout the world.

The unrestricted Meindl strive for best quality materials and timeless design, lasting for over three centuries now, continues to pay off: today, nearly 500 workers are producing Meindl outdoor boots and leatherwear, always respecting the Meindl tradition of craftsmanship and dedication to quality and service. Notwithstanding the traditional attitude, increasing attention is paid to environmental aspects such as the recyclability of the manufactured materials.

Meindl: a true Bavarian original keeping up with the times.

RARE + RAW JAPANESE DENIM ----------------

Naked & Famous Denim --------------Canadian based Naked & Famous Denim was created to challenge the global premium denim industry by poking fun at overpriced “Hollywood” and “Glamour” brands. Instead of selling “sex” and “glamour” N & F just sells a better pair of jeans at a better price!

This year, Naked & Famous Denim is releasing many new and rare types of Japanese selvedge denim, blended denim and other crazy creations. Few brands can claim to carry such a wide variety of interesting and innovative rare selvedge fabrics. So much culture and history is poured into the fabric so that it can be appreciated by the denim purist. This unique approach has already caught the attention of the most prestigious and forward-thinking luxury retailers in over 20 countries worldwide.

The Naked & Famous Denim concept is unique, raw and simple: They use the

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best, rarest, and often most expensive denim fabric in the world and combine it with good modern fits. Never washed, never embroidered, and no gimmicks!

They have eliminated these costly (and in their opinion unnecessary) aftereffects, and have stripped down their jeans to the core essentials. Now, true denimheads and newcomers alike can enjoy these special fabrics at a reasonable price. All of the Naked & Famous denim is from Japan, and all of their jeans are proudly Made in Canada. The jeans retail from € 96 to € 200, making Naked & Famous a “luxury basics” brand!

The Naked & Famous Denim highlights include a vast selection of Japanese selvedge denim, innovative blended denim, the heaviest denim ever created, metal stainless steel denim, vintage knits and handcrafted leather goods.

FOO TWEAR EXCELLENCE ----------------

Narrative ---------------

The further you look, the more you will see... Discreetly formed in Brighton, England in 2006 by footwear creative Scott Emerson, the Narrative project stems from a vision to produce beautifully crafted artisanal footwear fused with a modern unorthodox design aesthetic.

The Narrative manifesto is to offer a dynamic, high quality alternative in the often staid footwear market. Not content with only rejuvenating the past, the brand seeks to provide an “ahead of the curve” footwear solution for today’s sophisticated tastes. From artisanal sportswear to future classics, the collection is an ever evolving series of “chapters” that avoid the latest fashions in favour of a more considered ap-

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proach that encompass insight, detail and originality. All of the Narrative production is made in the epicentre of fine shoe making, the medieval town of Montegranaro, Le Marche, Italy. For generations, the region has produced the finest production techniques, leather artisans, last technicians and master pattern cutters who, when combined, create the ultimate tour de force in footwear excellence. The use of quality construction methods and components is at the heart of each Narrative product, ensuring superior fit and durability. These legendary methods are constantly challenged to incorporate new production techniques and innovative materials that reflect the Narrative ethos: innovative reinvention.

WHY PRESERVE WHAT IS MADE TO VANISH ----------------

Natural Selection ---------------

Natural Selection Denim draws inspiration from the spirit of competition and evolutionary progress. It is this essence of constant improvement that

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drives who we are, what we do and how we do it. We salute the denim creators before us and we respect the pioneers that surround us today.

Artisan al expertise ----------------

n.d.c. made by hand ---------------

n.d.c. was created in 2001 by two friends passionate about shoes.

Arnaud Zannier and Enrique Corbi opened a new dimension in men’s and ladies footwear by making shoes that are individual, anti-conformist, pure and functional without blindly following the ever-changing whims of fashion. Using the best leathers from Tuscany and the finest artisans in Europe, they bring subtle and understated twists to their shoes with new finishes

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(developed by and exclusive to n.d.c.), interesting treatments and a whole lot of love and attention.

The n.d.c. Spring/Summer 2010 collection is fresh and light, using natural materials such as washed cotton canvas, natural Yute and butter-soft leather. They have used their artisinal expertise to create new and flexible constructions to walk you comfortably through the summers ahead.

