Fujitsu Forum 2014 November 19–20 ICM Munich
Human Centric Innovation
Come and join us at Fujitsu Forum Munich 2014
Dear valued customers and partners, We cordially invite you to join us at the Fujitsu Forum 2014. This year’s theme of “Human Centric Innovation” expresses our commitment to supporting customers and communities in creating a prosperous and sustainable future where people are always connected.
Fujitsu Forum 2013
This November, join thousands of ICT experts and opinionleaders from around the world in a series of presentations and talks that investigate everything from the latest technology to the core market trends. Be sure to leave Over 400 Expert Talks enough time to visit the exhibition, where we showcase our latest products, services and solutions for IT and business innovations. No other European event is able to demonstrate so effectively how innovative ICT can transform business and society.
Over 50 Breakout Sessions
We look forward to seeing you in Munich.
Tango Matsumoto Executive Vice President, Head of Global Marketing, Fujitsu
Claus-Peter Unterberger Vice Group Head, Global Marketing Group, Fujitsu
Fujitsu Forum Program Keynotes
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4–7
Top leaders from Fujitsu and its technology partners present current strategies, projects, IT trends and developments of global significance to your business.
Channel Partner Specials
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Fujitsu’s Senior Channel Managers discuss current channel strategies and projects as well as new sales opportunities for Channel Partners.
Agenda Overview
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10–13
Plan your personal agenda with this overview of the conference program being presented over the two days at the Fujitsu Forum.
Breakout Sessions
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14–25
Fujitsu specialists, customers and partners present and discuss new technologies, best practices and innovative solutions for modernizing IT and boosting business.
Demonstration Center
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26–27
Experience live demonstrations of highlights from our extensive portfolio of products, solutions and services.
Technology and Service Vision
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Evening Event
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28–29
Read a condensed summary of Fujitsu’s Technology and Service Vision. Human Centric Innovation is the guiding theme throughout the event.
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Enjoy the Fujitsu Forum Oktoberfest at the ICM. Celebrate a successful day with an unforgettable night of traditional Bavarian music, food and drink.
FOR THE LATEST UPDATES AND REGISTRATION: www.fujitsu.com/fujitsuforum
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The Keynotes November 19
Keynote
EN
DE
EN
DE
Tango Matsumoto Executive Vice President, Head of Global Marketing, Fujitsu
Brian David Johnson Futurist and Principal Engineer, Intel
11:00 a. m. – 11:45 a. m. Auditorium
11:45 a. m. – 12:30 p. m. Auditorium
Human Centric Innovation
How to Design the Future
The opening keynote by Tango Matsumoto will focus on how value can be generated for your business and for our society by the new Human Centric Innovation approach.
What kind of future do you want to live in? What are you excited about and what concerns you? What is your request of the future? Brian David Johnson, Intel’s outstanding futurist with an international reputation, answers these questions and more with The Tomorrow Project, a fascinating initiative to investigate not only the future of computing but also the broader implications on our lives and planet. In Munich, Brian David will tell the inside story of his project and present amazing results.
He will explain how Fujitsu – as your inno vation partner – contributes to business growth and the resolution of social challenges, and this will set the scene for all the subsequent presentations, which cover Fujitsu’s global vision, its portfolio of services, solutions, products and its global delivery capabilities.
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Keynote
The Keynotes November 19
Keynote
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EN
Jürgen Walter Senior Vice President, Head of Central Europe, Fujitsu 2:00 p. m. – 3:00 p. m. Auditorium
Keynote
Jay Kidd Senior Vice President & Chief Technology Officer, NetApp
EN
Chiseki Sagawa Senior Vice President, Head of Platform Strategic Planning Unit, Fujitsu
DE
4:00 p. m. – 5:00 p. m. Auditorium
Fujitsu and its Customers: Data Management and Innovation in the Cloud Innovation Co-creation Human Centric Innovation is for a world where technology complements all of our lives. A place where information continually delivers knowledge and innovation thrives. How does Fujitsu implement this vision and how do customers benefit from it? Jürgen Walter will address these questions in his keynote, depicting some remarkable customer examples. Find out how successful companies from the public and the private sector co-innovate in partnership with Fujitsu, to benefit from the right mix of sustainability, innovation power, flexibility and new services.
Businesses are facing new challenges. These include the ongoing global markets changes, increasing customer demands and the pressure put on natural resources. Amid these challenges, the role of information and communication technology (ICT) is evolving. And the cloud plays a major role in the current phase. In this keynote, NetApp and Fujitsu will emphasize why we believe the cloud and especially the hybrid cloud deployment will be the dominant
model, how customers can keep ownership of their data and still leverage the flexibility and benefits of the cloud, and, where and how NetApp and Fujitsu cooperate in the cloud area. Both companies are committed to accelerating Human Centric Innovation by support ing businesses with the latest innovations in ICT and by offering integrated solutions to our customers and society.
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The Keynotes November 20
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Greeting message from the Bavarian State Government, represented by Franz-Josef Pschierer, State Secretary in the Bavarian Ministry of Economic Affairs and Media, Energy and Technology 10:00 a. m. Auditorium
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The Keynotes November 20
Keynote
Dr. Joseph Reger Chief Technology Officer, EMEIA, Fujitsu
EN
DE Keynote
Yoshi Takashige Vice President, Portfolio Strategy, Global Marketing, Fujitsu
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Duncan Tait Executive Vice President, Head of EMEIA, Fujitsu
10:00 a. m. – 10:45 a. m. Auditorium
10:45 a. m. – 11:30 a. m. Auditorium
Digital Transformation
Fujitsu in Society
As the Internet and other information and communication technologies (ICT) penetrate all areas and aspects of life, business and infrastructure, a hyper-connected world is created. Digital and analog businesses, processes and, indeed, worlds converge on the basis of ICT technologies. Innovation accelerates, new value propo
sitions and new businesses are created, existing businesses are fundamentally transformed. What this development means, what technologies it requires and will c reate, and how to not just cope with it but how to make good use of it, is the subject of this presentation.
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Fujitsu uses the power of technology to contribute to the development of sustainable societies around the world. Working with both businesses and governments, in fields as diverse as energy, transportation, food, health, the environment and edu cation, Fujitsu’s ICT can drive social inno vation and generate solutions. Duncan will present highlights from this area of Fujitsu’s activities and show that the company’s vision of a Human Centric Intelligent S ociety is already becoming a reality.
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Fujitsu recommends Windows.
Break through to the human centric workplace
workplace.global.fujitsu.com
FUJITSU LIFEBOOK T904 2 in 1 Built for Business. Ready for the Future. Powered by Intel® Core™ i7 vPro™ Processors. ■ Windows 8.1 Pro ■ Super-thin 2 in 1 Ultrabook™ combining the advantages of a Tablet and a Notebook ■ Supporting dynamic work styles with pen, touch and keyboard input
workplace.global.fujitsu.com * Suggested retail price excluding VAT. Suggested retail price including VAT. Prices, availability and technical parameters are subject to change. The products are similar to the products depicted here. This offer is valid from date xx to xx. © Copyright 2014 Fujitsu Technology Solutions. Fujitsu, the Fujitsu logo and Fujitsu brand names are trademarks or registered trademarks of Fujitsu Limited in Japan and other countries. Other company, product and service names may be trademarks or registered trademarks of their respective owners, the use of which by third parties for their own purposes may infringe the rights of such owners. Technical data are subject to modification and delivery subject to availability. Any liability that the data and illustrations are complete, actual or correct is excluded. Ultrabook, Celeron, Celeron Inside, Core Inside, Intel, Intel Logo, Intel Atom, Intel Atom Inside, Intel Core, Intel Inside, Intel Inside Logo, Intel vPro, Itanium, Itanium Inside, Pentium, Pentium Inside, vPro Inside, Xeon, Xeon Phi, and Xeon Inside are trademarks of Intel Corporation in the U.S. and/or other countries.
