Floriade international brochure

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The International Horticultural Expo “Expo 2022 Floriade Almere, the Netherlands” invites for a contribution to the further development of the ‘Green City Concept’.

In collaboration with the international community, Floriade Expo 2022 will showcase the contribution of the horticulture sector to the Green City Concept.

This brochure describes the concept of Floriade Expo 2022 and provides a general overview of the participation process.

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PROFILE OF ALMERE


NEW TOWN ALMERE

ALMERE

AMSTERDAM

Amsterdam Metropolitan Area

NETHERLANDS

New Town Almere has pioneering spirit in its DNA. It is only

the province and was formed from land reclaimed from the

40 years ago that the first pile was sunk in the reclaimed

Zuiderzee. Dykes, locks and pumps today take care of

ground, and the first inhabitants - pioneers indeed - sett-

water management, as this polder area lies below the level

led in this new, polder city. Today, 200.000 people live

of the surrounding water.

here and Almere, within the European context, is seen as

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a successful example of a planned city within a greater,

Almere is growing fast and aims to be the fifth-largest city

metropolitan area.

in the Netherlands by 2030. A stone’s throw from the tourist hot-spot of Amsterdam, which draws more than

Due to its location in the province of Flevoland, Almere

17 million tourists per year, Almere forms part of the

is 2 to 5 m under sea level. This southern part of

Amsterdam Metropolitan Area.

Flevoland, the Flevopolder, is the largest artificial island of


GARDEN CITY The masterplan for Almere was drawn in 1978. The

separated from each other by extensive green areas and

inspiration for this masterplan was the Garden City

stretches of water. Another striking feature is the system of

Concept,

separate traffic flows - with separated bicycle paths and

developed

by

the

English

sociologist

Sir

Ebenezer Howard. This revolutionary model for urban

bus lanes.

development, created in 1898, assumes a harmonious relationship between city and countryside.

In 2006 a new city centre was opened, designed by Rem Koolhaas of the Office of Metropolitan Architecture

7 “Town and country must be married, and out of this joyous

(O.M.A.). This remarkable design features a sloping

union will spring a new hope, a new life, a new civilization.�

ground level, with a pedestrian zone of shops and

Sir Ebenezer Howard

houses located above the street level of traffic and parking. The city centre drew international attention with

The city of Almere was originally designed as a number of

its signature architects, including Will Alsop, Kazuyo

semi-separate nuclei, each with its own neighbourhoods,

Sejima, Gigon & Guyer, Christian de Portzamparc, David

facilities and identity, connected through a shared infra-

Chipperfield and Rem Koolhaas.

structure and a common city centre. These districts are


ALMERE PRINCIPLES The Almere Principles were drawn up in 2008, in collaboration

2. CONNECT PLACE AND CONTEXT

5. CONTINUE INNOVATION

with the international sustainability expert William McDonough,

The first step in connecting the city with its broader context

To

to inspire all who contribute to the future of the city. The Almere

will be achieved by strengthening and enhancing the city’s

processes, technologies and infrastructures, and we will

Principles provide a powerful framework for guiding the

identity and image. Powered by this dynamic and the ideal

support experimentation and the exchange of knowledge.

difficult decisions related to infrastructure development, green

of mutual benefit, the city will maintain active relationships

space management and re-negotiation of the relationships

with surrounding communities, both near and far.

between the municipality and the residents. The Almere

advance

the

city

we

will

encourage

improved

6. DESIGN HEALTHY SYSTEMS To sustain the city we will utilize Cradle to Cradle

Principles are a source of inspiration for Almere to develop

3. COMBINE CITY AND NATURE

solutions, recognizing the interdependence, at all scales,

from a Garden City to a Green City.

To give meaning to the city we aim to bring about unique and

of ecological, social and economic health.

lasting combinations of the urban and natural fabric, and 1. CULTIVATE DIVERSITY

raise awareness of human interconnectedness with nature.