Bea uty that Honours Hist ory ----------------

Nikolaj d’Étoiles ---------------

Nikolaj d‘Etoiles is a Scandinavian high fashion label creating beautifully detailed, multifunctional apparel for men. The subtle and elegant style interacts with a modern and innovative design. Clean Swedish influences are combined with a mystical, eccentric touch, resulting in understated extravagance.

With a contemporary take on classic designs, NDE reinvents traditional garments without losing essential style, or entering the abstract.

Nikolaj d‘Etoiles designer Sandra Karlsson, aspires to create beauty that honours history: the design of her 2011 spring/summer collection for Nikolaj

by Nikolaj d‘Etoiles, found its inspiration in 1930s Indochina. Drawing influence from this pivotal point in history,

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it connects the past with the present world. A timeless collection, without age, yet capturing the feeling of an era long since past: travellers from afar, carried by ships, arrived at the shores of bright new lands. Thoughts of prosperous trade and opportunity turned for some, to dreams of love and a perfect existence. Deep within the obsession of discovery was found a sensual exploration of the unknown. A journey beyond the ocean’s horizon that brought romantic notions of hope, shared ideals for change and a longing for a world before its time.

This very distinct philosophy, combined with the finest materials, cuts and production methods, results in clothes made for the individual: A man, mindful of tradition, yet open to change.

THE PASSION FOR DENIM ----------------

Nudie Jeans Co ---------------

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The Swedish denim brand Nudie Jeans, started in 2001, is not interested in short-term trends. Moreover, they are continuously striving for the evolvement of their design and production, and express their passion for denim in two different concepts: The Nudie Jeans Dry Selvage is a special concept with their best selvage denim from Japan, Italy and Turkey, selected high quality denim blended with cashmere, hemp and organic cotton. This line is the core and heart of the Nudie Jeans brand, made for all lovers of Nudie Jeans and dry denims, for all those impassioned fans who understand and embrace the Nudie passion for denim.

The four top-of-the-line Nudie Jeans qualities are delivered in a denim tote bag, containing a special Nudie Jeans selvage book. As a distinctive feature, all dry selvage jeans have the selvage edge coin pockets and silver trims.

The second concept is the Nudie Jeans Selvage Lab, a range of modern

collectorยนs items inspired by vintage and real worn-in jeans. The LAB jeans have their own personal laundry team, they are exclusively produced in a sample lab and will never be included into the normal production line. The LAB garments all have an individual look, as they do not follow the normal production procedure. All of these unique items are made out of selvage denim.

The trims are made of pure silver, all LAB jeans feature narrow belt loops and also a selvage lining on the coin pockets. The Nudie Jeans Selvage Lab also includes tops: jacket, shirts and Tshirts, made with the same passion and attention for detail as the jeans. The same LAB laundry team is responsible for the washes and treatments, and only the finest selvage fabrics are used for the woven styles. The LAB T-Shirts feature handmade prints, carefully produced with the same attention to detail that marks the Nudie Jeans: made with Nudie passion.

FROM THE LEATHER LABORATORY ----------------

Officine Creative ---------------

Born from the historical Duca Del Nord artisanal workshop in Montegranaro, Italy, the Officine Creative concept was first realised in 1997 by second generation shoemaker Roberto Di Rosa.

The fervour for a new direction in shoemaking gave birth to the Officine Creative aesthetic of innovation.

Intent on pushing the atelier into the 21st century, the label has evolved into elevating the art and science of advanced artisanal techniques to a new level. Pioneering techniques like washing, object dyeing and burning with high quality materials such as cordovan, cavallo and kudu give each product their unique and identifiable signature. With flawless execution and a deep appreciation of each article’s com-

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position and construction, the label is perpetually exploring new ways of advancement in their leather laboratory.

Each piece involves a time consuming labour of love with over 100 processes.

The result is a unique and beautiful product full of individuality and personal attention.

Fusing off kilter materials such as silicone and industrial rubber into the organic nature of the hides, the concept of past meeting future is never better demonstrated than in an Officine Creative product. The recent introduction of a ladies collection and the expansion of the ever popular luggage/accessories range have seen the label realise their vision for a complete range of high quality conceptually timeless design.

INSPIRED B Y A GOLD MINER ----------------

PACE Jeans ---------------

It is a small, yellowed photo, taken in 1913: two Swedish men in dirty gold miner clothes in Colorado, USA. One of them is Erik Svensson.