■ 33.8 cm (13.3-inch) 2 in 1 Ultrabook™ with rotatable display ■ Ultimate mobility with only 1.5 kg and 4G/LTE ■ Highest security with fingerprint sensor, SmartCard reader and OPAL drives
Channel Partner Specials November 19 and 20
Channel Partner Special
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Veerle Limbos Vice President, Global Channel Business, Service Platform Business, Fujitsu
Channel Partner Special
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Jörg Brünig Senior Director Channel Managed Accounts Germany, Member of the Executive Board, Fujitsu
November 19 2.00 p. m. – 3.00 p. m. Room 5
November 20 1:00 p. m. – 2:00 p. m. Room 3
Human Centric Innovation and Channel Partners
Shaping the Future Together: Fujitsu’s Channel Organization and German SMEs
We are facing an age of dramatic change in business and society that affects the IT world as well. Human Centric Innovation is Fujitsu’s approach to realizing business and social value by creating solutions and services that bring together the dimensions of people, information and infrastructure. But how can Channel Partners be part of Human Centric Innovation and help Fujitsu realize the vision for a Human Centric Intelligent Society? How does this translate into business opportunities for Channel Partners? And how does Fujitsu support its Channel Partners in achieving their goals? Join Veerle Limbos and her exclusive guests to learn more about Human Centric Innovation and channel strategy.
For decades, Fujitsu has been a reliable and well-accepted partner in the channel and small and medium-sized enterprises in Germany. The close proximity to both partners and customers is at the core of Fujitsu’s DNA. In his presentation, Jörg Brünig will discuss the structural changes German system integrators and resellers are facing today. Jörg will illustrate how Fujitsu supports its Channel Partners in this change process today, and how it will do so in the future.
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Keynotes & Breakout Sessions Agenda Day 1 | November 19
Day 1
Track 1 Connected Infrastructure
9:00 a. m. – 9:45 a. m.
ROOM 4 EN Cloud – Challenges to Keep Control Eus Pontenagel, Director Consulting at Quint Wellington Redwood
10:00 a. m. – 10:45 a. m.
ROOM 5 EN Things to Consider for Your Next Generation Storage Landscape Bernhard Brandwitte, Vice President Sales Storage, Fujitsu Michael Marticke, Principal Business Developer Storage, Fujitsu
11:00 a. m. – 11:45 a. m.
AUDITORIUM EN Human Centric Innovation Tango Matsumoto, Executive Vice President, Head of Global Marketing, Fujitsu
11:45 a. m. – 12:30 p. m.
AUDITORIUM EN DE How to Design the Future Brian David Johnson, Futurist and Principal Engineer, Intel
1:00 p. m. – 1:45 p. m.
ROOM 3 How to Ensure Access to Your Data Anywhere, Anytime John Rozwadowski, Global Account Executive, Brocade Frank Reichart, Senior Director Global Product Marketing Storage, Fujitsu
EN
2:00 p. m. – 3:00 p. m.
AUDITORIUM DE Fujitsu and its Customers: Innovation Co-creation Jürgen Walter, Senior Vice President, Head of Central Europe, Fujitsu
EN
3:00 p. m. – 3:45 p. m.
ROOM 4 EN Business Collaboration: Vision, Strategy and Customer Experiences Sean Carey, Partner CTO Collaboration, Cloud & Video, Cisco John Keegan, Director Business Development & Innovation, Network and Telecoms, Fujitsu
4:00 p. m. – 5:00 p. m.
AUDITORIUM EN DE Data Management and Innovation in the Cloud Jay Kidd, SVP & Chief Technology Officer, NetApp Chiseki Sagawa, Senior Vice President, Head of Platform Strategic Planning Unit, Fujitsu
5:00 p. m. – 5:45 p. m.
ROOM 3 EN Best-practice Backup Scenarios from Symantec and Fujitsu John Hilger, Sr. Principal Systems Engineer, Symantec Rene Köhnen-Wiesemes, Sr. Principal IT Architect, Fujitsu
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ROOM 5 EN Integrated Systems from Fujitsu – Fast Time to Production and More Gernot Fels, Principal Product Marketing Manager, Fujitsu Frank Reichart, Senior Director Global Product Marketing Storage, Fujitsu
DE
ROOM 4 EN The “New Data Center” – Optimize Your Investments Raghu Raghuram, Executive Vice President of Cloud Infrastructure and Management, VMware Uwe Neumeier, Vice President Server Systems, Fujitsu
ROOM 5 EN Software-defined and Hyperscaling Storage for Exponential Data Growth Marcus Schneider, Senior Director Product Development Group Storage, Fujitsu
ROOM 5 EN How to Blend Public and Private Clouds for Best Business Results Georg Houben, Head of Private Cloud Infrastructure Portfolio, Global Delivery, Fujitsu Harald Bernreuther, Head of Data Center Platform Solutions, Global Delivery, Fujitsu
ROOM 5 EN Making Hybrid IT and Cloud Adoption Simple, Safe and Cost-effective Andrew Brabban, Director Application Services, Global Delivery, Fujitsu
day 1 Track 2 Creative Intelligence
Track 3 Human Empowerment
ROOM 13 a EN How Hot is Your SAP Data? Bring Your SAP HANA to Perfection Wolfgang Hopfes, Global Portfolio Manager SAP Solutions, Fujitsu Ray Barratt, Director SAP, Fujitsu
ROOM 12 Connecting Retail Journeys Sarah Kellett, Associate Director Client Engagement & Consulting, Fujitsu Kate Ancketill, CEO and Founder, GDR Creative Intelligence
EN
ROOM 13 b DE Securon for Schools: Reliable & User-friendly Solution for Education Harry Schäfle, Program Manager Client Solutions, Fujitsu Panagiotis Haritos, Product Manager, Fujitsu
EN
ROOM 13 b EN Connect People – Integrated Communication Anytime and Anywhere Mikko Laaksonen, Senior Development Manager, Fujitsu
ROOM 12 EN Data Mining: Lift the Treasure of Your Data with SAP HANA & Consulting Benedikt Wenzel, Consultant Cross Applications, Fujitsu
ROOM 13 a EN Digitalization Leads into a Socio-TechnoEconomic Transformation Glen Koskela, CTO Nordics, Fujitsu
ROOM 4 Innovation in Electronic Channels, the Essence of our Culture Xavier Domingo Miro, Online Banking Services Director, CaixaBank Juan J. Alert, Head of Retail Banking, Fujitsu
ROOM 12 EN Data Will Change Business, but Will It Really Change ICT Platforms? Naoki Akaboshi, Director ICT Systems, Fujitsu Laboratories
ROOM 13 a Big Data, Mobility, Cloud: End2End IT Security and Privacy Jochen Michels, Head of Account Marketing, Fujitsu Thorsten Höhnke, Principal Security Architect, Fujitsu
ROOM 13 b EN Workplace Anywhere – Increasing Enterprise Productivity Thomas Zell, Director, Field Readiness EMEA, Citrix Simon Gray, Head of Workspace Solutions and David Rosewell, Head of Mobile Business Solutions, Fujitsu
DE
ROOM 5 EN Human Centric Innovation and Channel Partners Veerle Limbos, Vice President, Global Channel Business, Service Platform Business, Fujitsu
ROOM 3 DE 3:00 p.m. – 4:30 p.m. End-to-end IT security, Data Protection and Digital Sovereignty in a Mobilized and Digitized World. New Concepts “Made in Germany” Rupert Lehner, Senior Vice President Sales Germany, Fujitsu Dr. Johann Bizer, CEO and Senior Management Solutions, Dataport Dr. Herbert Vogler, CEO, Bayerischer IT-Sicherheitscluster Dr. Malthe Wolf, Director and Head of Future Research Centre at TNS Infratest Michael Klöker, Journalist, Author and Editorial Director at Springer/Gabler
ROOM 13 a EN Big Data – Fresh Ideas for Business Value Gernot Fels, Principal Product Marketing Manager, Fujitsu
ROOM 12 EN Omni-Channel Shopping – How Retailers Transform the Customer Journey Richard Clarke, Vice President Global Retail, Fujitsu Dr. Katrin Schleife, Senior Analyst Retail & Cloud Computing, Pierre Audoin Consultants (PAC)
ROOM 13 b EN Fujitsu Laboratories’ R&D Vision and Key Initiatives Dr. Hideyuki Saso, President and Representative Director Fujitsu Laboratories
ROOM 12 Six Federal States – One Data Center Tax – The Success Story Dr. Johann Bizer, CEO and Senior Management Solutions, Dataport
ROOM 13 a EN Security as an Important Contributor to Business Success Thomas Bengs, Director, Head of Security Solutions, Fujitsu
ROOM 4 DE Factory Services Made in Germany Raimund Landsbeck, Director Product Compliance Center, Fujitsu Paul Flemming, Director Customizing & Technical Consulting, Fujitsu
ROOM 13 b EN The Device Dilemma – Tablet Meets Notebook Christian Roth, Head of Product and Platform Marketing EMEA, Intel Barbara D’Introno, Director Global Product Marketing CCD, Fujitsu
DE
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Keynotes & Breakout Sessions Agenda Day 2 | November 20
Day 2
Track 1 Connected Infrastructure
9:00 a. m. – 9:45 a. m.
