personal website proposal

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Brooke Anderson Design

personal website proposal Project 1 • Interface Design •Scott Mansfield • Wed 545


Table of Contents User Descriptions Concept Statement Inspirational Websites Mood Board Style Guide Site Map Thumbnails Wireframes First Comps Hi-Fi’s Sources

BROOKE ANDERSON

Interface Design • Personal Website Proposal

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User Descriptions Who Looks At My Site? Creative Directors Art Directors PR Personnel Clients Students Teachers Friends Family

What Do They Want To See?

Creative Directors and Art Directors: Images of projects that are easily accessible and quick to navigate through. Easily found and download able or selectable resume and obvious contact information. Probably a safe bet that less is moreshowcase your work, less clutter. PR Personnel: Resume that is easy to download or select. Obvious contact button. Clients: Beautiful work and easy navigation with a seriously easy to find call to action! Hire me or contact me button should probably be on every page.

How Do I Persuade Them To...

Promote my: designs! I need things to show that are WORTH promoting. Goals of the site are: showcase my work in a way that is easy to understand and navigate, without overwhelming the viewer but still keeping interest. My ultimate message/philosophy (about who you are): “Design is so simple, that’s why it is so complicated.” -Paul Rand I believe that the most promising and beautiful work is the most simple, and conceptual. A picture can say a thousand words, and I want to prove that to you with my designs. What is the story you are telling? Simple is beautiful.

Teachers: Easy and quick navigation. Concept driven work with explanation of work. Friends: Work that looks “realistic” and makes sense conceptually. Fully functional page that is not hard to understand but that really showcases my work. Family: Any work posted by their awesome daughter/cousin/niece/relative that they can be impressed by. Must be VERY easy to understand with anything that has an image click-able (basically).

Students: Inspiration! Students are more interested in picking apart your coding, finding how things work and looking at your work to get ideas for their art.

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Interface Design • Personal Website Proposal


Concept Statement The main purpose of my website is to show my work to future employers and potential customers. My work should be the focus and star of the website, so I don’t want it to get lost in a messy or cluttered homepage. I want the website to have very intuitive and easy to understand navigation, with the aid of thumbnails and directional arrows to drive users to change projects. In order to grab attention and keep attention on my page I will use variety and show my best projects as well as include large, high quality images. As a designer, and a person, I rely and use humor in my work and my life. It is important to me to reflect who I am to my audience but also to keep my humor aside from my professionalism. In order to show the best possible me, and best possible projects, I want to hand pick the designs I showcase. My personal logo or name will be in a stationary position on the website along with the navigation to create a feeling of consistency and ease. I will utilize arrows to toggle through projects as well as have click-able links so a user can always easily change what they are seeing. My main goal is create a website that people can browse without fuss or hassle that has an obvious call to action: hire me!

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Interface Design • Personal Website Proposal


Inspirational Websites

Ben Barry

Ben Hulse

Cast Iron

Charlotte Tang

Cymetriq

Kendra Schaefer

M1

Morten Claussen

Olly Gibbs

Paul Currah

Ryan Scherf

Scribble Tone

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Interface Design • Personal Website Proposal


Mood Board

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Interface Design • Personal Website Proposal


Style Guide LOGO:

PAT TERN/TEXTURE:

COLOR SWATCHES:

TYPEFACES: Logo rock salt

Brooke Anderson Design logo Pantone 5523 U R: 188 C: 26 G: 219 M: 4 B: 217 Y: 14 #bcdbd9 K: 0

Pantone P 179-15 C R: 51 C: 69 G: 51 M: 63 B: 51 Y: 62 #333333 K: 58

Pantone P 170-15 C R: 66 C: 60 G: 65 M: 55 B: 64 Y: 54 #424140 K: 53

HEADING PT SANS • BOLD • ALL CAPS

ABCDEFGHIJKLMNOPQRSTUVWXYZ Body • Size 18pt Pt Sans • Regular • Initial caps

Pantone 7539 U R: 70 C: 67 G: 70 M: 60 B: 71 Y: 58 #464647 K: 42

Pantone Cool Gray 2 C R: 215 C: 15 G: 215 M: 11 B: 215 Y: 12 #d7d7d7 K: 0

BUTTONS:

Pantone P 124-11 U R: 153 C: 40 G: 204 M: 5 B: 204 Y: 20 #99cccc K: 0

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 123456789 nav • size 24pt pt sans • regular • small caps abcdefghijklmnopqrstuvwxyz

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Interface Design • Personal Website Proposal


Site Map

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Interface Design • Personal Website Proposal


Thumbnails

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Interface Design • Personal Website Proposal


Wireframes Home Page - Portfolio

Image expands when hovered over, neighboring images smooth and shows project title.