He is wearing demin trousers and jacket, just as most gold miners did in those days. Inspired by Erik Svensson’s workwear and life story, his grandsons Klas and Joakim Bonér were part of the Swedish team that founded the jeans label PACE Jeans in 2003. Their first range was launched in spring 2004.

PACE Jeans denim is produced the traditional vintage way on original shuttle looms in small mills around Osaka, Japan. The denim is a right hand twill, ring spun in warp and weft.

Significant details include split side seams, chainstitching on hem, tab and

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patch in real leather, buttons with the PACE Jeans gearwheel logo in steel finish, antique copper YKK zippers, strengthened pocket openings on all models and rivets in real genuine copper. All denims are pre-shrunk.

The PACE Jeans design team is frequently joined by varying artists, including collaborations with Swedish painter John E Franzén or tattoo artist Sebastian, who contributed the PACE Jeans icon: a cartoon magpie.

As their current highlight, PACE Jeans now produces tailored and custom-made jeans, adding individual details on request. These custom-made PACE Jeans are exclusively manufactured on individual demand, and produced in the small Blue Highway factory in Sweden.

TRUE STYLE. ----------------

Pike Brothers ---------------

Detached from the conventional, Pike Brothers is creating its high quality denim and workwear collections inspired by the sturdy and true style of American army and workwear from the 1930s to 50s. On your vintage motor bike, at the barbecue or while logging - Pike Brothers garments convince with their functionality, authenticity and with the true style.

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The Pike Brothers garments and their components are produced and put together in Europe by small, mostly family run and tradition-conscious companies. The weavers and tailors that Pike Brothers works with produce just like “back then� with vintage looms and craftsmanship which has been passed on for generations: obliged to the traditional, true style.

CMYK: 50/10/10/15 Pantone U:542 U

Design b y Patrik Muff ----------------

Porzellan Manufaktur Nymphenburg ---------------

The essential aspects of human existence -–faith, love, hope, death-– already served Swiss jewellery designer Patrik Muff as inspiration for the motifs and archaic symbols of his ESSENTIALS collection for the prestigious Porzellan Manufaktur Nymphenburg.

In his distinctive sculptural handwriting, Patrik Muff expresses the

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topic in ESSENTIALS II in further facets. From the “White Gold” – produced in a tradition of over 260 years - crosses, talismans and charms are created in the master workshops of Nymphenburg.

For his jewellery, Muff then works with silver as well as rosé and white gold, combined with brilliants, rubies and sapphires.

Valverde classics ----------------

Primeboots ---------------

Valverde del Camino in Andalusia, Spain has been an old silver mining district for centuries already, its name derived from its green fields and its proximity to the „Silver Street“. Since the 19th century, the “banquilleros” of Valverde traditionally produce robust, resistant boots and shoes for hard work in the fields, the mountains or in the silver mine.

In 1989, the company Valverdeña del Calzado S.L. created the Primeboots brand in Valverde. The Primeboots are still hand-crafted in the traditional Valverde style in two stages:

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first, the shaft, insole and leather welt are stitched together by the Goodyear seam. The second step in the production: welt and outsole are stitched together using the welt seam.

This production process unites breathability and adaptation in a perfect fit.

Mens and womens Primeboots come in BikerUrban, Engineer, Western, Ranch Work, and Mountain-Adventure lines. They all share the high-quality hand made manufacturing and the classic, timeless look that is typical for Primeboots.

BRUISED BUT NEVER BROKEN ----------------

Prps ---------------

Prps, short for purpose, was created in 2003 by Founder and Creative Director Donwan Harrell. With authenticity as the first priority, Prps is designed to be worn and utilised more than to be just fashion.

In the pursuit of delivering perfect garments to the most discerning denim enthusiast, no detail is overlooked, each item in the collection is conceived with a specific purpose and function in mind: Every rivet placed and every button added demonstrates Prps’s immaculate attention to detail, with five different fly buttons to an array of pocket bag linings, Prps can assure

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that their denim collection is set apart from the rest.

The distressing and ageing process and signs of a well-used jean validates the richness and quality of that particular garment. “Breaking in” a jean does not represent deterioration, but the contrary – it is what Prps strives to attain.

It is the visual result that jean enthusiasts so admire – a jean which looks “bruised but never broken”.

Prps uses African Cotton combined with expert Japanese construction to create what they believe to be the finest product available.