ROOM 3 EN Fujitsu-C7: A Project Tool Supporting a One-company Strategy Erik Lundmann, Division Manager Civil Works, Svevia
10:00 a. m. – 10:45 a. m.
AUDITORIUM EN DE Digital Transformation Dr. Joseph Reger, Chief Technology Officer, EMEIA, Fujitsu Yoshi Takashige, Vice President, Portfolio Strategy, Marketing Unit, Fujitsu
10:45 a. m. – 11:30 a. m.
AUDITORIUM EN DE Fujitsu in Society Duncan Tait, Executive Vice President, Head of EMEIA, Fujitsu
12:00 p. m. – 12:45 p. m.
ROOM 3 EN VMware‘s EVOlution of Converged Systems Mornay van der Walt, Vice President, EVO:Rail R&D, VMware Udo Wuertz, Chief Evangelist Server Systems, Fujitsu
1:00 p. m. – 1:45 p. m.
ROOM 5 EN How Server Innovations Create More Business Value Ayman Abouseif, Vice President Product Marketing, Fujitsu Uwe Romppel, Senior Director Global Server Development Group, Fujitsu
ROOM 4 EN Innovative Data Management from NetApp Alexander Wallner, Area Vice President Central Europe, NetApp Michael Drews, Vice President, Head of Infrastructure Solutions and Systems Central Europe, Fujitsu
ROOM 5 EN Modernize & Manage Architectures Based on Fujitsu & Oracle Offerings Paul Flannery, Senior Director Systems Business Development, Oracle Chris Bone, Head of Sales Consultancy UK&I, Fujitsu
ROOM 4 EN Connecting the Global Enterprise Martin Moran, Head of Business Development, Networks & Telecoms, Fujitsu
ROOM 5 EN How to Build Efficient and Flexible Backup Infrastructures Frank Reichart, Senior Director Global Product Marketing Storage, Fujitsu Quentin Creed, Global Offerings Manager, Fujitsu
1:00 p. m. – 2:00 p. m.
2:00 p. m. – 2:45 p. m.
3:00 p. m. – 3:45 p. m.
ROOM 4 How the Connected World Impacts Business and IT Strategies Dieter Sinn, Founder Sinn Consulting
EN
ROOM 5 EN Fujitsu Cloud for SAP Solutions – More Choice for Highest Efficiency Wolfgang Hopfes, Global Portfolio Manager SAP Solutions, Fujitsu Manuel Thalhofer, Business Development SAP Services, Fujitsu
4:00 p. m. – 4:45 p. m.
ROOM 4 EN Simplify Business Innovation with SAP HANA & FlexFrame Orchestrator Mathias Kaldenhoff, Head of Customer Value Sales Technology, SAP Volker Sommer, Global Portfolio Manager SAP Solutions, Fujitsu
ROOM 5 EN Maximize Efficiency and Agility with Data Center Management & Automation Wilfried Cleres, Global Portfolio Manager Data Center Management & Automation, Fujitsu
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day 2 Track 2 Creative Intelligence
Track 3 Human Empowerment
ROOM 13 a EN Well-founded Decisions Based on Climate Trend Analysis Gernot Fels, Principal Product Marketing Manager, Fujitsu
ROOM 12 EN The Service Desk 2020 & Beyond Luis Matias, Head of Service Desks, Fujitsu
ROOM 13 b EN Creating Value Through Real Time Business Intelligence Eric Bownes, Director Strategy and Transition, GlobeRanger Barrie Thomson, Global Defence Military Advisor, Fujitsu
ROOM 13 a EN The Airbus Value Chain Visibility Programme: Connecting the Unconnected Carlo K Nizam, Head of Value Chain Visibility & RFID, Airbus
ROOM 12 EN Healthcare Digitalization: The ePrescription System in Finland Maritta Korhonen, Development Manager, Ministry of Social Affairs and Health, Finland
ROOM 13 b EN The Human Centric Workplace: Joy and Efficiency Got Married Jeffrey Shomper, Senior Marketing Manager Windows, Microsoft, Christian Bock, Director Clients & Retail Marketing Programs, Global Marketing, Fujitsu, Markus Seifart, Global Product Marketing Manager CCD, Fujitsu
ROOM 12 EN Wearable Technologies for Human Empowerment Naoyuki Sawazaki, Director Human Interaction Lab, Fujitsu Laboratories
ROOM 13 b EN The Desktop Evolution – Ready for Tomorrow Bernd Germandi, Global Product Marketing Manager CCD, Fujitsu
ROOM 4 EN Transforming IT Delivery Models in the Era of Cloud, Mobile and Big Data Matthieu Hug, CEO RunMyProcess, Fujitsu
ROOM 13 a DE Safe and Efficient IT Operations at Commerzbank AG Jochen Heng, Head of SAP MARK and HF Applications, Commerzbank AG Bernd Rochau, Senior Project Manager, Fujitsu
ROOM 3 DE Shaping the Future Together: Fujitsu’s Channel Organization and German SMEs Jörg Brünig, Senior Director Channel Managed Accounts Germany, Member of the Executive Board, Fujitsu
ROOM 12 DE Audit-compliant Long-term Storage at the Federal Employment Agency Mathias Ehlers, Project Manager “eArchive,” Federal Employment Agency (BA)
ROOM 13 a Fujitsu Enterprise and Cyber Security David Robinson, Security Strategist, Enterprise & Cyber Security, Fujitsu
EN
ROOM 4 EN Mobilizing Your Applications to Harness Business Value Now Christopher Gaskin, Global Offering Owner Legacy Modernization, Fujitsu
ROOM 12 EN Artificial Intelligence Meets Big and Open Data Nobuyuki Igata, Research Manager Knowledge Platforms, Fujitsu Laboratories
ROOM 13 a EN Leverage Expertise for More Economic Value from HPC Clusters Dr. Ian Godfrey, Operations Director, Fujitsu
ROOM 13 b EN Exploiting IoT and Hyperconnectivity – A Life-and-Death Example Dr. Joseph Reger, Chief Technology Officer EMEIA, Fujitsu Dr. Antonio Jara, Assistant Prof. HES-SO University, Vice-chair IEEE ComSoc Internet of Things and CEO of HOP Ubiquitous
ROOM 12 EN Distributed Service Platform – Enabling Innovation in the Era of IoT Kenichi Abiru, Director Distributed Software Platforms, Fujitsu Laboratories
ROOM 13 a EN Big Data for the Business – Working with the Elephant Made Easy Dr. Fritz Schinkel, Director Innovation, Fujitsu
ROOM 13 b EN Automotive Managed Mobility in the Age of Connected Vehicles Paul Warburton, Global Client Executive and VP of Automotive, Fujitsu
ROOM 13 b EN Transform Your Business Using Virtual Client Services David Fletcher, Global Offering Director VCS, Fujitsu, Trevor Jones, Lead Architect, VCS Global Offering Center, Fujitsu, Barrie Davies, Programme Director for Delivery Assurance, Fujitsu
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Breakout Sessions Agenda, November 19
Track 1
9:00 a. m. – 9:45 a. m. | Room 4
9:00 a. m. – 9:45 a. m. | Room 5
1:00 p. m. – 1:45 p. m. | Room 3
Eus Pontenagel Director Consulting at Quint Wellington Redwood
Gernot Fels Principal Product Marketing Manager, Fujitsu
Cloud – Challenges to Keep Control “Cloud.” A buzzword, hype, a marketing term for low-cost service provision, a charade to cover what’s actually behind it? The basic two questions: WHAT am I sourcing; what layer within my architecture, what function within it, what service? WHO is going to source this; what is the vendor’s profile I am looking for and how does this match my vendor portfolio? Does this mean that your system inte grator role changes? Yes, as a service provider you will have to prepare yourself. Are you just a service provider, or are you an integrator or further still, are you also a cloud broker?