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Interface Design • Personal Website Proposal


Wireframes Project Pages A

B

Project Page A shows a project with three images, while Project Page B shows a project with four images.

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Interface Design • Personal Website Proposal


Wireframes Portfolio Return/Hover, About Me & Contact Page portfolio hover

about me

contact

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Interface Design • Personal Website Proposal


First Comps Home Page - Portfolio

Home Page - Portfolio Dropdown Menu

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Interface Design • Personal Website Proposal


First Comps Home Page - Portfolio Image Hover

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Interface Design • Personal Website Proposal


First Comps Project Page A - 3 Photos

Full sized image is shown in the box on the left. When another image slice is selected it changes the image in the left box.

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Interface Design • Personal Website Proposal


First Comps Project Page B - 4 Photos

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Interface Design • Personal Website Proposal


Hi- Fi’s

Home Page

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Interface Design • Personal Website Proposal


Hi- Fi’s

Home Page Hover

When hovered over an image on the home page, the selected image will expand and show up in full color. The neighboring images will slide left or right, depending on which image is hovered over. There will also be a banner that fades in on the project to tell the user the title. Click on the image and you will be directed to it’s project page.

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Interface Design • Personal Website Proposal


Hi- Fi’s

Project Page • 3 Photos

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Interface Design • Personal Website Proposal


Hi- Fi’s

Project Page • 3 Photos Alt Image

When a different image is selected it becomes full size, while the neighboring images shrink to thumbnail size with a slide motion.

View More Bar

Scrolling to the bottom of the page exposes a new set of navigational links to change projects by clicking their thumbnail.

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Interface Design • Personal Website Proposal


Hi- Fi’s

Project Page • 4 Photos

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Interface Design • Personal Website Proposal


Hi- Fi’s

Project Page • 4 Photos Alt Image

Project Page • Get Home

From any screen clicking on the logo will take you to the home page.

When a different image is selected it becomes full size, while the neighboring images shrink to thumbnail size with a slide motion. BROOKE ANDERSON 20

Interface Design • Personal Website Proposal


Hi- Fi’s

Home Page • Portfolio Link

Home Page • Portfolio Dropdown

When the sub navigation links are clicked or hovered over they turn blue. Under the Portfolio link you will find projects by their title.

When the navigation links are clicked or hovered over they turn blue.

When the navigation links are clicked or hovered over they turn blue. The About link is special... Are you paying attention?

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Interface Design • Personal Website Proposal


Hi- Fi’s

About Page • Scroll Up

Similar to the View More Projects option, the About section is actually tucked into the top of the page. This parallax trick basically hides the upper section unless the user scrolls up, or clicks on the About link. It can be accessed from any page on the website. This also shows the hover effect for the links listed in the About section.

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Interface Design • Personal Website Proposal


Hi- Fi’s

Contact Page • Resume Download

The Contact page includes an email form. The text in the boxes will disappear when you start typing. There are three custom button links to Facebook, Linked In, and Blogger. The Resume button serves two purposes. For one, a user can right click and download a pdf. Secondly, it acts as a click-able link to a web version resume.

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Interface Design • Personal Website Proposal


Hi- Fi’s

Web Resume

The Contact page includes an email form. The text in the boxes will disappear when you start typing. There are three custom button links to Facebook, Linked In, and Blogger. The Resume button serves two purposes. For one, a user can right click and download a pdf. Secondly, it acts as a click-able link to a web version resume.

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Interface Design • Personal Website Proposal


Sources SOCIAL NETWORK BUTTONS PINSTRIPE PAT TERN CRUMPLED PAPER TEXTURE STYLE GUIDE INSPIRATION WEB SAFE FONTS MOOD BOARD IMAGERY

created by • brooke anderson, 2013 created by • brooke anderson, 2013 created by • cgtextures.com birth2011.blogspot.com google.com/webfonts hellohappy.org/beautiful-web-type/ thedesigninspiration.com thanh vu, 2011 the great gatsby cover art pinterest.com

INSPIRATIONAL WEBSITES

ben barry ben hulse cast iron charlotte tang cymetriq kendra schaefer m1 morten claussen olly gibbs paul currah ryan scherf scribbletone

designforfun.com/index.php benhulse.com castirondesign.com/work/ charlottetang.com cymetriq.hu kendraschaefer.com m1-design.de/start.html mortenclaussen.com ollygibbs.com paulcurrah.com ryanscherf.net scribbletone.com

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Interface Design • Personal Website Proposal


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