THEY START THE STORY, YOU WRITE THE REST. ----------------

Prps Heirloom ---------------

Since quality takes time, Prps create their traditional collection, Prps Japan, from organically grown African cotton hand-finished and aged in Japan, Italian leather, and Turkish cotton. They have also taken their time to introduce the Prps “pocket brand”, Prps USA: an extention line of denim, leather, and knits made exclusively in L.A., Prps USA combines the best from Prps Japan – one-of-a-kind detailing, superior fabrics, small-batch production– with principles we’re passionate about: affordability and American craftsmanship.

Prps founder and head designer Donwan Harrell was inspired to create his “heirloom collection” in order to make

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his vision avaliable to a broader audience of Prps brand fans. Donwan’s inspiration is homegrown. Memories of his own childhood in rural North Carolina where the starting point for his design process. Sparked by a strong doit-yourself ethos, Harrell’s designs for Prps USA have blue-collar roots and a vintage American feel of “hand-medown chic”. No two pieces in this collection ever end up the same. Prps put their signature marks on them in the beginning, a hand-screened button here, a pre-faded pocket there, but the rest is up to you.

Wear them long enough and they’ll tell a story – yours.

A ustralian boo ts since 1932 ----------------

R.M. Williams ---------------

Born in 1908 on a farm in South Australia, Reginald Murray Williams crossed the Australian central western deserts while working as a camel boy for a missionary. During their trips, he learned valuable bush lore and survival skills from the aboriginal people and stockman skills from the stockmen of the desert fringe cattle stations. But it was meeting an itinerant saddler named Dollar Mick, who taught him the skills in leather working and crafting, that marked the true beginning of young R.M. Williams’ life’s work.

He set up his first small shoe factory in 1932, and over the following decades, the company grew rapidly, diversifying, apart from boots, into bush saddlery, equipment, moleskins, jeans and bush shirts: R.M. Williams became the bush outfitter, supplying

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everything essential to Australian life.

The first R.M. Williams stores opened in 1978.

Today, the oil-impregnated riding, work and elastic boots are the backbone of the R.M. Williams business.

For their boots, only the best leathers are used, such as cowhide, “willow” (chrome tanned oxhide), yearling, and suede leather, just to name a few. Undergoing 80 handheld processes, each R.M. Williams boot is comfortable, supple, and easily moulds to the foot.

These high-quality, strong and durable boots feature welt soles with 21 defined features, and vegetable-tanned leather insoles.

The uppers of the R.M. Williams boots are made from only one piece of leather, thereby producing the typical clean and classic lines.

RUGGED AND HANDSOME ----------------

Red Wing Shoes --------------Committed to the basic principles of style, quality, craftsmanship and comfort, Red Wing Shoes continues to stay true to the original idea of Charles Beckman who established the brand in 1905.

Sold in more than 100 countries, the Red Wing Shoes Lifestyle Collections have become popular across the globe.

The Red Wing leather is the signature component that has also remained unchanged over the century: crafted into a perfectly finished piece, this leather possesses a natural beauty and unmatched durability.

The company is still based in Red Wing, Minnesota, where it offers a unique blend of quality, tradition, and American style. The Red Wing product lines range from functional boots that have been the staple of skilled workers for the past century, to fashion footwear based on classic American styles.

The Heritage Work Collection is the

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best-selling line of Red Wing Shoes.

Originally made to withstand the rigors of hard work and the brutality of harsh weather, this footwear earned its name on the farms and in the prairies of America’s heartland. These true American classics feature the highest quality materials and signature Red Wing leathers.

Now, Red Wing Shoes has added a line of Oxfords to its already diverse Heritage Work Collection for the European market, offering customers new leathers to this style, suitable for heavy lifting or just a casual night out. Featuring the Red Wing signature white crepe sole and classic triple stitching, these tough and stylish Oxfords are as rugged as they are handsome. The Heritage Work Oxford is available in five distinctive Red Wing colours: Oro Russet Portage, Black Chrome, Mahogany Oro-iginal and two new colours, Maize Abilene and Dk. Charcoal Abilene.

B aja or Bust ----------------

Riviera Club ---------------

Taking full inspiration from Baja California, Riviera Club’s Spring Summer 2011 collection showcases a bright color pallet with washed premium fabrics.