Frank Reichart Senior Director Global Product Marketing Storage, Fujitsu
Integrated Systems from Fujitsu – Fast Time to Production and More Building a data center infrastructure is a complex undertaking. It is error-prone, time-consuming and expensive; and it requires a deep knowledge of all the components involved. Therefore, a do-it-yourself approach means a high risk for organizations. Integrated systems minimize complexity and risk, accelerate the deployment and increase operational efficiency. Fujitsu supports all flavors of integrated systems, be it factory-installed solutions that are ready to run, or reference architectures that can be adjusted to customer-specific requirements.
10:00 a. m. – 10:45 a. m. | Room 5
John Rozwadowski Global Account E xecutive, Brocade
Frank Reichart Senior Director Global Product Marketing Storage, Fujitsu
How to Ensure Access to Your Data Anywhere, Anytime Data is more distributed than ever: In in-memory computing systems, in flash and conventional storage as well as in online archives, backup appliances and tape libraries – and increasingly in the cloud. How to find the right balance regarding access speed, availability and costs? Join the experts at Brocade and Fujitsu to learn how to better manage your data streams and to provide the right service levels.
1:00 p. m. – 1:45 p. m. | Room 4
Bernhard Brandwitte Vice President Sales Storage, Fujitsu
Michael Marticke Principal Business Developer Storage, Fujitsu
Things to Consider for Your Next Generation Storage Landscape Increased investments in business analytics and Big Data, data-intensive business applications and more demanding business requirements for backup and arching are driving costs, complexity and risks of storage. New technologies, such as flash storage, software-defined storage, backup appliances, quality of service management and new data s afety functionalities, should be evaluated to provide better service levels at lower costs.
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Raghu Raghuram Executive Vice President of Cloud Infrastructure and Management, VMware
Uwe Neumeier Vice President Server Systems, Fujitsu
The “New Data Center” – Optimize Your Investments This session discusses how the combination of VMware technology on business and mission-critical platforms from Fujitsu, the latest hyper-converged system “FUJITSU Integrated System Appliance for VMware EVO:RAIL” and the FUJITSU Cloud Integration Platform innovates your IT, addresses the emerging challenges of managing a hybrid IT environment and helps you maximize your data center investments.
Connected Infrastructure Connect Everything and Optimize
1:00 p. m. – 1:45 p. m. | Room 5
3:00 p. m. – 3:45 p. m. | Room 4
5:00 p. m. – 5:45 p. m. | Room 3
John Hilger Sr. Principal Systems Engineer, Symantec Rene Köhnen-Wiesemes Sr. Principal IT Architect, Fujitsu
Andrew Brabban Director Application S ervices, Global Delivery, Fujitsu
Sean Carey Partner CTO Collaboration, Cloud & Video, Cisco
Making Hybrid IT and Cloud Adoption Simple, Safe and Cost-effective Cloud brings benefits in terms of speed, access to innovative new applications, greater agility and lower costs. FUJITSU Cloud Integration Platform supports the IT department by giving the freedom to adopt a “Bring Your Own Cloud” strategy, pulling cloud systems together, integrating and managing them with noncloud systems and reducing operational management costs by up to 70%.
John Keegan Director Business Development & Inno vation, Network and Telecoms, Fujitsu
Business Collaboration: Vision, Strategy and Customer Experiences Business communications changed from a fire-and- forget culture of e-mail to the immediate feedback of today’s instant messaging and collaboration tools. Fujitsu and Cisco have developed collaboration tools that enable voice, video and collaboration with a range of supporting infrastructure, to deliver services in a seamless manner across multiple devices independent of location.
3:00 p. m. – 3:45 p. m. | Room 5
Marcus Schneider Senior Director Product Development Group Storage, Fujitsu
Best-practice Backup Scenarios from Symantec and Fujitsu New IT paradigms like virtualization, private clouds and in-memory computing create new challenges for backup environments. Typically they lead to complex, non-consolidated structures driving costs and recovery risks. Symantec and Fujitsu have teamed up to deliver complete solutions for protecting data in order to reduce costs and to regain control. The breakout session will introduce these solutions.
5:00 p. m. – 5:45 p. m. | Room 5
Georg Houben Head of Private Cloud Infrastructure Portfolio, Global Delivery, Fujitsu
Harald Bernreuther Head of Data Center Platform Solutions, Global Delivery, Fujitsu
How to Blend Public and Private Clouds for Best Business Results Private cloud is the most popular choice for organizations adopting Infrastructure as a Service. But private cloud may not meet all of your organization’s needs, so being able to achieve the best mix is the key. This session will explain the Fujitsu Private Cloud offerings and how to marry these with trusted public or private hosted services to get the mix for your business.
Software-defined and Hyperscaling Storage for Exponential Data Growth Exponential data growth is driving today’s storage architectures to their limits. Data I/O performance, storage scalability, traditional RAID technologies and data migration of petabyte volumes are creating enormous challenges. New software-defined storage technologies enable the deployment of highly scalable, fault-tolerant storage solutions, which decrease the costs dramatically. With ETERNUS CD10000 Fujitsu delivers a complete solution to store growing data volumes with less costs.
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Breakout Sessions Agenda, November 19
Track 2
9:00 a. m. – 9:45 a. m. | Room 13a
10:00 a. m. – 10:45 a. m. | Room 12
1:00 p. m. – 1:45 p. m. | Room 12
Benedikt Wenzel Consultant Cross Applications, Fujitsu
Naoki Akaboshi Director ICT Systems, Fujitsu Laboratories
Data Mining: Lift the Treasure of Your Data with SAP HANA & Consulting A vast, ever-growing amount of structured and unstructured data from different sources is flowing into your business. In order to properly deal with this flood of data, you need smart and reliable access. With the methods of predictive analysis and data mining, you are able to draw the full potential of the data volume for your business. In this breakout session, we will discuss opportunities for forward-looking planning and reliable predictions on the basis of Big Data by using in-memory technology SAP HANA.
Data Will Change Business, but Will It Really Change ICT Platforms? Modern information technology is fundamentally changing the way people work with data. This is easily experienced in Big Data, Internet of Things, sensory networks, social networking, cloud services and machine learning. These data-centric trends are not only transforming the style of business, but also creating new demands on ICT platforms. The breakout session will address the value of developing flexible and efficient ICT platforms that support knowledge-based data-centric solutions.
10:00 a. m. – 10:45 a. m. | Room 13 a
1:00 p. m. – 1:45 p. m. | Room 13 a
Glen Koskela CTO Nordics, Fujitsu
Jochen Michels Head of Account Marketing, Fujitsu
Wolfgang Hopfes Global Portfolio Manager SAP Solutions, Fujitsu
Ray Barratt Director SAP, F ujitsu
How Hot is Your SAP Data? Bring Your SAP HANA to Perfection Simplify decision making with SAP HANA and A ccelerated Decision Support. Solve real business problems instead of just quickly analyzing data. Detect the rough diamonds in your data pool and connect all relevant details across multiple dimensions. Plus, utilize a smart hot-warm-cold concept to store data economically, with ample performance and security. This breakout session discusses how.
Digitalization Leads into a Socio-Techno-Economic Transformation A business is no longer just a producer of goods and services. Increasingly it has become a network of products and services in which material products are combined with digital services and ICT-based intelligence. Digitalization is evolving into a social and economic platform, a large-scale disruptive force with systemic impacts. We foresee a comprehensive renewal of multiple industry sectors. We foresee the replacement of many operational models in the public sector. We foresee digital artifacts that dominantly contribute to the way people conduct their work. The way many technology trends play out together is becoming an organizing principle.