In order to enrich the city we acknowledge diversity as

7. EMPOWER PEOPLE TO MAKE THE CITY Acknowledging

citizens

to

be

the

driving

force

in

a defining characteristic of robust ecological, social and

4. ANTICIPATE CHANGE

creating, maintaining and sustaining the city, we facilitate

economical

stimulating

To honour the evolution of the city we will incorporate generous

possibilities for them to pursue their unique potentials, with

diversity in all areas, we can ensure Almere will continue

flexibility and adaptability in our plans and programs, in order to

spirit and dignity.

to grow and thrive, as a city rich in variety.

facilitate broad and open-ended opportunities for future generations.

systems.

By

appraising

and

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Almere Central Station

TRANSPORTATION Schiphol

international

airport

Almere and easy to reach.

is

only

45

km

from

With an excellent direct train

Central Station. Travelling by car from Schiphol to Floriade

11

A m

connection it will only takes 25 minutes to Almere

am rd e st

CS

20

n mi

min 25 t r po Air l o iph ch S -

Expo 2022 will take just 30 minutes.

8 min The city of Amsterdam, the Dutch capital, is only 30 km from Almere. The direct train connection from the city centre of Amsterdam to the centre of Almere takes just 20 minutes. Travelling by car from the centre of Amsterdam to the Floriade Expo 2022 takes only 30 minutes.

m rda e t s Am

km 30

-

irport 45 km hol A p i h Sc


˚F

˚C

mm

Altitude: - 3mC

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CLIMATE 60

Almere has a warm and moderate oceanic climate (Cfb), characterised by mild to cool winters and warm summers, with moderate, year-round precipitation.

68

40

40

The annual average temperature in Almere is 9.2 °C and annual average precipitation is 796 mm. At 45 mm, April is the month with the lowest precipitation and October, with 80 mm, the highest. August is the warmest month, with an

50

20

32

0

20

0 01

02

03

04

05

06

07

08

09

10

11

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average temperature of 16.6 °C. January, with an average of 2.2 °C, is the coldest month of the year.

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PROFILE OF FLORIADE


FLORIADE EXPO 2022 Floriade Expo 2022 is an A1 international horticultura exhibition,

accredited by the International Association

of Horticultural Producers (AIPH) on 1 September 2015. Floriade Expo 2022 will be recognised by the Bureau International des Expositions (BIE) in November 2017.

Exhibits and presentations at Floriade Expo 2022 will address how the green city concept can be expressed and how urban challenges like feeding the city, improving the health of citizens, ensuring enough green space and reducing energy consumption will be tackled.

Host: The Government of the Netherlands Host city: Almere Organiser: Floriade Almere 2022 BV Duration: From 28 April 2022 – 23 October 2022

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THEME The overall theme of Floriade Expo 2022 is “Growing

In this context, four sub-themes have been developed:

Green Cities”, under the motto, “Go Greener”. • Green - parks and green structures which make cities

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The Earth has seven billion inhabitants. More than 50%

more attractive;

of them now live in cities. By 2050 this percentage will

• Food - food production, safety and food security solutions;

have increased to nearly 70%. With continued, relentless

• Health - the contribution of green structures to a healthy

urbanisation, we have no option than to look for ways of

living environment, as well as the contribution made by

keeping our cities safe, healthy and attractive - to find a

green spaces to the physical and mental vitality of city

better balance between ‘grey’ and ‘green’.

inhabitants; • Energy - sustainable energy solutions, as well as the contribution of green spaces towards a vital city.


EXPERIENCE CONCEPT Floriade Expo 2022 has three layers:

The green top attractions will appeal to the imagination and stimulate repeat visits. Sustainability will, of course,

1. GREEN CITY

play a central role. These attractions will therefore

The basis of Floriade Expo 2022 consists of inspiring

continue to be a component of the future residential district

entries from cities around the world, communicating

or perhaps find a new location elsewhere in the world.

their vision of the Green City. These exhibitions will be situated in a unique arboretum, covering the entire

3. THE ULTIMATE GREEN EVENT

expo site. The arboretum itself will be a complete

The inspiring programme and sparkling line-up of events

catalogue of trees, plants and crops, arranged in alpha-

and

betical order, each item having a demonstrable function in

2022 will be a lively and dynamic place to be.

the context of a green city. For example, some will lower a

Each day will bring something new to discover and

city’s temperature, others will store water, clean the air or

experience. There will be workshops, pop-ups, art instal-

create energy.

lations, as well as meet-and-greets, cultural events and

festivities

will

ensure

22 that

Floriade

Expo

entertainment - all contributing to make the Floriade the 2. GREEN TOP ATTRACTIONS Floriade Expo 2022 appeals to a broad public.

ultimate, green event.