Adding authentic, “south of the border” styles mixed with heavy vintage washes, the collection gives the feeling of comfortable sophistication. Comprised mainly from Japanese fabrics, the collection showcases washed double faced shirting, gauzy baja panchos, weath-

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ered broken twill bottoms, jersey lined shorts, and faded knits designed to pair and layer with the rest of the line.

New to Riviera Club for the season is a denim assortment of light weight Japanese selvedge jeans with authentic washes and contemporary fits. The denim adds depth and dimension to the line as it was specifically designed with Baja detailing and washes that compliment the rest of the collection.

NE DE LA MER ----------------

Saint James ---------------

Around 1850, Saint-James, a commune in the French Lower Normandy located 20 km from Mont Saint-Michel, experienced a real industrial adventure: the Legallais family started to spin and dye locally produced wool. Mr Legallais, who was also the Mayor of Saint James then transformed a workshop into a real industry. When Mr Julien BONTE took over the company in 1950, the traditional activity was given up to concentrate on the manufacture of cardigans and sweaters, including the famous “Real Breton Fisherman’s Sweaters” knitted in pure wool. With such thick and tight knitwear, they were considered almost waterproof...

Knitted very close to the body, this sweater becomes “the seafarers’ second skin”. Saint James became famous for this “genuine nautical Breton sweater”,

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now worn by sailors, yachtsmen, tourists and the fashion-conscious alike.

Today, the Saint James “seashore lines” in either pure wool, or pure cotton appeal to a greater and more diversified customer base. The mens, ladies and childrens collections consist of a range of classic and fashion knitwear, combined with a selection of T-shirts, in both plain and striped styles. In addition to that, Saint James offers coordinated blouses, casual shirts, slacks, jeans, jackets and skirts.

The Saint James range also includes knitted hats and scarves, as well as rainwear and duffle coats, with a very strong nautical theme prevailing. These days, the Saint James company is acknowledged as a leading French manufacturer of quality garments: a model for authenticity and French tradition.

AMERICAN ICON ----------------

Schott NYC ---------------

Nearly a century ago in 1913, back when the world was still in black and white and sounded kinda tinny, two brothers in a little shop on New York’s Lower East Side started a simple jacket company that would become an icon of American culture. Their mantra was simple, forget the trends, ignore fickle fashions, just make the best damn pro‑ duct possible. The next hundred years proved to be a doozy, and as America marched on, through two World Wars, the rise of cinema, and birth of rock n’ roll, America did so wearing Schott, with quality, individuality and innova‑ tion infused in every jacket.

Schott NYC’s 2011 collection harks

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back to a simpler time when deals were done with a handshake and a smile.

Motorcycle jackets have been treated with an aging process that treats both the leather and the entire jacket once it is constructed to give it a worn-in look and feel, bypassing years of wear and tear required for achieving that perfect appearance. Military bomber jackets, duffle coats and peacoats have all been carefully selected from Schott’s extensive archives. What makes a Schott jacket isn’t just a cut or style that was once popular some decades ago, it’s the jacket’s own heritage, a charac‑ ter that only comes from years of re‑ finement and a lifetime of ingenuity.

RUGGED AND STYLISH ----------------

Shabbies Amsterdam ---------------

The Shabbies Amsterdam line, suc‑ cesful constant in the Fred de la Bre‑ tonière range, is celebrating its 5th an‑ niversary this year.

Shabbies Amsterdam has today be‑ come a well-recognised brand with a great variety of styles, including a whole range of high quality bags and belts, all featuring the typical rugged look.

The very first model of the Shabbies Amsterdam line was a rugged boot with a slim rubber sole and stylish

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cut-off shaft. Its classic and simple design has remained unchanged over the years, and has lost nothing of its popularity.

Leather sole Shabbies are one of the highlights of the Spring 2011 col‑ lection. Traditionally designed with flat soles or 6cm heels, and in various shaft lengths, the stars of this collec‑ tion are definitely the wedge heel and the Shabbies in a highly fashionable “saggy” perforated nubuck leather.

For every sole a soul!

RUGGED AND REFINED ----------------

Sorel ---------------

Originally founded by William H. Kaufman Inc. in Kitchener, Ontario, Canada, Sorel has long been associated with the development and distribution of durable, comfortable, cold-weather footwear since 1908. Launched in 1962, the Sorel line was the first to combine leather uppers, rubber bottoms and re‑ movable felt liners to make the warm‑ est and driest winter boots available anywhere in the world. The Caribou and then the Pac boot have quickly be‑ come iconic Sorel products and remain best sellers today.