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Thorsten Höhnke Principal Security Architect, Fujitsu
Big Data, Mobility, Cloud: End2End IT Security and Privacy ICT is expected to support business fast and costefficiently – and to drive innovation. At the same time, companies and public institutions are faced with new challenges, which result from new ICT security issues. The speakers present the R&D project Digital Sovereignty and explain why this could lead to a new way of ICT security in order to be best-in-class.
Creative Intelligence Create Knowledge from Information
3:00 p. m. – 3:45 p. m. | Room 13 a
5:00 p. m. – 5:45 p. m. | Room 12
5:00 p. m. – 5:45 p. m. | Room 13a
Gernot Fels Principal Product Marketing Manager, Fujitsu
Dr. Johann Bizer CEO and Senior Management Solutions, Dataport
Thomas Bengs Director, Head of Security Solutions, Fujitsu
Big Data – Fresh Ideas for Business Value Big Data has a compelling value proposition. The promise of Big Data can only come true if you plan your Big Data journey properly. First and foremost, fresh ideas are needed that positively impact your top-priority business topics. Then, you will define the goals you want to achieve, as well as the data and the processes required to achieve the goals. What remains is the question about the analytics software, infrastructure and sourcing options. The breakout session will give you the guidance you need to make your Big Data journey successful.
Six Federal States – One Data Center Tax – The Success Story It was a great success for both the six federal states and the data center Dataport at the 13 th eGovernment competition in Berlin. Dataport was presented with the Audience Award. In Rostock, Dataport is running the tax system “Data Center Steuern” – a joint tax administration data processing center for the federal states of Hamburg, Schleswig-Holstein, Bremen, Mecklenburg-Western Pomerania, Lower Saxony and Saxony-Anhalt. The cooperation project convinced the jury. Dataport is a full service information technology provider for administrative bodies.
Security as an Important Contributor to Business Success Business globalization increases with an accelerated tempo. The global use of various communication technologies and new device classes pose many security threats. A company is not only liable for its own data, but also for that of its customers and business partners. Mobility and advanced security solutions are vital in the new digital world. One important issue is stolen data because of poor identity control (hacked passwords). Strong Identity Access Management (IAM) solutions like Fujitsu’s innovative biometric PalmSecure technology enable secure identities and avoid frauds.
End-to-end IT security, Data Protection and Digital Sovereignty in a Mobilized and Digitized World. New Concepts “Made in Germany” For month, in Germany and in Europe there has been an intense discussion on the opportunities and risks of digitization. One of the discussed issues is, how German companies and German IP can be effectively protected against economic and industrial espionage. Another important question is, how consumers and citizens can be effectively protected against cybercrime and data abuse.
FURTHER SPEAKERS:
3:00 p. m. – 4:30 p. m. | Room 3 1
Rupert Lehner Senior Vice President Sales Germany, Fujitsu
Dr. Johann Bizer CEO and Senior Management Solutions, Dataport
Dr. Herbert Vogler CEO, Bayerischer IT-Sicherheitscluster Dr. Malthe Wolf Director and Head of Future Research Centre at TNS Infratest Michael Klöker Journalist, Author and Editorial Director at Springer/Gabler (Moderation)
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Breakout Sessions Agenda, November 19
Track 3
9:00 a. m. – 9:45 a. m. | Room 12
10:00 a. m. – 10:45 a. m. | Room 4
10:00 a. m. – 10:45 a. m. | Room 13 b
Sarah Kellett Associate Director Client Engagement & Consulting, Fujitsu
Kate Ancketill CEO and Founder, GDR Creative Intelligence
Connecting Retail Journeys Is your business sufficiently connected to take advantage of new technologies? Could your business be damaged by disconnection with the hyper connected world? Are you able to deliver a consistent channel experience and to solve the dilemma of operational efficiency vs. customer experience? In this breakout session, we will explore the trends and influences and consider how retailers will succeed.
9:00 a. m. – 9:45 a. m. | Room 13 b
Harry Schäfle Program Manager Client Solutions, Fujitsu
Panagiotis Haritos Product Manager, Fujitsu
Securon for Schools: Reliable & User-friendly Solution for Education Fujitsu Securon is a holistic and modular end-toend solution. In the specific configuration Securon for Schools, the IT solution efficiently and costeffectively supports digital learning in schools of all types. The speaker will outline its direct benefits to schools and municipalities and present current successful practical examples.
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Juan J. Alert Head of Retail Banking, Fujitsu
Xavier Domingo Miro Online Banking Services Director, CaixaBank
Banking Connection: The Balance between the Physical and Digital Channels We are living the digital transformation. The use of digital channels is growing but we still have some questions without answers. Can digital channels change the traditional Retail Banking business model? Are the banks ready? And the customers, what are they looking for? During this breakout session, Juan J. Alert will talk about the balance between digital and physical channels, looking at better banking connection with the customer and improving the customer experience.
Mikko Laaksonen Senior Development Manager, Fujitsu Connect People – Integrated Communication Anytime and Anywhere End-users need to access and exchange information and communicate with each other at their fingertips. Unified Communications is the convergence of voice, video, instant messaging, presence, conferencing, desktop sharing, file sharing and e-mail technologies to enable instant communication and collaboration internally, with partners and with customers. The Fujitsu Cloud Enterprise Communication Service makes use of these technologies and enables users to better communicate, manage, use and share information – directly from their end‑user devices. Typical use cases show how you can optimize collaboration and increase flexibility, mobility and productivity while using centrally managed services out of the cloud.
Human Empowerment Connect People and Empower
1:00 p. m. – 1:45 p. m. | Room 13 b
3:00 p. m. – 3:45 p. m. | Room 12
5:00 p. m. – 5:45 p. m. | Room 4
Thomas Zell Director, Field Readiness EMEA, Citrix
Simon Gray Head of Workspace Solutions, Fujitsu
Richard Clarke Vice President Global Retail, Fujitsu
David Rosewell Head of Mobile Business Solutions, Fujitsu Workplace Anywhere – Increasing Enterprise Productivity Organizations are mobilizing the enterprise to deliver both increased productivity and cost savings. They seek to empower and enable their people to get the job done and look to embrace more flexible working practices to maximize productivity. We will guide you through the options and a vision for the 2020 workplace to identify your ideal workplace strategy.
Dr. Katrin Schleife Senior Analyst Retail & Cloud Computing, Pierre Audoin Consultants (PAC)
Omni-Channel Shopping – How Retailers Transform the Customer Journey Fujitsu believes retail in future will be about managing an end-to-end customer journey in a hyperconnected world. Presenting exciting new market research from PAC in Germany, this session will reveal what retailers really think about omnichannel shopping, what challenges they are facing and how Fujitsu is providing the solutions and services needed to deliver it.
3:00 p. m. – 3:45 p. m. | Room 13 b
Raimund Landsbeck Director Product Compliance Center, Fujitsu
Paul Flemming Director Customizing & Technical Consulting, Fujitsu
Factory Services Made in Germany With production in the heart of Europe, a stone throw away, we deliver manufacturing services of the highest standard at competitive pricing. Our services accomplish social and environmental responsibilities with customer values, without compromising technology or time to market. Find out in this breakout session how to benefit from Fujitsu Factory Services. Fair working conditions included.
5:00 p. m. – 5:45 p. m. | Room 13 b
Dr. Hideyuki Saso President and Representative Director Fujitsu Laboratories Fujitsu Laboratories’ R & D Vision and Key Initiatives Features Fujitsu Laboratories’ R & D vision, highlighting key activities, under a mission to conduct R&D from a mid- to long-term perspective, to generate new business models/discover new markets to drive Fujitsu’s business. We “backcast” future markets, products/services, engaging in trend-conscious R&D of platform/applied/verification technology, human interfaces/devices, data-leveraging knowledge platforms/cybersecurity, ICT platform computing/networkking, software supporting product development/manufacturing, and electronic devices. By interlinking such technologies, we aim to drive global business.
Christian Roth Head of Product and Platform Marketing EMEA, Intel
Barbara D’Introno Director Global Product Marketing CCD, Fujitsu
The Device Dilemma – Tablet Meets Notebook Today’s wide range of device options presents difficulties with buying decisions. There’s a big difference between the experience users have with their IT devices at home and at work. But introducing additional devices with new operating systems poses significant challenges for a com pany’s IT department. This breakout session explains how to build a successful mobile strategy to increase users’ efficiency.