LEGACY The international horticultural exhibition, Floriade Expo 2022, provides a platform for participants to present their

vision

of

the

green

city

through

innovative,

state-of-the-art projects. And this is not a temporary platform. On conclusion of Floriade Expo 2022, the expo

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area

will

be

further

developed

to

become

a new city district, based on green city principles. This means that Floriade Expo 2022 will have a sustained impact.

The contours of the new district will be visible in 2022, represented by the first homes and services, infrastructure and green, public areas. The design of this urban development has been prepared by the Dutch firm, MVRDV, a globally operating architecture and urbanism practice with the progressive ideal of engaging in solving global issues.


A

A B

C

D E F

GREEN CITY ARBORETUM

A-Z: R ATI O BAS ED ON N U M B ER OF S PECIE S

B

C

G

H IJ

D

E

F

L G NO P

H

J

I

L N

K

M O

P Q

Q

R

plot will contain plants and trees, the Latin names of which

structure development in cities. This arboretum will present

start with the letter allocated to the plot.

perennials, creepers, hydrophtes and flower bulbs, all

We invite participants to choose a plot with planting that

of which contribute to a green, healthy and sustainable

bears a relationship to their exhibit, country or city of

city. Important criteria for planting are reflected in the four

origin. Each plot has a surface area of 920 m2.

subthemes of Floriade - biodiversity, air purification, food

Participants may choose to occupy a whole, half or quarter

production and city climate management.

plot. Exhibition concepts should reflect the Floriade theme

Interestingly, the arboretum will be planted in alphabetical order. Each plot within the expo grounds will be allocated

S T

Green City Arboretum, serving as a model for green

and at least one sub-theme.

R

V

a letter of the alphabet. A 4-meter wide strip around each

exemplary combinations of a variety of trees, shrubs,

K

M

The Floriade site landscape will be developed as a

U WY Z

S

T

U

V

W

Y

Z

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PARTICIPATION OPPORTUNITIES We invite participants to join us in adding meaning to the concept of the green city at Floriade Expo 2022. Together we will build a green and healthy city,

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which will serve as an example for future urban developments and shared innovation with our partners, participants and visitors.

Floriade Expo 2022 will also establish a five-year, international knowledge exchange and solution design. The objective is to build an international Green City Community and to elaborate solutions for a liveable Growing Green City.


PARTICIPATION PROCEDURE Participation Procedure for Official Participants

Participation Procedure for Non-official Participants

Official Participants are states and intergovernmental organisations which are officially invited by the government of the Netherlands in

Non-official participants are international and domestic NGOs and companies, as well as domestic provinces and cities.

accordance with the BIE Convention. The participation takes place on the basis of the General and Special Regulations approved by the BIE.

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Official Invitation by the Government of the Netherlands October 2019 Confirmation of Participation

Preparation and Contracting Phase Definition of the potential Exhibition Area Submitting Theme Statement and Exhibition Concept Review and approval of the Exhibition Concept

Signing Participation Contract Appointing the Commissioner General of Section

Planning &

Expo-Phase

Dismantling

Construction Phase Design & Construction Planning Construction Permits, Visa & Work

Pavilion

Phase

Permits Garden Construction & Preparation of the Exhibition

Operation,

Dismantling &

Cultural Program,

Termination of

International

the Participation

Competitions,

Contracts

Commercial Activities, Nations Day, B2B

International knowledge exchange and solution design

Invitation by Floriade Almere 2022

Submitting an Application, - Theme Statement and Exhibition Concept - Definition of the potential Exhibition Area - Review and approval of the Exhibition

Signing Participation Contract

Planning Phase - Design & Construction Planning - Garden

Expo-Phase Pavilion Operation, B2B

Construction & Preparation of the Exhibition

Concept

International knowledge exchange and solution design

Dismantling Phase Dismantling & Termination of the Participation Contracts

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CONTAC T participants@floriade.com T: +31 36 82 00 303 www.floriade.com


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