In 2011, Sorel will launch its first spring/summer collection for both women and men. Building on its strong brand heritage and premium crafts‑ manship with rugged, refined modern designs, Sorel will unveil re-envisioned

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sneakers crafted in both waxed canvas and full-grain leather with a vintage look and a soft, comfortable fit, as well as heritage Sorel styles such as the Ti‑ voli, reworked with new fabrics such as canvas and mesh.

For the spring 2011 collection, Sorel looks back to its archives to the Sentry boot with its rubber toe texture, simple patterning, raw edges, and distressed leathers. The women’s line is all about the details; engaging colours with sub‑ tle design elements, mixed textures and flawless fabrication. The men’s line is built with rugged materials that strike the perfect balance between vin‑ tage and modern.

The Sorel pursuit: making unpreten‑ tious products that last where “form follows function” is the main principle.

Made in USA since 19 0 4 ----------------

Spiewak ---------------

In 1904, Isaac Spiewak started sell‑ ing handmade sheepskin vests in the streets of New York to the dock work‑ ers of Brooklyn and Manhattan. When business grew, his sons joined him, and soon I. Spiewak & Sons Inc. be‑ came one of the premier names in uni‑ form workwear for soldiers, police and firemen.

In 1919, the golden fleeced flying ram logo was introduced, playing on the sheepskin used and inspired by the “Quest for the Golden Fleece” from Greek mythology. The logo proved to be fitting, since the Spiewak quest was crowned with success: in the course of the last century, Spiewak became one of the biggest US workwear brands, known for its tough, enduring, and functional outerwear that shows

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maximum weather resistance even in the most unforgiving terrains on the globe. Spiewak produces everything from arctic wear to military garments, and has stayed true to its authentic de‑ sign, with the Spiewak Snorkel Parka remaining at the heart of the collec‑ tion.

Today, the fourth generation of the Spiewak family are continuing their legacy by creating forward reaching design while still using their extensive archive as an inspiration. The Spiewak high-performance wear is sold to in‑ dustrial workers, and the smart stylish Spiewak fashion outerwear to a grow‑ ing loyal community of Spiewak wor‑ shippers. The technical expertise of over 105 years has earned Spiewak a status that is truly iconic.

HO T ROD ----------------

Stetson ---------------

In 1865, John B. Stetson fashioned the hat that would become the symbol of American independence, individu‑ ality, integrity and strength. Today everything that carries the Stetson brand, from authentic Westernwear to rugged Actionwear, to contemporary Streetwear and timeless Classics, stays true to these American values: Make things right and the best they can be.

Due to the perfect fit between Stetson and music, the Stetson Rocks coopera‑ tion with authentic musicians is being continued and expanded. Stetson is particularly happy to welcome Ger‑ many’s most talented blues musician Henrik Freischlader in their Stetson Rocks family! The sympathetic artist made it to the top of the world’s blues scene, touring all around the world with Blues legends like BB King and Joe Bonamassa. The Highlight of the

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collaboration will be a cap designed by Henrik.

The extraordinary theme “Hot Rod” was the inspiration for the Stetson Spring/Summer collection 2011. High‑ lights of the collection are retro driver caps and hats with vented paper braids, as well as Toyo, straw and Panama qualities and shapes reminiscent of the 1940’s and 50’s. Premium materials like Raw Denim fabrics as well as authen‑ tic details, e.g. flag-shaped metal pins and a cool flagman print, characterize the products of the Hot Rod theme. A special item embellishing the products is a metal Stetson Hot Rod car hang tag. Fitting to the theme, a remarkable cooperation with photographer David Biene was established. Apart from the Hot Rod theme, also the basic styles of the spring/summer collection offer a lot of innovations.

FRENCH TRADITION ----------------

Stockman ---------------

Stockman is the worldwide known supplier of the most important Fashion Brands, specialised in custom meas‑ urement display forms in paper-maché or fibreglass.

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French tradition, French “Savoir Faire”, French spirit. Most of the Stockman products, dressforms, man‑ nequins, and accessories stands, are handmade in Paris.