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Breakout Sessions Agenda, November 20
Track 1
9:00 a. m. – 9:45 a. m. | Room 3
9:00 a. m. – 9:45 a. m. | Room 5
12:00 p. m. – 12:45 p. m. | Room 4
Erik Lundmann Division Manager Civil Works, Svevia
Paul Flannery Senior Director Systems Business Development, Oracle
Fujitsu-C7: A Project Tool Supporting a One‑company Strategy Starting in 2014, a project was carried out in SVEVIA to integrate C7 with key financial systems and processes. C7 is now the most central IT systems in SVEVIA for operations, economics and management in the project business. The initiative aimed to implement “our way to work” to achieve our one‑company strategy.
9:00 a. m. – 9:45 a. m. | Room 4
Chris Bone Head of Sales Consultancy UK&I, Fujitsu
Modernize and Manage Architectures Based on Fujitsu and Oracle Offerings Usual scenario: The IT environment is obsolete, the Oracle architecture needs to be upgraded and more functionality incorporated into a changing business model. Analysis is only as good as the information available and the tools to work with the data in real time. The decision as to whether to extend, upgrade or replace the existing solution cannot be delayed any longer.
12:00 p. m. – 12:45 p. m. | Room 3
Martin Moran Head of Business Development, Networks & Telecoms, Fujitsu Connecting the Global Enterprise The hyperconnected world is emerging all around us. People and things are linking together, sharing information. Fujitsu helps global organizations expand with speed and flexibility. Our global connectivity infrastructure offers a network that connects any customer into Fujitsu’s Global Delivery centers and cloud computing platform locations.
12:00 p. m. – 12:45 p. m. | Room 5
Mornay van der Walt Vice President, EVO:Rail R&D, VMware
Alexander Wallner Area Vice President Central Europe, NetApp
Michael Drews Vice President, Head of Infrastructure Solutions and Systems C entral Europe, Fujitsu
Innovative Data Management from NetApp Technology leader NetApp develops flash-accelerated and cloud-integrated storage solutions that are successfully used in your company thanks to Fujitsu. The presentation from Alexander Wallner, Area Vice President Central Europe at NetApp will explain how and where this is done.
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Udo Wuertz Chief Evangelist Server Systems, Fujitsu VMware‘s EVOlution of Converged Systems Join this session to see the evolution of converged systems reflected in the product and solution plans of two leading IT infrastructure vendors, VMware and Fujitsu. See why EVO:RAIL is the starting point of a new class of hyper-converged systems. Get some insights into this new delivery model and how it will span from a well-defined, highly integrated system approach to a hyper converged scale-out infrastructure architecture, leveraging the Software Defined Data Center.
Frank Reichart Senior Director Global Product Marketing Storage, Fujitsu
Quentin Creed Global Offerings Manager, Fujitsu
How to Build Efficient and Flexible Backup Infrastructures IT infrastructures for backup and archiving have reached a level of enormous complexity resulting in high operational costs and risks. It is high time for consolidation and simplification. This present ation shows new concepts for paving the way towards efficient and flexible data protection including the cloud as an alternative backup target.
Connected Infrastructure Connect Everything and Optimize
1:00 p. m. – 1:45 p. m. | Room 5
3:00 p. m. – 3:45 p. m. | Room 4
4.00 p. m. – 4.45 p. m. | Room 4
Dieter Sinn Founder Sinn Consulting
Mathias Kaldenhoff Head of Customer Value Sales Technology, SAP
Ayman Abouseif Vice President Product Marketing, Fujitsu
Uwe Romppel Senior Director Global Server Development Group, Fujitsu
How Server Innovations Create More Business Value In 1994, Fujitsu developed the first PRIMERGY x86 server built on industry standards. Since then, Fujitsu has been providing the attributes customers value: quality, efficiency and agility. This session will take you on a journey from the start of Fujitsu’s x86 server line into the future of server technology of the next years. A highlight of the session will be the awarding of the contest winner “oldest PRIMERGY alive.”
Volker Sommer Global Portfolio Manager SAP Solutions, Fujitsu
How the Connected World Impacts Business and IT Strategies Information technology is embedded in more and more physical objects that interact with each other and become an integral part of service offerings based on the Internet and mobile technologies. Increasingly, companies in all industries are connecting with their customers, partners and other web, social or mobile platforms. What are the implications? IT suppliers and corporate IT departments can embrace and actively drive the development of new connected services and products. Thus, IT departments can redefine and strengthen their role as business enablers.
Simplify Business Innovation with SAP HANA & FlexFrame Orchestrator Run your business in real time. Innovate your business with real time data, process and decision‑making using the same architecture. See how the SAP HANA platform and Fujitsu’s optimized operational concept FlexFrame Orchestrator simplify the simultaneous management of “Run The Business” and “Change The Business” in a more flexible, secure and efficient way.
3:00 p. m. – 3:45 p. m. | Room 5
4:00 p. m. – 4:45 p. m. | Room 5
Wolfgang Hopfes Global Portfolio Manager SAP Solutions, Fujitsu
Manuel Thalhofer Business Development SAP Services, Fujitsu
Fujitsu Cloud for SAP Solutions – More Choice for Highest Efficiency Learn how customers benefit from a highly efficient, reliable and responsive platform based on the Fujitsu Cloud for SAP offering. It consists of an optimized infrastructure and services offering providing a choice for all common databases. This openness also simplifies the coexistence and integration of traditional databases and SAP HANA .
Wilfried Cleres Global Portfolio Manager Data Center Management & Automation, Fujitsu Maximize Efficiency and Agility with Data Center Management & Automation With IT growing in importance as an enabler of business success, data center managers are expected to provide more agile, flexible support for the business – with standardized processes, self-service functionality and high service quality. They are also expected to deliver 24/7 service reliability, to shorten the time-to-productivity for new services, and fulfill requests for IT to support business processes. Fujitsu leverages the auto mation experience from many customer projects and our own data center operations to improve efficiency, increase service levels, drive down costs and accelerate time to market.
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Breakout Sessions Agenda, November 20
Track 2
9:00 a. m. – 9:45 a. m. | Room 13 a
1:00 p. m. – 1:45 p. m. | Room 4
2:00 p. m. – 2:45 p. m. | Room 12
Gernot Fels Principal Product Marketing Manager, Fujitsu
Matthieu Hug CEO RunMyProcess, Fujitsu
Mathias Ehlers Project Manager “eArchive,” Federal Employment Agency (BA)
Well-founded Decisions Based on Climate Trend Analysis Various use cases across industries require credible knowledge about long-term weather and climate trends. Historical weather data is available, which can be used to analyze trends. However, this data exists in a gigantic number of files, which are not directly usable for analytics. Using traditional techniques, transforming the data will take weeks. Fujitsu built a showcase that allows you to transform historical weather data, depending on the available resources, within almost any given time slot. The succeeding retrieval of information needed for a certain use case and its visualization happens in the range of seconds. This enables faster and better decisions, and minimizes the risks associated with these decisions.
Transforming IT Delivery Models in the Era of Cloud, Mobile and Big Data As businesses embrace cloud, mobile and Big Data technologies the role of IT needs to change. In this session, we present the way in which the Fujitsu RunMyProcess platform helps IT organizations adapt their behavior and maximize the business value of these disruptive new technologies. In particular, we demonstrate the way in which RunMyProcess enables rapid and low-cost development, simple integration of everything and integrated governance over the complete digital environment of the organization.
1:00 p. m. – 1:45 p. m. | Room 13 a
Audit-compliant Long-term Storage at the Federal Employment Agency BA is modernizing supporting processes and basic services. For this purpose, the Federal Employment Agency started several projects. One of these is the Life cycle eArchiv (LeAR) for audit-compliant long-term storage. BA is going to transform more and more business processes from paper work to electronic processing, documentation and historization. The target is to reduce costs and to improve the quality of services, internal processes and customer orientation. The speaker reports from his own experience with “audit-compliant long-term storage” for Federal Authorities.
2:00 p. m. – 2:45 p. m. | Room 13 a
12:00 p. m. – 12:45 p. m. | Room 13a
Carlo K Nizam Head of Value Chain Visibility & RFID, Airbus The Airbus Value Chain Visibility Programme: Connecting the Unconnected Airbus is using RFID as part of a company-wide approach to improve business operations across the Airbus value chain. Carlo will provide an overview of this corporate programme, explain how RFID is being used to “connect the unconnected” and create an industrial intranet of things and explain the value that this is bringing to all actors across the aviation industry.
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Jochen Heng Head of SAP MARK and HF Applications, Commerzbank AG
Bernd Rochau Senior Project Manager, Fujitsu
Safe and Efficient IT Operations at Commerzbank AG Learn how Commerzbank AG, as part of a transition and transformation project, has migrated a mission‑critical application environment to Fujitsu TDS taking into account the requirements of a bank.
David Robinson Security Strategist, Enterprise & Cyber S ecurity, Fujitsu Fujitsu Enterprise and Cyber Security Enterprises face challenges in securing their data and business. They want to know if they are secure, how to deal with the challenges and how to understand the threat landscape that faces them. Fujitsu responds to this with a suite of products, services and solutions that supports secure ICT. The session demonstrates how Fujitsu supports transparency of risk profiles and secures usage of Big Data, cloud, mobility, applications and infrastructures.
Creative Intelligence Create Knowledge from Information
3:00 p. m. – 3:45 p. m. | Room 12
4:00 p. m. – 4:45 p. m. | Room 12
Nobuyuki Igata Research Manager Knowledge Platforms, Fujitsu Laboratories
Kenichi Abiru Director Distributed Software Platforms, Fujitsu Laboratories
Artificial Intelligence Meets Big and Open Data Big Data is bringing new opportunities for innovation. In particular, the use of open data is expected to have a significant impact on the global economy. In 2006, Linked Data had been proposed by Tim Berners-Lee. This new web technology based on artificial intelligence has the potential to open up a new world of data analytics. This session will introduce how this technology creates new knowl edge or insight from Big Data and Open Data.
Distributed Service Platform – Enabling Innovation in the Era of IoT The breakout session discusses the distributed service platform, which is a key component of the Fujitsu Intelligent Networking and Computing Architecture. The aim of this architecture is to allow for optimization of computing, wide-area networks and IoT devices. Services that take care of many IoT devices must promptly respond to changes in the field. These innovative services need an on-demand, flexible and scalable platform that allocates resources and automatically deploys code and data to the appropriate location on cloud, wide-area and front network.
3:00 p. m. – 3:45 p. m. | Room 13 a
4:00 p. m. – 4:45 p. m. | Room 13 a
Dr. Ian Godfrey Director Operations, Fujitsu Leverage Expertise for More Economic Value from HPC Clusters Enterprises are increasingly reaping the benefits of scalable simulation to make better products in a shorter time. Fujitsu supports users by simplifying the access to HPC infrastructures and provides tools for effective usage. Tuned for segment-specific workloads and designed to individual work flow‑related requirements, PRIMERGY HPC cluster solutions provide an optimal price/performance ratio. Ready-to-go delivery guarantees fast deployment and includes Intel Cluster Ready certification. Application integration makes their use easier and more broadly accessible. This session explains how to benefit from HPC workload-optimized solutions in your daily work.
Dr. Fritz Schinkel Director Innovation, Fujitsu Big Data for the Business – Working with the Elephant Made Easy In many Big Data use cases, there is no way around the open source software Hadoop. However, using Hadoop raises challenges. Writing Hadoop jobs is a cumbersome task, which requires skills not available in most organizations. Further issues include how to visualize the outcomes, what to consider if you want to optimally configure a Hadoop solution, and how to shorten time to production. Fujitsu simplifies the handling of Hadoop and enables users without IT knowledge to get in touch with Big Data.
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Breakout Sessions Agenda, November 20
Track 3
9:00 a. m. – 9:45 a. m. | Room 12
12:00 p. m. – 12:45 p. m. | Room 13 b
12:00 p. m. – 12:45 p. m. | Room 12
Luis Matias Head of Service Desks, Fujitsu
Jeffrey Shomper Senior Marketing Manager Windows, Microsoft
The Service Desk 2020 & Beyond Companies increasingly depend on IT technology and business success is closely linked with IT innovation. This leads to ever-changing requirements for service desks. The breakout session proves that it is essential to develop a long-term vision for service desks that is based on society, organization and technology changes. Service desks require strategic consideration and innovation to raise user productivity and to support business goals. Based on experience and feedback from the market, the breakout session shares Fujitsu’s vision of a service desk that is available anywhere, anytime and via any platform.
9:00 a. m. – 9:45 a. m. | Room 13 b
Eric Bownes Director Strategy and Transition, GlobeRanger
Barrie Thomson Global Defence Military Advisor, Fujitsu
Creating Value Through Real Time Business Intelligence Fujitsu’s acquisition of GlobeRanger provides an opportunity to accelerate growth in the Global Defence market. GlobeRanger’s market-leading Edgeware products, together with Fujitsu’s strengths and existing customer footprint, enable enhanced, real-time decision support at the enterprise level by exploiting customers’ existing information systems.
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Christian Bock Director Clients & Retail Marketing Programs, Global Marketing, Fujitsu
Markus Seifart Global Product Marketing Manager CCD, Fujitsu The Human Centric Workplace: Joy and Efficiency Got Married A successful workplace IT strategy is about people. BYOD and Gen Y are driving and demanding a new understanding of workplace IT that puts the user at the center. Forward-thinking companies realize that the key to a human centric workplace is the understanding of users and their individual needs to achieve both productivity increases as well as satisfied employees. The breakout session proves that Fujitsu’s client computing devices are designed with the user in mind, delivering technology that empowers users to achieve their full potential.
Maritta Korhonen Development Manager, Ministry of Social Affairs and Health, Finland Healthcare Digitalization: The ePrescription System in Finland ePrescriptions and eRecords for healthcare will save €180 million annually in Finland while patient safety and quality will be improved. KanTa, the nationwide healthcare information archive, consists of the ePrescription system, the eArchive and the web application that provides a view of citizen´s prescription information and patient records.
1:00 p. m. – 1:45 p. m. | Room 12
Naoyuki Sawazaki Director Human Interaction Lab, Fujitsu L aboratories Wearable Technologies for Human Empowerment Although various types of wearable devices such as eyeglasses, watches and other “gadgets” for health and fitness are gaining more attention in consumer markets, the true potential of wearable technologies lies in business use. Because they enable users to get ICT support in a “hands-free” manner, they offer a clear advantage, especially for workers in factory or building maintenance and other on-site operations. In this session, trends of wearable technologies are reviewed and research activities of Fujitsu Laboratories, including the newly developed glove-style wearable device, are introduced.
Human Empowerment Connect People and Empower
1:00 p. m. – 1:45 p. m. | Room 13 b
2:00 p. m. – 2:45 p. m. | Room 13 b
3:00 p. m. – 3:45 p. m. | Room 13 b
Bernd Germandi Global Product Marketing Manager CCD, Fujitsu
David Fletcher Global Offering Director VCS, Fujitsu
The Desktop Evolution – Ready for Tomorrow For decades computer technology delivered just enough computing power for daily jobs to be done. This classic computer-centric model now turns into a human centric model. The human centric workplace supports the vision of an intelligent society by adding value. Its advanced communication capabilities support enterprises’ business targets. Modern workplace technology helps to cut costs and to improve employee productivity. Business tasks can be performed anytime and from anywhere. Fujitsu delivers with its ESPRIMO PC family the perfect answer for the future workplace today.
2:00 p. m. – 2:45 p. m. | Room 4
Christopher Gaskin Global Offering Owner Legacy Modernization, Fujitsu Mobilizing Your Applications to Harness Business Value Now Mobility and modernizing applications are in the top 5 CIO priorities. But driving business growth through mobility, while delivering the most from IT budgets, is a challenge for most organizations. 43% of companies say integrating mobile devices with existing applications is critical. Most organizations are investing in developing mobile solutions, yet struggle to understand how mobile apps will work with their legacy systems. The first companies to mobilize their existing applications will have a distinct advantage. The session looks at how Fujitsu can help you mobilize your current applications.