JACKETS THAT LAST FOREVER ----------------

Ten ---------------

Ten c, The Emperors New Clothes, introduces the forever collection. The original fairy tale by Hans Christian Andersen tells of looking beyond what you are told to see and to value what is truly there. The ability too see past the fashion media barrage is a new inter‑ pretation of the original fairy tale.

Ten c. Seven pieces that wear no la‑ bels either inside or out. They ask to be loved for what they are. Pieces that last forever.

These timeless and iconic jackets are created to live and age with you, and the incredible Japanese jersey will, with time, mould itself almost imperceptibly to you. It will become part of your life’s story like the dent‑ ed wristwatch from when the Bungy

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broke and would have broken your arm had you not being wearing that watch.

The tent that wears the scars of every event it has ever been to with you. That pair of jeans you just cannot throw away. They will become exclusively yours.

Ten c believe that by applying the true values of craftsmanship and cre‑ ating garments that are conceived to last all your life, they can in some way help, and this comes from the bible of real environmentalists, in the elimina‑ tion of waste. They are talking about caring. And quality.

Ten c is designed by Alessandro Pungetti and Paul Harvey and is made exclusively in Italy. One fabric. Four colours. Seven jackets. Forever.

Hand-made English Footwear ----------------

Tricker's ---------------

Tricker’s is one of the oldest fam‑ ily run shoe businesses in the United Kingdom. Founded in 1829 by Joseph Tricker, a master shoemaker, the fifth generation of his family still manages to apply the same traditional crafts in the production of the Tricker’s shoes.

Originally coming from a boot mak‑ ing background for army and country purposes, the boot production is still the backbone of the factory. Tricker’s holds the Royal warrant: “By Appoint‑ ment To His Royal Highness The Prince of Wales Shoe Manufacturers”, and has since the seventies become popu‑ lar among musicians as well, turning Trickers into the boot maker for kings, pop- and punk stars alike.

For over 180 years now, all Tricker’s shoes have been hand made in St.

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Michael’s Road in Northampton. It is here that Tricker’s craftsmen apply their legendary skills to produce both hand-made and bench-made shoes which maintain a standard seldom equalled in the world of Goodyear welt‑ ed footwear. They use only the best available materials, including calf up‑ per leather and oak bark tanned soles to produce their boots, fine dress- and street footwear.

Season by season, the Tricker’s col‑ lection mirrors the infinite possibilities of colour combinations and styles in soles, elastics, loops, and laces, result‑ ing in a progressive style mix of urban chic and landed gentry. Whether you’re at Summer Sonic in Osaka or at Glas‑ tonbury festival, Tricker’s boots will always keep you on your toes!

THE ESSENCE OF VINTA GE CRAFTMANSHIP ----------------

TST ---------------

TST Footwear is designed by the esteemed Japanese footwear designer Seishi Tanaka. The shoes are made from the highest quality materials, and incorporate the purity of both manufacturing and Tanaka’s design philosophy.

Seishi Tanaka always hand-draws his shoes straight onto paper, and these line drawings then become the shape and design of the shoe.

TST shoes have inspired many other designers over the years, as Tanaka captures the artisanal essence of vin‑ tage craftsmanship with superb un‑ compromising materials: His shoes feature horse leather on the upper, cow leather in the trims and soles, and cabretta leather in the insoles, fin‑ ished with linen lining for the precise scientific behaviour of these natural components.

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Tanaka’s inspiration comes from his life experiences combined with his technical knowledge of shoe making.

As a teenager, he completed a scholar‑ ship studying golf at North Carolina University in the USA. He then returned to Japan at the age of twenty-four to work for his family shoe making business. This gave him a natural passion for, and knowledge of, traditional shoemaking and design, which complimented his knowledge of modern sports technology acquired during his scholarship.

Since branching out on his own, Tan‑ aka has worked with leading basketball companies designing technical foot‑ wear, and has collaborated with vari‑ ous high-fashion brands. However, TST is Tanaka’s very personal project. The collection is pure but diverse, inspired by both tradition and technology.

TIMELESSLY MODERN ----------------

windsor.

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windsor. When a natural sense of style and clarity of perception lead to the same confident conclusion.The pre‑ mium brand windsor. has a long tra‑ dition of translating the spirit of the times into tailoring perfection. It is the windsor. philosophy not to be fashion, but style – a value, a principle that has always been far removed from ephem‑ eral trends.

The windsor. style is a wonderful and generous invitation to individu‑ ality, leaving snobbery to those who need it: an exercise in confident, un‑

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conventional understatement for those who expect the same ease of movement in the clothing they wear as with the ease that carries them through life.

The windsor. spirit is refreshing and casual, but of lucid elegance.

Having internalised the knowledge that apparel must not be only a visual sensation but also a sensuous pleasure, the windsor. collections captivate with the elegant ease of their premium Ital‑ ian fabrics and their distinctive cuts, rounded off by confident tailoring per‑ fection and craftsmanship.

Since 18 83 ----------------

Wolverine 1000 Mile Collection ---------------

In 1883 G.A. Krause, coming from a long line of leather tanners and boot makers, built the company Wolverine World Wide, Inc. in Rockford, Michigan on his dream of producing finely crafted footwear using the best materials. His best seller was the Wolverine 1000 Mile Shoe introduced in 1914, which combined classic design and function. Soon, the company became one of the first nationally advertised boot brands of the USA, telling “gentlemen and farmers” of their shellhorsehide boots comfortable enough to walk 1,000 miles in them.

With the 1000 Mile Collection, Wolverine now honours its heritage, based on the objectives of comfort, durability, function and style. Vintage inspiration

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and distinctive detailing are main features of the welt constructed 1000 Mile Boots, the cornerstone of the collection.

Also featured in the 1000 Mile Collection are the Gentleman collection, inspired by “original workingman” designs from the early 1930’s and 1940’s, the Garrison Collection, inspired by work and military boot designs, and the Gentry Collection, inspired by traditional field boots, showcasing Wolverine’s history of creating high-end hunting and outdoor boots. All 1000 Mile Collection models are based on original designs from the Wolverine archives, and continue Wolverine’s century-long heritage of providing comfort and durability.

BL UE BELL, MADE IN USA ----------------

Wrangler Blue Bell ---------------

Blue Bell blends the best of contemporary denim design with Wrangler’s unique heritage. Jeans are lovingly made with true details and quality, while the fits and finishes are modern and directional. Blue Bell was originally the name of Wrangler’s founding company. It is a powerful name in the history of American denim that resounds with denim connoisseurs across the world. Relaunched in fall/winter 2009/10, the modern Blue Bell honours its history.

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The new collection, Spring/Summer 2011, is Made In USA. All denim in the line is sourced and manufactured in the USA - giving products the authority of original Wrangler. Yet the look and finishing is right now: slim cuts, perfect vintage, superior quality, indigo blue.

Made In USA inspired the whole collection, from Western and check shirts, to jersey in blue, red or white, to the handsome suede jacket and extraordinary leather belts. Denim treatments help the products age beautifully.

ARTISTIC AESTHETIC ----------------

Yuketen --------------Since 1985, Yuketen designer Yuki Matsuda has paid homage to American craftsmanship and tradition by treasure hunting for outstanding examples of footwear and luggage in remote locales throughout the great North American continent. Yuki has befriended several of the most talented footwear, luggage, and leather artisans whose personalities and skills are more beautiful and pure than their output.

Yuketen exists from the lessons and heritage gleaned from these men and women, our respected predecessors.

Each Yuketen article begins with utmost thought and research and is constructed solely by aged hands of high-skill and years of experience.

Yuketen’s meticulous quality and artistic aesthetic is a testimony to the passion of these skilled and dedicated hands. Yuketen’s craftspeople employ traditional manufacturing techniques such as hand-lasting, genuine hand-

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sewing and hand-finishing for truly unique all-around handmade construction. Utmost care and consideration is invested in selecting all components and raw materials for Yuketen articles.

Vegetable oil and natural liquor soaked naked leathers tanned and curried in America are instrumental to ensure product longevity, durability, and soft supple malleability for sophisticated comfort.

The final touches that complete a Yuketen product are the lifework of the owner; folds, creases, scuffs and scratches, fingerprints, footprints, or the shiny patina from constant contact with one’s skin. Traces of extended and hard-wearing reliable service in the line of duty.

Yuketen pride is derived from confident knowledge that their footwear and luggage are the envy of every man with a spirit of adventure and an insatiable desire for the finest belongings.

l.o .c.k.

Labels of common Kin BREAD & BUTTER BERLIN see y ou in winter 2011!

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www.breadandbutter.com/lock