Trevor Jones Lead Architect, VCS Global Offering Center, Fujitsu
Dr. Joseph Reger Chief Technology Officer EMEIA, Fujitsu
Barrie Davies Programme Director for Delivery Assurance, Fujitsu Transform Your Business Using Virtual Client Services Fujitsu’s approach to desktop virtualization improves business agility, mobility and security, resulting in better customer services and increased business efficiency. Close cooperation with clients and partners from definition to project governance and defined responsibilities, milestones and quality gates lead to low-risk transition and effective transformation.
Dr. Antonio Jara Assistant Prof. HES-SO University, Vice-chair IEEE ComSoc Internet of Things and CEO of HOP Ubiquitous
Exploiting IoT and Hyperconnectivity – A Life‑and‑ Death Example The Internet of Things promises to create huge new opportunities in business and society. In this session, we demonstrate the use of Fujitsu RunMyProcess to connect wearables, mobiles, cloud software and physical sensors in order to show how time saved through hyperconnectivity could literally mean the difference between life and death for a critically injured cyclist.
4:00 p. m. – 4:45 p. m. | Room 13 b
Paul Warburton Global Client Executive and VP of Automotive, Fujitsu Automotive Managed Mobility in the Age of Connected Vehicles The auto industry draws many parallels with the mobile phone industry and increasingly they are aligning as one connected technology market. The other dynamic is the emergence of a technology‑led sector with the buying public developing their purchasing habits from the must-have car to a musthave device that offers them transportation. Auto manufacturers had to develop their strategies quickly and adopt new approaches and accelerate culture change within their organizations.
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Fujitsu Forum 2014 Our Sponsors
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Fujitsu Forum Demonstration Center
The Fujitsu Forum 2014 exhibition, covering 3,500 square meters, shows the wide-ranging extent of the Fujitsu portfolio – one that is full of innovation. It illustrates the Human Centric Innovation approach and also the Fujitsu Technology and Service Vision by displaying exhibits covering three dimensions: people, information and infrastructure. The main focus is on industry solutions that unite these three elements. Highlights await visitors at their every step – particularly in the Retail, Banking, Health Care, Manufacturing, Telecommunications, Utilities, Government and Education sectors where there is a huge package of innovative cloud-based and on-premise solutions as well as best-in-class software architectures, services and the latest infrastructure technologies. For example, you can see global logistics solutions based on RFID, mobile retail solutions, the latest innovations from the SAP environment as well as security and authentication solutions based on palm vein recognition. Visitors to the exhibition will be impressed by the quality and performance power of the whole range of Fujitsu’s new server, storage and workplace products that will be on show. The innovation highlights are server and storage systems using fiber optics to tremendously boost I/O performance as well as haptic tablet PCs that provide a completely new ultra-ergonomic handling feeling. You will also be able to see service, solution and product portfolios from specially selected technology solution and sales partners. Fujitsu Laboratories, the R&D division at Fujitsu, will be presenting some of its current research projects, which will be ready for market in a few years. The highlights are wearable technologies, and the combination of artificial intelligence with Big and Open Data as well as distributed services platforms. The exhibition is in Hall B at the ICM. The layout with brief descriptions of each exhibit can be found at:
http://www.fujitsu.com/fujitsuforum
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Fujitsu Technology and Service Vision
How will the future be different? Our vision of a Human Centric Intelligent Society A new world is emerging. It is a world of connectivity. People and the things around us, all linked together, sharing information. The World Economic Forum calls it a Hyperconnected World and it will have a huge impact on the future. More connectivity means more collaboration. It means vanishing boundaries. It means changes to the way businesses work and how society creates value. It also means risk and uncertainty. It means the future will be different. At the heart of a hyperconnected world is a new generation of the Internet. You may have heard of the Internet of Things (IoT). The digital world will connect your car, air-conditioner, washing machine, refrigerator, microwave oven or even your light bulbs. In 2013, there were around 10 billion devices connected to the Internet. This number will likely reach 50 billion or more by 2020. Massive amounts of information are being generated as a result, creating new knowledge and huge potential for economic growth. How we innovate is fundamentally changing. The availability of new technologies will continue to lower the bar to successful innovation. We can experiment and move on, without the lengthy production cycles of the past: instead of years and months, we will measure innovation in days and hours. A hyperconnected world may bring a huge opportunity, but we will also face serious challenges of information security and privacy protection. In this new world, we can’t rely on what we have done before. In the past, the ability to use cutting-edge technologies itself was a source of competitiveness, improving efficiency and building operational excellence. However, in a world where technologies are so accessible, this advantage is unsustainable. What then is the key to success in a hyperconnected world? To Fujitsu the answer is simple: people. Organizations will look to their people for innovative new ways to engage with their customers and deliver value for business and society. We are experiencing a shift to a new human centric paradigm. Fujitsu wants to use the power of human centric ICT to build a safer, more prosperous and sustainable society, where knowledge is continually harnessed and people are empowered to innovate. We call this vision a Human Centric Intelligent Society. Fujitsu is working to realize a Human Centric Intelligent Society and this mission underpins all of our business activities.
Human Centric Innovation We want to be your innovation partner, complementing your business knowledge with our technology expertise to realize the full potential of a hyperconnected world. Human centric ICT gives businesses an unprecedented opportunity. They can unlock new competitive advantages as well as drive positive outcomes for society. So how do you harness technology to create new value for customers? How do you reinvent your business? Human Centric Innovation is a new approach to realizing business and social value by creating solutions and services that bring together the dimensions of people, information and infrastructure. Fujitsu has developed a portfolio of technologies and services to support the three dimensions of people, information and infrastructure. The diagram on the right shows how Fujitsu’s portfolio can deliver Human Centric Innovation. 28
Co-creating value in the digital ecosystem Looking to the future where everything is connected, organizations will operate across different fields and industries and will collaborate dynamically. Information will be the medium that links them. This will dramatically change the way that industries create value and transform the global economy. In a hyperconnected world, the scope of Human Centric Innovation is not limited to a single organization. It will cover a greater ecosystem across the conventional boundaries of industries. In the future, we envisage the emergence of “distributed business,” where value chains will not be enclosed within a particular organization and its suppliers and partners. Instead they will have an open web-like form that encompasses both commercial and public entities and exist across different industries. Such open digital ecosystems have two defining characteristics – scale and diversity. In the past, products and services were either standardized at low cost, targeted to a mass scale market, or highly specialized at high cost targeted to a niche market. These were mutually exclusive characteristics. However, distributed business uses the scale and diversity of the ecosystem to provide services that are low cost, but also high value, tailored to meet the different needs of individual consumers in their context. This will be a radical change in the way businesses work. We envision that cloud services underpin the business platform for connecting everything – people, information and infrastructure – across industries. Leveraging the digital ecosystem, Fujitsu is working to co-create business and social innovation together with our customers and partners.
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Think about vShape as a very efficient and fast Data Center in a box, that will help you to improve your operational efficiency, and reduce your costs at the same time. And the best part: we are able to provide you the complete solution plus support from one single provider! To learn more about vShape and how this unique solution can benefit you, visit us at go-vshape.com Or feel free to contact us at info@go-vshape.com
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Fujitsu Forum Evening Event
Fujitsu Forum Oktoberfest November 19 from 6:00 p.m. Please join us at the Fujitsu Forum Oktoberfest on the evening of November 19. The festival tent is located in Hall C1 in the ICM. Prepare yourself for an evening full of fun and surprises. Tango Matsumoto, Claus-Peter Unterberger and Jürgen Walter will tap the first beer barrel around 7:00 p.m. with the well-known words: “Ozapft is!“ Enjoy freshly tapped beer, drinks and traditional Bavarian dishes, as well as exciting entertainment throughout the night. Join in the fun!
6:00 p. m. Doors open 6:30 p. m. Main area opens 7:00 p. m. Official opening 7:15 p. m. Dinner is served Band “Muenchner Zwietracht“ starts playing 10:00 p. m. Oktoberfest chill-out 10:30 p. m. End of the evening event
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